Cartoon Business 2022 - Press Review

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Press Review

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a n C a n a r ia

15 - 1 7 N o v e mber 2022

(Spain)

Finding together the best growth models for and with animation

Cartoon Business analiza en Gran Canaria el modelo de crecimiento para la animación europea

CARTOON cierra su programa anual de actividades con la celebración de Cartoon Business, seminario sobre los nuevos modelos de negocio emergentes en la animación que tendrá lugar del 15 al 17 de noviembre en Gran Canaria.

Cerca de 120 productores y profesionales de la animación de toda Europa se darán cita en este evento que se estructura en torno a 19 conferencias con el objetivo de reflexionar y aportar ideas inspiradoras para la financiación de contenidos y el desarrollo de negocios dentro de la industria de la animación. El evento incluye, además, distintas actividades de networking entre las que destacan los encuentros one-to-one en los que participarán unas 80 compañías ‘Dickie’. A lo largo de dos jornadas, el programa ofrecerá diversos estudios de casos que tendrán como protagonistas a distintas productoras de toda

Otro estudio de caso se detendrá en el desarrollo del cómic local ‘Dickie’ en una IP global para jóvenes adultos.

‘Dickie’.

A lo largo de dos jornadas, el programa ofrecerá diversos estudios de casos que tendrán como protagonistas a distintas productoras de toda Europa. La irlandesa Cartoon Saloon, la danesa Copenhagen Bombay, la holandesa Submarine, y la inglesa Jellyfish Picture compartirán sus experiencias y las decisiones empresariales que resultaron clave en el crecimiento de sus diferentes proyectos.

En el seminario también se analizará la estrategia de franquicias

diseñadas por Peyo Productions e IMPS para su reconocida propiedad internacional ‘Los Pitufos’

Otro estudio de caso se detendrá en el desarrollo del cómic local ‘Dickie’ en una IP global para jóvenes adultos.

El programa incluye, a su vez, charlas en las que se reflexionará sobre el cambiante panorama que están viviendo el sector de la distribución y el lugar que está ocupando la animación en la oferta de plataformas SVoD, así como en los canales de TV públicos y privados

La financiación de contenidos, la construcción de marcas, el mundo de las NFTs, el papel de los controladores financieros y el innovador papel que juegan las escuelas de animación y los clústeres regionales son otros temas que serán abordados. Además, Adina Pitt de Warner Bros. Discovery dará su visión sobre la animación del mañana.

En cuanto al tema de las políticas públicas, el Cabildo y la comisión fílmica de Gran Canaria compartirán sus estrategias en la creación de un entorno atractivo para la animación, incluyendo incentivos fiscales y ayudas financieras para el establecimiento de empresas audiovisuales.

El programa incluye, a su vez, charlas en las que se reflexionará sobre el cambiante panorama que están viviendo el sector de la distribución y el lugar que está ocupando la animación en la oferta de plataformas SVoD, así como en los canales de TV públicos y privados.

Asistentes

La financiación de contenidos, la construcción de marcas, el mundo de las NFTs, el papel de los controladores financieros y el innovador papel que juegan las escuelas de animación y los clústeres regionales son otros temas que serán abordados. Además, Adina Pitt de Warner Bros. Discovery dará su visión sobre la animación del mañana.

Además de las ya citadas, entre las productoras y distribuidoras que participarán en las conferencias se encuentran las españolas Abano Producións, Amuse Animation y Ánima Kitchent Media – estas dos últimas de Gran Canaria -, De Hofleveranciers (Bélgica), Fortiche Production, y Superprod (Francia), Big Idea Farm, Ulysses Filmproduktion, y Studio 100 Media (Alemania); y Entertainment One (Reino Unido), entre otras.

En cuanto al tema de las políticas públicas, el Cabildo y la comisión fílmica de Gran Canaria compartirán sus estrategias en la creación de un entorno atractivo para la animación, incluyendo incentivos fiscales y

También estarán presentes representantes de fondos públicos e inversores privados como Animation Media Cluster Region Stuttgart – AMCRS (Alemania), Cine-Regio Regional Film & AV Funds (Bélgica), Coficiné (Francia), y We Are Family Europe (Reino Unido); broadcasters como European Broadcasting Union (Suiza), RTVE (España), The Walt Disney Company – EMEA (Reino Unido), y VRT-Ketnet (Bélgica); editores como KidsKnowBest (Reino Unido), y de las de escuelas de animación francesas Ecole de Condé y Gob elins, l’Ecole de l’Image (Francia), y la danesa The Animation Workshop

Detalle de Cartoon Business 2022 (conferenciantes, inscripción…)

‘Pocoyó’. Gran Canaria, el hogar de más de doce estudios de animación y VFX Creado en 2016, Cartoon Business desembarca por tercera vez en Gran Canaria tras su paso por Ultrecht (Países Bajos), Belfast (Reino Unido) y Tampere (Finlandia). En los últimos años, más de doce estudios de animación y VFX se han instalado en Gran Canaria, una tendencia que reafirma la apuesta de la isla por la animación. El atractivo de la isla se apoya en una batería de incentivos fiscales únicos para la animación – que pueden alcanzar una deducción directa de hasta el 50 % para producciones internacionales o coproducciones con España –, así como otros beneficios y ayudas, además de ofrecer una calidad de vida y entorno creativo sin igual.

Amuse Animation, Ánima Kitchent, Birdland Entertainment, Koyi Talent, Perruncho Studio, Fortiche Production, Big Canaria y Orca Studios son algunas de las productoras de animación que están trabajando desde Gran Canaria para el mundo.

Cartoon Business de Gran Canaria incluirá un caso de estudio sobre el estudio irlandés de animación Cartoon Saloon

!"# !"#$%%&'()*+,-. $% 7 octubre, 2022

Gran Canaria acogerá una nueva edición del seminario Cartoon Business, centrado en los modelos de financiación para producciones de animación.

Del 15 al 17 de noviembre, varios expertos visitarán la isla para impartir diferentes charlas. Una de ellas es ‘New Innovative Ideas in Animation Financing. Take 3 Fresh Concepts!’, en la que tres emprendedores compartirán sus soluciones de negocio. Se trata de Mladen Dukić de AEON (Bosnia), John Reynolds de Sow You Entertainment (Irlanda), y Sophie Saget de Andarta (Francia).

Además, la organización ha confirmado el caso de estudio de Cartoon Saloon, compañía irlandesa de animación que está llevando a todo el mundo su reconocible estilo a la hora de producir series y películas de animación. Gerry Shirren, director general del estudio, y Tomm Moore, cofundador y director creativo, estarán en Gran Canaria para compartir su experiencia. ‘The Secret of Kells’, ‘Song of the Sea’, ‘The Breadwinner’ y ‘Wolfwalkers’ son los largometrajes de Cartoon Saloon que han cruzado las fronteras de Irlanda para llegar a la misma Hollywood. En series, el estudio destaca por ‘Puffin Rock’ o ‘Dorg Van Dango’.

Las inscripciones para Cartoon Business 2022 estarán abiertas hasta el 28 de octubre

‘Puffin Rock’.

CARTOON 2022 Cartoon Business Cartoon Business reveals how Dickie was turned from a Belgian comic into a successful 360-degree IP

by DAVIDE ABBATESCIANNI

On 16 November, Las Palmas de Gran Canaria’s Cartoon Business hosted a panel titled “Dickie – From Local Comics to Global 360 IP”, moderated by John Lomas-Bullivant . During the talk, Peter Rogiers and Renaat Van Ginderachter, of Flemish studio De Hofleveranciers , explained how they managed to turn Dickie from a local comic book into a successful 360-degree IP, and explored the ups and downs of producing it in small European territory such as Flanders.

They described Dickie as “the comic figure who doesn’t say a word”, adding that he embodies “the universal loser”. In detail, Dickie is the protagonist of the titular young adult-orientated 52x2-minute series characterised by chunks of dark humour, an element in clear contrast with the show’s naive drawing style. In each episode, things always go awry for Dickie, regardless of the situation he is in or the character he is playing.

First, Rogiers and Van Ginderachter spoke about the challenges of presenting their production without a solid track record, and how Cartoon Forum and the other Cartoon-organised events – together with some support and advice provided by Flemish broadcaster VRT – played a crucial role in honing their pitch, building a solid network of contacts and “finding the right partners at the right stage”.

17/11/2022 - Peter Rogiers and Renaat Van Ginderachter explored the challenges of developing a young adult-orientated IP in a small European territory such as Flanders

l-r: John Lomas-Bullivant, Peter Rogiers and Renaat Van Ginderachter during the panel (© Cartoon)

A new 52x2-minute season is already in production (with an undisclosed “major distributor” attached), along with a feature film, set to enter pre-production next month. Among other challenges, Van Ginderachter mentioned “finding the right studio to co-operate with” (in this case, Belgium’s Fabrique Fantastique), “community building” (through special events such as “The Night of Dickie”, during which the 52 episodes were screened in a theatre, along with efforts to increase the brand’s social-media presence) and financing it entirely within Belgian borders (each minute of the show cost around €15,000 to make).

They explained that they initially went through traditional financing channels – broadcasters, platforms, local film funds and tax credits, for example. They covered 20% of the entire budget and closed the final 16% gap through private equity. They were confident that the strong IP, along with their own quality label and the partnership with VRT, would spark private investors’ interest.

And it did indeed work out. “If money is not within animation, logically, you have to look outside the sector. [...] We contacted private bankers, and they reached out to their richest clients, mostly entrepreneurs by nature. You should explain very clearly how your model works and let them think. Think and speak like an entrepreneur. You need to stimulate them, but be very clear and risk giving them a good share of the revenue to build up a long-term relationship,” Rogiers suggested.

“Be honest. They’re taking a risk, but they know it; it’s an investment [that they’re making]. Keep them in the loop so that they feel connected with your project,” he added. For the second season of the show, the budget was able to be assembled in just five months, in contrast to the financing of the first run, which took roughly five years. In the last part of the talk, the two speakers stressed how the whole licensing strategy was thought up from scratch, instead of being developed while the project was already in progress. Among other things, the team managed to license the IP to a clothing firm based in Barcelona in order to produce branded T-shirts as well as to a local brewery to serve a branded beer in bars, pubs and museums.

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CARTOON 2022 Cartoon Business At Cartoon Business, panellists share three innovative concepts for financing animation

by DAVIDE ABBATESCIANNI

On 16 November, Las Palmas de Gran Canaria’s Cartoon Business hosted a talk titled “New Innovative Ideas in Animation Financing. Take 3 Fresh Concepts!”, moderated by Vanessa Chapman. The floor was given to John Reynolds, of Ireland’s Sow You Entertainment; Sophie Saget, of France’s Andarta Pictures; and Mladen Dukić, of Bosnia and Herzegovina’s Aeon.

Reynolds described Sow You Entertainment as “an incubation hub for creators” and a place where “ideas go to grow. [...] There are so many great studios in Ireland, and we don’t want to compete with them. We wanted to do something different and look at ourselves to develop ideas. We wanted to focus on five or six projects. We have the same philosophy about how creators should be treated,” he said.

Sow You’s business model is not based on an option agreement but, rather, on a collaboration agreement: “We actually want them [the creators] to work 100% with us, develop it [the project] and bring it to the marketplace. We expect them to be working with us, and we go 50/50 [in terms of shares].” The leading trio of the company, which includes Reynolds himself along with showrunner Chris Dicker and executive producer Lena Byrne, aims to form true, long-term partnerships with creators, wherein credits are shared fairly.

21/11/2022 - The talk explored Sow You Entertainment’s fair collaboration agreement, Aeon’s talent programme and mass co-production model, and Andarta Pictures’ new series financing model

l-r: Vanessa Chapman, Sophie Saget, Mladen Dukić and John Reynolds during the panel discussion (© Cartoon)

Dukić spoke about his company, currently employing 18 people and founded 14 years ago within the country’s “non-existent industry”. He explained how Aeon ended up being a victim of the catch-22 paradox, as the studio had a hard time receiving funding and partnerships to embark on bigger projects without having had the opportunity to build up trust or a solid track record. “Out of true despair, we had to think of something else. [...] Then the lightbulb switched on.”

Dukić, who also works as an animation lecturer, realised how much effort it takes to train “students who simply can’t get work once out of college”. The idea was to find a way put them to work, while ensuring high quality standards and delivering content on time. He recalled how, once, while working on a sitcom, one of the producers left the project a few weeks before entering production, thus slashing the overall budget by 10%. The only choice they had was to work with trainees and really make them “part of the production”.

To empower such a workforce on their own productions, Aeon tasks its animation-artist trainees “to work on real IPs” under “professional supervision, while implementing a mass co-production model”, wherein “hundreds of co-producers are on board and get their shares”. One of the projects adhering to this model is the 13x11-minute series Misfits Biscuits, the first episode of which has already entered production. The project sparked the interest of the local Ministry of Culture and Epic Games, which both granted their support. There is a particular focus on recent graduates, who can benefit from enriching their portfolio, gaining new contacts and receiving “an honest performance report”.

Finally, Saget touched upon Andarta Pictures’ line-up and service-production work, adding how difficult it was initially to produce animated projects in France that go beyond the typical “standalone comedy/adventure/sitcom series”, often budgeted at €6-9 million and ending up having, on average, ten hours of content.

The new model proposed by Andarta centres on “high-end content” and “serialised sagas”, covering genres such as fantasy and sci-fi, where the number of hours of content shrinks to between three and five, but where the budget bracket remains at €6-9 million. The challenge was to assemble the same type of budget while producing shorter projects. One of the options, she suggested, is to bridge the gap with an international streamer, but she reminded those present that that is a “long-term route” that requires “many drinks at MIPCOM”, “a lot of money spent at Kidscreen in Miami”, a “pitch in five minutes in perfect US English”, and “finding unemployed US showrunners and writers”. There is also the inevitable fear that mergers or executive changes may disrupt the project. She also pointed out how working with a platform would mean “no space for distributors” and the producer’s work being reduced to that of “a line producer, instead of that of an executive”.

The new, alternative funding model that she proposed sees a combination of different financing sources: the producers’ own investment (6%), the crowdfunding campaign (9%, great for studying the audience segments you’re targeting) and CNC/regional/tax credit funds (35%), with additional backing coming from co-production partners (20%), pre-sales (11%) and broadcasters (14%). She also mentioned the “Creative Innovation Loans” made available by BPI France. These are loans without a guarantee on the company or its manager, which provide financing of between €50,000 and €400,000 (per balance sheet or period of 12 months). With this model, local streamers (in this case, the likes of Benshi or VOD Factory) play a minor role only when it comes to the second distribution window.

CARTOON 2022 Cartoon Business

The business side of animation schools takes centre stage at Cartoon Business

by DAVIDE ABBATESCIANNI

On 17 November, Cartoon Business hosted a panel titled “Animation School Business”, moderated by Eleanor Coleman. The talk zoomed in on how some of Europe’s leading animation schools approach the business side of animation, and how they are expanding, or are planning to expand, their reach.

The floor was first given to Cécile Blondel, of Gobelins – L’Ecole de l’Image. The prestigious French school hosts some 1,100 students, split across six different departments, and 400 of these study animation. 88% of students find a job within six months of graduating, with the percentage increasing to 100% for those who studied animation. She explained how, before she embarked on her work to “internationalise” the school, it had a reputation as the “Harvard of animation schools”, which sounded prestigious but also a tad too old-fashioned. One of the steps taken was to align the educational offering with the Bologna Process, thus providing three-year bachelors and two-year masters programmes, and implementing the ECTS system. Only ten years ago, the school had just nine international students, two international partnerships and one summer school. Today, the institution hosts 150 international students from 58 countries, and handles six online master classes, two summer schools and 15 international partnerships.

22/11/2022 - Three representatives from Gobelins, École de Condé and The Animation Workshop spoke about how they aim to expand their reach and form solid connections with the industry

l-r: Eleanor Coleman, Kasper Kruse, Cécile Blondel and Christophe Mounié during the panel (© Cartoon)

“Internationalisation is not only about mobility and double degrees; they’re just a small part of it. [...] Listening to graduates, to the industry and to society is key,” Blondel revealed, placing particular emphasis on the school’s support projects with institutions based in countries outside Europe, such as Saudi Arabia, South Africa, Ghana, Benin and Morocco. In contrast with what other players are doing, Blondel’s idea is not to open new Gobelins branches overseas, but rather to provide mentorship and advice to support the growth of local colleges and their instructors. Finally, she also mentioned other services provided to students, including talent scouting, scholarships, promotion of end-of-studies works and the “Safe Campus” platform, which can be useful when it comes to reporting cases of discrimination and other forms of misconduct.

Next, the mic was passed to Kasper Kruse, of The Animation Workshop, who described the Viborgbased school as a small community driven by passion in the middle of Jutland. The institute receives around 350-400 applications each year, but only 52 places are granted. As a public body, it grants free education to Danish and EU students. The BA programmes on offer (which last between three-and-a-half and four years) are based on teaching collaboration and the craft within “a production-structured environment”, while relying heavily on guest teachers who are active, successful members of the industry. The school also hosts a small R&D department, which employs five faculty members who serve as both teachers and researchers. Besides this, the Viborg Animation Festival acts as an important platform and an opportunity for exposure for both the school and its students.

Finally, Christophe Mounié, of École de Condé, spoke about the institute’s School of Illustration & 2D-3D Animation, stressing its mission to teach students how to create original universes through both animation and video-game production. Speaking about the MA programmes, he highlighted how the first year is fundamental for acquiring technical skills, whilst the second focuses on the completion of an animated project or a video game, with the aim being to turn the students into artists and directors ready to enter the industry.

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Cartoon Business vuelve a situar a Gran Canaria en el epicentro de la animación digital

Esta cita reúne a más de un centenar de especialistas con el objetivo de dar a conocer las estrategias de desarrollo de negocio y de crecimiento de la industria

Cartoon *

CANARIAS7

Las Palmas de Gran Canaria Miércoles, 16 noviembre 2022, 13:22 R 0 1 2 O

El presidente del Cabildo de Gran Canaria, Antonio Morales, inauguró este miércoles, 16 de noviembre, Cartoon Business 2022, un encuentro internacional entre productoras, inversores, cadenas de televisión y otras empresas y entidades relacionadas con la animación digital que se celebra en la Isla por tercer año consecutivo.

El evento reúne a más de un centenar de especialistas del sector con el objetivo de dar a conocer las estrategias de desarrollo de negocio y de crecimiento en la industria europea a través de sesiones de networking, conferencias y charlas con expertos.

Durante la presentación, Morales destacó la apuesta decidida del

de crecimiento en la industria europea a través de sesiones de networking, conferencias y charlas con expertos.

Durante la presentación, Morales destacó la apuesta decidida del Cabildo de Gran Canaria por potenciar el sector audiovisual y, en concreto, el de la animación digital, con acciones como el reciente lanzamiento de la iniciativa Digital Crea Gran Canaria, incluida en la estrategia global de diversificación de la economía y promoción de nuevos nichos de empleo.

«Esta estrategia la iniciamos hace apenas seis años y en este tiempo ya hemos empezado a recoger frutos que facilitan que Gran Canaria se haga un hueco en esta industria. Varias empresas internacionales y nacionales ya producen con regularidad en la Isla y, además, han incorporado talento local formado conjuntamente con las empresas», resaltó.

En este sentido, el responsable insular explicó que las líneas de trabajo del Cabildo se basan, principalmente, en potenciar los incentivos fiscales a las producciones nacionales e internacionales, con acciones complementarias como la formación de talento local, la oferta de servicios y de instalaciones especializadas o el apoyo financiero.

Cartoon Business 2022

Cartoon Business 2022 regresa a Gran Canaria con conferencias de reconocidos profesionales de la industria, como representantes de Disney, Cartoon Saloon, Jellyfish o TVE. Por otro lado, se fomentará el intercambio de ideas y la creación de negocios a través de encuentros entre los diferentes participantes y reuniones B2B.

El evento está promovido por el Cabildo de Gran Canaria, a través de la Sociedad de Promoción Económica (SPEGC) y de Gran Canaria Film Commission, y cofinanciado por Europa Creativa MEDI.

Digital Crea Gran Canaria

Digital Crea Gran Canaria es una iniciativa de la SPEGC, que tiene por objeto ampliar las posibilidades para la producción virtual en la Isla con nuevas herramientas que mejoren la calidad y la eficiencia de los procesos. Además, promoverá la economía local facilitando a las pymes de la Isla el acceso a grandes producciones y fomentando nuevas acciones formativas.

Este proyecto está financiado con fondos europeos Next Generation en el marco del Plan de Recuperación, Transformación y resiliencia (PRTR - España Puede) a través del Ministerio de Asuntos Económicos y Transformación Digital.

TEMAS Cabildo de Gran Canaria, Gran Canaria, Cine, Cine animación

AT CARTOON BUSINESS, BRAND BUILDING TAKES CENTRE STAGE

23 Nov - 2022

Tags from the story: Animation, Cartoon Business, Dickie, POCOYO.

Two case studies stood out: Pocoyo’s evolution into Muchoyo to raise awareness on children’s rights and the success story of Dickie, a local comic book turned into a 360-degree IP.

It’s a wrap for this year’s edition of Cartoon Business, which unspooled in Las Palmas de Gran Canaria from 15-17 November. As always, a raft of talks covering the latest trends in the business of animation welcomed the numerous industry guests in attendance. In particular, two case studies on branding stood out from the crowd.

The first one was presented on stage by , of KOYI Talent. Before zooming in on the case study, Garagorri highlighted that “playability” and delivering a story able to expand the experience are essential aspects to take into account when

15-17 November. As always, a raft of talks covering the latest trends in the business of animation welcomed the numerous industry guests in attendance. In particular, two case studies on branding stood out from the crowd.

The first one was presented on stage by , of KOYI Talent. Before zooming in on the case study, Garagorri highlighted that “playability” and delivering a story able to expand the experience are essential aspects to take into account when it comes to brand development. “When you try to trick the consumer by selling some nice TV ads, sales may happen but you’ll never build a brand”, he pointed out. The specific case he presented the audience is about Pocoyo’s transformation into Muchoyo. Since 2005, Pocoyo and his friends have not changed much: “You can see, for example, Teletubbies changing their format and the way they communicate to audience. Of course, we change the stories, but Pocoyo is essentially the same. […] But is Pocoyo ready to accept a challenge?”.

The challenge came when Pocoyo was offered the opportunity to exploit his image and his large, young audience to support a fund-raising campaign organised by the likes of UNICEF and Save the Children on the occasion of the World Children’s Day on 20 November. Working on a character such as Pocoyo, however, has not been easy task. Pocoyo is known worldwide as “a curious kid, willing to learn and help others” as well as “a colourful, cheerful character from a White background,” who lives “away from problems.” Besides, he barely speaks and uses a narrator to express his emotions and desires.

“We realised it was time to evolve Pocoyo”, Garagorri revealed. Thus, Pocoyo turned into Muchoyo. He now wears a similar outfit but is drawn in a 2D, black-and-white style. The new character is born with the right attitude. He knows the street rules, he fights for his rights, and he is a revolutionary who lives in a big town. Muchoyo debuted in a catchy rap song through which he delivers his empowerment message. A dedicated website, muchoyo.org, is at the core of #thechildrensrevolution campaign, with branded T-shirts on sale to support Muchoyo’s good battle.

Later in the day, a panel moderated by focused on the successful case study of Dickie, which was turned from a 20-year-old local comic book into a 360-degree IP by Peter Rogiers and Renaat Van Ginderachter, of Gent-based De Hofleveranciers. The 52×2 series produced by the Flemish studio, follows the titular character’s misfortunes, an average man who ends up in trouble regardless of the situation he is in.

The two speakers stressed on how the very simple drawing style combined with a good dose of biting black humour and politically incorrect wit were great foundations to implement their 360-degree branding strategy, aimed to intercept adult audiences. Such strategy had to be carefully planned beforehand, though, and not along the way as it often happens with other IPs. Among the most remarkable ideas, the team managed to sell branded face masks, and recently licensed the IP to produce branded T-shirts and a Belgian beer to serve in bars, pubs and museums.

Curated by Davide Abbatescianni

Eduardo Garagorri

Peter Rogiers

Renaat Van Ginderachter

Eventos

Pláticas imperdibles de Cartoon Business 2022

Un evento para la producción animada en la siempre cambiante industria contemporánea.

4 de noviembre de 2022 Por Staff Compartir Compartir Compartir ! " #

Cartoon Business Cartoon Business Cartoon Business es un evento pensado para productores de animación, ya sean jóvenes o experimentados, que desean estar informados sobre cómo el panorama de los nuevos medios puede mejorar la forma en que financian y explotan sus distintas producciones animadas. Es un seminario de primer nivel para la industria de la animación que centra sus conversaciones en las estrategias clave para el crecimiento de los estudios y para el desarrollo empresarial en la animación europea.

El encuentro organizado por Cartoon ha revelado su programación completa. A continuación te dejamos algunas charlas que vale la pena escuchar para triunfar en el panorama animado actual.

Construcción de marca Construcción de marca Construcción de marca

Cartoon Business

dejamos algunas charlas que vale la pena escuchar para triunfar en el panorama animado actual.

Construcción de marca Construcción de marca Construcción de marca

Si funciona, el verdadero gran negocio de la animación son las licencias. ¿Cuántas grandes producciones están teniendo éxito allí? ¿Cómo puede una IP convertirse en una marca? ¿Qué socios, ideas, inversión y trabajo necesitas para triunfar en el juego? ¿Y cuáles son las trampas y los atajos? Dos especialistas de clase mundial real cuentan sus historias, experiencias y consejos. ¿Pueden Pocoyó y Muchoyó ser algún día tan fuertes como Peppa Pig o PJ Masks? Tratemos de entender juntos las oportunidades potenciales de negocio de nuestro arduo trabajo. Impartida por Esra Cafer Esra Cafer Esra Cafer (Entertainment One) e Israel Tamayo Israel Tamayo Israel Tamayo (KOYI Talent).

Gran Canaria: Servicio y expansión

Gran Canaria: Servicio y expansión

Gran Canaria: Servicio y expansión

A través de grandes incentivos, Gran Canaria Gran Canaria Gran Canaria está creciendo rápidamente su industria animada con servicios y (co-)producciones para distintos objetivos, formatos y distribución. ¿Pero qué es diferente y prometedor en la modalidad de la isla? Tres grandes ejemplos para compartir y descubrir. Impartida por Jiella Esmat Jiella Esmat Jiella Esmat (Amuse Animation), Miguel Aldasoro Miguel Aldasoro Miguel Aldasoro (Ánima Kitchent) y Hervé Dupont Hervé Dupont Hervé Dupont (Fortiche Production).

Plataformas de TV pública y privada: Nuevos contenidos animados e iniciativas Plataformas de TV pública y privada: Nuevos contenidos animados e iniciativas Plataformas de TV pública y privada: Nuevos contenidos animados e iniciativas

En un entorno competitivo globalizado, las emisoras públicas están evolucionando rápidamente, usando su fuerza histórica para desarrollar nuevas ideas, objetivos y distribución. Hablamos con dos importantes canales públicos sobre sus nuevas necesidades y estrategias animadas. Están íntimamente ligadas a su negocio de la animación nacional y tienen un papel central en el desarrollo de contenido animado para todos, especialmente niños y familias. Impartida por Telidja Klaï Telidja Klaï Telidja Klaï (VRT-Ketnet), Yago Fandiño Yago Fandiño Yago Fandiño (Radio Televisión Española (RTVE), Madiana Madiana Madiana Asseraf Asseraf Asseraf (European Broadcasting Union (EBU) y Orion Ross Orion Ross Orion Ross (The Walt Disney Company – EMEA).

Largometrajes animados: Plan de negocios

Largometrajes animados: Plan de negocios Largometrajes animados: Plan de negocios

El mercado cinematográfico poscrisis está en ebullición. Los blockbusters generados por computadora y el creciente cine europeo de animación familiar y de autor sigue siendo una propuesta clave para una gran audiencia. Pero carteleras llenas, nuevos modelos de distribución la reapertura de cines y las plataformas representan un desafío continuo en nuestros hábitos. ¿Cómo puede Europa utilizar mejor sus antiguas tradiciones para fortalecer su posición y desarrollar su contenido para el mercado cinematográfico animado del mañana? ¿Cuáles son los presupuestos adecuados para qué coproducciones?

Impartida por Emely Christians Emely Christians Emely Christians (Ulysses Filmproduktion) y Chelo Loureiro Chelo Loureiro Chelo Loureiro (Abano Producións).

¿Quieres saber más? Puedes consultar toda la programación y registrarte en el sitio oficial del evento. Cartoon Business se celebrará del 15 al 17 de noviembre 15 al 17 de noviembre 15 al 17 de noviembre en Gran Canaria, España Gran Canaria, España Gran Canaria, España

Programa de Cartoon Business 2022, que se celebra en Gran Canaria

Del 15 al 17 de noviembre del 2022 se celebra Cartoon Business en Gran Canaria, España. Un evento que se centra en el lado empresarial de la industria de la animación, en la financiación, los impuestos y las marcas. El programa de la próxima edición incluye charlas como:

-Regional Clusters Case Study: con Charlotte Appelgren (Cine-Regio – Regional Film & AV Funds, Bélgica), Stefanie Larson (Animation Media Cluster Region Stuttgart, Alemania) y Nuria Guinnot (Gran Canaria Film Commission, España).

-Gran Canaria: Let’s Service and Expand: con Jiella Esmat (Amuse Animation, Reino Unido), Miguel Aldasoro (Ánima Kitchent, España) y Hervé Dupont (Fortiche, Francia).

-Brand Building: con Esra Cafer (Entertainment One, Reino Unido) e Israel Tamayo (KOYI Talent, España).

Aún estás a tiempo de registrarte si lo deseas, en el siguiente enlace

En su apuesta por la diversificación económica y por las nuevas oportunidades de negocio, Gran Canaria sitúa a la animación digital como una de sus prioridades para generar más empleo y riqueza en la Isla. Prueba de ello es la 'Cartoon Business 2022', un encuentro internacional entre productoras, inversores, cadenas de televisión y otras empresas y entidades relacionadas con el sector que arranca este miércoles y que se celebra en Gran Canaria por tercer año consecutivo.

El evento congrega a más de un centenar de especialistas de la animación digital con el objetivo de dar a conocer las estrategias de desarrollo de negocio y de crecimiento en la industria europea a través de sesiones de networking, conferencias y charlas con expertos. El presidente del Cabildo de Gran Canaria, Antonio Morales, fue el encargado de inaugurar la cita este miércoles.

El presidente insular destacó la apuesta decidida del

Antonio Morales durante la inauguración de 'Cartoon Business 2022'.

Antonio Morales durante la inauguración de 'Cartoon Business 2022'.

El presidente insular destacó la apuesta decidida del Cabildo de Gran Canaria por potenciar el sector audiovisual y, en concreto, el de la animación digital, con acciones como el reciente lanzamiento de la iniciativa Digital Crea Gran Canaria, incluida en la estrategia global de diversificación de la economía y promoción de nuevos nichos de empleo.

Durante el evento se desarrollarán sesiones de networking, conferencias y charlas con expertos

Según explicó, las líneas de trabajo del Cabildo se basan, principalmente, en potenciar los incentivos fiscales a las producciones nacionales e internacionales, con acciones complementarias como la formación de talento local, la oferta de servicios y de instalaciones especializadas o el apoyo financiero.

'Cartoon Business 2022' viene promovido por la Corporación insular a través de la Sociedad de Promoción Económica (SPEGC) y de Gran Canaria Film Commission, y cofinanciado por Europa Creativa MEDI. Durante el evento se desarrollarán conferencias de reconocidos profesionales de la industria, como representantes de Disney, Cartoon Saloon, Jellyfish o TVE. Por otro lado, se fomentará el intercambio de ideas y la creación de negocios a través de encuentros entre los diferentes participantes y reuniones B2B.

CARTOON BUSINESS 2022 • Las Palmas

Las Palmas • Du 15 au 17 novembre 2022

Cartoon Business est dédié à l’activité commerciale et internationale des producteurs d’animation, des diffuseurs et des distributeurs.

La stratégie consiste à développer un volume d’affaires grandissant et améliorer le financement et l’exploitation de leurs programmes d’animation. Quelque 30 conférenciers internationaux seront à Las Palmas, capitale de l’île de Grande Canarie, pour partager leurs connaissances des marchés, leurs pratiques financières et éditoriales, à l’international, ainsi que des études de cas originales illustrant le succès et la longévité de leurs marques.

www.cartoon-media.eu

Cartoon Business 2022

START TIME: 15 NOVEMBER 2022 (ALL DAY)

PLACE: INTERNATIONAL

TYPE: MASTERCLASS , NETWORKING , PRESENTATION

) EVENT WEBSITE

Upcoming Events

Cartoon Business is a top-level seminar focusing on the new generation models of financing and revenues brought about by the changes in the production and distribution markets.

How to take advantage of new financial opportunities and how to secure stronger partnerships with digital platforms?

Based on case studies and experts’ advice, Cartoon Business will look into today’s fundraising and revenue streams for animated series, including new opportunities with VOD services, book publishers, financiers, broadcasters and digital content creators.

The 2021 event will be held in Las Palmas de G. C. (Spain). Share this event

Cartoon Business vuelve a situar a Gran Canaria en el epicentro de la animación digital

Redacción RTVC # 16 noviembre 2022 2:07 pm

El evento ‘Cartoon Business 2022’ reúne a más de un centenar de especialistas con el objetivo de dar a conocer las estrategias de desarrollo de negocio y de crecimiento de la industria

El presidente del Cabildo de Gran Canaria, Antonio Morales, inauguró este miércoles, 16 de noviembre, ‘Cartoon Business 2022’, un encuentro internacional entre productoras, inversores, cadenas de televisión y otras empresas y entidades relacionadas con la animación digital que se celebra en la isla por tercer año consecutivo.

El evento reúne a más de un centenar de especialistas del sector con el objetivo de dar a conocer las estrategias de desarrollo de negocio y de crecimiento en la industria europea a través de sesiones de networking, conferencias y charlas con expertos.

Inaguración de ‘Cartoon Business 2022’ en Gran Canaria. Fuente: Cabildo de Gran Canaria

Durante la presentación, Morales destacó la apuesta decidida del Cabildo de Gran Canaria por potenciar el sector audiovisual y, en concreto, el de la animación digital, con acciones como el reciente lanzamiento de la iniciativa ‘Digital Crea Gran Canaria’, incluida en la estrategia global de diversificación de la economía y promoción de nuevos nichos de empleo.

‘

«Esta estrategia la iniciamos hace apenas seis años y en este tiempo ya hemos empezado a recoger frutos que facilitan que Gran Canaria se haga un hueco en esta industria. Varias empresas internacionales y nacionales ya producen con regularidad en la isla y, además, han incorporado talento local formado conjuntamente con las empresas», resaltó.

En este sentido, el responsable insular explicó que las líneas de trabajo del Cabildo se basan, principalmente, en potenciar los incentivos fiscales a las producciones nacionales e internacionales, con acciones complementarias como la formación de talento local, la oferta de servicios y de instalaciones especializadas o el apoyo financiero.

‘Cartoon Business 2022’

Cartoon Business 2022‘ regresa a Gran Canaria con conferencias de reconocidos profesionales de la industria, como representantes de Disney, Cartoon Saloon, Jellyfish o TVE.

Por otro lado, se fomentará el intercambio de ideas y la creación de negocios a través de encuentros entre los diferentes participantes y reuniones B2B.

Antonio Morales, presidente del Cabildo de Gran Canaria. Fuente: Cabildo de Gran Canaria

El evento está promovido por el Cabildo de Gran Canaria, a través de la Sociedad de Promoción Económica (SPEGC) y de Gran Canaria Film Commission, y cofinanciado por Europa Creativa MEDI.

‘Digital Crea Gran Canaria’, una

reciente iniciativa

‘Digital Crea Gran Canaria’ es una iniciativa de la SPEGC que tiene por objeto ampliar las posibilidades para la producción virtual en la isla con nuevas herramientas que mejoren la calidad y la eficiencia de los procesos.

Además, promoverá la economía local facilitando a las pymes de Gran Canaria el acceso a grandes producciones y fomentando nuevas acciones formativas.

Este proyecto está financiado con fondos europeos Next Generation en el marco del Plan de Recuperación, Transformación y resiliencia (PRTR –España Puede) a través del Ministerio de Asuntos Económicos y Transformación Digital.

November 17th, RTVC (Radio Televisión Canaria) did a small report on Car toon Business during their morning news. You may find the report by tiping youtu.be/4p1sL-0-m3s?t=4448 in your browser.

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CARTOON BUSINESS GRAN CANARIA:

CARTOON BUSINESS GRAN CANARIA: FINDING TOGETHER THE BEST GROWTH MODELS FOR AND WITH ANIMATION

CARTOON BUSINESS GRAN CANARIA: FINDING TOGETHER THE BEST GROWTH MODELS FOR AND WITH ANIMATION

CARTOON international association’s annual calendar comes to an end with Cartoon Business, a top seminar on new emerging business models in the European animation industry. The event will be held on 15-17 November on the island of Gran Canaria (Spain) with the participation of some 120 animation producers and professionals from all over Europe.

CARTOON international association’s annual calendar comes to an end with Cartoon Business, a top seminar on new emerging business models in the European animation industry. The event will be held on 15-17 November on the island

CARTOON international association’s annual calendar comes to an end with Cartoon Business emerging business models in the European animation industry. The event will be held on 15-17 of Gran Canaria (Spain) with the participation of some 120 animation producers and professionals

With a programme of 19 conferences and a number of networking activities, this event aims to reflect on and provide

With a programme of 19 conferences and a number of networking activities, this event aims to reflect inspiring ideas for content financing and business development in the animation industry. Among studies from Ireland’s Cartoon Saloon, Denmark’s Copenhagen Bombay, the Netherland’s Submarine, Picture will be presented, focusing on these production companies’ experiences and the business to the success of their projects.

Picture will be presented, focusing on these production companies’ experiences and the business decisions that were key to the success of their projects.

With a programme of 19 conferences and a number of networking activities, this event aims to reflect on and provide inspiring ideas for content financing and business development in the animation industry. Among other activities, case studies from Ireland’s Cartoon Saloon, Denmark’s Copenhagen Bombay, the Netherland’s Submarine, and UK’s Jellyfish Picture will be presented, focusing on these production companies’ experiences and the business decisions that were key to the success of their projects.

The franchise strategy designed by Peyo Productions and IMPS for their internationally recognised property "The Smurfs" will be analyzed in one of the conferences. Another case study will focus on the local comic "Dickie" and its

The franchise strategy designed by Peyo Productions and IMPS for their internationally recognised Smurfs" will be analyzed in one of the conferences. Another case study will focus on the local comic development into a global IP for young adults.

The franchise strategy designed by Peyo Productions and IMPS for their internationally recognised property "The Smurfs" will be analyzed in one of the conferences. Another case study will focus on the local comic "Dickie" and its development into a global IP for young adults.

The changing distribution sector scenario and the current place of animation on SVoD, Public and will also be addressed at the conferences.

The changing distribution sector scenario and the current place of animation on SVoD, Public and Private TV Platforms, will also be addressed at the conferences.

The changing distribution sector scenario and the current place of animation on SVoD, Public and Private TV Platforms,

Content financing, brand building, the world of NFTs, the evolving role of Financial Controllers important contribution of animation schools and regional clusters are some of the other topics addition, WarnerMedia's Adina Pitt will share her vision for the animation of tomorrow.

Content financing, brand building, the world of NFTs, the evolving role of Financial Controllers and the increasingly important contribution of animation schools and regional clusters are some of the other topics that will be discussed. In addition, WarnerMedia's Adina Pitt will share her vision for the animation of tomorrow.

Regarding public policies in the animation industry, Gran Canaria’s Cabildo and Film Commission strategies in creating a friendly environment for animation, including tax incentives and financial up of audiovisual companies.

Regarding public policies in the animation industry, Gran Canaria’s Cabildo and Film Commission will share their strategies in creating a friendly environment for animation, including tax incentives and financial support for the setting up of audiovisual companies.

The conference programme is available at this link

The conference programme is available at this link.

The list of production and distribution companies participating in the conferences is rounded off Producións, Amuse Animation, and Ánima Kitchent Media – the latter two hail from Gran Canaria (Belgium), Fortiche Production, and Superprod (France), Big Idea Farm, Ulysses Filmproduktion, (Germany); and Entertainment One (UK), among others.

The list of production and distribution companies participating in the conferences is rounded off by Spain's Abano Producións, Amuse Animation, and Ánima Kitchent Media – the latter two hail from Gran Canaria –, De Hofleveranciers (Belgium), Fortiche Production, and Superprod (France), Big Idea Farm, Ulysses Filmproduktion, and Studio 100 Media (Germany); and Entertainment One (UK), among others.

Content financing, brand building, the world of NFTs, the evolving role of Financial Controllers and the increasingly addition, WarnerMedia's Adina Pitt will share her vision for the animation of tomorrow. up of audiovisual companies. at this link. (Belgium), Fortiche Production, and Superprod (France), Big Idea Farm, Ulysses Filmproduktion, and Studio 100 Media (Germany); and Entertainment One (UK), among others.

Cartoon Business also features the presence of public funds and private investors such as Animation Region Stuttgart - AMCRS (Germany), Cine-Regio - Regional Film & AV Funds (Belgium), Coficiné Family Europe (UK); broadcasters like European Broadcasting Union (Switzerland), Radio Television (Spain), The Walt Disney Company EMEA (UK), and VRT-Ketnet (Belgium); publishers like KidsKnowBest animation schools including Ecole de Condé (France), Gobelins, l’Ecole de l’Image (France), and Workshop (Denmark).

Cartoon Business also features the presence of public funds and private investors such as Animation Media Cluster Region Stuttgart - AMCRS (Germany), Cine-Regio - Regional Film & Funds (Belgium), Coficiné (France), and We Are

The complete list of speakers is available at this link.

GRAN CANARIA, A NEW SPOT FOR EUROPEAN ANIMATION

animation schools including Ecole de Condé (France), Gobelins, l’Ecole de l’Image (France), and The Animation Workshop (Denmark). link

Cartoon Business also features the presence of public funds and private investors such as Animation Media Cluster Region Stuttgart - AMCRS (Germany), Cine-Regio - Regional Film & AV Funds (Belgium), Coficiné (France), and We Are Family Europe (UK); broadcasters like European Broadcasting Union (Switzerland), Radio Television Española - RTVE (Spain), The Walt Disney Company EMEA (UK), and VRT-Ketnet (Belgium); publishers like KidsKnowBest (UK), and animation schools including Ecole de Condé (France), Gobelins, l’Ecole de l’Image (France), and The Animation Workshop (Denmark). The complete list of speakers is available at this link.

GRAN CANARIA, A NEW SPOT FOR EUROPEAN ANIMATION

Cartoon Business lands for the third time in a row in Gran Canaria after being held in Ultrecht (Netherlands) Belfast (UK) in 2017, and Tampere (Finland) in 2019. In recent years, more than 12 animation and been set up in this new spot for European animation, an upward trend reflecting Gran Canaria’s to animation. Tax incentives for the animation industry – with tax deductions of up to 50% in the productions or co-productions with Spain –, as well as other benefits including an unparalleled to the island's appeal as business destination. Amuse Animation, Ánima Kitchent, Birdland Entertainment, Perruncho Studio, Fortiche Production, Big Canaria, and Orca Studios are some of the animation working from Gran Canaria to the world.

Cartoon Business lands for the third time in a row in Gran Canaria after being held in Ultrecht (Netherlands) in 2016, Belfast (UK) in 2017, and Tampere (Finland) in 2019. In recent years, more than 12 animation and VFX studios have been set up in this new spot for European animation, an upward trend reflecting Gran Canaria’s increasing commitment to animation. Tax incentives for the animation industry – with tax deductions of up to 50% in the case of international productions or co-productions with Spain –, as well as other benefits including an unparalleled quality of life, are the key to the island's appeal as business destination. Amuse Animation, Ánima Kitchent, Birdland Entertainment, Koyi Talent, Perruncho Studio, Fortiche Production, Big Canaria, and Orca Studios are some of the animation production companies working from Gran Canaria to the world.

Created in 1988 with the support of the MEDIA Programme of the European Union, CARTOON profit association based in Brussels. With the remit of supporting the animation industry, CARTOON of events dedicated to animation professionals, including co-production and pitching events like Cartoon Movie, and three training events: Cartoon Springboard, Cartoon Business, and CartoonNext.

Created in 1988 with the support of the MEDIA Programme of the European Union, CARTOON is an international nonprofit association based in Brussels. With the remit of supporting the animation industry, CARTOON organises a number of events dedicated to animation professionals, including co-production and pitching events like Cartoon Forum and Cartoon Movie, and three training events: Cartoon Springboard, Cartoon Business, and CartoonNext.

Cartoon Business lands for the third time in a row in Gran Canaria after being held in Ultrecht (Netherlands) in 2016, Belfast (UK) in 2017, and Tampere (Finland) in 2019. In recent years, more than 12 animation and VFX studios have productions or co-productions with Spain –, as well as other benefits including an unparalleled quality of life, are the key to the island's appeal as business destination. Amuse Animation, Ánima Kitchent, Birdland Entertainment, Koyi Talent, Cartoon Movie, and three training events: Cartoon Springboard, Cartoon Business, and CartoonNext.

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Cartoon Business 2022

15.-17.11.2022 auf Gran Canaria, Spanien

Die Konferenz "Cartoon Business" widmet sich neuen Business Modellen für Animationsserien im Hinblick auf Finanzierung und Erträge, die Zusammenarbeit mit VOD Plattformen, Verlagen, Fernsehsendern und "digital content creators".

Geboten werden Case Studies, Marktanalysen, praktische Tipps und Vernetzung mit anderen Produzent*innen und Finanziers.

Insgesamt geben 30 Vortragende ihre Expertise weiter, darunter RTVE (Spain), TF1 (France), Planeta Junior (Spain), The LEGO Group (United Kingdom), Gaumont (France), Sola Media (Germany), Blue Zoo Rights (United Kingdom) und weitere.

15.-17.11.2022 auf Gran Canaria, Spanien

Interessierte können sich anmelden, solange Plätze frei sind.

Weitere Informationen hier http://www.cartoon-media.eu

09.08.2022 | Creative Europe MEDIA

Permalink: https://creative-europe-desk.de/artikel/events/cartoon-business-2022

CARTOON BUSINESS 2022: APÚNTATE PARA ASISTIR A ESTA ENTREGA EN GRAN CANARIA

Un año más, Cartoon Business Cartoon Business de CARTOON CARTOON tendrá lugar en la isla de Gran Canaria.

Del 15 al 17 de noviembre de 2022 15 al 17 de noviembre de 2022, su nueva edición lleva por título “Encontrando juntos los mejores modelos de crecimiento para y con la Encontrando juntos los mejores modelos de crecimiento para y con la animación animación”.

Recordamos que este evento está dedicado a productores jóvenes y experimentados de animación que quieran ser informados acerca de cómo el entorno de nuevos medios puede impulsar la forma en que se financia y se explota su serie de animación.

Cartoon Business es un seminario de primer nivel para la industria de la animación y viene a nuestro país centrando sus conversaciones en las estrategias clave para el crecimiento de los estudios y para el desarrollo empresarial en la animación europea.

Tarifa: Tarifa: 300 euros (+ impuestos).

Incluye: tres comidas, pausas del café, dos cenas (bienvenida y despedida), membresía profesional y costes administrativos.

No incluye: alojamiento y transporte, transporte desde y al aeropuerto, comidas y bebidas adicionales, extras de hotel.

Fecha límite: Fecha límite: 28 de octubre de 2022.

Más información e inscripciones Más información e inscripciones en este enlace

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