A CREATIVE GATEWAY INTO WEIMAR NORD Group 1 - Weimar Nord Real Estate Project Development Tania Kรถnig Jennifer Nitschke Sonia Cubides Onur Camurlu Kyu Suk Byun Christian Wagner Professorship for Construction Management and Construction Economics - Prof. Dr.-Ing. Bernd Nentwig Supervisor: Dipl.-Ing. Arch. Kristina Hoffmann Bauhaus University - Weimar
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
1
LOCATION FACTORS
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
2
4000
A Creative Gateway into Weimar Nord
3000 2000 Population Weimar/ area: 84,26 sq km
Population Weimar Nordstadt/ area: 1,82 sq km 1000 5750
66000
5700
65.233
65500
5650
65000
5600
64500
5550
64000
5500
63500
5450
63000
5400
62.500
5350
62.425
62.000
5300
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
year
800 5597 700
600 500 400 300 5359
200 100
Nords 0-3 3-6 6-10 10-15 15-18 18-25 25-30 30-45 45-60 60-65 65-75 75-85 852001 2002 2003 2004 2005 2006 2007 2008
2000
Weim age groups 2009 y
source: Statistisches Jahrbuch Weimar 2009, Stadt Weimar; page 101 source: Statistisches Jahrbuch Weimar 2009, Stadt Weimar; page 100 Weimar in Zahlen 2010, Stadt Weimar - Abt. Geoinformationen und Statistik
source: Statistisches Jahrbuch Weimar 2009, Stadt Weimar; page 96 Weimar in Zahlen 2010, Stadt Weimar - Abt. Geoinformationen und Statistik
7000 5778
6000 5000
900
5394 5178
5639
4949
Population Weimar/ area: 84,26 sq km
5119
Industriegebiet Nord Schöndorf
4549
4000
66000
3930
65500
Gaberndorf
Nordstadt Weststadt
65000
3000
64500
2000
64000
Tiefurt
Nordvorstadt Parkvorstadt
Ind.-ge. West
Tröbsdorf
Süßenborn
Altstadt
Weimar Land: 65.233 inhabitants 84,26 km², 774 inhabitants/ km²
Westvorstadt Schönblick Südstadt Niedergrunstedt Oberweimar/ Ehringsdorf
63500
1000
Weimar Nord: 5.359 inhabitants 65.233 1,83 km², 2.928 inhabitants/ km²
Taubach
Gelmeroda
63000 62.500
0 2001 1 20022 2003 3 2004 4 2005 52006 Unemployment Rate: 2001-2009
2007 6
architectural management Professor Dr.-Ing. Bernd Nentwig
2008 7
2009 8
Possendorf Legefeld
62.425
62.000 2000
2001
2002
2003
Population Trends Employment Trends
2004
project development
2005
2006
source: Statistisches Jahrbuch Weimar 2009, Stadt Weimar; page 96 Weimar in Zahlen 2010, Stadt Weimar - Abt. Geoinformationen und Statistik
2007
2008
2009
3
y
A Creative Gateway into Weimar Nord
Super Markets
Car Business
Netto
1
2
dm - kik
2
2 3
UR
Sonnen Apotheke
LASS
2
3
4
Europcar
2
3
City Casino
FRISE
5
OMV
zhou Hang 2
Spielschloss
pizza 1
LIDL
Bolling Billard Bar
Sonnen Apotheke
4
1
Blitz
CARG
Recreation 1
3
l entra 1
M trantgzen Boalli Condco Billar Barrd
LIDL
2
REWE
Small Business
1
z haus - auto W M B
TATTOO
5
Europcar
4
REWE
dm-KiK
4
OMV
3
Netto
3
Penny supermarkt /GetrankeQuuelle
Carglass
PENNY supermaket-GetrankeQuell
e
1
BMW-auto haus zentral
Friseur
Bowling/Billard Bar
Tatoo
Spielschloss
Matratzen Concord
City Casino Restaurants
1
Blitz Pizza
2
Hangzhou
Small Business Structure - Site architectural management Professor Dr.-Ing. Bernd Nentwig
project development
4
A Creative Gateway into Weimar Nord et te rb ur er s tr . nordstraße
Conflicts
undeveloped space lütz orf end
Assets undeveloped space between residential buildings
receation/ sport facilities rfer
ndo
e lütz
g
we
infrastructure facilities like schools and kindergarden
rent rate
1994-1998 modernisation of the GDR building structure
living in a city with natrural view filzweidenweg
parking lots
much of green space between the buildings
concentrated commercial area
living conditions in GDR buildings fragmented sidewalk rießnerstraße
former industial area undeveloped space
allotment Gardens
history
rail track as border to the inner city
direct connection to traffic system
t-thä
erns nn s
lma tr.
Regional Conflicts & Assets architectural management Professor Dr.-Ing. Bernd Nentwig
project development
5
MARKET FACTORS
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
6
A Creative Gateway into Weimar Nord
Weimar and the Creative Class architectural management Professor Dr.-Ing. Bernd Nentwig
project development
7
A Creative Gateway into Weimar Nord
Architecture. 1000. 24% Civil Engineering. 858. 20%
Franz Liszt Academy Media Franz Liszt Academy. 850. 20%
Gestaltung Civil Engineering Architecture Ranking: 12th
Gestaltung. 653. 15%
Tolerance
Media. 907. 21%
WEIMAR 16th Ranking: 11th
Ranking: 20th
Talent
Technology
Weimar and the Creative Class architectural management Professor Dr.-Ing. Bernd Nentwig
project development
8
A Creative Gateway into Weimar Nord
Cultural Heritage Appreciation
Raise quality of Technological Institutions
12/20
Tolerance
WEIMAR
University
11/20 Talent
Upgrade and Transform Site & Region
20/20 Technology
Regional development
Consumer services
Gateway into Weimar Nord
meaningful change Benefit from existing Creative Class
TTT-Index + Market Strategy architectural management Professor Dr.-Ing. Bernd Nentwig
IBA 2019 as initial host of our site
world class innovation social innovation incubator for social change and entrepreneurship
TTT-Index & Market Strategy project development
9
A Creative Gateway into Weimar Nord
Obtained from Juan Carlos Mejia, Sebastian Weber and Diljana Daskalova
Tourism & Hotels architectural management Professor Dr.-Ing. Bernd Nentwig
project development
10
Population Weimar Nordstadt / Weimar number of occupants 13000
12000
11000
10000
9000
8000
7000
6000
5000
4000
3000
2000
1000
900
800
700
600
500
400
300
200
100
POTENTIAL TARGET GROUPS
0-3
Nordstadt
3-6
Weimar
6-10 10-15 15-18
age groups
18-25 25-30 30-45 45-60 60-65 65-75 75-85 85-
Nordstadt Weimar source: Statistisches Jahrbuch Weimar 2009, Stadt Weimar; page 101
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
11
A Creative Gateway into Weimar Nord
Tourists
Film Industry
Target Groups
IBA Staff
Information Target Groups architectural management Professor Dr.-Ing. Bernd Nentwig
project development
12
A Creative Gateway into Weimar Nord
Tool
Synthesis
city / region
IBA
Redevelopment
Process
Problem
Strategies Methodology
December 1, 2010
Actors Funding
Internationale Bauaustellung architectural management Professor Dr.-Ing. Bernd Nentwig
project development
13
A Creative Gateway into Weimar Nord
State of emergency on time
Courage to take risks
Future issues on social change
Visual urban space
Modern strategies of presentation and the Communication
Model solutions to current problems
Qualifying process
Occasion and place events
Adequate organizational forms
International dimension
IBA Strategies - Thuringia architectural management Professor Dr.-Ing. Bernd Nentwig
project development
14
A Creative Gateway into Weimar Nord
Demographic change
Energy transition
Cultural landscape
IBA Target Areas - Thuringia architectural management Professor Dr.-Ing. Bernd Nentwig
project development
15
A Creative Gateway into Weimar Nord
CITIES IN GERMANY WITH FILM FESTIVALS
NY TRY Hamburg Studio Hamburg
Potsdam
cinema productions
Cologne T.V Studios Cologne Third of German T.V production
195 km
305km
Berlin
65.233 hab. WEIMAR - GERMANY
Babelsberg Studios Weimar
Hamburg
Population
Telenovelas and popular Daily series
299 km
Lubeck
≈
Bochum
Bonn
71.790 hab. CANNES - FRANCE
Mainz Mannheim Ludwigshafen Landau Karlsruhe
Munich The Bavarian Film Group T.V programs
Primary Film Industries in Germany
Chemnitz
Cologne
( Cannes festival )
315 km
Leipzig
Frankfurt Sulzbach-Rosenberg Nurnberg
Heidelberg Stuttgart
Passau
Munich
Biberach an der Riss
Tegernsee
Cities with Film Festivals in Germany
Film Industry in Germany architectural management Professor Dr.-Ing. Bernd Nentwig
project development
16
Expansion of cinematographic experimentation
A Creative Gateway into Weimar Nord
Tourism
i
Arrivals: Staying over night: Staying in days:
335.900 614.515 1,8
JANUARY FEBRUARY
Statistisches Jahrbuch Weimar 2010, page 222; Kommunale Statistikstelle
JULY
Klezmer Festival
AUGUST
FILM INDUSTRY IN WEIMAR
Weimar Halle
Expansion of Annually, Weimar cinematographic hosts over 3 experimentation i million tourists
36 min
MARCH
Over 1 million stay i Licht house overnight
APRIL
Pottery market
http://www.weimar.de/fileadmin/Dateien_Tourismus/Dateien_Tourismus_EN/ Downloads_and_pdf/I-EN-web.pdf
Cinemagnum 3d cinema, Atrium i
architectural management Professor Dr.-Ing. Bernd Nentwig
MAY
JUNE
Kostritzer
Municipal Spiegelzelt Theater at mon festival ami Deutches National theater Cine star Bauhaus University Library
Thuringian Jazz Mile
Licht house Flowers Festival
Kostritzer Spiegelzelt festival
Weimar Halle
(Weimar Wirtschaftsregion English Version, page 10)
Bauhaus film institute
OCTOBER
ONION MARKET
Dresden with 657 Berlin with 508.
i Tourist information
New tourist information center
SEPTEMBER
ART FESTIVAL
The3.5km long-term goals include: the establishment of Bauhaus Weimar, relative to its population, more Ostlichtis afilm production University a film-based with popular destination than 7 minresearch program in cooperation Library Berlin, Munich, and Dresden. the International Film producers Research Institute for ItCultural records 856 overnight stays per 100 Technologies the residents, ahead of : Cinemas and Media Philosophy and Munich with 724 establishment of a Film Business Academy in Weimar.
i
ART FESTIVAL
Concerts of the thuringia Bach
Cinemagnum 3d cinema, Atrium
It isMunicipal estimated that Theater at mon 350.000 visitors ami attend the i Deutches National Zwiebelmarkt in theater October Cine star
3.2km
Wine Festival Goethe’s Birthday
i
NOVEMBER Weimar Bauhaus Anniversary
Christmas Market
DECEMBER Christmas Market
Ostlicht film production
Films & Events - Thuringia
project development
17
Higher
Established Weimar
Middle
Traditional
Intellectual
Modern Mainstream
LM I F LM
FI
Lower social status
basic values
Nordstadt Nordstadt Nordstadt Nordstadt Consumer Materialistic
Tradition
Modernization
IBA IBA IBA IBA IBA IBA IBA
A Creative Gateway into Weimar Nord
Sense of Duty and Order Individualization , Self-Actualization, Pleasure
Meta Milieus Western Europe architectural management Professor Dr.-Ing. Bernd Nentwig
Modern Performing
LM I F LM
FI
Sensation Oriented Nordstadt
Reorientation Multiple options, Experimentation
Source: 44 Sinus Milieus from 5 Countries (www.sinus-sociovision.de)
Meta Mileus - Western Europe
project development
18
CONCEPT & STRATEGY
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
19
A Creative Gateway into Weimar Nord
location prognosis
Incubator for Small Businesses
Creative Gateway into North Cultural Heritage Sites
Public Space Tourism
Local Goverments Autorities
Connector
Create a Central Place
FILM
European Regional Development Fund (ERDF)
$
Incubator
Media Outlet
Upgrade Site and Region Urban Redevelopment East Program
Sustainable
incubator
IBA
hea
dqu arte r
Private Investors
s
Primary Sources of founding
2011
IBA PROJECT investment
2013 thuringia experiment
container for urban experimentation
2023
expansion of cinematographic experimentation
Connect Weimar Nord to City
Concept Diagramming
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
20
A Creative Gateway into Weimar Nord
Corridors IBA + Expansion of cinematographic experimentation
Nodes IBA + Expansion of cinematographic experimentation
Edges IBA + Expansion of cinematographic experimentation
Landmarks IBA + Expansion of cinematographic experimentation
Location Factors architectural management Professor Dr.-Ing. Bernd Nentwig
project development
21
A Creative Gateway into Weimar Nord
Event Space Film Festival Site Sound Stage for Film Production Nightclub Fashion Shows Art Gallery Culture Programs
Lighthouse Landmark - IBA Sustainability Redevelopment Student Architecture Project Public Green Space Sculpture Garden
Tours departing to Buchenwald Historical Tourism Memorial Future tram station
Urban Heritage architectural management Professor Dr.-Ing. Bernd Nentwig
project development
22
A Creative Gateway into Weimar Nord
Adventure Park
Event Hall
Photo Obtained from Group 4 Presentation
Lighthouse
architectural management Professor Dr.-Ing. Bernd Nentwig
Site Idea 1: Adventure Weimar Landscape project development
Space
23
A Creative Gateway into Weimar Nord
Adventure Park
Event Hall
Lighthouse
Landscape Space
Sculpture Park
Memorial Space
Post-Industrial architectural management Professor Dr.-Ing. BerndLandscape Nentwig
Site Idea 2: Sculpture Weimar project development
Architectural 24 Icon
A Creative Gateway into Weimar Nord
Adventure Park
Event Hall
Lighthouse
Landscape Space
Sculpture Park
Memorial Space
Post-Industrial Landscape
Architectur Icon
Cinematography
architectural management Film Projection Professor Dr.-Ing. Bernd Nentwig
Site Idea 3: Post-Industrial Weimar project development
Small Busin 25 Incubator
Adventure Park
Event Hall
Lighthouse
Landscape Space
Sculpture Park
Memorial Space
Post-Industrial Landscape
Architectural Icon
Cinematography Film Projection
Small Business Incubator
A Creative Gateway into Weimar Nord
Site Idea 4: Event Weimar architectural management Professor Dr.-Ing. Bernd Nentwig
project development
26
A Creative Gateway into Weimar Nord
Event Hall
Landscape Space
Memorial Space
Architectural Icon
Small Business architectural management Professor Dr.-Ing.Incubator Bernd Nentwig
Site Idea 5: Iconic Weimar project development
27
Event Hall
A Creative Gateway into Weimar Nord
Landscape Space
Memorial Space
Architectural Icon
Small Business Incubator
Site Idea 6: Creative Weimar architectural management Professor Dr.-Ing. Bernd Nentwig
project development
28
URBAN & ARCHITECTURE DESIGN
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
29
A Creative Gateway into Weimar Nord
1 2 3 0
IBA Headquarter Parking Park 2800 sqm Site 51
0
15
20
Scale 1:500
Masterplan - 2800 m2 site architectural management Professor Dr.-Ing. Bernd Nentwig
project development
30
A Creative Gateway into Weimar Nord
347.61M2
225.33M2
170.30M2
153.81M2
906.07M2
OFFICE SPACE 50,27%
CULTURAL SPACE RETAIL SPACE 12.49% 19.28%
IBA Charrettes Film Industry Offices
Festivals
STORAGE SPACE 9.43%
SERVICE SPACE 8.53%
Social Space Distribution of Spaces
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
31
4
3
6
1
2
4
3
6
2
7
2
12
4
2
3
8
2 Basement
3
6
5
1 Basement
4
7
6.1.1 The Architecture Design 2
12
6
5
2
9
10
9
10
2
8
A Creative ASpace Gateway Gatewayinto intoWeimar WeimarNord Nord 1. Technical 2. Main Core : WC 3. Staircase 4. Elevator Shaft 5. Office 6. 1. Kitchen Technical Space 7. Main Conference hall 2. Core : WC 8. Staircase Cafe 3. 9. 4. Gallery Elevator Shaft 10. Information center 5. Office 11. Rest room 6. Kitchen 12. Cafeteria hall 7. Conference 8. Cafe 9. Gallery 10. Information center 11. Rest room 12. Cafeteria
1st floor
6
12
5
3
4 6
5
2
4
3
2
3
2
4
3
5
5 2
4 5
12
5 2
1st floor
2
2
2
3
2nd floor
3rd Floor
3
architectural management 2nd floor Professor Dr.-Ing. Bernd Nentwig
project development
3rd Floor
Roof
Floor Plans Roof
32
A Creative Gateway into Weimar Nord
http://www.drydencentre.org/conferencehall.html
http://www.uncg.edu/euc/gallery/
Office Staircase + Elevator shaft Sub core - Staircase Technical Space Caferia
http://hoklife.com/2009/02/05/hong-kong-office-achieves-leed-gold/
Main Core Gallery Cafe Kitchen Information
http://moneyning.com/free-stuff/enjoy-starbucks-without-guilt-giveaway/
Conference Hall
Spatial Diagramming architectural management Professor Dr.-Ing. Bernd Nentwig
project development
33
PRELIMINARY COST ASSESSMENT
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
34
A Creative Gateway into Weimar Nord
developer calculation - expenses
A. land acquisition B. land preparation
134.820,00 170.000,00
C. building costs
direct building costs (KG 300+400+600 nach DIN 276) additonal building costs @ 14.00% sum
€ €
1.973.924,96 276.349,49 2.250.274,45 €
€
D.
projekt management fee
67.508,23
€
F.
financing costs
167.317,59
€
2.789.920,28
€
SUM total investment
Land Acquisition = 2,800.00 m2 @ 45 €/m2 Office Space Costs @ 1,150 €/m2 GFA Cultural Spaces @ 1,450 €/m2 GFA Parking Spaces @ 70 €/m2 Service Spaces @ 250 €/m2 Retail Spaces @ 450 €/m2 Storage Space @ 130 €/m2 Exterior Space @ 50 €/m2 architectural management Professor Dr.-Ing. Bernd Nentwig
Marketing Costs excluded from total cost - Lump sum = 50,000 €
Expenses project development
35
A Creative Gateway into Weimar Nord
developer calculation - return A. office space (906.07 m2 rentable) @ 9,00 €/m2 B. service space (153.81 m2 @ 0 €/m2)
8.154,63
€
00,00
€
3.476,10
€
1.577.31
€
340,60
€
2.200,00
€
15.748.64
€
188.983,68
€
C. cultural space (347,61 m2 rentable @ 10,00 €/m2 D. retail space (225.33 m2 rentable @ 7,00 €/m2 F.
storage space (170,30 m2 rentable @ 2 €/m2
G.
parking space (40 pl rentable @ 55 €/m2
SUM return per month Sum return per year
Income architectural management Professor Dr.-Ing. Bernd Nentwig
project development
36
A Creative Gateway into Weimar Nord
developer calculation - rate of return A. total investment B. rent return p.a. MULTIPLIER
2.789.920,28
€
188.983,68
€
14.76 fache Jahresmiete
€
trading profit
A. rent return p.a. x multiplier 15.76 B. total investment
Trading Profit
2.978.903,96
€
-2.789.920,28
€
188.983.68
€
6.77 %
Initial Rate of Return
Return on Investment architectural management Professor Dr.-Ing. Bernd Nentwig
project development
37
188.983,68 € 6,77 %
=
Matrix of Alternatives multiplier variations of rent return rent p.a rent p.a. A. 10% B. 0 188.983,68 € 207.882,05 €
B.
-10%
170.085,31 €
207.882,05 € 188,983.68 € 170.085,30 €
sales revenue/ trading rofit 14,76 3.068.912,31 € 10,00% 2.789.920,28 € 0,00% 2.510.928,25 € -10,00%
15,76 3.276.794,36 € 17,45% 2.978.903,96 € 6,77% 2.681.013,56 € -3,90%
Preliminary Cost Assessment
2.250.274,00 €
Cost Index Calculation (step 2)
2.176.197,45 €
difference deviation
16,76 3.484.676,40 € 24,90% 3.167.887,64 € 13,55% 2.851.098,88 € 2,19%
74,077.00 3.29%
Matrix of Alternatives/Cost Index architectural management Professor Dr.-Ing. Bernd Nentwig
project development
38
WEIMAR NORD THE FUTURE
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
39
A Creative Gateway into Weimar Nord
4
5
G端terbahnhof IBA Headquarter Parking Mixeduse Buildings Hotairballoon Park Otto Metzer Villa Viehauktionshalle Warehouse Park 2800 sqm Site New Buildings
3
7
6
8 3
1 2 3 4 5 6 7 8 9
2
9
1
0 10 Scale 1:2000
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
50
Phase 2 40
A Creative Gateway into Weimar Nord
2
5
G端terbahnhof Commercial Buildings Parking Mixeduse Buildings Hotairballoon Park Otto Metzer Villa Viehauktionshalle Warehouse Park 2800 sqm Site New Buildinsgs
4
1 2 3 4 5 6 7 8 9
2 3
7
6 2
8 3
2
8
9
2
1
0 10
50 Scale 1:2000
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
Phase 3 41
ld enba Bu ch
Ha lle
A Creative Gateway into Weimar Nord
Erfurt
Guter Bf
Weimar Goethe tram station
Weimar Berkeer Bf
Ba
Warehouse Commercial, Industrial
d
Be
rka
Existed train tracks
Viehauktionshalle,
Otto Hetzer Villa
SculpturetransGarden Future public portation system
Event Space, Film Industry, Culture Programs
Weimar Hbf
Lighthouse Landmark,
IBA Headquarters
G端terbahnhof
Historical Tourism, Memorial
IBA Headquarters
na Je
Green corridor
Phase 4
Existing
Commercial, Residential
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
42
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
43
Thank You!
architectural management Professor Dr.-Ing. Bernd Nentwig
project development
44