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Welcome CEMS students and graduates! You have in your hands the first semi-annual Procter & Gamble – CEMS newsletter! Prepared by CEMS Alumni working at P&G for you, CEMS students and recent graduates! The intent is to bring us closer, sharing what’s happening between our organizations and on what’s in it for you. We will provide you with a focus on a specific function and on the first-hand insights of a CEMS graduate who recently joined P&G, as well as information about our initiatives and events agenda.
Spring 2011
P&G – CEMS Newsletter
Enjoy the reading!
P&G and CEMS, collaboration in Facts & Figures… P&G works with CEMS network by being a Founding a Corporate Partner >100 Number of CEMS Alumnus currently employed by P&G in at least 16 different countries and connected through an internal network 60 Number of CEMS internships ever offered by P&G 20 Number of CEMS business projects supported by P&G 63 Number of Skills Seminars facilitated by P&G
Spot on the job… Junior Brand Manager (Marketing) A typical Marketing career starts with a Junior Assistant Brand Manager Assignment on two different brands/categories to gain broad knowledge and to develop the right skills to be an effective Brand Manager. Typically after 3.5-4 years you will become Brand Manager being fully responsible for the market share and volume development of a brand or a full category. This is also the level where you will have the opportunity for further international assignments to develop your skills as well as start having people manager responsibilities. After this level you can decide if you if you like to stay on a Brand Building career path, or move on to a General Manager career path. Your role Core marketing: • Development and execution of annual marketing plan recommendations on your brand based on deep business analysis • You will work on multiple projects – these can be · Consumer promotions · Trade promotions · In-store events · Market and consumer research analysis
Business management: You are expected to be the leader of a multifunctional project delivery team including team members from Market Strategy & Planning, Customer Business Development, Finance & Accounting, Supply Network Operation, etc.
P&G believes in giving full responsibility from day one. Right from the start you will be expected to fully own and lead your own projects. To be able to carry out this task we give extensive on-the-job and formal (corporate and functional) training and coaching, which cover both general management areas (presentation skills, running effective meetings, etc) as well as marketingspecific topics (Brand Building Framework etc.).
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Apply: http://www.experiencepg.com/countries-regions.aspx
www.experiencepg.com