Inkslinger /s lumber "bought" or "sold"

"Times are hard," says the Lumber Industry. "No one is buying lumber."

True enough, but how many are selling lumber? And selling is not done by waiting for someone to buy. Mill output sold to Dealers is actually not sold at all. It is not sold until it is consumed and paid for. In the Dealer's hands it is still in transit to market.

Dealer and Mill man are partners in production and distribution. It is the Mill Man's job to provide material to meet modern merchandising requirements and the Dealer's job to sell it to the consumer. He must sell ideas and the desire for improvement as well as material.

As long as a building remains in need of repair and as long as there are houses without modern built-in utilities and conveniences there is a lumber market. A systematic canvass offering practical suggestions is bound to yield profitable returns. The building owner who makes a small improvement today is often stimulated thereby to larger projects tomorrow.

RED RIVER offers the Dealer a modernized line of high quality. It also provides a buying plan designed to mept "hand-to-mouth" buying and the handting of small jobs ae economically as large oneE.

RED RIVER MIXED CARS supply small quantities at carload prices and carload handling cost. Up-tothe-minute built-ins, shipped K. D., as many or as few as desired, sash, doors, plywood panels, moulding and all yard items. Manufactured and loaded at one point with o,ne handling cost.

ORDER NOW BEFORE PRICES RISE.

Tradc of White Pine for Over Half a Century"