CC's Industrial Design Portfolio (Latest)

PHUNG CHEE CHEN INDUSTRIAL DESIGN 2019

PROFILE

designer

PHUNG CHEE CHEN

Graduated Bachelor of Industrial Design from University Putra Malaysia. I am passionate for innovating product and art, always enjoy to work on projects and ideas that pursue the balance between aesthetics, function, and innovation pushing my boundaries towards knowledge and experience. Having exposed to the art and design industry, my goal is to combine industrial design and art in creating an aesthetic and functional output through my works.

PERSONAL Name

Phung Chee Chen

Birthday

Sept. 6,1995

Marital Status Nationality Languages

Single Malaysian English, Malay, Mandarin, Cantonese

WORK EXPERIENCE 2017-Present

2019

Me.reka Makerpace - Design Lab Intern Designed and fabricated products. Produced sketches manually and tested product designs using prototypes and CAD software.

Was once recognized as the "employee of the month".

2017

Yorokobi Art Cafe - Art Assistant Assisted art jam customers of all ages and background with the completion and generation of acrylic art projects.

CONTACT Mobile

018-2290228

Home

03-89991821

Email Instagram Address

cheechenp@gmail.com cc_designn 42, Jalan PUJ 1/13, Taman Puncak Jalil, 43300 SK, Selangor.

Phung Chee Chen 2016

SOFTWARES SOLIDWORKS AUTOCAD RHINOCEROUS 3D

PHOTOSHOP

Piccolo Cafe - Barista & Waitress Served customers, answered questions about the menu and made recommendations, made coffee and light food, operated a cash register to take payment, communicated orders with kitchen staff, and helped with cleaning.

EDUCATION 2016-Present

Bachelor of Industrial Design From University Putra Malaysia, Serdang.

2014

High School Graduate (STPM) From Catholic High School, Petaling Jaya.

3DS MAX ILLUSTRATOR

Art Seeder Kids Club - Art Teacher Planning lessons on art principles with the head teacher.

Providing developmentally-appropriate instruction on art and craft techniques to the students.

Designer’s Life, Design for Life.

CONTENT

6

CHARKOAL

18

MILLCURV

30

PINO PUZZLE GAME

40

INTERNSHIP PROJECTS

44

AT-AT WALKER

54

IoT TABLE LIGHT

67

OTHERS

70

ADDITIONAL SKILLS

80

CONTACT

6 A cute biochar deodorizer that loves to hang itself in your car!

01

RESEARCH This project required students to develop a “Container for Indoor Deodorizer� which covers the design problem solving process.

Deodorizers are materials that neutralize odiferous molecules by absorbing or destroying them.

Bamboo biochar is one kind of manufactured biochar. Bamboo is burnt to make bamboo charcoal. Bamboo biochar has a highly micro-porous physical structure that leads to its high absorption of odiferous molecules. Its absorption power is more than ten times that of wood charcoal.

OBJECTIVE

CONCEPT

Unpleasant odors are frequently found in car that may caused by microorganisms, weather, food pieces, other substances and so on.

There are actually many air fresheners existing in the market. However, air fresheners secretly harm human’s health and respiratory system because of its chemical substances.

Therefore, I decided to develop a biochar air deodorizer which can be installed and function easily in cars. By using natural material bamboo biochar, my air deodorizer can eliminate odors naturally and harmlessly.

SKETCHES

IDEATION

CONCEPT

IDEATION

The hugging tree behaviour and cute appearance of koala bear as inspiration for my container design of car deodorizer.

Koala bear as the air deodorizer, while car’s hand holder as the tree. bamboo biochar inside to absorb odiferous molecules in air, its durability, washable properties and so on.

MODEL MAKING Preparation of materials and tools such as sticky straps, invisible zip and so on.

Attaching the functional parts, invisible zip and sticky straps.

Sewing the eyes, nose and scarf detailing.

Sewing the head, body, legs, hands, ears and so on part by part.

koa

FINAL PRODUCT Removes Odors and Moisture by Filtering Odors, Bacteria & Allergens - eliminating them at the source, all without adding harmful chemicals to air.

Non Toxic + Non Fragrant + Chemical Free:

Safe to Use around Your Kids and Pets + No more headaches! Freshen air by removing odors, not merely masking them with foul smelling chemicals.

Long Lasting: placing in direct sunlight.

Multi-use:

Special straps attachment to hang in automobile.

Material used: Cotton fabric

Super absorbs: Odors

Moisture

Allergens

Mold/Mildew

Comfortable Soft High Breathability

18

FURNITURE DESIGN Concept Concept ofofsegmentation segmentation thatthat solves solves problem problem of limitation of limitation of seats of seats available, available, accurate design of an ergonomic bench, futuristic formof bench design. accurate design of an ergonomic bench, andand futuristic form of bench design.

02M I L L C U R V

RESEARCH Biomimicry also known as nature form. It is an innovation inspired by the nature and the immitation models, systems and elements of nature for the purpose of solving complex human problems.

This group project requires students to design a natural form inspired bench based on inspired by a biological phenomenon, and implement natural principles into a creative design concept, structure and mechanisms.

OBJECTIVE

CONCEPT

The Curve is probably the single most popular mall among expats that live in Kuala Lumpur. It is located outside of Kuala Lumpur city center, within Petaling Jaya.

The Curve was designed fully curve no matter its inside or outside of the mall.

Besides from the building, patterns and facilities in the shopping mall were designed in curvy shapes as well. This happens same to the design of the bridge that connects to the opposite building. Thus, we can see that the shops are linked to each other and it forms a circle or curvy shape via connection.

Our group decided to choose The Curve as our target location.

We aimed to design an ergonomic bench with futuristic form and curvy concept that solves problem of limitation of seats available in The Curve shopping mall.

CONCEPT

Effect of fluctuation and hard structure from coral shell were being applied in the bench design.

IDEATION

Circulation and segmentation concept from millipede.

COLOUR STUDY Brown colour represents organic and wholesome.

White colour indicates purity, simplicity, and minimalism.

MODEL MAKIN

NG

PROGRESS

MILLCU

Bench name : MillCurv Colour : Brownish white Measurements : 1150mm height, radius of 420mm and construction of 90 degree

Target user : Customers in shopping mall Target Location: The Curve, Kuala Lumpur

URV

FINAL PRODUCT

Material : Wood Inspired from : Coral shell and Millipede Speciality : Segmentation and Curve Elements : Economic, Ergonomic and Aesthetic

03

30

PINO PUZZLE GAME EDUCATIONAL TOY DESIGN A conceptual educational toy for kids who are aged 4 years and above. This toy design project was in cooperation with

SUNTA Toys Sdn. Bhd.

-Built Your WorldThe logo above was created as the trademark for our toy product.

The interlocking between the alphabet “PINO� representing the interlocking concept of our puzzle game system.

RESEARCH This was a group project with 14 weeks. This project required us to develop an educational toy which can improve learning development in kids who age ranged 4 years old to 6 years old.

Our group had visited a montessori kindergarten for research purpose.

We found that montessori toys can help improve kids’ cognitive development, motor development, social development and emotional development.

From the interview with principal of kindergarten, kids enjoy playing lego, wooden blocks and some constructional toys. However, over toys. Therefore, we decided to create a toy which involves constructing concept and socializing concept.

OBJECTIVE - To develop kids’ spatial skill and cognitive thinking.

- To encourage kids communicating and socializing with each other throughout the game.

- To improve kid’s creativity and imagination.

PINO PUZZLE GAME

EVA Foam Puzzle Mat There are 25 pieces of puzzle mat in one set of toy. Each puzzle mat has different landscape graphics and numbering on it.

EVA Foam Blocks There are 5 sets of 14 in one set of the toy.

The foam blocks vary in shapes and colours.

Playing Cards There are 2 stacks of cards, puzzle card and block card.

Blue puzzle card indicates which puzzle mat that kid player will be started on. Red block card indicates number of blocks that can be taken to build things .

Chessman There are 4 chessmen in one set of the toy.

The chessman is for creating character based on kids’ creativity.

HOW TO PLAY? Number of player : maximum 4 people Toy material : puzzle mats, chessman, playing cards, EVA foam blocks, and non-permanent marker.

1. Assemble the puzzle mats randomly, without following the number on them.

2. Four players take turn to pick a puzzle card and a block card for each round.

3. The number on puzzle card indicates which puzzle mat the player will build the things on.

The number on block card indicates how many that the player will use to build things on mat.

4. Players are encouraged to build something related to the lanscape graphic on the puzzle mat.

5. The chessman can be drawn and placed on the mat during the game.

Landscape graphic design on the puzzle mats includes water (sea, lake or river etc), sand, concrete cement, grass, and soil.

GRAPHIC DESIGN

The graphic design on playing cards. Cute doodle design with attractive colours that can attract kids and create their interests.

40

INTERNSHIP PROJECTS

CONTENT

44 54 67

AT-AT WALKER IoT TABLE LIGHT OTHERS

44

AT-AT WALKER 1-WEEK IN-HOUSE PROJECT MARCH 2019 CABLE ORGANISER AND CARD HOLDER

OBJECTIVE The use of electrical wired devices in the office environment has grown significantly in recent times.

However, the look of tangled wires and cables in the workplace are not only visually unappealing for employees and business clients, it is also a negative contributor to business operational productivity as well.

Therefore, this project aimed to create a visually appealing product which can organise the cables and wires neatly and is suitable for a company’s environment.

How can we hide wires, cables and surge protectors in the company?

INSPIRATION We took a great deal of inspiration from the All Terrain Armored Transport, or AT-AT walker, which is a four-legged transport and combat vehicle used by the Imperial ground forces.

IDEATION After established a direction of material, forms and function the company wanted to explore, I started ideating in both hand sketches and physical models.

PROTOTYPING After finalizing my design and preparing my template file, laser cutting machine is used to cut the plywoods into pieces for assembling.

Body Where you can place a surge protector.

Slit Slip plugs through the slits on the side of the body to hide the ugliness of the power cord plugs.

Joint Every joint at the leg parts can be twisted and adjusted to different height and position.

Cover To cover the inner part of the body.

Namecard Holder Business card holder for company purposes. It can also be used as a container for small accessories.

54

IoT TABLE LIGHT 4-WEEK WORKSHOP PROJECT MAY 2019 COLLABORATION ELECTRONIC DEPARTMENT A LIGHTING DEVICE DESIGNED FOR ENERGY EFFICIENCY

OBJECTIVE The Internet of Things (IoT) refers to devices such as cell phones, vehicles, electronic appliances, and smart sensors that are connected to a wireless network.

By connecting to electonic device such as cell phone, software-enabled lighting controls are bringing IoT capabilities to lighting specifiers and end users without advanced programming.

This project aims to held an innovative workshop for Taylor’s University students. By teaching them how to wire up the electronics and learn basic programming, we hope that the students get to know how to integrate IoT into our lives.

How the Internet of Things (IoT) which connects everyday objects to the Internet can help us transform our world for the better?

RESEARCH After communicating with intern from electronic department, we decided to make an IoT table light with software-enabled lighting controls. User can control the light such as light intensity, colour of light and so on.

INSPIRATION After discussing with supervisor, we decided to take GE Sol as our inspiration. GE Sol is a circular lamp integrated with Amazon Alexa in it.

IDEATION There are two parts needed to design, which are light and base. Two versions of prototype with different materials and prototyping methods had been developed.

MOBILE APP We used Blynk for softwareenabled lighting control in IoT table light product.

Blynk is a platform with iOS and Android apps to remotely control an Arduino in any hard device such as mobile phone or laptop.

By using this app, user can turn on or off the light, adjust the brightness of the light, change the colour of the light and so on with a USB port and cable.

User can also play around with the other functionalities of the app.

PROTOTYPE I BODY Four layers of 3mm plywoods were cut and stacked into circular form.

Front View

LIGHTING White acrylic was bent to cover the Arduino LED inside..

USB PORT

BASE A few layers of 4mm plywoods were stacked to store the circuit board and USB port inside.

PROTOTYPE II

USB PORT BODY + LIGHTING White acrylics were heated and bent into circular form to cover the Arduino LED inside.

BASE 3D printed base to store the circuit board, USB port and to insert the circular white acrylics.

67

OTHER PROJECTS

1

PINHOLE CAMERA The analogue camera that allows you to take a picture through a small pinhole instead of a lens.It is functional as 35mm film is inserted and changeable.

SOLAR POWER BANK A portable wooden power bank which is chargeable using solar energy.

2

NAMECARD HOLDER A unique designed namecard holder to put namecards from different departments. It is suitable for company purpose.

4

LAYERED LIGHT BOX A wooden light box which has a few layers of patterns made of plywood, paper, or tracing paper.

3

70

ADDITIO

NAL SKILLS

S K E T C H E S

M A N

N U A L

R E N D E R I N G

3D R E N D E R I N G

G R A P H I C D E S I G N

Banner design

Event shirt design

Poster design

Sticker design for packaging

CONTACT email: cheechenp@gmail.com phone: 018-2290228 instagram: cc_designn website: issuu.com/cheechenp

THANK YOU!