The Dentistry Show Newspaper July/August 2016

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EXHIBITOR NEWS

The Dentistry Show

The Industry Debate Opening up the programme in the GDP Theatre at The Dentistry Show 2016, ‘The Industry Debate: The Next Five Years in Dentistry’ provided a very interesting take on the immediate future of the profession.

Spokespeople from various areas of dentistry offered their perspectives and predictions, coming together towards the end to debate key issues brought to the floor by delegates.

Representing the dental corporates, the messages communicated by Eddie Coyle, Clinical Director of Oasis Dental Care and Steve Preddy, Dental Clinical Director of Bupa UK were fairly similar. They both highlighted that patient care is and will continue to be at the centre of everything they do. They discussed how technological advancements have changed patient expectations and how in turn, dental providers need to consider how they would offer increased choices and really utilise online platforms. Eddie also suggested that the skill mix in practices could be used to enhance support for dentists, while Steve predicted that appointments would get longer for clinicians – mostly due to the increased amount of information that would need to be provided.

Anitha Gnanavel, Senior House Officer at Demford Hospital

there were plenty opportunities to learn new skills, develop existing knowledge and network with some of the brightest and most forward-thinking minds in the profession.

Aside from the main lecture theatres, other key features that will return once again for 2017 include the PerioLounge, EndoLounge, Short-Term Ortho Lounge and ADI Implant Theatre, each providing an update on techniques, materials and products in the various disciplines. The popular CORE CPD Theatre will also make an appearance, covering all the GDC recommended topics and more to provide intensive but entertaining CPD training for the whole team.

Yet another benefit of the event will be the extensive trade exhibition, bringing together all the leading dental suppliers and manufacturers. Whether you’re looking to source new equipment, update your software programmes or try new materials, information and demonstrations will be available on an array of cuttingedge products. Held shortly after IDS Cologne 2017, the event will be the perfect place to discover the very latest innovations in the UK marketplace.

Following its increasing success over the past few years, continues on page 2

www.thedentistryshow.co.uk or Call: +44 (0)207 348 5270

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2017 FLOOR PLAN AND EXHIBITOR LIST

SEE PAGES 6 & 7

The Dentistry Show Network

A DATE FOR THE DIARY

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The Dentistry Show 2016 was another fantastic event packed with free and first-class education, motivational lectures, hands-on workshops and world renowned speakers. With two-day lecture programmes tailored to meet the needs of each member of the dental team,

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Keeping up with the dental profession can often be a job unto itself. In the ever-evolving dental arena there are always new regulations, new pieces of equipment and new ideas to remain abreast of, which is important for practices looking to operate at the cutting-edge of dentistry.

While some of this might fall within the realms of routine CPD training, sometimes it is necessary to go beyond this in order to get the latest updates. The benefits of getting the whole team involved in such a search for knowledge and inspiration are clear, so events that welcome every member of the practice team are ideal.

With this in mind, make sure you save the dates in your diary for The Dentistry Show 2017:

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2016-06-03 10:26 AM

Offering a different companies’ point of view, Roger Matthews, Chief Dental Officer at Denplan, described the recent history of the company.

Stephen Henderson, Senior Dental Advisor at Dental Protection then took to the podium to address some of the pressing issues of recent times. He was keen to highlight that the GDC remained a necessary organisation, despite the various grievances among the profession of late and suggested that the Dentist Act of 1984 needed modernising. He surmised that the same could be said for the complaint handling procedures in order to encourage uniformity regarding local resolutions and even touched on the possibility of ‘apology legislation’ and what that might mean for dentistry.

Sandra White from Public Health England went on to congratulate the profession on the recent improvements in oral health across the nation, but warned that more needs to be done. She highlighted the need to deal with both children’s oral health and the demands of an ageing population over the next five years, encouraging delegates to lead the way.

Next up was John Milne, Senior Dental Advisor for the CQC. Explaining that the CQC was in discussions to help improve inspections in the future, he highlighted the need for increased collaboration between the dental team and those working in care homes and health and social settings, and how this might be reflected in the CQC’s future communications with other healthcare regulators. John also predicted the growth of dental corporates in the next few years, hoping the profession would embrace the opportunities this could offer.

Bringing the view of dental practice managers to the floor, President of the Association of Dental Administrators and Managers (ADAM), Niki Boersma focused on ensuring practices employed the right people with the right skills. With advancements in technology, increased compliance requirements continues on page 2

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www.thedentistryshow.co.uk

continued from page 1 The Dentistry Show is delighted with the continued support of various dental organisations, associations and societies. Many are set to return for 2017 on the Professional Hub, so you can meet members and representatives in person and find out more about the benefits of membership and how each association can help you advance in your career.

In addition to all this, with thousands of professionals, trade companies and international speakers in attendance, The Dentistry Show is the ideal platform from which to build and strengthen networks. You can meet old friends and new over coffee, discuss technologies with the experts who helped develop them and gain fresh ideas from those at the forefront of dentistry. What’s more, colocated with The Dental Technology Showcase, you can also catch up with the laboratories you work with, while discovering new services that might be available to you.

All in all, The Dentistry Show 2017 promises to be the dental event of the year once again. Completely free to attend for all the team, make sure you save the dates in your diary!

Feedback from The Dentistry Show 2016 included: “It’s been informative, educational and beneficial to all the team. It’s great to see, try as well as compare all the new upcoming dental products, so that we can provide the very best patient care. Excellent day out for all the team!”

April Shipley, Team Manager, Brooklands Dental Clinic, Milton Keynes “There is more content for dental nurses at this show than at others. We have enjoyed the Dental Nurses Forum and have picked up a lot of tips and hints. The CORE CPD Theatre has also been excellent.”

Linda Lawson and Sharon Smith, Dental Nurses “As a dental hygienist, I relish that The Dentistry Show provides associations such as the BADT and British Society of Dental Hygiene and Therapy (BSDHT) with a platform to voice pertinent messages to such a widespread audience, and as a result, I have enjoyed attending the H&T Symposium.”

Helen Pigg, Dental Hygienist.

“As a first timer at The Dentistry Show 2016, I am very impressed with the set up and it’s a great experience to be able to attend lectures by first-class speakers.”

Josh Sharpling, Dentist.

The Dentistry Show and DTS 2017 will be held on Friday 12th and Saturday 13th May at the NEC in Birmingham.

For further details visit www.thedentistryshow.co.uk call 020 7348 5270 or email dentistry@closerstillmedia.com

3 great reasons to smile!

continued from page 1 and more business management and analysis becoming necessary, clinical skills are no longer the only essential assets for successful dental practices.

She suggested it would become important to put the ‘health’ back into ‘healthcare’.

Finally, Professor Avijit Banerjee BDS MSc Phd (Lond) LDS FDS (Rest Dent) FDS RCS (Eng) FHEA concluded the first part of the session. Agreeing with much of what his fellow speakers had covered, he added that it would be important to consider how practices could implement minimal intervention and use the whole team to provide effective preventative care in the next few years. He also pointed out that responsibility of oral health is as much on the patient as the professional and that more practice-based research would be needed in the future.

At this point, delegates had the opportunity to ask their own questions and share their concerns for debate by the panel. Among the points raised was how the dental profession might engage other healthcare professionals for a more collaborative approach. This was met by agreement by all panel members that most individuals are already attempting to do this and that they needed more support from the relevant governing bodies and organisations, such as the Department of Health, to see more success.

Other queries brought to the floor concluded in advice for newly qualified dentists to gain experience in general practice before looking to specialise, despite the increasing need for specialists in the future as patient care becomes even more complex. Another engaging discussion was on distribution of funds in dentistry. With a 5% increase in patient fees and only a 0.7% uplift for practices, professionals were passionate about wanting to know where the extra money was going. It was suggested that the private and public sector representatives needed to have a sensible discussion about this in order to support the patient-centred pathway and allocate resources where they were most needed.

All-in-all this was a very interesting and highly stimulating session for everyone in attendance, with every perspective covered.

How do we Increase the Sales of Teeth Whitening Treatment?

UNFLAVOURED

Make sure that your patients are aware that you provide this type of treatment. If I sat in your reception area, would I know that you provided this treatment? Leave a photobook in your waiting room with before and after photos.

NON FOAMING

At every consultation, ask your patient questions about their appearance. For example show your patient a mirror and ask them questions such as ‘Mrs. Patient looking at your teeth, is there anything that you would you like to change or improve about your smile?

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FRIEN Y DL

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Never make any assumptions about 3 who to ask these questions to. I have delivered over 23,000 hours of business training to the dental market and the biggest communication mistake dentists make, is they make assumptions about their patients, this leads to thousands of pounds worth of lost opportunities every year.

1000ppm/ 1450ppm FLUORIDE PROTECTION

If the client states they are interested in the treatment, please do not launch into the standard technical presentation of the process. Instead ask “What would you like your teeth to look like at the end? And what impact would whiter teeth have on your day to day life?

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This has resulted in the development of a toothpaste with no flavour or sodium lauryl sulphate (foaming agent) but still with the protection of 1000ppm fluoride for children aged 0-3 years and 1450ppm fluoride for children aged 4 years plus and adults.

Other possible indications for the need of an unflavoured toothpaste include; People who simply don’t like the taste of mint or adults and children with learning disabilities where they perceive mint to have a ‘hot’ or ‘burning’ sensation.

FOR MORE INFORMATION VISIT OUR WEBSITE:

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Once you have asked at least 6-8 questions and you have conducted your examination, then you can present your solution back to the patient. Show them pictures of previous patients

5

Now that you have explained the benefits and presented your evidence, you can now inform the patient on how you would administer the treatment and of course you can tell them your fees. When you quote your fees, please let the patient know what’s included, so it builds value into the procedure.

6

Once you have completed all the steps, then the next logical step is to ask the patient if they are happy with what you have discussed, you can do this by asking a question such as “How does all this sound?” If they give you a positive response to this question, then the next logical step is to move to the commitment stage by taking an impression and booking a next appointment.

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For more tips and strategies to help grow your practice please get a copy of my book “Don’t Wait for the Tooth Fairy - How to Communicate Effectively and Create the Perfect Patient journey in your Dental Practice” Here we look at the best ways in which to discuss the price of your treatment with patients. After you have read it you will feel much more comfortable talking money and with greater selfconfidence, help more of your patients say YES more often and deliver more of the dentistry you love to do. www.ashleylatter.com/books/dont-wait-for-the-tooth-fairy-ashley-latter-book

@dentistryshow

The Dentistry Show Network

Catering for all the dental industry If The Dentistry Show 2016 is anything to go by, the dental industry is in very good shape.

Across the two days brisk trading was reported on the show floor and with 80% of the exhibitors from 2016 already securing their exhibition space for 2017, The Dentistry Show really does deliver for all that dentistry demands.

68%

86%

of delegates have direct influence on purchasing decisions

of delegates rate the DS as important or very important to the development of their dental business

DENTISTRY SHOW STATS OF THE 7,388 DELEGATE AT DS 2016 No. of 78% attended to make purchases with exhibitors No. of Year represented delegates companies 87% made a purchase during or after the Show 2009 1651 131 93% met a new supplier 2010 2319 207 96% will be recommending DS17 to colleagues 2011

4275

214

2012

5101

324

2013

6439

348

2014

7001

447

31% are from a private practice 65% had not visited any other dental exhibition

2015

7070

429

2016

7,388*

427

“There’s a great cross-section of delegates from all over the country, so it’s a great opportunity to catch up with clients who we perhaps don’t see that regularly.

Our primary audience is practice owners, dentists and clinicians, and we are definitely seeing those delegates and delivering the messages we want to share. If we weren’t here it would be noticed, so it’s absolutely vital for brand awareness. People need to know what we’re doing and where we’re up to” Andy White, Clinical Marketing Manager, mydentist

and peers

in 2015/2016

Aim for excellence

Do you aspire to professional excellence?

If so, the British Academy of Cosmetic Dentistry’s (BACD) Accreditation pathway could be the perfect choice for you.

As one of the UK’s most recognised and respected professional accolades, BACD Accreditation is a way for dental practitioners to showcase their exceptional clinical skills. Undoubtedly a challenging process, candidates will be expected to provide high-quality clinical cases, complete with appropriate photographic documentation as well as completing a Viva examination. Nevertheless, the outcome will be an enriching educational experience that will compel you and your peers to view your work in a new way.

The BACD will support candidates throughout the process with helpful advice and extensive resources – and will always be ready to encourage members to new levels of excellence.

“It’s important for us to have a presence here and meet with practice owners, associates, and buyers. It’s hard not to attend as the event always pays for itself and we see a good return on investment. We like the fact the there’s a business theatre – which attracts business savvy people, entrepreneurs, buyers, people coming with cash looking to invest” Paul Wilkinson, Director, Dental Elite

Once passed, Accredited Members of the BACD will be able to proudly display the accolade, giving patients and colleagues a trusted assurance of their credibility.

More testimonials available online at www.thedentistryshow.co.uk

The aligner with a difference!

Truly Aesthetic with NO Elastics or Attachments Clinically Proven Method Based on ‘Points of Force’ Technique Complete Laboratory Service One Fixed Price Per Patient Precise Treatment TOC – ORTHODONTIC & SPECIALIST DENTAL SUPPLIES Complete Orthodontic Products catalogue available Experienced sales team dedicated to orthdontics Contact us for information on orthodontic courses

T: 0117 975 5533 W: www.tocdental.com 2016_July_Dentistry_Qtr.indd 1

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34% were attending for the first time 89% will definitely return in 2017

*Organiser’s statement, excluding exhibiting staff, numbers BPA audited 7,388 vs 7070 in 2015.

  

The Dentistry Show

28/06/2016 09:36

Become the epitome of high-quality, ethical and competent dental practice with the BACD – consider Accreditation today!

For further enquiries about the British Academy of Cosmetic Dentistry visit www.bacd.com.

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www.thedentistryshow.co.uk

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QUINTESSENCE PUBLISHING

3M ORAL CARE

OSSTEM UK

K40

MORRIS & CO

PRACTICE PLAN

B35 VSS ACADEMY A48 MDDUS

K30

SUPPOR DESIGN

VIP BUSINESS LOUNGE

PLANMECA

20

A36 QUICKLASE QUICKWHITE

J30

IVOCLAR VIVADENT

E38

E35

CHRISTIE CARESTREAM & CO

A35 SOUTHERN IMPLANTS

100

C50

B50

A50

E50

F55

F50

VATECH

PREMIER DENTAL

RESERVED

A52

C55

IMPLANTIUM

B60

C60 C62 SWISH DENTAL C63

CORTEX CTS DENTAL SUPPLIES

A70 Dentaldiamonds.co.uk

6

C65

6

B70 PATIENT B75 PLAN DIRECT CATTANI B72 ESAM UK

C70 QUEDENT

B80

C80 C82 DENTAL DEFENCE UNION C85

C75

8

FACIAL AESTHETICS THEATRE

15

4

C72 D70 SURGERY EXPRESS

OCO BIOMEDICAL

8

24

F72 F70 SCORE DENTAL 10 F75 F77 F78 PERFORMANCE MDDI FINANCE GLOBAL (RES)

G70

20

EVIDENT 16

D86

WRIGHTS HEALTH GROUP

D88

PERIOLOUNGE

16

C90

15

48

G66 CONSULT SEARCH G68 MDS MEDICAL

CACHE

HDX

30

E90 E92 E91 UCL EASTMAN ORAL 7 DENTAL INSTITUTE 9 E98 E95 FRANK TAYLOR 12 + ASSOCIATES

ENDOLOUNGE

H60 H65 DDS MULTIMEDIA KERR H65 SURGERY EXPRESS

J60

H75 H70 SURGERY EXPRESS KAVO H75

J70

G80 KNIGHT G81 WOLFFE PFM DENTAL G83 G84 G85 CLEANCERT 6 KEYBOARD CO

G91

J72 DANAHER GROUP ORASCOPTIC J75 ORMCO

G95 BES

J80

H82 TEPE ORAL HYGIENE PRODUCTS

STODDARD ICON

J82 NUVOLA (GEO Orto) ORTHOCARE

J85 SPARKLE DENTAL LABS

G88 6 SWALLOW DENTAL 14 SUPPLIES J90

G92 12

H80

K60 NOBEL BIOCARE

8

G89

D90

MERCIA DENTAL EQUIPMENT

ALIGN TECHNOLOGY

G86 BSP G87

B98

A90

E72 E74 E70 BIOMEDICAL TISSUES 6 F2 MEDICAL E78 E79 NASDAL COSTECH ELITE

G60

E80

D80

32

B92 DERMAPEN

D72 3SHAPE

F65 ANGLIAN DENTAL ENGINEERING

F60

CURAPROX J58

27.5

20

TURNKEY

24

B90

E62 ASHLEY LATTER ZIMMER BIOMET E68 SINTONS

E60

ESM DIGITAL SOLUTIONS

ADI

FMC

H55

CODEPLAN

D65

D60

RIS PRODUCTS

50

G58

G55

F58 50

J50

H50 BPP UNIVERSITY

MY DENTIST

20

A60

G50

IMPLANT DIRECT

IMPLANT THEATRE

C58

9

A55 MEDIPLUS

A80

F30 ACTEON

D38

D35

F

PROFESSIONAL HUB

DENTAL ELITE

QUICK S

SHOR O LO

K80 SMILETRU

J92

K90

9 SEPTEMBAR MEDICAL

PERIOCHIP

K70

J98 MEDIDENT ITALIA

K95 SIX MON SMILES

12

A100 PINDERS

B100

8

B105 B108 4 ACUMAG

C100

10

DENTAL BUSINESS THEATRE

C102

6

C105 C108 D100 4 ORACOAT

BUSINESS SKILLS WORKSHOP

9

E100 E105 PROGRESS TO EXCELL

E110 9

F105 F100 NEOLIX QED F106 F107 F108 JW HINKS 4 MUNROE SUTTON

G100 G107

6

G102 12

G106 8 ZENOPA G108

8

H100 H103

10 10

H102 KOMET H104

10

10

10 8

K110 K120

1

22.5

CATERING

MORE INFORMATION

J100 J101 CASELLA GROUP J105 J108

www.thedentistryshow.co.uk or Call: +44 (0)207 348 5270

@dentistryshow

The Dentistry Show Network

The Dentistry Show

5

THE DENTISTRY SHOW

DS ON SHOP 2

HANDS ON WORKSHOP 3

K05 BOC

6

9

L16

L18

M14

4

6

M16 M18

ORTHO WORLD 15

JPM PRODUCTS TRIGIENE

SHOFU

K18 PREVISER

N20

10

GLOBAL DENTAL L20 L22

BUSINESS SKILLS WORKSHOP

30

L25

GLOBAL DENTAL

K

N22

TAKARA BELMONT

K38

N

HAGUE DENTAL M32

15 25

25

L40 L42

K48 EURO DENTAL DEPOT

CALCIVIS

L50

N42

NEBDN

9

24

K65

L60

OPTIMUM DENTAL

BRAEMAR QST FINANCE

8

L70 L75 ORALPATH BA INTERNATIONAL L76 L68 IN-LINE UKLOUPES ORTHODONTIC VSDENT L80 L82 2 L85

RT-TERM ORTHO OUNGE

WIRED ORTHO

K85 U TRIHAWK

L90

K98

MEDIHOLDINGS

DENTALEZ

K105 9

12

M75

M70

PARS BLACKWELL DENTAL SUPPLIES

N55

12

HERAEUS KULZER

WISDOM TOOTH BRUSHES

9

6

N82

9

TEMP VOCO DENT

L115

8

N70

ENLIGHTEN SMILES

M91 M90 XENOSYS UK 4 M92 M98

9

HYGIENIST & THERAPISTS SYMPOSIUM

N60

N80

M80 M82

L110

L100 9

LLOYDS BANK

M85 AWS M88 TEXTILES

NTH

K111

9

M60 M65

L65

DENTAL NURSES FORUM

N50

ISFY M58 TANDEX

10

STRAIGHT TEETH

N45 MARUCHI

L52

M50 DENTAL ESCHMANN PROTECTION DIRECT M52 M55 DENT O CARE L55

PRESTIGE DENTAL

24

12

9

M45

20

K52

50

GENERAL DENTAL COUNCIL

L48

25

N40 HAPPY THREADS N41

M40

LILYHEAD PRACTICE SALES

S DENTAL CARE

K54

GDP THEATRE

N35

DPAS

ON

9

DB DENTAL

M30 12

L35

20

N30

M

HONEY FIZZ

N18 FOOCOO

30

M20

L30 L32

RT N

12

9

L K35

CORE CPD THEATRE

N10

M10 M11 CQC

L10 L11 APOLLINE 4 L12 L17

COMPLIANCE CLINIC

K12

M01 KINGS COLLEGE

L01 L02 DENTO CORRECT AWANZA

L120 SOLIDENTS

N90 9

N95 VELOPEX

AESTHETIC DENTIST THEATRE

3M ESPE Dental 3Shape 9. Septembar Medical Acteon UK Acumag - Deep Tissue Massager A-Dec Dental UK Ltd Anglian Dental Apolline Ltd Ashley Latter Awanza Surgident Co. AWB Textiles BA International Belmont Biomedical Tissues Biomet 3i Blackwell Supplies Blueprint Dental BOC Healthcare BPP University Braemar Finance BTI Calcivis - visualising actual tooth decay Carestream Dental Ltd Cattani Esam UK Ltd Christie & Co Cleancert ClearCorrect Colgate Consult Search Ltd Cortex Dental Implants CosTech Dental Laboratory CTS Dental Supplies Curaprox UK DB Dental Equipment Denplan Dental Design Products Dental Directory Dental Elite Dental Protection Limited Dental Sky DentalEZ Dent-O-Care DentoCorrect DENTSPLY SIRONA UK & IRELAND DERMAPEN DP Medical Systems DPAS Dental Plans Enlighten Smiles Eschmann Equipment ESM Digital Solutions Euro Dental Depot Evident F2 Medical Supplies Fastbraces® FooCo Video and Marketing Frank Taylor & Associates General Dental Council GlaxoSmithKline Hague Dental Happy Threads HDX Corporation Henry Schein Heraeus Kulzer HONEY FIZZ Hu-Friedy Mfg. Co. LLC iComply Implant Direct Europe AG Implantium In-Line Orthodontic Invisalign ISFY Limited Ivoclar Vivadent JPM Products JW Hinks KaVo Kerr UK Ltd KIACCESSORI King's College London Knight Wolffe KOMET Labelman Ltd Lease UK Lilyhead Practice Sales Lloyds Bank Maruchi

G42 D70 J92 E30 B108 F30 F65 L10 E62 L01 M85 L75 M20 E70 E60 M75 H15 K05 H50 L60 M46 L48 D38 + E35 B75 D35 G83 H20 H45 G66 B60 E78 A60 J50 N30 D40 D32 B40 + C40 G92 M50 D30 K98 L50 L02 C30 B92 J20 L35 N82 L52 D65 K48 D80 E74 N10 N18 E98 M40 B30 M30 N40 G70 H25 N55 L30 A30 G55 F55 C58 L76 H55 M52 F35 M16 F106 H75 H65 J100 M01 G80 H102 K20 J02 L42 M65 N45

MDDUS MDS Medical Ltd Medident Italia MediEstates & MediFinancial Mediplus Mercia Dental Equipment Micro Minder Morris & Co Munroe Sutton My Dentist NASDAL Nationwide Dental Construction Ltd NEOLIX Nobel Biocare UK Limited Nuview NUVOLA ORTODONZIA Oasis Dental Care OCO Biomedical, Inc Optident Ltd Optimum Dental OraCoat XyliMelts for Dry Mouth Oral 7 Oral-B OralPath Ltd Orascoptic Ortho-Care UK Ltd Osstem Pars Dental Patient Plan Direct Ltd Perfection Plus Performance Finance Ltd Periochip PFM Dental Philips Pinders Planmeca Practice Plan Ltd Premier Prestige Dental PreViser Oral Health Assessment Progress to Excellence Ltd QED Ltd Qudent Quick Straight Teeth Quick Straight Teeth Quicklase Quickwhite Quintessence Publishing RIS Products Ltd S4S (UK) Ltd Score Dental Shofu UK Sintons Law Six Month Smiles Smile Concepts Dominic Hassall Training Institute SmileTRU Software of Excellence Solidents Southern Implants UK Ltd Sparkle Dental Lab Stoddard Manufacturing Co Ltd Support Design AB Swallow Dental Supplies & Q-Optics Swish Dental Tandex Tempdent Dental Recruitment & Training TePe Oral Hygiene Products The Keyboard Company The MDU Trigiene Dental Trihavuk Europe Turn Key Dental Supplies UCL Eastman Dental Institute UK Loupes Vatech UK Ltd Velopex International VOCO VSDent VSS Academy WHW Wired Orthodontics Wisdom Toothbrushes Wright Health Group Ltd XENOSYS UK Zenopa Ltd

A48 G68 J98 L90 A55 J58 J23 H40 F108 E50 E79 N30 F105 J60 K25 J80 K40 C75 G25 K65 C108 E92 J40 L70 J70 J82 E45 M70 B70 K36 F75 J90 G81 J30 A100 G30 G40 A50 K54 K18 G100 F100 C70 K70 L65 A36 H42 C65 K02 F70 L16 E68 K95 K01 K80 J25 L120 A35 J85 H80 K30 G88 C60 M58 M92 H82 G85 C80 M18 K85 D88 E90 L78 C50 N95 N98 L80 B35 K10 L85 M82 E80 M90 G106

DENTAL TECHNOLOGY SHOWCASE Abbey Dental Attenborough Dental Bracon Limited Bristol CAD/CAM DB DENTSPLY SIRONA UK & IRELAND Detax DOF UK Eurodontic GC UK Ltd Heraeus Kulzer HOIL Ivoclar Vivadent John Winter & Co Ltd Labtrac Metrodent Milnes

G10 H12 D15 E01 F16 C25 C05 F22 H01 A20 B01 D10 F28 F18 E02 C10 D1

MR. Dental Omnident Panadent Ltd RDT Reitel RENFERT Renishaw S&S Sagemax Schottlander Solvay Strauman Techceram Technicare Dental WHW Zirkonzan

F10 G09 D28 H09 C08 D26 H10 F01 A02 B20 F25 B10 G01 A01 J10 G24

6

www.thedentistryshow.co.uk

EXHIBITOR LATEST NEWS

CEREZEN

MEDENTIKA

Cerezen is an inconspicuous set of custom-fit removable ear inserts worn within the ear canal which is indicated to reduce Temporomandibular Joint Disorder (TMJD) pain and associated symptoms such as grinding of teeth and headaches.

Dr Lance Knight of BUPA Dental Centre in Manchester is one of the first Cerezen prescribers in the UK: “Cerezen has been game changer for me in the way I look to treat TMD. It is a fantastic tool to have to offer to TMJ sufferers and is definitely my first port of call as a treatment for their condition. I am confident to prescribe it, and of the outcome it will give to patients. It’s such a good feeling to be able to offer a patient a potential solution to their problem that doesn’t risk their oral health (no more occlusal equilibration) or their pocket (the makers of Cerezen offer a money back guarantee).” www.cerezen.co.uk

MJB HEALTHCARE MJB Healthcare is a firm of Chartered Accountants who have a long tradition of providing advice and professional support services to healthcare

professionals.

We blend traditional service principles with a modern approach to ensure that the needs of our clients are not only met but exceeded. We offer a wide range of services all under one roof from Bookkeeping, Accounts, Taxation, Payroll and Pensions, Valuations, Buying and selling of practices, and Tax scheme advice. We tailor our packages to suit you and help develop your business taking away the stress allowing you to concentrate on what you do best.

Challenge us to save you tax. If you were not in attendance at the show and missed the speeches MJB Healthcare are going to be organising Mini seminars for selected groups of professionals on an invitation basis, if this is something to interest you please feel free to contact us info@mjbhealthcare.co.uk

ORALPATH

FINALLY – a company you can trust.

Implant components which has been developed by technicians who understand that freedom of choice, quality and profit are important factors to the success of your business.

Precision, innovation, and compatibility with for all major Implant systems…

Come and see us and experience the Medentika passion together.

Optimized fit, Efficient handling, Wide product range, Affordability, 30 years guarantee and customer services It’s time to have it your way! with a 30 year guarantee.

Brush Biopsy is used by dental professionals to investigate oral leukoplakia.

It is an efficient and cost-effective tool for first-stage diagnosis of oral leukoplakic lesions. Time matters, and the OralPath Brush Set can be used at the moment the lesion is detected – no need to wait for another appointment or referral. The OralPath Brush Set is easy to use, non-invasive and well accepted by patients. The cell samples gained are processed in the lab using liquid-based cytology. And, if you don’t find a lab, we can offer the diagnostic expertise of Dr Harald Ebhardt’s lab. A UK-based patient study recommends this oral brush as diagnostic adjuncts for diagnosis, assessment and clinical follow-up of oral mucosa lesions. It has been shown that this oral brush can obtain intra-epithelial samples composed of cells that are representative of all layers of the oral epithelium.

For further information visit www.oralpath.co.uk

IMPLANTPILOT® Precision No Incision. Jason Buglass BDS gave an informative lecture on the system. What if you didn’t need to raise a flap even for Ridge Augmentation?

Would your patients thank you?

ImplantPilot® is a revolutionary new system developed to increase the accuracy of implant placement whilst being less invasive and thus reducing discomfort for your patient. The patented system guides the implant hand piece, eliminating the many disadvantages of a tube guide. Irrigation is also possible enabling the use of bone compacting burs. The guide is 3D printed cobalt chrome. Embracing digital technology and a straight edged fiducial marker (Lego®) to merge the patient CT scan and scans of the model, the possibility of accurate immediate loading of implants is opened up. Access to the osteotomy can be flapless minimising tissue damage and post operative discomfort for the patient.

Courses and training are available. For more information about the system and training please telephone 03300249778, www.implantpilot.co.uk

VISIT US AT STAND L70

NATURASTUDIOS Naturastudios is one of the leading aesthetic suppliers in the UK. With over 12 years’ experience, we offer peace of mind to aesthetic professionals; enabling them to deliver the latest, innovative, high grade technology to their clients.

Naturastudios spend time researching five core areas: high grade aesthetic equipment, clinical grade skin care products, nationwide clinics, education and comprehensive trainings and a high standard of customer care. At Naturastudios our philosophy is simple. To provide you with the best equipment our tireless research affords us, guaranteed results and full support at all times.

VISIT US AT STAND B92

VISIT US AT STAND C58

For the New You

Helping you break into the world of facial aesthetics

the pursuit of skin perfection

Naturastudios are one of the UK’s leading aesthetic suppliers and offer a wide range of high grade aesthetic equipment. Launch facial aesthetics at your clinic and Naturastudios will be there from start to finish offering high grade aesthetic equipment, clinical grade skin products, education and comprehensive level 4 trainings.

Naturastudios are leading suppliers to hundreds of dental clinics UK wide.

High Grade Aesthetic Equipment

SmileTRU offers the following benefits ●

Comfortable for the patient

●

Removable for eating and drinking

● Invisible ● Safe

●

No dietary resistrictions

●

Minimal impact on daily life

●

Digital prediction of the end result

●

Various levels of implementation

●

Single or double arch treatment

●

Allow GDP’s to treat a wider range

Naturastudios offer the latest, safest aesthetic equipment from recognised suppliers across Europe and all our equipment have proven case study papers.

- Diode laser, IPL and Nd:Yag platform - Dermapen™ – World trademark microneedling - Thread vein removal - Radio frequency - Skin tightening - Cryotherapy

TREATMENT FROM JUST £350

Clinical Grade Skin Products

Speaker - Dr Skip Truitt 7 CPD Points Plus Full Accreditation

Naturastudios stock a range of skin care products to compliment treatments, with both professional and retail ranges available.

- Anti ageing treatments - Mesotherapy range - Chemical peel range - Diverse retail range covering all skin types

Education and Trainings

Naturastudios are passionate about training and education and offer comprehensive training sessions at one of our flagship venues or in clinic.

Naturastudios work with industry experts to ensure that you have the bets knowledge and training in order to offer the most effective treatments to your clients.

Contact us to find out more or to book an in clinic demonstration

0333 358 3904

info@naturastudios.co.uk naturastudios.co.uk

of cases with clear positioners

SmileTRU Advanced Seminar Thursday 1st December 2016 Birmingham

Introduce cosmetic orthodontics with clear aligners into your practice TODAY! We offer FREE online accreditation for SmileTRU

LEVEL 4 TRAINING AVAILABLE

www.tripleodentallabs.com To get started immediately with online accreditation contact John Marchant

john@tripleodentallabs.com Tel/Fax +44 (0)121 702 0450 SmileTRU Advert.indd 1

19/02/2016 16:07

@dentistryshow

The Dentistry Show Network

The Dentistry Show

7

EXHIBITOR LATEST NEWS

STRAUMANN Simply Doing More at The Dentistry Show. Straumann enjoyed another successful year at The Dentistry Show, as delegates took advantage of seeing firsthand their extensive range of products and materials whilst engaging with their on-stand lectures and demonstrations from leading industry speakers.

In line with their Simply Doing More philosophy, Straumann showcased their Straumann® Bone Level Tapered Implant (BLT). Providing a unique combination of clinically proven features and specific advantages in terms of primary stability, BLT includes the Roxolid® material and SLActive® surface. Also on display was their complete ‘botiss’ portfolio for oral tissue regeneration.

This included the natural bovine bone grafting material cerabone®, the processed human allograft product maxgraft® and soft tissue generation materials such as the Jason® membrane and collprotect® membrane.

Those looking to get involved with implants benefited from learning about Straumann’s programme of courses ran in partnership with the ITI, which when combined with their NEW Clinical Mentoring Programme enables Straumann to ensure clinicians are equipped with the practical experience and on-going support needed when taking their first steps into implant dentistry.

For more information about Straumann’s contact 01293 651230 or visit one of our sites: straumann.co.uk, straumannmentoring.co.uk, therevu.co.uk Facebook: Straumann UK Twitter: @StraumannUK

VISIT US AT STAND B10

ICOMPLY Shine at inspection time! We are pleased to announce that the CODE Quality Practice Scheme (QPS) Scheme will formally launch for new practices in

the Autumn.

The CODE QPS is an accreditation programme that provides you with the peace of mind that your compliance is being monitored by CODE consultants, who are available to provide advice and guidance that can be crucial in helping you stay up to date.

As part of the scheme, you will benefit from an annual compliance inspection to highlight any areas that may need attention, and receive quarterly monitoring reports to tell you how your team are doing.

Added to that, membership also shows your commitment to quality in care, service and safety; with the CQC having hinted that the membership of accreditation programmes may form part of their intelligent monitoring this could help your practice shine at inspection time!

To find out more, visit codeuk.com/qps or contact the CODE team on 01409 254 354.

VISIT US AT STAND G55

ISMILE Grow your business with intelligent software.

Improving patient attendance and minimizing free capacity in your diary is the most effective way to improve your bottom line. iSmile’s automatic recall and reminder system allows practices to configure up to two reminders and five recall alerts with customised content. Each message can be sent via any combination of methods including emails, SMS messages and letters.

Practices using the automatic recall and reminder features typically see FTA rates drop below 5% and notice a 30% increase in new appointments being booked from their existing patient list. iSmile’s campaign manager can help you to automatically target patients for your own marketing campaigns.

All you need to do is setup the campaign by specifying your target criteria and then set the number and type of messages you would like to send out.

You can monitor results and keep a handle on costs using iSmile’s extensive business reporting features.

Call 0845 468 1287 or visit www.ismiledental.co.uk

IMPLANTIUM Implantium UK launched The Densah® burs by Versah® at the Dentistry show.

The innovation that allows you to gently autograph the maxillary sinus, eliminating the guessing game of Implant primary stability. Densify or cut with the push of a button and efficiently expand any ridge . Versah LLC was founded in 2014 by Dr Salah Huwais a practicing periodontist in Michigan. Dr Huwais created Versah in order to provide implant dentists with an improved, unique way to prepare osteotomies. Contrary to drilling away bone, the Densah Burs are rotated in reverse at 800-1500rpms and when coupled with irrigation , hydro dynamically densify bone through compaction autografting or Osseodensification.

Resulting in a consistently cylindrical and densified osteotomy, improving primary stability.

The Universal kit is suitable for ALL implant systems.

Delegates were able to try the burs and to feel the level of sensory feedback .

For more information www.versah.co.uk 08450176262

INVISALIGN Align Technology is the leader in clear aligner treatment – not because we were the first to do it or because we’re the biggest aligner company out there – but because we have the most advanced clear aligner system in the world.

Our superior technology, expertise, and worldrecognized brand make Invisalign® the clear leader in clear aligners.

Invisalign® is a powerful orthodontic solution that is ONLY improved when used with iTero® scanners.

Align Technology in its continued drive to innovate its products, introduced the iTero® Restorative Software at this year’s Dentistry Show.

Invisalign® was Headline Sponsor of the STO Lounge.

We had two lecture sessions by Dr Mohsen Tehranian, Dentist, Dream Smile Dental Clinic entitled “Integrating the Invisalign® System into your dental practice.”

Come visit us at next year’s show.

VISIT US AT STAND H55

VISIT US AT STAND C58

NUVOLA Improve your margins. Switch to NUVOLA clear aligners. Great product, excellent prices and outstanding service from GEO Orthodontic.

NUVOLA – simple and practical Italian-designed aligners.

NUVOLA aligners are manufactured in Italy by GEO Ortodonzia, which has a collaborative approach to design and innovation based on working with leading orthodontic professionals and has a successful 20 year track-record in the supply of aligners.

NUVOLA transparent aligners facilitate gradual, painless teeth straightening to address phonetic, functional, aesthetic and other orthodontic issues.

NUVOLA is easy for dentists to use and is driven by NuvolaWEB online case management. A key feature is NuvolaVIEW which gives a downloadable 3D view of the treatment from start to finish.

NUVOLA aligners are now available to UK dentists through GEO Orthodontic UK which provides full customer service and technical support to all NUVOLA trained practitioners. www.geoorthodontic.com

VISIT US AT STAND J80

EMS ELECTRO MEDICAL SYSTEMS EMS Electro Medical Systems attracted with their unique presentation during the DENTISTRY SHOW 2016 in Birmingham a large audience with their new concept in professional prophylaxis - GUIDED BIOFILM THERAPY – and the original technologies AIR-FLOW® and Piezon® NO PAIN. One of the highlights of the this years’ Dentistry Show was the lecture on the concept of the “GUIDED BIOFILM THERAPY” on Friday afternoon. Amanda Gallie, SWISS DENTAL ACADEMY TRAINER of the first hour, discussed for more than 60 minutes biofilm management, treatment options, and the corresponding EMS technology behind it all. This was a well-attended lecture with more than 60 participants.

Lars Clever, EMS United Kingdom assessed the participation of EMS to the English dental trade fair market as an absolutely positive experience.

“We are very proud of what we and our partners have been achieved so far and look forward to a continued positive development in the British market!”

If you want to learn more about our products and technologies, please visit our website www.ems-dental.com or contact lclever@ems-ch.de For our SWISS DENTAL ACADEMY courses and individual trainings, please take a look at https://int.sda-swissdentalacademy.com We look forward to seeing you soon on the next occasion!

VISIT US AT STAND D65

NEODENT DENTAL IMPLANT SYSTEM Over 3,000,000 implants sold worldwide, 30,000 customers, 50 clinical researched papers, 5 year guarantee on the implants.

The Neodent implant system which offers a wide range of products designed to help clinicians deliver the right solutions for their patients which are designed to meet most clinical needs and bone types, at a keen price which surprises the UK market.

CARESTREAM DENTAL Taking It Easy. Designed specifically to make your life easier and afford a smooth and efficient workflow, the cutting-edge solutions from Carestream Dental are ideal for every practice.

As demonstrated at The Dentistry Show 2016, the exciting new CS 8100 SC is the fastest and most compact ceph unit in the dental market.

The new CS 3600 was also launched, offering even easier, faster and smarter scanning with a continuous workflow and intelligent processes.

Other innovations such as the CS 7200 imaging plate system and CS 8100 3D were also on display, showing just how Carestream Dental technologies can make your life easier.

What’s more, the CS R4+ practice management software was popular among delegates keen to find out about the innovative Springboard feature offering live data for accurate practice performance analysis. Focusing on key areas, the software monitors success in real-time so practices can assess and improve their processes for enhanced efficiency and profit.

Aside from leading technologies, Carestream Dental is also dedicated to eXceed, which ensures outstanding customer service to all. So whether you need information on the solutions available, advice on how you can develop your practice or support to get the very most from your technologies, the team are here for you.

For more information, contact Carestream Dental on 0800 169 9692 or visit www.carestreamdental.co.uk For the latest news and updates, follow us on Twitter @ CarestreamDentl and Facebook

VISIT US AT STAND D38 & E35

MORE INFORMATION www.thedentistryshow.co.uk or Call: +44 (0)207 348 5270

DOES WHAT IT SAYS...

SEE YOU NEXT YEAR 12TH & 13TH MAY 2017 PUT THE DATES IN YOUR DIARY NOW! @dentistryshow

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