Business Events Africa December 2021/January 2022

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TECHNOLOGY TEAMBUILDING

The changing role of teambuilding Teambuilding has never been so important or faced so many new challenges as in the current environment of remote work, disconnected teams and deep concern about global and personal issues. Covid-19 restrictions have forced this industry, whose sole purpose was to bring people together, to adapt and create new ways of interacting and meeting the needs of the new norm. By Barry Futter, managing director of Adventure Works.

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irtual experiences have come a long way from the initial events. What we have learnt is that the key to a successful event is to encourage interaction and participation. There are some incredible visits to game parks and cooking shows available but unless you are actively participating and learning something then it is like watching a YouTube video. You need the team to be as present as possible, creating and contributing at the same time and not watching a recording later. Our most successful event has been a Virtual Amazing Race around the World, where teams follow instructions in a race

book that sends them to amazing locations on Google Street view where they have to find out interesting facts, answer questions and take creative photos. Participants will also take their teammates to locations where they have had an incredible experience and share a short story about it. This fun, competitive event allowed people to experience a sense of travel, the 360 imagery is incredible, and to bond by sharing stories about themselves while learning about their colleagues. A Virtual Escape Room has also been a very popular game as it encourages the team to think out the box to decipher codes, search for clues and find patterns

28 Business Events Africa December 2021/January 2022

while unravelling a story of Rescue the Boss or finding the vaccine. We have also noticed the desire to learn something through a fun and interactive event which has given rise to our Race to Zero: Climate Change Challenge. As this issue becomes a bigger and more pressing topic facing the world today, we find that more corporates are waking up to the fact that they need to educate their staff about what is happening in the world while illustrating the companies’ environmental actions and policies. This game simplifies what may be an overwhelming topic and motivates people to share ideas and take action

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