Miles Ahead (Sony Pictures Classics) Online Marketing/Mobile/Social Media/Retail DMA: Los Angeles Project Manager: Sean Bello sean.bello@campuscircle.net
Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
Overview of Campaign 1. 2. 3. 4. 5. 6.
This report recaps our marketing efforts for MILES AHEAD. Our outreach included the following: Banner Advertising – Hosted on campuscircle.com for Mobile/Desktop Dedicated Emailing – To CC members in LA and nationally. Social Media Outreach – Content posts on FB (10.6K+ likes)/Twitter (19K+) Sweepstakes – Pages hosted on campuscircle.com Ad in the digital edition of Campus Circle Retail Partnership with Amoeba Music
The campaign has 5,604 page views to date with 3,069 clicks (2,559 are bitly related clicks). Total facebook reach – 10,367. Total SM interactions – 402.
Ad – Miles Ahead
Ad – Amoeba Music
Amoeba In-store Displays
Amoeba In-store Displays #2
Amoeba Email Newsletter Reaches 180,000+ Members
Dedicated Email #1 Delivered (LA) – 20K+ Opened – 1,275 Clicks – 66 Downloads - 85
Amoeba Digital Special Offer
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. 260K impressions, 232 clicks.
Mobile Banners
Social Media #1
Social Media #2
Social Media #5
Content Page Views – 211 SM Interactions - 25
Dedicated Email #2 Delivered (LA) – 20K+ Opened – 1,460 Clicks – 212 Delivered (Nationally) – 88K
Sweepstakes National Page Views– 1,918 Entries – 882 SM Interactions - 24
Sweeps Demo - Age
Sweeps Demo - Gender
Sweeps Demo - Ethnicity
Sweeps Demos - Status
Sweepstakes Los Angeles Page Views– 740 Entries – 612 SM Interactions - 6
Sweeps Demo - Age
Sweeps Demo - Gender
Sweeps Demo - Ethnicity
Sweeps Demos - Status