2020 DESIGN PORTFOLIO Po-Cheng Chen
陳 柏成
CONTENTS ME PROJECTS XAI-YI BAO
2
BAGO
8
ELECTRIC FAN
16
酒家菜逼八
24
GRAPHIC DESIGN Floor Layout
32
Campus Map
33
Sketch
34
OTHER WORKS The Generator
36
Photography
39
Film Production
47
Po-Cheng Chen 陳柏成 Hi, I’m Po-Cheng, 4th grade university students major in Industrial Design in NCKU. In the past 4 years, I’ve worked in several projects like lean product design, graphic design, experience design, ergonomic study, filming production and so on. I’m interested in hiking, photography, movie, travel, exhibition, design and art. chenpc1998@gmail.com 0978087336
i
Education 2016 -
National Cheng Kung University Industrial Design Bachelor
Experience Internship
2019 Jul-Aug
School
2019 - 2020
2019
Charnwood Arts, U.K.
2020 NCKU ID Graduation Thesis - Vice Administrator ID Week - Administrator
2018 - 2019
NCKU ID Student Association Movie Department - Coordinator
2018 - 2019
NCKU ID End of Term Exhibition - Film Producer
Skill Software
Ps
Ai
Id
Pr
Xd
Lr
Physical
Design Method
Filming
Rapid Prototype
Team Work
Rapid Sketch
Language Traditional Chinese - Mother Tongue
English - IELTS Overall Band 7.0 (Tested in Oct 2019)
ii
1
PROJECTS
XAI-YI BAO
2
IOT Design
BAGO
8
Experience Design
ELECTRIC FAN
16
Lean Product Design
酒家菜逼八 Package Design
24
01
IOT Design
XAI-YI BAO Delightful public clothes drying yard using experience Responsibilities: Layout Design / 3D Modeling
2
Projects
Scenario In Asian countries, most people tend to dry their clothes by hanging on a balcony exposed to sufficient sunlight in four seasons. But people who live in a dorm for school or large scale company that use public laundry space often,
3
they might concern problems like cloth stealing, peeping prevention. Also, low efficient space usage usually caused by forgetting to collect cloth that has been dried.
Field
School Dormitory
Company Dormitory
Problem Define
Stealth & Privacy protection
Space management
Dry-enough notification
4
Xai-Yi Bao system A semi-closed systematization public clothes drying yard built on the top floor.
User identification
Projects
Clothes would be queued in the Xai Yi Bao system so that the user could only take out their clothes on Exit Site.
Exit Manual
User Log-in
5
Auto Clothes Collecting
Gate Open
Take n’ Go
Transmission System
S-shape track Maximum space usage
Modular component
Matte glass Peeking prevention Sunlight penetration
Air vent Air convection
Entrance Manual
User Log-in
Gate Open
Hang Clothes
Data Uploaded
6
Projects
User Interface Mock up
7
8
Projects
User Journey Map
Ideation
Prototyping
Process 9
02
Experience Design
BAGO Unstressful shopping experience without the hard sell Responsibilities: User Research / Ideation / Video Production
10
Projects
Scenario Shopping is a recreation to many. However, a salesperson that gives the hard sell often stress the customer out.
11
Interview We made 6 interviews to not only customer but also shopkeeper to find out how do they think when it comes to “hard sell”.
Customer
Shopkeeper
“I feel much more pressure if the salesman keeps standing by me.”
“We could tell whether it’s good timing to give a sell to customers based on their behaviour like wearing a headset or a mask.”
12
Projects
“A Fake Phone Call” Our team came up with an idea that we found people won’t be bothered generally if they’re talking on the phone. Such an invisible protection shield might be an effective way to reject a hard sell from a salesman.
13
Street Experiment We want to know whether our device can help those who are too shy to refuse the hard shell escape the awkward situation of being stuck with a salesperson.
When our participant is being given the hard sell, he will send out a SOS message.Then our team will make a call to his cellphone and create a “ protection shield� between him and the salesperson.
Street Experiment Demonstration Video
14
BAGO “Badge” + “Go” An unapparent badge connected to your phone could let you escape from the hard sell by making a fake phone call.
Projects
Being given the hard sell from salesperson
Tap on BAGO then phone ring
Talk to the voice which has recorded in advance, make you look like you’re actually chat to someone.
Salesperson leaves, customers could enjoy their shopping
15
Recorded Dialogue Contents When customer is under different circumstance, they could tap BAGO in different times then BAGO will present corresponding dialogue to customer.
“How’s the weather today?” “Do you wanna have dinner with me?” “What are you doing now?”
Tap once Cost low attention, let user decided length of the phone call.
“Did you find that one which I’ve told you yesterday?” “What colour do they have in stock?”
Tap twice Let salesperson feels you come here for your friend.
“I’ve arrived. Meet me downstair now.” “Hurry up! It’s been 10 past minutes late already.”
Tap 3 times
Customer will sound like they need to go meet your friend right now.
16
Projects
User Research
User Interview
Street Experiment
Process 17
03
Sponsored by Lean Product Design
ELECTRIC FAN wind: sense of nature Responsibilities: User Research / Sketch / Prototyping
18
Projects
User Research
Think-Aloud Test, User Statistic, Competitor Analysis In think-aloud interview, we let the user say what was on their mind while they were using the original products. After, our team went to 3C market to compare the difference between Chimei’s product and other companies’.
19
1 2 3
Uncontinuously sense of wind
User Unfriendly Control Panel
Wind cut noise Problem Define
20
Ideation
Moodboard, Sketch
Projects
Based on Chimei’s marketing strategy, the target user prefers Japanese brands with a style called “Zen” such as MUJI and Plus Minus 0 when they purchase a home appliance.
21
We formulated the moodboard of Zen style. Geometric appearance, low colour saturation are featured just like Japanese brands.
Prototype
CFD Simulation, User Interface Test
Front Shell CFD Simulation Our definition of natural wind:
- the whole human body could be covered by the wind - less wind vortex produced We came up with various kind of front shell idea to improve the sense of wind and also to reduce windcut noise generated on the front shell. After sketch-
ing, we built 3D model and did CFD simulation test to see which could output wind that seems to be closer to our definition of natural wind.
Stepped-Control Pad Test The Stepped-Control Pad was conducted with a panel showed different kinds of button alignment. We assigned several tasks to our subjects then re-
corded the fault rate of operation and duration doing each task.
22
Working Model
Projects
Design Features
1 Refinement of Wind Vortex & Column of Wind 55cm wind vortexes laps 1/2
Before 1m Measurement
After
23
We reformed the output range of wind and column of the vortex to produce more comfortable wind to the user. The Coanda Effect is the tendency of a fluid jet to stay attached to a convex surface. It’s applied to the deflector on the front cover to enlarge the volume of wind when the wind passes through the shape of a concentric circle from layers.
121.4cm wind vortexes laps 1/3
2 Noise Reduction of Front Cover To reduce wind-cut noise from the front shell, we take the Chevron design of turbojet on Airbus as reference.
Round sawtooth is applied to deflector on the front shell. Enhance the number of air flows through both sides of the deflector to reduce wind-cut noise.
3 Step-control Panel The alignment of buttons on the control pad is designed for foot-stepped operation. Stand-using is a common way to use the electric fan in lots of responses from the interview.
24
Projects
Think-Aloud Test
Ideation
Prototyping
Process 25
04
Package Design
酒家菜逼八 JIU JIA TSAI BI BA
Learning Taiwanese Traditional Quisine Culture on Delivery Package Responsibilities: Cuture Survey / Visual illustrating
26
Projects
“The Greatest Food Culture in Taiwan” Culture Experiencing, Eat, Interview
Living in Tainan, an antique city in southern Taiwan, our lives are surrounded by plenty of Taiwanese classic food culture such as beef soup, dried noodle, rice tube pudding etc. We chose a type of traditional Taiwanese gourmet called “Jiu Jia Tsai” as our theme of this project. In the beginning, team members head to one of the most representative Jiu Jia Tsai restaurants in Tainan named A-mei to investigate the cuisine and make access to the staff and the 3rd generation boss of Amei.
27
During the interview with the boss, we learned these Jiu Jia Tsai cuisine had been offered to deliver service for several years already. On the other hand, the boss said it’s a pity that the younger generation didn’t realize the spirit of Jiu Jia Tsai culture.
Home Delivery Service User Journey Map
Enjoy your food Package is arrived Surfing the Website
Hesitating whether should try or not Wait for defrost
Design Goal “Making customer more interested in Jiu Jia Tsai culture through the home delivery service box when they wait for the thaw out of their food.�
28
Process Texture Select
Projects
Visual Reference
Set-up of Game Rule
Our team did some literature review through newspapers and web articles about 30-50s in Taiwan before we get started to design the board game. For example, the game rule is referred to as the events happened in those years.
29
Illustrating
Recipe Collecting all 7 kinds of cuisine including appetizer, soup, fry, entree, dessert and fruit will be the winner.
Character Each character has a different skill like “gain a bonus coin after finishing a loop� is Boss one.
Appetite For purchasing more recipe
Map Start at the centre-above square, pass through the whole map clockwise and try to gain recipe as much as you can. Players could get their chopsticks as the pointer. Put on the compass at the centre and toss it, then see how far he/she can move in his/ her turn.
30
Prototype
Projects
Packed View
Unboxed View
31
32
2
GRAPHIC DESIGN
Floor Layout
32
NCKU Museum
Campus Map
33
NCKU Campus
Sketch
34
05 Floor Layout 2019 NCKU Museum Floor Layout
平面配置圖 FLOOR LAYOUT
國立成功大學博物館 National Cheng Kung University Museum
2W1 許伯夷顧問室
2E1 小會議室
2W2 會議室
2E2 校史室一
Meeting Room
Po-Yih Hsu Consultant Office
NCKU History Room I
Conference Room
2W2
1F
2W1
2E1
2E2
2F 1E4 勢! 電力泉源展
POWER! Source of Electricity
1E5 台灣工程教育簡史
The Brief History of Engineering Education in Taiwan
1W3
1W2
1E1
1W1
1E2
1E3
1E4
1E5
1E3 廊道
1W1 印象蘇雪林-最後一位五四作家
1E2
1W2 台灣老生活
精工藝物·匠心獨運
1E3
1W3 洗思路 1.0
璀璨白銀 風華再現-安娜與她的時代
1E3廊道
俄羅斯美術學院研究博物館懷舊照片展
A Glance at Professor Su Xue-Ling’s Study Old Lifestyles in Taiwan See Through 1.0
Of Technological Wisdom and Artesian Spirit
Anna Akamatova and Culture of the Silver Age Old Scientific-research Museum of the Russian Academy of Fine Arts Images Photo Exhibition
34
06 Campus Map 2019 NCKU Campus Map
Dong F ong Ro ad
小東路 Xiao Do
ng Road
ity Road
東寧路 Dong Ni
ng Road
35
Lin Sen Road
Sheng Li Road
Chang Rong Road
Chian
大學路 Univers
林森路
長榮路
勝利路
Fong R oad
前鋒路
Graphic Design
東豐路
07 Sketch
36
3
OTHER WORKS
The Generator
36
Interior Design
Photography
39
Film Production
47
The Generator Interior Design
The Generator is a building located in Loughborough town centre that own by one of the most famous university campus in the UK named Loughborough University. It’s been unused for several years and Kevin hope to get the permission to use this building.
08
looks like originally, all-white bricks, pipes, the column will be reserved, this idea is also known as industrial chic. Team member began to find enormous examples like this, discuss what’s common between these samples. Then we made a few 3D-modeling to present our ideas to Kevin.
We ideated 4 different floor plans. When it comes to the style of the interior, Kevin wants to keep how it
38
Other Works
Office I
The sidelong wood structured below rooftop could be considered as extra height view make people fantasize more. We choose white brick which has been constructed originally as the texture of the wall to express industrial style.
The wooden desk beside the brick wall on the left side of this picture could be used for short-term employee or internship. The light bulb is hidden back to the stone-surface cabinets.
Office II
Let’s take a look inside the container office, yellow, let people feel higher motivate and inspired, is chosen as key visual to make staffs feel happier during working all day long especially for art related institution like
39
Charnwood Arts. A large wooden flat surface is still be used to express industrial chic.
Conference Room I
The conference room is surrounded with a whole glass wall which not only could be the most important visual element to attract client at the first glimpse but also enough for daylight to come through the confer-
ence room inside. Don’t worry about the privacy, high percentage of frost glass is used on the height criteria of average human activity.
Conference Room II
In this version, the whole glass surrounding is also be used to maintain enough daylight come inside. Besides, three sides of container built by the large window could make a 270 degrees great view through the whole building. One of the main difference be-
tween other lighting ideas in office and 1st meeting room is that we try to put light bulb to make this conference room more like retro style which is also an important part of industrial chic furniture.
40
Other Works
41
09
Photography
42
Other Works
Loughborough, United Kingdom
43
York, United Kingdom
44
Other Works
London, United Kingdom
45
London, United Kingdom
46
Other Works
Hong Kong 47
Tainan, Taiwan 48
10 Other Works
Film Production
49
NCKU ID End of Term Exhibition Image Concept Trailer
Light and shadow flow into daily life.
50
NCKU ID End of Term Exhibition Exhibition Trailer
Other Works
Rhythm of light presents relevance between process of designing and theme of exhibition.
51
Brother and Sister Short Film
After Yu-Shin’s brother passed away, she was crushed on her classmates. One day, She found a mysterious power could possibly change her spirit with other’s...
52
Feel free to contact me!