COSM-july-august-2012 by Cosmetics Magazine

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One Mount Pleasant Road, 8th Floor, Toronto, Ontario, Canada, M4Y 2Y5 Tel: 416-764-1664 Fax: 416-764-1704 www.cosmeticsmag.com EDITOR IN CHIEF Kristen Vinakmens kristen.vinakmens@cosmetics.rogers.com INTERIM ART DIRECTOR Lindsey Mrav lindsey.mrav@rci.rogers.com ASSISTANT EDITOR Jillian Vieira jillian.vieira@cosmetics.rogers.com EDITORIAL INTERNS Jennifer Keen, Tara MacInnis cosmeticseditorialintern@gmail.com CONTRIBUTORS Michelle Bilodeau, Jill Dunn, Dr. Frank Lista, Heather Marrin, Brandon Titaro EXECUTIVE DIRECTOR, COSMETICS & BEAUTY GROUP, PUBLISHER, COSMETICS MAGAZINE James R. Hicks jim.hicks@cosmetics.rogers.com NATIONAL ADVERTISING DIRECTOR Donna Howlett donna.howlett @cosmetics.rogers.com EVENTS CO-ORDINATOR Ruth Taylor-Cox ruth.taylorcox@rci.rogers.com

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ALSO AVAILABLE FROM COSMETICS MAGAZINE

PRODUCTION MANAGER Karen Richards karen.richards@cosmetics.rogers.com CIRCULATION MANAGER Bibi Khan bibi.khan@rci.rogers.com Vol. 41, No. 9 July/August 2012 Published in June 2012. Cosmetics, established in 1972 is published 6 times per year by Rogers Publishing Limited, a division of Rogers Media Inc.

AGENDA

Rogers Media Inc., President and CEO: Keith Pelley Rogers Publishing Limited, President and CEO: Ken Whyte Rogers Publishing Limited, Executive Publisher: Lorraine Hoefler Editorial Director: Dianne DeFenoyl; Creative Director: Jason Logan Vice-Presidents: Julie Osborne, Patrick Renard Group Marketing Director: Karen Kelar Senior Marketing & Communications Associate: Hazel Picco Marketing & Promotions Associate: Jason Emata Marketing & Events Associate: Laura Carinci We acknowledge the financial support of the Government of Canada through the Canada Magazine Fund, toward our editorial costs. Cosmetics is published every two months for selected personnel in manufacturing, distributing, and retailing areas of the cosmetics, fragrance, toiletries and personal grooming, esthetics and related fields. All rights reserved. Contents may not be reproduced by any means, wholly or in part, without the written permission of the publisher. Subscriber Services: To subscribe, renew your subscription or to change your address or information, please visit us at www.rogersb2bmedia.com/cosm Mail Preferences: Occasionally we make our subscriber list available to reputable companies whose products or services may be of interest to you. If you do not want your name to be made available please contact us at rogers@cstonecanada.com or update your profile at: www.rogersb2bmedia.com/cosm

Beauty Guide C A N A D I A N

2011

Everyone you need to know in the Canadian Beauty Industry

directory_cover_2011.indd 109

11-06-02 12:36 PM

ANNUAL BUYERâ&#x20AC;&#x2122;S GUIDE

Our environmental policy is available at www.rogerspublishing.ca/environment Cosmetics receives unsolicited features and materials from time to time. Cosmetics, its affiliates and assignees may use, reproduce, publish, re-publish, distribute, store and archive such submissions in whole or in part in any form or medium whatsoever, without compensation of any sort. Publications Mail Agreement 40070230. Registration Number 222534. Periodicals Postage Paid at Toronto, Ontario. Contents copyright 2011 by Rogers Publishing Limited, a division of Rogers Media Inc. RETURN UNDELIVERABLE ITEMS TO: Cosmetics Circulation Department, 8th Floor, One Mt Pleasant Road, Toronto, ON M4Y 2Y5

www.cosmeticsmag.com

ISSN number: 01315-1301

JULY/AUGUST 2012 COSMETICS

Embrace your age, not the 5 signs of aging.

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Now you can fight aging at its origin with HEXINOL™, the latest groundbreaking anti-aging technology. This exclusive RoC® formula helps repair the look of wrinkles while preventing future signs of aging. But it doesn’t stop there. In just two weeks, you’ll start to notice visible improvements: 1. Reduced wrinkles 2. Firmer skin 3. Faded brown spots 4. Improved radiance 5. Intensely moisturized skin

Ask your drug store beauty advisor about RoC® MULTI CORREXION®. © Johnson & Johnson Inc. 2012 *in the upper layers of the epidermis

WE KEEP OUR PROMISES®

Editor’s Letter

I’m with Cosmetics’ Assistant Editor Jillian Vieira (left) at the 2012 Canadian Fragrance Awards.

ast month, we celebrated the winners of the seventh annual Canadian Fragrance awards and oh, what a night it was! It was my first time attending (and my second as an industry judge) and with our own jim Hicks as the ever-charming host and ringmaster, fun was had by all. the highlight? When jim, decked out in designer wear from head-to-toe (to show fairness to all the designer fragrance brands represented) removed his armani blazer to reveal a black t-shirt emblazoned with the slogan “I aM NOt a juDgE.” Not surprisingly, peals of laughter ensued. Congratulations to all of our winners, and check out our event roundup, complete with behind-the-scenes photos, starting on page 53. as a self-professed beauty junkie, this issue’s highlight for me is our annual “I Recommend…” Beauty awards winners on page 81. Voted on by you, it’s the complete guide to your most recommended beauty products, from skincare to makeup, haircare and fragrance. again, our advisors are bangon when it comes to choosing the best of the best in cosmetics, and I have to say that many of your winning products are found in my own makeup bag. a big thank you to all the Bas who weighed in with their votes – without you, we couldn’t make these awards happen.

and be sure to check out our cover story on the lovely thandie Newton (page 28), whose less-is-more approach to beauty is so refreshing. an Olay user from a young age (inspired by her mother, a devotee of the iconic Oil of Olay lotion), Newton later became an ambassador for the brand, and still uses the products to this day. you’ll also find an Olay product in our roundup of “I Recommend…” Beauty awards winners, and it’s a testament to the fact that the best beauty products aren’t always the ones with the highest price tag. lastly, in these days of oppressive midsummer heat, your customers may be facing some sticky beauty situations. We’ve got you covered with our summer Beauty guide, starting on page 32. From pro self-tanning tips to humidity-proof makeup and skincare, we’ve got products and solutions for whatever the chaotic climate brings our way. Drop me a line – I’d love to know what you think of our summer issue. yours in beauty,

Kristen Vinakmens Editor-in-Chief, Cosmetics Magazine Kristen.Vinakmens@cosmetics.rogers.com

GOld-STaR BEauTy FIndS (p. 18)

ThandIE nEwTOn’S naTuRal BEauTy (p. 28)

Photo: Thandie Newton, Jon Simon

This issue’s highlights:

“I RECOMMEnd…” BEauTy awaRdS wInnERS (p. 81)

www.cosmeticsmag.com

july/august 2012 COSMETICS

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The Bay Beauty Mentor

ANGELA CHEN

Counter Manager, Shiseido // The Bay Market Hall, Calgary, AB // 17 years of beauty experience Email address: beautymentor@hbc.com

The Bay BEAUTY MENTOR AS CANADA’S PREMIERE BEAUTY DESTINATION, The Bay understands the vital role beauty

experts play in the Canadian beauty industry. Their passion, expertise and leadership are a key reason why customers develop loyalty to our stores. But starting a career in a beauty department can be overwhelming at times. That’s why we’ve introduced a very special program called THE BAY BEAUTY MENTOR. We’ve scoured the country in search of the very ﬁnest beauty experts to share their expertise and advice. If you long to ask a question to someone who has made a successful career in a Bay beauty department, just send him or her an email. To learn more about pursuing a career in beauty at The Bay, visit WWW.HBC.COM.

ed: as if it was your own, treat e in yourself.

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Your Say 1

BEAUTY ADVISORS’ BEST BEAUTY TIPS In our March/April issue, we asked you to reveal your best beauty secrets, and you did – in droves! We’d love to run them all, but here’s a sampling of some of our favourites that stand the test of time.

To get a perfect canvas for your foundation, do a 10% chemical exfoliation once per week with Dermaglow Glycolic 10% Gentle Peel Solution (1). – T.B., Shoppers Drug Mart, Coquitlam, BC Mix MAC Strobe Cream (2) with your favourite foundation for that dewy look. – J.S., MAC counter, The Bay, Kingston, ON After you have finished applying makeup, mist hairspray lightly over your face to keep it looking fresh for hours. – T.Y., Shoppers Drug Mart, Calgary, AB

When using bronzer (3), always blend into the ears and neck, so your face isn’t darker than your neck. – K.B., Sears, Ottawa, ON

Use Neostrata Body Smoothing Lotion (with 10% glycolic acid) daily on rough heels to make them smooth. – K.G., PharmaPlus, Kitchener, ON

Use a pore perfector (4) to smooth away pores. You can also use it around the eyes to soften fine lines for a flawless finish. – S.B., Sears, Winnipeg, MB To achieve your optimum skin, I highly recommend sunscreen daily, serums, plenty of water and a good night’s sleep. – S.H., Shoppers Drug Mart, Whitby, ON When I’m in a hurry or on holidays, I use pre-moistened cleansing towelettes to clean makeup brushes. – J.O., Shoppers Drug Mart, Grand Prairie, AB www.cosmeticsmag.com

If you’re short on time, dab concealer under the eyes and on discolourations. And you’re done. – S.G., Shoppers Drug Mart, Shakespeare, ON Always take time at night before going to bed to remove all makeup. Your face will thank you in the morning. – M.F., Shoppers Drug Mart, Dashwood, ON To make lipstick (5) stay all day, apply a layer of lipstick, then pressed powder, followed by another layer of lipstick. – C.L., Shoppers Drug Mart, Vancouver, BC Moisturize, moisturize, moisturize! Use sunscreen all year-long. – G.G., Shoppers Drug Mart, Toronto, ON Cosmetics Regrets: In “Canadian Fragrance Awards 2012” [May/June issue], we incorrectly named the parent company of Lancôme Trésor. The actual company name is L’Oréal Canada. Cosmetics regrets the error.

WRITE TO US AND WIN!

Write a letter to the editor and you could win products from Scott Barnes, DVF and Elizabeth Arden. Email your letters (with your city and daytime phone number) to editorletters@cosmeticsmag.com and see page 129 for the prizes you could win! Cosmetics reserves the discretionary right to publish all letters submitted. Letters may be edited.

JULY/AUGUST 2012 COSMETICS

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Beauty Flash

COSMETICS HOTSEaT

 Lip Service

too often lipsticks fade and glosses lose their lustre, but Revlon’s newest creation has the answer to both of these beauty conundrums. Revlon just Bitten Kissable Balm stain combines a moisturizing balm with a lightweight lip stain for up to three hours of colour and shine. the retractable, self-sharpening crayon comes in 12 candy-coloured shades and with its pointy tip, doubles as a lipliner. unique among lipsticks, glosses and stains, Revlon’s latest lippie is guaranteed to brighten your summer glow. Available in August at drugstores and mass retailers for $10. – Tara MacInnis

Suncare Update

sunscreen labeling in the u.s. has been a hot topic lately, and you may be wondering if Canada will follow our neighbours to the south. New u.s. Food and Drug administration regulations include capping the sPF value on sunscreen labels at 50+, limiting the use of the term “broad spectrum” to sunscreens that protect against both uVa and uVB rays, and trading the words “water proof” for “water resistant.” according to Health Canada, “manufacturers [here] will now be allowed to label their products using the new FDa sunscreen labels, provided they also meet the Canadian criteria,” says gary scott Holub, media relations officer. the agency is also updating its own sunscreen labeling standards, and while there will be some differences, the goal is to achieve a more consistent approach with the u.s., says Holub, adding “our plan is to finalize new Canadian sunscreen label rules as soon as we can.” – T.M.

www.cosmeticsmag.com

july/august 2012 COSMETICS

Photo: Rebecca Restrepo, courtesy of Elizabeth Arden

Rebecca Restrepo, Elizabeth Arden global makeup artist First-ever Elizabeth arden global makeup artist Rebecca Restrepo was in toronto recently and Cosmetics caught up with her to dish on her vision for the brand. Q: What will you bring to your new role as Elizabeth arden’s first global makeup artist? A: I want to make the translation between fashion trends and makeup application easier and more accessible to women. Elizabeth arden is an iconic brand, and I hope through my makeup application and ideas I will continue to bring to life their philosophy that ‘to be beautiful is the birthright of every woman.’ Q: What inspires you as a makeup artist? A: I am inspired by art, fashion, nature and the real women around me on the street, at the airport, eating at cafés – everywhere. I believe that every day is an opportunity to make ourselves feel and look better. Q: What is one beauty tip that every woman should know? A: Have fun with your makeup – it’s an accessory. also, every woman has a favourite thing about herself, so always make that part of her beauty the focal point. – Kristen Vinakmens

Beauty Flash

Photo: Bloomingdale’s, courtesy of Clinique

Bespoke Beauty

Clinique, the brand synonymous with dermatologist-driven skincare, is undergoing a major makeover at its beauty counters. The new shopping experience, dubbed “Service As You Like It” offers customers multiple levels of service and a free-flow, interactive in-store environment with sections devoted to skincare, makeup and men’s products. Already launched at department stores in Paris and New York, Clinique is opening its first Canadian counter at The Bay in downtown Montreal in July, with more stores to roll out the concept in the coming months. “The counters are very inviting,” says Arturo Klepacz, brand manager for Clinique Canada. “Everything is open and it’s a very easy and fun way to shop.” The new Clinique space features three tiers of service: full service, for the customer who wants one-on-one skincare consultation using the iconic Clinique Computer and two-way Diagnostic Mirror; guided self-service, making iPads available to consumers to do their own 90-second computer-guided skincare analysis, complete with a printable list of custom product recommendations; and the self-service bar, where clients can test-drive products at various colour and makeup bars. The coolest feature of the new retail concept? Coloured wristbands indicating which level of service clients are looking for. – K.V.

 Golden Elixir

Upon its release 20 years ago, Nuxe Huile Prodigieuse was a revolutionary product. The ultimate multi-tasker, this dry oil spray can be used to soften and repair skin and hair. Containing a cocktail of six plant oils (macadamia, hazelnut, borage, sweet almond, camellia and St. John’s wort), along with vitamin E, Nuxe’s star product also imparts a sunny, feminine scent. The oil is 98.1 percent natural and free of silicones, preservatives and mineral oils. Today, Huile Prodigieuse remains a cult favourite, with one bottle selling somewhere in the world every six seconds. Spray directly onto hair to increase shine, or apply to the face or body for non-greasy moisture and a radiant sheen. Available at the Bay, Ogilvy, Shoppers Drug Mart, Murale and Pharma Plus in 50 mL for $26 and 100 mL for $45. – T.M.

 Bright Side

The new Clinique space at Bloomingdale’s on 59th Street in New York.

JULY/AUGUST 2012 COSMETICS

www.cosmeticsmag.com

Professional chemical peels are the go-to treatments for quick-fix radiant skin, but now you can get similar results without the hefty pricetag. Enter Garnier Skin Renew Dark Spot Overnight Peel, which helps reduce dark spots and dullness, leaving behind a brighter complexion after just one use. Garnier’s lightweight formula [read: less irritation] contains glycolic acid, which accelerates cellular turnover; hepes, a sulfonic acid that maintains skin pH; a vitamin C complex to target dark spots; and moringa oil and glycerin to moisturize and reduce redness. Pair the overnight peel with Garnier Skin Renew Dark Spot Corrector in the daytime to produce results at twice the speed. Available in drugstores and mass retailers now for $20. – T.M.

Beauty Finds

by Jillian Vieira

Want an all-over bronze without the commitment or keep-up? Scott Barnes Body Bling Platinum Moisturizing Shimmering Body Lotion, $45, offers a hydrating glow that washes off at the end of the day. Available now

Blend Make Up For Ever Aqua Shadow Waterproof Eye Shadow Pencil in 28E, $23, at the inner corner of your eyes and on your brow bone for an instant, wide-awake look. Available now

Three parts eye shadow, one part cheek colour, Chantecaille The Coral Reefs Palette, $98, blends pastel hues and gold embossments to create a gorgeous, satiny finish. Available now

Striking Gold Get gilded from head to toe with these luminous beauty picks

Revlon Nail Enamel in Gold Coin, $6, is concentrated with silvery-gold sparkles that pop against a monochromatic outfit. Available now

A glowing gold shadow is bordered by four copper and brown shades in Dior 5 Couleurs Couture Colour Eyeshadow Palette in Golden Savannah, $60. It’s the perfect combination for a midsummer smoky eye. Available August

The multidimensional gold varnish in a bottle of Essie Nail Lacquer in Good as Gold, $10, looks ultra-luxe as the “moon” colour on a glossy black mani. Available now

Photos: Brandon Titaro

Dust the swirling geologic hues in MAC Mineralize SkinFinish in Earth Shine, $34, along your cheekbones and forehead to highlight and contour in one step. Available July 5th through August 19th

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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Counter Intelligence

by Jillian Vieira

Save Face Whether you want to slow down the signs of aging or add a hit of brightness to your complexion, there’s a serum with miracle-in-a-bottle benefits out there for you. Here, a look at the top-selling serums across the country.

RED DEER, AB VANCOUVER, BC FREDERICTON, NB SUDBURY, ON TORONTO, ON

THE BAY, VANCOUVER DOWNTOWN Clinique Even Better Clinical Dark Spot Corrector, $63

LONDON DRUGS, RED DEER

REXALL CEDAR STREET, SUDBURY

Lancôme Visionnaire Advanced Skin Corrector, $100

Vichy LiftActiv Serum 10, $55

“This was a real breakthrough product from Clinique. By delivering results equal to the leading prescription ingredient, this serum set the gold standard within the cosmetics industry for the treatment of hyperpigmentation and uneven skin tone.”

“Visionnaire’s unprecedented success is attributed to the outstanding efficacy of the product. The groundbreaking formula is suitable for all skin types and helps to diminish fine lines and wrinkles, while evening out the complexion. It’s a true hero product.”

“The unique, velvety formulation makes this antiaging serum a pleasure to apply while fighting all signs of aging, including wrinkles, and boosting skin firmness and overall skin radiance. And best yet, it is completely tolerant, even on the most sensitive skin.”

– SARA WHITTAKER, DIRECTOR OF EDUCATION AT CLINIQUE CANADA

– ANTOINETTE RITONDO, NATIONAL TRAINING MANAGER AT LANCÔME

– OSKAR CHABROWSKI, VICHY GROUP MARKETING MANAGER

www.cosmeticsmag.com

HOLT RENFREW BLOOR STREET, TORONTO

SEARS REGENT MALL SHOPPING CENTRE, FREDERICTON

La Mer The Regenerating Serum, $320

Shiseido White Lucent Intensive Spot Targeting Serum+, $140

“I’m a huge fan of this serum and use it regularly on my celebrity clients. It leaves the skin refreshed and hydrated without looking oily or greasy. It really makes the skin look incredible. I am beside myself that a product like this exists – it’s genius.” – GEORGIE EISDELL, CELEBRITY MAKEUP ARTIST

“Because this serum delivers results, it has created a loyal client base and gave Shiseido the top ranking in the brightening category in Canada. It’s the go-to product for women looking to fade dark spots, prevent new ones and enhance their skin’s radiance.” – SOPHIE BISSUEL, NATIONAL TRAINING MANAGER AT SHISEIDO

JULY/AUGUST 2012 COSMETICS

SUMMER SHINE!

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Ask a Doctor

SEEING SPOTS Myths and truths about acne and solutions for dealing with this skin condition

acne occurs when the skin’s follicles (or pores) overproduce cells and become clogged. When pores are blocked, the skin’s sebum (oil) – which normally drains on the surface of the skin through the follicle – cannot drain and bacteria begins to grow. the follicle becomes inflamed and red, and that’s what we see as a breakout. there are two different types of acne: non-inflammatory acne – which materializes on the skin, in different levels of severity, from small blackheads and whiteheads to larger pimples, and inflammatory or cystic acne – which occurs when a lesion explodes and the surrounding skin becomes severely inflamed, with additional follicles sometimes becoming subsumed. What causes acne and are some more prone to it than others?

Most people experience acne because it’s genetic, but it may also be triggered by hormonal changes, which is why most teenagers experience acne. Women often experience acne during their menstrual periods, during pregnancy, or when entering menopause (i.e. during times when there is a fluctuation in hormone levels). Increased levels of humidity and significant sweating may also cause follicles to become blocked, thus preventing sebum from draining properly, which eventually results in a flare-up of acne.

the skin’s surface after breakouts and to minimize scarring; and a non-oily moisturizer with anti-inflammatory and antioxidant properties. What can we do to prevent acne from forming?

Be very diligent about your skincare regimen. However, it is important to keep in mind that breakouts can very much be out of our control. Most experience acne as a result of genetics or because of a fluctuation in hormone levels. some women find success in taking certain kinds of oral contraceptives, which regulate changes in hormones. What is the biggest myth about acne? And what is the reality?

although anecdotally food does appear to make a difference, most studies have not been able to show that the ingestion of certain foods causes acne. If you have acne, do you have it for life?

What type of skincare regimen is best for those with acne?

Not necessarily. If your skin generally tends to be oily, it is likely to be that way for the majority of your life, but its severity is subject to change (i.e. you may have experienced acne during puberty, which got better in your 20s and 30s, only to return during pregnancy.) If you were born with dry skin, it’s unlikely that your skin will become oily over time. However, many different factors can affect the quality of your skin, such as hormonal changes, medication use, sun exposure and normal aging.

the best regimen for treating acne-prone skin will involve: a gentle, exfoliating cleanser to help clear pores of dirt, dead skin cells, and excess debris; a toner or solution containing salicylic acid to decrease the production of sebum and to keep follicles from getting blocked; the application of alpha hydroxy acids to assist in the process of renewing

Dr. Frank Lista, M.D., F.R.S.C.S., plastic surgeon, is the founder and medical director of The Plastic Surgery Clinic (theplasticsurgeryclinic.com), which has created the Miracle 10 line of clinical anti-aging skincare products. For more info, visit: miracle10.com

www.cosmeticsmag.com

July/august 2012 COSMETICS

Photo: iStockphoto

What is acne and what are the different types?

NORMADERM

THE 1st TOTAL ANTI-ACNE MOISTURIZER THAT ACTS ON 6 SIGNS OF ACNE-PRONE SKIN 1. I SEE Women, men or teenagers with retentional acne, pimples, dilated pores, shine, redness, blackheads, uneven skin tone.

2. I QUESTION Acne-prone skin: • Do you have pimples regularly or only occasionally? • Are you worried about redness, dilated pores, and other imperfections on your face? • Is your skin already oily and shiny in the morning? • Do you feel the need to wash your face more than twice a da

3. I EXPLAIN Acne and skin imperfections come from physiological causes generate (hyperseborrhea, hyperkeratinisation and inflammation generated by P. acnes bacteria) as well as hormonal, environmental and psychological factors. In Canada 3 out of 5 women suffer from skin imperfections*. Acne-prone skin is multi-symptomatic. It is not enough to treat pimples, acne and redness in order to transform skin with imperfections to one that is healthier-looking. We need to target signs of acne-prone skin like shine, dilated pores and dehydration dehydratio to ultimately break the vicious circle of imperfections.

4. I RECOMMEND Normaderm Hydrating Acne Care: The 1st total anti-acne moisturizer that acts on 6 signs of acne-prone skin, for healthier-looking skin in 7 days**.

100% PROVEN EFFICACY The formula associates 3 recognised dermatological ingredients: salicylic acid, glycolic acid and LHA. These powerful ingredients have an exfoliating action and act in synergy on the entire epidermis to provide healthier-looking skin in 7 days**.

100% SKIN TOLERANCE Formula is oil-free, hypoallergenic, suitable for sensitive skin, non-comedogenic, paraben-free and uses Vichy thermal spa water.

100% PLEASURE OF USE The breakthrough formula has a light and fresh texture that hydrates for 24 hours. Enriched with glycerine and mattifying silica, it leaves a dry, powdery finish that is an excellent make-up base. *Source: Face care tracking, Canada 2010. **Source: Self-evaluation, 126 women.

Haircare 101

by Jillian Vieira

Mark Townsend, Dove celebrity stylist

STARRY NIGHT Last-minute party invitations have you and your hair in a tizzy? We spoke with Mark Townsend, hairstylist to the stars, about the gorgeous red carpet looks he’s created and how you can make them your own, just in time for soirée season.

Kristen Wiig

YOU’VE SEEN IT ON:

GET THE LOOK:

Elizabeth Olsen at the Vanity Fair Oscar Party and Kristen Wiig at the Oscars

1 Apply a dollop of volumizing mousse to damp hair and blowdry smooth with a round brush. 2 Take three-inch sections of hair and spray with a flexible hold hairspray before wrapping the hair around a 1.5-inch curling iron to create loose waves. 3 When all of the hair is wavy, take a small amount of cream serum and rub it between Dove Style+Care your hands before raking the product through Frizz-Proof CreamSerum, $8 the waves to give them shine and definition.

THE INSPIRATION: “For red carpet events, Lizzie [Olsen] shies away from anything that looks overdone,” says Townsend. “She wants to be able to run her hands through the final look I give her.” He created this Elizabeth Olsen textured, but touchable style on Olsen (and comedy queen Kristen Wiig) as a more sophisticated take on the beachy wave. “The classic surfer girl look can leave the hair looking dried out,” he says. “I’m happy to say that pretty, shiny waves are a hot trend for summer.”

STYLE SECRET: To get the most out of your styling products, Townsend recommends adding a bit of heat. Warm a crème or serum between your hands for a few seconds before applying to your hair. Townsend even uses this product-activating technique with hairspray to avoid crunchy spots.

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JULY/AUGUST 2012 COSMETICS

Photos: Courtesy of Dove

GLOSSY WAVES

Haircare 101

THE TEXTURED FRENCH TWIST

Dove Style+Care Nourishing Curls Mousse, $8

YOU’VE SEEN IT ON:

GET THE LOOK:

Lea Michele at the Oscars

1 Work a large dollop of mousse into damp hair and scrunch with your hand as you blowdry to encourage natural waves. 2 Wrap two-inch sections around a one-inch curling iron to create more defined curls. 3 Take more mousse into the palm of your hands and work it into a cream texture. Rake your fingers through all of the hair while twisting small sections. 4 Gather all of the hair into a French twist and fasten with pins just below the crown.

THE INSPIRATION: This romantic updo was adapted from a look found on a Carolina Herrera model that Lea loved. (“Creating a red carpet look is a really collaborative process with Lea,” says Townsend.) By altering it to work with her hair’s natural texture (somewhere between a curl and wave), this style was a cinch to make. “I only had 20 minutes to do Lea’s hair!” says Townsend of the Oscar night madness. “Recreating this look at home is really doable.”

STYLE SECRET: It’s the finishing touches that really elevate an everyday messy bun to its red carpet potential. Townsend likes to spray a clean, natural-bristled toothbrush with extrahold hairspray and comb it through a finished updo and at the nape of the neck to smooth flyaways and imperfections.

THE BEJEWELED BUN YOU’VE SEEN IT ON: Jennifer Lawrence at the L.A. Hunger Games Premiere

THE INSPIRATION: “An updo doesn’t have to be stuffy or bridal-like,” says Townsend. “That’s what I wanted to achieve on Jennifer’s big night.” In addition to the braid detail, the crowning jewel in this look was the metallic headband intertwined through the bun, which Townsend tied in to complement her sexy, gold Prabal Gurung dress.

Photos: Courtesy of Dove

GET THE LOOK: 1 Separate blowdried hair into three-inch sections and wrap around a one-inch curling iron until the entire head is wavy. 2 Use a spray wax all over the hair to add pliable, secondday texture. 3 Gather all of the hair at the base of the head and create a single braid while weaving in a thin, jeweled headband.

JULY/AUGUST 2012 COSMETICS

4 Wrap the braid around itself at the nape of the neck and pin into a low bun. Finish with a generous mist of hairspray. STYLE SECRET: Want your style to last all night? Take a cue Dove Refresh+Care from Townsend (whose Invigorating Dry updos have to survive a Shampoo, $8 red carpet without any touchups) and give your bobby pins extra staying power. Lay 10 to 20 pins on a towel and give them a good dousing of dry shampoo. The starch helps create friction between the hair and the pin, making your look completely dance floor-proof.

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Ingredients 101

by Michelle Bilodeau

GLOW GETTER Unlock the secret to radiant skin with alpha hydroxy acids

Cosmetics picks: NeoStrata Invigorating Solution Pads, $38; Olay Regenerist Night Resurfacing Elixir, $39.

Night Resurfacing Elixir, which uses glycolic acid to help exfoliate while you sleep. But use caution, notes Dr. Solish: If you do happen to overuse AHAs, you may cause slight skin irritation and pigmentation, leading to excess redness. But it’s nothing that won’t calm down after a few days off. While over-the-counter products will contain no more than 10 to 15 percent acid, you can talk to a dermatologist about getting a higher concentration of AHAs in some peels, all the way up to 25 to 40 percent. Regardless of the concentration, make sure to always use an SPF while using AHAs. “The dead cells have been covering and coating your skin,” says Clare. “So, when you go out without that protection, it’s like naked skin. Use at least SPF 15 every day, year-round. [AHAs] don’t make you photo-sensitive, but they do reveal beautiful, perfect skin, so you’ll need to protect it.”

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JULY/AUGUST 2012 COSMETICS

Photo: Veer

the beauty rituals of women in ancient Egypt are well-known, most notably, that of Queen Nefertiti and Cleopatra, who both bathed in milk to beautify their skin. Rich in exfoliating lactic acid, the milk helped create a supple and glowing complexion. An alpha hydroxy acid (AHA), lactic acid is in the same family as citric acid (in oranges, lemons, etc.), malic acid (in apples), tartaric acid (in grapes) and glycolic acid (in sugarcane) and is a naturally occurring ingredient that helps to exfoliate the skin. “AHAs are discriminatory exfoliants,” says Patricia Clare, national trainer with NeoStrata. The brand uses glycolic acids in its skincare products, because the molecule is smaller than others and easier for the skin to tolerate. “AHAs unlock intercellular glue to slough off skin naturally. Other exfoliants take off live skin, while AHAs only take off what’s no longer of use to your skin,” she says. Patented in the late 1970s and first brought to Canada by NeoStrata for use in cosmetics and dermatology in the early 1990s, AHAs are great for those looking to clear clogged pores, improve skin roughness and discolouration from sun damage. Acne sufferers can also benefit from AHA use, especially those with comedonal acne (ie. blackheads). If you have a sensitivity issue, like rosacea or eczema, steer clear of AHAs, as more stimulation will only aggravate the skin. If you’re worried about overdoing it on AHAs and looking like a veiled Samantha on Sex and the City, fear not: You can train your skin to get used to the effects and occasional tingling sensation. Dr. Noel Solish, a dermatologist based in Toronto, recommends starting off with an AHA with a concentration of no more than 10 percent. “You can build up a tolerance to it,” he says. “Use it every other night, then every night depending [on the results]. Some people use it every day.” Try using a wash or a solution, such as the new NeoStrata Invigorating Solution pads, every other night before bed and work your way to every night when you feel comfortable. Or use a night serum, like Olay Regenerist

New beauty Summer Beauty Guide • Natural Beauty Thandie Newton • All About Fragrance

THE COMPACT A streamlined, gleaming silver-plated compact embossed with the Dior logo evokes the sophistication of art deco-era cigarette cases. Inside, a mirror, coupled with two applicators – one for lips and one for eyes – make for quick, on-the-go touch-ups.

THE GLOSS Open the chamber on the right to reveal a sheer nude rose gloss – the finishing touch to this fiercely feline look. Subtle pearl pigments add shine and radiance to lips, letting the eyes take centre-stage.

THE SHADOWS Two brown eyeshadows comprise the leopard-print motif: a deep matte paired with a medium iridescent shade, surrounded by a shimmering champagne gold. Use the lighter brown to contour, the darker hue to line the eyes, and the gold to highlight the inner corners and browbone.

Photo: Courtesy of Dior

Feline Elegance sixty-five years ago, in 1947, Christian Dior unveiled his first fashion collection and ushered in the era of “the New Look,” one of whose trademarks was the ever-chic leopard print. the spotted signature motif would resurface in various iterations in the following decades, becoming an iconic theme for the couturier. Channel the style and sophistication of Christian Dior’s muses Marlene Dietrich and Mitzah Bricard, who fell for the house’s jungle love prints, with the Dior golden Jungle Palette. showcased in eyeshadow form, the animal pattern is infused with gold – another Dior symbol – evoking timelessness and glamour. It’s the ultimate in luxe, and for true makeup lovers, the chance to go just a little bit wild. Dior Golden Jungle Palette in Golden Browns, $70

JULY/aUgUst 2012 COSMETICS

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by Kristen Vinakmens

Naturally thaNdie Olay ambassador Thandie Newton talks lessons learned from Mom, her newfound love of juicing and her less-is-more approach to beauty

ith her virtually poreless, radiant complexion, actress thandie Newton, 39, clearly has good genes. But Newton also has her mother to thank for passing on a key beauty secret: using (as it was then known) Oil of Olay fluid, packaged in the iconic glass bottle. “that little pink rectangular bottle was the only jar on her shelf in the bathroom,” says Newton. “she wouldn’t wear makeup, but she was still divinely gorgeous. so that [bottle] really became the symbol of where I was heading – the symbol of womanhood, empowerment and independence, because that was what my mother really stood for.” When it came time for Newton to start her own skincare regimen, naturally she chose Oil of Olay as her moisturizer. as her acting career progressed and she spent more time in the limelight, including numerous interviews with the press, she mentioned using the iconic lotion as part of her routine. “When [Olay] called me up a few years ago, they may have

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July/august 2012 COSMETICS

Photo: Jon Simon

Cover Story

Thandie’s BeauTy secreTs

Powder lightly. “When using powder, don’t put it everywhere. Dust around the nose, between the upper brows and in key areas, because a glow is beautiful; to have a completely matte face looks fake.” Freckles are your friends. “Don’t cover up freckles or beauty marks: keep them showing, because they’re what make you unique. Make them a standout feature, rather than trying to even them out.” Go for the glow. “If I want a slightly more tanned look, I’ll tap a few grains of turmeric into my moisturizer to infuse the skin with this lovely, slightly orangey glow. For me, it’s so much better than any fake tan, because it’s completely natural, it’s anti-inflammatory and it just has the most brilliant effect.”

even read about me speaking about it because it was what my mom and I used,” she says. “so it was a natural progression and I love that about [Olay], because it has an authenticity to it which makes me feel very comfortable.” Born in london, England to a Zimbabwean mother and British father, Newton started out studying modern dance, but a back injury cut short this initial foray. she started auditioning for films and soon her acting career took off. Her acting roles have run the gamut from big blockbusters such as Mission: Impossible II to the multi-layered, Oscar-winning ensemble cast feature Crash, to a long-running stint on the tV series ER as Kem, the wife of Dr. John Carter. Not one to shy away from heavy subject matter, Newton is about to embark on Half of the Yellow Sun, a film co-starring Dominic Cooper, which chronicles the struggle to establish an independent republic in Nigeria. a mom to two children, Ripley, 11, and Nico, 8, Newton, often pressed for time, takes a “real” approach to beauty, which is perhaps why she was drawn to becoming an ambassador for Olay. “It’s an easy product to use and affordable – you can go to just about any pharmacy and find it there,” she says. “It’s a bit of an equalizer – I know people who are the CEOs of companies who use Olay and people right across the board who use it. It’s not an elitist product – it’s really an everywoman product, and that’s how I kind of see myself.” While she started out as a devotee to the original Olay Complete moisturizer, she soon realized she needed a bit of a moisture boost as she got older. the company turned her on to total Effects, and she was sold. “I travel quite a lot, and being on an airplane and going to different climates, I find that I need a really good moisturizer,” she says. “I needed that richness in the cream, so [total Effects] is something that I also travel with.” July/august 2012 COSMETICS

Olay Total Effects Tone Correcting Eye Treatment and Night Moisturizer, $33 each

Newton’s beauty philosophy: “less is more.” Her daily routine consists of a bit of blush, undereye concealer, and her newest find, Olay total Effects tone Correcting Moisturizer. “Early in the morning, if I look a little tired, I use the tone Correcting Moisturizer, since it has a touch of colour,” she says. Newton also recently decided to embrace her natural curls by growing out the relaxer treatment that used to make it smooth and straight. “Now, I’ve got the benefit of occasionally being able to wear it really curly, which I’m going to try and do more, because I’m in the mood for going back to natural.” like any actress worth her salt, Newton likes to glam it up for the red carpet, but allows her outfit to determine her beauty approach. “If I’m wearing one of the brilliant British designers, like Erdem or Mary Katrantzou, and I’ve got some fabulous little outfit on, then I’ll keep everything else simple. It’s really about balance,” she says. “But if I’m wearing something chic and simple, then I might punch it up with a red lip, and keep my eyes neutral. Or, I’ll rock a really heavy black eye and keep everything else really natural.” Newton has recently embraced an inside-out approach to beauty; yoga and juicing have become her methods of choice. “I try and keep as much stress out of my life as possible, since stress and the hormones it releases can lead to skin issues,” she says. “I practice yoga and just keep a balanced life in all ways. I eat well, I juice twice a day, and it has made a huge difference in the way my skin looks and how I feel.” Newton starts with a colourful juice in the morning composed of beet, carrot and lemon and then follows up in the afternoon with a green juice of broccoli, kale and apple. “the better you feel, the better you want to feel. you start to celebrate and become excited by feeling well and how easy it is to achieve this just by changing some habits,” she says. “It makes you realize that youthfulness isn’t just about how you look, it’s about how you feel.”

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Beauty Star

How did you land in beauty?

i’ve always been interested in beauty and i worked as a beauty editor at Seventeen magazine, which really ignited my passion for the beauty industry. Your first product line was Rodial. What inspired you to start the line?

i realized there was a gap in the market for a skincare range that could provide a real alternative to surgery, so i did my research and the rest is history. Why did you see a need to launch Nip+Fab?

it’s important to me that all women have the opportunity to look and feel their best. i wanted to bring the benefits of rodial to the mass market and this inspired me to think about creating a more affordable alternative. Many of your products contain plant-derived ingredients along with technologically-advanced ingredients. Why is this a winning combination?

it’s important to me to combine technologically-advanced formulas with natural ingredients as they provide fabulous results while still being kind to skin.

THE SKIN SAGE

You have many celebrity fans. Who is your dream client and why?

there are so many, but i love Victoria beckham and elle Macpherson; they embody classic beauty, which is everything that the rodial philosophy is all about.

Looking for an alternative to cosmetic procedures? Look no further than Maria Hatzistefanis and her skincare lines Rodial and Nip+Fab, which offer over-the-counter alternatives to the ‘ol nip and tuck. Hatzistefanis, a former beauty editor, gained notoriety in 1999 when she launched prestige line Rodial to capture the Botox-loving market. With innovative, quirky products such as the snake venom-inspired Glamoxy Snake Serum and busttoning cream Boob Job, Rodial quickly gained love with the press, consumers and celebs (Gwyneth Paltrow and Megan Fox are said to be fans). Two years later, Hatzistefanis launched lower-priced “masstige” face and body line Nip+Fab; within days of its U.K. launch, the entire range sold out. Here, Hatzistefanis in her own words.

What are your top five skincare must-haves, and why?

rodial glamoxy snake serum is a must-have as it helps give my skin an instant lift, [giving the effect of ] freezing facial muscles and plumping fine lines. at the moment, i am loving rodial dragon’s blood Cleansing Water and the Hyaluronic tonic to soothe and refresh skin and i also love nip+Fab’s Frown Fix to smooth skin on the go. our newest launch from nip+Fab, no needle Fix, is an essential for plumping skin and giving a youthful glow. Who has had the most influence on your career in beauty and why?

i always look up to strong businesswomen who break the mold and aren’t afraid to try something new. Your products have become cult favourites. What do you think is the key to your success?

that [the products] really work! We get such great compliments on our range because people see results and love using the products.

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july/august 2012 COSMETICS

Photo: Lux Photodigital

Maria Hatzistefanis, Founder, rodial & nip+Fab

Beauty Star

What do you see as the next breakthrough skincare ingredient?

We will see great advances in ingredient technology with nerve-manipulating peptides to do anything from fat melting to wrinkle plumping. What’s next for Nip+Fab and Rodial?

We have some amazing new launches in the pipeline, but these are top secret for now. Is there another product area you’d like to get into, such as haircare or makeup?

While skin and bodycare is always going to be the focus of Rodial, I never say never. Watch this space! What advice would you give someone who is just starting out in the beauty business?

Do your research, understand your brand philosophy and work hard. It will all pay off if you believe in your brand and can bring something different to the table!

MaRIa’s Top 3 Skincare TipS

1 2 3

Cleanse, Cleanse, Cleanse. It’s so important to let skin breathe and remove all traces of makeup, so this would definitely top my list. night shift. Always use a good quality night cream, as this is the time when skin rejuvenates and repairs itself. faux glow. Self-tanner gives the skin a healthy radiance, so I would incorporate a bronzer into your skincare routine to look and feel fabulous.

MaRIa’s BeauTy pickS Rodial glaMoxy snake seRuM: This Temple Viper venom-inspired serum comes packed with neuropeptide syn-ake, which encourages cell respiration to help plump fine lines and wrinkles.

nip+fab fRown fix: Smooth and plump expression lines on the forehead, around the eyes and mouth with this instant line filler which boasts centella and purslane extract and amino acids to hydrate and diminish the look of wrinkles.

july/augusT 2012 CosMetiCs

Rodial dRagon’s blood Cleansing wateR: A gentle and soothing cleanser infused with rosewater and vitamin B3 that removes makeup and impurities while hydrating and brightening the complexion.

nip+fab no needle fix seRuM: Skip the surgery with this hydrating serum that plumps the skin and smoothes the appearance of imperfections for a youngerlooking complexion.

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Rodial dRagon’s blood hyaluRoniC toniC: This instant moisture booster with hyaluronic acid, vitamin B3 and zinc locks in moisture for 24 hours, while helping refine pores.

Pro-approved skin-saving tips, melt-proof makeup musts and faux glow essentials for a gorgeous summer By Jill dunn

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july/august 2012 COSMETICS

Photo: iStockphoto

summer Beauty Guide

Summer Beauty Guide

Photo: Brandon Titaro

Ace the fAux glow If there’s a golden rule with self-tanning, it’s that you need to finetune your skin prep before you tend to your tan. “a good canvas means a smooth and even colour,” says Nichola joss, st. tropez tanning expert who works with celebrities like Katy Perry and gwyneth Paltrow. “the softer and more exfoliated the skin, the better the end result.” joss recommends hair removal be completed at least 24 hours before application as well as a head-to-toe exfoliation, going over rough bits like the ankles, knees and elbows with a little more effort. “use a scrub that doesn’t contain any essential oils as these can interfere with colour absorption.” same goes for your moisturizer. avoid any oil-based ingredients like mineral oil, glycerin and petrolatum. “I like a hydrating milk or a gel-based texture,” she says. With all the DIy formulas available – gradual tans, tinted self-tanning gels, mousses and sprays – how do you know what the right option is for you? “It really comes down to personal preference and confidence in application,” says joss. “If you’re unsure, start with a wash-off bronzing product as this will give you colour and coverage without the commitment. It’s a great way of easing yourself into the self-tan game,” says joss. she swears by the st. tropez Mousse: “I always use a mitt for application as it’s the easiest to apply, fastest to dry and absorbs fully, leaving only a fine, even beautiful glow.” Meanwhile, a continuous aerosol spray is great for getting all angles of the body, like the shoulders, back and backs of the legs. Before application, rub a cuticle oil on fingernails and toenails (to prevent them from getting stained) and place a dark towel on the ground to catch any drips. “use two pumps of the product on each leg, two pumps for each arm and two more pumps for the torso, and two for the back,” says joss. “Do the entire body first, working from your feet up, and finish off hands, feet and face last, using what’s left on the mitt for these areas. go lightly and gently buff product into the skin, with no rubbing,” she says. another pro tip: apply the product horizontally, not up and down. “Vertical strokes can make the colour look flat. I ‘wrap’ the colour around each area I’ve covered, buffing it in to the skin. It looks much more realistic,” says joss. after application, wait a minimum of four to six hours to shower or bathe (it takes that length of time for the colour to fully develop). If you make a mistake, slather baby oil on skin to save the day. “It breaks down the active ingredient, DHa, so colour will come off.” as for upkeep, regular moisturization, again sans oil, will extend the life of your faux glow.

july/august 2012 COSMETICS

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Cosmetics Picks:

from top: Dior Bronze Self tanning crème Natural glow Body, $39; St. tropez Self tan Bronzing Mousse, $38; Sephora collection tinted Self-tanning Body Mist, $18; Rodial Brazilian tan Body Scrub, $45.

Summer Beauty Guide

MELTPROOF MAKEUP Hot, hazy and humid days add up to tricky makeup conditions – without the right base, your skin can feel like a Slip ’n Slide. “Summer makeup is all about smoothing the skin’s texture and letting skin breathe,” says Lora Spiga, Lancôme Canada’s official makeup artist. Your summer BFF is a makeup primer, says Spiga, since it will prevent makeup from seeping into pores, so you get a more flawless look. Scale back on foundation, and layer a tinted moisturizer on top of your primer. Swirl a translucent powder over skin as a finishing touch to help set your look. Throughout the day, Spiga suggests oil-blotting sheets to nix shine. “Don’t push powder on to your face; it will look cakey,” she says. On lips, a stain or lipstick in a hot shade, like orange or tomato red, is a sure bet for summer. “For staying power, I like to apply my lipstick, place a tissue over my lips, and dust a layer of translucent powder on top of the tissue. The powder travels through the tissue, and sets the colour,” says Spiga. As for eye makeup, she favours lighter colours. “Even if they crease, lighter shades won’t be as noticeable,” she says. Again, an eyelid primer can help makeup go the distance. Waterproof mascara is necessary since it’s specially formulated with vegetable waxes and polymers that defy humidity, so lashes don’t droop. “There’s a misconception that waterproof formulas are damaging to lashes,” says Spiga. “It’s not true. You just have to use the right eye makeup remover, such as an oil-based formula, so you’re not tugging at lashes when removing.” As for brows, use a gel to tame them, especially if you have curly hair. This will keep them groomed even when the mercury rises.

Cosmetics Picks:

Clockwise, from top left: Dior Addict Ultra-Gloss in 854 Red Cruise, $31; Cover FX ClearPrep FX Matte Foundation Primer & Anti-Acne Treatment Gel, $39; Stila Lip & Cheek Stain in Passion Fruit Crush, $31; Nars Pure Radiant Tinted Moisturizer, $49; Rimmel VolumeFlash ScandalEyes Waterproof Mascara, $8.

BRONZER BASICS

Cosmetics Picks:

Clockwise, from top left: Physicians Formula Bronze Booster Glow-Boosting Seasonto-Season Bronzer, $15; Elizabeth Arden Rose Aurora Pure Finish Bronze Powder, $45; Lancôme Star Bronzer Limited Edition Aquastick, $46; Quo Professional Bronzer Brush, $45.

Bronzers have grown up from their one-size-fits-all orange, shimmery predecessors. Now you can customize colour according to skin tone and type. Choose a shade that’s a bit deeper than your natural skin colour, says Spiga. “Remember that bronzers aren’t for faking an all-over tan,” she adds. “They’re meant to enhance your skin tone and make you look sun-kissed.” Colour should be placed strategically, not just haphazardly dusted everywhere. “Powders are definitely my preference for warm weather, especially for oilier skin types,” Spiga says. Trouble with shine? Stick to a matte powder bronzer that isn’t mineral-based. Normal to dry skin types can play around with gel or liquid formulas and use fingertips to blend seamlessly into the skin. No matter what texture you prefer, trust the rule of “three” with your application: concentrating colour on the perimeter of your face, blending it on the temples, cheekbones and along the jaw line on each side. A bronzer brush with densely packed bristles will give you the control you need for contouring and placing the colour. “If the brush is too fluffy, you’ll get colour everywhere on the face and that’s not a realistic look,” says Spiga.

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JULY/AUGUST 2012 COSMETICS

Summer Beauty Guide

Photo: Veer

SUMMER SKIN SWITCH-UPS Fine-tuning your summer cleansing routine will help contend with the mix of sun, sand, sweat and sunscreen that summer brings. The most basic blemishes, like blackheads and whiteheads, are simply clogged pores, so introducing a daily exfoliating cleanser that contains round buffing beads (they’re less likely to scratch the skin) into your routine will keep skin clear and radiant. “Additionally, I recommend adding a toner for summer,” says Sara Whittaker, director of education for Clinique Canada. “A toner has exfoliating benefits – I always say that it sweeps off what’s ready to ‘jump,’ like dirt and excess oil. Think of it like a Swiffer cloth for your skin.” Logging more hours outdoors means being strategic with your moisturizing routine. Reserve anti-aging ingredients like retinols and glycolic acid for the PM since they can cause skin irritation when they are exposed to UV light. In the morning, super-charge skin with a dose of antioxidants like vitamin C, green tea and coffeeberry to neutralize free radicals (studies show that serums infused with a blend of multiple antioxidants are the most beneficial for skin), and then add your broad spectrum SPF 30 on top, says Whittaker. Chemical blockers like avobenzone work to absorb damaging UV light and don’t leave a white film on skin. For sensitive types, use a physical SPF block that contains micronized titanium dioxide or zinc oxide particles that won’t inflame the skin, like some chemical sunscreens do. And don’t forget SPF on the lips – they are the most susceptible to getting scorched because the skin is thinner. Load up on a physical or mineral block of SPF 50 and reapply often, especially after eating or drinking. As for tweaking the texture of your moisturizer or sunscreen, let comfort be your guide, says Whittaker. Don’t smother skin with rich, emollient-based creams; if your go-to cream feels heavy or causes breakouts, choose a fluid or gel formula. If you’re feeling extra oily, opt for a mattifying moisturizer that will help you look polished all day. Plagued with over-sized pores? Make them invisible with a regular deep exfoliation once a week with an at-home microdermabrasion or mild chemical peel to extract dirt and oil and wear a pore-minimizing primer. Finally, give your skin a big chill with a cooling face cream or face mist. “These can provide a sense of relief and soothe flushed skin temporarily,” says Whittaker.

JULY/AUGUST 2012 COSMETICS

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Cosmetics Picks:

Clockwise, from top right: Bioré Daily Purifying Scrub, $10; Neutrogena Ultra Sheer Water-Light Daily Face Sunscreen SPF 60, $16; Origins Modern Friction Nature’s Gentle Dermabrasion, $46; Clinique Pore Refining Solutions StayMatte Hydrator, $43; Dermaglow Energizing Beauty Mist, $40.

Essie Mirror Metallics Collection What it is: A quintet of heavy metal nail colour What’s included: Penny Talk, a molten copper

colour; Nothing Else Metals, an alloy-inspired amethyst shade; and Good as Gold, an incandescent classic. Who it’s for: Trendsetters looking for a way to reflect the season’s metallic craze in their beauty routine. Price: $10 each Available July at drugstores and mass retailers

NEW In Store:

Makeup by Jennifer Keen

Benefit Hello Flawless Oxygen Wow Brightening Makeup What it is: A liquid foundation with a hydrating formula and brightening effect Key ingredients: Vitamin C & D derivatives, which contain antioxidants known to prevent the signs of aging; seawater minerals to strengthen skin and help it to retain moisture; a peptide that allows skin to take in more oxygen, helping to increase cell reproduction. the Benefits: Offered in nine shades that correspond with the Hello Flawless Powder shades; travel-proof thermoplastic packaging that doesn’t crack; an airless pump that delivers just the right amount of makeup to cover the whole face. Price: $42

Available August at Shoppers Drug Mart, Sephora and Murale

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Clarins Fall Make-Up Collection What it is: A spectrum of rich and sumptuous makeup shades What’s included: A luxurious Colour Accents Face & Blush Powder compact with a palette of pink, tan and toffee shades; four new Rouge Prodige longwearing lipsticks in toasted shades, like Fig, Dark Cherry and Spiced Orange; mineral eyeshadows in lighter base, neutral ready-to-wear and more intense colours. Price: From $22 to $40

Available August at Clarins counters

July/august 2012 COSMETICS

In Store: Makeup

Clarins 3-Dot Liner

Lancôme Star Bronzer Natural Matte

What it is: An eyeliner with a triple-

What it is: A sheer, silky-light powder to create a sun-kissed complexion Key ingredients: Mineral pigments for a matte finish that isn’t chalky or cakey; oilabsorbing microspheres that ensure long-lasting smoothness and a matte finish. the Benefits: The powder warms up skin for natural-looking colour year-round; the formula is fragrance-free and non-comedogenic. Price: $46

pronged sponge tip Who it’s for: Women who want to create a precise, fine black lashline that looks natural yet intense. the Benefits: The innovative triple-ended tip makes it possible to fill in the space between each lash in a dot-by-dot fashion while the fine sponge tips deliver just the right amount of product without caking. Price: $28

Available July at Lancôme counters

Available August at Clarins counters

Lancôme Juicy Tubes Once a Week What it is: An adorably fun one-a-day collection of the cult-classic lipglosses What’s included: Five ultra-shiny Juicy Tubes for weekdays in new shades like Choco Teddy, a shimmering brown for Fridays, and Rockin’ Grapefruit, a muted rose hue for Mondays, and two new sheer balm textures for the weekend: Ballade in Paris, a luxurious cream shade, and Lying in the Clouds, a baby pink. Key ingredients: The balms feature a new formula to smooth and soften lips while providing moisture for up to 8 hours with protective oils and rose extracts. Price: $22

Clinique High Impact Extreme Volume Mascara What it is: A mascara that creates dramatic,

voluminous lashes that stay fuller longer the Benefits: Builds volume instantly

Available mid-July exclusively at department stores

so you don’t have to apply multiple coats; available in Black and Extreme Black; ophthalmologist-tested, so it’s suitable for contact lens-wearers and sensitive eyes. Key ingredients: A flexible elastic polymer stretches the lash and extends its length; conditioners sodium hyaluronate and hydrolized wheat protein leave lashes soft and touchable; super-rich pigments provide vibrant and intense colour. Price: $23 Available August at Clinique counters

July/august 2012 COSMETICS

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In Store: Makeup

Pür Minerals 4-in-1 Liquid Foundation 14-Hour Wear SPF 15 What it is: Pür Minerals’s first liquid

foundation for a flawless complexion that lasts all day the Benefits: A lightweight, oil-free, dermatologist-tested formula; available in six shades to match your skin tone. Key ingredient: Enriched with a super-hydrating ceretin complex that draws in moisture to keep skin looking fresh. Price: $42 Available September exclusively at Shoppers Drug Mart

Anna Sui Fall Make Up Collection What it is: A decadent set of lipsticks

to intensify your pout What’s included: Three new shimmering

rosy shades of Lip Rouge Dazzle, formulated with pearls for a gorgeous finish and superior shine; a trio of new coffee-coloured Lip Rouge Vivids boasting high amounts of pigment for an attention-grabbing smile. Key ingredients: Rosa Canina fruit extract to moisturize lips, and Rosa Canina fruit oil to create a supple sheen. Price: $25 each Available September at Sears, Murale and select Shoppers Drug Mart

Pür Minerals Big Blink Extreme Mascara with Argan Oil L’Oréal Paris Hair Expertise Arginine Resist X3 Collection What it is: A haircare line to strengthen and rebuild locks Key ingredient: Arginine, an essential amino acid found within

hair fibres that is necessary for growth. Arginine is positively charged, so it clings to fragile strands (which have a negative charge), making them stronger. the Benefits: Nourishes roots and restructures fibres for a healthier, fuller-looking mane. Who it’s for: Women with fragile hair that has a tendency to shed. Price: $6 to $7 Available August at drugstores and mass retailers

What it is: A mascara that nourishes lashes while creating a dramatic look Key ingredients: Argan oil, loaded with vitamin E, antioxidants, and omega-3 and 9 fatty acids to hydrate and protect lashes from visible damage and moisture loss. the Benefits: Delivers intense black colour and dewy sheen; the tube boasts a clump-resistant wand for a smooth and even application. Price: $22

Available September exclusively at Shoppers Drug Mart

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July/august 2012 COSMETICS

In Store: Makeup

Shiseido Makeup Lacquer Rouge What it is: Intense lip colour with rich lustre, inspired by Japanese lacquer artistry What’s included: Eight sumptuous shades like Blaze, a fiery orange, and Drama, a sensuous full-blood red. the Benefits: The lacquers add intense colour and a polished sheen to your lips while moisturizing to leave them feeling soft for hours. Swiping these lacquers across your lips is a quick and easy way to create a dramatic high-glamour look. Price: $30 each

Revlon Nail Art Neon Nail Enamel What it is: A collection of dual-ended nail colours What’s included: Eight polish pairings with a white

Available August at the Bay, and October at Sears, Murale and select Shoppers Drug Mart

polish base on one end and a vivid neon hue on the other. the Benefits: A selection of this summer’s hottest

neon shades, like Electric Blue, Fuchsia Shock and Ultra Violet. Packaged in a sleek glass tube that’s easy to slide in your pocket for touch-ups on the go. Who it’s for: Fans of the nail art trend recently spotted on the runways of Prabal Gurung, Nicole Miller and Norman Ambrose. hoW-to tiP: Layer the opaque white polish under the neon shade to amp up the colour. Price: $9 Available July at drugstores and mass retailers

MAC Heavenly Creatures Collection What it is: An out of this world colour collection What’s included: Mineralize Eye Shadows in

futuristic hues such as Neo Nebula, a combination of gold, bronze and violet powders; lipsticks in celestial shades like Venus, a sheer yellow pink with pearl shimmer; a selection of baked Mineralize Skinfinishes to create an ethereal glow. Price: From $18 to $45 Available July at MAC counters

July/august 2012 COSMETICS

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Clarins HydraQuench Intensive Serum Bi-Phase What it is: A serum providing intense care

for dehydrated skin Key ingredients: An oil-in-water-based formula

designed to mimic the skin’s hydric and lipidic components; Inca peanut and hyaluronic acid to reinforce the hydrolipidic film on the skin’s surface and prevent water loss; Chondrus crispus (a red algae used to treat dry skin); alfalfa and katafray to strengthen the skin barrier and hydrate epidermal cells. the Benefits: With one quick shake, the two components combine into a nourishing blue serum leaving skin moisturized, softer and more supple; the serum has a fresh and feminine fragrance with a green apple top note, a subtle rose heart and a woody base. Price: $58 Available September at Clarins counters

Jimmy Choo Sparkling Moisturizing Cream What it is: A sensual cream based on the notes of Jimmy Choo’s eponymous 2011 fragrance the Benefits: A rich and velvety texture that leaves skin with an iridescent glow; delicately scented with green and luminous top notes, an exotic heart of tiger orchid, and a caramel and Indonesian patchouli base. Key ingredients: Shea butter and glycerin to protect and soothe skin; cottonseed oil, known for its regenerative qualities; paraffin to relieve inflammation while leaving skin smooth and silky. Price: $85

Available September at the Bay, Ogilvy, Holt Renfrew and Sephora

NEW In Store:

SKINCARE by Jennifer Keen

Shu Uemura Ultime8 Sublime Beauty Cleansing Oil

L’Oréal Paris Magic Skin Beautifier BB Cream Key ingredients: L’Oréal’s beautifying beads, which contain micro-pigment capsules that melt on contact with skin and adjust to your skin tone for natural-looking coverage; vitamin E to maintain skin’s hydration levels for up to 24 hours. the Benefits: The all-in-one formula primes, illuminates, corrects and reduces shine; available in four shades: fair, light, medium and dark; the cream comes out of the tube white, so you can see where you apply it, and then adapts to your skin tone. Price: $17

What it is: The latest oil-based cleanser from the brand that fathered the cult product 45 years ago the Benefits: The formula is made up of a combination of eight botanical oils that soften and moisturize skin; gently yet effectively removes all makeup, oil build-up and dirt. Key ingredients: Essential fatty acid-packed jojoba oils help activate collagen and provide hydration; olive squalane, a natural emollient similar to skin’s sebum oil and hydrolipidic film; ginger root, an Asian medicinal oil known to reduce inflammation, help prevent skin damage, reduce melanin and slow wrinkle production; shea butter to brighten, corn oil for hydration, safflower to strengthen the skin barrier, camellia to nourish and soy to revitalize. Price: 150ml, $48; 450ml, $98

Available July at drugstores and mass retailers

Available August exclusively at Holt Renfrew

What it is: A BB Cream that self-adjusts

to your skin tone

www.cosmeticsmag.com

July/august 2012 COSMETICS

IN ONE TUBE!

In Store: Skincare

Bioderma Photoderm Milk SPF 60 What it is: A sunscreen that provides the maximum amount of photoprotection Who it’s for: Those whose skin is intolerant to all types of sunshine, or will be subjected to high levels of UV rays (i.e. In the tropics or at high altitudes). the Benefits: The highest levels of UVA and UVB protection prevent sun intolerance reactions, combat premature aging and defend against sunburns; the non-comedogenic formula is water-resistant and photostable; the milk’s melting texture spreads on easily, leaving skin feeling comfortable and soft. Price: $28

Available now at drugstores

Bobbi Brown Soothing Cleansing Oil What it is: A gentler version of the brand’s coveted Cleansing Oil the Benefits: Easily and gently removes all makeup; the formula purifies skin without stripping it of natural moisture. Key ingredients: Jasmine flower, an antiirritant, soothes skin and reduces redness; emollient sunflower, olive and jojoba oils help remove impurities and maintain moisture levels; Kukui nut, rich in omega-3 and 6 fatty acids, lock in hydration by strengthening skin’s moisture barrier. Price: $49

Elizabeth Arden Visible Difference What it is: A spa-inspired skincare range featuring products for all skin types What’s included: A combination skin regimen with products such as a Skin Balancing Exfoliating Cleanser and Night Cream; an oily skin regimen that boasts an Oil-Free Cleanser, Toner and Lotion; a Gentle Hydrating Cream with SPF 15 and an assortment of other products within the dry skin regimen and specialist treatments for all skin types such as a Brightening Eye Gel, Peel and Revitalizing Mask. the Benefits: Each regimen offers effective daily formulas tailored to the specific needs of each skin type; the products have sleek, colour-coded packaging to clearly define each system. Price: From $24 to $60

Available July at Elizabeth Arden counters

Available July at Bobbi Brown Counters

Kiehl’s Activated Sun Protector for Body SPF 50 What it is: A gentle and lightweight sunscreen

infused with antioxidants Key ingredients: Three powerful antioxidants —goji berry, vitamin E and einkorn wheat — help ward off free radicals that are believed to cause aging; Avobenzone and Octocrylene ensure photostability, helping prolong the formula’s protection level. the Benefits: Protection against UVA and UVB rays to prevent skin tone irregularities and premature aging; dermatologist-tested, parabenfree and non-comedogenic. Price: $32 Available July at Kiehl’s counters

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Nuxe Rose Petals Cleansing Range What it is: A light and fresh cleansing

collection to pamper your skin What’s included: Seven skin rejuvenating

products such as a Clarifying Cream Mask, Gentle Toning Lotion and Melting Cleansing Gel. Key ingredient: Rosa Damascena, a rose rich in active molecules with soothing and softening properties. the Benefits: The range is scented with a subtle perfume specially developed for sensitive skin, featuring floral notes of honeysuckle, cyclamen, heliotrope and of course, rose. Price: From $9 to $29 Available August at the Bay, Ogilvy, Pharma Plus, Shoppers Drug Mart and Murale

July/august 2012 COSMETICS

INTRODUCING SHISEIDO EXPERT REVIEWS: A PRODUCT TRIAL 140 YEARS IN THE MAKING!

To celebrate our 140th anniversary in 2012, Shiseido will be offering an exclusive opportunity to Canadian beauty consultants through Cosmetics Magazine all year long. Shiseido trusts your expertise. In each issue, you’ll be invited to write in for your chance to be one of 140 lucky beauty consultants selected to test and review a signature Shiseido product!

Here’s what beauty consultants had to say about Shiseido Suncare Ultra Sun Protection Cream SPF 50, our fourth giveaway of the year: THE SHISEIDO SUNCARE ULTRA SUN PROTECTION CREAM SPF 50 EXPERIENCE... 70% said: “My skin felt smooth and soft as well as hydrated” and 86% would recommend it to a client or a friend!

“I would recommend this product to my clients because it doesn’t leave a white residue and blends into skin instantly.” “The non-oily texture is a bonus too. It’s like no other sunscreen on the market.” “Loved putting it on instead of a moisturizer—it was all I needed! The texture of this was so lovely.”

“I loved how light it felt on my skin. I can break out easily with sunscreens and so far this has been great!” “I’m picky with sunscreen because I have the feeling and residue left on my skin with other sunscreens. I was thoroughly impressed with this one” “When I received my Shiseido Sunscreen SPF 50 for face the weather had hit the mid 80’s. I applied the sunscreen prior to going outside and was instantly aware of how fast it was absorbed and that the scent was amazing. The heat caused me to perspire and yet the cream remained intact. True to its claims I would love to try other products from this line.”

The ﬁrst 140 beauty experts who contact us will receive a full sized Shiseido Serum product to try! To receive your product, send an e-mail to: cosmeticsmag@cosmetics.rogers.com or fax Cosmetics Magazine at 416-764-1704 and indicate “Shiseido Serum” in the subject line. Please be sure to indicate whether your skin concerns are wrinkles, sagging, and loss of radiance or pigmentation marks and lack of radiance in your message— you will receive a product customized to your speciﬁc skin type!

Beauty School

by Kristen Vinakmens

or more formal can help guide you in the right direction. Get to know their tastes. Ask if your customer likes a certain type of flower (rose or lily, for example), or what types of food or wine they like, says Patty Cooper, LVMH fragrance brands national education manager. “Smell is closely associated with taste,” she says, and thus can be a key indicator of a person’s fragrance preferences.

SCENT SENSIBILITY The insider’s guide to getting the most out of your perfume

ith hundreds of fragrances launched every year, the task of choosing the perfect scent can seem daunting for anyone, from the fragrance newbie to the studied nose. Here, we break down the basics of testing, buying and wearing fragrance to help your customers get the most out of their scent.

DISCOVER

Before you reach for the bottle, narrow the fragrance field with these tips. Divide and classify. Get to know the fragrance families to help make your scent choice. According to Celine Launay, international education deputy director for Giorgio Armani Parfums, there are six families for female fragrances (citrus, floral, floriental, chypre, woody and oriental) and five for male 44

(citrus, fougère, chypre, woody and oriental). “It’s useful to determine whether someone prefers fresh fragrances, floral, more intense or oriental,” she says. If they have a tried-and-true fragrance, they may enjoy a scent from the same fragrance family. Ask questions. Consider the big one: Why do you wear fragrance? “Most people have the objective of trying to represent themselves or to point out their personality,” says Launay. In this case, it can be helpful to ask whether they want to reveal a more natural side, in which they would gravitate to citrus or floral scents, or whether they want to show a more seductive side, where florientals might be more fitting. Is your customer shopping for a perfume for a special occasion? If so, determining whether the event is casual www.cosmeticsmag.com

Expert spritzing tips for finding that winning scent at the fragrance counter. Try it on your skin. Testing a fragrance on a blotter card will help edit your selection, but to truly experience the fragrance, be sure to spritz the top contenders on your skin. “The blotter gives a one-dimensional take on the fragrance,” says Cooper. “It’s best to experience the scent on your skin, since your body chemistry will change it.” Apply the fragrance to pulse points, like your inner wrist and throat, as the different pH levels in our skin can make a fragrance smell completely different on one person to the next. Avoid fragrance overload. After sniffing five different fragrances in a row, your sense of smell becomes “saturated,” says Launay. Give your nose a break by sniffing an area of your skin you haven’t sprayed before moving on to the next scent. “Smelling something familiar can normalize our sense of smell,” says Launay. Give it time. The top notes of a fragrance are what lure us in, but it’s the base notes that last the longest. “Perfumers pay specific attention to the top notes of a fragrance, where the molecules are lighter, since they are the first notes you smell,” says Launay. The top notes last roughly 45 minutes on the skin, and while you may love the scent from the start, you may not love it five to six hours later, once the base notes have fully developed. Launay suggests trying the fragrance and letting it settle for two to three hours: “If you still like it, this fragrance is likely for you.” JULY/AUGUST 2012 COSMETICS

Photo: iStockphoto

TEST

Beauty School WEAR & STORE

Get the most mileage out of your perfume once you bring it home. Apply to your pulse points. Spray one or two areas of the body’s pulse points – located at the inner wrist, behind the ear, inside of the arm, behind the knee and at the base of the throat – which radiate heat and help diffuse the fragrance. For the most staying power, Launay suggests applying perfume to slightly moisturized skin, which helps hold the fragrance longer. “The natural oils of your hair are also perfect for making a fragrance hold,” she says. Less is more. How many spritzes you use is entirely up to you, but keep in mind that “as you get used to your fragrance, you may not be able to smell it as clearly on you as others can,” says Launay. The concentration of your fragrance can also impact how much you need to apply: Eau de Cologne is the lightest concentration, with two to five percent aromatic materials, followed by Eau de Toilette at eight to 12 percent, Eau de Parfum at 12 to 20 percent, and Parfum, which has a concentration of between 20 to 40 percent. Rule of thumb: The higher the concentration, the stronger the scent. Don’t rub your wrists. It’s a gesture we all know well: rubbing our wrists together after applying perfume. But while you might think it helps disperse the scent, the act of rubbing actually damages the fragrance’s notes. “It crushes the olfactory pyramid of the fragrance, intermingling the molecules in the top, middle and base notes, and therefore ruins the development of the fragrance.” Safe keeping. We all want to put our gorgeous perfume bottles on display, but when it comes to storing your fragrance, know your enemies: heat, light and air. Launay suggests keeping your fragrance in its original box and away from the sun, in a cool, dry place (read: far away from humid bathrooms and sun-drenched windowsills). If it’s stored properly, fragrance can last up to ten years, says Launay. JULY/AUGUST 2012 COSMETICS

LIGHT SUMMER SCENTS “In warmer weather, people tend to wear fresher fragrances, falling into the citrus or floral family,” says Launay. “It is the idea of a sunny freshness: light and youthful.”

Prada Infusion D’Iris This fresh-blossom fragrance, inspired by the search for the scent of the iris flower, combines lily of the valley, violet, heliotrope and cedarwood in a blend that calls fresh linen to mind.

Kenzo L’EauParKenzo Like a cool drink of water on a hot summer’s day, this aquatic floral scent blends refreshing notes of frosted mint and lotus flower, while pink pepper lends a sensual edge.

Jean Paul Gaultier Classique Summer The exotic floral ylang-ylang combines with bursts of clementine, orange blossom, lily and jasmine in this fresh and light scent inspired by the tropics.

Tom Ford Neroli Portofino Eau Fraiche A lighter interpretation of Ford’s Neroli Portofino Eau de Parfum, this body splash is infused with invigorating citrus, floral notes and a touch of warm amber.

Giorgio Armani Acqua Di Gioia Inspired by the Mediterranean sea, this aquatic scent hits you like a sea breeze, combining cool mint, warm brown sugar and Italian lemon, along with herbaceous labdanum.

Givenchy Ange ou Démon Le Secret This luminous, fruity floral continues the tradition of the original Ange ou Démon, but adds fresh notes of green tea, Sambac jasmine and white peony into the mix.

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NEW In Store:

FRAGRANCE by Jennifer Keen

Givenchy Le Bouquet Absolu A velvety floriental for her NOTES:

Top: Neroli, wild strawberry and bergamot Heart: Vanilla orchid and jasmine Base: Cedarwood, ambrox and musk FAST FACTS:

Biotherm Eau Océane A fresh, aquatic floral for her NOTES:

º The visual for the floral-themed fragrance features Dutch model Nimue Smit casting an intense smokey-eyed gaze while lounging on a bed of flowers. º Hubert de Givenchy always had a passion for flowers, and the fashion house’s current creative director, Riccardo Tisci, takes inspiration from flowers for many of his collections. Eau de Toilette: 50ml, $66 Available now exclusively at Shoppers Drug Mart.

Top: Bergamot, citrus and waterybased fruit notes Heart: Cascalone, jasmine sambac and Paradisone Base: Crushed algae extract, musk, moss, cedarwood and dune flower

Sunny Diane Diane Von Furstenberg A fresh, fruity floral for her NOTES:

Top: Mandarin and sea breezeinspired notes Heart: Frangipani Base: Driftwood and musk FAST FACTS:

º The fragrance was designed to capture the feeling of a bright, sunny day. º The scent’s bottle and box are decorated with a graphic design reminiscent of textile prints used in Diane von Furstenberg’s spring 2012 runway collection.

FAST FACTS:

º The fragrance was designed to capture the magnificence of the Atlantic Ocean’s wild North Sea. º The campaign features Russian supermodel Sasha Pivovarova looking sea-nymph-like while splashing in the ocean waves.

Eau de Toilette: 100ml, $65 Available now at Holt Renfrew, Sephora and Murale.

Eau de Parfum: 50ml, $90; 75 ml, $115 Available now at Holt Renfrew, Shoppers Drug Mart, Sephora and select the Bay and Sears locations.

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JULY/AUGUST 2012 COSMETICS

In Store: Fragrance

Lalique Eau de Parfum Edition Spéciale

Thierry Mugler Alien Essence Absolue Intense

A fruity floriental for her

A spicy floral for her

NOTES:

Top: Sambac jasmine, heliotrope and iris Heart: Cashmeran wood and myrrh Base: White amber and vanilla

Top: Bulgarian rose, iris, clove flower and jasmine Heart: Blackcurrant leaves, pear and blackberry Base: Mysore sandalwood, white musk and vanilla

FAST FACTS:

º The fragrance’s bottle was designed to mimic the very precious gold topaz jewel. º International Fragrance Awardwinning perfumer Dominique Ropion combined notes to create a powerful, mystical and bewitching scent.

NOTES:

º Each bottle is adorned with a necklace carrying a gold-plated jasmine flower charm or a real ambercoloured crystal (found on every lucky one in 20 bottles). º The scent celebrates the 20th anniversary of Lalique’s first house fragrance, Lalique de Lalique.

Top: Violet leaf, bergamot and saffron Heart: Chili leaf, violet leaf and black pepper Base: Cistus, oud and musk

Eau de Toilette: 100ml, $135 Available now for a limited time exclusively at Holt Renfrew.

NOTES:

Refillable Natural Spray: 30ml, $100; Refill Bottle: 60ml, $135 Available August exclusively at select the Bay locations.

Lalique L’Hommage à L’Homme A sensual, spicy scent for him

FAST FACTS:

º The fragrance is available in two different bottles: the first is an art-deco -inspired glass bottle filled with either eau de toilette or eau de parfum, and designed by Thierry de Baschmakoff. The other – a collector’s item valued at almost $2,000, containing extrait de parfum – is a crystal flacon modeled after “Joueur de Pipeau”, a panel created by the artist René Lalique in 1929 to decorate the Orient Express train. Eau de Toilette: 50ml, $95; 100ml, $128; Perfumed Deodorant: 75g, $40; Perfumed Hair & Body Shower Gel: 200ml, $40 Available September at Holt Renfrew, and October at Oglivy and Murale.

JULY/AUGUST 2012 COSMETICS

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In Store: Fragrance

Dior Eau Sauvage Parfum A timeless, woody scent for him NOTES:

Top: Citrus Heart: Woods and amber Base: Myrrh, Haitian vetiver and San Carlo bergamot FAST FACTS:

Elie Saab Le Parfum Eau de Toilette A dazzling woody-floral for her

º The fragrance is a sophisticated take on the first Dior Eau Sauvage, created by Edmond Roudnitska in 1966. º The bottle, originally designed by Pierre Cardin, was modeled after a flask – a classic and indispensible male accessory.

NOTES:

Top: Mandarin tree blossoms Heart: Gardenia Base: Vetiver

Elizabeth Arden Red Door Aura A sensual, bright floral for her NOTES:

Eau de Parfum: 100ml, $96 Available now exclusively at Sephora.

Top: Raspberry and bergamot lily Heart: Orange flower, rose and jasmine petals Base: Amber, musk and sandalwood

FAST FACTS:

º The orange blossom note in the fragrance is reminiscent of the orange trees that surrounded designer Elie Saab’s Lebanese home growing up. º Under the couturier’s direction, the bottle was crafted in the style of a sculpted crystal, catching and playing with light.

FAST FACTS:

Eau de Toilette: 50ml, $90; 90ml, $125 Available July at the Bay, August at Holt Renfrew and October at other retail locations.

Eau de Toilette: 50ml, $60; 100ml, $75 Available September at Shoppers Drug Mart, Sephora, the Bay, Sears, London Drugs, Jean Coutu and Pharma Plus.

º The scent is a more contemporary version of the original Red Door fragrance that launched in 1989. º When creating the juice, perfumer Carlos Benaim was inspired by the vibrancy and style of women living in New York City.

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JULY/AUGUST 2012 COSMETICS

In Store: Fragrance

Giorgio Armani Acqua di Gio Essenza A fresh, woody fragrance for him NOTES:

Kenzo Homme Sport

Top: Bergamot essence, grapefruit, white pepper and cascalone Heart: Paradisone, absolute jasmine grass, basil and sage essence Base: Ambrox, atlas cedarwood, patchouli and Haitian vetiver

A zesty, fresh scent for him NOTES:

Top: Grapefruit, mint and lemon Heart: Ginger and geranium Base: Cedar and vetiver

FAST FACTS:

º When creating the scent, Giorgio Armani took inspiration from the strength of the ocean and the brightness of the sky – the perfect combination of power and sensuality. º The campaign shot by Bruce Weber recreates the myth of Apollo, the strong and radiant son of Jupiter. Eau de Parfum: 75ml, $99 Available now at drug and department stores.

FAST FACTS:

D&G Light Blue Dreaming in Portofino for her & Light Blue pour Homme Living Stromboli for him NOTES:

Light Blue Dreaming in Portofino Top: Litchi and ambrette Heart: Iris and osmanthus Base: Amber and patchouli

º The scent’s blue-gray glass bottle is modeled after a bamboo shoot, a favourite emblem of Kenzo Men. º The fragrance was designed for the naturally sexy, athletic type who is playful and fun-loving. Eau de Toilette: 50ml, $69; 100ml, $90 Available now at the Bay and Sephora.

Light Blue pour Homme Living Stromboli Top: Citrus and pink pepper Heart: Aquatic notes Base: Amber and patchouli FAST FACTS:

º Light Blue Dreaming in Portofino captures the scents of a quaint Italian village in the province of Genoa on the Italian Riviera. º Light Blue pour Homme Living Stromboli embodies the aromas of a small island off Sicily’s northern coast. Eau de Toilette for her: 25ml, $58; 50ml, $85; 100ml, $110 Eau de Toilette for him: 40ml, $54; 75ml, $73; 125ml, $93 Available now at Shoppers Drug Mart, the Bay, Sears, Murale and Sephora.

JULY/aUgUst 2012 COSMETICS

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In Store: Fragrance

Vera Wang Lovestruck Floral Rush A sparkling floriental for her NOTES:

Top: Sparkling champagne accord, pink pepper and apricot blossom Heart: Pink passionflower, marigold and white freesia Base: Cashmere woods, sheer musk and white amber FAST FACTS:

Guerlain La Petite Robe Noire A fruity oriental for her NOTES:

Top: Black cherry, almond, berries and bergamot Heart: Bulgarian rose essence and Turkish rose absolute Base: Black licorice and black tea

º Shot in New York City, the campaign features Gossip Girl’s Leighton Meester in a billowing Vera Wang couture gown. º The translucent violet bottle makes a statement with its adornments: a deep purple bouquet, an over-sized bow and a neon green logo. Eau de Parfum: 30ml, $52 (Sephora exclusive); 50ml, $79; 100ml, $105 Available August at the Bay, Sears, Shoppers Drug Mart, Murale, London Drugs, Jean Coutu and Sephora.

Calvin Klein Eternity Aqua A fresh white floral for her NOTES:

Top: White peony, Pink Lady apple, apricot pulp and cucumber water Heart: Tiare, magnolia, jasmine and gardenia Base: Sundrenched woods, cedarwood and transparent musk

FAST FACTS:

º The scent’s sleek glass bottle is the same shape as its fragrance predecessors L’Heure Bleue and Mitsouko, both introduced by the house of Guerlain nearly a century ago. º The fragrance’s animated campaign features graphic black illustrations of a mischievous Parisian woman created by French artists Olivier Kuntzel and Florence Deygas.

FAST FACTS:

º The fragrance’s easy and refreshing scent was designed to evoke the serenity of a crisp, clean breeze floating off the ocean. º The inspiration for the bottle’s vibrant cerulean and turquoise gradient was a deep blue swimming pool. Eau de Parfum: 50ml, $72; 100ml, $92 Available August at Shoppers Drug Mart, London Drugs, Jean Coutu, Sephora, the Bay and Sears.

Eau de Parfum: 30ml, $68; 50ml, $90; 100ml, $122 Available September at Guerlain counters.

Hydrating Body Lotion: 200ml, $58; Refreshing Shower Scrub: 200ml, $44 Available August for a limited time exclusively at the Bay and Sears.

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

11 TH ANNUAL COSMETICS OUTSTANDING SERVICE AWARDS

WE LOOK FORWARD TO SEEING YOU AT THE MOST EXCITING EVENT OF THE YEAR!

Again!

A SOLD OUT EVENT

This year the COSA Awards can be watched live! Just log onto our website at www.cosmeticsmag.com and watch it live the night of the event.

Royal York Hotel – Canadian Room, Toronto, Wednesday November 14, 2012. Call 416-764-1671 for info.

CURRENT COSA SPONSORS

TM|MC

C O S M É T I Q U E S

Presented By

MAGAZIne

reCePtIOn sPOnsOr

PrInt sPOnsOr

entertAInMent sPOnsOr

CC CA

sIMULCAst sPOnsOr

In Store: Fragrance

Bottega Veneta Purse Spray A leathery, floral chypre for her NOTES:

Top: Italian bergamot and pink pepper Heart: Jasmine sambac Base: Indonesian patchouli and oak moss FAST FACTS:

Love, Chloé Eau Florale A fresh, powdery floral for her NOTES:

Top: Mate leaves Heart: Sweet pea accord Base: Powdery notes FAST FACTS:

º The luxurious eau de parfum captures the suppleness and sensuality of the fashion house’s signature leather goods. º The small, portable 30ml bottle is the ultimate summer travel accessory, and easy to stow away in your purse or weekender.

A vibrant, woody floral for her NOTES:

Eau de Parfum: 30ml, $75 Available now for a limited time exclusively at the Bay and Holt Renfrew.

º Noses Louise Turner and Nathalie Cetto-Gracia of Givaudan created the scent for a bohemian, free spirit who loves to combine style with femininity. º The fragrance is a fresher and more floral incarnation of the original Love, Chloé that launched in 2010.

Top: Orange, raspberry and crystal mint Heart: Orange flower, peony sorbet and jasmine Base: Cashmeran, vanilla and patchouli FAST FACTS:

º The campaign’s femme fatale, Dree Hemingway, is featured behind the wheel of a vintage convertible sporting retro shades, white leather gloves and a snakeskin jacket. º The scent is a lighter and more delicate interpretation of the original Lady Million Eau de Parfum, which launched in 2010.

Eau de Toilette: 50ml, $82 Available August for a limited time at Holt Renfrew, the Bay, Murale and Sephora.

Paco Rabanne Lady Million Eau de Toilette

Eau de Toilette: 50ml, $68; 80ml, $89 Available late August at department and drugstores.

www.cosmeticsmag.com

JULY/aUgUst 2012 COSMETICS

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the seventh annual canadian fragrance awards

were held in Toronto on April 26th at the Metro Convention Centre. The sold-out event was attended by more than 400 industry leaders from every major fragrance house in the country. We presented 14 fragrance awards, two media awards and one Lifetime Achievement Award. Each winner received a beautiful art deco trophy and follow-up media coverage in FLARE, HELLO!, The National Post and CityLine on CityTV. The following section features this year’s winners, along with excerpts from their acceptance speeches from that evening in Toronto. We heard many thankyous directed towards you – Canada’s beauty experts – who are so important in the success of these brands. Without your enthusiastic support, your passion for the product and your great service at the counters, none of this would have been possible. We hope you will continue to celebrate and promote this year’s winners at your counters all year-long. The industry gets to celebrate the wonderful world of fragrance one night each spring – you get to do it all year long…lucky you! Keep up the great work! Jim Hicks, Publisher, Cosmetics jim.hicks@cosmetics.rogers.com

Vendor SponSorS

CELEBRATING THE 2012 MEN’S AND WOMEN’S FRAGRANCE LAUNCHES OF THE YEAR

AWARD CATEGORIES

1. 2. 3. 4. 5. 6. 7. 8. 9. 10. 11. 12. 13. 14. 15.

C O S M É T I Q U E S

Best Niche Launch – Men’s or Women’s – under 10 stores Best Luxe Launch – Women’s – 10 – 50 Stores Best Luxe Launch – Men’s – 10 – 50 Stores Best Limited Launch – Women’s – 50 – 250 Stores Best Limited Launch – Men’s – 50 – 250 Stores Best Full Market Launch – Women’s – over 250 Stores Best Full Market Launch – Men’s – over 250 Stores Best Private Label/Direct Sell Launch – Men’s or Women’s Best Print Media Editorial – Canadian Magazine/Newspapers Best Broadcast Media Editorial – Television and Web Hall of Fame Award – Women’s Hall of Fame Award – Men’s Lifetime Achievement Award Best Scent – Judge’s Choice Consumer’s Choice Award

If you launched a new fragrance in 2012 and would like to nominate it for the Canadian Fragrance Awards, please contact Jillian Vieira at 416-764-2498 An official nomination binder will be sent to your attention Nominations will be accepted in December 2012 Next Year’s Event: Thursday April 25, 2013 – Marriott Chateau Champlain Hotel, Montreal, Quebec. MEDIA SPONSORS

RETAIL SPONSORS TM|MC

SPONSORS

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WINNER

2011 BEST NICHE LAUNCH – MEN’S & WOMEN’S

François Carlier (Guerlain Canada) & David Teeter (Holt Renfrew)

Event photos: Brian Summers

One City, One Fragrance, London Guerlain Canada

Talking about niche brands, we pushed the concept to the extreme. We actually had three doors in Canada; two of them being our own boutiques, the third one being a Holt Renfrew store. So, if you guys didn’t know about this fragrance, it’s okay! Another thing which is not very wellknown about Guerlain is that since 1828, we have had five generations of perfumers and noses creating over 800 fragrances, which is quite unique and we are very proud of this. One City, One Fragrance is part of a series of four fragrances and it belongs to an exclusive collection that is only sold in 100 doors in the world. At Guerlain, we are all about evoking emotions and creativity and we are very proud to receive this award and to be recognized for that.” – François Carlier, president, Guerlain Canada

JULY/AUGUST 2012 COSMETICS

www.cosmeticsmag.com

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WINNER

2011 BEST LIMITED LAUNCH – MEN’S

Wayne Peterson (Sears), Daina Lachine and Anne Tillman-Graham (Quadrant Cosmetics)

Gucci Guilty Procter & Gamble Prestige Americas

Our business is about partnership: The partnership of the brand with both the retailer, head office, in-store, the media, and last but not least, with our customer. I really truly have to single out one person tonight and acknowledge Daina Lachine, our brand manager for luxury, who really was alongside the team at the Bay, the strength behind this launch, and truly made it incredibly unique and different.” – Anne Tillman-Graham, V.P., Quadrant Cosmetics

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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WINNER

2011 BEST LUXE LAUNCH – WOMEN’S

Kim Husted (Coty Prestige) and Carol Wheatley (Murale)

Bottega Veneta Coty Canada Inc.

Each year when the Fragrance Awards package comes in from Jim and his team and we begin the process of compiling all of our photos and information and putting everything together, we get the chance to relive the launch of our fragrance, and we get to re-experience that thrill of coming together as a team and bringing that fragrance to life within the industry and to the consumers we all love. I’m so honoured to be accepting this award tonight, not only on behalf of Coty Canada, but on behalf of Coty Inc. and Bottega Veneta.” – Kim Husted, director of marketing, Coty Prestige

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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WINNER

2011 BEST LIMITED LAUNCH – WOMEN’S

Louanne McGrory (BPI) and Shelley Wishart (Orchard International)

Elie Saab Le Parfum Beauté Prestige International

Elie Saab’s vision was really the femininity of women and his objective was to make every woman a princess, a bride, and naturally here in North America, a celebrity on the red carpet. And he did that in such a great way. The most beautiful part was his transition from fashion to fragrance and he made it so remarkable. I would like to sincerely thank all of the selling teams and I celebrate the people that made the visual presentation come to life in every single store. Each consultant and fragrance ambassador really made our customers’ dreams come true, and that’s why we’re in this business.” – Louanne McGrory, general manager, BPI

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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WINNER

2011 BEST FULL MARKET LAUNCH – WOMEN’S MASS

Marian Bendeth (Sixth Scents) and Robin Mitchell (Elizabeth Arden Canada)

Taylor Swift Wonderstruck Elizabeth Arden Canada

Six-time Grammy Award winner, Billboard Woman of the Year 2011, Billboard Top Music Money Maker of 2012, CMA winner for a second year in a row, 30.6 million Facebook fans – what was she missing? The Fragrance Award! The ‘Swiftys’ united and our team hit it out of the park, and we did so while representing a young woman that we were so honoured and proud to work alongside. She was fantastic and is an inspiration to our younger generation. This brand, in a short 65 days and having launched late, ended up number one in October, number one in December, and number 13 in the year. Thank you to everyone at Shoppers Drug Mart – this couldn’t have been possible without your support.” – Robin Mitchell, general manager, Elizabeth Arden Canada

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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WINNER

2011 BEST FULL MARKET LAUNCH – WOMEN’S PRESTIGE

Bijan Christopher Darbandi (Puig Prestige) and Barbara Zinn Moore (The Bay/Lord & Taylor)

Prada Candy Puig Prestige

It’s a great honour to receive this prestigious award on behalf of Puig Prestige. We are thrilled to see that Prada Candy is performing so well within the world, and even more so in the Canadian market. I would like to thank all of our partners who believe in this brand and supported the Prada Candy launch. Also, I would like to thank the press who wrote so many great articles about the fragrance online and in print.” – Bijan Christopher Darbandi, Puig Prestige

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

Eau de Parfum pradacandy.com

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WINNER

2 011 BEST FULL MARKET LAUNCH – MEN’S

Yosser Zmitri (L’Oréal Canada) and Cathy Masson (Shoppers Drug Mart)

Armani Code Sport Giorgio Armani Parfums, L’Oréal Canada

It’s a great honour for me to accept this award on behalf of the L’Oréal team. I have to say that tonight I’m sharing this award with everyone in this room, because while we are all competing, we share the same passion: fragrance. When it came time to launch Code Sport, it was a very interesting marketing experience for me. We sat around attempting to select what sport would be best associated with the fragrance – and then we received a visual. It was an attractive male model, nude, next to Megan Fox, halfnude, and we thought: ‘What kind of sport is this?’ But, for Armani, it’s all about seduction and perfection, and that is what came with this launch. Thank you for all of the support and for sharing the passion for fragrance.” – Yosser Zmitri, brand director, L’Oréal Fragrances

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

VISIT facebook.com/GiorgioArmaniFragrancesCanada for your free sample

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WINNER

2011 BEST PRIVATE LABEL LAUNCH

Annabelle Phillips (Crabtree & Evelyn) and Will Boake (Icon Digital)

Lily Crabtree & Evelyn

It’s my pleasure to accept this award. Our Lily fragrance is a new, modern interpretation of a classic and an addition to our floral fragrance collection, which launched over the past 18 months. The Crabtree & Evelyn product development team on both sides of the Atlantic provided us with a lovely, elegant fragrance. With an excellent marketing plan, and the dedication from the staff in our stores, and our sales teams across the country, Lily has become one of our most popular collections in both personal and home fragrance. Thank you.” – Annabelle Phillips, public relations, Crabtree & Evelyn

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

winner of the

2011 best private label launch

Available at Crabtree & Evelyn stores and selected retailers nationwide. crabtree-evelyn.com/lily 1-800-272-2873

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WINNER

2011 FAVOURITE SCENT CONSUMERS’ CHOICE – MEN’S Our heroes have always been a little left of centre; call it unconventional, or a bit twisted. Whether they speak a different language or solve Merna Bauchanan things differently, they open (Accuristix) and Robin up doors to the world we Mitchell (Elizabeth Arden Canada) never knew existed. Take a cue from all of those rebellious visionaries to bring back a little more creativity and open the world to a brand new vision, John Varvatos because the world could use a bit more crazy. Welcome to the Star USA world of John Varvatos USA. Thank you to the consumers, Elizabeth Arden Canada because this launch had heart and soul in it.” – Robin Mitchell

WINNER

2011 FAVOURITE SCENT CONSUMERS’ CHOICE – WOMEN’S

Someday by Justin Bieber Give Back Brands

Thank you for this wonderful recognition. Winning the Consumers’ Choice category for Justin Bieber’s Someday acknowledges all the hard work that was put behind this launch in Canada. Shoppers Drug Mart was the ideal partner and contributed greatly to our success. Someday was the biggest women’s launch in Canada in 2011 and this award goes a long way in recognizing that accomplishment. Thanks as well to all the Shoppers Drug Mart beauty advisors that recommended Justin’s fragrance all year-long.” – Give Back Brands

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

ÂŠ2011 EA Fragrances Co. John Varvatos and John Varvatos

USA are trademarks of John Varvatos Apparel Corp.

T H E N E W F RA G RA N C E F O R Y O U R S I X T H S E N S E

J O H N VA RVA T O S . C O M

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WINNER

2011 CANADIAN FRAGRANCE AND BEAUTY VISUAL DISPLAY AWARDS

Georges Grenier (the Bay) and Randy Otto (Pattison Outdoor)

Georges Grenier Flowerbomb by Viktor & Rolf, The Bay, Yorkdale, Toronto

Thank you so much for this prestigious award. I would like to thank the Canadian Fragrance Awards for highlighting the importance of visual display in the cosmetics and fragrance industry. Visual teams often work behind the scenes to enhance the visibility of brands and increase the impact of product launches. It’s an honour to be among such a great group of nominees. I would like to thank my Yorkdale team; I’m certain that we will continue to share more beautiful and successful launches. Thank you!” – Georges Grenier, the Bay

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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WINNER

2011 FAVOURITE SCENT – JUDGES’ CHOICE

(untitled) Maison Martin Margiela L’Oréal Canada

I would like to dedicate this Yosser Zmitri and Kristen Vinakmens award to our great new partner on this brand, Maison Martin Margiela. This was the greatest experience I’ve ever had launching this exceptional brand. Our strong partnership was really the key to success. It is really a new brand of luxury that goes against the norms. It was a real theatrical expression of all of those values and it was very successful. I’m very proud of what we accomplished with this experience.” – Yosser Zmitri, L’Oréal Canada

WINNER

2011 BEST PRINT MEDIA EDITORIAL

2011 BEST BROADCAST/WEB MEDIA EDITORIAL

“I hate perfume…or do I?” By: Kate Rae, Glow Exploring the world of fragrance – one that I’d completely shut myself off to – was a real eye (and nose) opener. I was shocked to find not just one, but several scents, that I’ve become attached to. It was wonderful and surprising to win the award. I’m delighted to have been given the chance to talk about my conversion into a lover of scent.” – Kate Rae

JULY/AUGUST 2012 COSMETICS

“The Shoe Fits – An interview with Thierry Wasser” By: Marian Bendeth, Basenotes.net I’m so happy for Thierry Wasser right now I could burst! To the judges, thank you so much, this story means more to me than you’ll ever know. I had the privilege of meeting Thierry Wasser three years ago. Last summer, he opened up his inner sanctum to me, and I’m forever grateful. Thank you so much.” Marian Bendeth and Chrissie Rejman – Marian Bendeth

www.cosmeticsmag.com

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WINNER

2011 HALL OF FAME AWARD – MEN’S

Aramis Estée Lauder Companies

This is truly a great honour to be accepting this award on behalf of Estée Lauder. I actually started my career with the Aramis division. For those of you that don’t know the Annette Ryan and Nathalie Atkinson story, it actually pioneered men’s skincare and grooming. We were the first brand that designed a line just for men in 1963. We are truly blessed to be a brand that has experienced longevity and it’s a great honour to be recognized for this.” – Annette Ryan

WINNER

2011 HALL OF FAME AWARD – WOMEN’S

Coco Mademoiselle Chanel

Thank you so much for this award. It’s funny because a few weeks ago, I had an interview request from Cosmetics’ editor Kristen, and she asked Jacques Polge what Roy Cetlin and Géraldine Eckert fragrance he was most proud of, and he answered Coco Mademoiselle, because it’s a fragrance that a lot of women wear and love and everyone wears it in a different way. Thank you Jacques Polge for creating this amazing fragrance and thank you Chanel for supporting it.” – Geraldine Eckert, Chanel

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

www.chanel.ca

息CHANEL, Inc. CHANEL 速 COCO MADEMOISELLE 速

B速 CHANEL S. de R.L.

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WINNER

2011 LIFETIME ACHIEVEMENT AWARD

Jacques D. Pérusse (Prestilux) and Darren Praznik (CCTFA)

Jacques D. Pérusse, president, Prestilux Inc.

I would like to congratulate all of my fellow nominees – you are all very deserving of this award. However, I did have an edge over you, since I have had the longest lifetime in this industry. I thank the industry members and the judges for this recognition – I’m very honoured. I thank my partner in life, Michelle, my kids, particularly my daughter who endures me everyday at work, and I thank my future grandchild, who we have already prepared a seat for at Prestilux. Thankfully my family has accepted my passion for the industry and have grown accustomed to being dragged into store visits when we are all travelling together. Finally, I wish to thank Jim Hicks, who deserves the recognition for his passion for the world of cosmetics and fragrance and for adding this phenomenal addition to the industry, the Canadian Fragrance Awards.” – Jacques D. Pérusse

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

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E V EW N TI NPNHEORT O S

JULY/AUGUST 2012 COSMETICS

www.cosmeticsmag.com

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EVENT PHOTOS

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E V EW N TI NPNHEORT O S

JULY/AUGUST 2012 COSMETICS

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And the

winners are...

the 2012 Produc o t s n latio tening to what con t of the Ye u t a r g n sume ar Co r lis o f r s s r e want winn Product of the Year is the worldâ&#x20AC;&#x2122;s largest consumer products award that CHAMPIONS INNOVATION through a jury process, is voted on by consumers, and has global recognition. Donâ&#x20AC;&#x2122;t miss your opportunity to showcase your product innovations. Go to productofheyear.ca for details on the 2012 winners and how to enter the 2013 competition.

2012 WINNERS The year’s mosT recommended beauTy producTs

every year, we ask beauty experts from drug

and department stores, who sell everything from mass to luxury, to tell us what products they recommend the most. We know from extensive research that beauty experts won’t recommend a product unless they know from personal experience that the product delivers exceptional results. that’s why we feel our awards is completely unique in comparison to other “best in beauty” awards in almost every other fashion or beauty magazine. this year, the response from Beauty advisors was overwhelming. We aren’t certain whether it was the support from beauty brands to make this one of our biggest prize giveaways to date, or amplified enthusiasm from beauty experts to share their favourites, but we are happy to announce that this year we received more than 400 completed surveys. Congratulations to those beauty experts who received their share of $8,000 worth of prizes! We thank every one of you who took the time to fill out our comprehensive, 70-question survey. We hope you find the results to be a compelling and insightful read and we salute our 2012 winners!

July/august 2012 COSMETICS

www.cosmeticsmag.com

MOST RECOMMENDED

MASS SKINCARE

EYE CREAM

Garnier Skin Renew Anti-Puff Roller, $20 The eye roller delivers a hit of caffeine and gentle massage for a hydrated, brighter eye area. “The roller makes it easy to apply and helps with drainage and contouring around the eye.” – G.G. Calgary, AB

CLEANSER

Neutrogena Fresh Foaming Cleanser, $8 Dermatologist-tested and formulated without soaps, this one-step cleanser removes dirt, oil and makeup. “This cleanser boasts a gentle foaming action and rids the skin of all traces of makeup.” – T.A. Edmonton, AB

MOISTURIZER

Neutrogena Intensified Day Moisture SPF 15, $14 Free of fragrance and alcohol, this gentle but effective lotion keeps skin moisturized for more than 12 hours. “Its light texture, exceptional quality and reasonable price make it a great choice.” – C.L. Trois-Rivières, QC

MASQUE

St. Ives Mineral Clay Firming Mask, $8 TONER

Neutrogena Alcohol-Free Toner, $11 With no drying alcohol in the mix, this toner conditions the skin without stripping it of its natural moisturizers. “It leaves dry skin completely soft. You can’t go wrong with the price.” – B.K. Burnaby, BC

This mineral-rich mask, which also contains kaolin clay, offers a deep clean while visibly firming the skin. “The mask doesn’t irritate my sensitive skin and the price point is great for the size of the bottle.” – M.B. Nanaimo, BC

ANTI-AGING

Olay Regenerist Superstructure Cream SPF 25, $40

FACE SCRUB

St. Ives Apricot Scrub, $7 Infused with nourishing apricot oil, this scrub cleans deeply, leaving skin smooth and completely glowing. “The exfoliant rids my face of dead skin while being gentle at the same time.” – A.R. Edmonton, AB

LIP BALM

Burt’s Bees Tinted Lip Balm, $8 Packed with shea butter and vitamin E, this nourishing balm offers hydration and a hint of pretty pigment. “It keeps lips feeling smooth and works great as a primer for lipstick.” – E.F. Kelowna, BC

This cream helps rebuild skin’s firmness and surface structure with the added bonus of UV protection. “In addition to the great hydration the cream provided, I also like the added SPF protection.” – P.S. Hagersville, ON

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

MOST RECOMMENDED

DERMOCOSMETICS

MASQUE

Avène Soothing Moisture Mask, $35 This soothing treatment can be used to nourish dull, tired skin and heal hyperactive skin.

CLEANSER

Vichy Pureté Thermale 3 in 1 One Step Cleanser, $20

“The rich dose of moisture quenches dry, sensitive skin in just one application.” – C.M. Beamsville, ON

This sensitive skin cleanser removes all traces of makeup and grime, leaving skin fresh and soothed. “It really does everything in one product. It’s portable and appealing for all skin types.” – A.F. Maple, ON ANTI-AGING PRODUCT

NeoStrata Wrinkle Repair, $62 Vichy Aqualia Thermal, $36

This cream reduces the length of wrinkles by up to 78% and improves the tone and texture of the skin.

Skin is hydrated for 24 hours with this beautifully textured lotion concentrated with thermal spa water and hyaluronic acid.

“The cream offers fantastic results in reducing lines and wrinkles while leaving skin completely radiant.” S.M. Calgary, AB

MOISTURIZER

“I like that this moisturizer is paraben-free, absorbs quickly and has great tolerance for even the most sensitive skin.” – H.O. Waterloo, ON

JULY/AUGUST 2012 COSMETICS

TONER

EYE CREAM

Vichy Normaderm Purifying Pore-Tightening Lotion, $20

RoC Retin-Ox Wrinkle Correxion Anti-Wrinkle Eye Cream, $36

Containing salicylic and glycolic acid to treat imperfections, this toner deep cleans while tightening pores.

The eye area appears brighter and younger-looking after using this fresh, antioxidant-rich cream.

“The toner helps to balance the production of oil on the face, so that your skin is smooth.” – C.K. Victoria, BC

“The retinol content really treats the lines around the eyes that we tend to notice first.” – L.R. Halifax, NS

www.cosmeticsmag.com

MOST RECOMMENDED

PRESTIGE SKINCARE

Prevage Eye Ultra Protection Anti-Aging Moisturizer SPF 15, $120

CLEANSER

Biotherm Biosource Tonifying Exfoliating Cleansing Gel, $19

This eye cream offers sun protection and smoothes the appearance of fine lines and crepiness.

This gel cleanser gently exfoliates, while zinc helps with skin renewal. “I like the pleasant aroma and how my skin feels after using this cleanser.” – K.C. Port Alberni, BC

“It has a great texture and gives excellent results. I recommend it all the time.” – M.P. Guelph, ON MOISTURIZER

Biotherm Aquasource, $45 This light gel cream offers hydration five layers deep for skin that feels silky and radiates. “This feels like a drink of water for your skin – so hydrating!” – C.M. Beamsville, ON MASQUE

TONER

Biotherm Biosource Instant Hydration Toning Lotion, $19 This refreshing toner – enriched with thermal plankton cellular water – delivers immediate moisture. “The toner gives skin the second step it needs to balance moisture levels.” – A.D. Toronto, ON

Clarins HydraQuench Cream-Mask, $39 With hyaluronic acid to help maintain moisture reserves, this mask leaves skin balanced and even. “When I leave this on my face overnight, I wake up with skin that’s soft and smooth.” – J.F. Vancouver, BC

ANTI-AGING

Prevage Advanced Anti-Aging Serum, $200 Delivering a blend of environmental defenders, this concentrated formula helps reduce the look of wrinkles and discolouration. “Nothing can touch this skincare superhero’s ability to transform the skin.” – J.S. Victoria, BC

EYE CREAM

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FACE SCRUB

Clarins One-Step Gentle Exfoliating Cleanser, $36 This 4-in-1 scrub cleanses, exfoliates, detoxifies and tones to reveal fresh, radiant-looking skin. “Your skin is left soft and glowing and the orange smell is invigorating in the morning.” – N.F. Oshawa, ON

LIP BALM

Clarins HydraQuench Moisture Replenishing Lip Balm, $27 This balm intensively repairs chapped, rough lips with essential rose wax and rice oil extract. “This keeps my lips moist and feeling smooth, even in the wintertime.” – J.B. Mitchell, ON

JULY/AUGUST 2012 COSMETICS

NEW

HydraQuench Intensive Serum Bi-Phase SOS moisture for thirsty skin. Is your skin dehydrated? Tight? Truly not happy? Quick, reach for HydraQuench Intensive Serum, your SOS solution when all else has failed. Instantly, hyaluronic acid and katafray extract swing into action. The dual-phase formula, so amazingly comfortable, irrigates all skin levels drop by drop. Intensely hydrated and replenished, skin looks smooth, supple, dewy fresh. In seconds, see it blossom with new life. Clarins, No.1 in European luxury skin care*. *

Source: European Forecasts

www.clarins.com

MOST RECOMMENDED

SUN CARE SELF-TANNER

Clarins Delicious Self Tanning Cream, $42 This caramel-tinted cream is enriched with aloe vera and cocoa butter to leave skin soft and bronzed.

SUN BLOCK LOTION

La Roche-Posay Anthelios XL SPF 60 Cream, $28

“The cream leaves the best shade on your skin: a nice brown, not orange at all!” – A.G. Montreal, QC

SUN BLOCK SPRAY

RoC Soleil Protexion Velvet Moisture Spray SPF 30, $24

This lotion has a comforting and hydrating texture and is adapted for those with sun sensitivity.

Both waterproof and sweatproof, this spray contains a combination of sunscreen filters to absorb, diffuse and reflect UVA/UVB rays.

“The formula is non-greasy, doesn’t leave a white residue and is perfect for sensitive skin.” – F.C. Barrie, ON

“The spray goes on light and evenly and doesn’t leave a greasy residue.” – R.W. Regina, SK

MOST RECOMMENDED

NAIL CARE POLISH REMOVER

Quo Nail Polish Remover, $4 This remover rids natural nails of polish while nourishing them with vitamin E.

NAIL STRENGTHENER

Sally Hansen Hard As Nails, $3

“It quickly removes my polish and doesn’t leave my nails dried out.” – A.R. Goulds, NL

Prevent cracking with this clear polish, which gives nails a smooth, chip-resistant surface.

Essie Nail Lacquer, $10 Offering a slew of shades that are on-trend and cleverly-named, these cult-classic polishes are also formaldehyde-free. “I love Essie for its unique colours and long-lasting formula. I always look forward to their limited edition collections each season. – K.T. Halifax, NS

“It makes my nails so much harder and leaves them chip-free for days.” – A.T. Edmonton, AB

POLISH

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JULY/AUGUST 2012 COSMETICS

ballet slippers

“my have enjoyed an encore... for 30 years.”

For three decades, my award-winning “ballet slippers” have always been a star performer. A shade this lovely always commands a repeat performance!

mademoiselle

sugar daddy

ballet slippers one of my iconic sheers. pirouette in many more. waltz

allure

limo-scene

Get obsessed at facebook.com/essiecanada

America’s nail salon expert. Since 1981.

BODY CARE MOST RECOMMENDED

BODY LOTION

BODY WASH

Biotherm Lait Corporel, $29

Biotherm Lait de Douche, $35

This luxurious body milk leaves skin feeling fresh while protecting its natural elasticity.

An energizing scent and soapfree formula make this cleanser a must-have for the shower.

“I love this citrus-scented lotion because it moisturizes skin perfectly, absorbs immediately and is paraben-free.” – C.M. Beamsville, ON

“A little bit goes a long way with this fresh and completely hydrating body wash.” – Q.R. Winnipeg, MB

ANTI-CELLULITE

Biotherm Celluli Laser D. Code, $79 This essential oil-infused lotion helps to reduce the look of cellulite, whether it’s behavioural or genetic. “It really works: the lotion tightens skin and smoothes its appearance with regular use.” – B.M. Ottawa, ON

FIRMING LOTION

Clarins Extra-Firming Body Lotion, $60 Lemon thyme stars in this lotion, which helps to prevent loss of skin firmness and restore its natural elasticity. “This rich cream makes your skin feel tighter each time you apply it.” – C.K. Pickering, ON

HAIR REMOVAL

Nair Brazilian Spa Clay Roll-On Wax, $14 Offering professional results with a precise roll-on applicator, this wax also boasts an entirely rinsable formula. “It’s the easiest and most effective system for the waxing novice.” – A.M. Dartmouth, NS

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

Introducing NEW Nair Brazilian Spa Clay ®

Pamper your skin like never before with our new line of luxurious hair removal products. Nair® Brazilian Spa Clay is infused with mineral-rich clay, moisturizing mango butter and replenishing açaí berry to leave your skin silky smooth and radiant. See what Beauty Advisors have to say… “The roll-on feature is very useful and made application easy, even, clean and quick.” – J.J. Toronto, ON “There is no mess to clean up after and no sticky feeling left behind on the skin.” – P.D. Pickering, ON “My skin feels moisturized right after and smooth for weeks after using this product.” – J.T. Calgary, AB

naircare.ca

® Trademark of Church & Dwight Co., Inc.

MOST RECOMMENDED

MASS MAKEUP LIPSTICK

Revlon Super Lustrous Lipstick, $10

FOUNDATION

Revlon ColorStay Makeup, $19 This lightweight foundation delivers flawless coverage for 16 hours with an oil-free, SPFinfused formula.

This stick seals in softness and gorgeous colour with its moisturizing ingredients.

Rimmel London Vinyl Max, $8

“This high-shine gloss has a wide selection of shades at a great price.” – C.S. Brampton, ON

CORRECTIVE FOUNDATION/ COVER UP

“It gives an even look and really good coverage on blemished skin.” – J.V. Quebec City, QC

These blendable, easy-to-apply pigments are crease-resistant and long-lasting. “These highly-pigmented duos can be used wet or dry for different looks.” – K.A. Brampton, ON

LIP GLOSS

Its one-swipe wand, volumizing formula and range of shades make this gloss a sure bet.

This full-coverage concealer camouflages imperfections and dark circles with its lightreflecting pigments.

L’Oréal Paris HiP Shadow Duo, $10

“It’s a classic lipstick with a great shade assortment and balanced hydration.” – L.F. St. John’s, NL

“This medium-coverage foundation is really long-lasting – it holds on for at least 16 hours.” – C.L. Vancouver, BC

Revlon PhotoReady Concealer, $12

EYESHADOW

BLUSH

Revlon Powder Blush, $12 Get a streak-free finish and a pop of natural colour on your cheeks with this soft powder blush. “This powder goes on smooth and blends nicely into the skin.” – S.B. Winnipeg, MB

MASCARA

L’Oréal Paris Voluminous Million Lashes, $11 The flexible, elastomer brush applicator thickens each and every lash for an intense, luxurious look. “The formula creates bold lashes with megavolume that lasts all day without flaking off.” – G.G. Mississauga, ON

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

THANK YOU

CANADA’S BEAUTY EXPERTS for making Revlon your #1 MOST RECOMMENDED BRAND*

#1 FOUNDATION

#1 BLUSH

#1 CONCEALER #1 LIPSTICK

Revlon PhotoReady Concealer

ColorStay Makeup with Softfex Technology

Revlon Super Lustrous Lipstick

Revlon Powder Blush ®

*#1 in mass cosmetics

MOST RECOMMENDED

PRESTIGE MAKEUP

EYESHADOW

Lancôme Color Design 5 Shadow & Liner Palette, $54 The range of pigments in this palette allows for a customizable eye look that transitions from day to night. “The palettes offer beautiful, longlasting colour that really blends well.” – S.I. Orleans, ON

FOUNDATION

BLUSH

Lancôme Teint Miracle, $44

Lise Watier Ménage à Trois Blush Powder Trio, $30

This creamy foundation creates a flawless base with highlighting pigments that brighten the face. “It glides on smoothly and gives great coverage while still looking completely natural. – A.L. Langley, BC

LIP GLOSS

Lise Watier Plumpissimo Le Gloss, $20 This gloss’s plumping and moisturizing ingredients, including hyaluronic acid, leave lips lush and smooth. “The non-sticky formula offers lots of pigment on the lips.” – S.P. Orleans, ON

One light, one medium and one opalescent shade of blush come together for multidimensional cheek colour. “The blush creates a soft, luminous look on the face that’s natural and gorgeous.” – A.D. Montreal, QC

LIPSTICK CORRECTIVE FOUNDATION/ COVER UP

Cover FX Total Coverage Cream Foundation, $39 This flexible-coverage concealer treats and soothes the skin while leaving a natural, dewy look. “The cream covers anything and everything without looking heavy for completely flawless skin.” – P.S. Surrey, BC

Lise Watier Rouge Gourmand, $19 A vegetable complex in this luxurious lipstick stimulates collagen for diminished fine lines around the mouth. “Soft and comfortable, I’ve used this lipstick for years and I still love it.” – M.T. Grand Falls, NB

www.cosmeticsmag.com

MASCARA

Lancôme Hypnôse Mascara, $31 This mascara thickens lashes from root to tip with its vitamin B5enriched formula. “The brush applicator gives amazing volume without any clumping.” – T.R. Oshawa, ON

JULY/AUGUST 2012 COSMETICS

THANK YOU

CANADA’S BEAUTY EXPERTS for making LANCÔME your #1 MOST RECOMMENDED BRAND in the following three categories:

FOUNDATION

MASCARA

EYE SHADOW

TEINT MIRACLE “Love the luminosity this foundation gives to the skin! Looks like perfect skin, not makeup.” C.M. Beamsville, ON

COLOR DESIGN 5 SHADOW & LINER PALETTE

HYPNÔSE MASCARA

“They are vibrant colours that blend easily and stay on all day.”

“The brush applicator gives amazing volume without any clumping.”

S.S. Vancouver, BC

T.R. Oshawa, ON

HAIR CARE MOST RECOMMENDED

STYLING PRODUCT

John Frieda Frizz-Ease Original Formula Hair Serum, $15 This silk protein serum eliminates frizz, leaving hair visibly glossier and healthier-looking.

SHAMPOO

Fekkai Advanced Brilliant Glossing Shampoo, $28 This shine-release shampoo nourishes hair with olive oil throughout the day to keep it soft and lustrous. “I love how soft my hair feels and how it protects my hair from heat damage.” – J.L. Toronto, ON

“It gets rid of frizz, static and flyaways, making my hair shiny and completely smooth.” – E.G. Vancouver, BC CONDITIONER

Fekkai Advanced Brilliant Glossing Conditioner, $28

WOMEN’S HAIR COLOUR

L’Oréal Paris Superior Preference, $13 Offering eight weeks of brilliant, lustrous hair colour, this product has a shade for every woman.

Hair is strengthened and enhanced with shine and moisture with this lightweight, olive oil-infused conditioner.

“It gives great grey coverage and doesn’t fade or wash out like other products.” – T.F. Regina, SK

“This conditioner keeps my hair hydrated, but never leaves a residue behind.” – C.K. Ottawa, ON

MOST RECOMMENDED

BEAUTY TOOLS 94

MAKEUP BRUSHES

Quo Professional Brushes, $20-$45 These high-quality brushes are made with real, soft hair for ease of makeup application. “There is a great selection of brushes at very reasonable prices.” – C.H. Amherstview, ON

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

Thanks to Canadaâ&#x20AC;&#x2122;s beauty experts for your continued support

MOST RECOMMENDED

MEN’S GROOMING PRODUCTS RAZOR

Gillette Fusion ProGlide, $15 This razor boasts extra-thin blades and a mineral oil-infused strip for the most comfortable shave. SHAVE CREAM

Biotherm Homme Aquapower D-Sensitive Shaving Foam, $20

“These razors give the closest shave while offering great skin protection.” – C.S. Clive, AB

CLEANSER

Biotherm Homme Aquapower Cleanser, $28 This luxurious mousse formula effectively rids the skin of impurities, leaving it fresh and balanced. “This cleanser delivers a great complexion and leaves skin with a fresh feeling.” – M.A. Vancouver, BC

Specially formulated for sensitive skin, this soothing foam protects the skin and reinforces its natural barrier. “A little goes a long way with this foam that doesn’t contain the dulling agents many shaving creams do.” – J.S. Victoria, BC

MOISTURIZER

Biotherm Homme Aquapower Moisturizer, $30

EYE CREAM

Biotherm High Recharge Eye Shot, $25

The thermal plankton extracts in this ultra-hydrating moisturizer tone to leave the skin soft and supple.

Caffeine and vegetal extracts work together in this cooling gel to fade dark circles and relax under eye bags.

“The lotion helps with irritation and offers long-lasting hydration with a light texture.” – C.S. Regina, Saskatchewan

“It helps reduce under eye bags and dark circles while giving hydration to this area.” – R.M. Toronto, ON

www.cosmeticsmag.com

JULY/AUGUST 2012 COSMETICS

N°1 WORLDWIDE IN MEN’S SKIN CARE*

BECAUSE SLEEP CAN’T WAIT

BECAUSE THIRST CAN’T WAIT

HIGH RECHARGE

AQUAPOWER

RECHARGE YOUR LOOK

QUENCH YOUR SKIN

THANK YOU FOR MAKING US THE MOST RECOMMENDED MEN SKINCARE LINE IN CANADA

BECAUSE IT’S RACE AGAINST TIME

BECAUSE NO TRAIN NO GAIN AGE FITNESS KEEP SKIN FIT

BIOTHERMHOMME.CA *Euromonitor 2011, selective market, period 2010

FORCE SUPREME FIGHT THE SIGNS OF TIME

LIVE LIKE A MAN

Fragrance most recommended

Women’s Fragrance (mass)

men’s Fragrance (mass)

Reveal by Halle Berry, $49 for 50mL

Adidas Moves for Him, $37 for 50mL

a sparkling burst of fresh fruit and mimosa comprise this light, velvety scent.

this energetic fragrance includes unexpected gourmand notes, like tomato leaf, Italian parsley and black pepper.

“This fragrance has become my everyday scent – I just love it.” – I.S. Edmonton, AB

“It’s a scent that smells fresh and clean and lasts long on the skin.” – A.D. Halifax, NS

men’s Fragrance (Prestige)

Giorgio Armani Acqua di Gio, $75 for 50mL an homage to Mr. armani’s Mediterranean hideaway, this fragrance is an infusion of bergamot, jasmine and sea spray.

Women’s Fragrance (Prestige)

Chanel Coco Mademoiselle, $97 for 50mL

“This fragrance is still number one in my books after all these years.” – S.C. Winnipeg, MB

this sexy, oriental juice blends citrus top notes with jasmine and musk. “I can’t resist the scent of a woman walking by with Coco Mademoiselle on.” – T.K. Toronto, ON

www.cosmeticsmag.com

July/august 2012 COSMETICS

facebook.com/GiorgioArmaniFragrancesCanada

the new fragrance

Did you know that one bottle of Aqua Di Gio is sold every five seconds? Thank you for making Acqua di Gio Homme the number one selling menâ&#x20AC;&#x2122;s fragrance in Canada and Giorgio Armani your favourite menâ&#x20AC;&#x2122;s fragrance brand of the year!

MOST RECOMMENDED

SPECIALTY SKINCARE DARK CIRCLES

NeoStrata Anti Dark Circle Complex, $38

SENSITIVE SKIN

Avène Intolerant Skin line, $28-$32 Free of parabens, fragrance and colourants, the thermal spring water-infused product line lessens irritation and softens skin. “The innovative packaging and supergentle formulations make this a great line for extremely sensitive customers.” – C.M. Beamsville, ON

In addition to reducing the appearance of dark circles by up to 59% in just five weeks, this complex also reduces puffiness.

ROSACEA

La Roche-Posay Rosaliac line, $25-$33

“It immediately brightens under the eye area and over time, helps to diminish darkness under the eyes.” – J.V. Pickering, ON NATURAL SKIN LINE

Kibio $12-$59

The combination of a rednessdiffusing active ingredient and ultra-hermetic packaging make this line the choice for rosacea sufferers.

Active ingredients, including vegetal oils and floral waters, comprise each Kibio formula for the healthiest skin. “From the basic moisturizer to the anti-aging products, this line works really well.” – J.H. St. John’s, NL

“This line reduces redness and restores the skin. My customers love it.” – M.G. Banff, AB

OVERALL MOST RECOMMENDED BRAND

Clarins “My favourite brand is Clarins. I love their products and the message the company sends out. They are supportive in the success of women and very generous in their participation with charities. Their products are decadent, they use botanical ingredients and modern technology – all reasons why this brand is the most recommended to my customers!” – C.M. Beamsville, ON

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JULY/AUGUST 2012 COSMETICS

Success Story

by Kristen Vinakmens

MAGIC IN THE MAKEUP How one beauty advisor helped change a customer’s life

beyond a love of beauty,

one of the key lures for beauty advisors to pursue their jobs is their love of people. Working with clients and building close relationships, and potentially even making a difference in someone’s life, is the ultimate reward. So when a customer walked into the Shoppers Drug Mart at Pickering Town Centre in Ontario, looking for help for his severe facial skin pigmentation, Beauty Boutique manager Laura Boule was more than happy to help. With 27 years as a beauty advisor and 17 of those as a manager, Boule had a wealth of product knowledge and expertise, and most of all, empathy for the customer. This particular client, who held a high-profile position with a major technology company, was suffering from a skin condition called vitiligo, which causes a loss of brown pigment in the skin, leaving behind irregular white patches. And this man had a severe case, says Boule, all the more noticeable due to his East Indian heritage. “It was almost like someone drew a line down the side of his face; the whole one side had no pigment,” she says. As the subject of media profiles, the customer was expected to appear in company photos, which he typically shied away from because he was so self-conscious about his appearance. Which is what led him to Boule’s Boutique, seeking a solution. Boule knew right away that CoverFX, a line of JULY/AUGUST 2012 COSMETICS

high-coverage, corrective foundations and concealers originally developed for those suffering from burns and pigmentation issues, was the go-to product. It was just a matter of creating the right mix for her client. “We sat him down in the chair and started blending a few colours of the foundation, and by the time we were finished, we had a perfect match,” says Boule, who used the V10 shade as a base, and followed up with a few colours from the M series to mimic the skin’s natural tone. After the client saw the result, he was beside himself. “He couldn’t believe it,” she says. “He never thought he would be able to look like the way he used to look.” A week later, the client returned, with his professional photos in tow. “He thanked me up and down and said, ‘You don’t know how much you have changed my life,’” she says. “He bought the products and we showed him how to use them and how to blend properly.” Boule recommended using a brush to apply the foundations and blend them together on the face, building the coverage as needed, and finishing with the CoverFX Setting FX powder. Even Boule, who used CoverFX on a regular basis to cover her clients’ acne scars and minor pigmentation issues, was stunned by the transformation. “I was pretty amazed,” she says. “It was a great story for me, to see his reaction. I thought we’d get pretty close, but we were bang on.” www.cosmeticsmag.com

CoverFX Total Coverage Cream Foundation, $39; CoverFX #130 Foundation Brush, $38.

While her client lives in downtown Toronto, he still pops in to Boule’s store on occasion when he’s in the area to say hello. And that’s just one of many success stories in Boule’s arsenal, including one of a soon-to-be-bride who needed help covering her rosacea. She’d been teased by her ex-husband about her inflamed skin, and was extremely selfconscious about it. After Boule worked her magic with CoverFX, the woman looked in the mirror and cried, saying, “‘I’m going to look beautiful on my wedding day!’” she recalls. For Boule, stories like these are why she’s a beauty advisor. “I love to see people be the best they can be,” she says. “It makes a huge difference in their self-confidence.” Her advice to budding beauty advisors? “Every day you go to work, try to make a difference in one person’s life, whether it’s your customer or your coworker,” says Boule. “They become your customer and they’ll come back and be your customer for life.” 101

Skin Science

by Kristen Vinakmens

MulTIplE ChOICE RoC takes its Multi Correxion skincare to the next level

retinol has been the key

ingredient in RoC’s Multi Correxion line since it launched three years ago. Known as the gold standard of antiaging ingredients, retinol (a vitamin a derivative) kickstarts collagen production, minimizes fine lines and wrinkles and helps even skin tone. Now, RoC is reformulating its Multi Correxion products with another potential gamechanger in the fight against aging: Hexinol technology. “It’s a new way of looking at anti-aging,” says Kirk Brierley, training manager for RoC. Hexinol, a technology seven years in the making, works on nf kappa b, a protein that exists in the skin, which acts as a natural defense mechanism to fend off external aggressors such as UV rays and pollution. as we age, explains Brierley, and skin is exposed to more aggressors, nf kappa b becomes overactivated and affects the cells’ capacity to work properly. “It swamps cells’ ability to perform natural functions such as cellular renewal and sending signals towards deeper layers of skin to boost collagen and elastin growth,” he says. as a result, adds Warren Wallo, director of scientific engagement, research and development for Johnson & Johnson, “the degradation of the skin leads to the appearance of fine lines, wrinkles and uneven skin tone.” Enter Hexinol, which helps regulate the overproduction of this protein (nf kappa b) to allow the cells to be able to renew themselves and send signals to fibroblasts. Hexinol is a combination of ingredients, with the key extract being the natural active seaholly, an herb from the carrot family. “Researchers 102

were looking to find something that would have a high tolerance for the skin,” says Brierley. “the target clientele for Multi Correxion tends to be on the more mature side. and often, as we get older, our skin develops sensitivities and gets more reactive, so it fits nicely for this demographic.” Brierley notes that Hexinol offers a very gentle solution, which has minimal risk of irritation or reaction on the skin. Brierley says Hexinol is a better fit for Multi Correxion since the target consumer is concerned with a number of skin issues, like lines and wrinkles, dryness, dullness, dark spots and UV damage. “Hexinol very equally addresses a number of issues simultaneously,” says Brierley. “so it doesn’t necessarily target lines and wrinkles to the same level as retinol might. Having said that, it does have this wonderful action on evening out the skin tone, easing back on dark spots and boosting the skin’s radiance. so the keyword is ‘multi’: it’s really a multitasking, multi-benefit ingredient.” While retinol is being removed from the Multi Correxion Day, Night and Eye Creams, it will remain in the Multi Correxion serum. “For our loyal Multi Correxion user who always enjoyed the fact that it had retinol, they can continue to use the serum, and they could use the new Hexinol-based moisturizer over top to get the best of both worlds,” says Brierley. For those diehard retinol users, there are also two other retinolbased lines in the RoC range: RetinOX Wrinkle Correxion and RetinOX Wrinkle Filler. www.cosmeticsmag.com

RoC’s newly reformulated Multi Correxion range includes an Anti-Age Eye Cream, $36, and a Day/Night Moisturizer, $49.

the new Multi Correxion formulation packs richer moisturizers, such as glycerin and shea butter, and still includes hallmarks of the original formulation: light reflectors, which bring immediate radiance to the skin, as well as a vitamin C derivative, which helps reduce signs of sun damage and dark spots. Wallo says that with daily use, clinical results have been seen in as little as two weeks, with more progressive improvements in the skin after four and 12 weeks. “Dermatologist evaluations showed significant improvements on several key anti-aging parameters, including skin tone, radiance, mottled pigmentation, crow’s feet, fine lines, and overall photo-damage,” says Wallo. Now, that’s multi-tasking. JULY/aUgUst 2012 COSMETICS

Scene The latest beauty happenings Clockwise from top: 1. Jacques Pérusse and the Decléor team fete the new counter opening at the Bay Queen St. in Toronto 2. Getting dolled up at an Elizabeth Arden event 3. Arden’s global makeup artist, Rebecca Restrepo, centre, in Toronto 4. Benefit Cosmetics’s Maggie and Annie Ford Danielson at the launch of “Hello Flawless!” Oxygen Wow Liquid Foundation 5. Celeb photographer Steven Khan and his team at the Shoppers Drug Mart Smashbox photo event, “Click, You’re It!” 6. A customer gets ready for her close-up at Sephora in Toronto for “Click, You’re It!” 7. The media launch for Lancôme’s new scent, La Vie Est Belle

Photos: Elizabeth Arden photos by Rennaldo J.

July/august 2012 COSMETICS

www.cosmeticsmag.com

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Recognizing the talented men and women who work so hard to make our brands look so beautiful.

In-store displays also help increase sales and visibility for your brands whether it be for a newly launched product, rebranding or seasonal support.

Nominations are now open for the 2013 Visual Display Awards. Visit cosmeticsmag.com and download your nomination form under the â&#x20AC;&#x153;Awardsâ&#x20AC;? tab. Or you can nominate your favourite visual display designer by simply sending their name and e-mail address to Jillian Vieira at: jillian.vieira@cosmetics.rogers.com