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The Green Team

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INSPIRE

INSPIRE

From organic cotton clothes and biodegradable baby wipes to pushchairs made from plastic bottles, these brands are all doing their bit for the planet.

Did you know that the average baby goes through approximately 4,000 nappies before they're potty trained? And with each nappy taking more than 300 years to break down, it comes as no surprise that the world is in landfill bedlam.

With the mounting concern that we’re destroying our planet for future generations, and the government plan to eliminate avoidable waste by 2050, it makes sense to consider sustainability and durability as well as quality when buying for your baby. We’ve rounded up the best eco brands using greener production and material solutions to help you and baby reduce your waste, and help the planet-saving mission too.

KIT & KIN

If you Wannabe sustainable with your baby healthcare products, you better get with Kit & Kin. Co-founded by Emma Bunton the natural and sustainable skincare brand uses only eco-friendly materials across its products, from nappy sacks made from sustainable GM-free corn-based film to nappies made using chlorine-free fluff pulp harvested from sustainably managed forests (yes, really!). Its new 100 per cent organic cotton babywear range is not only completely adorable, it’s also helping to conserve rainforests and fund healthcare clinics women in Sierra Santa Cruz, in partnership with the World Land Trust. kitandkin.com

CAM CAM COPENHAGEN

The ultimate in Scandi-cool, interior brand Cam Cam Copenhagen creates harmonious products for babies and children that are designed to last for generations. The stylish array of soft, muted colours reflects a love of the earth and all things natural, from sea green and rusty ochre rainbow mobiles to leaf-patterned quilts and minimalist, wooden furniture. Every piece is organically produced in ethical and environmentally friendly processes, using only textiles from Global Organic Textile Standard certified factories and Organic Blended Content Standard certified suppliers for other materials. These guidelines also enforce the prohibition of forced and child labour, ensure proper wages and working conditions, and health and safety guidelines. camcamcopenhagen.com

NEWBIE

Did you know that nearly 35 per cent of the ocean’s plastic pollution comes from our clothes? Swedish children’s fashion brand Newbie does. It uses sustainable solutions in every method of production. Every gorgeous piece is made from only 100 per cent organic cotton, recycled materials wherever possible and absolutely no harmful chemicals. Designed to be handme-downs that will last for several generations, its clothes are durable and filled with love, too good to throw away. The label has also celebrated its 10th birthday with the launch of a brand-new interiors collection, Newbie Room: a continuation of its signature, contemporary designs and made entirely from sustainable materials, obviously. newbiestore.com

NATURAL BABY SHOWER

Born from a passion for good parenting desire to protect the planet and to make baby shopping a bit easier, Natural Baby Shower founders Vic and Clifton’s store provides handpicked, natural and eco-friendly pieces from sustainable brands. They pride themselves on only stocking products which use no harmful chemicals, and supporting sustainability in all methods of production, materials used, and packaging. From pushchairs and cots to toys and clothes, these pieces are gentle on newborn skin and stylish for parents, so you and baby can feel great, look great and save the planet at the same time. Win win! naturalbabyshower.co.uk

AQUA WIPES

Leading the way in the plastic-free baby brigade, gold-award-winning brand Aqua Wipes offers 100 per cent biodegradable water wipes, comprising 99.6 per cent purified water and ever-so-kind-toskin organic aloe vera. Completely vegan, free from harmful chemicals, parabens and SLS, the wipes will biodegrade in just 15 days – the same amount of time as orange peel – so that you can wipe worry-free. Recommended by paediatricians, they’re soft as can be on little hands, feet and bottoms, suitable for even the most sensitive premature baby’s skin. aquawipes.co.uk

KIDSWEAR COLLECTIVE

The coolest, most eco-friendly way to shop high-end, Kidswear Collective is your go-to for pre-loved, past-season designer kidswear. With its no-waste initiative, the brand aims to extend the lifespan of unwanted clothes that would otherwise end up in the landfill. All in pristine condition, the beautiful pieces hail from high-fashion names such as Stella McCartney, Chloé and Burberry as well as up-and-coming designers. Plus, we love that any unsold items are donated to family charity Little Village, and a percentage of all sales are given to the NSPCC. kidswearcollective.com

BAMBINO MIO

With the knowledge that nappies currently makes up around four per cent of all household waste in the UK, it seems that if we really want to live in zero-waste homes, reusable nappies is a start. Family-run brand Bambino Mio – which also founded the government-run Nappy Alliance 2003 – produces high quality, affordable reusable nappies that are better for baby, as well as the environment. Made of supersoft, extra-absorbent and quickdrying microfibres they can be used from birth and come in a fun array of prints – from bugs to unicorns. bambinomio.com

OCEANBLUU

Oceanbluu is the sleepwear brand you’ve been dreaming of. On a mission to change the textile industry through the production of soft, safe and sustainable bedding pyjamas and underwear for kids, its pieces are made using only organic and fair-trade cotton in GOTS-certified factories, and avoiding plastics at all cost. Underlining the brand’s love of nature, the quirky patterns feature friendly animals, from sharks and turtles to kittens. – kids won’t want to wait for bedtime. Even better, with every product bought, the label’s OneGivesOne project provides proper underwear and pyjamas to children living in poverty in India. oceanbluu.com

BUMBLERIDE

Sleek, stylish and oh-so sustainable, Bumbleride is a ground-breaking brand producing hard-wearing, all-terrain pushchairs for those who want to both explore and protect the earth with their baby. Designed using materials from only the most innovative, energy-saving, waterconserving and landfill-reducing suppliers, San Diego-based founders Matt and Emily Reichardt set up the company after the birth of their first child, while looking for a buggy that suited their active Californian lifestyle without having a negative ecological impact. The fabrics used are made with 100 per cent recycled water bottles. uk.bumbleride.com

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