Audio

Spotify

72% of all weekly Spotify streams are by millennials, 1 who are listening to Spotify throughout the day as a constant companion to their daily lives. 2 Advertisements will feature :15 and :30 audio insertions with companion banners, which will run for 21-34 year-olds listening to indie pop, pop and alternative music. Wave II messaging will encourage listeners to download the app and raise brand awareness. Wave III messaging will feature expressive testimonials from Bizz users, which will further attach brand sentiment.

72% of all weekly Spotify streams are by millennials.