We Are The Best in Blue Recruiting Book 2023

LEGACY

Born in 1906 with fearless vision, big ideas and the power of reinvention.

The Coldwell Banker® brand is the North Star of the real estate industry Guiding people to the homes of their dreams and leading affiliated agents to successful and fulfilling careers have been our calling for well over a century It’s a passion and pursuit we take deep pride in, creating and exceeding impeccable standards in every aspect of the real estate experience

We are a brand devoted to the service of our clients, the success of our network and the remarkable power of home We’re committed to creating dominant winners in every market we serve. It’s something we call the Coldwell Banker Way.

We believe our depth of care, our suite of production-boosting resources and our inspiring culture make this company an extraordinary home for real estate professionals.

This is the real estate company that shines like no other. OUR

Powerful values guide everything we do.

HOME

The most important of our values, home is a place that represents unparalleled love and emotion It’s our mission to bring the joy of home to every one of our clients with unrivaled expertise, passion and energy As a brand, we take pride in building an exceptional home that fosters successful affiliated agents and brokers The Coldwell Banker brand is a home where you are empowered to achieve your most ambitious goals, and a community where you are championed by colleagues who believe in and

AWESOMENESS

Awesomeness is a mindset that runs through every Coldwell Banker affiliated agent and office It’s how we approach every business opportunity and how we live our lives. Awesomeness is a feeling of energy and optimism that’s impossible to ignore Our one-of-a- kind events and inspiring causes create awesomeness you can feel in your mind, heart and soul. It’s the only way we can describe what happens when our global network of agents and brokers joins forces, sharing insight and knowledge to succeed

INGENUITY

From our very beginning in 1906, we saw things differently than others – ingenuity is at the heart of the Coldwell Banker brand Across our storied history we’ve consistently found new ways to help our clients, pioneering quite a few industry firsts in the process. The first real estate code of ethics. The first to bring big data to agents’ fingertips The first national real estate brand to tackle today’s inventory- challenged market head-on with our seller-focused strategy We’ve always been happiest when we’re moving the real estate industry forward while also guiding our clients home with unmatched service

EXCELLENCE

We believe that if you’re going to do something, you should be the best at it In addition to symbolizing our passion for guiding people home, the star in our logo represents the truly exceptional nature of the Coldwell Banker network Whether it’s a listing presentation for a potential client, a home staging for an open house or leading an office, excellence means conducting business at the highest possible standard Every Coldwell Banker resource and learning opportunity is purpose-built to help our affiliated agents be excellent in every facet of their business, and that’s something we take great pride in

DISCOVER HOW WE EMPOWER YOUR SUCCESS IN BUSINESS AND LIFE

CORE 4

At Coldwell Banker®, the most important part of our business is our affiliated agents and brokers. In fact, our #1 priority is helping you live an exceptional life How do we do it? With our Core 4 Focused on the things that drive agent success, this powerful system is the basis of our most unique and effective offerings

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FIND YOUR PLACE IN THE COLDWELL BANKER® COMMUNITY

CELEBRATING OUR PEOPLE

Gen Blue® is our name for the Coldwell Banker® network and the industry-leading power we represent. You can connect with the Gen Blue spirit all year long at fun and informative networking events, but at the Generation Blue Experience® we put together a truly special, one-of-a-kind yearly celebration for our brand and people.

Here you’ll join affiliated agents from around the world to network, share ideas and learn from top real estate professionals while exploring premier venues like Radio City Music Hall and enjoying performances from A-list entertainers. We also honor the agents and brokers who reach the highest levels of achievement within the brand through the Coldwell Banker international awards and recognition program.

DOING GOOD LOCALLY AND Ethics

played a crucial role in differentiating Coldwell Banker from other real estate companies at the time of our founding, and they are at the core of who we are to this day. We’re also passionate about supporting the communities where we live, work and play. The Coldwell Banker brand facilitates inspiring organization-wide charitable programs like the CB Supports St. Jude program and the Homes For Dogs Project.

We’re incredibly proud that many local offices generously support amazing local nonprofits in their region – over $31 million since 2012¹. What’s more, our parent company, Anywhere, has been named one of the World’s Most Ethical Companies for over a decade by the Ethisphere Institute², which recognizes organizations that continuously raise the bar on ethical leadership and corporate standards.

The numbers are in. Nobody beats the Coldwell Banker® brand.

Our affiliated agents are a remarkable force in the arena of high-end real estate, transacting $288 million in daily luxury sales in 2022, with over 48,000 transactions of $1 million+ properties¹. We’re also proud to be a leader in the ultra-luxury space, having closed more than 350 transactions over $10 million last year².

With our global network of high-net-worth clientele and highly prestigious properties, experienced luxury agents and brokers can be certain that there’s no better home for their business than with the Coldwell Banker Global Luxury® program.

$288 million

Coldwell Banker Global Luxury® Certification

For agents seeking to develop and enhance their luxury skillset, a Coldwell Banker Global Luxury® certification is a fantastic way to open new doors Presented by the esteemed Coldwell Banker Global Luxury Ambassadors in association with the Institute for Luxury Home Marketing®, the course is designed to help affiliated agents win luxury listings, market luxury properties and grow your business. Affiliated agents with Luxury Property Specialist certification sell properties with a $200,000 higher average sales price².

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Upon completion of the luxury certification course, affiliated agents can gain two esteemed designations: Luxury Property Specialist (LPS) and Certified Luxury Home Marketing Specialist (CLHMS). Additional luxury mentorship and prestigious speaker series are invaluable occasions to learn firsthand from some of the industry’s most successful figures.

World-Class Luxury Marketing

Discover the countless ways you’ll be supported by the Coldwell Banker Global Luxury program. Enjoy expansive online syndication on hightraffic websites such as The Wall Street Journal, ListHub Global, Unique Homes, Robb Report, JamesEdition, Mansion Global, MarketWatch, Penta and Barron’s3 We create real influence through dedicated platforms like the elegant coldwellbankerluxury com website, Homes & Estates magazine, the Curated blog, industry-leading market reports and our branded content partnership with Modern Luxury⁴ Bespoke marketing assets and a refined identity empower affiliated agents even amidst the most intense competition. This is luxury real estate with the power of the Coldwell Banker® brand.

1. Data based on closed and recorded buyer and/or seller transaction sides of homes sold for $1 million or more as reported by affiliates of the U.S. Coldwell Banker franchise system for the calendar year of 2022. USD$. 2. Based on 2022 U.S. closed transactions reported by Coldwell Banker. Results not guaranteed. Luxury Property Specialists must be commissioned real estate agents with a minimum of three luxury home sales and have completed a training course coproduced with Coldwell Banker and the Institute for Luxury Home Marketing. 3. JamesEdition, Barron’s, Mansion Global and Penta display properties priced at $1M+. ListHub Global displays properties priced at $2M+. 4. Modern Luxury Media Reporting December 2022.

SUPPORTING DIVERSITY AND INCLUSION AT THE COLDWELL BANKER® BRAND

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A CULTURE OF CARING

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CB SUPPORTS ST. JUDE

The CB Supports St Jude campaign allows Coldwell Banker affiliated agents to make a donation for every home sale or purchase they complete to support the lifesaving mission of St. Jude Children’s Research Hospital:® Finding cures. Saving children.® And in 2021, the Coldwell Banker brand was honored to receive the St Jude New Partner Campaign of the Year Award Since then, our CB Supports St Jude partnership has gone on to far surpass its goals, donating more than $1 3 million to St Jude Children’s Research Hospital since the program’s inception in 2020. coldwellbanker.com/about/giving-back

LOCAL INITIATIVES

It’s illustrative of the character of our network that Coldwell Banker affiliated agents and offices have countless additional causes that they choose to devote their time, energy and resources to support. Whether benefiting outstanding local organizations or larger nonprofits that make a big impact, together, our network has donated over $31 million* It’s inspiring to see our network doing good in the world.

HOMES FOR DOGS PROJECT

It’s not just people who need a loving home. In 2015, we created the Homes for Dogs Project, facilitating pet adoption drives at Coldwell Banker affiliated offices nationwide We’re proud to have inspired the adoption of tens of thousands of pets, with Homes for Dogs Project events also serving as fantastic networking and marketing occasions for affiliated agents and offices. blog.coldwellbanker.com/homes-for-dogs/

BUSINESS BOOST ACADEMY

Take a deep dive with our Training Director and Recruiting Director on the necessities of growing your business During this two-day mastermind training, you will meet our support staff, get super familiar with transaction forms, practice CMAs and learn how to use and maximize our most important tools Plus a lot of other fun stuff! These sessions are for all experience levels

LUXURY PROPERTY SPECIALIST CERTIFICATION

This powerful and elite course provides the foundation for a successful career representing exceptional properties and an affluent clientele It’s a remarkable opportunity to learn from top luxury specialists at the Coldwell Banker brand and superstar agents from across the industry Certified Luxury Property Specialists sell properties with a $200,000 higher average sales price²

SALES AND BUSINESS COACHING

We offer learning opportunities designed for individual and team-building success, provided by internal and external coaches who know our systems and programs

1. Listings taken, closed units, and closed sales volume (collectively, the “Metrics”) were measured during this study. To calculate the results, we took a sample of 4,000 independent sales associates who had been affiliated with the Coldwell Banker® brand for at least a year prior to the study and who participated in CBU Learning Center learning classes and activities between Jan. 2020-Dec. 2021 (the “Sample Pool”) and entered their activities nto REScoreboard. All sales associates included in the study completed one or more learning classes, each ranging in duration from a minimum of 3-22 hours.WemeasuredthemonthlyMetricsgeneratedbythesamplepoolduringthe12monthspriortotheirtakinganyColdwell Banker courses and then measured the monthly Metrics generated during the 12 months after the end date of each affiliated agent’s participation in the learning courses. This was not a controlled study; correlation does not equal causation. Past performance does not guarantee future results. Market conditions may influence results and there is no assurance any ColdwellBanker-affiliatedsalesassociatewillachievethesameorsimilarresults.2.Basedon2022U.S.closedtransactions reported by Coldwell Banker. Results not guaranteed. Luxury Property Specialists must be commissioned real estate agents with a minimum of three luxury home sales and have completed a training course co-produced with Coldwell Banker and the InstituteforLuxuryHomeMarketing.

AGENT PATHWAYS

No matter where you are with your business, we offer education and coaching tracks to help you get to the next level.

New to the Business

Are you new to real estate and want to know where to start? Our New to the Business Pathway will guide you through what it takes to get started and get productive right out of the gate. We cover everything from the basics of the business, to how to set goals and develop your value proposition to help ensure your career is on a fast track to success.

Building a Listings-Based Business

Are you ready to take control of your business by building a listings-based business? After completing this pathway, you’ll be on your way to a more stable and predictable income –from best practices on streamlining the process for working with buyers so you have more time for listings, to perfecting your listing presentation and closing for the signed agreement.

Experienced Agent

If you’re an experienced agent looking to fine-tune your business, we’ve got you covered. Our Experienced Agent Pathway will guide you through creating a 1-year, 3-year and 5-year business plan to help ensure success, while providing best practices in pricing strategies and owning objections so you can win more listings and get them sold faster!

I Want to Take My Business to the Next Level!

Are you looking to take your business to the next level? Join us on the journey to diversify your lead generation sources and master your conversion skills, work more efficiently and win more business.

Breaking Into the Luxury Market

Have you always wanted to break into the luxury market but aren’t sure how? Learn from the best on how to break into the luxury market by marketing yourself to the right people, mastering the listing consultation and budgeting your marketing spend, and close more highend properties.

Building a Team

Are you looking to take that next step in your career and build a team? Learn best practices for how to build a team the right way for you and create a 1-year, 5-year and 10year plan for success.

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A PLATFORM OF VALUE

The Coldwell Banker® brand is the North Star of the real estate industry. Guiding people to the homes of their dreams and leading affiliated agents to successful and fulfilling business paths has been our calling for well over a century. It’s a passion and pursuit we take deep pride in, creating and exceeding impeccable standards in every aspect of the real estate experience We are a brand devoted to the service of our clients, the success of our network and the remarkable power of home. We’re committed to creating dominant winners in every market we serve. On the following pages, we invite you to learn more about the tools, programs and other resources which help us deliver on that promise to help agents and brokerages, like yours, succeed.

#1 Most-Visited Brand Online

The Coldwell Banker brand is the most-visited real estate brand online, with an impressive 184 million website visits in 2022

#1 Rated Real Estate Ad 11 Years Running

The Coldwell Banker brand has been the #1 rated real estate ad for 11 years in a row Our award-winning commercials appear across media where home buyers and sellers spend the most time, making for consumer brand recognition and influence of the highest tier In fact, consumers who watched our advertising were 3X more likely to work with a Coldwell Banker affiliated agent

2-10 Homebuyer's Warranty - Seller Coverage

We automatically set up complimentary Seller Coverage through 2-10 Homebuyer's Warranty on all of our listings It is good for the life of the listing and does not obligate Sellers to purchase a Home Warranty for the buyers This is a great benefit for covering your Sellers for unexpected repairs that may occur during the listing.

Agent Recognition

Our hardworking agents receive monthly recognition through personalized social media graphics and posts, as well as showcasing their achievements on office TV displays The annual Awards Event, hosted at renowned Nashville venues, celebrates outstanding Sales and Management efforts Moreover, our agents and offices receive annual recognition for their local and national achievements at the event. Coldwell Banker Barnes is a prestigious Chairman’s Circle Company, one of just 90 nationally

Coldwell Banker Brand Recognition

Coldwell Banker's name recognition is a significant factor, contributing conservatively to around 20% of transactions. The investment in Coldwell Banker proves highly valuable With a strong presence in major metropolitan cities, Coldwell Banker leads the market in most of them Our agents consistently achieve higher sales volumes compared to their counterparts in other companies within the same cities Handling relocation business is a valuable asset for qualified agents, leading to spinoff effects that generate additional sales and listings, which are then compensated at the agent's current commission split This can result in a yearly income increase of 10% - 25% compared to not handling relocation department business

Company and Agent Websites (MoxiWebsites®)

This easy-to-use website builder for brokerage, team and agent websites makes putting your brand’s best foot forward a simple task MoxiWebsites comes with Yoast SEO plugged in to guide you to optimize every page of your site for great search results

Copier, Scanner, Printer – includes limited use color laser printer

Each of our offices has a state-of-the-art multi-function (copier, scanner, printers) for your use We do not charge for color printing for business and office use Color copying for marketing is available at an extreme discount over what you would find from public sources Every agent is set up and able to utilize these services at any office, not only their own.

Coldwell

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Corporate Support Staff

Unlike the majority of companies, Coldwell Banker Barnes provides assistance at the Corporate / Support Center level with an emphasis on Agent Programs and Services including Marketing, Relocation, Coaching, Training, Accounting, Transaction Coordination, Mentoring, etc

Custom Learning Tracks (Agent Pathways)

Agent Pathways are a series of coaching and learning tracks catered specifically to agents in certain stages of their professional paths or with particular business goals So whether an agent is new to the industry, looking to build a team, interested in breaking into the luxury market, or simply wants to take their business to the next level, we can offer them the path to accomplish their goals

Customized Company Forms on Transaction Desk

We maintain our company customized forms on Transaction Desk, so you have ready access to our company-specific forms, alongside the standard TAR forms, making your job easier anywhere, anytime

Database Management and Email Marketing Solutions (Prospect Square, MoxiEngage®)

Prospect Square helps agents deliver automated reports and campaigns so they can stay top of mind with their sphere MoxiEngage® is a powerful CRM and business planner which allows you to manage your entire book of business, create marketing campaigns, set your sales goals, and get data-driven insights that help you achieve them

Dedicated Company Training Director

In addition to our management team being one of the best in the area, our Director of Training is equipped with the technological skills and the real estate sales experience to show you how to let the vast array of systems and tools work for you Our Training Director can show you how to work smarter, not harder

Desk

Our intranet site is your one-stop-shop to access all company products, programs, and news.

Digital Brand Asset Creator (Marketing Center)

Marketing Center is a digital content management solution and asset generator that gives affiliated agents and brokers the ability to download company and brand logos, access brand photography, customize and post personalized social media assets, create and print marketing materials, customize national advertising campaigns and more

Digital Presentations and CMA Tool (MoxiPresent®)

MoxiPresent creates sleek, customizable, showstopping CMAs, luxury presentations, open house flyers and neighborhood tours

Domestic Listing Syndication

Benefit from expansive online syndication on high-traffic websites such as Unique Homes, Robb Report, The Wall Street Journal, JamesEdition, Mansion Global, MarketWatch, Penta and Barron’s* *Only $1M+ listings are syndicated to James Edition, Mansion Global, Barrons and Penta

Errors & Omissions $1,000,000 Excess Liability Coverage

Our sales associates are coved by a $1,000,000 E&O Excess Liability Insurance policy which supplements the individual sales associates’ policy A policy of this magnitude is otherwise unavailable to an individual agent, making this coverage a huge benefit to our sales associates In addition to the standard coverage, we have also secured Residential Ownership (Agent Owned) coverage for our agents, which is useful when listing their personal properties With increasing home values and an increasing litigious public, would you want to be in this business without such coverage?

Full Color Photo Business Cards

Business Cards are designed by the Marketing Director They can also create a custom design for you New Agents to Coldwell Banker Barnes get 100 business cards for free.

Full-Time Front Desk Admin Staff

The company’s administrative staff are full-time employees of the company They consider themselves a part of our sales team and understand the importance of representing themselves and the company professionally

Full-Time Relocation Department Staff

Coldwell Banker Barnes boasts a top-tier Relocation Department in the Southeast, consistently winning awards such as the prestigious Platinum Award for 18 consecutive years and being ranked among the Top 25 in the country in the Anywhere Network They represent over 30 different Relocation Management companies, including Cartus, generating 1500+ business opportunities yearly. The full-time Relocation Department facilitates global referrals and offers regular training, which is mandatory for handling this unique business opportunity General training is provided at no cost, while training required by specific Relocation Vendors incurs a charge based on the vendor's program

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Generation Blue Experience®

This energetic, inspiring event brings together Coldwell Banker affiliated agents from around the world to network, share ideas and learn from top real estate professionals, tech leaders and industry insiders

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Agents' Cost

Global Listing Syndication

In addition to our comprehensive online marketing strategy for all Coldwell Banker listings, all properties advertised under the Coldwell Banker Global Luxury program also display on the elegant coldwellbankerluxury com, with those listed over $2 million syndicated internationally through ListHub Global. Included

Global Marketing Program

Luxury Property Specialists enjoy elite access to a robust portfolio of print and digital media opportunities Elite status also includes pre-negotiated rates for top-tier print and digital publications Affiliated agents with the Luxury Property Specialist Certification sell properties with a $200k higher average sales price.

Homes & Estates Magazine

The proprietary Coldwell Banker Global Luxury publication, Homes & Estates showcases extraordinary listings and an insider’s perspective on luxury real estate, design and lifestyle while reaching the most influential players in the highend marketplace With a total annual readership of 1 3 million, affiliated agents can receive custom, personally branded copies of this quarterly magazine with the purchase of an ad

In-House Tech and System Support Specialist

Apart from the regular Coldwell Banker Help Desk, we have an in-house support specialist available to help in case any issues occur This relieves the agent from the burden of personally conducting time-consuming issue resolution and follow-ups

Learning Platform

In addition to an extensive library of self-paced courses, the CBU Learning Center offers a vast collection of live courses with a staff of education professionals leading real time discussions Lead generation classes are available to help agents begin seeking immediate business opportunities, and tools and technology classes share best practices for boosting productivity Additional course topics include negotiating skills, listing presentations, team-building and much more.

Listing Promotion to Area Agents

As one of our support services, your listings will be promoted to other agents in the MLS via a professionally formatted, agent-branded email. You can work with our coordinator to also include your sphere of influence in these distributions

ListTrac

30-75% discounts on national advertising rates

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Web application that provides agents with rich, real-time metrics about their listings’ performance on the web. You can also easily share this information with your Sellers Included

Luxury Property Specialist Certification

This elite designation is awarded to real estate professionals experienced in marketing luxury properties, have completed the Coldwell Banker Global Luxury certification course and meet established performance criteria

Market Data and Insights (Market Quest)

Through Market Quest, affiliated agents can generate market share and real estate trend reports and access email and social media marketing pieces to promote their brand and demonstrate their market knowledge

Marketing Director

Our full-time Marketing Director is available to assist you with all things Marketing Whether real estate or personal marketing is needed, our Marketing Director is here to help Ongoing group and one-on-one training is provided on an array of marketing topics.

Mortgage Services - CMG Home Loan

CMG Home Loans works with Coldwell Banker Barnes to provide mortgage services for our agents, customers, and clients through on-site mortgage advisors in most of our offices You are able to utilize any of the CMG Home Loans mortgage advisors regardless of your office

Multiple & Convenient Office Locations

Our branch locations are conveniently placed with high visibility Agents at Coldwell Banker Barnes can access all branches, utilizing top-of-the-line copying, scanning, faxing, and computers. We encourage associates to make the most of this benefit Our offices are unrivaled, with modern, equipped, open café areas for meetings, education sessions, and social functions Agents can also host real estate events for their consumers and clients

National Alliances – specialized real estate affinity programs

Coldwell Banker Nationally has services, products, and systems available to sales associates and their customers offered at reduced and discounted rates Some of the discounts include The CE Shop, Budget Car Rental, AT&T, etc for our agents and their clients Current information is always available on mycbdesk com

National Media Exposure

We offer far-reaching media exposure across online video, social media, and beyond In addition to powerful national advertising, affiliated agents benefit from brand-led search engine marketing and social media lead generation campaigns run for listings on coldwellbanker com

National Public Relations Coverage

We offer broad coverage which resulted in 33 5 billion impressions in 2022 and 136 media mentions per day This translates to $100 million in total publicity ad value3.

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National Recruiting Website

Our national recruiting website, coldwellbanker com/careers, showcases all the ways we support agents and their business and delivers recruiting leads to our affiliate network

Office 365

All Coldwell Banker Barnes Agents will receive Office 365 at no charge to them This includes a ColdwellBanker com email address, Excel, Word, Powerpoint and Outlook

Professionally Bound Listing Presentations

We will bind your listing presentations in a hard-cover presentation book so that you will stand out among your competition This will help win listings and make a lasting impression to ensure future referrals

Progressive Commission Structure

Coldwell Banker Barnes commission plans are among the most aggressive in the mid-state area for full service brokers. Considering the services, facilities and the many amenities available, our competitors find it difficult to compete

Property Marketing Programs (MoxiImpress®, Listing Concierge, Exclusive Look)

MoxiImpress helps you promote your listings by allowing you to automatically create and distribute print, digital and social media advertising materials in a matter of minutes Listing Concierge is an exclusive listing marketing program designed to help agents win the listing, prove their value and turn one listing into three. Exclusive Look empowers agents to share listings with other Coldwell Banker affiliated agents even before the property is submitted to the MLS

Prospecting Tools (MoxiTalent®, iProspect)

MoxiTalent is an automated talent identification tool that guides you through the process of identifying, recruiting and retaining the best agents for your brokerage iProspect sources agent details from your MLS, giving you insight into production and markets served while keeping track of progress towards your company recruiting goals

Recruiting Incentive Program (Referral Rewards)

The Referral Rewards program helps agents generate a passive commission stream by introducing other successful agents to affiliate with the Coldwell Banker brand or the Coldwell Banker Commercial® brand. Agents receive a Referral Rewards commission payment every time one of their referred agents closes an eligible transaction*

*Agents recruited through the Referral Rewards Program must not have been affiliated with Coldwell Banker or an Anywhere brand within the last 6 months prior to affiliation under this Program.

Resources & Campaigns (Coldwell Banker Way, The Recruiter’s Solution)

Our national recruiting campaign, Coldwell Banker Way, offers a collection of customizable materials and resources to share your value proposition with prospects, including print brochures, digital presentations, email campaigns, custom videos, social media assets, and more The Recruiter’s Solution is an all-in-one resource which contains a vast collection of resources to improve your recruiting and retention efforts. Whether you’re looking for coaching, scripts, reporting, interviews, or competitor intel, The Recruiter’s Solution has you covered

Share Program

An addition to the Coldwell Banker Referral Rewards program, we provide an an additional 1 5% reward of the Adjusted Gross Commission Income that your recruit produces, subject to the program guidelines

Single Listing Websites

Through Moxi Impress, our agent’s listings have their very own address on the internet

Targeted Digital Advertising (Boost)

Boost, powered by Lone Wolf automates targeted digital advertising campaigns, allowing agents to create ads that promote them and their listings in minutes. Ads run on Facebook, Instagram, the Nextdoor app, and over 1,000 websites

Testimonial Tree

Testimonial Tree is the leading online reputation management company We automatically collect testimonials on your behalf after closing and post them to your website and social media accounts.

Title Services - Limestone Title (benefits agents & customer)

Limestone Title works closely with our company providing title insurance services for our customers and clients. Virtual & Off-site closings are also available

Transaction Coordination Services

Our transaction coordination is available to all agents for a very small fee, hundreds of dollars less than what a comparable service would cost an agent. Utilizing transaction coordination frees our agents to increase their transaction count, spend more time in recreational activities and achieve their life goals to the highest level!

WealthEngine

Luxury Property Specialists have the opportunity to use wealth intelligence to find prospects and buyers courtesy of WealthEngine WealthEngine provides access to over 1,500 wealth and lifestyle attributes from 65 sources on more than 240 million high-net-worth individuals, all in real time.

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Unlimited commission generating opportunities

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Unlimited commission generating opportunities

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Platform included + $99/mo $39/week

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First Transaction Free with $149 per Sales Contract and $49 Listing Set Up thereafter

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CREATE A STRONG FOUNDATION FOR YOUR FINANCIAL HEALTH

WEALTH BUILDER

REFERRAL REWARDS

Unlock unlimited earning potential and generate a passive income stream by introducing other productive agents to the Coldwell Banker® brand. When you refer an agent who joins our network, you’ll receive a Referral Rewards Commission Payment on their eligible closed transactions, with no cap or limits on how much you can earn or how many agents you can refer. Discover amazing passive income earning potential as part of the Coldwell Banker brand.

SHARE PROGRAM

Our Share Program provides an opportunity to earn extra money. By recruiting an agent to join our company, you can receive 1.5% of the adjusted gross commission of the sales they produce The more agents you recruit, the more you can earn Don't i hi h

WEALTH BUILDER CONTINUED

OUTGOING REFERRALS

Outgoing Referrals are a great way to make extra cash while making you more valuable to your customers/clients Being part of The Anywhere Network puts you in the middle of the best Brokerages and Agents across the globe! We have the top network in the world with highly trained agents that are ready to help your buyer or seller anywhere outside of your coverage area.

TRANSACTION COORDINATORS

ALL ABOUT US

THE BARNES REAL ESTATE FAMILY LEGACY

A respected name in Tennessee Real Estate for the past five decades, Barnes Real Estate Services has officially blended all office names into one name, Coldwell Banker Barnes. For years, all our offices have been a part of the Coldwell Banker Barnes' real estate family... now we all share the same name.

Like no other company, Coldwell Banker Barnes boasts some of the most experienced, productive and knowledgeable real estate professionals in the business.

From D.D. Barnes, who started his first real estate company in the 1970's to his son, David Barnes, who continues the legacy today, the industry leadership is unparalleled.

"This isn't just a real estate firm; this is a family. We know you have a lot of choices, so when you choose the Barnes family of real estate companies we do all we can to ensure you have the knowledge, tools, expertise and service you need for a smooth efficient real estate experience. Our agents are the best in the region so I trust you will be in good hands. Thank you for considering the Best in Blue for your real estate needs."

1982 Barnes Realtors

2023 COMPANYWIDE CECLASSIN NASHVILLE

2022 Awards Ceremony

THE BEST IN BLUE

TESTIMONIALS

WHY COLDWELL BANKER BARNES IS THE BEST IN BLUE

"I have been an affiliate broker with Coldwell Banker Barnes since 2005. Despite the offers I have received from competitors over the years to 'make a change to improve my business or for a better split' I have not wavered Not only do I see the value of Coldwell Banker being the number 1 brand in the industry because of an innovative approach to stay ahead of the curve and be a market leader and trend setter since it's creation, I see the family dynamic of the brand and the Barnes franchise which is what our industry thrives on, helping families and individuals find places to call home "

Scott Zeller

"I like Coldwell Banker Barnes because of the intimate family atmosphere across all locations."

Chuck Shaw

"As a new agent I could not have chosen a more supportive company to partner with than Coldwell Banker Barnes. I have encountered an abundance of mentorship and guidance, whether it be working through contracts in real time, advising on best educational classes to take, or helping market myself The company regularly provides opportunities for us to come together to network Through this opportunity I have met colleagues who are willing to help however possible One thing I value most in the company is the spirit of family It has been my experience that everyone wants to see their colleagues succeed!"

Shawn King

"Coldwell Banker Barnes fully equip us with cutting edge technology I really appreciate the tools that are offered and the branding Coldwell Banker Barnes provides their agents with top notch training and always are ready and willing to help! If you're a new agent I highly recommend Coldwell Banker! We are nationwide and the collaboration we have with other offices is wonderful! "

Tabby Coldwell

"Coldwell Banker Barnes has been a great fit for me! When looking for a brokerage I was greatly impressed by not only the tools and technologies that were provided, but the people that I met, and the teamwork seen throughout the company. When you join Coldwell Banker you not only receive the backing of the oldest and largest real estate brand in the nation, but gain friends and colleagues that will work alongside you as you define and grow your own business Couldn’t ask for a better partner!"

Seth Lake

GIVING BACK TO THE COMMUNITY

SHOWING OFF OUR BLUE HEARTS

SKYSLOPE

TRANSACTION MANAGEMENT MADE SIMPLE

SkySlope™ is the perfect tool for today's high-tech real estate professional. It provides Agents and Brokers with complete online access to their transaction documents.

Transaction & Listings: Access to every detail on every Transaction and Listing you have entered into SkySlope! Can't remember the Escrow Officer's name and have a meeting with them in 5? No worries, SkySlope is here for you.

Contacts:

Have a few minutes between showings and want to check with the lender if a loan is approved? Easy peazy. With the tap of a button from your device, you will be able to directly call, email, or text any of your property's contacts in just seconds.

Checklist:

Seeing your checklist updates in real time. Need to see what documents you need to close (and get paid)? Just head to your transaction checklist and take a peak at your progress bar.

Google Maps: Need directions to one of your listings fast? Login to the app and click on the Map icon to launch Google maps and start receiving directions right away.

CB DESK

CB DESK

Here's how to get the most out of CB Desk...

CB DESK

Productivity hub that houses all information pertaining to the Coldwell Banker brand and allows quick access to your favorite products, tools and resources

SPRINGBOARD

Your Springboard gives one-touch access to all of the tools and apps you need to run your business from a single screen. Can be customized to have your favorite and most used tools on the front screen.

SEARCH

Search is easier and more powerful than ever Results can be filtered, so you know exactly what you'll get when you click on a link

HEART

Bookmark your most visited website and house them all in CBDesk with easy accessibility

1.

Ready to Grow Your Business? Make it Happen With MoxiWorks®

MoxiWorks offers one of the most renowned and powerful technology platforms in the industry. This integrated suite of products is designed to help you boost your productivity, strengthen your marketing efforts and provide your clients with an unparalleled level of service.

MOXIPRESENT®

MoxiPresent creates sleek, customizable, showstopping CMAs, luxury presentations, open house flyers and neighborhood tours. Affiliated agents and teams who used MoxiPresent earned $18K more¹.

MOXIENGAGE®

MoxiEngage is a powerful CRM and business planner which allows you to manage your entire book of business, create marketing campaigns, set your sales goals, and get data-driven insights that help you achieve them. Affiliated agents who used MoxiEngage earned $18.5K more².

MOXIWEBSITES

MoxiWebsites gives you (or your team) the opportunity to create a professional, custom website in minutes, using its easy-to-use and versatile content management system and collection of branded webpage templates.

MOXIIMPRESS

MoxiImpress helps you promote your listings by allowing you to automatically create and distribute print, digital and social media advertising materials in a matter of minutes. Affiliated agents who used MoxiImpress earned $12.7K more³.

Based on average commission amount of active agents with affiliated companies (Coldwell Banker, CENTURY 21, Better Homes and Gardens Real Estate and ERA) with production that performed an action in MoxiPresent between April 1-Sept. 30, 2022. Results are not guaranteed. 2. Based on average commission amount of active agents with affiliated companies (Coldwell Banker, CENTURY 21, Better Homes and Gardens Real Estate and ERA) with production that performed an action in MoxiEngage between April 1, 2022-Sept. 30, 2022. Results are not guaranteed. 3. Based on average commission amount of active agents with affiliated companies (Coldwell Banker, CENTURY 21, Better Homes and Gardens Real Estate and ERA) with production that performed an action in MoxiImpress between April 1, 2022-Sept. 30, 2022. Results are not guaranteed.

PROSPECT SQUARE

Nurturing your sphere of influence is an important way to grow your business. Staying connected with your existing sphere and expanding your contact list leads to new opportunities and new clients. The challenge is consistently generating content that your friends and family will actually appreciate receiving. Prospect Square is built to help agents easily provide interesting and valuable content that their contacts will enjoy.

The reports and campaigns in Prospect Square are automated so agents can set it and forget it, while knowing that they are staying top of mind with their sphere.

CB DESK

MOXI WORKS

PROSPECT

STEPS & COSTS FOR BECOMING A REALTOR IN TENNESSEE

Below are the steps and costs to become a Realtor in Tennessee, regardless of which company you choose to affiliate with:

Prior to taking the National and State Exam:

60-hour Pre-license course (Parts A & B)

30-hour Course for New Affiliates

TAKE THE PSI EXAM!!!

Next, choose a firm to affiliate with, then:

$300-$500 $150-200 $39

• Applying for your real estate license (after passing the exam):

Fingerprinting

Errors and Omissions (E&O) Insurance

TREC application fee*

$42 $249 $110 (every two years, prorated)

Be sure to have a copy of your HS or College diploma

*It typically takes approximately 10 days for TREC to approve your license and mail it back to your firm.

Once you get your license and join a firm:

Realtracs (MLS) Association dues*

$42/month $667 (approx.)

*You may choose any association of which your new principle broker is a member Each area has several associations (GNAR, MTAR, WCAR, EMTAR, SAR etc )

Joining an association is the point at which you become a REALTOR.

CMG Financial is a well-capitalized, privately held mortgage-banking firm founded in 1993. The company makes its products and services available to the market through three distinct origination channels including Correspondent Lending, Wholesale Lending and Retail Lending

CMG Financial is currently licensed in all 50 states, including the District of Columbia, and holds federal agency lending approvals with HUD, VA, RHS, GNMA, FNMA and FHLMC. Throughout the mortgage banking and housing markets, CMG Financial is widely known for responsible lending practices, industry and consumer advocacy, product innovation, and operational efficiency.

CMG has an office presence in almost all of the Coldwell Banker Barnes locations CMG is able to establish a strong relationship with our Coldwell Banker Barnes agents and provide them with the mortgage support their clients may need.

cmghomeloans.com

Our beautiful offices and expert team ensure a smooth and stress-free transfer of titles and management of escrow accounts. Whether you're a first-time homebuyer or a seasoned investor, we offer personalized service and attention to detail.

Trust us to handle your title and escrow needs with professionalism and expertise Since 2009 we have specialized in remote closings, using technology and a seasoned nationwide notary network to close anytime, anywhere at no additional cost. This specialty has become invaluable of late with the massive influx of residents from other states.

limestonetitleandescrow.com

coldwellbankerbarnes.com

AnyaffiliationbyyouwiththeCompanyisintendedtobethatofanindependentcontractorsalesassociate,notanemployee.MoxiWorksanditsrelatedmarksandlogosareownedby MoxiWorks,LLCandusedwithpermission.AnyservicesorproductsprovidedbyMoxiWorks,LLCarenotprovidedby,affiliatedwith,orrelatedtoColdwellBankerRealEstateLLC,orits affiliatedcompanies.©2023ColdwellBanker.AllRightsReserved.ColdwellBankerandtheColdwellBankerlogoaretrademarksofColdwellBankerRealEstateLLC.TheColdwell Banker®SystemiscomprisedofcompanyownedofficeswhichareownedbyasubsidiaryofAnywhereAdvisorsLLCandfranchisedofficeswhichareindependentlyownedandoperated. TheColdwellBankerSystemfullysupportstheprinciplesoftheFairHousingActandtheEqualOpportunityAct. 23X2GM_NAT_3/23