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IN AVERAGING SALES OF s45g PER MODERNIZING JOB

Banks with Assets in Excess of 30 Billions 'Working with Building Industry

With loans exceeding a million daily, individually maturing in about 26 months, over ltr000 homes are now being modernized, repaired, insulated, enlarged or beautified.

Applications for loans ate coming in from every community, indicating that tl,600,000,0oo will be invested in needed repairs for the duration of this campaign. This modernizing program is the biggest since the historic Liberty Loan drives to finance the war.

Every newspaper is cooperating; 13,000 movies are showittg the activities; material dealers are busily working with prospects, contractors, architects and financial institutions.

The Celotex Company is unreservedly supporting Celotex dealers through its sales, advertising and field demonstration departments. Our advertising appears in leading periodicals, including the Saturday Evening Post.

See the Celotex representative for developing new outlets for Celotex productsfn1slis1 FinishfnsglalienConstruction.

* From the October 1934, edition of the American Builder & Build. ing Age.

CELOTEX DEALERS! Send for our new localized newspaper service. This includes (1) news articles, (2) advertisements, and (3) mats for illustrations. Free to Celotex Dealers.

Wdte for sample copies of consumer magazines: Home Improvement News and Farm fmprovement Newel and rubmiption rate.