WHEN B E AUTY DICTATES HER cHotcE,s SOF I

For SOFI is far more than well manufactured oak floorirg. It is hardwood flooring of the highest decorative quality, including in every SOFI floor the exceptional beauty and fine texture of Southern Oak. These individual characteristics of Southern Oak are fully maintained through selection and correct seasoning of southern oak lumber before it is converted into flooring in the SOFI mills, and labeled with the warranty mark of the SOFI craftsman. , / / To every dealer who profits by the selling power of fine merchandise, SOFI offers the appeal of supreme quality, supported by a modern, alert and aggressive advertising policy of national scope.

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