Twohy Lumber Co.

22 | Kerckhoff Bldg. Los Angeles, BDwy. 0843

CARGO-Fir, Redwood, Suger Pine-RAIL

'We can always Eupply Fir Col"umns and Drain Boarde from stock can be made from stock that would otherwise be wasted.

Concentrate your buying. You will makc more money- in the end by buying from a few responsible and reliabie concdrns who gp,erate. on a one- price system, than by "shopping around."

Advertise-. Let the public know what you have to sell.

- -Have a display room where the women folks can see such items as built-in fixtures of various kinds,-kitchen cabinets. hardwood floors, etc. Sell items mentioned above on installment plan, using the same form of contract as used. by department stores and furniture stores.

Too much stress is sometimes laid on new business and- not enough attention given to conserving the business you have. -

The Golden Rule as a F'oundation for Successful Business

Because of the limited time at mv dis- posal, I shall be obliged to compres; into a few paragraphs what I had intended should be the outstanding feature of this address, i. e., the importance of buildine vour business (if it is to last), on the bisi! of the Golden Rule. No better formula ever haS been or ever can be offered, for building a business that lasts.

May I quote just a line from one of the cleanest, most successful lumbermen that it has been my good fortune to meet:

"There is no better foundation on which to build a business that lasts, than the Golden Rule. A lumberman should sell hirnsetf first, to his employees, second, to his com- petitors, and third, to the general public.',

To do business on the basii of the -Golderr Rule, means that you will give your cus- tomers a square deal. That you will be

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