Equity (Sony Pictures Classics) Online Marketing/Mobile/Social Media/Retail DMA: Los Angeles Project Manager: Sean Bello sean.bello@campuscircle.net
Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
Overview of Campaign 1. 2. 3. 4. 5.
This report recaps our marketing efforts for EQUITY. Our outreach included the following: Banner Advertising – Hosted on campuscircle.com for Mobile/Desktop Dedicated Emailing – To CC members in LA and nationally. Social Media Outreach – Content posts on FB (10.6K+ likes)/Twitter (19K+) Sweepstakes – Pages hosted on campuscircle.com Outreach to women in business in the LA/OC area
The campaign has 4,423 page views to date with 3,321 clicks (2,600 are bitly related clicks). Total facebook reach – 7,300. Total SM interactions – 790 engagements..
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. 2 million impressions, 721 clicks to date.
Mobile Banners
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Content Page Views – 504 to date
Dedicated Email Delivered (LA) – 19K+ Opened – 1,807 Clicks – 196 Delivered (Nationally) – 113K
Sweepstakes National Page Views– 2112 Entries – 1,200 SM Interactions - 25
Sweeps Demo - Age
Sweeps Demo - Gender
Sweeps Demo - Ethnicity
Sweeps Demos - Status
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