The Care Home Magazine July 2023

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Chief Editor

Jade Evans

jade.evans@cimltd.co.uk

Editorial Assistant

Brooke Tremain bt@cimltd.co.uk

Publication Manager

James Davies

jamesd@cimltd.co.uk

Tel: 01795 509 112

Account Manager

Hannah Moody hannah@cimltd.co.uk

Tel: 01795 509 112

Credit Facilities Manager

Lauren Sharpe

creditcontrol@cimltd.co.uk

Tel: 01795 509 103

Administration Manager

Natalie Murray admin@cimltd.co.uk

Tel: 01795 509 103

Design and Production

Grant Waters

grant@cimltd.co.uk

James Taylor

james@cimltd.co.uk

Tel: 01795 509108

Sales Director

Tom Woollin tom@cimltd.co.uk

Chief Executive

John Denning

Editor’s Letter July 2023

Welcome to the latest edition of Care Home Magazine! As we gather here once again to celebrate the spirit of care, compassion, and community, we are reminded of the remarkable stories and experiences that unfold within the walls of our beloved care homes, along with the incredibly hard work which goes into them.

In this issue, we bring you a collection of insightful articles, and valuable resources that aim to inspire, inform, and entertain. We have delved deep into the world of caregiving to capture how you can make your care home an inviting place to be.

First and foremost, we shine a spotlight on the incredible individuals who dedicate their lives to providing exceptional care to residents in our staffing and recruitment edit. The piece looks at innovative approaches to staffing in care homes in order to empower caregivers and enhance resident wellbeing as we continue to face an unprecedented challenge of staff shortages.

This edition also highlights how puzzle solving can make care homes such vibrant and engaging communities in our Activity of the Month, providing a plethora of benefits, especially for residents with cognitive impairments.

In keeping with the ever-evolving landscape of care, we explore the integration of technology in care homes. We delve into the potential of digital solutions and other methods in a guide to boosting your occupancy rates.

Finally, we extend our warmest invitation to all readers to contribute their stories, experiences, and suggestions. We cherish the opportunity to learn from each other, and your perspectives play an integral role in shaping the future of care homes.

Thank you for being a part of our care home community and for joining us in celebrating the spirit of care. We hope that this edition of our Care Home Magazine brings knowledge, inspiration and a wealth of benefits to your home.

Jade Evans, Chief Editor

Table of Contents

6 Industry Update

Providing insights into the latest happenings within the care sector, we share our Industry Updates.

15 Staffing andRecruitment

In a bid to lend a hand in assisting with the current staff shortage crisis, we share innovative approaches to staffing in care homes in order to empower caregivers and enhance resident wellbeing.

22 Care Home of the Month

Offering a unique answer to care based around their hand-crafted core values, Elliscombe House features as this edition’s Care Home of the Month.

26 Activity of the Month

Puzzles can be a beneficial activity for care home residents for several reasons and in this month’s Activity of the Month we share how.

31 Boosting Occupancy Rates

With the help of the industry experts, we have put together a guide to boosting your occupancy rates.

40 Dishing Up

Providing yet another instalment of tastiness, we share our Dishing Up feature, this month, coming from one of the UK’s leading foodservice providers, Bidfood.

Industry update

Care home walking one million steps for Dementia UK

Team members and residents from Care South’s Talbot View care home in Bournemouth are walking one million steps between 1st June – 15th September to raise money and awareness for the charity, Dementia UK.

The charity provides specialist dementia nurses to those affected by all forms of dementia, including Alzheimer’s disease, and is running a summer steps challenge to help families facing dementia.

Talbot View’s challenge is being spearheaded by Activities Assistant at Talbot View, Helen Goss who is being joined by team members and residents who are participating in the challenge at their own pace.

Four residents and four team members kick-started the challenge

with Activities Assistant, Helen and achieved an impressive 35,000 steps on the first day of the challenge. Some residents have been racking up their steps on daily walks around the gardens. Other methods residents and team members are using to get their steps in for the challenge, involve daily activities at the home as well as day trips out.

Amy Harris, Home Manager at Talbot View said: “Talbot View and its residents really mean a lot to our team, and we have residents in our care that are living with dementia, so it’s something we feel very passionate about. It is a great way to have some fun whilst raising awareness and funds for Dementia UK.”

The team has set up a dedicated

donation page for the one million steps where supporters can make a donation directly to Dementia UK: www.facebook.com/ donate/3504438146493397/

Local children lend a helping hand to new multi-millionpound care home

Children from the 1st Angmering Scout Group took part in a competition to name the four suites at Care UK’s newest care home, Ayton House on Shepherds View.

The Scouts put their heads together to come up with a list of names that have cultural or historical reference to the local area, and these were then whittled down to the top five by the team helping to open the home at Care UK.

When the home opens in September 2024, the suites will be known as the ‘Pannet Suite’, after Juliet Pannett who lived locally and was a distinguished artist, having painted the late Queen Elizabeth; the ‘Baker Suite’, after Leslie Baker who was the headteacher of William Older School as well as St Margaret’s School. He was a wellrespected member of the village and was an authority on Angmering history.

There will also be the ‘Broadlees’ Suite’, after one of the nurseries

that once stood in Roundstone Lane. The nursery was owned by Col S C Tomlin – a well-known figure in the village and horticultural circles; and the ‘Mant Suite’ after Louisa Mant who became the first female Parish Councillor for Angmering in 1946.

As a thank you to all who took part, Care UK presented 1st Angerming Scout Group with £250 donation so that they can continue their good work supporting younger members of the community.

Justin Daley, Development Project Manager for Care UK, said:

“As we gear up to welcome our first residents to Ayton House in 2024, the all-important naming of the suites within the care home is a top priority, and we thought this presented an excellent opportunity to work with Angmering Scout Group and to get to know our neighbours a little better.”

Designed to enable residents to live active and fulfilled lives while promoting independence, Ayton House will incorporate space for hobby and leisure activities.

For general information about the new home, visit: be careuk.com/ care-homes/ayton-house

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Industry update

Care home recreates a 1950s ship cabin for a resident who travelled the world by sea to marry her husband

Acare home in Maidstone recreated the cabin of the ship a resident sailed around the world on, aged just 23, to marry her future husband.

When Mary Savage, 95, a resident at Care UK’s Invicta Court, on Gidd’s Pond Way, shared her story of following her soon-to-be husband around the world when the Navy posted him in Hong Kong, the team knew they had to do something special to bring her memories back to life.

Tasked with recreating the cabin of the ship Mary sailed on, the HMT Empire Trooper, the home’s Maintenance Manager, Brian Thornton, first studied the ship’s design and old photos Mary had captured, before putting his engineering expertise to the test.

Built in sections over the course of several months, the ship’s cabin was created using recycled

material, including cardboard boxes to old wood saved from a fallen down gazebo in Brian’s garden.

On 16th February 1952, Mary boarded the ship in the Port of Southampton to endure a fiveweek journey to Kowloon in Hong Kong. Her final destination was to be the altar, where her future husband, Colin Savage, would be waiting for her.

The couple met while working at a factory in Maidstone. Quickly realising that factory work was not the career for him, Colin rejoined join the Royal Navy, where he worked as an instructor at HMS Pembroke. It was during his time here that Colin popped the question, but later had to delay their wedding due to being posted to Hong Kong.

With almost 6,000 miles between the two of them, Mary booked her one-way ticket to be reunited with her love. The ship had been due to

sail a day earlier but was delayed due to the funeral of King George VI.

To officially unveil the recreation, the team at Invicta Court invited Mary’s family and friends, which included four generations, alongside her extended family at Invicta Court, to hear her story and share her memories.

careuk.com/invicta-court

Care UK triumphs for a second year at the Health Investor Awards ceremony

Care UK has been awarded a prestigious Health Investor Award for the second year in a row, taking home the Residential Care Provider of the Year in the Large Group category for 2023.

For nearly 20 years, the Health Investor Awards have been honouring organisations that set new quality standards in social care, clinical services and in associated advisory, property and financial roles.

Care UK picked up the Residential Care Provider of the Year - Large Group award at a ceremony in London on Wednesday 7th June. The category shortlist included other major providers from across the UK.

Care UK’s regulatory quality ratings are amongst the highest in

the sector, with 12% of homes being rated outstanding versus 4% in the market as a whole. Care UK also continues to maintain some of the highest customer satisfaction and employee engagement scores in the sector.

Whilst remaining dedicated to delivering high care quality, Care UK is instrumental in providing substantial new home capacity in the UK having developed and

opened 57 homes since 2013 and have plans to open another 13 over the next 3 years.

Commenting on the accolade, Care UK’s Chief Executive Andrew Knight said: “Winning this renowned award for the second year in a row is continued recognition that our passionate and caring teams are consistently delivering a highquality service for residents across the UK.”

Thoughtfully designed

With a shared goal of providing optimum comfort, Renray Healthcare have partnered with Greensleeves Buckler’s Lodge Care Home, kitting it out with a total of around 6,000 products. This exclusive case study details the collaboration and its extensive benefits.

Nestled in the woods of Berkshire and boasting grand vistas of the countryside, Buckler’s Lodge really is a building to behold. It is a blueprint for the contemporary luxury care home. It’s state of the art features offers the very best in respite, nursing, personal and dementia care.

Partnering with Renray Healthcare as its’ full interior solutions provider the project completed and has recently welcomed its first residents to this 80-bed care home.

We supplied around 6,000 items for the entire home including beds, furniture, cinema room and hair salon items.

All 80 rooms were completed with our market leading range of electric profiling beds to suit all needs.

Greensleeves worked with our design team and project manager Kate to create a traditional yet contemporary twist to the home. Our large range of products is perfectly suited to realise this dream.

“Every brief starts with a blank piece of paper - and because of Renray’s diverse ranges, I know I had real creative flexibility when it came to furnishing Buckler’s Lodge.” – Greensleeves Care Team

Buckler’s Lodge needed the style of a high-end hotel style while also feeling comfortable and homely for residents.

Renray tailored its products to best suit the needs residents. We also provided advice on interior design, pressure area care, bedroom furniture, soft furnishings, beds and flooring.

We were exceptionally excited to be part of this project with all its endless charm from art deco cinema to grand piano.

“It really was a reassurance to know that all bedrooms, communal areas and even the dining room were fitted with Renray furniture.

“You could see and feel the quality. I know they have been around for over 50 years and they are going to be around for a lot more. The residents will be so at ease knowing they are at home rather than ‘in a home’.” –Greensleeves Care Team Communal spaces were thoughtfully designed to allow for private space as well as open areas. A small library with room dividers and booths mean residents can sit in solace.

Because we have the capability to react to any bespoke requests, we could move from functionality of one room to another with the utmost ease.

Through flexible and open design planning residents can navigate a plethora of locations in the home without feeling closed off or claustrophobic. These areas include social café style dining areas, hair salons, libraries, cinemas and safe outdoor areas.

From ceiling, walls, floor and everything in between were all carefully planned to best support the resident. From lighting to specific colours in specific rooms to help wellbeing, everything was thought about in minute detail.

The need for Buckler’s Lodge to be carefully designed with flexibility in space through creative furniture solutions. Creating a wow factor whilst still maintaining age appropriateness and dementia friendliness. Those who seek extra safety due to mobility challenges, vulnerability or physical limitations should feel right at home at Buckler’s Lodge.

renrayhealthcare.com

Embracing Sustainability

Applying sustainable practices to your care home as told by Care Supply Store’s Jon Shepherd.

In recent years, sustainability has become a key concern for various industries, including healthcare. Care homes, being an integral part of the healthcare sector, have also started to explore ways to incorporate sustainable practices.

Sustainable practices encompass a range of initiatives aimed at reducing environmental impact and promoting social responsibility. In the context of care homes, these practices can include energyefficient solutions, waste reduction strategies, eco-friendly products, and socially conscious purchasing. Implementing sustainable practices not only helps protect the planet, but also contributes to improved resident well-being and reduced operational costs.

Energy Efficiency and Waste Reduction

One way to make your care home more sustainable is by adopting energy-efficient measures. Care Supply Store offers a wide range of energy-efficient products, such as LED lighting solutions and smart thermostats. Additionally, incorporating renewable energy

sources, such as solar panels, can significantly reduce your facility’s carbon footprint. Care Supply Store also provides waste reduction solutions, including recycling bins and composting systems, enabling your care home to minimize waste generation and divert it from landfills.

Eco-Friendly Products and Supplies

The market is committed to offering a wide selection of eco-friendly products and supplies specifically designed for care homes. From biodegradable cleaning products and sustainably sourced bed linens to organic personal care items, you can ensure that your care home is equipped with environmentally conscious options. These products not only benefit the planet but also contribute to creating a healthier living environment for residents, reducing the exposure to harmful chemicals and promoting overall well-being.

Socially PurchasingConscious

In addition to environmental considerations, care homes can

embrace sustainability by practicing socially conscious purchasing. Support fair trade initiatives, ensuring that the products you purchase have been ethically sourced, produced, and traded. By choosing suppliers with fair labour practices and supporting local communities, you can make a positive impact while meeting the needs of your care home.

Applying sustainable practices to your care home is not only feasible but also beneficial for both the environment and your residents’ well-being. There are a range of solutions to help care homes incorporate sustainable initiatives, from energy-efficient measures and waste reduction strategies to eco-friendly products and socially conscious purchasing. Embrace sustainability and take a step towards a brighter future for your care home.

Sustainability is an ongoing journey, and by partnering with eco-aware suppliers like Care Supply Store, your care home can receive expert guidance and support throughout the process. Their knowledgeable staff can provide recommendations tailored to your specific needs and help you navigate the transition to sustainable practices. By embracing sustainability, you not only contribute to a greener future but also enhance your care home’s reputation, attracting environmentally conscious residents, staff, and stakeholders who value sustainable and responsible operations. www.caresupplystore.co.uk

A WATCHED POT NEVER...

Make your kitchens safer.

HobSensus prevents hobs from being left on when the person preparing food is distracted or leaves the kitchen. The sensor monitors the pans on the cooking surface and if temperatures reach dangerous levels or the pre-determined ‘on’ time elapses, the power to the hob is cut, resulting in safer kitchens.

Staffing and Recruitment

The Power of the Approach

With expert commentary from industry giants, we look at innovative approaches to staffing in care homes in order to empower caregivers and enhance resident wellbeing.

Innovative approaches to staffing in care homes have been emerging to address the challenges faced by the aging population and the increasing demand for quality care.

Understaffing in care homes has impacted everyone connected to social care services; from social workers, families and those requiring additional care and support.

The lack of support provided by the government to the social care sector and understaffing in care homes have seen the social care crisis spiral.

More families than ever before are struggling to find high-quality and

affordable care for their loved ones - with one in ten people taking on unpaid caregiving responsibilities.

What’s more, social care workers are experiencing burnout more than ever before: with a lack of support, resources, and staff their workloads have tripled. Online searches for ‘carer stress syndrome’ have increased by 133% over the last 3 months.

With social care workers feeling overworked, we are seeing more care workers leave the sector than ever before. As a result, the quality and level of care provided to those who are more vulnerable has been impacted.

The Government must focus on

boosting the social care workforce, rather than reducing the allocated funding for social care reform. From introducing a social care minimum wage, appropriately funded services and desirable career progression schemes, the Government can address the caregiving crisis and stop depending so heavily on the unpaid work of women.

Recently, the Care Quality Commission released the State of Care report, their annual assessment of health care and social care in England. The report highlighted the shortfall in the care available, whether that’s via emergency care in the NHS or

waiting for bed availability at a care home, is because of the limited workforce, with poor staff retention, poor morale, and low pay.

According to the latest report, 86% of care home providers and 88% of homecare providers have experienced recruitment challenges. Over a quarter of care homes that reported workforce pressures were not actively admitting any new residents, either.

The care home sector has been in the spotlight like never before. After a turbulent few years with the pandemic, and recent delays in government social care reform, the later living sector needs continued support.

Chris Donnelly, CEO at Found CRM and Co-Founder of Lottie, sees that there are positive signs that the care home industry has recovered from the pandemic, and many homes continue to provide the highest level of personal care for all residents: “Whilst the standard of care has improved across the sector, we must reward those working in care by offering a comfortable and safe workplace that offers a competitive standard of pay, especially now with the current cost-of-living-crisis.”

In Chris’s opinion, technology,

alongside continued improvements in pay, will undoubtedly solve the staff retention issue facing the social care sector. Innovations, such as assistive technology, mean that residents and employees are feeling the benefits, with less time spent on administrative tasks, and more time spent on compassionate care.

Software in care homes is in demand more than ever before. Found’s new research has revealed that care home managers are actively seeking CRM solutions over the last 12 months, with a 50% increase in online searches on Google for ‘best care management software’* and an 53% increase in online searches on Google for ‘care home software’.

Along with software, keeping an eye on seasonal patterns surrounding staff and recruitment is an effective way to stay ahead of the curve, and there are a number of ways this can be monitored.

Chris believes that, firstly, they should establish a system for data collection and analysis. By maintaining a centralised database or software system, managers can track relevant information, such as recruitment numbers, turnover rates and seasonal variations: “This data will serve as a foundation

for understanding and predicting patterns.

“What’s more, utilising a centralised database or software is helpful in analysing historical data and identifying recurring seasonal patterns. By examining trends over several years, managers can pinpoint specific times of the year when staff shortages, or increased demand, tend to occur. With this insight, managers can develop effective workforce planning strategies to ensure their home is fully staffed all year round,” Chris added.

Chris sees that recruitment strategies should also be tailored to address seasonal variations by planning recruitment drives well in advance, and actively seeking temporary or seasonal staff for busier periods, such as the summer holidays, when demand for respite care is often higher.

Once you’ve onboarded a team member, retaining the right staff has never been more important. Working in care can be challenging, but also very rewarding, and giving staff the tools and resources to spend more time with residents can help.

Removing the barriers where staff feel burned out or stressed,

for instance handling all new care enquiries or manually writing up all notes through an online centralised system, can help create an environment where staff want to stay.

To ensure what you implement is working, Chris highlighted how care home managers should regularly review the effectiveness of their approaches, seek feedback from staff, and make adjustments based on new data and insights, to ensure the delivery of high-quality care throughout the year.

Collaborative approaches can also work well to aid staff shortages and issues, with a combination of technology and person-led methods helping to reduce staff turnover in care homes.

With an ever-increasing pressure on care home staff to carry out all administrative tasks, there has never been a more suitable time to invest in technology to lift the workload. Staff are feeling burnt out, stressed and overloaded –leading to many quitting the social care sector.

Found’s research has shown care homes are struggling with

the pressure of coping with new enquiries more than ever before, with 68% of all care enquiries not responded to by care homes, and a shocking 92% of enquiries weren’t followed up within a 7-day period.

From budgeting apps to care home software that tracks new enquiries, these types of technology can help to reduce the pressure on employees. Tasks that may have previously taken a few hours could be reduced to minutes, so care workers can focus more attention on resident care.

“Working with your team to ask for feedback on any new technologies they have found useful, require more training and support with, or have any concerns they’d like to share can create a positive working environment where employees feel fully supported,” added Chris.

We asked Chris, in his expert opinion, what advice he could offer to care home managers to market their care home as an appealing place to work. He explained how talking to current employees for honest feedback on what they enjoy about working at the home,

and to find out their thoughts on any areas of improvement, will give you a true insight into how others view working at your home.

“It’s important to attract and retain people who share your vision and goals. For example, when advertising for a new role, consider what qualities or traits are most important in a person for the role, and make this clear in the advertisement.

“Consider what is truly important to your team and make sure, as an employer, you offer this. Whether this is work life balance, competitive pay, room for progression or training, and development, people are attracted to workplaces that reflect their own personal values and goals,” Chris finished.

Ultimately a care home that prides itself on a positive and supportive working environment often sees higher volumes of applications for open vacancies.

* Internal analysis created by Lottie via Google Keyword Planner over the last 12 months. Full data set is available on request. **Internal survey created by Found in 2020. Full data set is available on request.

Elite Care Conversations

Regulatory Loophole - A Catalyst for Compromised Care.

When it comes to care, compromising on quality is never an option. So why do so many care and nursing homes make that mistake?

Hiring an agency that doesn’t pride itself on delivering exceptional care can have serious consequences on the overall quality of care received by Services Users and Care Homes.

The care home’s CQC rating is a reflection of the collective effort and commitment to providing exceptional care. If an agency falls short in delivering quality services, it can have a significant impact on the overall rating of the home.

By selecting an agency solely based on cost or convenience, there is a risk of compromising the well-being and care quality received by residents. The level of attention, expertise, and personalised support may suffer, leading to a decline in the overall care experience.

It’s shocking that in October 2010, CQC stopped governing care agencies outside of home care, and still 1000s of people don’t know this!

In the world of care and nursing agencies, a regulatory loophole has allowed for a significant gap in regulatory oversight. The CQC does not regulate agencies beyond home care. This unregulated territory has given rise to a myriad of concerns, including a rise in agencies offering substandard care at prices which may seem attractive, but in reality, do not cover the cost of running a business. It’s high time we address the consequences of this regulatory gap.

Within the past decade, a regulatory shift inadvertently created a loophole in the oversight

of care and nursing agencies. Consequently, numerous agencies have emerged, prioritising costcutting measures over the delivery of high-quality care. These agencies often entice clients with alluring pricing schemes, only to provide inadequate staffing and disappointing care outcomes.

When you choose an agency that prides itself on quality and exceeds expectations, the positive impact is evident. The home’s rating thrives, residents flourish, and their wellbeing is safeguarded. At Elite Care Services, we pride ourselves on our outstanding quality of care.

When the CQC stopped offering assessments to care agencies like ours, we made it a core part of our company’s ethos to maintain our previously outstanding result. We maintain that our training is second

to none, with everything handled in house and face-to-face. Our carers always arrive at work happy and focussed, and they truly enjoy working for us.

As one carer aptly put it, “Elite Care Services is a staff focussed and oriented organisation, providing the best quality training for carers, ensuring carers are happy to provide the best quality care and support to residents at the various homes.” We are confident that this is a common sentiment shared by many of our carers. Their unwavering commitment and genuine passion for their work shine through, creating an environment where your residents thrive and feel truly valued.

At Elite Care Services, we refuse to compromise on the quality of care we provide, and you shouldn’t have to make that compromise either based on an attractive price with the potential of hidden costs past the hourly charge rate.

elitecare.co.uk

It’s shocking that in October 2010, CQC stopped governing care agencies outside of home care

Care Home of the Month Elliscombe House, Somerset

Elliscombe House is situated in a small hamlet near Wincanton, in southeast Somerset, close to both the Dorset and Wiltshire borders. Built in 1901, this elegant Edwardian house was formerly a family home. Today, Elliscombe House provides person-centred residential, nursing, and respite care for up to 35 elderly individuals.

The Care Home Awards this month shortlisted Elliscombe House in its Interior Design and Architecture Category. The newly renovated home has all the essentials you would expect from a modern, luxury care provider; a salon, residents’ bar, spa bathrooms, fine dining, ensuite wet rooms, garden access in ground floor rooms including conservatories for some, but the very heart of Elliscombe House is that it began its life as a family home and the essence of that remains.

Managing Director and Owners, Glenn and Catherine Trotman, had a creative vision that has succeeded in cleverly maintaining the character and energy of its historical family-orientated roots. When residents decide to stay here,

they are buying into the beautiful narrative of a place that holds many memories.

Innovative decisions made in early renovation stages have received accolades in a recent award for Innovative Care Home of the Year - a nod to its cleverly efficient infrared heating and water systems. Elliscombe House offers every aspect of design functionality

for providing quality care, but the evocation of home, and all that represents, remains firmly at its core.

Innovating and developing our delivery of care is at the forefront. We are proud to have a 9.9 out of 10 review score on Carehome.co.uk from residents and their families. This honest and authentic feedback is how we grow and improve and it’s hugely rewarding for the whole team.

We understand that the pathway to considering a care home is changing; we receive enquiries from many successful, independent, older individuals pre-empting their future. Learning that Elliscombe House is dual registered to provide residential and nursing care offers reassurance that should individuals’ care needs change, their residency at Elliscombe House remains safe and secure.

We pride ourselves on understanding the transition to care can cause anxieties for all, at Elliscombe House our nursing team works with you to alleviate these feelings immediately, enabling

family members to step back from the care responsibilities of their loved one and focus on the nicer things in life.

Every thought and detail go into making Elliscombe House diverse in its care for every resident, from respite care to residential and nursing care. Our person-centred care ethos supports every resident, individually and indeed together. We are passionate about social connection and strongly encourage this at every opportunity – from coffee mornings and breakfast clubs to picnics in the garden and enjoying a pub experience every Friday. With activities offered daily, residents can enjoy their favourite hobbies, or seize the opportunity to try new things; from yoga to art classes, we aim to go above and beyond to offer what our residents request. When going out isn’t possible, we bring it all in. Bunting adorns the garden and grounds, with music and good food in abundance. We openly welcome family and friends joining in and love to cater for those special family events.

The driving force behind it all? Elliscombe House is managed and staffed by an outstanding team, bringing a wealth of experience to their respective areas.

Every member of the Elliscombe House staff team upholds the values that underpin the care all our residents receive. Our values

have been crafted by the team and they represent five key areas where care here flourishes, which are: ‘we promise to protect and support each other compassionately, respectfully, and with dignity, we are closely united in togetherness - friendship, understanding of each other; our friends, and our families, we encourage and embrace spontaneous impulses and enjoy the laughter, we listen and learn, creating unique thoughtful, and imaginative ways to connect with each other and we work together to capture magic moments to make special memories. These sets of values are ones we all believe and to which we collectively commit ourselves.

In December 2022, Elliscombe House was awarded a Good overall rating from the Quality Care Commission (CQC). The home Manager, Carla Bowman, and Deputy Manager, Rachel Herniman, are both experienced, qualified nurses, assuring and delivering a safe, nurse-led service of the highest quality. Together they lead an outstanding team, bringing a wealth of experience to their respective areas. They empower everyone to be the best they can be. Collectively, we are a nurturing, confident, and happy team whose infectious enthusiasm permeates the home and underpins everything we do.

www.elliscombehouse.com

Enhancing lives

Cooperscroft Care Home Makes Dreams Come True for Beloved Resident, Pat.

Cooperscroft Care Home, part of TLC Care, is delighted to announce the fulfilment of a lifelong dream for one of its cherished residents, Pat, a 93-year-old. Pat, a former seamstress at Harvey Nichols, had expressed her desire to revisit the iconic establishment, and Cooperscroft Care Home made it happen.

Pat’s room at Cooperscroft Care Home proudly displays a photograph from her days at Harvey Nichols.

Cooperscroft Care Home approached Harvey Nichols on behalf of Pat, and the department store graciously agreed to organize a visit. On Wednesday, May 24th, Pat enjoyed an exquisite dining experience at the 5thfloor restaurant, accompanied by a dedicated team from Harvey Nichols. Over a delightful meal, they shared stories and reminisced about Pat’s contributions during her time at the store.

Following the meal, Pat was given a special guided tour of the store,

allowing her to revisit familiar areas that held cherished memories from her time as a seamstress.

Reflecting on the day, Pat expressed her gratitude and excitement, saying: “I had a great day, I am so lucky! I have to say I did not recognise the place. We went through the side entrance it’s the same way I used to go all those

years ago. There was the metal gate that used to close the lift and the button was still there.”

Pat went on further to say: “the big mirror going up the stairs, it is the same mirror, and the hotel Mandarin, we always saw shenanigans going on there. I loved the video showing how the place has changed over the years. The meal was out of this world I had fish and chips. I got a goodie bag, a book personalised to me and chocolates, I could go on and on, it was just magical.”

During the visit, Pat told the two of the team members at Harvey Nicholas: “I may be forgetful but I will never forget this day.”

Dinesh Francis, Home Manager at Cooperscroft, emphasised the commitment of the care home and TLC Care to fulfil residents’ dreams and enhance their lives.

For more information about Cooperscroft Care Home, please contact Dawn Cawley, Business Development Manager, at 01707 644179 or email bdm@ cooperscroftcarehome.co.uk.

Pieceful Puzzles

Puzzles can be a beneficial activity for care home residents for several reasons and in this month’s Activity of the Month we share how.

For the residents of a care home, mental stimulation is hugely important for maintaining and improving cognitive functions. Unfortunately, for those who don’t have regular visits from family members or friends, living in a home can sometimes evoke feelings of loneliness, which means introducing activities, whether they are solo or in a group, can massively help with an emotional state.

Puzzles engage the brain and promote cognitive stimulation as they require critical thinking, problem-solving and memory skills. Regular puzzle-solving can help improve cognitive abilities and maintain mental acuity, which is important for brain health, particularly for older adults.

Offering or introducing puzzles into either a routine amongst residents, or having them out as an option in the lounge area, will also help with memory enhancement. Challenging residents to recall information, recognise patterns and remember spatial relationships can be particularly valuable for individuals with mild cognitive impairments or dementia. On top of this, the introduction of puzzles will not only benefit those living at the home, but it demonstrates initiative in you and your team, and won’t go unnoticed by visitors.

Often in care homes, the self-esteem of the residents can be low. Engaging in puzzle activities can promote a sense of accomplishment and satisfaction when residents successfully complete a puzzle and, therefore, boost self-esteem. We are seeing a real increase in homes encouraging residents to ‘live with purpose’, rather than succumbing to potential

feelings of loss when moving out of their family home, and, with puzzles providing a sense of purpose and fulfilment, feelings of boredom and restlessness can be alleviated.

Social interaction is essential within a care home environment.

Working on puzzles in groups fosters communication, collaboration and a sense of community, which helps provide opportunities for conversation, shared problem-solving and the development of social connections

among residents.

When introducing puzzles into your residence, providing a range of different options in terms of sizes and ability is important to bear in mind. Providing a variety will lessen the possibility of residents feeling overwhelmed or stuck.

Ensuring you provide residents and visitors with a sense of calm is important when setting the overall mood of your home. Engaging in puzzle-solving has, in the past, been related to having a calming effect on people, promoting relaxation and stress reduction, whilst also serving as a form of mindfulness, allowing residents to focus their attention on the task at

hand and temporarily escape from other concerns or worries.

Along with the plethora of benefits puzzles can bring, handling the actual pieces of a puzzle requires fine motor skills, such as grasping, manipulating and fitting them together. When residents regularly participate in puzzles, it can help maintain and improve motor skills, which can be especially beneficial for individuals with conditions that affect their dexterity and coordination.

Subscribing to a monthly puzzle delivery is a good way to keep residents excited about the problem-solving activitis and, again, provides a great sense

of ‘living with purpose’. Gibsons (gibsonsgames.co.uk/pages/ gibsons-puzzle-subscription) is just one great example of a brand which offers this service, meaning there are frequently new and exciting additions to the game box/activity options.

Overall, puzzles provide a mentally stimulating, socially engaging and emotionally rewarding activity for care home residents. They can contribute to improved cognitive function, memory, emotional wellbeing, social interaction and fine motor skills, making them a valuable addition to the activities offered in care home settings.

Lifting Spirits

Care homes and nursing homes need to meet a range of standards when it comes to safety. We’ve some helpful guidance from the team at Stannah Lifts if you’re considering putting a lift in an existing building or are planning a lift as part of a new project.

What are common lifts for care homes?

For home residents requiring a low threshold of care, user-friendly and accessible lifts are a great way to increase mobility. For residents who require a high level of nursing care, using a lift helps with the safe moving and handling of residents. Lifts also help carers safely fulfil their duties, particularly regarding manual handling. The lift type is typically determined by the residents’ needs and the building’s structure.

Passenger lifts

The most common passenger lifts are 13-person or 8-person lifts. The benefit of a 13-person stretcher lift is it takes multiple wheelchair users or can accommodate a hospital/ care bed. In larger buildings, two passenger lifts are provided in case of breakdown, typically a 13-person stretcher lift and the other an 8-person lift (suitable for accommodating a wheelchair).

If you need to use the lift as part of your evacuation strategy, it can only be a particular passenger lift type - an evacuation lift.

Platform lifts

If you can install a passenger lift in your building, you should. However, platform lifts are an excellent alternative for smaller or existing buildings. Although they have a slower speed and are better for occasional use, they can travel up to 12 metres. Platform lifts require less space and building work, making them a cost-effective option. They come in various footprints, with sizes that accommodate a wheelchair and a caregiver. On top of building size and

number of floors, there are several options you’ll need to consider when choosing unique to this sector. For example, homes with a high number of residents with

severe mobility issues may require larger lifts but may also need more lifts to ensure everyone can move as efficiently as possible.

www.stannahlifts.co.uk

What to consider when choosing a lift:

The right specification is essential, so consider any residents with sensory, cognitive or mobility issues that may present challenges with lift use. We also recommend considering the following:

1. The interior finish - Mirrored floors and walls, shiny or swirly surfaces, or black or blue floors are not advised. In many lifts, there is an option to maintain a continuous floor from the corridor into the lift to reduce trip hazards.

2. The lift users - Consider the option of a fold-down chair within the lift car for less-ambulant users to travel seated.

3. The communication options - Lifts require an emergency communication device to enable users in the lift car to raise the alarm; however, we’d also recommend an induction loop and an emergency button near the floor of the lift car in enclosed lift cars.

4. The aftercare service and level of cover - Once installed, the owner must ensure that the lift is regularly serviced and examined. A working lift is vital, so ensure you choose a company that can deliver good cover and fast response times 24/7.

Engineered with care, maintained with pride.

We install lifts in care homes and nursing homes across the UK. Our range of passenger lifts for up to 33 persons and bed lifts help ensure new buildings are fully accessible. Whilst our platform lifts are ideal for small developments and existing buildings, ensuring carers, residents, and visitors can benefit from easy movement between floors.

Plus, we deliver lift service, maintenance, repair and refurbishment nationwide, 24/7, for all types of lifts from all manufacturers, so you can rely on us to be there when needed.

Looking for lifts for your building? Or does your existing lift need some TLC? Contact Stannah, your local lift specialist. We know we can help.

Boosting Occupancy

Essential 5

Five marketing techniques which could work in line with increased occupancy rates, as told by Senior Carer and Marketing Assistant at St. Brelades and The Cumberland Care Homes, Ellie Parker.

1

Sharing Resident Birthdays

When it comes to our residents’ birthdays, we often share the news on our social channels, especially when it comes to milestone celebrations like 100, 90 or 80. Families of the residents take comfort in the fact that we make sure we make their day as special as possible for them, and this always results in great feedback from the relatives of potential future residents when they are perusing our social media. For those who want to, we throw parties to celebrate the big day and this always provides great content for our Facebook page, offering lots of interaction and allowing people to see how we go the extra mile.

2

Documenting Days Out

Sometimes there is a false assumption that, when people go into care, they then never leave the home. For and our residents who are able, regular days out to the cafe or down the sea front, which is on our door step, is essential for wellbeing and mental health. When we take these trips, we feel it’s important to capture the moment with a photo so our resident’s families can see. Unfortunately, some of our residents living with dementia often forget daily occurrences, so a photograph is a great way to spark a memory, and also allows our social media audience to see the events our residents can enjoy.

3

Offer Activities

Activities are, and should be, a huge part of any care home and, for us, have been one of our main USP’s when it comes to boosting occupancy. We have a singer called Jon who comes weekly, and our in-house team member, Freya, who does painting and arts and crafts with our residents. Whenever this is happening, we make a conscious effort of getting content for social media, including videos and photos. It’s all well and good introducing activities to a care home, but you must ensure you’re shouting about them so people are aware, as it’s a great way to show you go the extra mile in making people’s residency enjoyable.

4

Therapy Animals

Animals are known for being a great form of therapy, especially amongst the older generation and those who have previously owned pets at their homes. We have a pat dog, and also welcome the relatives of our residents to bring in their pets too, for the benefit of our tenants. The animals spark a great sense of joy in the home, and their visits make up a substantial chunk of our social media feed, as our followers love to see them. Along with this, it often puts potential residents’ minds at ease, as many of them have to leave beloved pets when joining the home, so knowing they will still have a furry companion is comforting.

5

Be Honest About Food

With food being massively important to residents and their families, we make sure that we share what our meals look like on social media. We make a conscious effort to be authentic and take pictures in real time, rather than using stock images on our channels. Residents have previously commented on their appreciation of this, as it provides a realistic idea of what they will be eating when staying at our home.

The only way is up

The demand for care is something which will always be present, but with many care homes all over the country, it makes for a competitive market. It goes without saying: the more rooms you have occupied, the greater your revenue is. This brings other benefits including a boosted reputation and an overall happy home. Due to the way the care industry is moving forward, with new tendencies evolving all the time, thanks to introductions of latest technology and amenities, it means that, in order to be at the forefront of potential residents’ and their families’ mind’s, keeping up with these is essential.

Boosting occupancy rates within

a care home can be a challenging task, but there are several feature angles you can consider to attract more residents.

Each care seeker will be looking for different things in a care home. However, Chris Donnelly, CEO at Found CRM and Co-Founder of Lottie, explained that their research has found that 77% of care seekers have revealed resident morale and satisfaction is the highest weighted factor to choosing a care home.

“Often a range of amenities, such as a garden, library, hair and beauty salon and cinema, are attractive to care seekers, due to the variety of entertainment and activity options these will provide. What’s more, home-from-home experiences, such as a Sunday roast and day

trips into the local community, are highly valued by care seekers,” added Chris.

Ultimately, many older adults make the decision to move into a care home to elevate their health and wellbeing later in life. Finding a home that offers a variety of activities, facilities and homecomforts will be at the top of each care seeker’s priority list, despite the care and support they require.

If your home boasts a range of premium amenities, marketing these correctly is crucial to draw in new residents, and Chris sees that the language you use to describe your home and facilities is vital in promoting the image of a highquality care home. If your care home offers premium amenities, it’s

A guide to boosting your care home’s occupancy rates, with the help of the industry experts.

important to highlight these in all of your marketing activities, including your website, social channels, email and PR activity.

“Try to target your marketing activity towards care seekers who may be looking for homes with the premium services and amenities you provide - and differentiate yourself from other care providers nearby.

“Often reviews and feedback from residents and their families can act as a powerful marketing tool and build trust, encouraging potential residents to consider your home as an option,” Chris explained.

Personalised care plans are often a feature which stands out to new residents, with them clearly outlining the care and support a resident requires, such as medication, round-the-clock-care or any mobility assistance.

Personalised care plans are attractive to potential residents as they are unique to their individual care needs, and often include their likes and dislikes, favourite foods and typical daily routine. Chris revealed how these plans allow residents to actively participate in decisions about their care, and to form connections and trust with their care providers, creating a more

person-centred and compassionate care environment.

Chris said: “For family members there is peace of mind; they are handing over the care of their loved one to a team of care professionals who are able to tailor their support exactly to their loved ones’ requirements.”

Community engagement is a great way for a care home to get their name out there, and Chris sees that holding events which invite residents from the local area is a great way to boost occupancy rates. They often raise awareness of your home in the area, and you’re able to show the local community the activities and facilities on offer at your home, as well as the opportunity to meet your team.

For example, in August, the team at Lottie will be helping Portsdown View Care Home in Havant put on their very own family friendly festival - Care-Chella. From sweet carts, live performers, glitter tattoos, flower garland making, a bouncy castle, food truck stations and drinks (both alcoholic and non-alcoholic) - the event is free to anyone in the local area that would like to celebrate the summer months with residents at Portsdown View Care Home.

Positive reviews and testimonials are one of the key driving forces for boosted occupancy rates.

Prospective residents and their relatives are interested in hearing honest feedback from current care home residents, so it’s important to actively engage with, and respond to, reviews.

Chris advises sharing your reviews on multiple platforms to showcase positive comments and testimonials: on your website, social media channels and marketing materials: “This helps build trust and credibility among potential residents and their families.”

Chris revealed how it’s also important to utilise any feedback shared for quality improvement by analysing your reviews to identify areas for improvement and implement necessary changes.

Reviews can provide valuable insights into the strengths and weaknesses of your home’s services, facilities and staff interactions. By using feedback to drive quality improvement initiatives, care homes can continuously enhance the resident experience and align their services with residents’ needs and expectations.

Sarah Loveday, Founding Partner

of Bounce Forward, explained how recent research suggests that families looking for care for a loved one now have more homes to choose from than ever before (families now research 10 care homes, rather than 3) and they are demanding a high level of customer service as they navigate all their choices.

“You have 7 seconds to make a good first impression and, from the moment a family walks through your door, they are assessing your home’s ability to care for their loved one. How does your home look, smell and feel?

“It is vital that every enquiry is nurtured from their first contact with you. Whether you have a dedicated sales person, or your home manager or administrator manages your enquiries, everyone, including the reception team, will need thorough training, so they can provide the best possible experience in a confident manner to every enquiry you receive,” Sarah added.

We know that social media now plays a crucial part in showcasing your home, and your website is the window to your care home. To ensure you’re getting the most from your social pages, and in order to boost occupancy rates, Sarah encourages you to ask yourself ‘are there grammatical or spelling mistakes? Are your social media posts uplifting with lots of happy photos? Is your website easy to navigate and are its words welcoming, or full of jargon?’ Each of these points is key in making a good first impression.

Sarah believes that it is essential to have a CRM system in place to help track and monitor enquiries. “Make sure you capture the right data from your enquiry’s contact details through to their referral source – after all, you want to know what is working from a marketing perspective. Those responsible for managing your enquiries need to adhere to best practice and follow up the enquiry when they say they will.”

Remember, no-one goes window shopping for care. Each enquiry has the potential to be the next resident to move in with you! Bounce Forward’s team successfully filled many care homes before setting up their own business to help homes maximise their occupancy. See their website www.bounce-forward.co.uk for details of their enquiry handling, competitor tracking, mystery shopping services and more, all bespoke to your care home.

Remember that effective marketing strategies, clear communication, and actively engaging with potential residents and their families are vital to boosting occupancy rates. By highlighting the unique features and benefits of your care home, you can attract more residents and create a thriving community.

* Internal analysis created by Lottie via Google Keyword Planner over the last 12 months. Full data set is available on request.

**Internal survey created by Found in 2020. Full data set is available on request.

The power of integrated systems

As a range of industries across the globe are being steered by the growing demand for technology, the team at Xledger UK, cloud-based finance solution has been speaking to Em Dean, Head of Operations at Principle Care Homes about her view on the role that tech plays in the care sector and the power of integrated systems across the business.

When running and growing a care business, the focus should be about creating more time to care for residents. In the current climate, where staffing is a big challenge, funding is even more crucial than ever to balance rising costs, technology plays a defining role in ensuring that the care homes are equipped to stay on top of their ambitions and invest in the future.

Real-time data and effective reporting

Em Dean, Head of Operations at Principle Care Homes said: “We find that working with out-of-date information, whether due to delay in data reporting or technical restraints, creates difficulty when trying to gather reports and can mean you are always working on recouping rather than being proactive”.

Whether your business uses a care management system, has separate time and attendance software to keep track of your

carers shifts or an independent HR management system to help sync all your employee data – being able to access and trust real-time data is essential to seamless reporting.

System integrations are easier and quicker than ever

In tech, integrations are like bridges between two pieces of software that allow them to talk to each other and share information. By having integrations in place, making sense of your care home’s data needn’t be a time consuming or manual task for you or your team.

Having an integrated tech stack where your care management system, finance system and other core systems seamlessly share data to provide you with the insights you need, not only reduces the risk of errors but also frees up time from your teams which can be spent elsewhere.

Em Dean said: “Having an integrated back-office operation means slicker and quicker reporting, it reduces the risk of duplicating

entries and reports not pulling through accurate data.”

Software providers can also easily share their code through having an open API. This allows businesses to connect and data to be transferred seamlessly. Those who do not have an open API could make it more difficult for systems to connect.

Best-of-breed technology to support scalability

The evolution of system integration technology means that businesses don’t have to compromise on the systems they use. Choosing the tech that supports business’ ambition is now much easier - bestof-breed systems with high level of automation can bring lots of business value together.

Em continued to discuss that “the future of care and tech is incredibly exciting, the ability to integrate systems to make capturing of data easier and more thorough whilst also the introduction of AI enhancing overall service delivery can propel the sector”.

Xledger UK is a leading global cloud finance solution provider. Through its powerful software, integration capabilities and consultancy approach, it equips organisations with real-time data and insights so they can make critical business decisions.

For more information, contact Laura on laura.halliday@xledger.co.uk.

SCAN TO OPTIMIZE YOUR WORKFORCE

Dishing Up

Providing inspiration in abundance once again, Bidfood, share a mouth-watering and importantly nutritious recipe for their Peruvian roasted chicken and cous cous, bound to be a hit with your residents.

As one of the UK’s leading foodservice providers, here at Bidfood we have a passion for great food and are always focused on going the extra mile for our customers. Being the best is a key part of our ethos, and we strive to deliver service excellence, making life easier for customers and helping them grow.

With over 500 care home specific recipes, our dedicated care team provide an array of support from catering for diabetes, to keeping operators up to date with the latest trends in care, making sure meal times are always delicious and memorable times in your care home.

Diabetes currently affects a massive 4.9 million people in the UK. And, with the condition more commonly prevalent amongst the

Ingredients

elderly population, it’s incredibly important that they’re catered for in care homes.

Effective diabetes care for older people requires nutritional support to help maintain healthy blood sugar level and reduce the risk of complications. However, Bidfood has recognised through customer insight that catering for diabetes within the care sector is especially challenging, as care homes continue to operate under tight budgets and are feeling the impact of rising food costs.

Consistently creating nutritious and delicious meals tailored to residents’ individual requirements isn’t always easy, especially when you are juggling time, budgets, stock levels and the skill level of your staff. So to help navigate these challenges, Bidfood launched Caterers Campus, an online learning platform exclusive to Bidfood customers, taking the hard work

Method

1. Pre heat the oven to 180° and prep the vegetables.

2. Place chicken in a bowl with 20ml of oil, 10g of garlic, the zest and juice of the lemon, 1g of black pepper, cumin, oregano, paprika and rub together and allow to marinate. (overnight if possible)

3. Then place on a baking tray and roast until reaching temperature and allow to rest.

4. Place the aubergine, courgette, peppers and red onion in a bowl and mix with the remaining 20ml of oil and mix well. Place the vegetables on an oven proof tray

out of supporting your team – so you have more time to focus on your residents.

Our Peruvian roasted chicken and cous cous is just one of our many recipes created by our care sector Culinary Development Chefs. Check out our diabetes brochure for more recipes, support and advice and our weekly menu cycle for diabetic care.

and roast until tender.

5. Place chickpeas on a tray and roast in the oven for 15 minutes then allow to cool, once cooled place in blender and blitz with lemon juice, parmesan, basil and olive oil.

6. Place the cous cous in a bowl and soak as per instructions. Using a fork fluff the cous cous up and then mix the cooked Mediterranean vegetables through it.

7. Slice the chicken and place on top of your cous cous, then drizzle over the pesto.

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GET IN TOUCH

We’d love to hear from you on how your business is progressing in 2023. Specifically, any new ideas you’ve implemented, any ways you are making additional revenue, your sustainability initiatives and your plans for the rest of the year – we know that a lot of you are doing inspiring things every day in your businesses and we want to give you the opportunity to shout about it.

Please reach out to jamesd@cimltd.co.uk for the opportunity to be featured in Care Home Magazine.