Flower Final Report– 4/23/2018 Project Manager: Sean Bello sean.bello@campuscircle.net
Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
Overview of Campaign 1. 2. 3. 4. 5. 6.
This progress report recaps our marketing outreach for FLOWER. Our outreach included the following: Banner Advertising – Hosted on campuscircle.com for Mobile/Desktop Dedicated Emailing – To CC members in LA and 114K nationwide SM Outreach – Content posts on Twitter, Facebook, Instagram Content – Hosted on campuscircle.com Calendar/Trailer listing/Sweepstakes Newsletter sponsorship/listing
The campaign has 12,000 page views with 9,115 clicks to date (6,450 are bitly related clicks).
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. 4 million impressions, 2469 clicks.
CONTENT Page Views– 3328
New York - NYU
NY Banner Clicks to date - 504
Austin – UT, Austin – Web/Print
Austin – UT, Austin – Daily Digest Email (3/19 -3/23)
Austin Banner Clicks to date- 359
SF- UC Berkeley – Print/Mobile
SF- UC Berkeley – Newsletter (3/16, 3/23)
SF Banner Clicks to date - 241
Houston – Univ of Houston
Houston Banner Clicks to date - 397
Philly – Univ of Penn – Print
Philly – Univ of Penn – Web/Mobile
Philly Banner Clicks to date- 79
Wash., DC – GW – Web/Mobile
Wash., DC Clicks to date- 215
Dallas – SMU - Print
Dallas – SMU - Web
Dallas – SMU –Clicks to Date - 99
Miami – UofM – Print
Miami – UofM– Print
Miami – UofM - Web
Miami – UofM –Clicks to Date - 179
Atlanta – Univ of GA – Web
Atlanta – Univ. of GA –Clicks to Date - 496
Newsletter #1 Page Views – 1310
Newsletter #2 Page Views – 1601
Newsletter #3 Page Views – 1212
Dedicated Email #1 Delivered (LA) – 17K+ Opened – 1,418 Clicks – 197
Calendar Listing Page Views – 159
Trailer Page Views – 110
Sweepstakes #1 Page Views – 429
Sweepstakes #2 Page Views – 2371
Social Media #1
Social Media #2
Social Media #3
Social Media #4