Business Events Africa November 2019

Page 22

DESTINATION FEATURE | Cape Town

Cape Town International Convention Centre

The venue of choice Since its inception, the (CTICC) has drawn pioneers, travellers and the world’s business leaders by attracting impactful congresses, major trade fairs, exhibitions and festivals.

R

ecently the centre expanded with the addition of CTICC 2, and while the centre’s extension was always planned, it was only due to the success of the venue that it could be realised. Choosing CTICC to host your event seems only natural, as it is a leading venue in South Africa and Africa as a whole, and is conveniently located in one of the world’s top destinations, Cape Town. The complex comprises of two lightfilled purpose-built centres, CTICC 1 and CTICC 2, joined by the Skybridge. The increased capacity ensures a seamless, flexible venue able to host a variety of events that can be held concurrently.

It is clear that, over the years, the CTICC and Cape Town have garnered a reputation as a preferred host. In addition, the complex boasts stateof-the-art equipment, allowing it to host every conceivable event, from small meetings to 20 000 delegate conferences between all conference venues, auditoria, exhibition halls and breakaway rooms. In the past, these have ranged from the Africa Oil Week, Investing in Africa Mining Indaba, Gartner Symposium/ITxpo and the Actuarial Society of South Africa.

20 Business Events Africa November 2019

To this end, the CTICC’s 2020 calendar includes various national conference events, namely the Herbalife Leadership Development Weekend, Hospital Association of South Africa, the Chartered Institue of Government Finance, Audit and Risk Officers Conference and Windaba 2020. The CTICC’s continued success can be attributed to integrating innovation throughout their business model, and the appealing value proposition Cape Town has to attract influential conferences. This not only gives the centre a competitive edge in the industry, but also contributes to the country’s knowledge economy, facilitates economic growth and job creation.

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