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CONSISTENCY!

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In the past three years the Nettleton Lumber Company has shipped over two hundred and seventy-five million feet of lumber into California. This volume has not been concentrated within the "bull" market periods, but has been a steady, regular operation to take care of their customers' normal requirernents. The volume has not materially changed because California prices were temporarily out of line with other markets. The bitter has been taken as well as the sweet.

The California retailer, we believe' appreciates the stability which this indicates; the permanency of such a mill connection; the safety and dependability of such a source of supply.

Prices are always consistent with the market!

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