Fragrance Trend Booklet

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FRAGRANCE


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Fragrance:

a perfume or aftershave. “our fine selection of classic fragrances for men and women�synonyms: perfume, scent, eau de toilette;


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LET’S MAKE SCENTS OF IT; 4 Fragrance: Exposed Fragrance: Sex and Nudity

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8 Fragrance: With a Ribbon on Top Fragrance: Out of this World

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Whether it’s gracefully or explicit. Exposing the liquid product from its outer delicate yet decorative bottle seems to be a exploding trend. Shattering, floating or pouring into the atmosphere the emerging essence that is being capture in some exquisite photographs.


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EXPOSED


SEXNUDITY SEXNUDITY SEXNUDITY SEXNUDITY SEXNUDITY SEXNUDITY SEXNUDITY &

&

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Y Y Y Y Y Y Y

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Fragrance: the only thing to wear when you’re wearing nothing at all. Fragrance absolutely loves ‘Sex and Nudity’ and it’s explicitly evident in this seasons campaigns. Full of flesh and toned physiques; the limbs of these flawless models intertwine together in seductive and revealing positions. Within this collections of campaigns its sex that sells!


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WITH A RIBBON ON TOP Presentation is key; elaborate glass bottles have been the holder of desirable scents for centuries. Popularly decorated ‘With a Ribbon on Top’ usually on the neck of the bottle. Creating lots of attention for the fragrance brands the bows are getting bigger, brighter and even more memorable!


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WORLD

DLROW

Out of this World

Luminous characters are emerging from various mystical locations; locations that are more than likely formed in unknown galaxies that are light years away from this moment in time. Beautifully enticing, these images promote these fragrances that are so unique and ‘Out of this World’.


ECNARGARF Chloe Newton


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