July Newspaper 2012

Page 1

Meet the 2013 conference chairs SEE PAGE 3

Exhibition Floorplan

Exhibitor News

SEE PAGES 4 & 5

SEE PAGES 6 & 7

RECOGNISING ORAL CANCER It is important for all dental professionals to regularly update their skills and knowledge, in order to broaden their understanding of modern dentistry, and improve the service they provide their patients.

IT’S BEEN AN EXCITING TIME FOR THE NEWLY REGISTERED CHARITY, HEART YOUR SMILE! Hundreds of dentists have been signing up to join a national movement, which is set to transform the mood in the profession. Energy has been sinking in recent months, with the doom and gloom news of double dip recessions and the burden of regulation, so in a move to throw out the newspapers and get the profession moving and shaking again, Heart Your Smile have developed a vision to drive more patients through the doors and help patients to take better care of themselves and their mouths. Their aim is to create opportunities to have conversations and to connect. Campaigns are quite simply based on connecting dental professionals with each other and dentistry with the public on an emotional level. Relationships are built on trust, and few actions are more powerful than acts of kindness towards our patients. This requires a nationwide proactive effort to engage the public by getting out and working within the local community. Using campaigns never seen in Dentistry before, based on humour, powerful visuals and collective effort, Heart Your Smile is set to make a measurable difference. They are developing a range of: • • •

Fundraising activities will be coordinated by an army of ambassadors who believe in their core values.

Dr Philip Lewis BDS

While it is largely up to the practitioner to choose which subject areas they wish to expand on, the GDC recommends three core CPD topics for all professionals to focus on: Medical Emergencies, Disinfection and Decontamination, and Radiography and Radiation Exposure. Other recommended topics for either verifiable or non-verifiable CPD include legal and ethical issues, and handling complaints, further enhancing practitioners’ patient care. The GDC has recently added Oral Cancer: Improving Early Detection to their list of recommended CPD topics, which has been called for and supported by many outside organisations, such as The British Society for Oral Medicine, the Government Department of Health, and The British Association for the Study of Community Dentistry.1 Cancer Research UK was also amongst the independent organisations fully behind the new scheme, and the Head of Health Information, Hazel Nunn, said “We’re pleased that the GDC has taken this step towards recognising the crucial role that dentists play in detecting oral cancer early. We think preventing oral cancer and detecting it early should be a core CPD subject for dentists, and we hope this will be considered as part of the CPD review.” The British Dental Health Foundation (BDHF) estimates that one person dies every five hours from oral cancer, in the UK. The recorded number of cases has increased by 41% in the last decade, with a noticeable rise of oral cancer found in young people.2 This increase has been linked to the rising rates of infection by the human papilloma virus (HPV), which is transmitted from person to person by oral sex.3 Smoking and heavy drinking are also thought to be major risk factors

Resources for outreach and in practice work around patient and public engagement Volunteer programmes Merchandising

to later developing some form of oral cancer. For this reason, it is crucial that dental professionals not only recognise the early signs of the killer disease, but also strive to educate their patients about the possible risks, and help “It’s all about routine change the figures.

– being systematic.

Dr Philip Lewis BDS is a Early detection Director Board Member for begins the moment the BACD and European Society of Cosmetic the patient walks Dentistry amongst his through the door.” many responsibilities, and understands the importance Dr Philip Lewis BDS of remaining vigilant with regards to oral cancer. When discussing how he does this in practice, he said “it’s all about routine and being systematic. Early detection begins the moment the patient walks through the door, checking for facial symmetry and extra-oral things that shouldn’t be there. The intra-oral exam is also easy: I use a fixed protocol, starting on the left side of the patient’s mouth and working around. It is of course important to tell the patient that I’m going to palpate, otherwise they may find it unusual and feel slightly uncomfortable. “Using the skills every dentist has in restorative and cosmetic dentistry, I am privileged to be able to improve the quality of Continued on page 2

Their first fundraising event was spearheaded by Kieron Khoobhoor of Hook Lane Dental Surgery – a 5-a-side football tournament between 10 teams at Bexleyheath’s Goals. Local practices turned up to play as did teams from the industry. Henry Schein entered a team and so did FMC, who scored the winning goals. What’s more there were practice managers, nurses and families there to support the players and we raised over £500 for Heart Your Smile. Another football event is planned for September, so if you’d like to enter or set one up locally, let Heart Your Smile know via the contact form at www.heartyoursmile.co.uk. From making monster cakes at trade shows and Oral Health Promotion campaigns to fundraising for a local cause or for HYS, you can make a difference locally and raise your practice profile too. The dental press have got behind the campaign and you’re sure to enjoy the feel good factor that is starting to buzz around the profession. Come join the fun and do something great. For more information visit: www.heartyoursmile.co.uk Facebook: facebook.com/HeartYourSmile Twitter: @heart_yoursmile YouTube: heartyoursmile


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www.thedentistryshow.co.uk

RECOGNISING ORAL CANCER Continued from page 1

The Dentistry Show is organised by CloserStill Media Healthcare Limited George House, Coventry Business Park, Herald Avenue, Coventry CV5 6UB www.thedentistryshow.co.uk Tel: 020 7348 5269 Chris Brown, Show Director c.brown@closerstillmedia.com Ian Reynolds, Senior Account Manager i.reynolds@closerstillmedia.com Alex Harden, Sales Manager a.harden@closerstillmedia.com Matt Stokes, Sector Manager - Dental Laboratories m.stokes@closerstillmedia.com Lucy Pitt, Group Marketing Manager l.pitt@closerstillmedia.com Mike Hulse, Marketing Executive m.hulse@closerstillmedia.com Julia Danmeri, Head of Operations j.danmeri@closerstillmedia.com Vanda Vokes, Conference & Speaker Manager v.vokes@closerstillmedia.com Debbie Wilson, Credit Controller d.wilson@closerstillmedia.com Rebecca Royal, Event Administrator r.royal@closerstillmedia.com CloserStill Media Healthcare Ltd Michael Westcott, Managing Director m.westcott@closerstillmedia.com Andy Center, Chief Executive a.center@closerstillmedia.com Phil Nelson, Commercial Director p.nelson@closerstillmedia.com Jonathan Wood, Director of Finance j.wood@closerstillmedia.com Phil Soar, Chairman

people’s lives. The mouth cancer exam can save life itself and all members of the dental team can be involved. What is more valuable than that?” Early detection and treatment of the killer disease can improve a “The mouth cancer diagnosed patient’s survival exam can save chances from 50% to 90%, so life itself and all it is of the utmost importance that dental professionals do members of the what they can to help their dental team can be patients. Symptoms are not always particularly obvious, involved.” but may include ulcers that Dr Philip Lewis BDS don’t heal, lumps in the mouth or throat, difficulty with speaking or swallowing, and abnormal red or white patches in the mouth or throat. If patients show any suspicious features at all, it is essential they are referred to a specialist for immediate management and treatment.

is essential to ensure the whole dental team are up-to-date, enabling them to help their patients’ avoid fatal diseases such as oral cancer, and offer the highest possible standard of service. Next year’s event will take place on 1st and 2nd March at the NEC Birmingham. For further information, please visit www.thedentistryshow.co.uk. For any other queries, please call 020 7348 5269 or email dentistry@closerstillmedia.com

In order to have all the knowledge you need to help tackle the rise in oral cancer, it is important that the whole dental team are completely up-to-date with all recent advances in the industry. The GDC have added Oral Cancer: Improving Early Detection to encourage all practitioners to focus on current issues in the UK, and undergo training with huge benefits to the public. Organisations and events such as The Dentistry Show offer the opportunity for dental professionals to access all the information they need, and learn how they can enhance their patient care. Delegates have the chance to attend verifiable CPD lectures and live workshops, developing their understanding of modern techniques and addressing current issues in dentistry. With everything in one place, delegates also have access to an enormous trade exhibition, where they can discover all the latest equipment and technology in the profession. With 150 hours of verifiable CPD required from all dental professionals in each 5 year cycle, (250 hours for dentists), on-going education and training have become routine. In an industry that changes and advances at such a fast pace, CPD

1 General Dental Council, Council Meeting 17th May 2012, Oral Cancer Detection as a Recommended CPD Topic, CPD Review by Revalidation Working Group. http://www.gdc-uk.org/Governanceandcorporate/Thecouncil/Meetings%202012/Item%20 9%20Oral%20Cancer%20Detection.pdf

‘Oral Risk HPV: Determines who is at increased risk for HPV-related oral cancers.’ Oral Cancer & Diagnostics DrBicuspid, Research by Saman Warnakulasuriya, BDS, PhD.. http://www.drbicuspid.com/index.aspx?sec=sup&sub=orc&pag=dis&ItemID=309106

2

’Mouth Cancer increase in young linked to oral sex’, The Metro Online. http://www.metro.co.uk/news/893292-mouth-cancer-increase-in-young-linked-to-oral-sex

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Quality speaks for itself Dentists, Locums, Specialists – Full and Part-time Opportunities across the UK As the UK’s biggest Dental Corporate and the largest provider of NHS dentistry, we’re a secure and ever growing organisation with over 500 UK practices. Our continued investment in our infrastructure and our people means that we have great opportunities and development paths for you, whatever stage you have reached in your Dental career. We want you to enjoy being a Dentist, so we minimise non-clinical pressures. With regional support from our Clinical Directors and ongoing CPD, you’ll develop your skills further and you could even diversify into a particular specialism or choose to be a Mentor for other Dentists. What’s more, we offer good UDA rates, 50% of lab fees, marketing support and private practice opportunities. To apply, visit idhdentalcareers.co.uk or call 01204 799699 for an informal conversation with the Recruitment Team.

Providing NHS dentistry

NHS


www.thedentistryshow.co.uk

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MEET THE 2013 CONFERENCE CHAIRS ENHANCE YOUR BUSINESS WITH ASHLEY LATTER AT THE DENTISTRY SHOW 2013 The Dentistry Show has grown from strength to strength over the past few years, and is now one of the most popular dental events in the UK. The 2012 event attracted over 5,000 healthcare delegates, with 324 trade exhibitors and delivered over 10,000 hours of free vCPD education to dentists, DCPs and lab technicians.

Ashley Latter The Dentistry Show is thrilled to announce the new Chair of the Dental Business Conference is the inspirational ethical sales coach Ashley Latter. “I was delighted to be chosen as a Chair for the Business stream, as the Dentistry Show is such a prestigious event in the dental calendar,” says Ashley. “It is well attended by some of the forward thinkers of British Dentistry and it will be a privilege to be part of the team organising the event and choosing the speakers.” When discussing what he hopes to bring to the Dental Business Conference next year, Ashley believes his past experience will be a huge benefit. “For the last 18 years now, I have been a Business/Sales Coach to the dental market. I am completely up to speed on what is going on in the UK Dental World. I understand the challenges Business Owners face every month and I also have a pulse on what is working and what is not. “My team and I also organise and deliver over 45 of our own programmes every year, so arranging courses and conferences is our bread and butter. We live and breathe it every day – we don’t do anything else. “I love hearing success stories and learning from real life people who are producing great results day in and day out. So that is what I aim to bring to the conference – high quality speakers and presenters who are already producing top results, either in their practice or for their clients. I’m looking to offer practical and effective ideas that delegates can take away and implement in their own practices.”

A UNIQUE CONCEPT – HYGIENISTS & THERAPISTS AT THE DENTISTRY SHOW 2013 The Dentistry Show is delighted to announce Shaun Howe RDH will be hosting the Dental Hygienist & Therapist Symposium 2013. Shaun trained as a hygienist while serving with the Royal Army Dental Corps, before splitting his time between various private and NHS general dental practices around the country. His extensive Shaun Howe experience since includes contributing to several Conduct Committees for the GDC, working as a DCP Local Dental Advisor for Dental Protection, achieving the FGDP (UK) certificate in Dental Practice Approval, before becoming the first ever non-dentist to make a proposal at the LDC Annual Conference. Following his appearance as a speaker at The Dentistry Show 2010, Shaun is greatly looking forward to his return in 2013. “I had only ever attended one other major dental event prior to speaking at The Dentistry Show 2010, and since changed my opinion of these conferences and exhibitions,” he says. “I always used to think these shows served a brilliant purpose if you were a business / practice owner, but not so necessary for other dental professionals who don’t need to buy major items. Having presented at and browsed The Dentistry Show 2010, I was impressed. It was a unique concept – there was something for everyone. Not only was there a show where you could see innovations from the whole spectrum of dentistry, but you could get very specific CPD that served the whole team.” When discussing what delegates can expect from The Dentistry Show 2013, Shaun is keen to maintain the exceptional standards set in previous years. “Personally, I hope next year’s Dentistry Show will be a CPD spectacular with show stopping speakers that will bring fresh thinking to the world of dental hygiene and therapy. Our profession is on the verge of the biggest changes since we became registered in 1958. “In 2013, I aim to combine

presentations from old and new speakers alike; some that will blow your socks off with their ideas and concepts. I have supreme confidence that 2013 will be a fabulous year for dental hygienists and therapists, and The Dentistry Show will be a tremendous launch pad for the future of our profession. With the ideas that are floating around in the “dental ether” right now, we all have to be at the top of our game and The Dentistry Show 2013 will help all professionals on their path to becoming the very special practitioners they can be.”

THE DENTISTRY SHOW ANNOUNCE NEW CHAIR OF THE DENTAL NURSING CONFERENCE 2013 The Dentistry Show is delighted to name dental consultant Laura Horton as next year’s Chair of the Dental Nursing Conference. Having begun her career as a dental nurse, Laura currently works as a consultant, helping other practices improve their patient service and enhance their business.

Laura Horton “Since I became a dental nurse, I have been fortunate enough to meet many brilliant people who have inspired me to advance in my career. This is what I want to bring to delegates at The Dentistry Show 2013. “I’m so excited about the conference! All the speakers also started their dental careers as nurses and have developed in different directions, showing delegates the full range of prospective pathways. I hope to provide practical and motivating advice to all nurses in attendance, helping them broaden their options for the future. “The Dentistry Show is definitely important for dental nurses, as they not only learn from great speakers at the conference, but can also discover all the latest innovations in the profession at the exhibition – which is free! What more could you ask for?”

AESTHETIC DENTIST CONFERENCE 2013 The Dentistry Show is delighted to announce Dr David Winkler from CastleView Dental in Windsor, will be the Chairman of the Aesthetic Dentist Conference Stream 2013. Dr Winkler is looking forward to contributing his ideas to the next event. “For the Aesthetic Dentist Conference 2013, I hope to bring extensive Dr David Winkler knowledge and expertise to the lectures, raising the programme level even higher,” he says. “I have been in this area of the profession for about 23 years now, and have much experience in organising big events, which I will call on for my part in the show.” Dr Winkler has been involved with numerous dental organisations and academies, and has expansive experience in dental education and conferences. He is a past-president and now life member of the European Academy of Esthetic Dentistry, founding president of the Scandinavian Academy of Esthetic Dentistry, immediate past-president of the British Academy of Aesthetic Dentistry and current president of the International Federation of Esthetic Dentistry, to name just a few. “I have built up a pretty extensive network clinically and academically throughout the industry. I have worked at bringing different groups of people together for truly innovative programmes, and I thoroughly enjoy the organisational side of these events.” Combining all his past experience and using his phenomenal professional network, Dr Winkler aims to present the best Aesthetic Dentist Conference programme yet. “I want to present a programme I believe in. I will be bringing top quality speakers from around the world to offer their contributions to the conference in 2013,” Dr Winkler says. “There will some big names from the US and Europe, covering the full range of aesthetic dental specialities. “I hope to introduce new, innovative materials and techniques to delegates, developing their existing knowledge and skills. I aim to present all the information and ideas in a way that allows delegates to implement changes to their personal approach on

the Monday morning. I also hope to provide confirmation or affirmation (depending on what skills delegates are using), on the state-of-the-art techniques and various disciplines needed within the industry at the present.” The variety of learning experiences on offer at the show is another aspect that Dr Winkler will be focusing on for the Aesthetic Dentist Conference 2013. “I intend to maximise the international speakers’ time at the show, with the addition of relevant hands-on workshops and of course, the live theatre. It is exciting to be a presenter in such situations, with the extra thrill experienced from performing live treatments to an audience. No matter what happens, delegates can always learn something from watching those at the forefront of the profession.” In a rapidly evolving industry such as dentistry, it is essential that all dental professionals update and develop their knowledge and skills on a regular basis. “The Dentistry Show is becoming a very important event for dentists to attend, due to the sheer number of professionals already involved. As more and more practitioners are attracted, and the show receives an increasing amount of support, the programmes will only get better year on year.”

EXPLORE THE POSSIBILITIES FOR DENTAL TECHNICIANS The organisers of The Dentistry Show are also pleased to present Alex Littlejohn as the Chairman of the Aesthetic Dentist Conference 2013. Alex is currently the Managing Director of family business DTS (Dental Technology Services) in Glasgow, Scotland, and is also a fully qualified postgraduate lecturer. In 1984, Alex Littlejohn he founded the TEREC Group – a group of 10 likeminded UK dental laboratories, which introduce new techniques to the UK, from around the world. A sister group was also established in North America with 12 laboratories. He has also previously been Chairman of the Dental Laboratories Association for 4 years. Alex believes his past experience will play a significant role in his contribution towards the show. “I have been working at the leading-edge of digital dentistry for many years now, and I have gained much knowledge and experience in all aspects of digital dentistry. Being a part of both TEREC Groups has enabled me to remain at the forefront of the profession, as I have access to the very latest developments around the world.” Looking forward to the next event, Alex discusses what delegates can expect from the Aesthetic Technician Conference. “I have attended The Dentistry Show in the past, and even lectured there a couple of years ago. It is certainly an important event for dental technicians to attend, as it shows them exactly how many opportunities there are in the profession. The show also enables professionals to learn of the latest innovations in dentistry. “For the next show, I aim to present lectures that demonstrate the very cutting-edge of the profession, exploring the latest technologies and pioneering techniques. The speakers will include those at the forefront of digital dentistry, as this is a greatly influential aspect of modern dental lab work. In such a digital age, there will be a huge focus on this throughout the 2013 conference, looking at new digital techniques for producing crowns, bridges and implants.” Communication is another key topic Alex hopes to tackle during the Aesthetic Technician Conference. “As I have often discussed when lecturing, the communication between the dentist and the technician can be a critical factor for good patient care. In the past, the relationship between the two members of the dental team has been underappreciated, but increasingly dentists have come to recognise that working together efficiently can benefit everyone. Effective communication produces top quality work, providing the patient with the best possible service.” Alex also believes that new techniques and materials should be introduced into the NHS. “I think there is a reluctance from the professional bodies to accept new techniques into the NHS –still relying on techniques and materials that have been superseded. With gold prices rocketing, and with various other materials and techniques well proven, it is now time that these environmentally friendly and more aesthetic materials be made available to the public at large. Without the involvement of the NHS, the average person on the street does not have access to these innovative restorations.”

For the latest show news visit:

www.thedentistryshow.co.uk


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www.thedentistryshow.co.uk

FLOORPLAN

NEW FOR 2013! Holding Area

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S4S

PROTECTION QUDENT

P65

10

CENDRES+METAUX

NUROMOL 9

Q58

15

15

RDT

V26

SWISS LOUPES

QUINTESSENCE INTOSS

Q52 Q54

STEPHEN HANCOCKS LTD

SHOFU

P60

Q50

R45

DA VINCI WHITENING

9

MPM

S48 S46

4

ENVISIONTECH

U30

U42

KNIGHT DENTAL DESIGN

R42 R47

V20

U26

V27 9 PROTECHNO V28 KSS DEANERY U34 U33 V30 U32

S40

COSTECH ELITE 9

Q48

18

KER SPEA RSHIP O E S N O SP ILABL AVA

8

NDS

16 8 MILNES BROS LAB SUPPLIERS AREA

30

V16

8

DELCAM

S26

S35

R40

SACH LEMON DEVS CHASE Q41

HERAEUS BIOMET 3i KULZER

48

U22

16

30

P42

V12

16 LAB SUPPLIERS AREA

12

DELEGATE CATERING

FUTURE DENTIST THEATRE

RSING HEATRE

8

SOR SPONE M

4

N65

9

V10

12

S30

DFYT

P52

BURTONS EQUIPMENT BAMBACH

U10

12

S28 18

S10

S16 S18

R26

TROLL Y.T. DENTAL DENTAL

A-DEC

P50

N574 12 N55 N59

WAESCHLE

L65

N53

R22 R28

S12

10

6

Q28 Q26

CERAMICS

DENTAL DYNAMIX

R16 R18

ACUMAG

JW DB DENTAL

PRECIOUS DP SCHOTTLANDER DENTAL INSURANCE SERVICES CELLS MEDICAL

N52

R10 15

Q22 Q20

GEORGE WARMAN

P48

N51

R12

Q18

QED

P20

IDI

N47

N50

M55

M58 ALBERT

DENTAL NURSING

N40

Q10

Q16

P38 P36

N36

N42

M50 M53

L60

P22

ESSENTIAL GEMSTAR MONEY

3M ESPE

P16

18

BARRIER GOMPELS

P30

ORASCOPTIC WEL MEDICAL

PFM

K65

P18

18

MEDIDENT

FOOCO

M51

Q5

N24 BRUSH-BABY P26 P28 LDF N26 OPTIDENT AMBRIDGE

DBG

IDH

P10

PRO DENTAL APOLLINE

N28

M45

L50

DENTAL R PLANTS LINE

N20

PROFESSIONAL DENTAL MEDIFINANCIAL HYGIENE A2Z

SILKSTON DESIGN

SOUTHERN IMPLANTS

N22

NUVIEW

MEDICRUIT MEDIESTATES MEDIFINANCIAL

R

0

16

M40

L48

L46 40

M25

OPTILOUPE

PRESTIGE MEDICAL

N19 F.E. CARDOZO

M29

LIVE THEATRE

L40

RITA

M18

P12

N16

9 SAXON

18

36

L25

PHARM

N18

16

M20

N10

BEVERLY HILLS AWB

CARIESCAN

L20

DENTIST DIRECT

N12

M12 M10

L10

AESTHETIC TECHNICIAN CONFERENCE

L12

0

24

LINE HEADORSHIP S SPON ILABLE AVA

AESTHETIC DENTIST CONFERENCE

Subject to change. Not to scale. Correct at the time of print. One SG

D65

Quicklase Quickwhite

S58

Southern Implants UK

L46

Optident Ltd

P26

Quintessence Publishing Co Ltd

U38

Spry Xylitol

E15

Optiloupe

L45

R A Accountants

B60

STARZ TIPZ / LIQUID SMILE

J15

Oral-B

B50

RDT Technology/Valplast

V20

Stephen Hancocks Ltd

Q52

Oraldent Ltd

F12

REC BMS Ltd

H31

Stephen Lander Dental Designs Ltd

U59

Orascoptic UK

N42

RECKITT BENCKISER

U57

Strauman

C35

Osstem Implant

E35

Renishaw

C40

Swiss Loupes

V26

Rig Dental Recruitment

E54

TBR IMPLANTS UK

K60 A20

Oxyjet UK

F2

Paradigm Design Solutions

S60

RIS Products

F65

TePe

Pars Dental

L16

S4S (UK)

S59

The Back Shop & Back in Action

J22

Pastelli - Italy

N30

Sachdevs Chartered Accountants

Q40

Thorn Ceramics

V36

Performance Finance

N65

Santander Corporate Banking

D49

TrollDental

Q28

PFM Dental

M50

Saxon Implantology

N16

Turn Key Dental Supplies Ltd

K12

Pinnacle Designs Ltd

K16

Practice Plan

C45

School of Postgraduate Medical and Dental Education - UCLan

N32

Precious Cells International

N50

Schottlander

P50

Premier Dental Products

E20

Seesaw

N22

Prestige Medical

L40

Senior & Son Ltd

J20

Prime Orthodontic Studio Ltd

V36

Septodont Ltd

F45

Prodent Laboratories Limited

Q60

Sherring - Lucas Dental Lab Ltd

V58

Shire Dental

V40

Professional Hygiene

N38

Shofu UK

P58

Q.E.D Ltd

Q16

Silkston Group

L48

Quality - Water Specialists

A50

Sirona Dental Supplies Ltd

U40

Qudent

Q59

Software of Excellence

K35

ProDentalCPD.com

Q5

Vatech UK Ltd

L25

Vibraject

N20

Voco

J32

Warwick Medical School

E30

WEL Medical Ltd

N40

Wesleyan Financial Sickness

Q65

Woss International Ltd

H42

Y.T. Dental Solutions

Q26

Book your stand during July and receive additional promotion in the next edition of the Dentistry Show newspaper. Call the team on +44(0) 20 7348 5269 or reserve a stand by emailing dentistry@closerstillmedia.com Subscribe to our FREE newsletter... www.thedentistryshow.co.uk


6

www.thedentistryshow.co.uk

All natural, hand made teething biscuits Bickiepegs - All natural teething biscuits hand made in a dedicated factory in Scotland First developed in 1925 by a leading Harley Street Paediatrician Dr Harry Campbell. Manufactured from only the finest natural ingredients with NO added sugar salt or additives. Bickiepegs provide the correct exercise vital to the healthy development of baby’s teeth & jaws. Available from ASDA, Boots Kiddicare and all leading Chemists. Doidy - A unique training cup designed to teach children to drink naturally from a rim NOT a spout. Helps to prevent long term health problems such as premature tooth decay. Made in the UK from food safe HDPE conforms to EN 14350 regulations. Bisphenol, PVC & Phthalate FREE, UNICEF Baby Friendly. When breast feeding the Doidy can be used from 3 months or earlier for expressed milk no need for a bottle. Available from Amazon, John Lewis, Jo Jo Maman Bebe, Kiddicare, Mothercare, NCT and many other leading outlets. Bickiepegs, 5 Blackburn Ind. Estate, Aberdeen AB21 0RX www.bickiepegs.co.uk enquiries@bickiepegs.co.uk 01224 790626

VISIT US AT STAND J22

Hands down the world’s easiest to clean keyboard Cleankeys are delighted to be exhibiting at the Dentistry show at the NEC Birmingham on Stand H51.

to manage the risk.

Although rare, spread of infection in the dental operatory results in serious consequences. As a result, infection control standards are emerging, but are not yet effectively enforced. The onus is on the dentist

A number of hygienic keyboards exist, but they are primarily variations on the existing mechanical keyboard, sealed with silicone or made of rubber. Many dentists simply cover their mechanical keyboards with plastic bags rather than adopt these poor quality products. For most dental offices this does not work well – there is simply not enough time between appointments and it is messy. In addition, cleaning in a sink does not disinfect the keyboard. There are still crevices that are difficult to clean, and the rubber breaks down over time. Cleankeys is a unique computer keyboard for use in environments where there is a high risk of microbial contamination. Unlike hygienic keyboard competitors mentioned above, Cleankeys incorporates a smooth flat surface that is easy to clean. It can be wiped clean in seconds, substantially increasing infection control and reducing staff time spent cleaning the keyboard. One pass with a disinfectant and the dental team is ready for the next patient. Cleankeys Inc., a Canadian company, is a world leader dedicated to providing technology-based infection prevention and infection control solutions to the healthcare industry. These solutions include commonly-touched devices such as computer keyboards that are easy to clean and disinfect. www.cleankeys.com Twitter: www.twitter.com/Cleankeys_UK Facebook: https://www.facebook.com/CleankeysUK

Best ever value cone beam scanner launched

Dental Practice Systems at The Dentistry Show

The best ever value 3D dental X-ray system was launched by Morita and the Dental Imaging Company at the Dentistry Show 2012.

Dental Practice Systems supplies The Wand STA and other products to provide patients with a uniquely comfortable experience.

Describing the brand new Morita Veraviewepocs 3D R100 cone beam tomography scanner Robert Pounds, Managing Director of The Dental Imaging Company said, “With up to three times the image detail of other 3D X-ray systems, the Morita R100 offers the best value in the UK in terms of resolution and capital cost. The new scanner also includes the revolutionary Reuleaux triangle full arch field of view (FOV), which reduces patient X-ray dosage by closely matching the natural dental arch.”

DPS is the only company in the world to provide:• Wellness Dentistry • Minimal invasive dentistry • Drill free Dentistry • Comfortable single tooth anaesthesia • Single visit endodontics • Memory cushions

The Morita R100 won the 2012 Innovations Award at the recent Clinical Innovations Conference in London for its ‘powerful implications for patient safety’. By excluding anatomy outside the jawline, the Reuleaux triangle-shaped X-ray field reduces patient exposure by around 15 percent. Capturing posterior dentition that might be missed by a conventional 80mm cylindrical FOV scanner, the R100 field includes relevant anatomy equivalent to a conventional 100mm cylindrical diameter FOV. For your FREE demonstration call: 0845 388 3380 or Email: info@morita-uk.com Illustration: The Morita R100 offers the best value in the UK in terms of resolution and capital cost.

VISIT US AT STAND K40

Insurance and financial planning advice Dental Insurance Service have been advising dentists for over 30 years in all areas of insurance and financial planning, covering both personal and business requirements. All offered with a personal, friendly and efficient approach. On the financial advice side, we can help with your pension planning, investments, inheritance tax planning, life assurance, income protection and more. All geared to working towards achieving your financial objectives and protecting your wealth and dependents. On the insurance side, we have access to a range of policies to provide the protection you require. For example, a comprehensive and competitive surgery insurance to protect the practice and your contents, along with the required liability covers; we can source the market for suitable home insurance to meet your specific requirements; and not least our flagship product and market leading Dentist Overheads Expense Insurance which provides benefit to meet the ongoing expenses of your practice in the event of your incapacity due to illness or injury. www.dentist-overheads-insurance.co.uk E: info@dentist-overheads-insurance.co.uk T: 01245 265541 * Dental Insurance Services is a trading name of R J Hurst & Partners Ltd. Authorised and Regulated by the Financial Services Authority. Your home may be repossessed if you do not keep up repayments on a mortgage or any other debt secured on it.

VISIT US AT STAND P51

The CariFree system for preventing caries, thus offering wellness dentistry. The CrystalAir air abrasion unit for the finest work on preparations, silently, with no injection. In order to discover occult caries at the earliest stage we supply a small laser device called DIAGNODENT. When an injection is required The Wand STA can be used for painless injections which only numb the teeth, so that the smile line is unaffected. For root canal treatment ENDOX will eliminate all bacteria by fulguration. To ensure that the patient is comfortable for the longer procedures we offer a set of specially designed Crescent Memory Cushions which support the knees, back and head. These products can be seen on our website www.d-p-s.uk.com and our public website www.painfreedentistry.uk.com The Comfort Zone group of products enables the progressive practice to move to the next level and to stand out from others in an increasingly competitive environment. There is a huge marketing advantage to be had by promoting the superior service to the public on your website.

VISIT US AT STAND Q50

Tailored magnification and lighting solutions DP Medical is the leading UK Company in providing tailored magnification and lighting solutions to all specialities of dentistry. By supplying World leading products we are ideally placed to offer the end user a full consultation and advice service on using magnification and lighting in the dental practice. SurgiTel Loupes have been repeatedly voted number one by ‘Reality’ in the USA dental Journal. Both flip up and through the lens optics are available on a range of Oakley frames to ensure maximum comfort and style. The unique patented adjustability and depth of focus coupled with crystal clear optics gives the most superior image available today. A range of fibre optic and LED light systems are available to further enhance the quality and provide you with an unrivalled system. Global Dental Microscopes are the world leading dental microscope with unique patented features tailor made for the dental practice. Three, four or six step magnification allows a budget to suit all users, with a bespoke range of digital still image capture and video attachments; we have a solution to suit everyone. A choice of mounting options means we can meet your requirements. Please contact DP Medical Systems Ltd on 020 8391 4455

VISIT US AT STAND N51

VISIT US AT STAND H51

Proven strong and lasting dental pain relief

Future of digital dentistry, 17th July 2012

A combination of analgesics is available as a unique fixed dose under the brand name Nuromol (contains ibuprofen and paracetamol) and has been proven to provide strong and lasting relief of dental pain. Nuromol is especially suitable for pain that requires stronger analgesia than can be achieved with ibuprofen or paracetamol alone.10

Straumann will be holding an exclusive event looking at the future of digital dentistry and offering 2 hours CPD. In this workshop Paul Abrahams and Ashley Byrne will be offering a complete guide to using both the clinical and technical stages of iTero™ and Straumann® CARES® CADCAM, complete with on-the-go live cases to demonstrate the fit and aesthetics for you to see with your own eyes. For further information or to book your free places call 01293 651270.

VISIT US AT STAND C35

Comparison with single actives - A multi-centre, two-stage, randomised, double-blind, parallel-group placebo-controlled study evaluated 735 patients experiencing acute postoperative pain after extraction of impacted third molars.11 The data show Nuromol provides more effective pain relief than either paracetamol or ibuprofen when used alone in the treatment of dental pain:11 • a single Nuromol tablet provided stronger and more effective pain relief for longer than two standard paracetamol 500mg tablets • two Nuromol tablets provided stronger pain relief than two standard ibuprofen 200mg tablets (cumulative pain relief over 12 hours). 10. Nuromol Summary of Product Characteristics. MA number: PL0063/0649 (formerly PL 0063/0579). 11. Mehlisch DR, Aspley S, Daniels SE, et al. A single-tablet fixed-dose combination of racemic ibuprofen/paracetamol in the management of moderate to severe postoperative dental pain in adult and adolescent patients: a multicenter, two-stage, randomized, double-blind, parallel-group, placebo-controlled, factorial study. Clin Ther. 2010;32(6):1033-1049. 12. The British Pain Society 2010. Opioids for persistent pain: Good practice. Available at: http://www. britishpainsociety.org/book_opioid_main.pdf. Accessed 31/05/2012. NM-UK-37-12.

VISIT US AT STAND U57


www.thedentistryshow.co.uk

Cut the cost of your insurance NOW European Gender Directive From 21st December this year, insurers will no longer be able to differentiate between men and women when setting premiums. Most people know this is going to affect car insurance premiums, but a lot of dentists don’t realise this is going to have a massive effect on life insurance and income protection premiums. If you are wondering whether you have sufficient insurance in place, or if you’re thinking of reviewing your existing plans, NOW is the time to be looking at it, before rates go up by 1520%. The reason for the urgency is there’s only 171 days left until the deadline and applications have to have started before then. So any doctors’ reports or medicals all have to have been completed and with the average underwriting taking between 3 – 6months to complete, time is running out. Call us now to see if we can help on 0121 685 5060.

Stem cells are precious Evidence shows that stem cells are found in the umbilical cord, umbilical blood, bone marrow, adipose tissue and the teeth - which contain more stem cells than some other sources and are the most natural, non-invasive source of stem cells. Deciduous teeth, vital teeth removed for orthodontic purposes or wisdom teeth are important sources of stem cells. Global stem cell research indicates that stem cell based therapies have the potential to treat a wide range of degenerative diseases from cancer, diabetes and Alzheimer’s to cardio vascular diseases. Precious Cells International (PCI) operates a dedicated adult stem cell processing laboratory and cryopreservation facility at Brunel Science Park and now offers dentists the opportunity to provide their patients with the potentially life-saving option to preserve precious stem cells, and open up a new revenue stream with this new practice building service.

VISIT US AT STAND N49

Come and talk to us on Stand N50 and book your seat at our workshop. Please also visit www.precious-cells.com or call 0845 475 5221.

Patient communication software for dentals

VISIT US AT STAND N50

MEDiVision have, for the last 15 years, provided patient communication software to the dental profession. Today our products are used in over 7,000 practices and in more than 60 countries around the world. Our product range includes solutions for the surgery, the waiting area and practice websites. Chairside: “CiC” is an interactive computer-based program to help you explain conditions, procedures and treatment options to your patients. Using High Definition 3D animations there are over 220 topics and the largest collection of patient advice leaflets available. All of our content can also be emailed to the patient with a single “click” to view again at home. Website: The animations used at chairside have been formatted for website use and a disk containing the most popular 100 is available for your own website. Waiting-Room: Our most flexible and comprehensive waiting room system is now. 100’s of animations to choose from and customise your own presentation.

VISIT US AT STAND D30

Over 40 years experience of research and aesthetic dental solutions Nobel Biocare has over forty years’ experience in g ro u n d b re a k i n g research and aesthetic dental solutions, enabling superior implant treatment for a broad range of patients. The industry leader offers an extensive range of clinically proven dental implants for every treatment indication to produce functional, natural-looking results that can last a lifetime. Implant surgeons, restorative dentists and dental technicians can count on Nobel Biocare to have the solution to meet their needs. Amongst an impressive portfolio is the revolutionary All-on4TM concept, which is applicable to the majority of edentulous patients, or those who need to undergo extraction. Clinicians can secure a fixed bridge prosthesis using only four implants within just one session offering a range of solutions for all edentulous patients. Nobel Biocare also provides an annual programme of training and education opportunities UK-wide for dentists, laboratory technicians and supporting members of staff. Nobel Biocare: helping dental professionals to make the best choices for their patients and to work with them to grow their business.

VISIT US AT STAND G40

Renishaw - providers of in-lab CAD/CAM systems

Renishaw is one of the world’s leading providers of in-lab CAD/CAM systems with options for both large and small labs. We currently offer our scanner with no up-front costs which means even the smallest lab can now get started in CAD/CAM*. The benefits of a Renishaw CAD/CAM system include: • Desktop milling machine and scanner • CAD/CAM frameworks – up to 16 units • Zirconia frameworks milled in-lab from less than £10 per unit (material only) • LaserPFM™ frameworks using CE marked cobalt chrome • STL files accepted from many other systems New innovation - Renishaw® LaserAbutments™, made from cobalt chrome, give you the ability to create screw retained crowns. Benefits of new LaserAbutments: • Bond non-precious porcelains directly to the surface • Supplied with a pre-polished emergence profile • Titanium screw included • Free of nickel, cadmium and beryllium • Compatible with major implant types *conditions apply

7

The full turnkey solution in dental surgery design and build

Define • Design • Deliver - Owning our own Dental Practices helps us to understand your requirements both from the perspective of the dental team and the patients. We have developed into a highly competitive, dynamic and professional company within the Dental industry. Offering all design and project management services of your commercial fit out project, we will take your ideas through to construction development and can act a single source for your project in its entirety. From new build to listed buildings. We do everything from feasibility study and design to implementation and beyond – and you only need one dedicated contact for the whole process. No random suppliers here there and everywhere to keep track of. No conflicting timelines or fluctuating costs. Everything is under one roof and one budget – yours. The benefit of an in house design team means that Silkston Dental Design & Build have the ability to act as a single source for your entire project saving the hassles of changing between companies and reducing project time significantly. For Our One Stop Shop Free Initial Consultation – Call 0844 809 9556

VISIT US AT STAND L48

Health, awareness and development - TePe e-club TePe is a family-owned Swedish Company which continues to design, develop and produce its own oral hygiene products on one site, endorsing the mission: ‘working towards a greater awareness about preventive dental care, to improve oral health for all and enable everyone to keep their teeth for life’. In the UK, TePe is known for its Interdental Brushes, taking great pride in being the most professionally recommended and used interdental brush, as well as offering a high quality range of toothbrushes, specialist brushes and dental sticks. TePe’s close collaboration with the dental profession and high manufacturing quality has resulted in a growing number of efficient oral hygiene products, meeting the high demands of both professionals and consumers in over 50 countries. Why not become an e-club member? www.tepe.com/contact/tepe-e-club/professional/

VISIT US AT STAND C40

TePe e-club magazine, published quarterly, offers members an insight into clinical innovations, product releases and updates, promotions, incentives and provides CPD hours.

Gentle, Effective and Safe alternative to cosmetic injections

For further information on TePe products: www.tepe.com

Oxyjet UK was launched in 2000 and has become market leaders in supplying the Nora Bode Oxyjet oxygen therapy machines and treatments from the inventors and patent holders of this technology in Germany. Backed by over 25 years of research and development, these Ultimate Multi-Treatment Oxygen Facial and Body Machines; are found in some of the very best Spas, Hotels, Salons and Aesthetic Clinics worldwide. Providing a Top to Toe range of pain free, non invasive and scientifically proven Oxyjet treatments, renowned for both relaxation and results; and includes everything from Luxury Facials to Prescriptive Body Contouring. Using medical oxygen in a procedure which has clinical proof for effectiveness and safety; special formulations are ‘shot’ into the deepest layers of the epidermis to fight the signs of ageing, breathing new life into tired and dull skin. OXYjet by Nora Bode - The original and patented oxygen delivery system for aesthetic skincare.

VISIT US AT STAND A20

Diamonds are Forever Dental Sky supply a wide range of top branded burs including their own Dental Advisor™ ++++½ rated R&S Diamond Burs. Dental Sky is now offering you a chance to collect Diamond Points on your bur purchases to exchange for High Street vouchers in time for Christmas. Purchase any bur from the current Dental Sky catalogue between 1st June and 30th November you will receive 1 Diamond Point. At the end of the programme your points will be added up and converted into shopping vouchers which you will receive in time for your Christmas shopping. Each point is worth 5 pence. You get to make your choice from Marks & Spencer, John Lewis (which includes Waitrose), Sainsbury’s or Love2Shop (redeemable in over 20,000 retail stores across the UK).

OXYjet is the only true Gentle, Effective and Safe alternative to cosmetic injections.

How great is that? So make sure you register with your Account Manager on 0800 294 4700 or via their website www.dentalsky. com and start saving your Diamond Points now.

VISIT US AT STAND F2

VISIT US AT STAND J45


8

www.thedentistryshow.co.uk

ORAL-B – TOGETHER WE INNOVATE

Visitors to The Dentistry Show will be able to learn how Oral-B’s ‘Pro-Expert’ toothpaste protects against gum problems, plaque, caries, calculus formation, dentinal hypersensitivity, staining and bad breath. Little wonder it’s supported by 12 years of clinical development and over 70 research papers. It is a complete on-line platform where dental professionals can find all the resources they need. All in one place, dental professionals can keep up to date with the very latest UK industry news and events, Oral-B product innovations and launches, and order both Oral-B and Fixodent samples.

display. The display can be placed on the counter, so the twominute timer, brushing mode, and quadrant timer can be easily viewed during brushing.

The innovation of Oral-B Pro-Expert toothpaste lies in the synergy of the combination of the two main ingredients.

Never before previously paired they are now matched to provide the united strengths of stannous fluoride’s antimicrobial properties and polyphosphate as a gentle cleaning agent to inhibit calculus and stains.

Oral-B electric toothbrushes will also be on display. The company has several models as one might not necessarily suit all consumer needs and preferences. Their flagship model, the Oral-B Triumph with SmartGuide, uses an oscillating-rotating action and incorporates novel compliance-enhancing technology using a unique remote

Oral-B’s TriZone power brush innovation will also be available to view.

Access to Oral-B’s continuous professional development courses together with interactive educational webinars is provided alongside high quality, comprehensive patient education, including videos on a huge range of oral health topics and patient engagement material to download.

This model gives patients the opportunity to keep a manual feeling whilst taking advantage of the benefits afforded by power technology. This new brush also provides far better cleaning results than using a manual brush. The technical basis for TriZone is a triplezone action with pulsating, sweeping, and stationary bristles featuring a dynamic angled power tip. Essentially, it’s a manual-like brush head design combined with an electric drive still performing 3D, but with a sweeping rather than oscillating-rotating action.

The Oral-B team will also be detailing Oral-B’s new website, Dentalcare.com Developed by dental professionals for dental professionals, the new UK specific website has been designed to provide intuitive, easy access to a wealth of resources relevant to Knight Generic Ad_128x178 every aspect of UK dentistry.

The Oral-B team looks forward to welcoming visitors to the stand to discuss 4/7/12 Page 1 the08:43 latest innovations in oral health.

5x

Laboratory of the Year

Smile Design and Occlusal Rehabilitation All Major Implant Systems Free Expert Treatment Planning Advice Cosmetic Imaging Practice Marketing Support Great On-Line Case Portfolio Nationwide collection

www.knightdentaldesign.co.uk

t. 0208 316 6248

e. info@kdduk.net


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