Enthusiastic Decision to Continue National Trade Extension

Annual Meeting of the National Lumber Manufacturers Association

Chicago, April 24.--:lhe Board of Directors of the National Lumber Manufa'cturers Association unanimously voted today to continue the National Trade Extension campaign for lumber and lumber p.roducts. At the same time it approved of the new trade extension campaign presented by the Trade Extension Committee under the caption "Making Lumber Promotion Permanent." This plan ,calls for a maximum expenditure of approximately $1,500,000 a year.

It is planned to bring into the cir'cle of financial support the timber owners, loggers, lumber manufacturers, wholesalers and the principil-lumber,consuming industries. -The outlook is, too, that National Trade Exiension will have the moral support of the retailers even more than in the past.

Trade Extension Continued

The Directors adopted without change the recommendations submitted by the Trade Extension Committee which met on April 22 and thoroughly canvassed tbe pros and cons of continuing trade extlniion work' The virtually unanimou,s ,consenius of judgment of the Committee was that the work must be continued at all hazards and on a larger scale than at present. The proposed plan of campuilt *ut declared by members of the Committee to be ihe"most complete and carefully worked out plan that had ever been drawn up for such an undertaking.

The general plan of the drive to secure the-necessary subs'cripti&s will be inaugurated in May and June, continued during July and Auguit and completed in September and Octob"ei with an intJnsive effort of personal solicitation by directors, other subscribers to the trade extension fund and members of the National staff, with the backing and assistance of the regional associations of manufa'cturers' Ravmond g. Wtrite of Kansas City, Chairman of the frrai Extension Committee, presided at the meeting of that Committee and presented its report to the meeting of the Directors.

At the general session of the Annual Meeting of the National Lumber Manufa'cturers Association held yesterdal', Walter F. Shaw, Trade Extension Manager, presented- an elaborate and convincing exposition of the proposed plan, which was enthusiasticallv received.

Afterwards President A. C. Di*on deliyered his annual address and was followed by Wilson Compton, Secretary and Manager, with his annual rePort and address entitled "The Luriber Industry at the Cross-roads". Both addresses werd featured 6y strong recommendations for the continuation of trade extension.

Ripley Bowman, Secretary of the United States Timber Conservation Board, briefly addressed the meeting in the interests of that Board. He pointed out its significance to the lumber industry and urged lum'ber manufacturers to give the Board every assistance in its-work of ac'cumulatIng the facts upon which its recommendations will be based.

-Wilson Compton brought up the Russian lumber- im-p-orts problem and reviewed t6e progress of the battle the N. L. M. a. ha-s 'conducted against them on various lines.

Manufacturers and Retailers in Joint Session

A heartening feature of this session was the joint meet- ing of directors and manufacturers generally with the Directors of the National Retail Lumber Dealers AssociationPresident Dixon of the N. L. M. A. introduced A. J. Hager, Lansing, Michigan, President of the National Retail Lumber Dealers Association as Chairman of the joint meeting" Mr. Hager set the keynote of the conference by making a vigorous appeal for cooperation between manufacturers and retailers. He was followed in like spirit by Messrs. Harry T. Kendall, Kansas City, Mo.; Vernon Hawkins, Boston; L. P. Lewin, Past President of the N. R. L. D. A.; Chas. M. Hines, of the Edward Hines Lumber Company, Chicago; Geo. W. LaPointe, Jr., of Menomonie, Wisc.; C. C. Sheppard of the Southern Pine Assn.; John Dower and Major E. G. Griggs of Tacoma, 'Wash. It was at this meeting that the manufacturers voted endorsement of the Code of Lumber Trade Practice and principles of lumber distribution submitted by Harry Kendall, Chairman of the Trade Practi'ce Com,mittee.

Advice by Alex. Legge

The annual dinner of the National Lumber Manufactu?ers Association held on the evening of April 23 at the Congress Hotel was addressed by Alexinder Legge, former Chairman of the Federal Farm Board. Mr. Legge urged the lumbermen to ,cultivate the farm market by means of the installment plan of selling lumber and urged a special effort to equip grain farms with farm storage buildings. He predicted a further surplus of wheat this year, but declared that the fact that wheat had recently sold in Liverpool at the lowe,st point in 350 yeats would soon result in a drastic ,curtailment of wheat acreage all over the world. He advised farmers to store their wheat in the meantime on the farm as much as possible, such storage being mu,ch cheaper than primary and terminal elevators. Granaries for this purpose, he said, should preferably be built of lumber, which was superior for the purpose to other building materials. Mr. Legge also emphasized the virtues of group cooperation in industry.

Strickland Gillilan, famous newspaper,correspondent and after-dinner speaker, delivered a generally humorou,s address whi,ch kept his audience convulsed with laughter, interspersed with telling arguments in favor of cooperation throughout th-e lumber industry and a continuation of an energEtic offeisive and defensive in the interests of lumber against its many enterprising competitors.

Pledges of Co-operation

This morning was given up to the report of the Trade Extension Committee recommending continuation of the lvork on an enlarged scale. There was a general discussion of the situation and the whole subje,ct of securing the necessary funds was fully canvassed. As an earnest of their interest and determination to put over the new program every manufacturer present signed a pledge of his personal cooperation in making the work of raising funds a success.

Reports were received from the Credit Corporation and the Inter-Insurance Exchange. Much satisfa,ction was expressed with the recent progress of the Credit Corporation and the improvement of the Blue Book. Every member of the regional association was urged to patronize the Blue Book.

Officers Re-Elected

Officers were ,re-elected as follows: A. C. Dixon, Eugene, Ore., President; W. M. Ritter, Washington, D. C., Vice President and Treasurer; E. A. Frost, Shreveport, La., Vice President; R. B. White, Kansas City, Vice President; and Wilson Compton, Washington, D. C., Secretary and manager. Provision was made for two additional members of the Executive Committee through amending the By-Laws by making the number of members of the Com: mittee who are not officers or past presidents, ten instead of eight. Chairman of committees were elected as follows: Trade Extension and also Trade Promotion, R. B. White; Publicity, H. D. Mortenson; Statistics and ,{,ccounting, C. S. Keith; Economic Research, lictor M. Scanlon; Foreign Markets; E. G. Griggs; Advisory Tax, Frank J. Wisner; Forestry and Conservation, A. W. Laird; Utilization and Waste, A. Triesohmann; Standardization, W. T. Murray; Trade Practices, Harry T. Kendall; C.redit Corporation, G. W. Dulany, Jr.

The members at large of the Trade Promotion Committee who are chairmen of the designated sub-committees are C. Arthur Bruce, Laboratory and Commercial Research; M. L. Fleishel, Building Codes; W.-f. Murray, Promotion of Industrial and Constru,ction Uses: Carl Hamilton, Advertising; H. D. Mortenson, Publications; J. P. Hennessy on Wooden Box Bureau: C. Arthur Bru,ce on Treated Wood Bureau; A. Tries'chmann on Home Modernizing Bureau.

Resolutions were adopted commending President Hoover for the appointment of the United States Timber Conservation Board and expressing the hope that he would deliberately seek the establishment of sound national policies for the rehabilitation of the 'basic natural resources such as coal, oil and timber, "which will encourage stability, security and progress of the industries dependent upon them."

Suppression o,f Destructive Rivalry

A resolution of great importance asked the Executive Committee to consi,der the matter of cooperation between the regional associations and the manufacturers, with a view to agreement on species and grade for lumber to be recommended for specific uses, and upon the suppression of criticism of the suitability of spe,cies and grades for the uses thus determined; also upon the avoidance of negative advertising of species. Other resolutions urged cooperation with the United States Timber Conservation Board and diligence in supplying information for the statistical reports of the National Lumber Manufacturers Association.

After transaction of nu'merous matters of detail the Directors adjourned with many expressions of satisfaction over the results accomplished at a critical meeting of the Association in the most- critical year in a decade. .-

N. J. Danielson Now With? Reynier Lumber Co.

N. J. Danielson, who was formerly with T. P. Hogan Co., Oakland, and the Pioneer Paper Co. as salesman, is now covering San Francisco, East Bay and Peninsula territory for Revnier Lumber Co.. San Francisco.

Furniture Company Leases Oakland Lumber Plant

The B. P. John Furniture Corporation, of has leased the property of the Chi,cago Washington, Oakland, and will establish a factory there in the near future.