PRIDE AWARDS 10 2013 YEARS
01 The CIPR PRide Awards recognise outstanding public relations campaigns, teams and individuals in 12 regions and nations around the UK. Winning an award, or making the shortlist, puts you and your work in the spotlight. Industry awards give you a competitive edge, helping you win new business and retain your client accounts. And if you’re working in-house, your achievement will demonstrate to the rest of the organisation just how valuable your public relations work is. View the categories open in your region or nation and start planning your entries today.
PRIDE AWARDS 10 2013 YEARS HOW TO ENTER •S elect your category & view criteria
ENTRY DEADLINE 18:00 on 10 June 2013
•R ead rules of entry & FAQs
LATE ENTRY DEADLINE 18:00 on 17 June 2013
•P repare your 1,000 word pdf entry (text only – no images)
ENTRY FEES Entry fee: £100 + VAT
•E nsure third party sign off & no AVEs included •P repare your supporting information document (maximum 6 pages of clippings, images, links, videos etc)
Concessionary fee: £75 + VAT (reduced fee available where payment is made by a charity, Not-for-Profit, or Public Sector organisation only when entering Not-for-Profit and Public Sector categories)
•S elect company logo & high res image to represent your entry
Outstanding Small Consultancy category: £75 + VAT
•P ayment can be made online after uploading files.
Outstanding Freelance Practitioner category: £50 + VAT Outstanding Young Communicator category: £75 + VAT
LATE ENTRY FEE An additional £75 + VAT per late entry submitted after 10 June 2013. NEW RULES TO NOTE If AVEs are mentioned or used within your entry you will receive a score of zero for the research, planning, measurement and evaluation section. SPECIAL AWARD All campaign category winners will be automatically entered for a special judges’ award which will recognise the best use of research, planning, measurement and evaluation.
02 YOUR PRIDE AWARDS REGIONS AND NATIONS
03
CYMRU WALES
04
EAST ANGLIA
05
HOME COUNTIES SOUTH
06
MIDLANDS
07
NORTH EAST
08
NORTH WEST
09
NORTHERN IRELAND
10
SCOTLAND
11
SOUTH WEST
12
THAMES & CHILTERN
13
ESSEX & W CHANNEL ISLANDS
SELECT YOUR REGION OR NATION FOR MORE INFORMATION
SCOTLAND
NORTH WEST NORTH EAST
NORTHERN IRELAND
PRIDE AWARDS 10 2013 YEARS
YORKSHIRE AND LINCOLNSHIRE
MIDLANDS
14
ORKSHIRE & Y LINCOLNSHIRE
EAST ANGLIA
CYMRU WALES
THAMES AND CHILTERN
SOUTH WEST
WESSEX AND CHANNEL ISLANDS
HOME COUNTIES SOUTH
03 CYMRU WALES 2013 CATEGORIES & DINNER
THERE ARE 22 PRIDE AWARDS CATEGORIES IN CYMRU WALES.
‘It was a real honour to receive the award; it celebrated the hard work that went into building an event that meets the needs of our sector.’
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST USE OF SOCIAL MEDIA
NOT-FOR-PROFIT CAMPAIGN
BEST INTERNAL PUBLICATION
INTERNAL COMMUNICATIONS CAMPAIGN
BEST EVENT
COMMUNITY RELATIONS CAMPAIGN
ISSUES OR CRISIS MANAGEMENT
THE DINNER
PUBLIC SECTOR CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
18 October 2013 Hilton Cardiff
Claire Knowles Events Officer, Sport Wales
LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN HEALTHCARE CAMPAIGN CONSUMER RELATIONS CAMPAIGN BEST USE OF MEDIA RELATIONS INTEGRATED CAMPAIGN
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BEST EXTERNAL PUBLICATION
PUBLIC AFFAIRS CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR OUTSTANDING SMALL CONSULTANCY OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS
#prideCYM
04 EAST ANGLIA 2013 CATEGORIES & DINNER
THERE ARE 22 PRIDE AWARDS CATEGORIES IN EAST ANGLIA.
‘PRide creates a focus for our members to celebrate excellence and to inspire outstanding public relations work across the East Anglia region.’
NOT-FOR-PROFIT CAMPAIGN
BEST EVENT
INTERNAL COMMUNICATIONS CAMPAIGN
CORPORATE SOCIAL RESPONSIBILITY CAMPAIGN
COMMUNITY RELATIONS CAMPAIGN
ISSUES OR CRISIS MANAGEMENT
Paul Howlett MCIPR Chair, CIPR East Anglia
PUBLIC SECTOR CAMPAIGN
REGIONAL CAMPAIGN OF THE YEAR
LOW BUDGET CAMPAIGN HEALTHCARE CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
CONSUMER RELATIONS CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR
BEST USE OF MEDIA RELATIONS
OUTSTANDING SMALL CONSULTANCY
INTEGRATED CAMPAIGN
OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM
BEST USE OF SOCIAL MEDIA BEST EXTERNAL PUBLICATION BEST INTERNAL PUBLICATION BEST USE OF DIGITAL
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OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS THE DINNER 6 November 2013 Trinity Park, Ipswich #prideEA
05 HOME COUNTIES SOUTH 2013 CATEGORIES & DINNER
THERE ARE 22 PRIDE AWARDS CATEGORIES IN HOME COUNTIES SOUTH.
‘ Quite simply, the PRide Awards are the only way to showcase your work to your peers, clients and prospective clients to help you stand out in the busy public relations industry in the South East.’
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
lison Baldwin MCIPR A Committee member, CIPR Home Counties South
NOT-FOR-PROFIT CAMPAIGN INTERNAL COMMUNICATIONS CAMPAIGN COMMUNITY RELATIONS CAMPAIGN PUBLIC SECTOR CAMPAIGN LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN
BEST TECHNOLOGY CAMPAIGN - NEW BEST EXTERNAL PUBLICATION BEST INTERNAL PUBLICATION BEST USE OF DIGITAL BEST EVENT OUTSTANDING FREELANCE PRACTITIONER OUTSTANDING YOUNG COMMUNICATOR
HEALTHCARE CAMPAIGN
OUTSTANDING SMALL CONSULTANCY
CONSUMER RELATIONS CAMPAIGN
OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM
BEST USE OF MEDIA RELATIONS
OUTSTANDING PUBLIC RELATIONS CONSULTANCY
INTEGRATED CAMPAIGN BEST USE OF SOCIAL MEDIA
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PRIDE AWARDS 2013 10YEARS THE DINNER 4 December 2013 Hilton Brighton Metropole #prideHCS
06 MIDLANDS 2013 CATEGORIES & DINNER
THERE ARE 21 PRIDE AWARDS CATEGORIES IN THE MIDLANDS.
‘The PRide Awards are a great way of benchmarking our performance against the best communicators in the public and private sectors. They are highly valued by the team in Derbyshire as well as the county council.’
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST EXTERNAL PUBLICATION
NOT-FOR-PROFIT CAMPAIGN
BEST USE OF DIGITAL
INTERNAL COMMUNICATIONS CAMPAIGN
BEST EVENT
Jenny Tozer FCIPR Director of Communications (Designate) Derbyshire County Council
COMMUNITY RELATIONS CAMPAIGN PUBLIC SECTOR CAMPAIGN LOW BUDGET CAMPAIGN HEALTHCARE CAMPAIGN CONSUMER RELATIONS CAMPAIGN BEST USE OF MEDIA RELATIONS INTEGRATED CAMPAIGN BEST USE OF SOCIAL MEDIA
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BEST INTERNAL PUBLICATION
CORPORATE SOCIAL RESPONSIBILITY CAMPAIGN OUTSTANDING FREELANCE PRACTITIONER OUTSTANDING YOUNG COMMUNICATOR OUTSTANDING SMALL CONSULTANCY OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS THE DINNER 8 November 2013 Hilton Birmingham Metropole #prideMID
07 NORTH EAST 2013 CATEGORIES & DINNER
THERE ARE 24 PRIDE AWARDS CATEGORIES IN THE NORTH EAST.
84% of PRide Awards winners have seen a commercial benefit as a result of winning.*
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST EXTERNAL PUBLICATION
NOT-FOR-PROFIT CAMPAIGN
BEST USE OF DIGITAL
INTERNAL COMMUNICATIONS CAMPAIGN
BEST EVENT
COMMUNITY RELATIONS CAMPAIGN PUBLIC SECTOR CAMPAIGN LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN
CORPORATE SOCIAL RESPONSIBILITY CAMPAIGN BEST USE OF PHOTOGRAPHY OR DESIGN OUTSTANDING FREELANCE PRACTITIONER
HEALTHCARE CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR
CONSUMER RELATIONS CAMPAIGN
OUTSTANDING SMALL CONSULTANCY
BEST USE OF MEDIA RELATIONS
OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM
INTEGRATED CAMPAIGN
OUTSTANDING PUBLIC RELATIONS CONSULTANCY
BEST USE OF SOCIAL MEDIA BEST TECHNOLOGY CAMPAIGN - NEW * In a recent survey of 162 CIPR PRide Awards 2012 winners across the UK.
BEST INTERNAL PUBLICATION
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PRIDE AWARDS 2013 10YEARS THE DINNER 3 October 2013 Hilton Newcastle Gateshead Hotel #prideNE
08 NORTH WEST 2013 CATEGORIES & DINNER
THERE ARE 24 PRIDE AWARDS CATEGORIES IN THE NORTH WEST.
‘PRide is the highlight of our region’s calendar every year, and acts as a real celebration of the fantastic work taking place both in agency and in-house and across the private and public sectors.’
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST INTERNAL PUBLICATION
NOT-FOR-PROFIT CAMPAIGN
BEST EVENT
INTERNAL COMMUNICATIONS CAMPAIGN
CORPORATE SOCIAL RESPONSIBILITY CAMPAIGN
COMMUNITY RELATIONS CAMPAIGN
ISSUES OR CRISIS MANAGEMENT
PUBLIC SECTOR CAMPAIGN
BEST USE OF PHOTOGRAPHY OR DESIGN
Erin Portsmouth MCIPR Chair, CIPR North West
LOW BUDGET CAMPAIGN
BEST USE OF DIGITAL
HEALTHCARE CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
CONSUMER RELATIONS CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR
BEST USE OF MEDIA RELATIONS
OUTSTANDING SMALL CONSULTANCY
INTEGRATED CAMPAIGN
OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM
BEST USE OF SOCIAL MEDIA BEST TECHNOLOGY CAMPAIGN - NEW BEST EXTERNAL PUBLICATION
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OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS THE DINNER 13 November 2013 The Point at LCCC, Manchester #prideNW
09 NORTHERN IRELAND 2013 CATEGORIES & DINNER
THERE ARE 23 PRIDE AWARDS CATEGORIES IN NORTHERN IRELAND.
‘PRide is the highlight of the public relations calendar in Northern Ireland. It is the opportunity to highlight excellence in our profession and celebrate the very best it has to offer.‘
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST EXTERNAL PUBLICATION
NOT-FOR-PROFIT CAMPAIGN
BEST USE OF DIGITAL
INTERNAL COMMUNICATIONS CAMPAIGN
BEST EVENT
COMMUNITY RELATIONS CAMPAIGN
BEST USE OF PHOTOGRAPHY OR DESIGN
THE DINNER
PUBLIC SECTOR CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
11 October 2013 Culloden Estate & Spa, Belfast
ary McKeown MCIPR G Chair, CIPR Northern Ireland
LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN HEALTHCARE CAMPAIGN CONSUMER RELATIONS CAMPAIGN BEST USE OF MEDIA RELATIONS INTEGRATED CAMPAIGN BEST USE OF SOCIAL MEDIA
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BEST INTERNAL PUBLICATION
PUBLIC AFFAIRS CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR OUTSTANDING SMALL CONSULTANCY OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS
#prideNI
10 SCOTLAND 2013 CATEGORIES & DINNER
THERE ARE 21 PRIDE AWARDS CATEGORIES IN SCOTLAND.
88% of PRide Awards winners enter to increase their profile or gauge their performance against industry standards.*
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST EXTERNAL PUBLICATION
NOT-FOR-PROFIT CAMPAIGN
BEST EVENT
INTERNAL COMMUNICATIONS CAMPAIGN
PUBLIC AFFAIRS CAMPAIGN
COMMUNITY RELATIONS CAMPAIGN PUBLIC SECTOR CAMPAIGN LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN CONSUMER RELATIONS CAMPAIGN BEST USE OF MEDIA RELATIONS INTEGRATED CAMPAIGN BEST USE OF SOCIAL MEDIA
* In a recent survey of 162 CIPR PRide Awards 2012 winners across the UK.
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BEST INTERNAL PUBLICATION
SCOTTISH PUBLIC SECTOR TEAM OF THE YEAR OUTSTANDING FREELANCE PRACTITIONER OUTSTANDING YOUNG COMMUNICATOR OUTSTANDING SMALL CONSULTANCY OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS THE DINNER 24 October 2013 The Grand Central Hotel, Glasgow #prideSCO
11 SOUTH WEST 2013 CATEGORIES & DINNER
THERE ARE 22 PRIDE AWARDS CATEGORIES IN THE SOUTH WEST.
‘To be part of this year’s PRide Awards would enable you to demonstrate to your employers and clients that you really are the best of the best.’
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
Sarah Pinch MCIPR Chair, CIPR South West
NOT-FOR-PROFIT CAMPAIGN INTERNAL COMMUNICATIONS CAMPAIGN COMMUNITY RELATIONS CAMPAIGN
BEST USE OF DIGITAL BEST EVENT ISSUES OR CRISIS MANAGEMENT BEST USE OF PHOTOGRAPHY OR DESIGN
PRIDE AWARDS 2013 10YEARS
REGIONAL CAMPAIGN OF THE YEAR
THE DINNER
LOW BUDGET CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
22 November 2013 The Bristol
CONSUMER RELATIONS CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR
BEST USE OF MEDIA RELATIONS
OUTSTANDING SMALL CONSULTANCY
INTEGRATED CAMPAIGN
OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM
PUBLIC SECTOR CAMPAIGN
BEST USE OF SOCIAL MEDIA BEST EXTERNAL PUBLICATION BEST INTERNAL PUBLICATION
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OUTSTANDING PUBLIC RELATIONS CONSULTANCY
#prideSW
12 THAMES & CHILTERN 2013 CATEGORIES & DINNER
THERE ARE 21 PRIDE AWARDS CATEGORIES IN THAMES & CHILTERN.
60% of PRide Awards winners reference their accolades when pitching for new business.*
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST USE OF SOCIAL MEDIA
NOT-FOR-PROFIT CAMPAIGN
BEST INTERNAL PUBLICATION
INTERNAL COMMUNICATIONS CAMPAIGN
BEST USE OF DIGITAL BEST EVENT
COMMUNITY RELATIONS CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
THE DINNER
PUBLIC SECTOR CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR
1 November 2013 Sopwell House Hotel, St Albans
LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN HEALTHCARE CAMPAIGN CONSUMER RELATIONS CAMPAIGN BEST USE OF MEDIA RELATIONS INTEGRATED CAMPAIGN
* In a recent survey of 162 CIPR PRide Awards 2012 winners across the UK.
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BEST EXTERNAL PUBLICATION
OUTSTANDING SMALL CONSULTANCY OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS
#prideTC
13 WESSEX & CHANNEL ISLANDS 2013 CATEGORIES & DINNER
‘We very much appreciate our efforts being recognised publicly by an organisation that sets the gold standard in effective local public relations.’ J ames Keating-Wilkes Communications Manager South Central Ambulance Service NHS Foundation Trust
THERE ARE 23 PRIDE AWARDS CATEGORIES IN WESSEX & THE CHANNEL ISLANDS.
PRIDE AWARDS 2013 10YEARS
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
BEST EXTERNAL PUBLICATION
NOT-FOR-PROFIT CAMPAIGN
BEST USE OF DIGITAL
INTERNAL COMMUNICATIONS CAMPAIGN
BEST EVENT
COMMUNITY RELATIONS CAMPAIGN
ISSUES OR CRISIS MANAGEMENT
THE DINNER
PUBLIC SECTOR CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
20 November 2013 St Marys Stadium, Southampton
LOW BUDGET CAMPAIGN BEST SPORTING CAMPAIGN HEALTHCARE CAMPAIGN CONSUMER RELATIONS CAMPAIGN BEST USE OF MEDIA RELATIONS INTEGRATED CAMPAIGN BEST USE OF SOCIAL MEDIA
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BEST INTERNAL PUBLICATION
PUBLIC AFFAIRS CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR OUTSTANDING SMALL CONSULTANCY OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM OUTSTANDING PUBLIC RELATIONS CONSULTANCY
#prideWX
14 YORKSHIRE & LINCOLNSHIRE 2013 CATEGORIES & DINNER
THERE ARE 21 PRIDE AWARDS CATEGORIES IN YORKSHIRE & LINCOLNSHIRE.
‘PRide is the time when individuals, teams and agencies from across Yorkshire & Lincolnshire come together to celebrate the exceptional talent that keeps our region at the forefront of the UK’s public relations profession.’
CORPORATE AND BUSINESS COMMUNICATIONS CAMPAIGN
Gary Taylor MCIPR Chair, CIPR Yorkshire & Lincolnshire
CORPORATE SOCIAL RESPONSIBILITY CAMPAIGN
NOT-FOR-PROFIT CAMPAIGN
ISSUES OR CRISIS MANAGEMENT
INTERNAL COMMUNICATIONS CAMPAIGN
BEST USE OF PHOTOGRAPHY OR DESIGN
COMMUNITY RELATIONS CAMPAIGN
REGIONAL CAMPAIGN OF THE YEAR
PUBLIC SECTOR CAMPAIGN
OUTSTANDING FREELANCE PRACTITIONER
LOW BUDGET CAMPAIGN HEALTHCARE CAMPAIGN
OUTSTANDING YOUNG COMMUNICATOR
BEST USE OF MEDIA RELATIONS
OUTSTANDING SMALL CONSULTANCY
INTEGRATED CAMPAIGN
OUTSTANDING IN-HOUSE PUBLIC RELATIONS TEAM
BEST USE OF SOCIAL MEDIA BEST USE OF DIGITAL BEST EVENT
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OUTSTANDING PUBLIC RELATIONS CONSULTANCY
PRIDE AWARDS 2013 10YEARS THE DINNER 28 November 2013 The Queens, Leeds #prideYL
15 CONTACT US
FOLLOW YOUR CIPR GROUP ON TWITTER FOR ALL THE LATEST UPDATES BY CLICKING ON YOUR REGION OR NATION BELOW.
If you need any help with your PRide Awards entry or would like guidance on the categories or entry criteria, please get in touch:
CHANNEL ISLANDS
T: 0207 631 6900 E: PRIDEAWARDS@CIPR.CO.UK WWW.CIPR.CO.UK/PRIDE
HOME COUNTIES SOUTH
CYMRU WALES EAST ANGLIA
MIDLANDS NORTH EAST NORTH WEST NORTHERN IRELAND SCOTLAND SOUTH WEST THAMES & CHILTERN WESSEX YORKSHIRE & LINCOLNSHIRE
PRIDE AWARDS 10 2013 YEARS