UN C OM PR OM I S I NG I NT E G R I T Y W I T H O U TSTAN D I N G CU STO ME R S E RV I CE What makes us different, is what makes all the difference. Our target is perfection with a focus on the customer experience.
The Proven Market Leader
T
he Carpenter | Kessel team holds sales records for almost every significant real estate category in Brevard County & Indian River home sales. Our team strives for the best outcome, consistently outperforming the status quo to achieve the best results for our clients.
Your home is extraordinary, your representation should be the same.
Shunning the way traditional real estate is practiced, we are raising the bar as far as the type of representation people are receiving. We provide leading-edge technology, in-depth market knowledge, innovative property presentation, a powerful global network, multimedia target marketing, discreet personal service, and expert contract negotiation. At the Carpenter | Kessel team, we strive for greatness, providing incomparable personal service for our valued clientele‌ because anything else would be far less than you deserve.
E X P E R I E N C E M AT T E R S
Our leadership has been on all sides of the real estate transaction; agent, investor, advisor, expert witness, and developer. Through this knowledge, we continue to expand into every aspect of real estate: research, analytics and marketing. We leverage our expertise to make better decisions through established processes based on quantifiable results.
OU R AWA R D -WINN ING LEA DERS HIP T E AM DEWAYNE CARPENTER | Team Leader 321.693.2593 | dewayne@carpenterkessel.com
With over twenty years of experience and an impressive proven track record of success, Dewayne Carpenter knows the importance of staying on top of market trends and is well known for giving his clients valuable, analytical insight into the current real estate environment. Dewayne brings a unique combination of leadership, expertise, integrity and an unwavering commitment to exceed his client’s expectations to every real estate transaction.
KIRK KESSEL | Team Leader 321.544.9993 | kirk@carpenterkessel.com
As a highly-informed, well-prepared, hard-working and passionately dedicated real estate professional, Kirk Kessel is without a doubt one of the most trusted and seasoned agents in the Melbourne area. With a career spanning more than three decades of involvement in nearly every aspect of real estate transactions, Kirk brings a wealth of personal experience and a dedication to giving back to his community through his involvement in several boards and foundations.
OVER 100
$105,998,631
YEARS COMBINED EXPERIENCE
VOLUME IN 2019
252
531
TRANSACTIONS IN 2019
WATERFRONT TRANSACTIONS 2009-2019
CK AVERAGE
64 DAYS ON MARKET 17% FASTER THAN MLS AVERAGE
O U R T E A M I S W H AT D E F I N E S U S
T H E R E A RE NO S EC ON D- STRING PLAYE RS AT CARPE NT E R | KE SSEL
— S A L E PA R T N E R S —
When selling your home, you deserve a highly dedicated relationship with your broker and the confidence that they have the support to provide you with superior service. We are a powerhouse team of seasoned professionals who know it’s unfeasible for a single agent to properly execute on all of the moving parts that go into the real estate process.
AMY KALMAN
SHANE BURGMAN
BRENT BURNS
From marketing and SEO, to copywriting, staging, negotiating, selling, and being the client advocate, we consistently outperform and have a more expansive network of clients than any single agent. We service the seller, the property and potential buyers more effectively due to the fact that we work together as a team.
EMILY GARRY
JEFF BLACKSTONE
BRIAN GREENE
MARK E. FONTAINE
— O P E R AT I O N S & C K C R E AT I V E —
AMY CEVALLOS Marketing Manager
JULIE LARSEN Transaction Manager
CECILY NORTH Listing Manager
LESLIE MINK Executive Assistant to Team Leaders
SARAH HERSCHEL Concierge Agent
ASHLEY LIPARINI Concierge Agent
G R E AT P R O C E S S D R I V E S G R E AT R E S U LT S
Our Goal Is Perfection The Carpenter | Kessel Homeselling team strives for excellence in each connection we make, in each transaction, with every client. Our goal is perfection and we built our process by taking things back down to the basics, focusing on what matters most, the customer experience. Smarter Data Means Smarter Decisions Our team of industry-leading software engineers and data scientists provide us with analytical tools and the right information to help you answer real estate’s toughest questions and price your property more accurately. Elevate Your Home Style And Story The CK Creative, our in-house marketing and advertising agency will target the right audience across the most effective channels, and our cohesive brand identity will elevate the style and story of your home. Fewer Days On Market Means More Value For You Through our data-driven strategy, CK listings spend less time on the market than the industry average, which means more value for you. Whether you’re ready to sell or looking for answers, we’ll guide you with data and expertise specific to your area.
Modern real estate meets a proven process…with measurable results.
Our Process is Unique 1. Develop a data-driven strategy tailored to each client, based on their specific needs, goals, and timelines. 2. Assign the team members best suited for the strategy, allocate responsibilities and support the agent so they can focus on their core activity - to be an advisor who looks out for their client’s best interests. To us, it’s not just about a price tag, it’s about providing a truly committed level of service in everything we do.
A F U L LY I N T E G R AT E D A P P R O A C H
The Carpenter | Kessel Development Group Built on the same model, foundation and principles as our residential resale business, we offer a fully integrated approach to the representation of new development clients. The Development Group is comprised of leading real estate industry experts with various specialties including development, asset management, sales, and private equity. We empower developers by providing pre-construction design input, marketing strategy, sales operation management, branding solutions, and a vast international client reach. We combine the on-the-ground knowledge and experience of a residential real estate brokerage with the expertise and vision of a dedicated development marketing, design, research, and strategic sales planning team. With a long-standing reputation for selling some of the Space Coast’s most preeminent properties, we are uniquely qualified to provide bespoke insight and strategy for high-profile clients and development projects. Our distinguished individual backgrounds, coupled with a culture based on the concepts of collaborative integration, cooperation, and partnership, we bring a fresh vision to new development sales and marketing.
REIMAGINING THE REAL ESTATE EXPERIENCE
An Emphasis on Exposure We invest heavily to bring all aspects of the often overwhelming real estate experience together in a neatly, organized package. From design to staging, photography and social media, to technology, internet optimization, and cloud-based transaction management; we handle it all in-house through our team of committed professionals.
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When selling your home, it’s entering an online competition with other homes in the area that are also in your listing price range. So it’s important that your home stands out. That’s why at Carpenter | Kessel we created The CK Creative, our in-house marketing team that delivers an emphasis on exposure.
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The CK Creative offers a fully integrated marketing solution with a scope of work that includes everything from branding to web design, advertising to public relations. We have the ability to expose your property to more potential buyers, brokers, and agents than any other agency on the Space Coast.
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Advertising Creative Brand Identity & Development Collateral Material Development Content Creation Visual Storytelling Website Design & Development Customer Acquisition Digital Marketing Direct Marketing Event & Experiential Marketing Social Media Strategies & Positioning Psychographics Public Relations Research & Analytics Geo-Target Marketing
THE MOST POWERFUL MARKETING IN THE BUSINESS
We leverage the most emergent technologies and marketing strategies to ensure maximum exposure to the most qualified buyers. Your home is your most expensive asset, it doesn’t cost you any more to work with the best so why risk the investment?
Renowned Photography The path to the real estate buyer is through beautiful imagery. That’s why Carpenter | Kessel’s elite creative team retains the best professional photographers, and we spare no expense to expose your property in its best light.
Professional Graphic Design of all Print Marketing Campaigns Full-color, multipage brochures designed and printed by talented graphic artists exclusive to our firm. Brochures contain valuable information, from school systems to fully rendered floor plans giving potential buyers a real-life feel for what it would be like to live in the home.
Targeted Mail and Email Campaigns Professional postcard and brochure direct mailing and email campaigns to neighbors along with purchased mailing lists to potential buyers that fit your market. The combined distribution of our print campaigns is unsurpassed with a delivery close to 10,000 pieces per month.
High Definition Video Tour Featured on our YouTube Channel Cutting edge high definition video tour of the property for residences priced at $500k and over. Visit youtube.com/CarpenterKessel
Connected Social Media Carpenter | Kessel capitalizes on the many ways social media can enhance our marketing efforts and positively increase consumer awareness. With nearly 5 Billion combined users spread across social media, it is one of the most effective ways to promote your home, and our in-house marketing and advertising agency will target the right audience on the most effective social media channels and advertise your home to the exact target market that is most likely to purchase your home. Our cohesive brand identity will elevate the style and story of your home.
Geo-Targeted Internet Advertising Precisely targeted internet ads based on area, income, interest, and age, that appear on YouTube, New York Times, Huffington Post, Google, Fox News, Facebook, and CNN to name a few.
Worldwide Online Exposure According to Alexa.com, CarpenterKessel.com is the most frequented real estate website on the Space Coast with over 21,000 page views a month. We are also one of a select few real estate firms backed by Leading Real Estate Companies of the World,® a global community of over 4,300 offices in 70 countries.
3D Showcase - Bring Listings to Life A 3D showcase™ is an online experience that lets homebuyers move through a property and see it from any angle. Potential buyers experience a completely unique sense for the place with our “dollhouse” view. 3D Showcase is the most realistic immersive way to experience a property online. We also make the actual floorplan available so buyers get a complete picture of your home.
Listing exposure includes leading real estate websites, some of which include:
Powerful Worldwide Networking We understand the demands on affluent consumers to change locations more frequently and they often purchase homes in multiple destinations. In order to market your property effectively, we are connected to over 550 top local brokerages in over 30 countries through our relationship with Leading Real Estate Companies of the World.® Because each firm is held to a high standard of performance and measured each year, this powerful network participates in more transactions than any other national franchise organization and/or global real estate organization. We benefit from the ability to market your property on a global basis and the introductions we regularly receive of qualified buyers. A number of these firms specialize in luxury enclaves and we share a special relationship with them through Luxury Portfolio InternationalTM which represents only the finest properties with a highly customized marketing program. S O RE N SE N REALESTATE.LU XU RYPO RTFO LI O. CO M
Reaching
47 million affluent consumers annually Marketing
25,000 Properties Annually
530
top local brokerages in over 30 countries
Who’s Who In Luxury Real Estate
More than
35 MILLION hits per month
3,000,000
page impressions per month
200,000
unique visitor sessions per month Average sale price of
$2.45 MILLION
190 BILLION in annual sales
As a member of the Board of Regents, Dale Sorensen Real Estate has helped develop Luxury Real Estate policies and initiatives worldwide. This group meets several times each year to discuss international luxury real estate trends and share cutting edge marketing practices which also facilitates the development of unparalleled connections with other top luxury brokers worldwide. Known in the industry for the last quarter-century as the Who’s Who in Luxury Real Estate network, this group of more than 70,000 professionals sells in excess of $190 billion of real estate annually, with an average sale price of $2,450,000. CEO/Publisher John Brian Losh was named one of REALTOR® Magazine’s 25 Most Influential People in Real Estate and broker of fine properties and estates through his Seattle-based brokerage firm, Ewing & Clark, Inc. LUX URYRE A L E STAT E . CO M
Local Expertise, Global Connections, Powerful Marketing When selling your home, you need global exposure in addition to the strong marketing expertise we deliver locally. As an affiliate of Leading Real Estate Companies of the WorldÂŽ, we have the resources to market your property to the highest possible number of potential buyers. We expose your property to buyers on six continents ensuring more eyes on your property. In addition, we receive inbound clients from other affiliates around the globe who are interested in purchasing a home, through RELOÂŽExchange, the best broker-to-broker network in the industry. This network is available to assist our customers, their families, and friends in buying or selling real estate anywhere in the world. LE A DIN G RE .C OM
500 firms 3,500 offices 120,000 associates in over 50 countries Together accomplishing
OVER
314
BILLION
in annual home sales
Exclusive International Media Coverage No Other Firm Can Offer
GLOBAL PRESS ONLINE ADVERTISING INDUSTRY
INFLUENCE
Working with a network of over 450 closely associated real estate offices across the globe and harnessing media contacts from around the world, Mayfair International Realty takes individual properties into the realm of super-stardom.
Mayfair International Realty brings together the finest real estate with the very best brokers and agents across the globe. Unsurpassed local knowledge bound tightly with a rare talent to market effectively in the international domain ensures buyers and sellers that a Mayfair International Realty member firm is the best for choice, experience, expertise, service, and results. Mayfair International Realty will reach overseas markets as easily as if they were next door. Mayfair International Realty provides home sellers with a powerful suite of marketing tools including European media-buying power, and highly developed relationships with top property journalists. It has a vast experience in these areas an offers advertising and exposure all across Europe. This is an opportunity to feature your property in the United Kingdom and continental European newspapers. M AYFA IRIN T E RN AT IO N A L RE A LT Y. CO M
W H Y O U R PA R T N E R S H I P W I T H D A L E S O R E N S E N M AT T E R S
As the leading coastal Real Estate company, Dale Sorensen Real Estate has the resources to implement a local, regional, national and international marketing plan. We strive to stay at the forefront of cutting edge technology to ensure we will always be the leader in the marketplace and number one to our clients. Our web presence, both nationally and internationally, combined with our local print media strategy, allows for maximum exposure of all our currently listed properties. This allows us to showcase all of our properties to the most qualified buyers in the world. Each of our 150+ agents has access to our professional support staff and valuable resources, which has enabled them to become the most successful associates in the market. Through our partner affiliations with exclusive networks of real estate professionals, our properties are featured in the most widely read periodicals and the highest visited websites in the world.
2019 TOTAL $ VOLUME SOLD ALL PROPERTY TYPES INDIAN RIVER COUNTY AND BREVARD COUNTY*
800 700
$ VOLUME IN MILLIONS
600 500 400
COLDWELL BANKER PARADISE
0
KELLER WILLIAMS REALTY OF BREVARD
100
RE/MAX ELITE
200
RE/MAX AEROSPACE REALTY
300
*Based on information obtained from the Multiple Listing Service of the REALTORSÂŽ Association of Indian River County, for all property types, in Indian River County, and from the Space Coast Association of REALTORSÂŽ, for all property types, in Brevard County, for the period of 01/01/2019 - 12/31/2019 as reported to the MLS as of 1:28 pm on 03/06/2020. Graph reflects data for top 5 brokers participating in the MLS. Information deemed reliable but not guaranteed. Data maintained by the Association may not reflect all real estate activity in the market. If your property is currently listed with another broker, please disregard this offer. It is not our intent to solicit the offerings of another broker.
REASONS TO HIRE THE CARPENTER | KESSEL TEAM
T H E CARP EN TER | KES S EL T E AM IS A ZILLOW.COM PRE MIE R AGE N T See what others are saying about their experience with our 5-star team…
Dewayne Carpenter & Kirk Kessel
Amy Kalman
Communication was quick and thorough, marketing the home was beautiful, market knowledge was superb and I know they are busy but you would have thought I was their one and only client.
There are very few realtors today that put as much energy and knowledge into a sale or purchase. I recommend Amy to all my friends.
Shane Burgman Emily Garry She was very knowledgeable in all areas and answered any question or concern I had immediately.
Shane’s knowledge and experience showed through the feedback he gave us that ultimately sold our home in less than 60 days.
SUCCESS STORIES
SOLD IN 19 DAYS FOR $1.8 MILLION
SOLD IN 13 DAYS FOR $1.3 MILLION
6485 Highway 1, Melbourne
689 S Atlantic Boulevard, Cocoa Beach
SOLD IN 7 DAYS FOR $1.08 MILLION
HIGHEST NON-WATERFRONT BEACHSIDE SALE SINCE 2006 – $887,500
795 Shell Street, Satellite Beach
302 Tampa Avenue, Indialantic
We envision ourselves as more than just a real estate brokerage; we are a marketing and media company committed to informing and connecting Sellers with Buyers. Your home is your most expensive asset, it doesn’t cost more to work with the best so why risk your investment?
T H E R E A L E S TAT E E X P E R I E N C E Y O U D E S E R V E
OUR GLOBAL NETWORK 4,000 Offices Worldwide | 128,000+ Associates | Over $351 Billion in Total Sales | Over 55 Countries
O U R LO C AT I O N S BREVARD BEACHSIDE
VIERA | BAYTREE | SUNTREE
COCOA VILLAGE
436 Fifth Avenue Indialantic, FL 32903
3165 Suntree Boulevard #102 Rockledge, FL 32955
4 Harrison Street Cocoa Village, FL 32922
VERO BEACH ISLAND - CARDINAL DRIVE
VERO BEACH ISLAND - AIA
VERO BEACH - DOWNTOWN
3206 Cardinal Drive Vero Beach, FL 32963
5065 North A1A Vero Beach, FL 32963
1961 14th Avenue Vero Beach, FL 32960
LONDON 15 Thayer St, London W1U 3JT United Kingdom
CARPENTERKESSEL.COM IF YOUR PROPERTY IS CURRENTLY LISTED WITH ANOTHER BROKER, PLEASE DISREGARD THIS OFFER. IT IS NOT OUR INTENT TO SOLICIT THE OFFERINGS OF ANOTHER BROKER.