SUSTAINABILITY
The green team FROM ORGANIC COT TON CLOTHES AND BIODEGR ADABLE BABY WIPES TO PUSHCHAIRS MADE FROM PL ASTIC BOT TLES, THESE BR ANDS ARE ALL DOING THEIR BIT FOR THE PL ANET
id you know that the average baby goes through approximately 4,000 nappies before they’re potty trained? And with each nappy taking more than 300 years to break down, it comes as no surprise that the world is in landfill bedlam. With the mounting concern that we’re destroying our planet for future generations, and the government plan to eliminate avoidable waste by 2050, it makes sense to consider sustainability and durability as well as quality when buying for your baby. We’ve rounded up the best eco brands using greener production and material solutions to help you and baby reduce your waste, and help the planet-saving mission too.
D
48 | baby-magazine.co.uk
If you Wannabe sustainable with your baby healthcare products, you better get with Kit & Kin. Co-founded by Emma Bunton the natural and sustainable skincare brand uses only eco-friendly materials across its products, from nappy sacks made from sustainable GM-free corn-based film to nappies made using chlorine-free fluff pulp harvested from sustainably managed forests (yes, really!). Its new 100 per cent organic cotton babywear range is not only completely adorable, it’s also helping to conserve rainforests and fund healthcare clinics women in Sierra Santa Cruz, in partnership with the World Land Trust. kitandkin.com
WORDS: HENRIETTA EASTON. RESEARCH CONDUCTED BY THE NAPPY ALLIANCE
KIT & KIN
