Edward Albee’s At Home at the Zoo Online Marketing/Mobile/Social Media/Email DMA: Los Angeles Project Manager: Sean Bello sean.bello@campuscircle.net
Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
Overview of Campaign 1. 2. 3. 4. 5. 6.
This report recaps our marketing outreach for EDWARD ALBEE’S AT THE HOME AT THE ZOO. Our outreach included the following: Banner Advertising – Hosted on campuscircle.com for Mobile/Desktop Dedicated Emailing – To CC members in LA. SM Outreach – Content posts on FB (10.6K+ likes), Twitter (13.8K followers) Content – Hosted on campuscircle.com Calendar Listing//Newsletter Sponsorship Sweepstakes Hosting
The campaign has 4804 page views with 848 clicks (295 are bitly related clicks).
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. 1,300,000 impressions, 357 clicks.
Content Page Views– 1,811
Social Media #1
Social Media #2
Dedicated Email #1 Delivered (LA) – 19K+ Opened – 1,410 Clicks – 158
Newsletter Page Views– 1,104 Clicks – 38
Calendar Page Views– 171
Sweepstakes Page Views– 304