MICHELLE ABRIL MICHELLE ABRIL

VICE PRESIDENT

FAVORITE ITEM: BOURBON CHICKEN SIZZLIN’ SKILLET

With nearly 20 years’ experience in the industry, specializing in hospitality, lifestyle PR is part of Michelle’s DNA. Michelle has a passion for PR and has the fire in her belly when it comes to achieving client goals. Michelle’s expertise and infectious energy resonate in everything she does, from consistently securing widespread national coverage for her clients to sharing her thoughts on the future of PR. Michelle excels at delivering strategic and creative PR campaigns across multiple platforms that positively impact the bottom line with a proven track record in executing award-winning campaigns for her clients, including earning numerous HSMAI Awards, Gold Bulldog Reporter Bulldog Awards, a Bronze SATW Award and PR Daily’s Gold PR Innovation of the Year Award.

In addition to executing national and inmarket events, Michelle provides strategic counsel and creative ideation for Hilton’s most notable family friendly brands such as Embassy Suites, Hampton by Hilton, Hilton Garden Inn, Home2 Suites by Hilton, Homewood Suites by Hilton, Tru by Hilton as well as the brand’s growing loyalty program Hilton Honors.

Courtney Moore Courtney Moore

DIRECTOR, SOCIAL MEDIA

FAVORITE ITEM: STRAWBERRY MILKSHAKE

As one of Coyne’s Social Media Directors, Courtney Moore-Adoteye brings her 10+ years of experience to working across Coyne accounts including corporate clients like Shell, Eggland’s Best and lifestyle clients including the Cayman Islands, Hilton and Beam. With expertise in a variety of industries, Courtney is able to showcase the power of social media as a powerful communication tool by helping brands to set social strategy and develop corporate storylines on executive social channels. From working with influencers and identifying their value to being able to educate senior leadership on just how these individuals can enhance and amply their brand messaging, Courtney has been able to bring big ideas to life from concept to execution. In addition, her passion for DE&I and wanting to help educate people from all walks of life to celebrate each other makes her a well-rounded marketer.