NORTON SIMON MUSEUM COLLEGE NIGHT Online Marketing Campaign DMA: Los Angeles Project Manager: Sean Bello sean.bello@campuscircle.net
Campus Circle - 5042 Wilshire Blvd., #600, LA, CA 90036 P. (323) 939.8477
Overview of Campaign This report recaps our efforts including: Banner Advertising Newsletter Advertising Editorial Post Calendar/Online Dedicated Emailing
Banner Advertising Banner advertising for the film appeared on our website, campuscircle.com. The banner ads had a 95% ROS. Campus Circle’s monthly traffic currently averages 519,000 page views and 140,000 unique visitors. Impressions – 306K. Clicks – 1,490.
Dedicated Email Delivered – 24,156 Opened – 2,224 Clicks – 62
Online Content Page Views – 1,128 Website Traffic Page Views – 519,000/month Unique Visitors – 140,000/month
Campus Circle Newsletter Emails – 24,117 Opens – 2,687 Clicks – 10 Total campaign clicks - 30
Online Calendar Post Page Views – 53 Website Traffic Page Views – 519,000/month Unique Visitors – 140,000/month