PR Show Guide 2013

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Welcome

Welcome to The Public Relations Show 2013 – the biggest networking and professional development event in the public relations calendar.

Contents

Today’s show has been built with your professional development in mind. Our three thought-provoking Education Streams were shaped by 500 public relations practitioners and reflect the challenges and interests of our audience today. Our speakers are communications experts from leading national and global brands and organisations. They bring insight and inspiration to help you develop your skills, transform your campaigns and take a more collaborative and strategic approach to public relations.

Exhibitor profiles

16

Exhibitor A-Z and floor plan

30

Visitor information

3

Sponsors and Partners

4

What’s on

6

Education Streams

We would like to thank our sponsors for helping to make the launch of this show possible, as well as our exhibitors who look forward to chatting with you on the show floor. From social media monitoring to broadcast PR services, insurance to brand newsrooms, and promotional merchandise to press release distribution – make sure you allow time to discover the latest industry tools, products and solutions.

Sponsored by

Take advantage too of the advice and expertise on offer in the Careers Centre, Social Surgery, Advice Hub and CIPR Taster Workshops.

Organised by Chartered Institute of Public Relations 52-53 Russell Square London WC1B 4HP

We hope you have a successful day, learn something new and make some valuable contacts. Please do complete our online feedback form after the event to help us to further develop the show in 2014. ALASTAIR McCAPRA CEO, CHARTERED INSTITUTE OF PUBLIC RELATIONS

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+ 44 (0)20 7631 6900 info@cipr.co.uk @CIPR_UK

cipr.co.uk 1


Undisputed

USP Content has been delivering high quality programming and broadcast PR solutions for PR Agencies, brands and broadcasters since 1990.

Specialist

Our contacts in the broadcast world are second to none. Most of us have worked for broadcasters before we worked at USP Content.

Performance

Listed in the BBC Annual Report as one of their top three indie radio suppliers. In the last year we produced over 630 hours of programming for BBC Radio and TV alone. We like to think there’s more than one way to define USP !

Broadcast Centre • 32-33 Gresse St • London W1T 1QT • Tel: +44 20 7927 6600 North • 82 The Greenhouse • MediaCityUK • Salford M50 2EQ • Tel: +44 161 713 3660 www.uspcontent.com


Visitor information When Tuesday 26 November 2013 08:30 – 17:30

Where Business Design Centre 52 Upper St, Islington, London, N1 0QH +44 (0)20 7359 3535

Security

Admission

First aid

Entry to the Gallery Hall and Atrium is free for access to the exhibition and show feature areas. Badges must be worn at all times, for security purposes.

First aid support is available throughout the day and can be reached via the Organiser’s office at stand 3, or by contacting a member of the Business Design Centre team.

Find out more about the free-to-attend show features on page 6 - What’s on.

General assistance

Education Streams

For general show enquiries, please visit the Visitor and Sales Centre at stand 2.

Security staff are on duty in the Gallery Hall and Atrium at all times.

Tickets to the Education Streams cost £15 + VAT per session and must be pre-booked. Tickets can be purchased from the Visitor and Sales Centre at stand 2 (subject to availability). Find out more about the Education Streams on pages 8 -13. Sponsored by

Continuing Professional Development If you are a CIPR member, don’t forget to log CPD points for your attendance today.

Where to eat The Show Café, based in the Atrium, is the perfect spot to grab a coffee and plan your time at the show. Catch up with new and existing contacts or arrange informal meetings with suppliers. The Café serves hot and cold drinks, snacks, soup and sandwiches. Payment by cash and debit/ credit card (£5 minimum card payment). Sponsored by

Show exhibition and free-to-attend features: 5 points. Education Streams: 10 points for one or more sessions.

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Sponsors & Partners Thank you to our Sponsors and Partners for supporting The Public Relations Show 2013 HEADLINE SPONSOR

With over 300 clients, Vuelio is the market leading, web-based software suite for managing all your media and stakeholder interactions. Featuring a comprehensive media and parliamentary contacts database, press release distribution and real-time, targeted online and social media monitoring, Vuelio helps you to manage the full media cycle from campaign planning to execution, and monitoring coverage and reporting.

SPONSORS

Communicate is a monthly trade magazine for the UK corporate communications community. ‘The single voice for stakeholder relations,’ Communicate focuses on communications with stakeholders, the press, investors, employees, regulators and the supply chain. With a mix of news and features, Communicate covers PR, reputation management, CSR, community engagement, investor relations, rebranding, monitoring and evaluation and more. It is read in print and on iPad by in-house communicators and by communications consultancies across the UK. Communicate organises conferences and awards, including the Reputation in Oil, Gas and Mining conference, the Digital Impact Awards and the Corporate & Financial Awards.

individuals from every marketing communications discipline including advertising, branding, market research, experiential, online/digital, planning, sponsorship, events, PR, licensing and talent management. www.f1recruitment.com VISIT F1 RECRUITMENT IN THE CAREERS CENTRE

FOX is a single-source marketing solution company providing everything you need for any event including print media, exhibition stands and promotional merchandise. As a CIPR Partner, FOX would like to offer all visitors a special discount on promotional merchandise orders. Telephone (0)1892 617999 or email corina.rugeroni@fox-ms.co.uk quoting CIPRNOV13. www.foxprintservices.co.uk VISIT FOX AT STAND 23

www.communicatemagazine.co.uk

www.aimediacomms.com VISIT VUELIO AT STAND 14 & 19

f1 recruitment specialises in finding professional staff for the in-house marketing communications teams of visionary companies and the leading agencies that service them. Our extensive network includes exceptional 4

#PRShow13

Ketchum is a leading global communications firm with operations in more than 70 countries across six continents. The winner of 11 Cannes Lions and an unprecedented three consecutive PRWeek Campaign of the Year Awards, Ketchum partners with clients to deliver


strategic programming, game-changing creative and measurable results that build brands and reputations. www.ketchum.com VISIT KETCHUM IN THE ADVICE HUB

Tell your story with Mynewsdesk. Mynewsdesk is the world’s leading all-in-one brand newsroom and multimedia PR platform. Over 5,000 brands as diverse as Costa Coffee, Allianz, Volkswagen, Canon, Nectar, UNICEF, Sitecore, Bury Council and Virgin Trains use their Mynewsdesk newsrooms to publish and distribute their content, achieve greater visibility across search and social media, connect with key influencers, and tell their stories. www.mynewsdesk.com VISIT MYNEWSDESK AT STAND 26

At NASDAQ OMX Corporate Solutions, our powerful PR solutions can help you identify and reach key traditional and social media contacts, monitor the effectiveness of all of your campaigns and measure the impact of your efforts. Say hello at stand 13 to learn more, or visit us online. www.nasdaqomx.com/ corporatesolutions VISIT NASDAQ OMX AT STAND 13

MEDIA PARTNER

RealWire is an award-winning online press release distribution service with over 10 years of experience, and is first choice for many of the UK’s top PR agency, freelance and in-house professionals. RealWire’s service can increase your story’s coverage and improve your visibility. The UK’s leading innovator in press release distribution, RealWire introduced the Social Media News Release in 2007, PR targeting system PRFilter in 2010, and the Twitter-based influencer relations platform, Lissted, in 2012.

PRWeek is the definitive and authoritative voice for the UK PR and communications industry; committed to bringing its readers the latest news stories on people, events and issues affecting the industry from assessing the impact of crisis in the financial markets to advancing debate on critical challenges for PR. www.prweek.co.uk VISIT PRWEEK AT STAND 4

www.realwire.com VISIT REALWIRE AND LEARN MORE ABOUT LISSTED AT STAND 18

Vocus is a leading provider of PR solutions that help you connect with journalists and bloggers, send press releases, monitor news, reach influencers, and measure and share your results. The Vocus PR Suite is designed to help marketing and PR professionals increase their influence and tell their story online, across social networks and through the media. www.vocus.co.uk VISIT VOCUS IN THE SOCIAL SURGERY

BROADCAST PARTNER

USP Content has been delivering high quality programming for brands and broadcasters since 1990. For clients wishing to embed their message in the trusted environment of editorial, we offer the achievable and the affordable. Listed in the BBC Annual Report as one of their top three radio suppliers, we create over 500 hours per year of commissioned programming for the BBC and over 100 hours for Absolute Radio. Our TV credits extend to BBC Three, ITV, SKY Sports and Setanta. www.uspcontent.com VISIT USP CONTENT AT STAND 11 5


What’s on

Careers Centre The f1 recruitment team works across all industry sectors and with practitioners at every career level – from undergraduates seeking work experience, to CEOs seeking new challenges. Whatever stage you are at in your career, stop by the Careers Centre for expert one-to-one advice on skills, recruitment and training. LOCATION: ATRIUM (LEVEL 2)

Social Surgery The Social Surgery, hosted by Vocus, is your one-stop shop for social media information and advice. Leading consultants from Vocus and boutique social media agency Return on Digital will be on hand with ideas to help enhance your social media strategy. LOCATION: GALLERY HALL (LEVEL 1)

Advice Hub Gain impartial and practical advice to help you tackle your public relations challenges. From measurement and planning, to campaign management, creativity and media relations, a team of experienced consultants from leading global public relations agency Ketchum will be offering free consultancy in the Advice Hub. Pre-book your appointment on arrival (subject to availability). LOCATION: GALLERY HALL (LEVEL 1)

CIPR Taster Workshops Get a sneak peek at the CIPR training programme and pick up top tips and take-aways in our bite-size taster workshops, delivered by leading CIPR trainers. Visit the Taster Workshops reception desk to reserve your seat (places are strictly limited to one per person and operate on a first come, first served basis). LOCATION: ATRIUM (LEVEL 2)

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Education Streams Stream 1 Organisational Strategy and Culture LOCATION: ATRIUM (LEVEL 2)

09:15 – 09:55 21st Century leadership communication

– the blueprint for credibility

Rod Cartwright, Global Partner and Director, Global Corporate Practice, Ketchum

10:15 – 10:55 Aligning PR with corporate strategy

Alistair Smith, Managing Director Corporate Communications, Barclays Group

11:15 – 11:55 Building a culture of motivation,

confidence and aspiration

Wendy Cartwright, former HR Director for the Olympic Delivery Authority

12:15 – 12:55 Don’t risk litigation: Know your social media law

Hanna Basha, Legal Director, Hill Dickinson LLP Magnus Boyd, Legal Director, Hill Dickinson LLP

13:15 – 13:55

Marketing communication: An integrated approach

Anne Godfrey, Chief Executive, Chartered Institute of Marketing Michael Dick, Commercial and Marketing Director, Chartered Institute of Marketing

14:15 – 14:55 Keeping your reputation intact in cross-cultural PR

Ian Wright FCIPR, Corporate Relations Director, Diageo

15:15 – 15:55 How to survive and thrive in a crisis

Dominic Cockram MCIPR, Founder and Managing Director, Steelhenge Consulting Andrew Griffin, Chief Executive, Regester Larkin

16:15 – 16:55 How technology is changing internal communication

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Malcolm Cotterell, Employee Development and Engagement Manager, CrossCountry Kate Barnes, Employee Engagement Advisor, CrossCountry

#PRShow13

Sponsored by




Education Streams

Sponsored by

Stream 2 Government, Communities and Society LOCATION: ATRIUM (LEVEL 2)

09:15 – 09:55 R UV Ugly? How Unity delivered life-changing results

for Cancer Research UK

Ella Dorley-Brown, Associate Director, Unity Nik Done, Co-Founder, Unity

10:15 – 10:55 Complex and highly regulated: The challenges in healthcare PR

Charles Lewington MCIPR, Managing Director, Hanover Communications Jean-Pierre Moser MCIPR, Director, JPPR Limited Sarah Pinch FCIPR, Founder, Pinch Point Communications Julia Cook, Managing Director, StepBack Healthcare, and Chief Executive, Healthcare Communications Association

11:15 – 11:55

A new model for public service communications

Alex Aiken, Executive Director of Government Communications, UK Government

12:15 – 12:55

Successful creative campaigning on a low budget

Louise Robertshaw MCIPR, Head of Communications and Campaigns, Guide Dogs

13:15 – 13:55 Building public trust: Sustainability at the heart

of business strategy

Samantha Wilding MCIPR, Director of Sustainable Business, Corporate Culture Tobias Webb, Founder and Chairman, Ethical Corporation Graham McWilliam, Group Director of Corporate Affairs, Sky

14:15 – 14:55 Royal Mail: Gold medal stamps and gold postboxes

Tim Cowen, Director of Consumer and Business Media Relations, Royal Mail

15:15 – 15:55 Truth and transparency: Delivering effective public affairs

Simon McVicker MCIPR, Director of Policy and Public Affairs, PCG Emily Wallace, Director, Connect Communications Iain Anderson MCIPR, Co-Founder, Director and Chief Corporate Counsel, Cicero Group John Lehal, Managing Director, Insight Public Affairs

16:15 – 16:55

How public relations raised $2m in 10 days for a tech start-up

Peter Bowles, Creative Managing Director, Dynamo PR 11


news releases protect reputation

media relations

communications

stakeholder engagement reports media monitoring proactive relationships contacts database public affairs

Transforming your media and stakeholder interactions Manage proactive PR campaigns with a comprehensive media contacts database, press release distribution and integrated media monitoring. Seamlessly capture all enquiries, brieďŹ ng lines and other intelligence in one simple portal. Vuelio facilitates joined-up media communications, ensuring an organisation speaks with one voice, empowering it to establish more eective relationships with journalists and other stakeholder groups. With a centralised, web-based brieďŹ ng centre everyone is 'on message', able to deliver quick responses to demands for information, and share the details of all media interactions.

Drop us a line Give us a ring Have a browse

info@aimediacomms.com 08436593480 www.aimediacomms.com


Education Streams

Sponsored by

Stream 3 Technology, Platforms and the Future of PR LOCATION: GALLERY HALL (LEVEL 1)

09:15 – 09:55 The brand newsroom: A new model for PR impact

Adam Cranfield, Chief Marketing Officer, Mynewsdesk

10:15 – 10:55 Blogger truths: How to cultivate rewarding

relationships with key influencers

Rob Brown FCIPR, Managing Partner, Rule 5 Emily Johnston, Editor, Fashion Foie Gras Susanna Scott, Founder, BritMums Jody Thompson, Blogs Editor, Huffington Post UK

11:15 – 11:55 Show me the data! Where Big Data meets PR

Eb Adeyeri, Strategy Director, we are social

12:15 – 12:55 On the move: Ensuring your message gets mobile

Peter Sigrist, Managing Director, 33 Digital

13:15 – 13:55 Quantifying success: Social media measurement

Richard Bagnall MCIPR, Social Media Measurement Group, AMEC

14:15 – 14:55 Tomorrow’s communicator today: 10 essential skills

Stephen Waddington MCIPR, European Digital & Social Media Director, Ketchum

15:15 – 15:55 Here’s one I made earlier: Content marketing success

Kitty Finstad, Group Editor, August Media

16:15 – 16:55 Facebook engagement: What’s it worth to your business?

Katy Robinson, Manager, Co-operative Food social media channels

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Exhibitor profiles Agenda Strategies

Stand 35

Change communications consultancy helping organisations talk about new strategies, share difficult news and drive new cultural behaviours. Activation: Engaging people in your new way of thinking through creative campaigns. Advisory: Assessment and competence building of communications processes and people. Analytics: High quality research, insight and reporting formats to advise on impact of communication efforts. Knights Court, 6-8 St John’s Square, London, EC1M 4NH +44 (0)7747 466 425 kvalskov@agendastrategies.com www.agendastrategies.com @KlavsValskov / @AgendaCampaigns

Alpha Agency

Stand 9

Alpha is an event and staffing agency that prides itself on its portfolio of handpicked models and the bespoke packages it creates for each and every client. From a single model for a photographic shoot to planning and management of corporate events, Alpha will deliver unbeatable results. 108 Badminton Road, Bristol, BS16 6BZ +44 (0)1275 842 190 info@alphaagency.co.uk www.alphaagency.co.uk @thisisalpha

Business Wire

Stand 20

Business Wire is a global news distribution company. From multimedia press release distribution services and content marketing solutions, to social media monitoring and measurement tools, Business Wire has the complete selection of communications services and tools our clients will ever need to get their news and brand in front of print and online media, individual reporters, consumers, bloggers, social media networks and more. 24 Martin Lane, 1st Floor, London, EC4R 0DR +44 (0)20 7626 1982 uk@businesswire.com www.BusinessWire.co.uk @BusinessWire

Chartered Institute of Public Relations

Stand 5

Founded in 1948, the CIPR is the professional body for public relations practitioners in the UK. With 10,000 members involved in all aspects of PR, it is the largest body of its type in Europe. The CIPR advances the public relations profession in the UK by making its members accountable through a Code of Conduct, developing policies, representing its members and raising standards through education and training. 52-53 Russell Square, London, WC1B 4HP +44 (0)20 7631 6900 info@cipr.co.uk www.cipr.co.uk @CIPR_UK

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CIPR Marcomms

Stand 6

CIPR Marcomms is a multi-disciplinary, multi-issue, multi-platform, multi-sector field of experience. Eclectic is our middle name. And we try to encapsulate what’s important, new and exciting through professional development events during the year. Members represent all levels of the industry. Come and be a part of our interface. www.cipr.co.uk/marcomms @CIPR_Marcomms

Cision

marketing communications

Stand 7

Cision brings together everything a contemporary organisation needs for successful communications. Our multi-award winning CisionPoint combines the world’s largest and most comprehensive media database, a wealth of news distribution options, and media monitoring and measurement tools. With CRM functionality and new content marketing options alongside the richest social media data available, CisionPoint is the must-have tool for PR, marketing and digital professionals. 16-22 Baltic St West, London, EC1Y 0UL 0800 358 3110, +44 (0)207 689 1160 (ex-UK) info.uk@cision.com www.cision.com/uk @CisionUK

c re a t e f a n s www.ketchum.com


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We help PRs and the media connect, collaborate and tell stories more effectively every day

Visit us on Stand 22 today to find out how we can help you Call 0845 370 7777

Email hello@DWPub.com

Visit DWPub.com


Exhibitor profiles The Copyright Licensing Agency

Stand 10

The Copyright Licensing Agency (CLA) licences organisations to copy and reproduce extracts from digital and print publications on behalf of the copyright owners – authors, publishers and visual artists. CLA’s new Trial Media Consultancy Licence allows articles and news items to be copied and sent externally and is available exclusively to PR and communications firms. Saffron House, 6-10 Kirby Street, London, EC1N 8TS + 44 (0)20 7400 3100 licence@cla.co.uk www.cla.co.uk @CLA_UK

DWPub

Stand 22

DWPub helps PR professionals, organisations and the media to connect, collaborate and tell stories more effectively. Services in the DWPub Media Suite include the Features Exec Media Database, the Response Source Enquiry Service, SourceWire News Distribution and Newsrooms, and the Journalist Directory Freelance Database. Melrose House, 42 Dingwall Road, Croydon, CR9 2DX + 44 (0)845 370 7777 hello@dwpub.com www.dwpub.com @DWPub

FOX

Stand 23

FOX is a single-source marketing solution company providing everything you need for any event including print media, exhibition stands and promotional merchandise. As a CIPR Partner, FOX would like to offer all visitors a special discount on promotional merchandise orders. Please phone (0)1892 617999 or email corina.rugeroni@fox-ms.co.uk quoting CIPRNOV13. Come and say hello and collect your free samples, stand 23. Unit 2C, Wyvern House, Longfield Road, Tunbridge Wells, Kent, TN2 3EY +44 (0)1892 617 999 corina.rugeroni@fox-ms.co.uk www.foxprintservices.co.uk @fox_foxprint

Gorkana Group

Stand 8

Gorkana Group is an established market leader of customised media intelligence services providing the UK’s most recommended media database, multi-channel media monitoring and PR measurement insight. Our unique approach gives customers access to an exclusive community and is backed up by exceptional customer support to ensure PRs have a genuine business advantage and can successfully plan, execute and drive their PR programmes. Find out more at gorkana.com. 140 Old Street, London, EC1V 9BJ +44 (0)20 7674 0200 hello@gorkana.com www.gorkana.com @gorkana 19


Exhibitor profiles Hiscox

Stand 34

Hiscox has over 10 years’ experience working with marketing and media professionals and provides professional indemnity insurance specifically designed for your industry. CIPR members save 10% on Hiscox’s standard rates. Hiscox also provides travel insurance to CIPR members at a preferential rate. Terms and conditions apply. 1 Great St Helen’s, London, EC3A 6HX +44 (0)845 512 1897 www.hiscox.co.uk www.hiscox.co.uk/cipr @hiscoxuk

Lissted

Stand 18

Lissted helps you discover and monitor relevant people online using real-world authority to engage more effectively. Its superhuman approach learns who matters by combining human knowledge and experience with the power of machines to deliver clear, actionable insight. From PR professionals to journalists, politicians and more, anyone can now discover the most relevant conversations among the people most relevant to them. The Grainger Suite, Dobson House, Gosforth, Newcastle upon Tyne, NE3 3PF +44 (0)191 233 6328 enquiries@lissted.com www.lissted.com @lissted

Manchester Metropolitan University

©

Superhuman Social Listening

Stand 21

Manchester Metropolitan University Business School is one of the largest providers of professionally accredited courses in the UK. We have a long-standing relationship with the CIPR, developing programmes that open up career opportunities for graduates and provide support to PR professionals and businesses from SME’s to international organisations. All Saints Campus, Oxford Road, Manchester, M15 6BH + 44 (0)161 247 6969 courses@mmu.ac.uk www.mmu.ac.uk @MMUBS

Meltwater

Stand 25

Meltwater is a PR and social media engagement and analysis tool that helps businesses drive growth and build brands. Meltwater’s online intelligence platform analyses billions of digital documents daily to extract precise, timely business insights that help more than 20,000 companies understand their markets, engage their customers and master the new social business environment. With offices in 27 countries, Meltwater is dedicated to personal, global service built on local expertise. Towerbridge House, St Katherine’s Dock, London, E1W 1AA + 44 (0)20 7183 7068 www.meltwater.com @meltwater

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M

Y

Y

Welcome

Win a trip to New York Until 13 December, we’re challenging you to create engaging content, using blogs, tweets, videos or images for our #ThinkGorkana competition around the following themes:

Y

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Behind the scenes A day in the life... Changing media Staying connected

#ThinkGorkana

The winner will be the person that has generated most engagement from their content, and they and a friend will win a three night trip to New York.

For more information, and to sign up today, come and visit us at

Stand 8

gorkana.com/solutions/nycompetition/

twitter.com/Gorkana facebook.com/gorkanagroup linkedin.com/company/Gorkana plus.google.com/+Gorkana


You onlY Know what You’Re made of when You’ve been

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Success is hard-won when you’re a small business, but all the sweeter for it. CIPR members save 10% for the life of the policy.

Business Insurance 0845 512 1897 hiscox.co.uk/cipr Terms and conditions apply. For full terms and conditions see www.hiscox.co.uk/cipr. CIPR members can also save an extra 10% in the first year of your home insurance policy when you purchase this online. Policies are underwritten by Hiscox Underwriting Ltd on behalf of Hiscox Insurance Company Limited. Chartered Institute of Public Relations is an Introducer Appointed Representative of Hiscox Underwriting Ltd which is authorised and regulated by the Financial Conduct Authority. For UK businesses only. 12311 09/13


Exhibitor Welcome profiles Mynewsdesk

Stand 26

Mynewsdesk is the world’s leading all-in-one brand newsroom and multimedia PR platform. Over 5,000 brands as diverse as Costa Coffee, Allianz, Volkswagen, Canon, Nectar, UNICEF, Sitecore, Bury Council and Virgin Trains use their Mynewsdesk newsrooms to publish and distribute their content, achieve greater visibility across search and social media, connect with key influencers and tell their stories. Nexus Place, 25 Farringdon Street, London, EC4A 4AB + 44 (0)20 7029 5785 uk@mynewsdesk.com www.mynewsdesk.com @mynewsdesk_uk

NASDAQ OMX

Stand 13

At NASDAQ OMX Corporate Solutions, our powerful PR solutions can help you identify and reach key traditional and social media contacts, monitor the effectiveness of all of your campaigns and measure the impact of your efforts. Say hello at stand 13 to learn more, or visit us online. 131 Finsbury Pavement, London, EC2A 1NT + 44 (0)20 7065 8063 corporatesolutions@nasdaqomx.com www.nasdaqomx.com/corporatesolutions @MyCorpSolutions

PRCA

Stand 36

The PRCA is the largest PR association in Europe, representing 12,000 people in agencies, in-house communications teams, and individuals. The PRCA promotes all aspects of PR and communications. It exists to raise standards, providing members with industry data, facilitating the sharing of communications best practice and creating networking opportunities. Willow House, Willow Place, London, SW1P 1JH +44 (0)20 7233 6026 Francis.ingham@prca.org.uk www.prca.org.uk @prca_uk

Precise

Stand 16

Precise is a business information group that provides media monitoring and media analysis services and software applications to public relations, marketing and media professionals across organisations of every type. Its recently launched Media Platform+ is unique in providing integrated access to social media and mainstream news and analytics in a single timeline. The Registry, Royal Mint Court, London, EC3N 4QN +44 (0)20 7264 4790 contact@precise.co.uk www.precise.co.uk @PreciseTweets

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Exhibitor Welcome profiles PR Gym

Stand 32

It’s an online media evaluation tool. It calculates AVE, OTS, PR Value, Key Messages, Sentiment and Trend Data, in listings and in cool reports. Instantly. This gives you accuracy, consistency, and accountability. Brilliant! Media evaluation was boring. It isn’t anymore! The Fat Shack, 51 Markenfield Road, Guildford, Surrey, GU1 4PD +44 (0)1483 490 115 paul@prgym.co.uk www.prgym.co.uk @PRGym

PR Newswire

Stand 17

PR Newswire is the global leader in innovative communications and marketing services, enabling organisations to connect and engage with their target audiences worldwide. Providing multimedia news targeting, distribution and monitoring products, PR Newswire helps you promote your brand, generate awareness, drive sales and increase revenue. 209-215 Blackfriars Road, London, SE1 8NL +44 (0)20 7454 5382 MarketingUK@prnewswire.co.uk www.prnewswire.co.uk @PRNEurope

PRWeek

Stand 4

PRWeek is the definitive and authoritative voice for the UK PR and communications industry; committed to bringing its readers the latest news stories on people, events and issues affecting the industry from assessing the impact of crisis in the financial markets to advancing debate on critical challenges for PR. 174 Hammersmith Road, London, W6 7JP +44 (0)20 8267 5000 lisa.lione@haymarket.com www.prweek.co.uk @prweekuknews

Shout! Communications

Stand 24

Shout! Communications is a specialist broadcast PR consultancy that offers everything a client might need to secure coverage on television, online and on radio. Led by national broadcast journalists, our experts can support you with multimedia campaigns that effectively promote brands through the creation and distribution of high quality content. 44 Wellington Street, Covent Garden, London, WC2E 7BD +44 (0)20 7240 7373 / +44 (0)20 7240 9980 hello@shoutcommunications.co.uk www.shoutcommunications.co.uk @shoutcomms

Shout! Communications

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Chartered InstItute of PublIC relatIons

adVance your career in 2014 with cipr qualifications Courses start from January online and at study centres nationwide. Visit us on stand 5 to find out more cipr.co.uk/qualifications

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Exhibitor Welcome profiles Ten14 Media / Fixation Video

Stand 37

Ten14 Media. We’re journalists. Working for PRs and Brands. We create content, develop ideas and media train teams... putting our skills and contacts to work to generate coverage. Fixation Video makes your event live online forever. Daily video blogs, event summaries, product demos and keynote presentations bring new audiences and buzz to your event. Ten14 Media +44 (0)7947 141 014 jw@ten14media.com www.ten14media.com @ten14media

Fixation Video +44 (0)20 3551 5221 hello@fixationvideo.com www.fixationvideo.com @fixationvideo

TNR Communications

Stand 33

TNR is the specialist communications consultancy of the Press Association offering brands and agencies video production, broadcast PR, photography and media training. Our guiding principle is to apply the same specialist knowledge and reputation for excellence to our services, for which the Press Association is so highly regarded. Press Association, 292 Vauxhall Bridge Road, London, SW1V 1AE +44 (0)20 7963 7163 laura@tnrcommunications.co.uk www.tnrcommunications.co.uk @TNRNews

tothepoint

Stand 12

We are a design agency specialising in brand communications and identity. Our clients appreciate the directness that tothepoint represents through its simplicity, honesty and lack of jargon. We bring simplicity to complex messaging, create unique brands and environments, and help clients differentiate themselves and their offer. 5 Maidstone Buildings Mews, 72-76 Borough High Street, London, SE1 1GN +44 (0)20 7378 6999 info@tothepoint.co.uk www.tothepoint.co.uk @ttpdesign

Traackr

Stand 15

Traackr is a powerful influencer analytics suite that supports successful influencer marketing strategies by giving you the knowledge you need to craft smart strategies and effective plans. We help you understand your audience and focus your attention on the most important people and content on the social web. Over 140 enterprises and 40% of the top communications agencies use our people discovery engine and influencer tools to drive their marketing and communications strategies. Our customers are forward-thinking organisations and include EMC, JP Morgan Chase & Co, PTC, Hill+Knowlton Strategies, Porter Novelli and more. We are headquartered in San Francisco with offices in Boston, New York and London. 4th Floor, 13-19 Vine Hill, London, EC1R 5DW London +44 (0)203 239 2127 scookney@traackr.com www.traackr.com @traackr 27



Exhibitor Welcome profiles USP Content

Stand 11

USP Content has been delivering high quality programming for brands and broadcasters since 1990. For clients wishing to embed their message in the trusted environment of editorial, we offer the achievable and the affordable. Listed in the BBC Annual Report as one of their top three radio suppliers, we create over 500 hours per year of commissioned programming for the BBC, and over 100 hours for Absolute Radio. Our TV credits extend to BBC Three, ITV, SKY Sports and Setanta. Broadcast Centre, 32-33 Gresse Street, London, W1T 1QT +44 (0)20 7927 6600 info@uspcontent.com www.uspcontent.com @USPcontent

Vuelio

Stands 14 & 19

With over 300 clients, Vuelio is the market leading, web-based software suite for managing all your media and stakeholder interactions. Featuring a comprehensive media and parliamentary contacts database, press release distribution and real-time, targeted online and social media monitoring, Vuelio helps you to manage the full media cycle from campaign planning to execution, and monitoring coverage and reporting. 1 Bath Place, Rivington Street, London, EC2A 3DA +44 (0)84 3659 3480 info@aimediacomms.com www.aimediacomms.com @AIMediaComms

Wiley

Stand 1

Wiley has been a valued source of information and understanding for more than 200 years. Wiley content, products, and services help researchers, professionals, educators and students around the world meet their needs and fulfil their aspirations. Wiley is proud to be the publisher of both Share This and Share This Too authored by the CIPR Social Media Panel. The Atrium, Southern Gate, Chichester, West Sussex, PO19 8SQ +44 (0)1243 779777 business_uk@wiley.com www.wiley.com @businessreads

29


Exhibitor A-Z and floor plan Stand Number 35

Alpha Agency

9

Business Wire

20

Chartered Institute of Public Relations (CIPR)

5

CIPR Marcomms

6

Cision

7

The Copyright Licensing Agency

10

DWPub

22

FOX

23

Gorkana Group

34

Lissted/RealWire

18

Manchester Metropolitan University

21

Meltwater

25

Mynewsdesk

26

NASDAQ OMX

13

PRCA

36

Precise

16

PR Gym

32

PR Newswire

17 4

Shout! Communications

24

Ten14 Media/Fixation Video

37

TNR Communications

33

tothepoint

12

Traackr

15

USP Content

11

Vuelio

14 & 19

Wiley

1

Organiser’s office

3

Visitor and Sales Centre

2

30

#PRShow13

Stream 2

Atrium

8

Hiscox

PRWeek

CIPR Taster Workshops

Access From Ground Level

Balcony Rail

Agenda Strategies

Stage

Goods Lift

Ketchum Advice Hub

Stage

Exhibitor

EXIT

Stream 3


Welcome

Café

f1 recruitment Careers Centre

Main Entrance from Stairs at Second Level Balcony Rail

Balcony Rail

Balcony Rail

Stream 1

Balcony Rail

Balcony Rail

Stage

32

33

34

35

36

To Lift

37

Gallery Hall

Vocus Social Surgery

22

17

16

11

10

1

24

21

18

15

12

9

2

25

20

19

14

13

8

3

EXIT

Visitor and Organiser’s Sales Centre Office

23

Disabled Passenger Lift 26

7

EXIT

HEADLINE SPONSOR

6

5

4

EXIT

SPONSORS AND PARTNERS

31


Chartered InstItute of PublIC relatIons

Raising standaRds RepResenting membeRs Leading the pRofession

We support the development of public relations practitioners at every stage of their careers through our first class training, industry-recognised qualifications, CPD scheme and Code of Conduct.

Visit us on stand 5 to LeaRn moRe cipR.co.uk @cipR_uk

CIPR_PR-Show_Advert_FullPage_18.11.13_V2.indd 1

18/11/2013 16:58


25

ONE COMPANY

40,000 CORPORATE GIFTS

25

CALL FOX NOW ON 01892 617999


CREATIVE

DISTRIBUTION

CORPORATE GIFTS

ARE YOU LOOKING FOR A SINGLE SOURCE MARKETING SOLUTION? POINT OF SALE

STORAGE

DIRECT MAIL

25

provides a number of services including corporate gifts, print, direct mail, creative, POS, storage & distribution. Let us help you with your next marketing campaign. With our knowledge and expertise we can save you time and money whilst providing an easy, convenient “under one roof” solution.

PRINT

As a CIPR partner we would like to offer all visitors a special discount on all corporate gift orders placed by 31 January 2014. Please phone 01892 617999 or email corina.rugeroni@fox-ms.co.uk quoting ciprnov13. Come and say hello and collect your free sample, stand 23.

FOX would like to say thank you for coming to the PR Show today! Simply complete the details below to receive your free mug: First name

Surname

Company name

Job title

Full address Email address

FANCY A

CUPPA?

Tea or coffee?

Tea

Coffee

Milk

Yes

No

Sugar

Yes

No

(if yes how many?)

NOW YOU JUST NEED TO TEAR OFF THE SLIP AND HAND IT INTO NATALIE OR CORINA ON STAND 23


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