The Salon Magazine May 2023

THE UK’S LEADING PUBLICATION FOR SALON OWNERS AND MANAGERS

LASHBONDTM

LASHBONDTM

LASHBONDTM

Editor Jade Evans jade@cimltd.co.uk

Editorial Assistant

Brooke Tremain brooke@cimltd.co.uk

Publication Manager

Declan Wale declan@cimltd.co.uk

Tel: 01795 509 112

Account Managers

James Davies jamesd@cimltd.co.uk

Api Somboongedd api@cimltd.co.uk

Hannah Moody hannah@cimltd.co.uk

Tel: 01795 509 112

Design and Production

James Taylor james@cimltd.co.uk

Grant Waters grant@cimltd.co.uk

Administration Manager

Natalie Murray creditcontrol@cimltd.co.uk

Tel: 01795 509 103

Credit Facilities Manager

Lauren Sharpe admin@cimltd.co.uk

Tel: 01795 509 103

Sales Director

Tom Woollin tom@cimltd.co.uk

Chief Executive

John Denning

Editor’s letter

Spring has officially sprung, meaning lighter evenings for us all and hopefully some warmer weather on the way. As you already know, the beginning of a new season brings ample opportunity for your marketing efforts to really flourish. Now is a great time to start thinking about new ways you can use salon software to promote your business throughout the new season to help bring in new clientele and increase revenue at the same time.

Whilst on the topic of software, technology takes centre stage as our main focus in this May issue as we highlight all the areas of a salon which can become digitalised and look into how a business can benefit from technology. With the extensive feature sharing comments from some of the biggest names in tech, we also provide a guest column which recognises the importance of getting the balance right with technology and human contact.

Making for the perfect partner to our technology edit, we are also sharing a meticulous interiors feature which explores how you can showcase your salon’s brand personality through your interior in order to enhance a guest’s experience. As part of the wider piece, Gina Conway features as our Salon of the Month as we delve deep in to what makes up the successful [LOCATION] venue.

I won’t spoil the fun too much so I’ll leave the rest a surprise! We hope you enjoy reading this as much as we enjoyed working on it!

Jade Evans, Editor

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1st Floor, Saphir House, 5 Jubilee Way, Faversham, Kent, ME13 8GD. No part of this magazine may be reproduced or stored in a retrieval system or transmitted in any form – electronic, mechanical or physical – without express prior permission and written consent of the publisher. Contributions are invited and when not accepted will be returned only if accompanied by a fully stamped and addressed envelope. Manuscripts should be type written. No responsibility can be taken for drawings, photographs or literary contributions during transmission or in the editor’s hands. In the absence of an agreement the copyright of all contributions, literary, photographic or artistic, belongs to TGM Publishing Limited. The publisher accepts no responsibility in respect of advertisements appearing in the magazine and the opinions expressed do not necessarily represent the views of the Publisher. The Publisher cannot accept liability for any loss arising from the late appearance or non publication of any advertisement.

2023 TGM Publishing Limited,

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Staying in the loop

Best Hairdressing Training Award announced

A Southend based hairdressing training company is celebrating being named Hair and Beauty Apprenticeship Provider of the Year. Central Hairdressing Academy took the top prize at FE Week and the AELP ACC Apprenticeship Awards grand finals. Central Hairdressing Academy, were recognised for their outstanding delivery of hairdressing training and life skills by a panel of expert judges. The company has also won awards for spearheading inclusivity and diversity in the workplace. Primrose Campbell, Managing Director of Central, believes that delivering apprenticeship training has evolved and looking after the overall wellbeing of the learners is now paramount. She added: “In entering this award we were keen to stress that we deliver so much more than just hair training. We offer support when it comes to the mental wellbeing of our learners and we recognise and support neurodiversity. I’d like to think that the judges acknowledged this and rewarded our holistic approach to training.”

www.centraltraininggroup.com

Denman supports Haircare and Wellbeing workshops in schools

Mobile hairdresser and session stylist Casey Dale is making a big difference in the lives of young teens. Casey is working with her local secondary school to provide a safe space where young people can learn and practice how to care for their hair type with practical skills and positive affirmations. Casey says “I realised that lots of children don’t have the knowledge, confidence or funds to take care of their own hair and as a result their wellbeing was being affected. I wanted to change that.”

Denman was more than happy to supply their products to workshop participants and Casey invites any brand interested in supporting her workshops to get in touch on Instagram @ iamcaseystyles. Kevin McNamee, CEO of Denman International says “This is such a fantastic initiative and one that we couldn’t resist supporting.”

Long term Casey would like to see her workshops taught in schools across the UK and has a vision of them becoming an accredited course for future learners in the NVQ structure. denmanbrush.com

Eco tips on salon Mirrors

Working with industry leaders and the Green Salon Collective, free Mirror Talkers have been developed they result in more sustainable haircare and give stylists confidence in talking about such topics. Free training videos for stylists on sustainable haircare and how to use Mirror Talkers are available to download from Green Salon Collective. These and other resources, such as a free virtual salon sustainable training program and free sustainable salon certification are available on www.ecohairandbeauty.com or reach out to ecohair@soton.ac.uk

To keep up to date with their latest sustainable news follow @EcoHairBeauty @greensaloncollective @GreenSalonCo

The UK & Ireland TrendVision Award 2023 launches

Wella Professionals TrendVision Award 2023, has launched. Max Amen, General Manager UK & Ireland, Wella Company says: “It is a unique platform which offers all competitors the opportunity to show their skills, grow professionally, partner with legendary artists and unleash their creativity”.

TrendVision Award celebrates innovative colouring techniques, first class cutting skills and inspirational, fashionable hairdressing.

Competitors complete an online entry form with a before and after image, then upload both images or a transformational reel. This year’s competition features four new categories, including the Colour Visionary and Craft Visionary, as well as the Editorial Look and the student category, XPOSURE Creative Colour.

Entries open on the 17th of April. All successful photographic entries will go straight to the final, which takes place on 25th September 2023. All categories will compete live at the final, making it a memorable event. www.wella.co.uk/trendvision

Tickets are live for Colour World

Colour World is the only totally colouronly, independent event in the UK hair industry, and cherished as such.

Tickets are on sale now, along with news of the annual Colour Genius Awards 2023 held the same weekend. Surveys of ticket holders show it is primarily experienced colourists and salon owners who attend. Of more than 1550 visitors in 2022, 80% described themselves as having 6+ years’ experience as a colourist, educator, or salon owner.

Colour World will run over 14th and 15th May, in its new venue, Hoxton Square and plans to welcome up to 2000 visitors.

Each day there will be a minimum of 45 colour demos, plus a programme of education seminars, and plenty of interactivity to enjoy. Education, colour inspiration, product innovation, news and comment is delivered by the industry’s most accomplished artists and leading brands.

For more information on Colour World, contact nicky@ihaa.co.uk or renee@ihaa.co.uk

Follow @colourworlduk

HOB Salons celebrate 40 years in business

HOB Salons are celebrating an 40 years in business, and are marking the occasion with a company-wide event in Central London on 22 May, to honour their heritage, embrace the future and to recognise all of their team members that have been part of the journey.

Partners Clive Collins and Paul Simbler launched Hair on Broadway in 1983, with Akin Konizi joining a few years later. Their vision was to bring the 5-star West End hairdressing experience to the suburbs of London. They have won a plethora of awards, including four times British Hairdresser of the Year and Commercial Collection at the AIPP Awards.

General Manager Natasha Grossman, says: “After such a challenging three years we are delighted to be celebrating our heritage and sharing our vision so that we can continue together for the next 40!.”

www.hobsalons.com

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Helping to further your insalon and retail offering, OLAPLEX are taking the nation by storm once again with another brand-new innovation… this time in the shape of a lash product! Priding themselves as the number one brand in Prestige Haircare* OLAPLEX have announced their launch boasting ‘lash science from the hair experts’.

OLAPLEX are the pioneering brand who single-handedly created the bondbuilding category, and are excited to develop their range further as they welcome LASHBOND™ Building Serum to their collection. In a simple swipe, LASHBOND™ delivers new OLAPLEX Peptide Complex Technology, OLAPLEX Bond Building Technology™, hydrating Hyaluronic Acid, and Biotin to the lash line to support and sustain the natural lash growth cycle for the look of longer, thicker, stronger, healthier lashes. The formula is ophthalmologist tested and promises to be a firm favourite amongst clients and consumers alike.

“As a leader in prestige haircare, we’ve introduced a new OLAPLEX innovation with a breakthrough formula for lashes that is clinically proven to deliver noticeable results in as little as two weeks,” said JuE Wong, Chief Executive Officer of OLAPLEX. “The exclusive OLAPLEX Bond Building Technology™ that made us famous supports the skin barrier at the lash line to create an

In a LASHBOND™ Building Serum clinical study:

• Participants reported more conditioned, healthier-looking lashes in 2 weeks.

• Participants reported seeing the appearance of longer, fuller lashes in 4 weeks.

• At the conclusion of a 12 WEEK study:**

- 94% experienced more voluminouslooking lashes

- 97% reported improvement in the appearance of denser lashes

- 97% reported improvement in the appearance of longer lashes

- 100% reported improvement in the appearance of thicker lashes

environment for healthier, denser, and longer-looking lashes.”

With the demand for luscious lashes amongst consumers showing no sign of slowing down, OLAPLEX are proud to bring something new and inventive to the market.

“We performed independent thirdparty clinical trials to ensure high levels of performance and safety for this product, including ophthalmologist testing,” said Lavinia Popescu, OLAPLEX Chief Scientist. “We are pleased to continue OLAPLEX’s track record of innovation, using our patented technology to support the lash’s natural growth cycle.”

This clear, lightweight lash serum promotes the look of longer, thicker, stronger, and healthier lashes with nextgeneration OLAPLEX Peptide Complex Technology™–a proprietary peptide blend featuring an OLAPLEX-exclusive peptide that supports the natural lash growth cycle and lash retention to promote the appearance of longer, fuller, denser lashes. Finally, the use of

Hyaluronic Acid and Biotin promotes healthy-looking, nourished lashes and reduces the appearance of dry, brittle lashes.

OLAPLEX LASHBOND™ Building

Serum safely targets five top lash concerns without unwanted effects: lash length, volume and density, loss and shedding, dry and brittle lashes, and lack of natural lift and curl.

What’s more is the product is 100% free of sulfates, phthalates, parabens, and gluten as well as being silicone free, vegan, prostaglandin free and ophthalmologist tested for safety.

OLAPLEX LASHBOND™ Building

Serum will launch in April, 2023 at www.olaplex.com and professional and retail channels.

*Source: The NPD Group/U.S. Prestige Beauty

Total Measured Market, July-September 2022

**Results may vary. As reported by participants at the conclusion of a 12-week consumer perception study of 33 subjects with 2x daily use.

Using our patented technology to support the lash’s natural growth cycle.

The dye’s the limit

This month, Jake Nugent features as our Rising Star. After realising his passion for hair styling, he developed his skills and built his client base via social media marketing. Now, Jake is an expert colourist and Brand Ambassador for industry colour giant, OSMO. A star in the salon and on socials, Jake now has 28.4k Instagram followers, and he shares his tips for budding stylists ready to make their mark in the hair industry in this exclusive interview.

When did you notice your passion for hair styling?

I started to fall in love with hairdressing whilst I was at school. I loved colouring my friend’s hair and started to practice colouring more and more, so it felt natural to take the step into it as a career. I went to Hairdressing College and started my apprenticeship. I just loved the whole creative process and quickly understood how the colouring worked, I soon realised this was my passion when clients loved the hair I was styling.

In a competitive industry, how do you stand out?

We’re in the creative industry, so keeping up with trends and styles from the world of fashion, magazines, and social media is vital. You need to develop your skills and individual style, so customers can see what makes you different. Use your social media to help market your expertise and keep it up to date by posting your latest creations.

You’ve now got nearly 30K followers on Instagram, what advice would you give to people who are trying to gain a following on social media?

I started my account in 2015 when I was an apprentice in a salon. It was quite unusual in those days to have your own account; it was usually the salon you worked for only. I’d seen a few hairdressers in America doing it and

thought it was a great way to promote my own work. My social media page quickly became a great way for new customers to see my colouring skills and book with me. When I moved on to freelance, I was able to continue building my profile and get more creative with reels and I opened a TikTok account. With social media, it’s key that you use the platform which works best for you and your audience ensuring that you’re not getting distracted by what others

are doing. My top tips are to make sure you’re posting regularly, interacting with your followers, and encouraging your customers to post and re-share your work too.

How did you manage to build such a great client base?

It’s always been a mixture of word of mouth – clients telling family and friends, and then of course social media. Some of my clients have a large social following, so if they post their hair it helps share my work with more people. Even if a client has 100 followers, that’s still my work being seen by 100 new people. Never underestimate the power of your clients sharing your styling, it’s free advertising after all.

My role within OSMO as a brand has encouraged me to take the next step in my career. It’s gone from helping others to now getting help with my career, which has built my confidence whilst increasing my recognition too. OSMO is creating great opportunities for hairdressers and their products allow me to excel in expressing my creativity. I’m always eager to hear about their new launches and test-out products, too.

@jakenugent.hair

OSMO is available from local wholesalers nationwide or visit www.osmo.uk.com for your nearest location.

You’re an OSMO ambassador and colourist, how do you think this has helped further your career and would you encourage others to partner with a brand?

Technology

Balancing Innovation and Human Touch

The hair and beauty industry is all about human contact and personal experiences. However, when it comes to cutting-edge innovations like AI, machine learning, and virtual reality, salons can embrace technology while prioritising human interaction to provide exceptional guest experiences. We interviewed digital pioneer, Alessandro Bruzzi, CPO at Treatwell, the leading marketplace and SaaS in Europe, to gain valuable insights into this topic.

While technology is advancing rapidly, I don’t think we will ever reach a point where guests will prefer a 100% virtual consultation instead of a face-to-face chat with a professional. Technology should be used to take the guest experience to the next level, to enhance the service experience and to reduce unnecessary admin, emphasising the value of the human touch and local, personalised service.

As a breakthrough, salon software management system, we have certainly already started working on integrating AI into our software. We are testing a technology which is able to automate routine tasks such as employee scheduling, payroll, tracking key performance indicators, and streamlining the booking process via chatbots, allowing salon owners to focus on strategic decision-making and customer service. To give you a concrete example (and a big spoiler), we are currently developing inventory management software that can help salons ensure they always have the products and supplies they need to provide exceptional service to their guests.

The benefits of using AI in salons are infinite. They don’t just involve what happens behind the scenes but also impact directly on the consumer and their final beauty experience. In the medium-long term, AI-powered software can help with recommendations, analysing customer preferences and hair or skin type or conditions, providing accurate diagnoses and personalised treatment plans to address specific

concerns, reducing trial and error and ensuring more satisfactory results.

What’s more, AI has the ability to offer a virtual try-on of different hairstyles and makeup before committing to a specific look. By using VR or AR, salons can offer remote consultations, allowing clients to receive expert advice and guidance from the comfort of their own homes.

However, I believe that the area where AI can be most effective in the short term is in any customer relationship activity. By using AI-powered software to analyse client feedback, reviews, and social media interactions, it can provide insights

into client satisfaction levels and identify areas for improvement in the salon’s services and customer experience. This way, salon owners can spot clients with more potential to churn or on the opposite side, clients that they can turn into brand ambassadors. This level of attention to detail can make guests feel valued and cared for, leaving them with a memorable and enjoyable experience that they’ll want to share with others. The personalised touch provided by AI recommendations can truly enhance the guest experience and help salons stand out in a competitive market.

Diving into digital

Technology is not only shaping the future of hair and beauty, but its ever-growing popularity across the board in a number of industries is making it difficult to ignore the trends, especially as a business owner or professional.

With many praising technology as a contributor to the beauty industry’s postpandemic revival, it’s important, now more than ever, to assess the benefits that digitalisation could offer to your salon.

Mason Potter, Co-Founder of the digital tipping software, Grtfl, revealed how he thinks that almost every part of a salon experience can be digitalised, within reason, he explained that technology not only reduces admin for

the owners and team members, but also creates a much smoother and simpler process.

“Since the pandemic, consumer habits have moved towards normalising technology in the salon, and salons should take advantage of that, or at least provide an option,” added Mason. Salons can now choose from a plethora of technologies to make their life a lot better. Everything from payroll to appointments; and most importantly, cashless tips.

Mason sees that there is no longer the need to have someone sat taking calls all day for appointments, ringing clients to remind them of bookings, or running to and from the cashpoint to fill the till up for ‘cash tips’. Utilising the correct

technology can be a game changer, not only for the salon owner and team, but for the customer.

“More time can be spent chatting to clients, whilst the admin, processes and automated work is in the background.” Mason explained.

We asked Mason if he has found that clients respond well to having more technology within their salon experience, to which he answered: “Yes, overall, tech is received well, but it must be communicated correctly to the team, and subsequently, customers.”

Implementing a new technology without the correct communication could bring more problems than benefits. Consumers’ behaviours and expectations have changed significantly in the last

As technology continues to take a number of industries by storm, we highlight the areas of a salon that can become digitalised and the benefits this could present.

couple of years. Customers want the ability to have and do things from their fingertips, in a couple of clicks – i.e., their smartphones. Implementing solutions where customers can recognise that it will directly benefit them, and their hairdresser – they will be all for it.

“Using cashless tipping as an example, if the customer has an easy and transparent way to tip their stylist/ barber, knowing that 100% of it is going into their pocket, will resonate well with them. It will also reflect well on the salon/ employer, for them knowing that they’re an employee first business. 57% of clients are more likely to tip if they know it’s going directly to their desired person… the stat speaks for itself.”

Linda Stewart, Co-Founder of Rainbow Room International, sees that the retail area is a fantastic area to be digitalised in a salon: “Of course, you should also

have a substantial retail display in the salon for clients to pick up during their appointment, but by having a retail page on your website, it will allow you to gain retail sales from existing clients and potential clients who are looking to buy haircare and styling products online for delivery to their home.”

On the Rainbow Room International website, they have an online shop where they sell their Rainbow Room International products, salon packages and gift vouchers.

Implementing technology into your salon can be a huge unique selling point for potential clients, so it’s important to get the marketing right. This can be done in several different ways, however, the team at Rainbow Room International have found social media and newsletters to be the most effective when it comes to communicating with clients.

“Text messages are also a great way to do this and is an approach that will show your clients you care, that you want to continue communication with them outside the salon and that building client loyalty is important to you.” Said Linda.

Director of Rainbow Room International’s Royal Exchange Square salon, David Nicolson, believes that having an online booking system is a must if you’re looking for an introductory way to increase footfall in your salon. By having an easy-to-use online booking system, clients can book their appointments in just a few clicks without having to try and get through via phone to your busy salon. They can also book out with salon hours, whether they’re in the comfort of their own home or on the go.

“The online booking system will also give further information on services your

salon provides and often the price list too, which avoids clients having to get in touch via phone, email or social media to ask questions around these topics and instead, can gain instant answers that will encourage them to book there and then.” Explained David.

At Rainbow Room International Royal Exchange Square, they recently provided their team with access to their own columns via their phones, allowing them to book clients in when they wish and also letting them to choose when they work: “This in turn has led to our team being more motivated and productive at work.” Members of the team may decide they want to take Friday off, but MondayThursday they will fill up their columns and be a lot more productive.

“Technology is constantly evolving, and we need to always stay ahead and use it to our advantage to ensure our teams and our clients are happy. If we have a happy team providing excellent service, we have happy clients!” David added.

Digitalising as many aspects of the salon journey as possible will help you create a more seamless, efficient experience for your clients.

iSalon Software’s Chief Revenue

Officer, Rikki Tronson, agrees with our other experts that it’s advised to start with the booking process when looking to add tech to your salon. With over 50% of all bookings being made online this is a must when thinking of how to digitalise your salon. You can accept bookings 24/7, which is a massive, instant benefit for your business.

iSalon’s software enables business owners to digitalise their salon stock and track their stock levels digitally to ensure they never run out of your favourite products. Similarly, you can digitalise your client records and team reports: “With iSalon Command Centre, it is simple to easily access this information digitally in one place.” Rikki said.

A salon that has benefitted from technology is ROAR Hair and Beauty, as they have their own app which allows

guests to browse the salon’s inspiration menus, book appointments at any of their three salons and keep track of their ROAR Rewards (loyalty points). Brian Leo McCallum, Owner of ROAR Hair and Beauty Salon Group commented: “This makes the booking process much more streamline and helps our guests book in from the comfort of their own home without having to call up or book in the salon.”

At Pure Urban Salon and Spa, AVEDA’s flagship in Switzerland and Pure Swiss Aesthetics’ Flagship Clinic, they always strive to offer the best, most innovative and personalised treatments to their clients and explained that technology has been an important tool to achieve this.

Founder and CEO of Pure Urban Salon and Spa and Founder and CEO of

More time can be spent chatting to clients, whilst the admin, processes and automated work is in the background.

Pure Swiss Aesthetics, Teresa da Graça, revealed how the use of a skin analysis device on a client’s first visit allows her and the team to create a personalised, optimised skin journey plan for each client.

“For those that visit our hair salon for the first time, we always start by using a scalp camera since a healthy scalp is the basis for healthy, shiny and glossy hair. We can then choose the right products and treatments.

“From a business and administrative perspective, the use of technology that made it easier and faster for clients to book their appointments with us (e.g., Integration of online bookings on our social media platforms, link to google bookings) as well as faster more efficient payment processes is something that has had a very practical and strong impact on revenue.” Said Teresa.

Focusing on the specific areas within a salon that can be digitalised, Owner of Architect Hair, Louise HowardLong, explained that back room and admin can be digitised - like patch testing, appointment booking, and client records: “They keep information organised and paper free and you can get the information you need quickly and fuss free.”

Louise believes that stock and colour control will be the next popular leaps forward that benefit hairdressing as anything that cuts costs and reduces waste is a great idea for salons and the environment.

Louise also highlighted how training has been revolutionised by technology since the pandemic, allowing all hairdressers to access top quality education: “A good booking and client messaging system is invaluable as it encourages rebooking and loyalty and allows you to monitor stylists’ individual performance.”

Moving on to the hairdressing itself, we agree with Louise that it’s a luxury, bespoke and personal service: “We should be proud that we practice a craft and whilst technology can help with the peripheries, it can’t replace the skills and artistry of a truly great hairdresser!”

A slick efficient salon is always going to run better and, although it doesn’t

improve the hairdressing itself, it gives the team more time to concentrate on it.

Co-Owner of Jack & The Wolfe and Vagaro Brand Partner, Jack Mead, explained that his salon has recently switched to having their system and payments all under one roof: “It makes things so much easier and more costeffective as we aren’t paying for multiple products. Having a booking system like Vagaro means that clients can book online themselves so your diary is open 24 hours a day without you having to do any work.”

Since working with Vagaro, Jack has noticed how he can provide a quicker service and can even encourage clients to book ahead online as they are in the chair: “This saves a lot of time when taking clients’ payment and gives us the opportunity to upsell or talk about treatments etc.”

It’s safe to say that technology is not only steadily advancing the beauty industry, but also making it simpler and more personalised for everyone involved. With the consumer demand for more digitalised spaces only continuing to grow, it’s important you don’t fall behind as this could drastically effect your footfall.

Technology is constantly evolving.

The ideal partner

Based in the much celebrated historic creative hub of London, Katie England is offering her exclusive treatment list at The NoMad, including the innovative SLIMYONIK® AIR Bodystyler method. In an exclusive interview with Expert Facialist, Katie England, and Pure Swiss Aesthetics UK Co-Founder and Clinical Director, Sarah-Jayne Tipper, we find out the benefits the treatment can offer to your salon and clients alike, including the all-important details on ROI.

Combining transformative facial techniques with a suite of high-performing tools and ingredients, The Immersive 360° elevates the bespoke facials Katie offers and transforms them into the

ultimate holistic experience: a 90-minute health retreat for the skin, body and mind.

“I always want the focus to be on what the consistency of a skincare and treatment routine can do for my clients. In the treatment, this is demonstrated through a facial massage (elements of which can be continued at home) and a holistic 360° approach. This means a focus on bringing other senses into the treatment through sound, scent and touch as well as using the SLIMYONIK® AIR Bodystyler to tend to improved lymphatic circulation and increased oxygen inhalation to promote microcirculation and cell metabolism.”

Katie said.

The Immersive 360° combines relaxation and results - showing immediate effects through maximum hands-on-skin time, while also offering the longer-lasting benefits of eased tension in the jaw and rejuvenation of the skin and lymphatic system that is seen and felt - both inside and out.

The 90-minute treatment features a skin cleanse, two masks and a massage to open the lymph system. Katie explained how her facials address each client’s current skin needs, so the treatment could include various techniques and tools depending on their skin concerns and goals, but half of the total treatment time is dedicated to facial and buccal massage.

Clients also benefit from being able to take the feeling home as they can purchase products that complement the treatment, as well as masks and other skincare products that will extend and build on the effects of the facial and skin goals.

Katie said: “I know and stand by the quality and results of my treatments, but the idea of any holistic treatment is that it’s about a 360° view and what clients continue to do between their treatments in terms of lifestyle and routine as well.”

Those who have visited and reviewed the treatment have said: “looking in the mirror afterwards you will see a whole

new face, with plump and glowy skin, and cheekbones and jawline taking centre stage.”

Katie explained how her clients have really taken to the SLIMYONIK® AIR Bodystyler being added to her treatment menu: “They love the feeling of a valuable added bonus that really makes a difference to their feeling of wellbeing when they leave the space, without adding any extra treatment time.”

Scientific research is at the heart of the SLIMYONIK® AIR Bodystyler

The SLIMYONIK® AIR Bodystyler is a clinically effective regenerative treatment, which is adaptable to your clients and their physiology. Used alone or in combination with all other modalities, this wonderful addition enhances your patients’ experience and results, whilst bringing additional revenue and exclusivity to your clinic.

Sarah-Jayne revealed that the treatment offers tailored pressure therapy massages combined with the inhalation of air enriched with oxygen, which gently activates the lymph system, boosts metabolism, and increases the flow of blood to a client’s skin and fatty tissue.

With 8 individual programmes and 11 different algorithms based on the Dr Vodder method, Sarah-Jayne said: “We can improve bodily functions and increase overall health and wellness. The SLIMYONIK® AIR Bodystyler boasts purified ambient oxygen inhalation which lies at the core of our approach. An active metabolism and plenty of oxygen are needed for therapies to be effective, it is essential that the root cause of the disease is addressed; with a new age of

Additional benefits:

• Supports a holistic, functional approach to skin health, and a complete unique experience.

• The lymphatic system is considered to be the most important body system in Ayurvedic medicine, which considers it to be the ‘water of life’. Treatment boosts and supports the immune system.

360˚ wellness, we can begin treating the body’s vessel as a whole, negating the effects of systemic inflammation.”

Benefits to business and ROI

The SLIMYONIK® AIR Bodystyler principle of enhancing the lymphatic system has been practiced across the globe for many years and is now the fastest growing adjunctive treatment, with clinics incorporating this into other modalities to achieve elevated and tailored results.

Businesses have begun to recognise the benefits of combining treatments such as compression therapy to boost revenue. These devices enable practitioners to enhance their services by providing increasingly popular combined treatments via just one therapist, increasing their earnings per room, per time slot and this approach is attractive to time-poor clients. The system is 100% automated, making it the perfect non-contact treatment. Low maintenance and low consumable cost again makes this device very appealing. Its holistic biohacking abilities target the mind, body and overall wellness, with no downtime, whilst elevating the client’s experience, overall results and loyalty.

Pure Swiss Aesthetics are the official and exclusive distributor in the UK, Ireland and Switzerland for the SLIMYONIK® AIR Bodystyler (www.pureswissaesthetics.com). As Industry pioneers, the heart of the business has always been to represent innovative solutions for optimal skin health, longevity, and long-term healthy ageing. For more information contact: UK & Ireland Office: +44 (0)1621 828384 Swiss Office: +41 (0)61 561 73 15

• The system can help to support lifestyle changes, be used to support weight loss and is a general wellness tool to support and enhance all other modalities.

• Perfect for boosting the immune system and for aiding absorption of nutritional supplementation.

• A strong regenerative action on the connective tissue, muscle and skeletal system.

• The body will be able to function at an optimal level in the long-term; repair, immunity, and detoxification.

• Overall increase in energy levels.

• Improved digestion and nutrient absorption.

Making time

Fresha help salon owners streamline their business processes so they can focus on providing the best service possible to their clients. In an exclusive interview with the team at Fresha, we find out how their technology can help you prioritise your clients.

Fresha’s salon software offers an ecosystem with digital solutions for salon owners and managers looking to increase business efficiency, client satisfaction, and revenue while cutting down on costs. Our platform elevates the experience for clients, while also empowering salon owners with leading tools to thrive in a rapidly evolving industry.

Our online booking functionality provides a seamless client experience, which also reduces the workload on

salon managers and receptionists. Salons can leverage all their digital presence to generate online bookings - whether that be their social media profiles, Google Maps listings or website. The Fresha marketplace puts salons in front of millions of potential clients looking for services like theirs.

Fresha’s marketing tools help salon owners promote their services and attract new clients through email and SMS marketing, social media integration, and automated messaging. Our client management feature allows salons to securely store their clients’ information, preferences and appointment history, allowing them to personalise the salon experience and keep clients coming back.

Our payment solution allows

businesses to accept payments from multiple sources, including credit and debit cards, mobile wallets, and gift cards. Salons on our platform can accept payments from clients at the time of booking, helping reduce no-shows and improve cash flow, all with no setup fees or monthly charges. Instead, businesses pay a small transaction fee for each payment processed. This makes it a costeffective solution for businesses of all sizes in the industry.

Everything is underpinned by our reporting and analytics features, which provide salon owners with insights into their business performance, including revenue, bookings, and client retention, allowing them to make data-driven decisions and optimise their earnings with an all-in-one, user-friendly platform.

We are in the midst of a digital revolution, what areas of the salon can Fresha digitalise and what are the main benefits of introducing this technology?

Fresha automates the most timeconsuming stock management and accounting tasks, and provides real-time visibility into inventory levels and financial performance. This allows salon owners to focus on running their business and serving their clients, rather than managing paperwork.

With our inventory management system, salon owners can see exactly how much stock they have on hand at any given time, which products are selling well, and which products need to be reordered. Automated stock alerts help prevent stock outs, and salon owners can create and manage purchase orders directly from the platform, eliminating the need for manual recordkeeping.

Fresha’s software automates many accounting tasks associated with running a salon, such as generating invoices, tracking expenses, and reconciling bank statements. This saves salon owners time and ensures that their financial records are accurate. Combined with our reporting and analytics tools, salon owners can make data-driven decisions and improve their salon profitability.

deposit feature allows salons to collect a partial payment at the time of booking, reducing the impact a no-show or late cancellation.

If a business operates from more than one location, Fresha allows you to manage multiple locations from a single platform, providing a joint view across all businesses and making it easier to maximise bookings

and pay directly from the POS, and the payment is processed immediately. Once the appointment is paid for, our system automatically generates the invoice, saving salon owners time and reducing the risk of errors.

Best of all? Fresha’s payment system has transparent pricing, with no hidden fees or charges.

Fresha’s features make scheduling appointments and managing bookings easier and more efficient. Salon owners can accept bookings 24/7 while reducing strain on staff who can focus on client care.

Our dynamic pricing and promotion tools help businesses fill in the quieter times by providing discounted services, and drive last-minute bookings by offering automated discounts at time windows defined by you.

But we know that getting booked is just the beginning. Our automated appointment reminders help to reduce no-shows by sending email and SMS messages at customised times. Fresha’s

payment system?

Salon account management can be daunting, how can salons benefit from using Fresha’s

Fresha’s payment system is fully integrated with other Fresha features, such as booking, client management, and reporting, making it easier for salon owners to manage their entire business in one single, easy-to-use platform. Our payment system uses advanced encryption technology to ensure all transactions are secure, giving peace of mind knowing that their financial information is safe.

Our payment system allows salon owners to accept payments quickly and easily. Clients can pay for their appointments using a credit card or debit card, save their information

Retailing means that the client can take the salon home, elevating their experience. How can Fresha help boost revenue and organise a salon’s product store?

Fresha’s online product store allows salon owners to streamline their retailing process by selling products online, which can increase their reach and revenue. It’s easy to set up and run, and powered by inventory management, automated reordering, and sales reporting features that make selling products a breeze. Business owners can quickly identify bestsellers and trends, while clients can browse and purchase products directly from the salon’s website or social media channels, making the purchase process much easier.

www.fresha.com

It’s difficult to keep track of stock and evaluate your accounts, how does Fresha’s advanced technology simplify this for the salon owner?

Running a salon can be hard to schedule, how does your software put ease on a salon owner and ensure that the upmost amount of bookings have been scheduled.

Introduce change into your salon

How do you get your team to buy into a new technology like Vish? As always, anything new begins with good communication.

Innovation drives growth, but the idea of introducing change can be scary. Persuading your team to accept something new, like Vish colour technology, when they’re busy and, let’s face it, a little too comfortable can seem unfeasible. But reluctance to introduce change for fear of upsetting the team can lead to stagnation, and stagnation will see profitability flat lining as guests and motivated stylists move to more progressive competitors.

1. Talk up the Positive

It’s common for people to resist change. So, when introducing Vish, review the benefits before installation and discuss how you will adapt as a team.

Vish cuts waste, saving thousands of pounds on colour mixed and then thrown away unused. The latest findings put it at an average of £1.10-worth of colour left over after every technical service, totalling approximately £15k annually for a medium-sized salon.

Cutting costs makes for a more robust business, which is good for your team. So, too, is taking the onus away from the stylist to communicate any extra charges for additional colour bowls or products like toners to the guest. Once a client’s service is complete, the exact formula and service details are sent automatically from Vish Colour Bar to Vish Front Desk, ensuring one hundred per cent accuracy when charging for products and services.

Vish also makes it easy to keep upto-date colour records – they are just there in the system. No more writing information down by hand.

There are many benefits to Vish, so it’s important to communicate them with your stylists from the beginning.

2. Value Education

Vish values education and is passionate about giving salons and stylists the tools they need to reduce waste and increase profit. Vish users receive comprehensive on-boarding and training and can access unlimited tech support. Salon owners and stylists can also access online resources such as blog posts, tutorials, case studies and white papers through Vish’s online content library.

3. Appoint an advocate

Assigning in-salon champions to deliver additional back-up helps. In many Vish salons this role has gone to an enthusiastic assistant, always ready to demonstrate the mechanics or weigh bowls. Once the system is embedded, stylists quickly find checking the guest

history on Vish much more convenient than searching for record cards.

4. Reward success

The perceived hurdle often communicated by owners before they implement Vish is stylists having to reweigh their bowls. Fortunately, once Vish is set up in the salon, the team quickly appreciates technology that makes their job easier, especially if there is an incentive to sweeten the deal.

The reweigh allows Vish to refine the formula, slashing waste and costs and providing an accurate record of quantities, so it’s worth the effort.

Some salons offer an extra commission for the stylists who hit a certain reweigh target at the end of the month, while others give a bonus to the stylist with the lowest amount of waste. Regardless of the incentive you go with, rewarding those who hit their reweigh targets, even if it’s simply acknowledging who is top, helps build the salon culture of acceptance and championing the change.

5. Publicise innovations

Diverting millions of tons of colour from our water systems or landfills is an amazing achievement for every Vish salon, and your team should be

recognised for their part. Make sure you talk it up in the salon, on your website, and social media. Share the positive and thank your team for being open to innovation.

Introducing change in your salon doesn’t have to be scary, and by positioning it the right way to your team, you’ll wonder why you didn’t do it sooner.

Learn more about how Vish can positively affect your salon by visiting www.getvish.co.uk

Revolutionise your payments

tapeeno is a new app that will instantly transform any Android phone into a card payment machine without the need for buying additional hardware.

We caught up with Jaime Lowe, Sales Director of UTP Group – the developers of tapeeno – to find out more about its Faster Processing technology and how it’s helping businesses in the mobile hairdressing and beauty industry to improve their cash flow.

Please introduce us to tapeeno and what the brand strives to achieve.

We developed tapeeno as a quick, convenient and secure card payment solution for small businesses and sole traders that don’t want to commit to upfront costs or long-term contracts and

those who don’t want to wait ages for funds to be credited to their account. We recognised that waiting days for payments can be prohibitive for small businesses that need to keep a close eye on their cash flow, so we developed tapeeno to address this. It is the only mobile card payment system that utilises Faster Processing technology. This means that unlike other card machines and payment devices that take anything from three to five days to process payments, funds will be credited to your account within an hour of a customer making payment.

A lot of professionals in the hair and beauty industry are mobile, how can tapeeno professionalssupport on the go?

tapeeno is a downloadable app, it will instantly turn your phone into a mobile card reader - no other hardware is needed, so as soon as you’ve been approved which is normally within 24 hours of application, it is ready to use. For mobile hairdressers and beauty professionals, who rely on their mobile phones to manage their business, it’s a perfect payment solution - there’s no

need to worry about remembering any card readers or additional attachments. The system is secure and will alleviate the concerns associated with handling and carrying cash. Once a customer has paid, the funds will be sitting securely in your account within an hour. There’s also the benefit of our no set up fee, contracts or monthly fees – you only get charged for what you use (1.50% per transaction for all card types), so it won’t cost you money unless you’re making money!

Running a salon is stressful and structuring your payment systems can be daunting, is tapeeno easy to use and how do you offer support?

The idea was to make tapeeno as accessible and easy to use as possible for individuals and small businesses turning over less that £2,500 per month. It’s really simple to set up tapeeno. First, complete the application form either online or by downloading the app. Applications are approved within 24 hours. Once your

account is ready to go, if you haven’t already, download the tapeeno app to your phone, login to your account and you can start taking payments straightaway. We have a support line open Monday to Friday, so should you need any help, you can either call us on 0330 555 00 55 or email support@ tapeeno.com and someone will respond as soon as possible.

Cash is

an extremely secure way of receiving payments - you won’t need to worry about losing cash, receiving counterfeit notes, or dealing with change.

How can our readers work with tapeeno?

If you’re interested in using tapeeno, then we would love to have you as a customer. I’d recommend checking our eligibility criteria first on our website. It’s important to point out that tapeeno is only suitable for individuals or sole traders who are planning to process £2,500 per month or less using the service – the solution isn’t designed for limited companies or partnerships.

How long will hair and beauty professionals have to wait to receive payment with tapeeno?

Funds are received within one hour with tapeeno. This makes it far quicker than any other alternative card machine or payment acceptance device, which can take between three to five days to credit your account. tapeeno is also

We are always happy to receive feedback and hear from our customers about their experiences of tapeeno.

They can contact us on social media either via Twitter, LinkedIn or Facebook or visit our website tapeeno.com/.

Customers can also review tapeeno and find out about what other customers think on our Trustpilot page: uk.trustpilot. com/review/tapeeno.com

sometimes preferred because you receive your payment immediately instead of experiencing the funding delay card payments often issue.

App’y clients

We caught up with one of the founders of Styler, Ashleigh who started the London-based app and booking start-up in 2020. Styler are the experts in branded app solutionswe spoke with them about the benefits of having a salon booking app.

What benefits can Styler offer to a salon business?

Apps are notoriously expensive (often £50k+) to design, develop and maintain. We make it easy. Styler does all of the hard work to make iOS and Android apps affordable and accessible to businesses. Your app fee starts from just £30 per month, with no setup fees.

In our experience, your own iOS and Android app benefits both salons and their clients alike. All of our apps are branded to each business to offer a big boost to brand recognition amongst new and existing clients. Next up is the client experience, website and booking links are everywhere. All too often, your clients need to search for your booking link on your socials and booking platforms. With an app, you’re in your client’s pocket. They can seamlessly book faster and more efficiently than ever, anytime, anywhere. Better customer loyalty is a great perk too!

Is the app easy to create and is there support availability?

Creating your app may seem daunting and expensive. With Styler, in a few simple steps, we can launch your salon

app consultants who will guide you through the process. Our consultants are UK-based and can be contacted via email or WhatsApp. Your consultant will continue to offer ongoing support and advice after your app has gone live.

How does Styler showcase

a salon’s

brand personality?

Your brand is so important, therefore we believe every time your clients interact

At Styler, we pride ourselves on providing unique branded experiences to both salons and their clients- whether it be our booking system or branded apps. Every app we create showcases the salon’s branding - colours, logos, customisable push notifications and even automatic streaming of your Instagram content into the app.

How is best to get started?

You probably have so many questions! That’s completely normal. We have three pricing plans available, which you can read about on our website styler. digital. Alternatively you can email me ashleigh@styler.digital. Once you’re ready, you can sign up at hello.styler.digital/signup and we’ll begin creating your app!

Future-proof your salon

Keep calm and carry on. With advice from Timely’s Marketing Manager, Melanie Wallace we explore how to future-proof your salon business for a potential recession.

With a recession on the horizon, the next 12 months could prove challenging for many businesses across the UK. However, if you get on the front foot, you could actually thrive through this period.

Know the ins and outs of your business

Start by looking at the data. Timely’s reporting and analytics features give you the tools to know what’s happening in your business so you can make informed decisions. Timely’s dashboard shows your key business metrics at a glance. This includes staff sales, client retention and rebooking rates, so you can stay across the details of your business in real time.

For more in depth analysis, Timelypowered businesses have access to over 40 reports. For starters, there’s a summary report to give you an overview of how your business is doing. There are also the more specific reports including: stock levels, which clients are top spenders, clients not retained and the future value of your appointments.

The staff performance dashboard provides insights to help motivate your team and set individual targets. This will also give you an understanding of which staff members might need additional training or support. What’s special about Timely is that it takes complicated data and gives it to you in easy-to-digest, customisable formats.

Invest in marketing

During this period, customers are likely to stretch out the time between appointments and look for more affordable options for their go-to treatments.

It’s six times more expensive to win a new customer than it is to keep a current one. Ask yourself: how can I go above and beyond to make my existing clients feel special? This could include a loyalty program, complimentary add ons, exclusive offers, or even a ‘refer a friend program’. Timely’s marketing features will keep customers coming back.

Timely’s automation features will be your best friend. Timely-powered businesses save hours in admin by automatically sending appointment confirmations, review requests and rebooking reminders.

Think outside the box

Before your customers’ spending behaviour starts to change, now is a great time to think creatively about alternate income streams or boosters.

Consider how to add extra value for your customer at no extra cost to the business. Using Timely’s report feature, do some digging into which services are your most popular and profitable. Is there an opportunity to combine any of these services into one package? Add value for the customer by throwing in any additional services that can be done in the same amount of time for the same cost.

Timely-powered businesses are equipped with all the right tools to help them navigate through the pending recession and adapt where necessary.

Ready to try Timely? Experience the game-changing features for yourself with a no obligation, commitment-free 14 day trial. www.gettimely.com

Find your mojo

Introducing Dojo, a payment solution to take secure and fast payments in your salon. In this exclusive interview, Payment Consultant Ryan Palmer, presents the benefits Dojo offers to your salon.

Please introduce us to Dojo and how your business experience has developed the brand.

Dojo is a premium card machine that offers unique features and services that salon businesses have wanted for years. Dojo is a product that has been built on customers’ pain points and needs. From helping you trade to getting you paid, we create tools and services that take the hassle out of running a business.

I have worked within the business industry for over eight years as a business owner. This experience opened my eyes to what businesses need to operate more efficiently. We are not just a payments company, we look after you and meet your needs every step of the way.

Explain why salon owners should choose Dojo.

Salon owners are extremely busy and want to be able to have a fast connection and someone to call directly if you need them.

These are the benefits when using Dojo:

- 4G Roaming Sim (WiFi not required, connects to the best network in the area)

- Next-day payments (get paid every day, including weekends and bank holidays)

- Short-term contract from one month rolling

- Integrates with Salon IQ, Salon Tracker, Salon Partner, iSalon, Total Salon Control and Salon Precision Epos Systems

- No upfront costs or

hidden fees and simple billing

- Three months free card machine

- We pay off the cost of your existing provider

Changing payment systems can be daunting, do you offer clients sufficient support?

People think changing payment systems is a long process, I make this simple for you. I’ll fill out an application form with the information you give me about your business details and personal information. I then submit the application for your business to get approved. Your machine arrives the next day, I will attend to set the machine up. The application takes ten minutes and then your machine will be ready to take payments in less than 48 hours.

What do existing clients praise about Dojo?

Many businesses praise their relationship with Dojo. If you are signed up under me, I become your Account Manager, you can call me at any time and message me any questions. They also love how quick the machine is and

the speed of the transaction. No more waiting for payments, as well as offering different payment options: over the phone, virtual terminal and payment links as well as chip and pin.

Get in contact for more information and to arrange a quick call or appointment:

Instagram: @Palms_Payment_Solutions

Email: Ryan.palmer@dojo.co.uk

Phone: 07460889198

We have short contracts and one month free because we are confident you will find your ‘Dojo’ with us. Come directly to me for special offers only through the Salon Magazine.

3 Months Free Machine

More time for you and your customers.

With features like the Dojo app and next-day transfers, Dojo delivers more than It creates superfast, seamless transactions So settling up after a treatment is relaxed and easy for you and your customers

Stay forever or go whenever

Tied into a contract already? We could even cover up to £3,000 of your exit costs.* You can now try Dojo free with a 30-day trial 1

Show a little love

Welcome to grtfl, a cashless tipping and feedback platform to boost staff earning potential and alleviate ‘tip admin’ and costs from your business.

How does grtfl differ to a regular tipping function within salon management software?

grtfl automatically collects and distributes all tips fairly and transparently, without it going through the business. It runs seamlessly in the background for your salon. Knowing the difficulty of whether to take tips on the card machine, grtfl acts as a commercial agent to facilitate cashless tipping between your customers and your team; with the money going straight to the individual,

Key benefits:

• Boosted income through more tips for the team

• Less admin for salon

• No cost, no VAT or N.I on tips

• Full transparency on tips and feedback for the team and business

• Instant funds for staff members

• Allows multiple people to be tipped in one transaction. For example, a junior and stylist, so no one misses out, and everyone has instant access to their funds.

• All devices are custom branded to salon specifications.

without it touching the business so the same rules apply to their tips through grtfl, as cash tips.

How it works:

1. The customer scans the QR code in the salon or NFC receiver (the same technology used for contactless payments).

2. The customer chooses who they want to leave a tip for and the amount they want to leave.

3. The customer pays on either Apple Pay, Google Pay or by entering their card details. The software automatically picks up the relevant payment method.

grtfl can not only increase staff earning potential and boost morale, but it also takes the weight off your shoulders for having to deal with tip management. Through the new dashboard, it instantly shows you feedback and ratings from customers along with which staff are performing best.

With a range of solutions available, grtfl can create custom co-branded

stands, stickers, and cards for your salon. Furthermore, grtfl can seamlessly integrate into your existing salon management software.

Benefits for business

owners:

• Zero cost to install or create a membership.

• Helps the business move towards being cashless. You don’t have to worry about having cash in the till to pay the staff on tips given.

• Increases the value of tips, and team earnings by up to 30%.

• A dashboard gives full visibility over team performance and reviews, ready at your fingertips.

• Allows for all team members to be rewarded.

• Directly reduces costs for the salon in the current economic climate.

• The business is no longer having to pay the transaction fees and taxes on tip transactions going through the business. grtfl.com

Grtfl is a cashless tipping platform to boost staff earning potential and alleviate tip admin and costs from the business, we automatically collect and distribute all tips fairly and transparently, without it going through the business. It runs seamlessly in the background for the salon and some key benefits are:

• Boosted income through more tips for the team

• Less admin and cost of processing charges for the salon

• Full transparency on tip and feedback for the team and business

• Instant funds for staff members

• Customers can tip multiple people at once, so no one misses out

• All devices are custom branded to your spec

The latest skincare innovation

As the skincare industry continues to evolve, it’s crucial that you keep up with developments to offer the best treatments and maintain a competitive edge. The professionals at Zemits introduce their latest advanced skincare system to deliver results, transform your services and improve your business value.

It’s time for your salon to add deep cleansing facial treatments to your service list and with Zemits this is possible all with one portable device.

The treatment

The skincare industry is always developing and currently a deep cleansing facial is the most demanded treatment.

Ultrasonic energy has played a major role in the industry, the technology has been incorporated into skin scrubbers and spatulas to remove dark spots, patches, blackheads, and flaky skin.

The exfoliating tool releases vibrations to resolve skin issues. The waves restore the skin, enhance its health, and clean it. In addition, ultrasonic skin spatulas offer an infusion of active ingredients and exfoliation features that keep skin moisturised.

Marketing

This technology offers a unique selling proposition that differentiates it from conventional skin cleansing treatments.

Its gentle and non-invasive nature makes it an attractive option for clients with sensitive skin.

Technology

The technology is highly effective in removing black and whiteheads and other, making it ideal for acne-prone skin. Furthermore, the ultrasound waves stimulate collagen production, to reduce fine lines and wrinkles, resulting in smoother and more youthful-looking skin.

The treatment is highly adjustable, to tailor the intensity of the ultrasound

waves according to the individual needs of their clients. Regarding audience potential, the ultrasound skin scrubber has a broad target audience, including men and women of all ages.

Zemits SonoSilk is a professionally portable device. Delivering an advanced multi-solution technology to target different skin concerns. SonoSilk skin scrubber has a revolutionary design with a built-in port for water-based products, allowing the beautician to moisten the skin for the peeling step without stopping to apply the solution. SonoSilk can run for up to eight hours from a single charge whilst performing highintensity vibrations offering maximum results.

• Makeup removal

• Cleansing

• Exfoliation

• Extractions

• Serum and moisturiser

• Broad spectrum sun protection

• Extract

• Exfoliate

• Infuse

• Rejuvenate

The device delivers 24,000 vibrations per second to create high-speed oscillations, helping to extract extra sebum and blackheads from pores without trauma. Gentle ultrasound vibrations cleanse the skin thoroughly, wholly prepared for product infusion. SonoSilk also emits a 430 nm Blue LED light during the treatment that treats acne-prone, oily and inflamed skin. zemits.co.uk

A deep cleansing traditional facial includes:

The wireless device offers four synergetic treatments in one:

Actively enhancing your natural beauty

Our range of mascaras and lip plumpers embrace all ages and lifestyles and give solutions to everyday concerns. Our products not only look incredible and do what they claim, but also enhance the consumers natural beauty by using active ingredients within their formulations.

Peptide treatment mascara for lash growth

For dramatic, voluminous, lashes

The original eyelash extension in a tube

Instant & long term lip plumping effects with its tripeptide formulation

The Powerhouse Lip Plumper

Lash Magnet Mascara Lash Construct Mascara Magnegenics Mascara

Glide and glow

Jenna Unwin, founder of Million Dollar Facial, was one of the first dermaplaners in the UK beauty industry. Ever since she started dermaplaning, she wanted to create a tool to help professionals excel. After years of development and in time for the high client demand for the treatment, Jenna has launched the DermaGlide. We caught up with Jenna, to find out more about the industry’s first professional dermaplaning tool.

What is dermaplaning?

Dermaplaning is a manual facial exfoliation method which deeply exfoliates the dead skin cells and removes the vellus hair, commonly known as peach fuzz. The dermaplaning treatment is now one of the most popular facial services in the industry, the treatment is minimally invasive and its results have caused its popularity to skyrocket.

What are the benefits of dermaplaning?

There are many benefits of dermaplaning. The exfoliating treatment leaves the client’s skin silky smooth and brighter looking. It will also achieve an even skin tone and texture. The treatment is increasingly popular in the summer, leaving clients with a glowing complexion.

Dermaplaning is now one of the most popular facial treatments available in salons, clinics, and spas worldwide.

Why did you want to create the DermaGlide tool?

After years of feedback from thousands of dermaplaning students around the globe, with reports of frustration working around the contours of the face, I wanted

to create a tool that technicians could use that was adjustable and multi-use to deliver an enhanced treatment for their clients. The tool would be specifically designed for dermaplaning professionals to ensure they could achieve the best possible results.

How does the DermaGlide differ from normal dermaplaning tools?

The DermaGlide is a lightweight and ergonomic tool. The adjustable hand tool works around the contours of the face making the treatment a lot easier to do by reaching specific angles to exfoliate the tricky areas of the nose, lip and chin. The DermaGlide is also

perfect for both left and right-handed technicians making it accessible for all and its rounded shape not only fits perfectly in the hand but is also easily adjustable between the fingers whilst you work. The DermaGlide handle also tapers to a spatula scoop to help administer balm with ease making it a multi-use tool. This can save time and money when doing the dermaplaning treatment.

If you are wanting to add this popular service as a professional to your treatment list, email enquiries@milliondollarfacial.com for training or if trained in dermaplaning head to shop.milliondollarfacial.com for the must-have tool.

Picture perfect

We’re thrilled to showcase, once again, our highly sought after Social Media Look Book which provides some of the most-loved snaps from the world of salon this month.

@thehairdresserlady

@thehouseofkeunebybloom

@roryantoniohair

@nailperfectionbynatalie

@jasonanthonyhair

Build Your Portfolio, Reviews and Brand With Salon Lookbook

Create your free profile on Salon Lookbook and showcase your latest collections and styles to potential new clients looking for salons and stylists near you

Your Online Portfolio

Create lookbooks to showcase your latest work and best styles to potential new clients. Collect Client Selfie Reviews and get better reviews to share on social media.

Client Selfie Reviews

Your Own Website

Your own domain, brand & logo to enhance your online presence.

More Client Referrals

Salon Lookbook makes it easy for clients to recommend you to friends & family.

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Clients can find their style and choose the right Salon & Stylist for them. Find out more here.

Lifted lashes and beautiful brows

The HIVE® DUAL LashLift system is an easy to follow 3 step journey to lashes and brows that are out of this world!

The product range creates outstanding results for BOTH lash lifts and brow lamination. With all three treatment products, DUAL Lifting Crème, DUAL Treatment Lotion and Dual Conditioning Serum being suitable for vegans, salons can provide two of the most indemand beauty treatments to their entire client base. www.hiveofbeauty.com

Plant based skincare must-have

The +serumology Niacinamide Professional Facial Serum is a blemish control formula that balances the skin, improves texture and prevents breakouts. Harnessing the power of niacinamide, CICA and Chia Seed, this serum is the perfect choice for clients struggling with acne or blemish prone skin as it’s packed full of vitamins and antioxidants to soothe and protect the skin.

Working in line with sustainable salons the +serumology NIACINAMIDE Professional Facial Serum is 100% plant based. www.maskology.co.uk

Affordable Luxury by REM

The affordable Nero Styling Chair is a salon staple and is available in Black or in any colour from the REM range of fabrics. The sleek chair uses the proven REM Hydraulic Base System, black British Steel arms and back support complete the look. Buy British, Buy REM www.rem.co.uk or sales@rem.co.uk

Spring freshness

NEW from Denman comes the Lavender Range of pro tools to add a little freshness to salon kits. There are five tools available for sale from April 3rd. Our favourite tool from the collection is the DENMAN Hummingbird Tangle Tamer Ultra D90L. The Hummingbird D90L is here to help your kit stand out. The Tangle Tamer Ultra is perfect for wet and dry detangling and great for wigs and hair extensions. Preps hair of all textures ready for cutting and styling.

Hair professionals can sign-up for a trade account to get up to 20% off at www.denmanbrush.com.

Real results

Introducing Meder Beauty, loved by skin clinics all over the world, their science-based, cruelty-free and sustainable range promises real results. In an exclusive interview with CEO and Founder, Dr Tiina Meder, we explore the innovative brand and the benefits it offers to your clients and salon alike.

The brand story

Being a dermatologist and expert in the cosmetic safety and development of professional skin products, I didn’t plan to become a brand founder. Our story started when I discovered the Human Microbiome project and new cosmetic ingredients: peptides and probiotics.

It gave me the idea to create a professional treatment for wrinkles, safe for pregnant women as an alternative to Botox. Big brands didn’t support my idea, so I took a risk, launching an anti-wrinkles set in 2009. We didn’t have any real marketing, but despite this, the treatment was efficient enough that skin therapists wanted to offer it to their clients. Now, we offer a range of professional treatments and home care for many aesthetic concerns in over 30 countries worldwide, staying loyal to our core values: safety, efficiency, inclusivity, and microbiome friendliness.

The product range and how it fits into professional work

We support the skin microbiome with every step of professional treatments,

from prebiotic and probiotic cleansing, to low-molecular active concentrates and masks, as well as protecting final skincare solutions. We also cover all main concerns and demographics.

Firstly, our acne and oily skin Eu-Seb treatment, is popular with Gen Z but also women of middle age suffering from adult acne. Our Red-Apax antiredness treatment is one of the most popular recommendations, loved by everyone with sensitive skin. The HydraFill deep moisturising treatment is an ageless bestseller. Arma-Lift age-well management addresses specifically menopausal women. Finally, our unique Myo-Fix anti-wrinkles treatment called by Vogue UK “the real alternative for Botox injections” and Lipo-Oval anti-puffiness treatment helps to re-sculpt the face.

Daily care is also an absolute necessity, so our retailing collection includes everything your clients need, from cleansers to biological deodorants. Meder Beauty helps practitioners take a real “360 degree” approach to their client’s needs, easy to personalise and adapting to individual lifestyles and problems.

What makes Meder Beauty unique?

We are futuristic, offering probiotics and peptides since 2009, and epigenetic and biohacking skincare from 2018. Our range is practical, offering ready-to-use sets to make stock management easy and your investment small. We are inclusive, replacing retinol or AHAs with safe and efficient alternatives, so all of our products are pregnancy safe. Lastly, we are creative, who else offers you “invisible gloves” prebiotic hand cream or night cream mimicking 8 hours of healthy sleep?

How can readers work with Meder Beauty?

Professional treatments are the DNA of the brand and Meder Beauty account managers are happy to help find a bespoke solution for salons and clinics to best suit their client’s needs. We offer special discounts and loyalty programs to welcome you to the international Meder Beauty professional family.

www.mederbeauty.com

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A friendlier future

Established in 1999, Maria Nila is a professional beauty brand offering 100% vegan and animal-friendly products, promoting sustainability. The high-quality products are produced in Sweden, and aim to push the hair and beauty industry towards a friendlier future.

In an exclusive interview with Maria Nila Brand Ambassador, Diego Miranda, we’re sharing all the details on his preference to a vegan range and his favourite products to create flawless styles. The renowned session stylist has 30 years of experience and expertise, including styling for the red carpet, editorial and commercial events and shows us that beautiful hair can be friendly towards the environment.

As a brand ambassador, how does Maria Nila embody your identity and ethos in the hair industry?

Maria Nila’s sustainable and animalfriendly ethos is exactly where the industry needs to be. Having worked as a hairstylist for more than 30 years, I’ve come across far too many products loaded with toxic chemicals or animalbased ingredients. For a long time the industry has simply been lazy. It’s brands like Maria Nila that are opening clients’ eyes and making them ask the right questions about what they are putting onto their scalp and hair. I feel proud to be a part of that.

Maria Nila prides itself on its premium vegan range. What benefits have you seen from using these vegan products on your clients?

Maria Nila harnesses the best of what nature has to offer to create their innovative hair products by using ingredients that really perform, such as argan oil and sunflower seeds, leaving clients hair healthy and shiny. The vegan ingredients also protect and nourish the scalp, keeping the natural oils intact.

What is your Maria Nila hero product and why?

In a hair session my hero product is the

‘Style & Finish Styling Spray’ mixed with the ‘True Soft Argan Oil’ which gives flexibility and hold. For backstage styling, my hero product would be the ‘Luminous Colour Conditioner’ mixed with the ‘Gabbro Fixating Wax’ to create a wet and glossy texture. Finally, to style in

salon my must-have product is the ‘Style & Finish Salty Mist’. This offers the client grip and effortless texture.

To shop the vegan and colour protecting product range head to: marianila.co.uk

It’s brands like Maria Nila that are opening clients’ eyes and making them ask the right questions about what they are putting on their scalp and hair.

Karin Herzog offers a line of facial & body care, effective and original thanks to its exclusive ingredients associated with active oxygen, which has the ability to deeply cleanse, fight bacteria, regulate cell functions and deeply hydrate the skin.

This patented skincare line is hypoallergenic, suitable for all skin types and contains no chemical solvent or preservatives.

07443 744847

T: 0207 062 6739

E: hello@karinherzog.co.uk

www.karinherzog.co.uk

Happy Birthday HIVE®!

Celebrating 30 years thriving in the industry, we look back at the success of HIVE® of Beauty and why quality beauty products never go out of fashion.

There is a 90’s revival fully underway, styles you thought would never see the light of day again are gracing the catwalk. Whilst there has been changes throughout the decades that followed, there has been one constant in the beauty world, HIVE® of Beauty, because quality never goes out of fashion!

A true originator of the 90’s, the HIVE® brand was launched in 1993. The introduction of HIVE®’s first product, “the Beehive” styled wax heater not only led to the brand name but raised the bar for waxing in general. This quickly built the reputation for excellence that HIVE® enjoys to this day, making the development of specially formulated “honey” waxes and eventually the development of a full range of depilatory products the inevitable next step. Having a full waxing solution of such quality meant HIVE® of Beauty was firmly established as the industry’s leading authority on depilatory waxing.

30 years later HIVE® of Beauty has a worldwide customer base and offers everything required by the modern waxing professional, whether a mobile therapist, small salon, or high-end waxing technician.

The renowned high quality of HIVE® heaters remains the same but the selection has evolved to meet the needs of beauty professionals, with various sized models having been developed, as well as introducing digital technology to complement their range. A superb collection of waxes including warm, crème and hot depilatory waxes, and

paraffin wax formulations, ensures every treatment you can think of is catered for. All with the additional comfort of knowing they are formulated with the purest ingredients to deliver optimum efficiency and gentle application.

To this day, HIVE® of Beauty continues to grow and evolve.

Recent years have seen the extensive beauty knowledge and expertise gained put to good use, developing high performing lash tints, a hugely popular dual lash lift system, and an advanced skincare product range via sub-brands HIVE® Solutions and HIVE® Lash.

Recently two other beloved and historic British brands have been welcomed into the house of HIVE®

ORITREE®

Established in London, 1977, a condensed collection of expertly

crafted waxes proudly display the ORITREE® brand name and continue this distinguished professional waxing legacy.

PASHANA®

Since 1910 the PASHANA® name has graced fine hair lotions, tonics and colognes formulated for gentlemen of character and distinction. Featuring pure essential oils and fragrant perfumes, this range has long been the choice of professional barbers.

Always priding themselves on being able to supply the professional beauty market with competitively priced, highquality products across an increasing number of disciplines, it looks like HIVE® will continue to help professionals ‘wax with confidence’ and much more for another 30 years!

www.hiveofbeauty.com

Tune in with wellness

Introducing Ondo Beauty 36.5 a uniquely developed range designed to benefit your skin and mind. We caught up with Giulia Morello, Brand Marketing Executive to explore the innovative brand and how it can elevate your salon.

As the skin care industry continues to grow, what makes Ondo Beauty 36.5 stand out?

Ondo Beauty 36.5 is a brand focused on balance as a philosophy for wellbeing, a concept rooted within everything that we do: from formulating products with a balanced blend of natural and active ingredients, imagining the way in which we want our customers to feel when experiencing our products and finally, in the way we communicate with our community.

Our product formulations are designed in our Barcelona head offices and produced by some of the topindustry manufacturers in the heart of Seoul, Korea. We speak to customers looking for experiential products that become rituals to help them disconnect, having a positive effect on the wellbeing of both their skin and mind.

Ondo Beauty 36.5 is the first in-house brand produced by MiiN Cosmetics, the leading European distributor of Korean skincare that has finally landed in the UK and will continue to be the point of reference for any retailer interested in partaking in one of the beauty industry’s most exciting niches.

How does Ondo 36.5 work in line with a sustainable salon?

We’re constantly taking steps towards becoming a more sustainably conscious brand. Our line is 100% vegan and we don’t conduct any tests on animals. Our packaging is 100% recyclable and we’ve recently launched a line of solid soaps for face, body and hair - a sustainable alternative to liquid ones.

What are your Ondo 36.5 hero products?

Multiacids & Papaya Melting Cleansing Balm! The ultimate first cleanse. A bouncy-soft balm formulated to efficiently melt away oil-based impurities like make up, sunscreen and any last trace of the day. Count on this lightweight, skin-nourishing formulation for thoroughly cleansed, glowing skin without the hint of a sting to the eyes or a skin-stripping feeling.

I also love the Niacinamide Green Tea Eye Serum. The multifunctional eyecontour serum you have been waiting to discover. Coming in a feather-light texture, it’s intensively moisturizing, smoothing and calming. The result is instantly brighter skin and a reduced appearance of dark circles.

For an instantly beautifying treatment that will transform the appearance of your neck, décolleté, and chest I

love the Peptides & Ginseng Neck Treatment. Perfect for all skin types, its fast-absorbing, melt-in formula reduces the look of horizontal neck lines and improves firmness, smoothness, and elasticity.

I can’t forget the Squalane & Bakuchiol Sleeping Pack this deeply moisturizing jelly-to-juice-textured leave-on sleeping mask works to reinforce the skin’s barrier function while you are fast asleep. You’ll wake up to smooth, plump and restored skin.

How can our readers work with Ondo 36.5?

If you’re interested in stocking Ondo Beauty 36.5 or want to know more about MIIN COSMETICS, don’t hesitate to contact us

sales@miin-cosmetics.com

+34 93 102 62 28

+34 650 911 170

A warm welcome

Your clients have to feel welcomed and at ease the minute they walk through your salon door. From a welcoming reception to a comfortable wash basin, the interior of your salon is a big part of the guest experience and the ambience you create will ensure they return for more. With expert commentary from Trevor Lingard, commercial director of REM the specialist salon equipment manufacturer we look at five ways to make the most of your salon space to enhance your salon experience.

Comfort

Whether it’s a loyal or new client, comfort is key. Clients often spend a whole day in the chair, so Trevor recommends avoiding buying online and visiting a showroom to try the furniture and test its comfort before you order it. It’s also important that you have furniture that is suitable for everyone, Trevor said: “Your clients can be big or small but the furniture you provide has to be one size fits all, so choose carefully to ensure a pleasurable salon experience for everyone.”

Your salon should appear slick to ignite a sense of professionalism. Trevor suggests investing in a salon planning service, their expertise and experience in designing other practical interiors will make sure that you are making the most of your space. One top tip Trevor has is; “Make sure you consider zones within your workspace, such as isolating your wash area which can often get a little messy during a busy working day.” Concealing cluttered spaces will ensure the overall mood of the salon remains calm and avoids a chaotic feel.

Working environment

It’s not all about your customers, you need to provide an environment for your staff that is stimulating, motivating and inspiring if you aspire to have a team that constantly grow and develop. Trevor recommends ensuring the salon has lots of daylight, space and room for your staff to move to provide a more efficient workflow.

Quality

Not all products on the market meet British Standards. When choosing products for your salon, Trevor said: “It pays to consult with reputable companies who can provide you with certification for the furniture they sell. This would apply to everything such as the fire safety of the cushion and salon seating. More recently it’s important to buy furniture that complies with environmental issues such as the safe disposal of waste and sustainable manufacturing methods. As we head towards Net Zero in 2030, these requirements will become law for any UK businesses, including salons.”

Brand

Stay on-brand with your interior, as branding elevates your business and helps it stand out in the competitive industry. Ensure that your salon’s colour palette runs throughout the space, your colour scheme is a source of your brand’s personality. If your salon specialises in bouncy blow dries, set aside a bigger space for this and brand it effectively with clear signage such as ‘Blow Dry Bar’.

The Aesthetic Wave of 2023

Discover a style you love and embrace it with these trending looks for salons this year. A look you adore and resonates with your brand will never go out of style, so here’s some inspiration to help transform your space or incorporate elements to make it yours as told by Brand Marketing Manager at Comfortel Salon Furniture, Lisa Feleppa.

Contemporary Curves & Arches

Arches have made a grand return, transforming interiors and decor in homes, retail spaces, and salons alike. Curves and arches evoke a luxurious, chic ambiance, adding unique character to modern interior design and enhancing the elegance of any space. Whether used in doorways, furniture, or custom wall alcoves for retail products and displays, arches and curves are undoubtedly here to stay.

Boho Chic

For the Naturalist within, this is a laidback style that’s earthen luxury. The look is very much about keeping things simple while adding natural textures like timber, cane and rattan with an earthy colour pallet that ignites the senses and centres the mind.

Designer Tip: Mix tan or sand Salon

furniture with earthy accents and dried florals like pampas.

Branding Blush

Blush, coral, and nude have gained popularity in salon branding, and these feminine hues are now shaping salon

interiors. More salons are embracing their brand colours in walls, fixtures, decor, and furniture. If these tones align with your business identity, they will remain timeless and never date. So go ahead, get that blush salon chair and paint those walls…you know you want too!

Modern Mediterranean

Embrace a Mediterranean-inspired design with light and airy colours. Whitewashed or textured walls and warm, earthy neutrals in furniture and decor create a dreamy escape. Textural stones, tiles, ceramics, and tropical foliage will complete the look.

Designer Tip: Add tiles for texture and pattern. Choose from intricate mosaics or simple stone tiles to capture the Mediterranean essence.

Discover more about these looks at www.comfortel.co.uk

For inspiration on salon interior ideas, visit @comfortelfurniture on Instagram.

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Designing success

With help from industry experts, we explore how to showcase your salon’s brand personality and enhance guest experience through your interior.

Brand personality is the set of traits and characteristics that define a brand’s identity and differentiate it from competitors. Interior design plays an important role in shaping the brand personality of salons, as it helps create an atmosphere that reflects the brand’s values, vision, and target audience.

When it comes to salon interior design, it’s essential to consider your brand’s personality and how it can be expressed through the design elements. For example, if the personality of your business is luxurious and sophisticated, the interior design should reflect that through the use of high-end materials, elegant furnishings, and refined colour palettes. On the other hand, if your salon’s personality is more playful and youthful, the interior design should feature brighter colours, playful patterns, and creative design elements.

At Rainbow Room International,

they are renowned for being colour experts, and this was something which was important to them in terms of incorporating it into their salon design when they refurbished the RRI George Square salon.

Yasmine McMail, Director of Rainbow Room International George Square explained: “We decided to add a colour bar/station in the backwash area of the salon. This is a focal point in the area and is great for clients to watch stylists mix up colour whilst they’re having their hair washed.”

Interiors play a huge role in the way the client feels when they come to the

salon and Yasmine believes that a salon filled to the brim in terms of interior design will distract the client’s mind.

“When we designed the George Square salon it was so important for us that the space looked open, clean and minimalistic yet still contemporary and stylish. The colours also played a huge part in the design.

“We used colours such as blush and dark green, which evoke soothing feelings. In turn, clients will always feel they are able to truly relax and unwind whilst visiting the salon.”

A salon’s interior can play a huge role in the marketing strategy in order to increase footfall and when Rainbow Room International George Square refurbished their décor, they mainly used social media to showcase the beautiful new interiors and attract clients into the salon.

Yasmine added: “We also worked alongside PR firms, inviting a small

Colour palettes are so important.

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number of press and influencers into the salon for a complimentary service and to write a review/feature about our interiors. This helped us to shout about our interiors further and attract new clients into the salon.”

Marketing Manager at Salon Equipment Centre, Emily Turton, sees that the furniture that a salon chooses is one of the most important aspects of interior design. Not only does the furniture contribute to client comfort but it also frames the salon’s personality and aesthetic. For example, a salon’s reception desk is often the very first thing that your client will see, making it so important to give the right first impression.

“We think colour palettes are so important.” Emily added as she continued: “The chosen hues not only shape the atmosphere and mood but also represent your brand. That’s why we stock such a range of different colour ways and offer a bespoke service as we know how important it is to embody your own personal style.”

In terms of enhancing your guests’ experience through the way the salon is laid out, Emily sees that it’s down to factors like the ‘simple things’.

“Making sure there is enough space in-between the different sections enables your clients to spread out comfortably. Ensuring that there is a table or shelf for your clients to place their drink on also adds that little extra touch of comfort.” Emily finished.

Salon Design Partners, Inspiring Salons, work to provide bespoke projects for hair and beauty spaces and the Founder of the company, Mike Cooper, explained that the first step and possibly the most important in any kind of development is understanding what the salons personality is.

“Firstly, we get to know what their brand really stands for, what their unique selling point is and what stands them apart from their competitors.

“Once we have understood and identified their brand’s ethos only then can we move forward with any design ideas and concepts.” He said.

Inspiring Salons has a design studio where they create and manufacture bespoke salon furniture. Mike sees that it is unique, bespoke furniture which creates that ideal statement piece to demonstrate what your core business

ideas are all about: “Custom made salon furniture is ideal for creating a talking point within a salon and is great for social media posts to gain traction.”

At Tuckwell and Co, their personality and ethos comes through hugely in their

interior design. Simon Tuckwell, Owner at Tuckwell & Co revealed that him and the team’s aim is for each client to feel utterly at home, relaxed and comfortable at all times throughout their experience in-salon. For this reason, they’ve

Making sure there is enough space in-between the different sections enables your clients to spread out comfortably.

blacc + blond (photo by Tom Bird)

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designed the salon with a focus on plants and greenery, as well as wooden tables, chairs and bar space, much of which was hand crafted by those who work in the salon and Simon himself.

“Though we deliver a luxury experience and products, we want people to feel at home. The wooden interior, coupled with the relaxing nature of the plants, creates such a relaxed atmosphere and the wood really highlights the cosy nature of our salon.” Added Simon.

In terms of the actual layout in the salon, at Tuckwell & Co, they have placed speakers in various corners and points of the salon, ensuring the music played gives a full surround sound experience. They’ve also placed screens in the backwash areas, which have calming music and visuals playing throughout the day, enhancing the feeling of relaxation while clients sit back and relax.

A stand-out element of a salon’s interior design, according to the Owner of Rory Antonio Hair & Beauty Lab, Rory Mason, is the lighting.

“That’s a huge element I have learned along the way because the spotlights we had previously were so problematic so we changed them to more of a flood light that is flushed to the ceiling.

“It looks great from an aesthetic point of view because it bounces off the different tones of the walls and architectural structure of the ceilings. But practicality wise, we’ve had to lose light on some areas, because we need as much light on the actual clients head.” So, this is definitely something to bear in mind ahead of making any design moves or positioning particular sections.

To the Owner of Paint & Powder, Katie Mulcahy, the front of house area is one of the key spaces in a salon where the design needs to be perfect.

“The front of house is where people immediately gain a perspective of what your salon is about and first impressions are key!”

Overall, the interior design of a salon plays a crucial role in shaping the brand personality and creating a memorable customer experience. By considering the brand’s personality and target audience, as our experts have revealed, you can create a space that reflects your brand’s identity and resonates with your customers.

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Salon 64

Salon of the Month Gina Conway, Wimbledon.

From a young age Gina Conway had a creative eye, when she was 18 she decided to use her talent and pursue a career in hairdressing. She jetted off to America to begin her profession where she learnt invaluable client relation skills which she calls ‘Americanstyled customer service’ This high level of service is seen as a fundamental pillar in her salons today. When she arrived back in the UK she opened her first salon in Fulham, soon after her environmental vision presented her with the opportunity to be in partnership with AVEDA. Now an esteemed name in the industry, Gina Conway is a multi-award winning salon owner, her most recent endeavour is a restructure of her salon group and a multi-million-pound refit of her Wimbledon venue to make it a super-salon.

Gina made the business decision to close two of her London locations and the choice to restructure her salon group meant that she can now focus her time and energy on the growth of her brand’s flagship store in Wimbledon. Her brand prides itself on its unbeatable service and attention to detail, by focusing on one salon instead of three, Gina feels confident that she can navigate decisions on a day-to-day basis and deliver an unforgettable service with passion.

Gina Conway salons have always welcomed environmentalfriendly practices even before the industry’s demand for it, elevated by their partnership with sustainable hair brand AVEDA, the Wimbledon salon refit works in line with the Gina Conway brand ethos and promotes sustainability throughout. A variety of the salon’s furniture is upcycled and the salon uses no plastic and they follow the zero to landfill commitment. The salon’s large statement reception desk is a second-hand Victorian dough trough that used to be a much-loved piece in the Fulham salon. As well as the interior being carefully chosen to protect the environment, the salon is lit using low voltage lighting, new boilers have been fitted with timers to save power

where possible and the salon has water restrictors, not only are these practices kinder to the planet but they also cut the salon’s operating costs.

The state-of-the-art super-salon is spread over 3500 sq feet and includes an AVEDA retail space, 21 styling stations, four treatment rooms, relaxing shampoo beds, a dedicated blow-dry bar, an academy space for aspiring stylists, a team lounge and a luxurious waiting room with bottomless teas and coffees for guests. The interior is inspired by a New York loft, incorporating clean lanes and green plants. The unique furniture and low-lit lighting create a warm and inviting space. Gina Conway added: “I wanted a fresh atmosphere with turquoise and orange to lift spirits and invite fun!”

To work in the salon, Gina looks for a ‘GCness’ in a person; a team member has to be warm, professional, motivated and most importantly bring positivity into the salon. Gina has relocated her stylists from the closed Fulham and Notting Hill locations to work in the Wimbledon venue. Gina explained: “Our salon is a sanctuary and we want to create a place where people want to come to work. Our team culture is extremely important to us collectively.”

Retail is a big part of the Gina Conway salon group, and Gina aspires to be known as the best salon for natural hair and skincare brands. Offering a space for clients that is warm and has wellness at the heart of everything it does, Gina handpicks each brand and showcases her ‘favourite finds’ delivering a retail selection which has been thoughtfully collected.

In the future, Gina is focusing on elevating her retail experience and connecting with guests through carefully curated retail offerings, where retail isn’t an add-on but a part of the service. She is also looking to create her own haircare brand, bringing together her passion for wellness and sustainability.

@gina_conway_aveda

Designing your dream

Salon owner, Becky Colwill chose Inspiring Salons to re-design her aesthetic clinic. Becky takes us on her journey which designed her dream clinic, completed in under three months thanks to Inspiring Salon’s wealth of knowledge and expertise.

Inspiring Salons Ltd is the brainchild of Design Guru Mike Cooper, who has 30 years’ experience in designing and supplying all types of salons. With their own manufacturing and design studio, Inspiring Salons is also able to create and manufacture bespoke salon furniture to suit individual salon designS. Mike has insisted on keeping Inspiring Salons independent, which enables him to offer not only the complete package of design but also the ability to build furniture and also offer other services such as finance, digital marketing, signage and staff mentoring.

What were your initial thoughts and ideas for your clinic’s interior design, and how did Inspiring Salons help bring your ideas to life?

I wanted a clinical, yet elegant look, but was concerned that the idea in my head would not be suitable for the building that I wanted to convert. Luckily, Mike came down to Wiltshire and measured up the space to look at different options and came back with several designs which suited my brief.

Can you share some specific features that you feel sets your clinic apart and makes it stand out?

Inspiring Salons designed my clinic to

flow through, using a colour scheme for each separate treatment space. The unique graphic design and bright spotlighting helped to achieve a modern touch.

How did Inspiring Salon’s expertise and experience help ensure the project was completed on time and on a budget?

The design process from start to finish was achieved with zero stress on my part. The build team made sure the design matched exactly what I had envisioned. I felt confident that Inspiring Salons had listened to my creative ideas and knew the outcome I desired. They all went above and beyond, checking I approved every detail before they carried out the

work. The team’s passion for their work was evident throughout.

Would you recommend Inspiring Salons to others looking to design and furnish their aesthetic clinics or similar businesses, and why?

I would recommend the team one hundred percent. They work together efficiently and were always punctual and trusting. Their work is priced fairly with one figure to cover everything. Lastly, the furniture they build is all bespoke, tailored to fill your salon and your unique design ideas. inspiringsalons.co.uk mike.cooper@inspiringsalons.co.uk 07415336002

Brow down

It’s crucial to always evolve and develop your skills to stand out in the competitive beauty industry. If you’re looking to become a brow boss, BrowtiquebyK’s intensive brow training courses are made for you. In an exclusive interview with the Owner, Krysthen Hubayan, she explains her specialist course designed to launch successful brow businesses.

Please introduce us to the brand.

We are proud to have created a brand that, in every way possible, stands apart from the rest. As a leading educator, I intend to push the boundaries in this industry. Starting as a luxurious home brow studio, we have catapulted our brand to an international scale and are onto our newest mission: all-inclusive online masterclasses where we provide diversified models and video tutorials with a multitude of educational content covering business and social media aspects to kick start and elevate your very own entrepreneurial journey!

What skills can brow technicians learn from your training academy?

Specialising in Hybrid Dye and Brow Lamination Sculpting, our masterclasses teach you exactly how to achieve our signature looks using diversified video tutorials and in-depth brow guidebooks. We also provide detailed modules

outlining more of our background efforts, such as; business structure tips, professional ethics, how to consult with and build a large client base, social media tips, downloadable templates and so much more! We also pride ourselves in constantly updating our masterclasses for FREE because we love it when our students evolve with us.

With Australians paving the way for the consumer demand for perfect brows, what can professionals in the UK take from the Australian brow technique?

Eyebrow trends are ever-changing and the rising popularity of brow lamination and hybrid dye sculpting has taken the world by storm. Australian brow artists’ techniques are paving the way for the new era of trends through diversified techniques and styles of brow treatments. Wherever you’re from, style, technique, application and precision,

are crucial. We believe that the best investment you could ever make is in yourself.

Who is the training academy suitable for?

Inclusivity, diversity and transparency are what drives us and are the core values that our training programs are built on. Whether you are an upcoming or a seasoned artist, our online masterclasses were designed to fit everyone at every skill level. This is evident in the global success footprint of our 500+ students since our first masterclass release in July 2022. You can see our students success stories posted regularly on our socials and on our website.

Stay tuned because in our mission to scale our brand, we are going to be reborn with a new and elevated name in 20/04/23.

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The key to success

Carolyn Sweeney is a renowned trainer and coach from Kin Connect, helping salon owners achieve business growth by developing their team, marketing and financial understanding. In this exclusive interviews she shares her expertise.

How do you motivate your team?

Motivating your team at work can be challenging, but it is crucial to keep your staff inspired and engaged to achieve your shared goals.

1. Set clear and achievable goals that align with your team’s vision and objectives and then communicate them honestly and effectively.

2. Celebrate each small or big success to keep the team energised and excited about their work.

3. Provide your team with a clear sense of purpose and acknowledge how their work contributes to the overall success of the salon and the customers.

4. Reward and recognise excellent performance, which can be monetary or non-monetary, public acknowledgments, incentives, and bonuses.

5. Encourage team-building activities to create stronger working relationships and a positive team dynamic. Remember that motivation is not something you do once and forget about. It’s an ongoing process that requires your constant attention and effort to keep your team inspired and happy.

Where do you find apprentices, stylists and front of house staff?

Know exactly what you’re looking for, write interesting and exciting job adverts that are outside of the norm and think about what they are looking for not just what you want.

1. For apprentices, I recommend you

start looking at 14–16-year-olds and after running a training programme once a week after school, offering them an introduction into the industry and weekend work, so they get involved in your culture before their apprenticeship.

2. For stylists you need to invest in growing your own either through a apprenticeship or a follow up from a college programme where they may have good basic skills. This can be a quicker route than apprenticeships if you need stylists immediately.

3. A good front of house team can be the driving force of the business. Start by deciding what you’re looking for and what the role will include, be openminded about who you may take on and change the title’s wording and feel for the advert each week to attract different types of people, then see who fits the job description.

How do you keep up with increasing outlays with the cost-of-living crisis?

The obvious tactics are of course decreasing outgoings and increasing revenue, so treatment prices need to go up in our industry, but so does the customer experience. Gone are the days when a consultation is “what are we doing today” with the reply “just a trim”. With more complex bookings and each colour service being unique for every customer you must up your game. To increase prices and client numbers invest in educating your teams on outstanding service and better communication.

If you would like to know how Kin Connect can help you grow your business, book a discovery head to our website kinconnect.co.uk or call on 07711 567003

The home of hair replacement

Renowned for its heritage and innovative approach, Hair Development are the longest-established human hair extension and replacement experts in the UK. In an exclusive interview with Creative Director, Janis Levy MTTS, we explore the brand’s success and benefits it can present to your salon.

As the longest established Hair companyReplacement in the UK, how has your experience and expertise helped develop the HD Miracle Range?

Hair Development is a multi-award winning company, Mark Burns MTTS, Managing Director and I have taken over the helm of HD since the passing of the late and much loved Stanley MTTS, CEO and founding father of Hair Development, as well as being the absolute guru of hair replacement and extensions, and a very highly respected figure in the industry.

Under Stanley’s guidance, Mark and I spent many years learning from the best and now we are seeing HD reaching new heights from our foundation of solidity and the fact that we have, and always will, research, design and manufacture revolutionary systems, with methods and innovative products.

academies in London and Chelmsford, where we offer professional courses to become certified in the art of Hair Replacement and Hair Extensions. We also have a course specifically designed for barbers, called Life After the Beard, which enables barbers with the necessary skills to keep their clients for life. Our customer care is available for aftercare advice and maintenance. Once you have joined HD, you will always have a home within our company.

Receiving

What plansexciting can we expect from Hair Development this year?

Exclusive to Hair Development, we have launched HD Elite Perfectress Transformation Connections, a streamlined, strand-by-strand design, covering each connection with 360˚ HD Elite European Supreme Quality hair inside and outside the link. This protects the client’s hair, resulting in beautiful results with the discretion of a undetectable attachment. HD Elite is the undisputed professional’s choice. Only available through Hair Development, we were proudly awarded by Parliament as Best Practice.

hair-development.com

*80% success rate

Hair Development has training

Laser Hair Re-Growth Therapy is a non-surgical scientific phenomenon. HD brand and distribute these clinical machines and allied products to your salon, giving you an edge and your clients’ beneficial treatments with non-invasive light energy to stimulate follicles, increase blood supply and regrow hair*.

Choosing the right training course can be difficult, how does Hair Development’s HD Training ensure a stylist leaves with the necessary skills and confidence?

an astounding 80% success rate, your HD Laser Re-Growth is taking the industry by storm. Please tell us about the device and the benefits it offers to clients.

Award winning Hair Development, the source for all Hair Replacement Systems, Hair Loss Solutions and the world’s premiere Extensions. Brand new and only available through Hair Development, HD Elite Perfectress Transformation Connections with European Supreme Quality Hair, both inside and outside the nano tech link. Undetectable. Another HD miracle. HD Training Academies available for you in our London and Chelmsford locations.

HD, reliable, ethical, consistent. Hair Development, continuously showing you the way ahead.

www.hair-development.com

Renovating retail

In an exclusive interview with the team at VoyagerCann we explore the opportunity to enhance your brand presence through retailing and why CBD products should be a part of your salon’s range.

Please introduce us to VoyagerCann and what benefits it can bring to a salon.

VoyagerCann is a specialist manufacturer of CBD and hemp skincare products with an extensive range including haircare, spa and wellness. Our formulators create premium products that are both sustainable and made with naturally derived ingredients. We provide a turnkey service for salons creating their own branded products by providing CBD extraction, bespoke formulations as well as bottling and labelling. We also provide full training on CBD so that our customers can support their own clients in the benefits from using CBD products.

The CBD skincare market is growing fast, how does your range stand out from competitors?

VoyagerCann has recently been named the Best CBD Skin Care Manufacturer 2022 at the Scottish Enterprise Awards. We pride ourselves on making premium products that are vegan, cruelty free and made with 98% recyclable packaging. VoyagerCann is unusual in CBD companies around the world in that we do our own extraction of CBD in our Polish facility as well as providing comprehensive testing of all products to validate their legality and quality.

With optionVoyagerCann’s for packaging,bespoke the client can take their salon experience home! In your expert opinion, why is personalised branding important for retailing?

We believe that product quality is paramount. We don’t compromise on ingredients and, in a competitive market,

we expect all of our formulations to be outstanding. Shelf edge appeal also matters and it is this that gives a person the confidence to buy in the first place. Many customers come to salons for expert advice - this relationship is built on trust. If you have confidence in your salon’s advice then your clients will have confidence in your retail brand.

Branching out to CBD retailing can seem daunting, what support does VoyagerCann offer to welcome a salon owner into this new range?

In an industry derived from cannabis, VoyagerCann believes that integrity and transparency are key. We guarantee full compliance with laws and we provide paperwork to support that. Most importantly, each customer is assigned an account manager to help them

through the process of formulating and creating their new products. We work closely with all of our customers, supporting their retail plans and helping them establish their new range.

Is there anything else you’d like to add?

VoyagerCann aims to become the trusted partner in CBD skincare and haircare. That means information, unparalleled quality and exceptional customer service. We do all our own CBD extraction, testing and manufacturing. We control every step of the process and we do that because quality is important and we don’t accept compromise. If you have a vision for your new CBD skincare or haircare range give us a call. We’ll work with you to bring your vision to life.

+44 1738 317693

voyagercann.com

Good times and tan lines

Looking to elevate your skills or grow your salon’s service list? Welcome to Get Beautiful Training Academy! In this exclusive Q&A, Owner and Trainer Laura JohnBaptiste tells us about the brand’ tailored courses to give students the experience and confidence to excel as a beauty professional.

Please introduce us to the brand

We specialise in spray tanning training and will soon be extending our training to include lash lifts, brow lamination and gel polish nails. I have ten years worth of experience in the beauty industry and have loved creating my own business, so much so that I have built two! As well as my specialist spray tanning business @get_bronzed I also run a salon in Surrey @getbeautiful_shepperton. Running two businesses has taught me invaluable skills in marketing, admin, accounts and of course, training. To gain experience I have taken several courses in the industry from leading brands to independent brands, which has enabled me to learn the pros and cons of different training. Being a salon owner, I knew what professionals need in their training and realised I wanted to open my training academy so completed my AET teacher training to achieve my dream.

When did you realise you had a passion for training?

Before starting my own business I worked with young people in prisons and within the community which taught me about individual learning styles, and the importance of support and communication. Ultimately, this helped

shape me along the way to becoming a good trainer and mentor for others. I ensure that all my training is inclusive and thorough, including continual aftercare to help support others not just in the course they have done but in marketing and building their business post-course.

How do you make sure your courses are suitable for everyone?

Doing something for the first time is daunting and to alleviate this worry I offer information packs for my students prior to them commencing the course. This provides them with all the relevant information and answers various questions. I keep my course class sizes to a maximum of two per session. This enables my students to have a personable experience as well

as providing plenty of time for the practical element where I can focus on an individualised approach. This also allows my students to perform to the highest standard upon qualifying.

How can our readers book their course?

I run courses regularly, so please send me an email at info@getbeautiful-training. com and I can send details as to when the next course is. I’ll be able to send you an information pack and answer any questions.

Follow my journey on Instagram @getbeautiful_training.

All courses are run in Shepperton, Surrey. Mentor sessions are available upon request and if you find yourself with more questions once you are qualified, just ask and I’ll be happy to help!

Constant colour

For 60 years Bigen has been the leading hair care and colouring brand in Japan and many other Asian countries. Their range is available in over 70 countries worldwide, reflecting the hair colouring brand’s continuous success and passion. In an exclusive interview with Shotta Nitta, Managing Director at Bigen, we explore the innovative brand and the benefits it presents to hair styling.

Please introduce us to the brand.

Originating in Japan with over 100 years of history and expertise, Bigen is a part of the Hoyu family of brands and offers a core range of five hair colour products across Europe. With a focus on consistency, simplicity and functionality in its design, Bigen’s mission is to help those with naturally dark hair achieve full coverage of grey hair.

Bigen’s latest product launch in the UK is a range of hair dye products designed to offer a gentler and less-damaging option for those with dark and textured hair looking for comprehensive coverage for greys – it’s the ‘Gentle Cream’ range.

Bigen’s Gentle Cream colours are designed with textured, curly and coiled hair in mind, whilst also being suitable for those who have used relaxers. Available in four colours, Jet Black (1JB), Ash Black (2AB), Natural Black (2BL) and Natural Brown (4BR).

What gives Bigen hair dye a competitive edge?

As a demi-permanent hair dye, Bigen Gentle Cream offers long-lasting colour like a permanent hair dye, whilst offering little to no damage to the hair, like a semi-permanent hair colour. Bigen Gentle Cream uses just 2% peroxide in the oxidant of the product resulting in less damage for those looking to cover their grey hair and it does not contain ammonia, meaning you avoid any harsh smells.

With 88% naturally derived ingredients, including hydrating olive oil extract, waste-free application, easy-tomix product and non-drip formula, those looking for grey coverage can achieve their desired results in just 20 minutes.

What benefits can a stylist see when using Bigen hair dye?

When it comes to using the product, its

ease of application and simple threestep approach sets it apart – offering great results in less development time. This means that clients can experience great results, without the long wait time usually associated with hair colouring appointments, whilst salons can improve turnaround time and increase appointment numbers day-to-day. The Gentle Cream range can also support salons looking to cut down on product and equipment wastage because the product can be used for multiple applications, encouraging multiuse.

How can our readers work with Bigen?

To be one of the first UK salons to stock Bigen’s Gentle Cream Colour, the product range can be purchased at bigenshop.co.uk or enquiries can be submitted directly to its product team via support@bigenshop.co.uk

Introducing Mirror Talkers

In an exclusive interview with Denise Baden, Professor of Sustainable Business at the University of Southampton and Founder of eco hair and beauty we learn about Mirror Talkers, the innovative eco tips that can be applied to your salon’s mirrors to enhance your sustainable status.

Please introduce the brand.

I set up eco hair and beauty as I believed hairdressers would be great to help spread the word about adopting more sustainable practices. Running hot water is one of the most expensive and energy consuming things we do in our homes, so advice such as shampooing once, rather than rinse and repeat, saves time, money and energy all whilst benefitting the condition of your client’s hair.

What are Mirror Talkers and what inspired you to pursue this study?

We began by offering educational resources that are free to access. These include training videos, PowerPoints for hair colleges and a free virtual salon training tool. On completion, stylists receive a sustainable stylist certificate and once their stylists are certified, salons can self-certify as a sustainable salon. Thousands have gone through this process and been certified, but what was missing was the connection to the client.

To address this, we partnered with Green Salon Collective to design Mirror Talkers – eco tips that salons stick to mirrors which prompt conversations about sustainable haircare practices. For example: ‘have you tried leave-in conditioner?’ or ‘most of us use too

much shampoo and shampoo too often.’ A recent study with 21 salons found hairdressers enjoyed using them. Clients also loved them, with 73% saying it was very likely or likely that they would change their haircare routines as a result.

What do you think the future of a sustainable hair and beauty industry looks like?

The impact hairdressers can make is huge. The difference between high and low resource haircare is over two thousand percent!

- High resource client: shampoo once, rinse, repeat, condition, rinse, blow dry, and straighten every day. Water use = 14,222 litres; energy use = 1252kWh, carbon footprint = 579kg CO2

- Lower resource client: uses dry shampoo once a week, shampoos hair

twice a week, uses leave in conditioner, and lets hair dry to 80% dry before using a hairdryer. Water use = 613 litres; energy use = 55 kWh, carbon footprint = 25.4kg CO2

Our goal with Mirror Talkers is to get hairdressers to realise their power to share sustainable advice that is good for hair, bills and the planet.

How can salons get involved with Mirror Talkers?

Download Mirror Talkers from www.greensaloncollective.com

Green Salon Collective will also post a pack of 12 Mirror Talkers to any salon for £1.50.

Links to the Mirror Talkers, the report, video and free posters for salons can be downloaded on ecohairandbeauty.com

DO YOU UNDERSTAND YOUR SALON FINANCES?

Pink Butterfly Accountancy & Advisory Services specialise in supporting clients in the Hair, Beauty and Aesthetics industry.

WHY USE PINK BUTTERFLY?

Pink Butterfly’s Director Joanne McArdle has many years’ experience owning and managing a salon so understands how your industry works and can offer first hand experience to support your business to flourish.

Whether you need support understanding your numbers, creating salon targets, discussing team performance, increasing salon profits or tackling the daily challenges of a busy salon/clinic, we will be available to support you on your journey.

Pink Butterfly will look after all of your accounting needs!

Hair – JOICO Colour Genius Programme Team

MUA – Rebecca Tupman

Styling – Lorraine Matic

Photography – Nicole Jopek

Art Direction – Ijan Davies

Co-ordination – Lorraine Matic at Alan Howard

Hair – JOICO Colour Genius Programme Team

MUA – Rebecca Tupman

Styling – Lorraine Matic

Photography – Nicole Jopek

Art Direction – Ijan Davies

Co-ordination – Lorraine Matic at Alan Howard

Rock n Rose Hairdressing in Edinburgh’s city centre is number one in alternative hairdressing.

The girls at Rock n Rose are experts in creative colour as well as being specialists in Balayage, Full head bleaching and precision cutting. Popular within the creatives in Edinburgh, they love to share there love of colour with there clients by bringing clients personality’s to life through hair.

Want to learn with the team at Rock n Rose head over to @Eventbrite to book on there upcoming courses for 2023.

Hair – JOICO Colour Genius Programme Team

MUA – Rebecca Tupman

Styling – Lorraine Matic

Photography – Nicole Jopek

Art Direction – Ijan Davies

Co-ordination – Lorraine Matic at Alan Howard

The Viral DIY Lash Extensions

The quickest and easiest way to create eyelash extensions. A professional finish, a fraction of the cost and a full set in under 10 minutes lasting up to 7 days. Shop the range now.

www.lulubellslashes.com

@lulubellslashes

Hair: Jason Hall @ Jason Hall Hairdressing

Photography: Desmond Murray

Make Up: Kelly Cripps

Models Colours: Agency

Products: L’Oreal Professional

Premium Quality Hair Extensions

Does your salon need a hair extension provider that covers all your customers needs? Rapunzel of Sweden can offer your salon custom made solutions with our wide range of high-quality human hair extensions and new innovative products. We have over 75 shades, different color techniques and all of the popular methods. Allow your customers to find the perfect match with our great selection of hair products.

Contact us for more information

business@rapunzel.com

www.rapunzelofsweden.com

Hair: Jason Hall @ Jason Hall Hairdressing

Photography: Desmond Murray

Make Up: Kelly Cripps

Models Colours: Agency

Products: L’Oreal Professional

Where versatility, usability and individuality count

Accounting

Pink Butterfly

T: 07496454532

E: info@pinkbutterflyaccounting.

co.uk

W: www.pinkbutterflyaccounting.

co.uk @pinkbutterflyaccounting

Pin Butterfly Accounting Ltd

Additional Revenue Streams

Studex UK

Unit 7, Holkham Road, Orton Southgate, Peterborough, Cambridgeshire, PE2 6TE

E: studex@studexuk.co.uk

W: www.studexuk.com @studex_uk

Studex UK Studex UK

Aesthetics

Zemits UK LTD

T: 020 4532 5922

W: www.zemits.co.uk

Furniture

REM

T: 01282 619977

E: sales@rem.co.uk

W: www.rem.co.uk

Haircare

Olaplex

E: uksupport@olaplex.com

W: uk.olaplex.com @olaplex @olaplex @olaplex

Hair Extensions

Cliphair

T: 03450 211 311

E: trade@cliphair.co.uk

W: www.cliphair.co.uk @cliphairlimited @cliphair.limited @cliphairextensions @cliphairlimited

Hair Products

Hair Made Easi

Unit 21, Bury Business Centre, Kay Street, Bury, BL9 6BU

E: hello@hairmadeeasi.com

W: www.hairmadeeasi.com @hairmadeeasi @hairmadeeasi @hairmadeeasi @hairmadeeasi

The Hair Extension Group

T: 024 7635 3293

E: trade@thehairextensiongroup. co.uk

W: www.thehairextensiongroup. co.uk @nakedweave nakedweave

Soapbox PR

Unit 18, Hillgate Place, 18-20 Balham Hill, London SW12 9ER.

T: 020 3133 3013

Hair Tools

Denman Professional Tools

Denman International Clandeboye Road, Bangor, County Down, BT20 3JH

E: customer.services@ denmanbrush.com

W: denmanbrush.com @denmanpro

Lash & Brow Growth Serums

Avante Cosmetics

1 Short Hill, Harrow on the Hill, HA1 3BF

T: 07949 508 885

E: info@avantecosmetics.co.uk

W: www.avantecosmetics.co.uk @avantecosmetics @avantecosmetics @avantecosmetics

Natural Products

Inika Organic

T: +44 (0) 203 713 0149

E: simone@inikaorganic.com

W: uk.inikaorganic.com @inikaorganic @inikaorganic @inikatv

(re)uniting with what’s essential

Made of sea, Phytomer cultivates its revitalizing benefits for all

Made of nature, Phytomer believes in natural and organic ingredients

Made of trust, Phytomer partners with the top spas around the world

Made of quality, Phytomer provides safety, beauty and wellness to the skin

Made of commitments, Phytomer preserves and protects marine ecosystems

Made of one belief, Nature is the new luxury.

PHYTOMER, FROM THE SEA TO THE SKIN

Nails & Beauty Products

Hive of Beauty Ltd

1 Queens Grove Studios, London NW8 6EP

T: 0845 450 4802

E: sales@hiveofbeauty.co.uk

W: www.hiveofbeauty.com @HiveWax @hiveofbeauty

Lisa Kon

E: hello@lisakon.co.uk

W: www.lisakon.co.uk

W: www.lisakontraining academy.co.uk

Natural Skincare

AEOS

Aura-Soma Products Ltd, South Road, Tetford, LN9 6QB

W: www.aeos.net @aeosskincare activeenergisedorganicskincare

The BeMine Company Limited

Stoneyford, Clifton, Oxon, OX15 0PE

W: www.bemineco.com @bemineuk @bemineuk

Payment Systems

EVO Payments UK

T: 01218279100

E: salesenquiry@evopayments.com

W: www.evopayments.co.uk

Plasma

Plasma Elite

PO Box 3218, Caterham, CR3 4DD

T: 07967392081

E: info@plasmaelite.com

W: www.plasmaelite.com @plasmaeliteoffical

Salon Furniture

Albert Ewan Design

T: 016 70 73 89 79

E: studio@albertewandesign.com

W: www.albertewandesign.com

Salon Software

Concept Salon Design

T: 0151 523 0132

E: sales@salonfurniture.co.uk

W: www.salonfurniture.co.uk

Salon Tracker Ltd

30-38 Dock St, Leeds, LS10 1JF

T: 0113 350 8230

E: info@salontracker.co.uk

W: www.salontracker.co.uk

SimplyBook.me Ltd

30, Gladstonos Street, P. Makedonas Court, Mezzanine Floor, 3041, Limassol, Cyprus

E: support@simplybook.me

W: www.simplybook.me @simplybook.me simplybook

Timely

T: 020 3808 0465

E: sales@gettimely.com

W: www.gettimely.com @timely @liketimely @Timely

Skincare

Miin Cosmetics

T: +34 931 026 228

T: +34 650 911 170

E: sales@miin-cosmetics.com

W: www.miin-cosmetics.co.uk

Tanning

Tan Empire Ltd

All your tanning needs

Unit 17, Cloverlay Industrial Park, Canterbury Lane,Gillingham, Kent, ME8 8GL

T: 07535352956

E: info@tanempire.co.uk

W: tanempire.co.uk

To advertise on these pages please contact the team on 01795 509112 or email

api@cimltd.co.uk

jamesd@cimltd.co.uk

CONNECTING MODELS TO PRACTISING PROFESSIONALS

We bridge the gap between GiniPigs & Treatment Providers in Hair, Aesthetics, Beauty & Wellness