John W. Koehl and Son, Inc.

Fl2-664 So. Anderson St. hivate Exchange, Angelus 1672

Since 1912 Loe Angelee

(Continued on Page 29) eval forests arising from the natural demands of odr expanding national li]e we urge reforestation on an extehsive scale by those engaged in present forest use of the forests. We noie with pleasure the reforestation work of some of our manufacturirs, and to aid in extending that necessary work with its heavy cost urge agitation that would result in a removal of taxation from such forest crops until they are logged and manufactured. We believe that the.Federal Government should reclaim and reforest in the most economical fashion large areas of denuded lands at once controlling water-sheis and enduring forest areas for the succeeding generation.

5. Resol'ied: That sihce Transportation is a vital, fundamental necessity of industry and'civiliratioir, that it too is dependent upon the favor and investing.will of private capitil as is evely business, and that it must have fair guarantees that it may return a just reward forcapital invested and be permitted an unstifling freedom of action consistent wth the pubiic welfare, we therefore favor the stabilization of tiansportation affairs with'less of regulation and hampering legislation. We would bespeak-for lumbermen who-are so vitally concerned in the health and welfare of the railroads" fuller confidence in the ability and good faith of our carriers to cohduct their own affairs in efficiency of service. We believe that politics and political interference should be curbed, that American railways may feel that construction programs of development may have security for assurance in their execution.

6. Resolved: That because the Homes of the nation are so largely the strength and buh'r'ark of a free democracy, we do pledge cooperation with the manufacturir in advertising of the proper material, use and decoration of materials for Home Construction ensure the building of the best, most durable houses at the least cost.

7, Resolved: That in the face of alarming, ever increasing and seemingly often reckless expenditures of public money and consequent two burdens, local ahd national, and for whose existence \4'e are in a measure blamable, since we have not protested against the waste and extravagance involved, nor demand the selection of officials and in their conduct of office the same ecohomy and business acumen demanded by all successful private business, we do pledge ourselves to interest and coopeiation in public affairs to the end that efficient economy may prevail for we are aware that the grave of republics has been the intolerant burden of taxation.

8. Since this great Institute assembled in the beautiful metropolis of the Southland, we have ehjoyed an hospitality sweeter than the breezes blowing over the citrus blossoms and in the warm human touch of generous kindness have forgotten to be touched with the home-longing. Resolved, therefore, that to the General Committee of local lumbermen led by Phil B. Hart as Chairman, and through them to all our hosts and hostesses be expressed appreciation for the gracious and geherous hospitality extended to us and the ladies. Endeared in these days to us their memory unfading rvill be carried to our homes.

9. And to the C. E. Atkins and Co., who presented the treautiful and emblematic badges; to Messers Dant and Russell who furnished the very handsome note-books used by us in the session, and to the San Joaquin Valley Lumbermen's Club for the music that has charmed us and relieved any tedium the sessions might have held, we voice a most cordial sense of grateful appreciation.

B. J. Boorman-Chairman.

E. W. King.

P. A. Sirnpkin.

The Saturday Auto Trip

It was necessary for the Entertainment Committee to secure an additional fifty passenger automobile, to ac- commodate the overflow of passengers that appeared at the Biltmore, at noon on Saturday, to go on the sight seeing trip to the beaches, One hundred'and fifty: people were aciomodated iri the private cars of somi of the Los-Angeles men, and two large busses w_e-re filled. The party ivas taken by Wilshire Blvd. and West Adams Street to Venice and Santa Monica, and from there up San Vicente Blvd., through Sawtelle, into Beverly Hills, and into Hollywood wherJ they proceeded to one of the large picture studios. A stop of one hour was made here, in order to give the visitors the opportunity of inspecting the workinigs of a movie plant. They were brought back to the Biftmore at 5 P. -M. A great many of the visitors 'had stayed over an extra day, ispecially io attend this pq4 9f the program, and they expressed themselves as being highl ly delighted

Many Other Features Not On The Program

In addition to the many things that had been prepared by the Los Angeles Committee, to entertain the visitor-s, a great many impromptu afiairs 'lvere staged. Automobile trfus, theatei parties, and dancing parties to lhp ma-ny cafes and amusement places, well occupied the leistire time during the evenings of the week.

Tacoma Advertising To Continue

Plans for an advertising campaign even more comPrehensive than that carried on during 1923, were announced by the advertising committee of the Tacoma Lumbermen's Club at a recent meeting held with the trustees of the club. The results of the last year's campaign were so far-reaching and satisfactory, it was stated, that the committee has arianged to follow-up the nation-wide-publicity- which.Ta-coma-has received ai "The Lumber Capital of America," so that hone of the advantages gained will be lost and that still wider recognition may be obtained.

The 1924 advertising will again use page space in the "California Lumber Mirchant't and display advertising in other lumber journals circulating in districts where it is desired to gain attention for Tacoma forest products. The photo news service will als.o be continued and the de luxe book "Tacor4a, The Lumber Capital of America"'and other literature will be distributed.

One new feature of this year's campaign will be a handsome window display which will be furnished dealers, and a new series of home building folders for dealer distribution has also been prepared. These folders take up the various stages of home building in which those planning to build would be interested and provide helpful suggestions and information which should help the dealer to closer contact with his customers.

Where material dealers and local newspapers desire to put on an intensive campaign to stimulate local home tuilding, a very complete and novel form of campaign will be provided.