Jewel Cover Package Campaign

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Jewel “Sweet and Wild” (The Valory Music Co.) Print and Online Campaign DMA: Los Angeles Contact: Jon Bookatz

5042 Wilshire Blvd., #600, Los Angeles, CA 90036 P. (323) 939.8477 F. (323) 939.8656


Jewel: Appeared on the June 16th cover of Campus Circle (Vol. 20 / Issue 24) - Circulation: 30,000 Readership: 90,000 Distribution: Retail outlets and schools in Los Angeles


Print Ad: Full page B/W Ad - Appeared in Campus Circle Circulation: 30,000 Readership: 90,000 Distribution: Retail outlets and schools in Los Angeles


Print Ad: Full page 4C Ad - Appeared in Campus Circle Circulation: 30,000 Readership: 90,000 Distribution: Retail outlets and schools in Los Angeles


Online Music Feature: Appeared in print and on Campus Circle.com Summer Music Preview: Jewel “Sweet and Wild� Web-site Traffic: 50,000 unique visitors/month, 415,000 page views/month.


Banner Advertising: Appears on campuscircle.com Web-site Traffic: 50,000 unique visitors/month, 415,000 page views/month. SOV: 1/3 to 100%. Banners appear on the website for over one month. Impressions: 185,000


Jewel Sweepstakes: Appears on campuscircle.com/sweeps/jewel Web-site Traffic: 50,000 unique visitors/month, 415,000 page views/month. SOV: 1/3 to 100%. Banners appear on the website for over one month.


Newsletter Advertising: Weekly event calendar Reaches: 30,000+ Campus Circle members in L.A. DMA Banner Ad size: 300 x 250


Jewel Sweepstakes Winner: Autographed Guitar Sweeptakes total page views: 2,772 Total Entries: 1,422 (800 females / 622 males) Demographics: 18 - 34 yr olds that entered = 24% 35 - 49 yr. olds that entered = 34.4% Opt-Ins: 124


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