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EDITION 2019
Belgian News Explor e our Belgia n
Do you speak Belgian? Belgium is mostly known for its delicious chocolates, its fries, and a wide array of beers. However, Belgium is more than just Trappist beers and crispy fries. If you really want to dive into the Belgian Treasures, you’ll have to look further. Together, we’ll explore the other hidden treasures in our small country and give you a real taste of Belgium. You’ll be surprised by what you’ll discover.
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Belgian Treasures you probably didn’t know about... Discover inside on P2
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Newspaper
Oil paint
Extra, extra! A Belgian - Abraham Verhoeven - was the publisher of the first newspaper in the Southern Netherlands, now Belgium. It was probably also the first newspaper in the world. Get your own Belgian newspaper at one of the Relay stores.
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Roll-on deodorant
Did you know that roll-on deodorant is a Belgian invention? The inventor sold his patent to a cosmetic giant, not knowing the impact it would have. Moral of this story: if you invent something clever, get it patented. Shop this Belgian Treasure in the Duty Free zones!
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Hubert and Jan van Eyck are famous Belgian painters who created more than just beautiful paintings! They invented oil paint by adding turpentine to paint pigments. This made the colours more vibrant and made detailing easier. Get to know more about our rich Belgian (art) culture at gates A40, A50, A53 and B10.
Praline box
Belgian Treasures you probably didn’t know about...
Saxophone
Unbeknownst to many, this iconic musical instrument’s roots lie within Belgium and its invention can be attributed to the Belgian musician and instrument maker, Adolphe Sax. Discover the live sax sessions with a Belgian touch on Friday evenings in October at Beers & Cheers (Pier A) or Bistrot (Pier B).
Over the past few years, the name Dierendonck has become famous for its quality Belgian butchering. Renowned restaurants such as La Paix, In de Wulf, and even 2 restaurants at Brussels Airport : Belle&Belge and Bistrot proudly use a selection of Dierendonck products.
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We know Belgium is famous for its chocolates, but did you know that Jean Neuhaus’s wife invented the typical rectangular ‘Ballotin’ praline box? Apparently, the pralines became crushed when placed in a cone-shaped bag, so instead she put them carefully in a box. Chocolate cravings? Visit The Belgian Chocolate House.
Cassette
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Who doesn’t remember the popular audio-cassette hype from the 80’s? It was Gilbert Mestdagh, a Belgian genius who worked for the Philips company, who invented this magnetic tape able to record and play audio. Have you discovered our Belgian mix tapes at Café Comptoir (Pier A) yet?
Enjoy a taste of Belgium Our nation’s secret: Belgian Red Beef by Dierendonck
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‘Being a butcher is like being a craftsman.’ Hendrik Dierendonck
Hendrik Dierendonck’s childhood dream was to become a butcher. Growing up with the passion and craftsmanship in the family butcher shop made Dierendonck the success story that they are today. Dierendonck offer the guarantee of Belgian, premium-quality meat. They’ve been breeding West-Flemish Red cows at their own farm since 1942,
while respectfully crafting their meat according to the Belgian tradition. This results in a premium-quality meat, fully matured and tender, with a delicate flavour. A real must-try! Before your flight, enjoy your delicious meal made with Dierendonck meat at Belle&Belge (Departure hall) or Bistrot (Pier B).
Belgian Treasure Map Follow the map below to find the hidden treasures and be surprised by the beautiful secrets Belgium has to offer. A60
you Canot all s? sp rker ma
A58
Jupiler Gate Bar A(A60) 57
A56
Pier A
B14
A59
Bar B
(B17) B 10
Pier B
B08
A55
A54
B06
A53
A52
B04
A51
A50
B11
B09
B07 B05
A49
A48 A47
A46
B01
A45
A44 A43 A42 A40
To P i
L
ŠH ER
GÉ /M
To A20-A39
er A
To A/T Gates
To P ie
rB To B Gates
Legend Showcase: discover & shop for our most precious Belgian brands like Sarah Pacini, Neuhaus, Ice-Watch, Tintin, River Woods, and Essentiel!
Viewpoint: look at the aeroplanes
XL fries: take a bite and a selfie
Cassette: discover Belgian music
Cyclists: follow our peloton
Belle & Belge, Panos and Exki (Departure Hall) Sax player: live sessions on Friday evenings in October
Share your picture with #brusselsairport
and win a box of Belgian chocolates! How can you participate? Discover all of the Belgian Treasures at the terminal, like the XL fries, our Belgian music, or even our Belgian beers at one of the bars. Take a picture with your Belgian Treasure and share your picture with #brusselsairport. Each week, we will surprise someone with 2 Belgian Treasures in 1, a Neuhaus Smurf Box! Contest rules on www.brusselsairport.be/en/belgian-treasures/contest-rules
SHARE
YOUR
PICTURE
WIN
EACH WEEK
B17 B15
Add a Belgian twist to your travel bag with these amazing Belgian brands...
Essentiel Antwerp
Bee Nature Ice-Watch
A love story becomes a life story with a fashionable twist.
To Bee or not to Bee, try this Can we have 60 seconds of your time, please? honey-based skincare range.
Inge Onsea and Esfan Eghtessadi fell in love, got married, and set out on a joint adventure in fashion with an idea that was as simple as it was essential.
Founder Marine André – a Belgian entrepreneur – decided to create care products to suit her own balanced, healthy and all-natural lifestyle.
Time has never quite been the same since the arrival of Ice-Watch to the watch market in 2007.
Sneak preview for this season: snake print will be sss-sizzling hot!
This Belgian brand quickly conquered the world by transforming the Bee Nature was born from a watch into a fashion accessory. crowdfunding campaign and now offers 9 diverse & natural skincare Nowadays, the brand offers a products for the whole family. All wide range of originally-designed based on one key ingredient: honey. and colourful watches for men, women, and children. See how Sounds Bee-licious! time fies!
Shop your perfect travel outfit at the Fashion Studio (Pier A).
Discover the Bee Nature range Take your time to find your new at the 2 main Duty Free stores. Ice-Watch at the Summer Time.
The result: a playful and festive everyday collection with plenty of prints and colour. It’s the perfect solution to stand out and add some creativity to your travel wardrobe.
Shop online and save time
Mmm...Donuts ‘à la belge’
www.brusselsairport.be/shop
Buy 2 , get 3 Only at
(Pier A+B) and Café Comptoir (Pier A)
Valid for the combination as pictured above, until 4/11/2019 or while stock lasts.
Responsible Publisher: Stefanie Bouckaert, Brussels Airport Company , Leopoldlaan, 1930 Zaventem - Do not litter public roads - Images in this publication may differ from reality.
Belgian 3x must-haves