M
CAMPUS
OMENTS
ZIMBABWE’S LEADING LIFESTYLE CAMPUSZINE
2018 MEDIA KIT
INTRODUCTION CAMPUS MOMENTS IS ZIMBABWE’S LEADING LIFESTYLE CAMPUSZINE DEDICATED TO THE VERY BEST IN DIGITAL STORY TELLING
WITH A FOCUS ON PRACTICAL ADVICE , POSITIVE LIFESTYLE CHOICES AND ESSENTIAL INFORMATION ON SEXUAL REPRODUCTIVE HEALTH AND RIGHTS, CAMPUS MOMENTS IS JUST WHAT THE CURIOUS STUDENT NEEDS TO ENTERTAIN, EDUCATE AND INSPIRE THEM
A FRESH CONCEPT FOR A NICHE MARKET IN ZIMBABWE
GRAB YOUR CHANCE TO ASSOCIATE YOUR BUSINESS/PRODUCTS/ SERVICES WITH THIS INNOVATIVE VISION FOR YOUNG PEOPLE
READER PROFILE AMBITIOUS, DYNAMIC, CURIOUS, DISCERNING AND FASHIONABLE, CAMPUS MOMENTS READERS HAVE AN INTEREST IN OPPORTUNITIES FOR SELF DEVELOPMENT, FASHION, ENTERTAINMENT, RELATIONSHIPS & SEXUALITY. CAMPUS MOMENTS READERS ARE INVOLVED SCHOLARS AND ASPIRE TO LEAD BRILLIANT CONSIDERED LIVES.
BY THE NUMBERS
56%MALE 44%FEMALE 16-30 TARGET AGE 22.5 AVERAGE AGE OF READERS LSM 7-10 73% 98% HAVE A SMART PHONE 95% ACCESS WIFI AT LEAST 30 MINUTES /DAY 5,200 READERSHIP 35,000 IMPRESSIONS/ MONTH
EDITORIAL PR FILE >CAMPUS VOICES
>ENTERTAINMENT
Stories & opine from intriguing Zimbabweans on campuses around the world with a focus on faith, sports, politics, business
An informative guide on what to watch, who to follow and where to hangout
>LIFESTYLE A key platform offering practical advice on current fashion trends, positive lifestyle choices on diet, fitness, behaviour and career for the student while covering essential brands, fashion designers and service providers
>SRH FEATURES Articles from skilled writers & experts encouraging students to care about their Sexual Health.
>PROFILES Interesting people on campus and in various industries for inspiration
>ESSENTIALS Everything a student needs to know every month, trends, opportunities for internship, exchange programs, scholarships, national issues and conversations that matter.
PUBLISHING PLATFORMS Campus Moments Magazine is a publication that uses social marketing to foster a culture of healthy sexual behaviour, healthy eating habits, civic participation and engagement among Zimbabwe’s college-age youth. Campus Moments Magazine is marketed in many ways and will give the sponsor exposure through: 1. Digital and Social media 2. PDF and Print media 3. Email marketing
WEB & SOCIAL MEDIA: campusmoments.org and @campusmoments social media accounts are a fantastic & growing source of information on fashion trends, student issues, college sports, career advice and mentoring from some of Zimbabwe’s most successful people. There are competitions across social media to drive traffic to the
website. Campus Moments Magazine can also be found on the NUST website under the students affairs section. PDF & PRINT: 100 cover posters are distributed on notice boards around campuses and libraries in Zimbabwean universities. Mega
copy
A3
is
printed and distributed in university libraries featuring only sponsored articles and ads. PDF version distributed via WhatsApp directly to students’ groups and inboxes. EMAIL MARKETING: Email marketing and weekly newsletters promoting articles, sponsors, events and special offers.
PDF/PRINT ADVERTISING RATES SIZE
DIMENSION
OPEN CONTRACT
¼ SEMESTER CONTRACT
½ SEMESTER CONTRACT
FULL SEMESTER CONTRACT
Premium spread
352mm x 500mm
$200
$170
$145
$110
Inside Spread
352mm x 500 mm
$150
$125
$100
$86
Premium full page
176 mm x 250 mm
$100
$80
$70
$55
Inside full page
176 mm x 250 mm
$75
$64
$50
$43
Half page
88 mm x 250 mm
$40
$32
$27.50
$22
¼ page
88 mm x 125 mm
$25
$16
$13.50
$11
Back cover
176 mm x 250 mm
$120
$105
$85
$70
* ¼ semester contract = 2 consecutive issues * ½ semester contract = 4 consecutive issues * Full semester contract = all 5 issues Readers spend an average 4 mins reading campus moments magazine every-day. Zimbabwean students in the diaspora, particularly in the USA, UK, South Africa and China also show special interest in the magazine. SUBMISSION SPECS>>> • Live matter and type safety: Allow 10mm for trim and 13mm for bleed. • Gutter: No type should appear within 4mm of gutter. • DPS material to be supplied as two single pages. • Copy running across the spine in a DPS adver-
tisement must allow for 8mm space in the spine for text to read. All print ready artwork can be supplied on the following platforms: 1. Contact: Tamsanqa Mhepoh Email: newsroom@campusmoments.org Tel: +263-71-292-3105
2. Dropbox, Hightail or WeTransfer to the previous mentioned email address 3. Print ready PDF saved onto CD/FLASH Delivery Address: Suite 403 SkyHub,Nust Between 4th/5th Avenue,Jason Moyo Street,Byo Att: CM Inserts
ONLINE ADVERTISING RATES RUN OF SITE Banners: 1028 x 760 above the fold: $13/cpm 120 x 90 story pages side bars: $9/ cpm Home Page Takeover:$10 (daily) Facebook & Insta Ads: $5 /cpm Twitter: $5 /cpm
*cpm = cost per mile for 1000 impressions. Specifications:>>> File types: JPEG, PNG or GIF. Color space: RGB. Sizes: 1028 x 760.
>NATIVE FROM $25 Subject to client brief, activity mechanics, production requirements and editorial approval.
>INTERACTIVE CAMPAIGN FROM $40 Subject to client brief, activity mechanics, production requirments & editorial approval.
>COMPETITIONS
>WE ARE LIVE ON SOCIAL MEDIA 24/7 {@campusmoments}
Minimum prize giveaway value: $50. Should your prize giveaway not be adequate,a cash component will be negotiated.
SPONSORSHIP PACKAGES Premium
Bronze
PDF/ Print
Premium Ad Space include links to websites. Mega print copy Free art work
Regular Ad Space Mega print copy Free art work
Social & Digital media
•
• •
•
Includes premium advertorial & ad banner above the fold 1-week social media promotion
Includes side bar ad 3-day social media promotion
4 mail shots per month including links to your site and your logos
4 mail shots per month including links to your site and your logos
$118 single page ads $193 double page ads
$78 single page ads $128 double page ads
>CIVIC ENGAGEMENT
You may also SPONSOR engagement events where we activate our community for in-person experiences we create with local partners, helping our users find ways to get involved and explore. Fees are event specific. Head to campusmoments.org/work to see some of these events.
PRODUCT PLACEMENTS & ADVERTORIALS
ADVERTORIALS Our in-house creative team A CAMPUS MOMENTS advertorial is designed to be consistent with the editorial style of the magazine. In order to achieve this, there are some restrictions on how the page can look and how the copy is written. The benefit is that the advertorial blends seamlessly with the rest of the magazine, so readers feel your message has the same credibility as editorial. PRODUCT PLACEMENTS Show CAMPUS MOMENTS readers new stock and merchandise through product placement. Our creative team is highly experienced in the style of the magazine, and will ensure that the photography, layout and text of your advertorial is fully integrated into the rest of the magazine. By adopting the CAMPUS MOMENTS editorial style, your products are perceived to have editorial endorsement. CAMPUS MOMENTS will photograph and layout the merchandise for you. It is simple and easy for you to do. We recommend 12 Products per page(Max 15) with a short informative description.
SPECIAL SECTIONS & EVENTS ZUSA Games (February 2018) Modelling pageants (Miss Nust/ UZ / MSU)- April 2018 New students’ orientation at all state universities. (August 2018) NUST / MSU SRC elections (October 2018) 16 days of activism against gender based violence on campus. (November 2018) State universities graduation (November 2018) Additional Services you can hire us for. 1. Photography 2. Video filming 3. Graphic design 4. Web design 5. Social media marketing
TERMS & CONDITIONS DEADLINES: the regular deadline is 4 pm two business days prior to publication of the ad. Check the publicationcalendar on our website campusmoments.org/ events. Ads created or changed by our staff must be proofed and approved to run by noon the day before. SOFTWARE TRANSFER: We prefer print ads to be in PDF format and online ads can either be JPG or PNG.Email to newsroom@ campusmoments.org with ADVERTISING as the subject. BILLING: advertisers with approved credit will be billed the last day of the month following the day of the publication. A 1.33% finance charge will be added each month an account is past due andadvertisements will not be accepted until the account is paid. CREDIT AND PAYMENT: all advertisers are required prepay / pay upfront until credit is established. To receive credit, a credit application must be re-
turned and approved by the Campus Moments business office. Visa, Mastercard, RTGS and Ecocash are accepted. RATES: Campus Moments Magazine reserves the right to change its rates and publication dates. MISCELLANEOUS: All rates are net. Unfulfilled contracts will be rebilled at the earned rate. POSITION: No page or page position will be guaranteed. However, all requests will be honoured when possible. POLITICAL ADVERTISING: Political advertising must be paid in advance. All applicable discounts will be given. Ads must be labelled “Paid Political Adverts” and the sponsor must be clearly visible. EDIT OR REJECTION OF COPY: Campus Moments reserved the right to eidt or reject any advertisement, for any reason, at any time which does not comply with policies and or judgments of the magazine.
IDENTIFICATION: Campus Moments will not knowingly accept or publish any ad that is in violation of the law. The advertiser or agency states that it has the authority to place the advert and agrees to assume liability for all contents of all ads printed, as well as any claim arising therefrom made against Campus Moments Magazine. MAKE GOODS: In case of any errors or omissions, Campus Moments’ liability if any, will not exceed the cost of the space occupied by the error. Campus Moments is not responsible for incorrect copy submitted by the advertiser or typographical errors which do not lessen the effectiveness of an ad.
CONTACT INFO BULAWAYO OFFICE
Suite 403, SkyHub, National University of Science and Technology, Between 4th & 5th Avenue Along Jason Moyo Street, Bulawayo.
ADVERTISING & SALES Nomathemba Zondo +263-78-555-0033 newsroom@ campusmoments.org
EDITORIAL DIRECTOR Lackson Munkombwe +263-77-103-4013 newsroom@ campusmoments.org
CIVIC ENGAGEMENT Tamsanqa Mhepoh +1-402-304-6540 newsroom@ campusmoments.org
ONLINE
www.campusmoments.org +263-71-292-3105 @campusmoments
