Table 6: Activities for public awareness and outreach

Activities for public awareness and outreach : 6 Table Institutional Partners

Proposals

Purpose

Segment

Bicycle Dept, PMC IT Dept

Develop and maintain a website / portal and social media about information about cycling maps, cycling the Pune Cycle network, , partnership events, app s, plan implementation facilities, programmes, schemes, guidance documents for citizens groups,

, cycling tips volunteering opportunities, institutions, work places, etc how to get cycle training Traffic Police and RTO Road Safety Patrol program PMC School Education Dept. Indradhanushya PMC Centre for Citizenship and Environment

Introduce new content and innovative teaching methods and materials in the Road Safety Patrol programme Set up mechanisms for feedback/ data collection: Gather feedback from students on their travel experience, a. through a participatory survey as part of the Road such as and use this feedback for bringing Safety Patrol programme about improvements as needed in traffic management, road infrastructure etc Add a data set in the annual school report form, on how staff travel to school and submit to School students and

b. Education (under PMC Environment Dept) Bicycle Dept / Indradhanushya

Education Dept and Bicycle Dept Introduce systematic training for cycling in all interested schools, through trained instructors Provide cycle kits and training on bicycle maintenance School Management and mittees Through School Transport Com , and promote Committees, actively discourage underage driving safe road behaviour and use of protective gear by parents/ guardians and all school staff colleges and youth groups Develop institutional partnerships with for: friendly campuses cycle student projects such as surveys and studie cycling promotion events

a. b. c.

1. all

Easy access to information about cycling in , events, efforts to Pune improve cycling, partnerships and volunteering 2. 3.

En courage positive attitude towards cycling and enhance understanding of sustainable transportation Enable gathering of feedback from children as users of transportation services Enable data collection on school transportation Provide systematic cycling 4.

training 5. 6. 7.

Encourage cycling Take up cycling projects at college or workplace Contribute to cycle promotion

All Children or school students Youth

Informal sector workers and home-based workers

Young and midlevel professionals

Motorists

 Promote cycling and access to cycles 8. Develop a scheme for gifting cycles, especially to young girls and women from economically disadvantaged groups 9. Improve access to public bicycle system for economically disadvantaged individuals such as through reimbursement/ voucher method 10. Especially encourage women to learn cycling and use cycles through events and other techniques PMC Urban Community Development Dept

 Promote commute cycling or cycle to work  Promote recreational cycling  Promote safe driving ethics through workplace-based orientation 11. Encourage young women to take up cycling 12. Develop a programme of partnerships with workplaces / employers to promote cycling 13. Develop guidance on cycle-friendly workplaces, including induction orientation on cycling, providing or subsidizing cycles and cycling gear, changing rooms/ showers, safe cycle parking slots, incentives to cyclists, cycle clubs and events, adopting a code of practice of safe and respectful driving Bicycle Dept/ Indradhanushya

 Practice safe driving 14. Prepare joint plans with Traffic Police and media to combine enforcement drives with outreach campaigns Bicycle Dept, Traffic Police, Media, RTO/ Road Safety Committee

RTO and Driving schools

 Promote safe driving 15. Develop a ‘Safe Roads’ or ‘Drive Safe’ partnership programme for driving schools, with awards and guidance for promoting good driving practice respectful of pedestrians and cyclists 16. Ensure inclusion of cycle related signs in driving school training module and RTO’s driving test Existing Cyclists  Retain and promote cycling 17. Develop partnerships for recognition and awards for different types of cycling activities 18. Develop a mechanism for volunteering in cycle promotion efforts, cycle training, organization of events

Cycle shops  Promote cycling directly and through other actors 19. Facilitate formation of an Association of cycle shops 20. Facilitate the organization of an Annual Cycle Expo 21. Capacity building of shop marketing staff and technicians 22. Training cycle mechanics for maintenance of high-end cycles 23. Loans/ gifts of cycle maintenance kits to entrepreneurs RTO

Bicycle Dept/ Indradhanushya

Bicycle Dept Encroachment Dept. and Lighthouse

Residents’ Associations/ civic groups and community engagement

Elected representatives

Commercial Enterprises, Malls, Restaurants, Movie theatres ‘Cycle Mitra’ Volunteer Base

Cycle Training

 Help make neighborhoods walk and cycle friendly 25. Develop comprehensive guidance and facilitate neighborhood action projects to improve sustainable mobility at area level 26. Provide professional and sustained support to residents’ groups / volunteer teams in local area planning for walk-cycle-PT improvement, parking control, identify spots for better enforcement and community / volunteer based support for enforcement (of prevention of cycle infra violation) 27. Create networking mechanism for neighbourhood groups to stay connected with and informed about city level efforts and improvements 28. Prevent encroachment of cycle tracks Indradhanushya

 Supportive policies and projects, allocation of funds, facilitate local projects and cycle promotion 29. Guidance note and presentations at Prabhag Samitis on how to a. Facilitate neighborhoods to be walk and cycle friendly, including monitoring of cycle infrastructure projects b. Organize promotional events, awards for cyclists, cycling training, prevent encroachment of cycle tracks c. Make allocations for cycling infrastructure in ward budgets Indradhanushya

 Promote cycling by customers/ visitors and staff

30. Develop a partnership programme for cycle-friendly commercial enterprises to promote and incentivize cycling by staff and customers 31. Encourage adherence to the DC Rules for cycle parking PMC Bicycle Dept/ Indradhanushya

24. Branding support to small shops and getting them to be on the

Cycle Shops Map

32. Help create a large volunteer base for cycle promotion, cycle training, cycle events, and participation in ensuring implementation of the Pune Cycle Plan Bicycle Dept/ Indradhanushya

33. Provide on demand, structured training for cycling, at frequent and regular intervals, at different parts of the city and school 34. Develop/ adopt cycling instructors’ manual 35. Accredit cycling instructors 36. Rejuvenate Chittaranjan Vatika Traffic Park and develop new

Traffic/ Cycle Parks to enable children to learn to ride safely Bicycle Dept/ Indradhanushya