The alluring natural beauty of the Halkidiki peninsula and its touristic infrastructure are well known and appreciated by the locals and the foreign vacationers who have spent some time there. For the rest of the world very few things, beside some beaches and hotels, were ever found a place in brochures and maps. With this publication, Halkidiki can now boast of -and use as a sales presenter- a full guide with all the destination’s assets for visitors and holiday makers throughout the year. Colibri authored the structure, proposed the themes, managed the information, designed the publication and supervised the production (Sep. 2011-Feb. 2012). The end result was repeatedly appraised as a model for a destination’s communication.!