Feb 2017 labels and Packaging Innovation Asia by Print Innovation Asia

Why do Award-winning Why do Award-winning flexo converters use flexoinks? converters use DIC Because DIC stands behind DIC inks?

Because DIC stands every drop theybehind make every drop they make

DIC is the biggest ink manufacturer in the

For more information on how DIC can

it’s DIC SERVICE that sets DIC apart. The back-up, laboratory assistance and

www.dic-global.com

world. But while inks can look the same, be DIC is the biggest ink manufacturer in the made from similar chemicals and pigments, world. But while inks can look the same, be it’s DIC SERVICE that sets DIC apart. made from similar chemicals and pigments,

make you an award-winner, contact For more information on how DIC can Andrew Brown on +65 9017 5510 make you an award-winner, contact www.dic-global.com Andrew Brown on +65 9017 5510

technical knowledge which DIC offers The back-up, laboratory assistance and customers, is unsurpassed. technical knowledge which DIC offers customers, is unsurpassed. PROUD

ASIAN PACKAGING CONFERENCE 2017 ASIAN PACKAGING CONFERENCE 2017

PROUD P A C K A G I N G

•

L A B E L S

•

B R A N D

P R O T E C T I O N

KODAK FLEXCEL NX SYSTEM

DRIVE PRESSROOM EFFICIENCIES Reduce ink and substrate waste, run your presses faster and minimize changeovers with plates that last longer than traditional digital flexo plates. Can you afford not to use the FLEXCEL NX System?

Visit kodak.com/go/nxadvantage

2 Book for the this years conference held in Indonesia. BOOK TODAY 10 Embrace digital production with new acquisition 14 Kodak celebrates 500th Flexcel NX sale 16 Anti-counterfeiting Technologies for Packaging 22 HP drives continued digital adoptionwith labels and packaging converters 24 Scalability is one of the company’s strengths 26 New mini digital label press arrives 28 Gaining Market Share in a Difficult Economy: The problem with relationships 30 The Secret to Award Winning Success 34 Corrugated Packaging in Asia to continue growth over next five years 36 The complex and di versified label industry in Europe 38 HP PageWide: Georgia-Pacific Deal Revealed; Corrugated Print Systems Ramping Up 42 Rukson modernization brings prepress in- house for complete solutions 44 A Toast—and Another One—to the Genius of Corrugated 48 The Premiumisation of Cigarette Packaging in Indonesia 50 Firm hold on pole position in large formats 54 Singapore aims for Zero waste in packaging 56 FIVE Reasons to Join Asian Packaging Conference 2017 58 Asia Pacific leads Liquid Packaging market 60 Control of colour with the colour doctor 64 Digital textile printing transforms the fashion scene 68 CONVEX/New Zealand orders one of the first MIRAFLEX’’CL lines

AFTA Pte Ltd 39 Robinson Road, Robinson Point #11-01, Suite 25A Singapore 068911 Tel+65 6733 5342 Fax +656733 3586 Chairman Paul Callaghan paul@cpublish.com.sg Conference Director Elizabeth Liew eliew@cpublish.com.sg Advertising Sales Matthew Callahan matt@cpublish.com.sg Accounts accounts@cpublish.com.sg Chairman Judging Panel 2014 Packaging Excellence Awards Head Judge - Bob James Afta has 11 active Committee members for 2016 For everything you need go to www.asianpackagingconference.com

TO STAY COMPETITIVE AND GROW OUR PACKAGING BUSINESS WE NEED

JOIN THE 2017 Conference in Jakarta April 27-28th

Hear from BRAND OWNERS and LEADING MANUFACTURERS on how you can remain competitive and drive your business growth in the future. Book your seat today.....

Presenters at the 2017 event include International Brand Owners Leading Flexo Printers Leading Label Manufacturers Leading Gravure Cigarette Manufacturers Business Topics Panel Discussion NPES Friday afternoon “Brand Owners tell us what they want” and Is it possible.. ‘Technical Workshop and Display Area” Over 40 Leading Manufacturing and Supply Companies will talk to you about their latest products and technology for Packaging Manufacturing Hear from the leaders in the packaging industry Mr. Edric Chandra, Product Group Manager (PGM) SKM, PT. Gelora Djaja (Wismilak), Surabaya Oka Yulianto General Manager PT Alegria Arti Kreatif, Jakarta - Anwar Kurniawan. President Director PT. Anta Tirta Karisma, HP, Xeikon, DIC, Bobst, Kodak and many more of the worlds best packaging leaders.

The Program for 2 days of information, ideas, technology to keep your business moving “in the right direction”!

Day 1 8.30am Technical Workshop and Display area open (40 Companies) 930am - 11.20am Conference 11.20am 11.40am Coffee and cakes in the Technical Workshop area 11.40am-1.20pm Conference 1.20pm - 2.30pm Networking Lunch 2.30pm - 5.00pm Conference 5.00pm till 7.30pm Evening Cocktails and soft drinks in the Technical Workshop and Display area

Day 2

8.30am Technical Workshop and Display area open (40 Companies) 10.00am - 12.20am Conference 12.20pm - 1.30pm Networking Lunch 1.30pm -3.30 pm Industry Panel and Session hosted by 3.30pm - 3.50pm Coffee and cakes in the Technical Workshop area 3.50pm - 5.20pm Conference 6.45pm till 7.30pm 2017 Awards Presentation Cocktails 7.30pm till late 15th Packaging Excellence Awards Gala Dinner - Ballroom (Presentations of Gold Silver and Bronze winners on stage)

The above package per delegate is ONLY US$220.00pp It includes 2 days conference, technical workshop, coffee breaks, lunches, cocktails and Gala Awards dinner

JAKARTA 27-28 APRIL 2017

ACCOMMODATION PACKAGE + CONFERENCE PACKAGE

Check in to the CROWN PLAZA Hotel on the 26th (Wed) and Check out 29th (Sat) Per Person Per Room, including Breakfast Thur to Sat, Conference Package and Awards Gala Dinner

ONLY US$620 Total Package cost per person BOOK ONLINE AT

WWW.ASIANPACKAGINGCONFERENCE.COM Booking Deadline: April 15th (Latest) 2017

Or Email the form below to elizabeth@printinnovationasia.com to reserve your seat in the most important, informative event in 2017 for the packaging Industry in Asia Name: _____________________________________________________ Job Title:____________________________________________________ Company: ____________________________________________________ Address:_____________________________________________________ Country:______________

Telephone No: ____________________

Email _____________________

ACCOMMODATION RESERVATION Please book me for the following - Single Room at Crown Plaza for 3 Nights (26-29th April) Total US$620 (per person) - Double/Twin Share at Crown Plaza for 3 Nights (26-29th April) US$960 (2 persons)

CONFERENCE ONLY PACKAGE Conference Only Package at US$220 (per person) Group 5 -10 (10% Discount) 10 above (20% Discount)

PAYMENT DETAILS - PLEASE TICK Credit Card Visa Credit Card Number___________________ Exp Date_________

Mastercard Name as on Card ___________________________________

_____________________________ ______________________ Authorised Signature Date Thank you for your booking. A confirmation will be sent to you in due course with your delegate number.

Please note that all other expenses, ie mini bar, telephone, internet charges etc. will be charged accordingly by the hotel, and must be settled upon check-out. For booking purposes, a 10% booking charge (of the total amount) will be charged to your credit card to secure the booking. If cancellation is made 1 month prior to the event, a full refund will apply. For cancellation 2 weeks before conference, the full amount of the package will be charged to the card holder, WE ALSO RECOMMEND THAT YOU BOOK TRAVEL INSURANCE!

PACKAGING EXCELLENCE AWARDS

2017

ASIAN

CELEBRATING 15 YEARS OF EXCELLENCE

ENTRY FORM Asian Label Association

ENTRIES SUBMISSION CLOSE MARCH 26TH 2017

Everything Flexo

The Awards cover every process for the flexo printing industry, from wide-web all the way to narrow web.

All Narrow Web, Mid Web, Wide Web, Beverage Carton and Cups and Pre-Print for Corrugated entries, MUST BE submitted with a minimum of five (5) full cylinder print repeats, at full printed web width and wound onto a 75mm (3”) cardboard core. All Narrow Web, Mid Web and Wide Web entries MUST NOT be printed onto a pressure sensitive web substrate

1. Narrow Web Flexibles (Web widths up to 500 mm) A: Paper B: Film 2.Mid Web Flexibles (Web widths 501 to 914 mm) A: Paper B: Film 3. Wide Web Flexibles (Web widths 915 mm or more) A: Paper B: Film 4. Beverage Carton & Cups SH

!!!

5. Post Print for Corrugated 0

6. Pre-Print for Corrugated $2 US W in

Judges Award for Best in Show FLEXO. The judging panel selects a best of the best from all FLEXO categories.

7. Post Print for Corrugated must provide five(5) consecutive sheets/boxes.

Everything Gravure

The Awards cover every process for the Gravure printing industry.

All Gravure entries MUST be submitted with a minimum of five(5) full cylinder print repeats at the full printed web width and wound onto a 75mm (3”) cardboard core. All other substrates to be packed to avoid creasing and damage.

1. Paper and Metallised paper - surface print 2. Metallised Films and Aluminium Foil - surface print B. Reverse Print

!!!

A. Surface Print

3. Films

0 00 $2 US W in

Judges Award for Best in Show GRAVURE. The judging panel selects a best of the best from all GRAVURE categories.

4. Specialty -any substrate - any type that does not fit the above categories such as decorative wall or floor covering, vinyl’s etc

Everything Labels The Awards cover every process for the Labeling printing industry.

Categories 1, 2, 4, 5, and 7 MUST BE printed onto a pressure sensitive web substrate, be die-cut, submit a minimum of five (5) full cylinder print repeats at the full printed web width and wound onto a 75mm (3”) cardboard core.

1. Flexo 2A.Letterpress 2B. All print and production details MUST BE provided on Section ‘B’ of the Entry Form. 3. Offset Sheet-fed Offset printed entries MUST submit at least two(2) full, untrimmed printed sheets and be submitted either

W in

Judges Award for Best in Show LABELS. The judging panel selects a best of the best from all LABELS categories.

SH A C 00 20

4. Gravure 5. Combination Printing - Any number of printing processes or embellishments. 6. Non Pressure Sensitive Material any Process 7. Digital Printing

!!!

inside a protective lube, or flat between two(2) sheets of protective board, for catergories 3 and 6

FREE ENTRY FORM

15th Asian Packaging Excellence Awards 2017 ENTRIES SUBMISSION CLOSE MARCH 26TH 2017 PLEASE INDICATE BELOW WITH AN

Section A



FLEXO AWARDS

(This will not be shown to judges)

GRAVURE AWARDS

LABELING AWARDS

Entered by (Company name): Contact: Address: Telephone:

Country:

Postcode:

email:

Title of entry (description): Printed by (company name): Prepress House: Category entered (See page before): By signing here you accept the rules and conditions of the Asian Flexo, Gravure and Labeling Excellence Awards

Name:

Section B

Signature:

Production information to be shown to judges

Category entered (Same as above):

( tape this to the back of your entries)

Entry number (Administrative use only]:

Print method: Number of ink colours:

Ink Manufacturer:

Quantity produced (Print run):

Brand of Printing Machine:

Substrate Type: Web Width: mm Substrate Thickness: microns Substrate Grammage: gsm Other technical details (finishing processes etc)

(Attach a separate sheet if necessary)

IMPORTANT INFORMATION A company can enter a maximum of ten (10) jobs per printing category. All entries must be from a commercial print production run: Sheetfed entries must be full sheets untrimmed and supplied in a tube or flat between 2 sheets of cardboard to avoid creasing. All production details must be provided in all sections of the entry form and in English. (Otherwise, an entry will not be deemed eligible). Please note that all entries are non-returnable, unless a self addressed courier pack is supplied with an entry. All entries must be printed within the Asian Region between 26 March 2016 and 26th March 2017

Send all entries to: Asian Packaging Excellence Awards 39 Robinson Road, Robinson Point #11-01, Suite 25A - Singapore 068911 Entries submission closes on March 26th 2017 www.asianpackagingconference.com or www.printinnovationasia.com

Labels and Packaging Innovation Asia • Feb 2017

Embrace digital production with new acquisition Leading Indian label manufacturer Kwality Offset Printers expects to increase turnover by up to 15% following its decision to embrace digital production with the acquisition of a Xeikon 3030 plus digital label press. The New Delhi offset and flexo operation caters mainly to FMCG companies, including liquor, food and healthcare. Among its clients are such well-known brands as Pernod Ricard, Nestle, Radico Khaitan, GlaxoSmithKline, Dabur, Heinz, Wrigleys, Perfetti, Cargill and the DS Group. Run lengths for these customers are beginning to vary greatly which is what prompted the investment, explains owner Rajeev Chhatwal: “We are seeing a number of flexo jobs that are 1,000 meters, 2,000 meters and even as low as 500 meters in length. These take up a significant amount of time with conventional production technologies. By moving these jobs to digital production, we are able to free up production on our flexo and litho

presses for the longer runs for which they are better suited.” Focus on teamwork Chhatwal continues, “We chose to partner with Xeikon because Xeikon label presses do not require any special coatings or substrates. This means we can take advantage of our normal inventory to produce these shorter runs. We looked at other options, but we chose Xeikon for two primary reasons. The first was that I found Xeikon was more in touch with us as a label printer; they understood our industry, our needs and our challenges. The second was there was a greater focus on teamwork. They wanted to work with us as a true partner and be there throughout our journey into the digital world.

“We also felt that Xeikon’s focus was more on label printing than other suppliers of digital technology in this space. They seemed keener to develop a good relationship with us, and that was a big factor in our decision.” On working with Xeikon, Chhatwal says: “We were very confident about the expertise the Xeikon team would be able to bring to our project. We met them, saw the factory and looked closely at the technology. The fact that they will support us immediately after installation and beyond was important. We can invest in digital short run and variable print with the knowledge that Xeikon will help us as we go through the digital learning process. We can really partner with them and be confident in what we can achieve, today and into the future.”

Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

MAKE IT RUN FOR YOU "We are gaining new work in digital from current customers with the Xeikon CX3 and we are also dramatically increasing our customer base." Tom Allum, Chairman Abbey Labels

"It's not a matter of being the smartest or the strongest anymore. It's who can respond most quickly Hoessein Hadaoui, CEO of Telrol Group

THE XEIKON CX3

packs speed and quality like no other Catch up with more testimonials www.xeikon.com/cx3 #XeikonCX3 direct. dedicated. digital

Labels and Packaging Innovation Asia • Feb 2017

12 to customers we haven’t really been interacting with because of the small volumes they were looking for. Our Xeikon digital label press now enables us to work with them to cost-effectively meet their demands.”

The ability to quickly develop a strong digital service with the help of Xeikon was vital states Chhatwal, stating, “This is our first digital press. We spoke to our customers about the production of their work. We also tested some proofs, and our customer were happy about

the results. So the first stage following installation will be the focus on moving smaller orders from traditional production to digital printing.

Chhatwal appreciates there will be a learning curve for the company as it enters the digital production realm. “For the first three or four months,” he says, “we will be learning about digital technology so that everyone on our team is confident as we move in this new direction. We will also educate existing customers on the benefits of digital printing. Then next year, we expect to add five or six customers and grow our US$6 million turnover by 12% to 15%. The partnership we have with Xeikon is critical to achieving these objectives.”

Effectively meet demands “Then at the second stage, we will talk

Not making the investment was not an option, Chhatwal states, “If we hadn’t

ONE. FOR ALL. The world‘s leading system for packaging proofs and dummies. Contract proof quality, with native screening. On every stock: film, cardboard, sheet metal, aluminum, sleeves, IML and much more.

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moved into digital, our competitors would have. For the last six or seven months, customers have been talking about digital more and more. They are looking at shorter runs now, as well as variable print. Digital is the best way to respond to these emerging requirements, and we wanted to be on the forefront of offering those services in our region.” He continues, “These are not the kind of jobs we can do on our flexo press. We have had conversations in the past about offering these services, but those conversations never matured since we didn’t have the capabilities. Now we will have the ability to meet those needs, and Xeikon will be there to help us explore the opportunities.” The Xeikon 3030 Plus Label Press has a variable web width of200 mm up to 330 mm. It runs at a resolution of1200 dpi at a top speed of 15 m/min and

handles substrates without specific pretreatment. It emits no VOCs and has high light-fastness. The new press will be installed by Kwality Offset Printers at the end of the year. Image caption: XEI_pr1700X_Kwality Offset Printers_01 – (from left to right): Bent Serritslev (Xeikon’s Managing Director Asia Pacific), Rajeev Chhatwal (partner Kwality offset Printers India), Krish Chhatwal (partner Kwality offset Printers India) & Neeraj Jagga (Xeikon’s Sales Channel Manager Asia Pacific).

ABOUT KWALITY OFFSET PRINTERS Kwality Offset Printers, New Delhi, has been offering label printing services to leading companies for over 50 years. It caters mainly to FMCG companies including liquor, food and healthcare. Clients include Pernod Ricard, Nestle, Radico Khaitan, GlaxoSmithKline, Dabur, Heinz, Wrigleys, Perfetti, Cargill and the DS Group.

Labels and Packaging Innovation Asia • Feb 2017

Kodak celebrates 500th Flexcel NX sale Along with the milestone-marking sale, Kodak introduces the new Flexcel NX System ’16 and next generation flexo and inkjet printing at drupa. Sha Jumari reports. Kodak marked a significant milestone in the worldwide adoption of its mainstream flexographic plate technology with the 500th order of a Kodak Flexcel NX System. The purchase was made by Polandbased flexographic prepress provider Multidruk.

’16, which builds on the NX technology. The new Kodak Flexcel NX System ’16 includes Advanced DIGICAP NX Patterning with Kodak patented Advanced Edge Definition technology that is said to dramatically improve ink transfer in the broadest range of print applications.

“We just celebrated the sale of the 500th unit of the Flexcel NX System. That’s a significant step forward for the industry. Eight years ago, when we launched what is Flexcel NX today, flexo packaging was considered a low-cost technology. But here we are today with the 500th unit of the Flexcel NX system sold. Quality flexo really is becoming mainstream,” said Chris Payne, general manager and vice president, Kodak.

“With the Flexcel NX technology, there is an an increase in productivity and quality. We’ve been very focused with the interaction of ink at the plate, and further improving that efficiency and quality. The Flexcel NX ’16 system focuses around optimising the print jobs for better quality,” said Payne.

The new features, combined with Kodak imaging and material technology, enable the Flexcel System ’16 to be able to serve the wide-ranging demands of flexo print applications, including wide web flexibles, narrow web labels and paperboard printing, with a single plate type. This gives prepress operations that switch from competitive technologies the added opportunity to reduce inventory, errors and complexity. The new system can also be utilised by corrugated postprint customers.

The Flexcel NX ’16 system is able to control ink flow at the edge of objects, to result in cleaner print, increased contrast and greater visual edge definition. Implementation of the system is streamlined with NX tags for

“The reception from customers has been absolutely fantastic. Some of the companies in the Southeast Asian region are in the food supply chain, so they seek ecologically sound solutions,” Payne added.

Kodak used drupa 2016 as a launchpad to launch the new Flexcel NX System

the application of multiple patterns on a single plate layout.

Ultra Sustainability Kodak bolstered this commitment to sustainability by demonstrating a preview of next generation flexo technology, Ultra NX. This technology aims to achieve highest quality, print efficiency while being as environmentally conscious as possible. The Ultra NX will include all of the benefits offered by existing Flexcel NX technology, with an eco friendly plate processing solution. “This is where we can help, with sustainable technology. We know we can get to that quality with water based inks so that the toxicity of UV and solvent inks in food packaging suddenly becomes less of an issue. Over the next decade you will see a drive in that direction. And we really believe the Ultra NX technology will lead the industry,” added Payne. When asked on reception from Asia Pacific at drupa 2016: “Asia is a key target for us here. In terms of people wanting to invest in new technology today, there are people from China and India, Southeast Asia through to Australia. The full portfolio of our technology is available here, from offset plates, to CTP, to packaging, to our digital printing and workflow solutions – and they are all fully available in Asia.” “We’ve had a good mix of customers on the broad spectrum. The Asian customers are not that different today from the rest of the world - the print shops in Asia is the same as a print shop in Latin America and Europe,” Payne continued.

Kodak Inkjet Update Kodak also used drupa to showcase its next generation inkjet technology termed Ultrastream. The Ultrastream technology was demonstrated in an an 8” configuration on a narrow-web press for labelling and small format printing. This technology claims to be able to produce a high resolution output as a result of smaller ink drop sizes, superior drop placement and substrate interaction. “The Prosper portfolio is high speed inkjet. Ultrastream is the next generation of Prosper. Essentially, it’s using electrostatic drop deflection,” said Payne.

productivity offering, at a different price performance. By definition it has a smaller footprint, so it can be configured to a smaller system. The system is aimed at printers who demand a high image quality to integrate into their application-based production systems,” said Payne.

Using electrostatic charge plates to deflect ink droplets will allow the ink to be smaller, therefore be able to deliver the high quality.

Japan’s Toppan Forms Co Ltd purchased a Prosper press, making it the largest Kodak Prosper customer worldwide. The company intends to use the new PROSPER 6000C Press for variable textbook and business mail printing. Two other Prosper 1000 Presses have also been sold to customers in the Asia Pacific region.

Payne added that Ultrastream will be an offering that will be deployed mainly through OEM partners and system integrators. Kodak has already secured eight partners to work with the new inkjet technology.

In mid-March 2016, Kodak announced it was in talks to sell the Kodak Prosper inkjet business. The company asserts commitment to completing the sale, reporting that it is ‘on track’. Prosper interest is high, as at the close of drupa, Kodak reported notable sales of the inkjet presses.

Ultrastream is capable of printing 600 x 1800dpi at speeds of up to 150 meters per minute on a wide range of paper and plastic substrates. Its modular printhead can be implemented in varying widths ranging from 8” up to 97”, and will be available with Kodak’s Digital Front End (DFE). The Ultrastream inkjet technology offers a different value proposition from the Stream technology in Proper presses: “Ultrastream is a lower

Chris Payne, general manager and vice president, Kodak

Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

Anti-counterfeiting Technologies for Packaging Adding taggants and colour changing pigments provides valuable protection against counterfeiting. Introduction Counterfeiting has become a worldwide epidemic and the dangers it poses are vast. Counterfeiting threatens public health through the production of inferior medicines, foods and beverages. It causes taxes to increase by sidestepping official channels, increases public spending by boosting law enforcement to counter the illicit trade, and raises the price of legitimate products as companies seek to recoup their losses. The problem of counterfeiting spreads across industries and can befound in a wide range of diverse product types. Some of the key industries most vulnerable to counterfeiting include automotive, alcohol, computer hardware, mobile phones, packaged foods, personal goods, pharmaceuticals and tobacco.

Counterfeiting even affects simple things like sunglasses, shoes, tools, safety goggles, electrical plugs and tea bags. Pirated and counterfeit goods are increasingly being sold online, where the use of legitimate websites to deliver infringing goods have made it that much harder for law enforcement officials to detect. How big of a problem is counterfeiting? According to Business Action to Stop Counterfeiting and Piracy (BASCAP) the global counterfeit goods market is worth $1 trillion1. The World Health Organization reports that the global trade in counterfeit pharmaceutical drugs, alone, is estimated to be worth over $32 billion. In February 2012, USA Today reported that in developing countries, approximately 30 percent of medication sold is fake. Not only can counterfeit drugs lead to dangerous health side effects, including death, they

can also erode consumer confidence in a brand. In November 2013, the UKâ&#x20AC;&#x2122;s The Daily Telegraph reported that wine industry experts estimate that up to 20 percent of all wine bottles sold worldwide are counterfeit. The Irish Times reported that 929 litres of counterfeit alcohol was seized by authorities in Ireland in 2013. An increase from 232 fake alcohol bottles confiscated a year earlier. Sixty thousand bottles and labels of fake champagne were seized in Italy in February 2014. In 2013, RIA Novosti reported that one man was arrested for smuggling 800 bottles of counterfeit vodka into Russia. Deaths caused by counterfeit alcohol in 2010 totaled 12,000 in Russia alone. Channel NewsAsia reported in February 2014 that over 1,200 tons of counterfeit and substandard foods and nearly 430,000 litres of counterfeit beverages were seized across 33 countries. These included everything from oil, vinegar, biscuits and chocolate bars to fake spices, condiments and substandard dairy products. In fact, $17.2 million worth of counterfeit food and drink was seized in Colombia.

Counterfeit cigarettes are also regularly seized. In Ireland 37.7 million fake cigarettes were detained in 2013. They pose even higher risks than legitimate cigarettes as they contain much higher levels of nicotine and other dangerous chemicals, such as arsenic, benzene, cadmium and formaldehyde. Exact numbers are hard to quan-

Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

The road to growth

Set your future along a secure, profitable path in labels and packaging with the HP Indigo Digital Press portfolio HP brings a decade of experience, innovation and best-in-class technology to the new family of HP Indigo digital presses for labels and flexible packaging. Match your business needs with the widest range of digital production capabilities to help your business grow. Choose from the HP Indigo 20000 Digital Press for heavy-duty medium and long runs, or move from one job to the next with the HP Indigo WS6800 Digital Press, a high-performing versatile press for short to medium-run jobs, or handle even the longest and most demanding jobs at high speed with the new HP Indigo 8000 Digital Press, the most productive digital narrow-web label press in the industry. HP Indigo offers a proven, versatile product portfolio that enables next level flexibility and new ways to serve your customers. Discover the advantages of HP Indigo, and secure your path to profitable growth today. Find out more: hp.com/go/labelsandpackaging Contact person: Edcent Chan +65 9862 6092, email: edcent.chan@hp.com

HP Indigo WS6800 Digital Press

HP Indigo 20000 Digital Press

Labels and Packaging Innovation Asia • Feb 2017

tify but based on these various reports, it is clear that counterfeiting is a vast and growing problem. There are no “silver bullets” for dealing with counterfeiting but there are strategies, options and techniques commonly used across industries to address brand protection issues. Protecting ROI: Fighting Back against Counterfeiters With profit, corporate liability and brand reputation at stake, more and more companies are fighting back to protect them-

selves. For example, in the past six years, more than 25 pharmaceutical companies have reportedly become members of the Pharmaceutical Security Institute (PSI), an organisation made up of corporate security officers, law enforcement and customs officials who work to stop this illicit activity.

particularly to their packaging. As decades of experience in the area of security

documents and currency have shown, it is an established maxim that no single technology works best for all products and situations, and multiple approaches and technologies are needed – that is, a layered approach works Increasingly, brands have ex- best. panded their budgets to confront both counterfeiting and diver- Each brand protection situation sion issues. In addition, compa- needs to be assessed individunies are being more proactive ally and on its own merit. The in applying anti-counterfeiting number and type of product technologies to their products, anti-counterfeiting technologies deployed should be based on the given situation and the goals of the brand owner. Anti-counterfeiting Technologies In terms of a layered approach, security solutions can be categorised into three basic types: • On-package based solutions • Serialisation (or track and trace) – including barcoding and RFID • Direct product testing Of these options, the most prevalent technology implemented and recommended is on-package

Labels and Packaging Innovation Asia • Feb 2017

Sun Chemical is a global ink manufacturer with an integrated brand protection business. Its expertise in packaging, printing and security, as well as its diverse brand protection product portfolio and presence around the world, make it a good fit to help resolve counterfeiting issues on packaging and electronic devices for any multinational brand.

based solutions. Direct product testing is the least used anticounterfeiting method. Serialisation refers to the process of identifying and tracking at the unit level using a number specific to each unit. The number may be printed as an alphanumeric be integrated into existing processes, a Covert solutions are invisible features code or a data matrix. rapid yes/no determination for in-field that are added for brand owner veriTrack and trace is another method that processes data often in real time, as an item moves through the supply chain. Track and trace requires expensive read-

ers, scanners, databases and personnel. Tracing is frequently used to find an item in case a recall is needed or to identifya product’s history in the event of a counterfeiting incident. Direct product testing refers to the use of laboratory or field analytical techniques to determine product authenticity by chemical and/or physical analysis methods. Common analysis methods can include, but are certainly not limited to, near-infrared (NIR), raman spectroscopy, colorimetry tests, UV-visible spectroscopy and various chromatography methods. The most cost-effective and successful security solution is an on-package approach. There are many benefits to using this kind of approach, including ease of implementation, the ability to

users or customs officials and its low cost.

For an on-package based solution, the sub options can include a combination of overt and covert technologies. Sun Chemical has a range of overt, covert and semi-covert security features that can be supplied as printing inks or be incorporated covertly into the packaging. Covert solutions offer increased security compared to overt solutions and are viewed as the second line of defence. Sun Chemical’s range of overt, covert and semi-covert solutions include: SunShift® overt solutions, SunGuard® semi-covert solutions and SunLock® covert solutions. Overt solutions are visible features that are added for consumer verification and do not require detection devices. They can include holograms, inks that change colour with viewing angle, metachromic inks that change colour based on the light source and thermochromic inks that change colour based on temperature.

fication. Covert solutions will contain some form of taggant, or chemical marker that is only visible or detectable through a detection device. These devices range from simple laser pens to more sophisticated hand-held readers capable of detecting unique taggant signatures.

Semi-covert solutions are concealed brand protection products and are only detected through a simple reading device and as such, offer security solutions that are extremely cost effective. Sun Chemical’s SunGuard solutions include ultra violet, infra-red and visible responsive inks. UV fluorescent inks are invisible in daylight but exhibit distinct fluorescent shades on exposure to UV light. There is also a range of IR responsive inks, including Apollo and Orion, with readers capable of detecting up to four taggant signatures. Multi-taggant detection offers the ability to check for counterfeit and diversion if the wrong taggant signature/label is found in a different geography than expected i.e. taggant one is for Europe, taggant two is for Asia, taggant three for USA.

Labels and Packaging Innovation Asia • Feb 2017

20 use these inks without having to adjust or replace any press equipment or process lines, as the products are supplied as standard inks suitable for all singlepass applications, which makes security a realistic option for all brand owners.

The highest level of brand protection is covert solutions. Sun Chemical’s SunLock range of anti-counterfeiting products are only detected through a sophisticated reading device and as such, offer high level security solutions that are extremely robust and offer dedicated customer codes and unique authentication. One of the most sophisticated anticounterfeiting measures available for packaging includes the SunLock Verigard technology. This offers a lockand-key approach to securing and authenticating brand packaging and valuable documents. Using machinereadable taggants and reading devices available only from Sun Chemical is a highly effective system of covert marking and verification, for both visible and hidden ink applications. The SunLock range also includes Microtag technology capable of reading through packaging as well as a selection of forensic markers, which are only added at parts per million and cannot be detected by handheld devices. Forensic markers can only be detected by laboratory analysis, which plays an important role in proving authenticity of products in courtroom situations. Sun Chemical’s security products and the technology it provides have been used in passports, tax stamps, postal stamps, product labels and embedded into plastic parts as well as many other product areas. Sun Chemical products have also been successful in protecting pharmaceuticals, electronic devices and food & beverage products for a number of years. Highly flexible brand protection security solutions are made possible through technologies that are incorporated into the ink. Packaging printers are able to

Evaluating At-Risk Products and Taking Action Increasingly, companies are employing in-house experts or teams of experts to handle anti-counterfeiting efforts. These experts evaluate the risk exposure of a firm’s individual brand and overall product portfolio. For example, security teams at a pharmaceutical firm might ask some of the following questions about a new medicine: • How will the product be priced? • If it’s a high value product could it become a target for counterfeiting? • Has this type/class of product been counterfeited before? If so, this might mean there is an established supply channel that can be utilised by counterfeiters. • If a product is not yet marketed, where will the product first be introduced? (Europe, USA, or Asia.)

Products that are identified by experts/ security teams as “potential high risk” are usually those that are expensive or high volume, or that have some type of inherent vulnerability. Based on this type of situation assessment the appropriate anti-counterfeiting technology and strategy can be selected and deployed. Conclusion All of Sun Chemical’s brand protection technologies can be applied directly to paper, plastic, metal, or foil by either printing or incorporation directly into a product at relatively low cost and in some cases require a small- sized reader. All of Sun Chemical’s materials are manufactured onsite in secure facilities. Additionally, all of Sun Chemical’s solutions are designed to have little or no impact on existing manufacturing processes to allow rapid and seamless integration into any customer supply chain.

For more information on Sun Chemical’s brand protection visit www.sunchemical.com/anticounterfeiting

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Labels and Packaging Innovation Asia • Feb 2017

HP INC. DRIVES CONTINU WITH LABELS AND PACK HP announces commercial availability of HP Indigo Pack Ready Coating and HP Bulk Solvent Ink System

HP Inc. announced new worldwide customer installations of the HP Indigo 20000 Digital Press. The press boasts an installed base that has more than doubled since drupa 2016 and now stretches across six continents, demonstrating HP’s pivotal role in driving global digital adoption with leading labels and packaging converters. HP also announced commercial availability of innovative packaging solutions unveiled at drupa 2016, HP Indigo Pack Ready Coating and the HP Bulk Solvent Ink System.

Helping flexible packaging converters address high-performance packaging applications, such as retort pouches, Pack Ready Coating is the first commerciallyavailable solution from the HP Indigo Pack Ready ecosystem. Additionally, original equipment manufacturers (OEMs) can now leverage the HP Bulk Solvent Ink System to develop printers for the coding and marking sector, with the new system offering superior print quality, low cost per copy and minimal user intervention

in high-volume production environments. “Steady demand for customized, shortrun packaging is driving a paradigm shift in the packaging industry, and converters are seeking solutions to maintain profitability in the face of change,” said Alon Bar-Shany, general manager, Indigo division, HP Inc. “Leading converters worldwide are turning to HP’s proven digital labels and packaging printing portfolio, including the HP Indigo 20000 and end-to-end solutions like Pack Ready Coating and the HP Bulk Solvent Ink System, to not only adapt, but thrive in today’s packaging market.” Leading Converters Worldwide Choose the HP Indigo 20000 Alabama-based ColorMasters, an innovative flexible packaging converter serving the consumer packaged goods (CPG) market for 30 years, recently installed an HP Indigo 20000 Digital Press. The company is using the press to provide high-quality, high-performance packaging to food and beverage brands, with a focus on meeting the demanding delivery requirements of today’s retail environments.

Labels and Packaging Innovation Asia • Feb 2017

ED DIGITAL ADOPTION AGING CONVERTERS “ColorMasters’ clients now require customized, smaller-quantity packaging with faster speed-to-market, which is challenging to deliver efficiently and costeffectively with our legacy equipment,” said Mark Pfeiffer, sales director, ColorMasters LLC. “The HP Indigo 20000 Digital Press offers increased ease of use with ‘art file-to-print’ capabilities and will allow us to improve margins with reduced waste and makeready, while opening up new high-value application opportunities.” Other recent HP Indigo 20000 customer installations include: • Japan-based Seikou,one of the largest flexible packaging converters in the region, installed its third HP Indigo 20000. The company is leveraging the press to continue addressing demands for high print quality, competitive pricing, short-runs and fast turnarounds, as well as to expand capabilities and capacity to tackle new market opportunities. • China-based Green Love, a prominent candy manufacturer, installed the country’s first HP Indigo 20000 Digital Press, bringing previously outsourced customized candy packaging production in-house. The company is also looking to use the benefits of digital technology to evolve candy packaging into an advertising opportunity, which represents enormous market potential with its customer base. • Mexico-based Nanogruppe, an international leader in flexible packaging for the food and medical industries, acquired an HP Indigo 20000 to address a range of challenges, including the ability to quickly test and launch new products, reduce substrate inventory, as well as enhance versioning capabilities such as localization. The company also has its sights set on business expansion into North and South America. • South Africa-based REN-FORM, a 25 year old commercial print house, acquired the first HP Indigo 20000 in Sub Sahara Africa for their REN-FLEX Flexible

Packaging Division to expand their offering for specialized labels including in-mold labels, personalized branding and flexible packaging. These customers, among others, are leveraging the HP Indigo 20000 Digital Press to produce a wider variety of labels and packaging applications while also shifting production timelines from weeks to days with just-in-time delivery in the exact quantities needed. The press also enables an expanded color gamut, automated color matching, as well as One Shot Technology for consistent, highquality results. Packaging solutions unveiled at drupa 2016 now commercially available HP is announcing commercial availability of HP Indigo Pack Ready Coating, the first commercially available solution from the HP Indigo Pack Ready ecosystem, which enables HP indigo printed and laminated material to support high-performance flexible packaging applications such as retort pouches. Retort pouches, used to package heat-treated food, are the fastestgrowing application in flexible packaging industry, and are now addressable with digital printing technology for the first time with Pack Ready Coating. “We began evaluating HP Indigo Pack Ready Coating several months ago, and

were most interested in how the new technology could help us deliver more innovative high-performance applications as well as reduce time-to-market for our customers,” said Othmar Wohlhauser, chief technology officer, Wipf AG. “Our customers are already impressed with the performance of the digitally-printed retort pouches, and we truly believe that the new Pack Ready Coating technology – in combination with our existing HP Indigo 20000 – is a true game-changer for the industry.” Also now commercially available, the new HP Bulk Solvent Ink System leverages reliable HP Thermal Inkjet 2.5 Printhead Technology for high-volume industrial coding and marking applications for packaging, providing clear, legible smallcharacter printing. The HP Bulk Solvent Ink System features a new easy-to-use print cartridge and a 400-ml ink cartridge for a maintenance-free, high-uptime production environment with lower total cost of ownership. The modular system, proven components, reference documentation and engineering support, enable HP OEM customers to develop printers for the coding and marking sector with increased design flexibility, shorter time to market and a lower investment. HP collaborated with Inc.jet and HSA Systems to develop the new HP Bulk Solvent Ink System.

Labels and Packaging Innovation Asia • Feb 2017

Scalability is one of the company’s strengths QuadTech India has relocated to a larger, modern facility located in Gandhinagar, Gujarat, India. Steady growth of the print market in India and southeast Asia have sparked increasing interest in QuadTech’s control technology solutions, prompting a need for expanded and more functional facilities.

hard work and dedication of QuadTech management, their presence in India will continue to grow. On behalf of everyone at Manugraph, we wish them all success.” Another special guest on-hand at the celebration was Mr. Bharat Shah, Chairman & Managing Director of flexible packaging press manufacturer, Pelican. Mr. Shah commented, “QuadTech has seen great success in India, and I encourage them to keep it up! The team at QuadTech is doing an excellent job, in terms of quality, service, support—every aspect. Of all of our vendors, QuadTech is a most preferred supplier and very easy to deal with. We consider them to be more than just a supplier, but a true partner in meeting our customers’ needs.” Karl Fritchen, President of QuadTech, also comments on the event: “It was truly an honor to share this inauguration with business associates, employees and their beautiful families! We are truly thankful to everyone and firmly believe our team is well-positioned to serve the needs of our customers, to help them grow their businesses and become more profitable.”

Hemant Desai, General Manager of Operations and Sales for QuadTech India, comments: “This move and expansion is a large step forward in better serving our customers. By creating a space that is both welcoming and functional, we intend to be better equipped to demonstrate QuadTech print technology solutions. We are also very excited to add local assembly capabilities and a local 24/7 Help Desk team to continue growing and extending our service capabilities.” Among the distinguished guests at the office inauguration was Mr. Pradeep Shah, Managing Director of web offset press manufacturer, Manugraph. “I am sure,” said Mr. Shah, “that through the

L-R: Vince Balistrieri, QuadTech Vice President of Operations; Hemant Desai, QuadTech India General Manager of Operations and Sales; Pradeep Shah, Managing Director of Manugraph; Karl Fritchen, President of QuadTech.

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Labels and Packaging Innovation Asia • Feb 2017

Say yes to 98% of commercial jobs, produced cost-effectively with no compromise on quality or media range Introducing the latest ground-breaking innovations from HP Indigo. Faster, smarter and more profitable, this new line-up is changing the rules of the game. It includes the HP Indigo 5900 and 7900 digital presses, as well as the B2/29 inch HP Indigo 12000 Digital Press - all you would expect from an Indigo press, but in a wider format. It’s a game-changing portfolio that’s redefining what’s possible with print. With thousands of digital sheetfed presses in operation, as well as partnerships with leading vendors for end-to-end solutions, HP Indigo is the proven choice for profitable growth. Find out more at hp.com/go/indigo Contact person: Edcent Chan +65 9862 6092, email: edcent.chan@hp.com

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Labels and Packaging Innovation Asia • Feb 2017

NEW MINI DIGITAL LABEL PRESS ARRIVES, HEADED FOR AUSPACK Screen GP Managing Director is delighted with the early test runs on his new Truepress Jet L250AQ digital label machine. The futuristic-looking device is now installed at Screen’s Macquarie Park, NSW showroom where both reseller Jet Technologies and Screen personnel have been putting it through its paces prior to official roll-out. Label printers can get their first look at the L250AQ when Jet Technologies takes the new press to Auspack, Australasia’s leading processing and packaging exhibition held March 7 to 10, at Sydney Showground, Sydney Olympic Park.” “Our first priority is to test a wide variety of self-adhesive stocks and come up with a recommended list. The L250AQ uses aqueous inks so we must make sure labelstock is compatible. So far we have printed outstanding results on paper, PET, PP, silver PET film and continue to test others,” says Scott. He adds: “The machine came outof-the-box and quickly ramped up into production; it’s very simple and intuitive to operate with a print interface that takes files directly from Illustrator etcetera. Colours are really vibrant and fine text, barcodes and QR codes are rendered very precisely due to the 1600dpi resolution and fine 1.8 picolitre ink droplet size.” Screen’s L250AQ is a CMYK – only

device but customers wanting white ink and other colours can look at the bigger L350UV at Jet Technologies’ Roseberry, NSW headquarters. Scott says: “The L250AQ is ideal for printing pre-kiss cut label stocks, which now come in a variety of shapes. This saves the printer from investing in rotary die-cutters. The best part is the low investment price, starting at below

$100,000. It is fully backed by Screen GP service and is very well built, with proper unwind/rewind and web tension control. Software will even calculate the exact cost-per-label produced.” Demonstrations can be booked both through either Jet Technologies or Screen GP. Jet Technologies Auspack stand is 475 at the far end of the Sydney Showground main hall.

Screen Managing Director Peter Scott with the newly-arrived Truepress Jet L250AQ digital label press.

Labels and Packaging Innovation Asia • Feb 2017

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Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

Gaining Market Share in a Difficult Economy: The problem with relationships In the B2B world, the relationship between the customer and the vendor, and more specifically, the vendor's sales person, can be of utmost importance.

by Dave Kahle

For years, this mode of operation was acceptable. In a growing economy, most of the customers grew as well, and all the sales person had to do was show up and he'd expect a certain percentage of the business. Life was good, and the job was easy. Now, however, most of the customers aren't growing, and most sales territories are down. Many of those same customers are struggling to stay profitable. The sales person's market, defined as the people with whom he/ she has positive business relationships, has shrunk. In many sales territories, if the sales territory is going to grow, or at least gain market share, the sales person has to look outside of his current relationships. It doesn't take long in the business to understand that if the customer dislikes you, he is rarely going to see you. And if he does know you and trust you, he is more likely to do business with you. Creating positive business relationships with all of your customers and prospects is, then, a fundamental step in the path toward success for any B2B sales person. Having said that, the existence of positive business relationships is one of the primary hindrances to success for the typical field sales person. I know that seems like a contradiction, but let's dissect how this works. See if this doesn't sound familiar. The typical field sales person, when presented with a sales territory, naturally

attempts to see as many people as possible, and sets about building relationships with some of them. Since he typically has more accounts than he can effectively handle, he naturally tends to spend time with those with whom he has some affinity. He likes those customers who like him, and he spends more and more time with those with whom the relationship is easy and natural. Over a few years, these relationships become solidified, and the sales person is content to work with that set of people with whom he gets along. Given the choice of making a cold call on a prospect, and visiting an existing relationship, the natural inclination is to go where it is easiest. Relationships coalesce, and the sales person develops routines based on them.

Sales people, who became comfortable calling on the people who liked them, are now faced with an uncomfortable prospect: In order to gain market share, they must go where the market is. And, the market is bigger outside of their relationships than inside of them. If they are going to grow their sales, and their income, they must reach out beyond their current relationships, and call on people who don't know them. Unfortunately, many are hampered by their existing relationships. They have invested so much time in some customers, who frankly, aren't worth it, that they can not extricate themselves and devote the time and energy to creating new relationships and new customers. Their existing relationships are the greatest hindrance to their success.

Labels and Packaging Innovation Asia • Feb 2017

Some Solutions Ultimately, there must be a change in the sales person's routines. He has to spend less time with those of his current customers who are struggling or of smaller volume, and more time with customers who offer greater potential. But changing established routines is an arduous task that requires, in most cases, both management intervention as well as willing sales people. The starting point is for sales management to create specific expectations, measurements, and rewards and consequences for the sales people. It's no longer effective to announce, “We need more new customers, guys” and think that will get results. Changed behavior requires specific expectations, something like “One new customer per month, for the next 12 months.” It requires regular measurement and mid-term corrections. Management should be meeting with every sales person, every month, and measuring progress on the expectations. There should be both rewards as well as consequences. For example, double commissions for the first six months of a new customer's purchases will light a fire under most sales people, especially when coupled with a consequence like removing some current accounts from the sales person's territory. As a distributor sales person, my territory was cut every year. I started out with responsibility for 77 accounts, and ended up with a territory of just 17. My sales grew from nothing to over $5 Million a year. Each time my territory was cut, my business grew. I would not have done that on my own. I would never have volunteered to give up 80% of my customers, but, in retrospect, I'm glad my manager had the courage and conviction to do it. Once the expectations are created, the measurements put into place, the consequences and rewards fixed and articulated, then management needs to educate the sales people in the best practices of creating new relationships. Some are absolutely unsure of how to make a cold call, and most have totally unrealistic expectations. That's where training and education come in. You can't expect people to do something if they have never been educated in how to do it. Having said all that, you cannot realistically expect every relationship-oriented sales person to change his routines and excel at the new expectations. For those who don't seem to be able to make the transition, you'll have to decide whether they are profitable with their base of customers and reduced sales volume, or whether it may be wiser to find someone new and more trainable. Don't let their relationships hinder your business.

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Labels and Packaging Innovation Asia • Feb 2017

The Secret to Award Winning Success iMSGlobal emerged the biggest winner at the inaugural competition, ORIS Flex Pack Awards. The company’s partnership with CGS has been instrumental in its international journey to the forefront of packaging design and branding. By Sha Jumari. The Business Company: iMSGroup Australia Pty Ltd (iMSGlobal) Industry: Packaging Branding and Design Headquarters: Australia Website: http://www.imsgroup.com.au/ The Challenge - Improve the range of proofing and mockup solutions across all operations - Push boundaries in creative brand packaging to continue to meet client satisfaction standards - Update and maintain a solid platform of operations to remain competitive The Solution CGS ORIS Proofing Solution consisting of: - ORIS Flex Pack // Web software - Roland Versacamm VS-300i The Results - iMSGlobal beat entries from all over the world to win five out of 12 awards at the inaugural Flex Pack // Web Awards - Ability to deliver a consistent product and exceed client expectations with a powerful costeffective colour management solution - Maximum level of creative and innovation facilitated by a greater level of flexibility for substrates At Drupa 2016, CGS Publishing Technologies recognised the winners of its first ORIS Flex Pack Awards. The competition acknowledged the creativity of current customers of the ORIS Flex Pack // Web system, and awarded 12 winning entries across four categories: Flexible Packaging, Carton Printing, Labels and Specialty Packaging. One of the big winners of the competition was iMSGroup Australia

Pty Ltd (iMSGlobal), which surpassed dozens of Flex Pack // Web user from across the globe to take home five out of the 12 awards meted out. “Winning five awards was a tremendous achievement for our team. We work hard to meet the needs and demands of our clients and winning these categories is a real testament to the quality of the work we produce. CGS’s ORIS Flex Pack // Web system gives us cuttingedge mock-up and packaging proof

capability, so our clients can really see and experience their brand coming to life,” said Andrew Gale, technical director, iMSGlobal. iMS is a global packaging and POS graphic design and production full service agency. The Australian headquartered company has ten offices in eight countries across Europe and Asia Pacific. In Asia Pacific, iMS is located in the major cities of Sydney, Melbourne, Singapore, Shanghai and Mumbai.

“When we found out that iMS won so many awards at our first Flex Pack // Web competition, it didn’t come as a surprise. The entries submitted by the iMS operational units were not only high quality but complex too. It goes to show the level of creativity that the company possesses,” said Christoph Thommessen, sales director for Asia Pacific, CGS. Bringing Brands to Life Working in collaboration with their clients’ agencies and print vendors, the iMS group aims to provide a holistic, end-to-end service for brand management teams and address every stage of the artwork prepress, colour and print management process. The brands iMS generally represents are those in the FMCG space. “Many of our clients view us as their brand guardians, and this is a role we take very seriously. Our goal is to ensure that their brand is always showcased in the best, most innovative and most creative way, so the solutions we offer must always be exceptional,” said Gale. The company prides itself in adopting and investing in new, leading-edge technology. For iMS, it was essential to be updated with a solid and competitive platform of operations to consistently meet client satisfaction. “We regularly review all of our functions to ensure we continue to push boundaries. We are always seeking to improve the range of proofing and mock-up solutions that we engage across our operations,” said Gale. “As we were expanding rapidly, we had the opportunity to invest in

new technology and establish a new frontier. The time was ripe to explore the options available in the market that can improve our current range of platforms.” As part of the search and upon review of its current systems, the company pinpointed a number of requirements. It required a progressive colour management solution that is cost effective and can create value for its clients. There was also a need for a solution that has the ability to print onto a wide range of base materials, and can provide accurate samples of likely commercial print run outcomes. iMS found the answer in the ORIS Flex Pack // Web system. The solution consists of the ORIS Flex Pack // Web software and the Roland Versacamm VSi UV printing system. The ORIS Edge Worldwide, the ORIS Flex Pack // Web system has 274 installations. The solution has install bases across the whole production chain, ranging from design agencies, brand owners, mock-

up producers, prepress companies to printers. Amongst the printers are flexo, offset and gravure printers and even metal can printers. The ORIS Flex Pack // Web system has firmly established itself in the market when it comes to producing highly accurate packaging proofs and mockups. The unique solution leverages 4D colour management technology and specially developed XG inks, which includes orange and green to offer up a wide gamut to cover almost all spot colours. “iMS already has and still retains other colour management and proofing solutions which we continue to operate across our facilities. However, for a high quality and colour accurate outcome we channel that work through the CGS solution,” Gale added. From Left - David Yates (Brand Guardian _ Proofing Manager), Darren Marshall (Operations Manager) , Andrew Gale (Technical Director)

Labels and Packaging Innovation Asia • Feb 2017

32 The Flex Pack // Web Software includes a packaging-specific spot colour management, which can also support CxF/4 spectral data allowing for perfect spot colour overprints. Furthermore, the software offers integrated soft proofing, proof certification and halftone support. Flex Pack // Web allows for colour precision and accuracy for mock-ups and proofs. The key to the colour precision is the ORIS broad transfer media portfolio, which can be printed upon and then transferred to any substrate common in packaging, including metal.

s i s w S Theri ginal. O

“The combination of quality staff and training made the CGS colour management solution a powerful cost-effective option that delivers a consistent product,” said Gale. “Coupled with the correct maintenance program and procedures, the CGS solution delivers a greater level of flexibility for generating folding carton, labels, shrink sleeves and TRUE proofs on actual substrate.” The software builds on Roland’s native firmware, with all printer features such as multi-pass, print and cut or overprint, are supported and efficiently used for the application. The Roland printer is equipped with a built-in cutting feature so that even short runs of adhesive labels can economically be produced. The hardware has been customised with several components developed by CGS, like a pre-heater, add-on dryers or special media feed systems. Amongst the available hardware options are also custom laminators, punchers and register units.

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Expanding Footprint with Innovation Moving forward, the iMSGlobal team have big plans to spread its international footprint. The company sees itself continue to open offices in Europe, North & South America and open more offices in the Asia Pacific region. “Our operational model is modular and is dependent upon servicing client needs in each location. However, a fundamental part of our modular solution is the installation of the CGS technology in all of our proposed new office locations. At Drupa 2016, our team spent some time investigating other solutions, but so far none has been able to match the technical support and direction that the CGS team advocates,” said Gale. To date, iMS has installations of the ORIS Flex Pack // Web solution, located in all of its Asia Pacific bases. “The CGS team have been very supportive of our challenges in pushing boundaries and have worked diligently with us to ensure all of our people are trained to the highest level, that our installations were completed efficiently, within deadline and on budget and they continue to provide after sales support at the highest level. We would like to express our appreciation to them for that continued support,” Gale continued. Christoph Thommessen, sales director for Asia Pacific, CGS concluded: “We’re extremely proud that iMS have chosen our solution to support them in their demanding journey to remain as leading brand management experts and specialists. We look forward to continuing our partnership with them as the iMS family grows even bigger throughout the globe.”

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Labels and Packaging Innovation Asia • Feb 2017

Corrugated Packaging in Asia to continue growth over next five years In its new report, Smithers Pira examines the key trends affecting the corrugated packaging sector, which is set to suffer from a combination of factors between 2016 and 2021

The ongoing penetration of internet shopping into consumer behaviour is seeding a spate of innovation in the corrugated market, with companies taking on the challenge of what they term ‘frustration-free’ packaging; as well as corrugated producers designing clever ways of ensuring the safe transportation of goods via the postal service to reduce the cost of delivery by courier and enable easy returns. Cost will remain the core motivator for changes in the corrugated packaging industry – and this will not be restricted to raw material production alone – with a new emphasis on the impact electricity prices can have on production facilities. There are also positive developments for the corrugated industry, such as a recent study of the use of rigid plastic containers (RPCs) in tomato delivery in Mexico, which shows that corrugated board can be far more cost-effective, despite the re-usability of RPCs.

According to Smithers Pira’s latest report “The Future of Global Corrugated Packaging to 2021”, Asia’s corrugated packaging market share is expected to increase over the next five years. In 2009, Asia’s market share grew from just over 40% to over 46% in 2015. This is likely to continue over the medium term with the region accounting for more than half of the global market by 2021.

than two metres wide and slower than 80 metres/minute. Meanwhile, global growth in demand for corrugated board packaging is showing signs of a slowdown. For 2009–15, volume consumption of corrugated board grew on average by 4.3% annually but this is expected to decrease to 3.6% annually in 2016– 2021.

There is a high growth in demand for electrical goods, especially consumer electronics, as more are being packed in lightweight micro- and fine-flute corrugated configurations. There is also a slowdown in demand for paper products coupled, with a trend to lighter weight boards that will see an erosion of growth in this market sector. Growth prospects are measurable by anticipated percentage growth in demand for board, net incremental requirement for board to satisfy market needs, and changes in market share of the various applications.

The report stipulated that this may be a result of the Chinese government embarking on a programme of mill closures to rid the market of outdated, inefficient paper machines. This initiative will target over 8 million tonnes of capacity across all paper and board products, and focuses on linerboard and fluting machines less

In its report, it states the actual consumption of corrugated board packaging by end users totalled 128.6 million tonnes in 2015, worth over $222 billion to converters. Growth rates having dropped from 7.4% between 2009 and 2010, as the industry came out of the global recession, to just 3.6% from 2014 to 2015.

The highest percentage growth in demand for corrugated board between 2016 and 2021 is expected to occur in the electrical goods industry, while the largest net incremental demand will be in the processed food market as this has the highest base, and this segment will also see the most significant gain in market share over the forecast period.

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Labels and Packaging Innovation Asia • Feb 2017

The complex and di industry in Europe A unique, in-depth profile of the complex and diversified label industry in Europe is provided twice yearly to its members by the international label association FINAT. The aptly-named FINAT RADAR brings together focussed research and analysis, conducted by market research company LPC Inc, on factors in the current marketplace that are impacting the label supply chain, from raw material suppliers to label converters and customers of the industry. The recently published sixth edition of FINAT RADAR focused specifically on the crucial – and fast-changing – viewpoint of label end users. A new definition for ‘label print’ FINAT’s role as a professional association centres on narrow-web print, and that definition has expanded dramatically in recent years. Today, narrow-web label converters are adding to their repertoire, based on selfadhesive labels, other popular options – both to enhance their status with their end-user customers, and to create new business. These additional options – sleeve labels, flexible packaging, and in-mould labels – are, of course, milestones in the ongoing development of today’s packaging industry. Digital directions FINAT President Thomas Hagmaier adds another option highlighted by the latest FINAT RADAR: “The tremendous leaps that have been made in the digital printing arena are, of course, bringing flexibility for high-quality short-run print to the label industry too, and brand owners indicated they expect to procure 5% more digital print solutions in the coming year. This is a reflection of the trend we are seeing to reducing the size of label print runs for just-in-time

delivery, increased multi-versioning, and, of course the current fashion for personalisation.” Self-adhesive labels still lead the field “In terms of printed label output, over two-thirds of brand owners surveyed, indicated that they would not migrate away from self-adhesive decoration to another technology in the coming year – evidence that gives us cause to believe that our self-adhesive labels are still versatile, top performers in

today’s complex market, and that there is some quietening-down in the market expansion of the new technologies”, comments Mr Hagmaier. Overall, brand owners surveyed indicated their expectation that total demand for labels in 2017 would increase by over 3% – a slight decrease on 2016 expectations, but still an indicator of a strong and established business sector. Western European label converters continue to claim the largest share of the market, but over a third of brand

versified label

owners when it comes to enhancing sustainability awareness – a prime concern in the entire packaging market -- and we are deeply committed to making the self-adhesive label an environmentally-friendly option. Label release liner, used to apply self-adhesive labels, constitutes a high-value waste stream that can, and should, be very successfully re-used in cradle-to-cradle recycling of papers and PET/PP film.”

owners indicated that they are looking at sourcing labels from other areas – mostly from Eastern Europe. Sustainability – challenges and opportunities Thomas Hagmaier continues: “Although the answers to questions such as purchasing behaviour, loyalty to label vendors, and sourcing projections are fairly straightforward, we have noticed that there is still considerable work for FINAT to do with the brand

Label converters are generally physically isolated from the actual label application point, where spent release liner joins the waste stream – and FINAT is actively seeking an answer to stimulate the development of practical, regular collection systems for used release liner and other label waste from brand owners and packer-fillers. Almost 50% of end users surveyed for FINAT RADAR said they are NOT aware of currently-available recycling options for label release liner, and over 66% are NOT currently engaged in recycling liner waste – primarily because of the complexity of the surrounding logistics

of collection/ transport to a recycling facility. FINAT’s recent major release liner recycling fact-finding study, commissioned to market researchers AWA Alexander Watson Associates, records current practice in the ten largest EU member states in terms of waste management and recycling legislation, extant barriers to recycling, available end-of-life solutions, and an understanding of the breakdown between recycling, landfill and incineration of liner. This issue of FINAT RADAR underlines the need to educate the entire value chain about conducting economically viable spent liner recycling – an option which actually exists today. As an in-depth, reliable portrait of current status in the label industry, FINAT RADAR is now recognised by members as a valuable complement to the association’s extensive portfolio of industry-standard technical publications and its programme of annual events

Labels and Packaging Innovation Asia • Feb 2017

HP PageWide: GeorgiaPacific Deal Revealed; Corrugated Print Systems Ramping Up Corrugated packaging protects effectively, presents handsomely, and succeeds environmentally. What’s not to like or to give credit where due? • HP placed the first T-Series presses for commercial printing, HP T300 in 2009 and HP T200 in 2010. Each is CMYK and based on 1,200 nozzle-perinch thermal inkjet heads. • The print quality, productivity, and media range of these presses, and of the T400 (2011), drove their adoption for books, catalogs, and other highvolume commercial printing. • In 2014, HP announced a simplex version, T400S, to print corrugated liner. The first unit was placed at Obaly Morava in Czech Republic, and the second at DS Smith (UK).

HP’s PageWide Web Press division revealed this week that Georgia Pacific will be the first corrugated company in the Americas to install the HP PageWide T1100S Press, the division’s 110" high speed inkjet web for printing corrugated liner. Details of the deal are unknown, except that the company will install the giant press at a U.S. site by the end of 2017. This development, plus a recent event that HP held for corrugated prospects, spurred InfoTrends to look again at HP and its single-pass inkjet presses, namely ones that use stationary CMYK printheads to print wide webs at high speed. The corrugated customer event with managers of box plants and related

enterprises in the audience was a good place to catch up with HP’s recent offerings for this market, so we’ll offer some key takeaways from it here. First, we note that catching up really is required, because a lot has happened in single-pass corrugated printing by HP printers in just the past two years. The printers are the HP PageWide T-Series presses that got their start in commercial printing, but they now include two simplex models (T400S, T1100S) that are dedicated to printing corrugated liner media (i.e., the paper layer that is later fed into a corrugator to form corrugated board). For readers not familiar with HP PageWide presses for corrugated, here’s a capsule history:

• In early 2015, HP revealed its partnership with KBA for a 110" printer for corrugated liner media, HP T1100S. DS Smith was named the first customer for this device. • At drupa 2016, HP described a “PageWide C500” press, its first wide format single-pass unit for printing fully formed corrugated board media, with 2018 availability. • Also during 2016, there were three more sales of T1100S (Ghelfi in Italy, Christiansen in Germany, and Georgia Pacific in USA) and one T400S sale to a customer in Asia (to be announced in the coming weeks). In a key way, there’s great inventiveness in this history—the HP PageWide team pioneered the use of color inkjet to print corrugated liner in single-pass digital

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Labels and Packaging Innovation Asia • Feb 2017

Answer your brand customer demands profitably with HP digital solutions for corrugated packaging and displays. Capitalize on market demand for short runs and versatility with HP digital solutions built to adapt to your workflow. The choice is yours. The HP Scitex 15000 Corrugated Press is the ideal platform for directto-corrugate applications. Designed for a flexible workflow that leaves room for diﬀerentiation, versioning and customization across your highvalue retail displays and boxes. HP PageWide Web Press T400S brings together the best of pre-print and digital for the first time. Designed to provide a powerful combination of best-in-class quality and productivity, including high volume versioning with ease, operational eﬀiciency and process simplification. Now is the time to go where analog can’t go in corrugated, so take the path to greater success with the right HP digital solution for your business. Find out more: hp.com/go/packaging

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Labels and Packaging Innovation Asia • Feb 2017

40 liner stock and, in 2018, through printing of finished board (“post printing”). In just a few years then, the PageWide division has built and marketed a print technology for commercial printing, then leveraged it to address an industrial application. In fairness, the CMYK T400S and T1100S use 1,200 nozzleper-inch thermal inkjet heads, not the 2,400 nozzle-per-inch “HDNA” (High Definition Nozzle Architecture) heads now found in HP PageWide presses for commercial printing.

presses, and so far HP is nearly alone in applying inkjet to this early stage of the corrugated manufacturing process. Regarding the T1100S, its printed rolls are a match for a full size corrugator, and so is its productivity, 1 million square meters or more in about 50 hours of operation. Actual production runs by the T1100S should begin soon,

since DS Smith has recently completed the first installation in Featherstone, UK. Leveraging a CP Technology The overall message is that HP’s PageWide press division now has a dedicated focus on corrugated graphics printing, first through digital pre-printing of

That said, the corrugated liner presses’ jetting heads have their own high nozzle redundancy and print fine graphics; they also benefit from the same bonding and priming agents as their alternates for commercial printing, enabling them to print on standard coated and uncoated liner media. Finally, the T1100S also uses a job management tool specifically for corrugated, Multi-lane Print Architecture (MLPA). This tool splits the web into multiple print lanes, so different

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Labels and Packaging Innovation Asia • Feb 2017

41 jobs with different box sizes and run lengths can be printed in the individual lanes, and multiple short runs can be queued and printed together, with no makeready in between jobs, all while a long run is printed in another lane. What It Looks Like Some of the developments at the PageWide Web Press Division are in keeping with basic HP strategies. First, there’s a still-developing portfolio of products for different types of users (e.g., T400S and T1100S now and C500 in 2018); if we include the automated, multi-pass inkjet flatbeds of HP Scitex (Israel), the larger HP has tools for everything from prototyping to POP displays to high-volume corrugated box production. The T-Series for corrugated also aims to give converters tools to upgrade packaging in terms of engagement and customization. A good example is the T-Series’ ability to print covert but scannable codes (“digital watermarks”) within printed graphics; the

consumer can scan the corrugated packaging with a smartphone and connect to digital content without ever seeing a QR or other code. Finally, the HP PageWide team is doing something we’ve seen before at HP Indigo, namely getting brand owners’ attention about digital printing for packaging and generating demand for a new and soon-to-beinfluential technology. Digital watermarks are scannable and cut out visible codes Given the productivity of the T400S and especially the T1100S, just a sprinkling of TSeries presses for liner media will soon surpass the annual output of all the multi-pass flatbeds that print corrugated board today. According to HP, that small base will soon be in place, with

three T1100S systems operating in Europe and the UK and one in the United States in 2017. HP says it expects the corrugated market’s adoption of digital pre-print to accelerate through 2018 and beyond.

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Labels and Packaging Innovation Asia • Feb 2017

Rukson modernization brings prepress in-house for complete solutions Navi Mumbai-based Rukson Packaging has undergone a major transformation from offset printer to becoming a complete packaging solutions provider. Recently, the company equipped its prepress unit with Esko's Kongsberg XE10 sample maker and Esko’s prepress workflow. Rukson specializes in met-pet folding box cartons and its product mix includes a large share of cartons for the pharmaceutical segment.

requirements from design to approval which helps brand owner teams to address marketplace demands,” says Punjabi.

“Over a period, our client base has expanded in the pharma and FMCG segments. The adoption of Esko hardware and software solutions is an attempt to enhance our efficiency in prepress in order to drive our growth in line with the evolving demands of the consumer product companies,” says Kishin Punjabi, director at Rukson Packaging.

The Kongsberg XE10 sample maker is used as a digital tool for precisely cutting blankets that are used for spot varnishing as well. The Kongsberg XE10 is a small-format digital cutting and creasing sample making table that provides fast, high-quality samples for short-run production of folding cartons. Referring to its additional application for carton production, Punjabi states, “The majority of our jobs require spot UV finishes. With the Kongsberg sample maker, we can have the partial cuts for spot varnishing blankets faster, which help us to have a better production rate. Diversification is important for us; the packaging needs to be attractive in the retail store to grab consumers’ attention.

Going forward in the expansion, Rukson plans to extend its customer base in other segments, including FMCG. “To reach out to a wider client base, we develop and supply samples to brand owners, in order to acquire larger volumes of printing and converting. Esko is undoubtedly the leader in its space and Kongsberg is the best means to meet the design and prototyping

We spotted this need of brand owners

and proposed that Rukson can help them in this area. Now we are in a position to meet these expectations with the aid of Esko’s ArtiosCAD and Kongsberg sample making table.” Rukson packaging also invested in Esko’s DeskPack, prepress editor software. This prepress software helps Rukson to prepare error-free files & move different jobs for printing quickly. DeskPack has functions like interactive trapping, remapping of Ink channels, quality control & white under print which comes handy during met-pet printing. Umesh Kagade, Channel Manager for Esko India says “Rukson packaging invested in Esko with an aim to diversify in FMCG & other segments. With Esko’s ArtiosCAD, Rukson Packaging is able to enter in new segments that demand innovative structural designs in cartons. They can now cater to customer demands of 4-5 design options with a physical mockup within couple of hours of receiving an enquiry. Today, any Brand owner wants out of the box design which will help them increase their sales. This is precisely what Rukson packaging aims to do with help of Esko’s solution”.

from left to right: Mr Gobind Panjabi (Director Rukson Packaging), Mr Kishan Panjabi (Director Rukson Packaging), Mr John Winderam (GM Esko) and Mr Umesh Kagade (Channel Manager Esko).

Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

Labels and Packaging Innovation Asia • Feb 2017

A Toast—and Another One— to the Genius of Corrugated Corrugated packaging protects effectively, presents handsomely, and succeeds environmentally. What’s not to like or to give credit where due? Lately, corrugated board for packaging has been attracting a lot of attention from the production angle thanks to the emergence of new solutions for printing directly on it or on the top liner that is laminated to it as a step in the converting process. But, corrugated’s other plusses for packaging have drawn notice of their own as new applications continue to show just how dependable and versatile a material it can be. For example, the Fibre Box Association (FBA) cites recent scientific research indicating that corrugated containers keep fruit fresher and safer to eat than reusable plastic containers (RPCs), an alternative to corrugated for shipping. The research, conducted in Europe, showed that corrugated was better than plastic at impeding the spread of microbes that spoil produce and make people sick. Scientists at the University of Bologna deliberately contaminated corrugated trays and RPCs with identical microorganisms, packed the containers

with washed and sterilized peaches, and waited. The results were striking. Transfer of microbes from container to contents occurred in both types of packaging, but with corrugated, it took place more slowly and with less harm to the fruit. Fruit in the plastic crates became contaminated to spoilage level 48 to 72 hours sooner than the fruit in the corrugated trays. The E.coli contamination level of the peaches stored at high temperatures in the corrugated trays never exceeded 25%, whereas almost all (95%) of the fruit in the RPCs became contaminated after 48 hours in the same conditions. The research underscores corrugated’s advantages both for food safety and for packaging efficiency, according to the FBA. “The ability of corrugated packaging to increase shelf-life could translate into significantly reduced shrink and potentially millions of dollars in savings for retailers,” said Dennis Colley, the group’s president and CEO.

Colley also is the executive director of the Corrugated Packaging Alliance (CPA), and in that capacity, he recently pushed back against a challenge to another of corrugated’s virtues: its environmental friendliness. He was reacting to a new study by IFCO, a supplier of reusable packaging solutions, which declared that RPCs are more environmentally sustainable than corrugated boxes in seven key categories. The study was based on a peerreviewed life cycle analysis (LCA) of the two types of containers. Stated in it are claims that compared with corrugated boxes for shipping fresh produce, RPCs produce 30% lower CO2 emissions; generate 85% less solid waste; consume 35% less energy; and create significantly smaller percentages of environmental pollution. Colley zeroed in on the data point about CO2. It is inaccurate, he said, because it is based on an outdated and incorrect baseline assumption of 15% recycled content for corrugated containers. The Corrugated Packaging Alliance maintains that because the actual average recycled content is about 50%, it gives corrugated a nearly 40% advantage over RPCs for CO2 emissions and global warming potential (GWP). The group expects to publish its own LCA for corrugated in October, its third such study. The one from 2014 reported a 32% reduction in GWP compared with the findings of the first corrugated industry LCA in 2009. According to the 2014 report, the good news included double-digit declines in indicators for eutrophication (a form of water pollution), respiratory problems, and fossil fuel depletion.

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Labels and Packaging Innovation Asia • Feb 2017

All the while, increasing amounts of corrugated have been entering the waste recovery stream for recycling. Tracking the progress is the American Forest & Paper Association (AF&PA), which says that the recovery of old corrugated containers (OCC) and

unbleached Kraft papers has been rising steadily since the 1990s. According to AF&PA, the U.S. Environmental Protection Agency (EPA) recognizes OCC recovery to be higher than any other material in the municipal waste stream.

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In 2015, the recovery rate stood at a record 92.9%: 31,326,000 tons of corrugated recovered or exported vs. an available supply of 33,715,000 tons of containerboard and unbleached Kraft. This represented an increase of 3.7 percentage points over 2014. In

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Labels and Packaging Innovation Asia • Feb 2017

46 1993, the recovery rate was 54.5%. AF&PA says that slightly more than half of the OCC recovered in 2015 was used to make new containerboard for more corrugated boxes. These included an average of 50% percent recycled material (as asserted in CPA’s response to the comparative LCA from IFCO). The rest went into boxboard for items like cereal packages or was exported. Corrugated’s rising reputation for ecofriendliness bodes well for growing its share of the packaging market. Technavio, a market research firm, notes that one reason for the increasing use of corrugated boxes is the fact that their paper can be recycled up to

seven times more than other packaging materials. While all of these metrics speak strongly in favor of corrugated as a packaging medium, they’re a bit dry, and they don’t hint at the creative uses to which the tried-and-true material is being put. But, examples of such applications aren’t difficult to find. Anyone who has ever dinged the frosting of a birthday cake on the trip home from the bakery knows that the average cake box is thin armor against accidental damage. Inno-Pak, a supplier of flexible plastic and rigid paperboard packaging to the grocery and food service industries, believes it

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has the answer: the Inno-Pak Visions Cake Carton, made of corrugated with a clear plastic window. The box is said to be durable, stackable, and capable of doing its job with zero damage to the baked goods inside. Like most corrugated boxes, the Inno-Pak Visions Cake Carton is square-cornered. But, no law says that corrugated containers must consist of nothing but 90º angles. At drupa, SCA Forest Products AB proved it by presenting Arcwise, a packaging concept for producing curved containers with conventional corrugated equipment. Arcwise packages ship flat for printing and diecutting in the usual ways. They achieve their distinctive curved look when erected and filled with product. SCA says that the rounded corners of the wraparound packaging gives it high stability and stacking strength as well as untapped design potential. What better way to salute the genius of corrugated than with a toast of the best beer in the world? That is the accolade that many aficionados have bestowed upon Westvleteren 12, a quadrupel-style Belgian ale brewed by a small community of Trappist monks at the Saint Sixtus Abbey in that country. The corrugated connection comes from the VPK Packaging Group, which designed and produced a new corrugated box specifically for transporting the precious—and highly breakable—bottles. Since beer lovers often travel from far and wide to obtain Westvleteren 12 at the source, the container had to be sturdy enough to protect the bottles— six to a box—on the long journeys home. VPK accomplishes this with corrugated inserts that reinforce the box and hold the bottles safely in place. The boxes, says VPK, are stackable, and their built-in handles make them easy to carry.

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Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

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Labels and Packaging Innovation Asia • Feb 2017

The Premiumisation of Cigarette Packaging in Indonesia Indonesia’s tobacco industry is undergoing dramatic changes as cigarette companies turn to premiumisation to stand out in a highly saturated market. By Sha Jumari.

include the ban of smoking in more public areas. Government and custom taxes will also rise; effective 1 January 2017, cigarette tax in Indonesia will be increased by an average of 10%. More packaging has graphical health warnings printed on. Today, 40% of packaging have health warnings, and this number is expected to increase to 75% by 2019. In addition, there is a behavioural change amongst smokers, especially with the younger generation. These factors contribute to the rising trend of premiumisation within Indonesia’s tobacco packaging industry. Premiumisation refers to the movement towards an increased value of a particular product. 2016 was dubbed the most affluent trend of premiumisation by Forbes magazine.

It comes at no surprise that Indonesia is known as ‘smoker’s paradise’. Indonesia makes up the largest percentage of cigarette consumption in Southeast Asia, at 51%. Indonesia has a population of about 240 million, and 70% of male adults are said to be smokers. 90% of the cigarette market is dominated by five major players; Sampoerna, Gudang Garam, Djarum, British American Tobacco, Nojorono. “‘Kretek’, or clove cigarettes, are the major tobacco type sold in Indonesia. The so-called ‘white’ cigarettes, such as Marlboro, takes up less than 10% of sales,” said Daryanto Winoto, printing and packaging consultant, Kreativindo Blue Ocean.

Winoto has spent over 20 years in the packaging industry. Now a consultant, Winoto focuses on cigarette packaging, which he spent 18 years of his career in. In his career span, he has witnessed significant changes to the Indonesian tobacco packaging industry. “Based on the Indonesian Cigarette Custom report released in October 2016, cigarette sales dropped about 1% in comparison with last year. That might not seem like much, but for the Indonesian market it can amount to a lot,” said Winoto. There are several factors attributing to the changes. For starters, the Indonesian government has imposed tighter anti-tobacco regulations, which

“Everyone wants to be successful in creating a product that is perceived as premium. Being premium meant that consumers would want to pay more for the quality that they get. This equals to higher margins for tobacco companies – that is the ultimate goal of premiumisation,” said Winoto. Premiumisation gives tobacco companies the opportunity to differentiate its product in an extremely saturated market: “At the moment there is a price war amongst tobacco companies in Indonesia. It has become increasingly difficult for cigarettes to be differentiated in the market. On top of that, expenses are increasing. Taxes are increasing, and costs such as food, transportation, labour are all on the rise,” Winoto continued. “The initial perception of quality is the key – this is premiumisation,” Winoto added. “In the case when cigarette prices get increased dramatically to Rp

Labels and Packaging Innovation Asia • Feb 2017

50,000,- per pack by the Government as was worried by cigarette companies a few months ago - then what should we do to justify the price change from the current price of less than Rp 20,000,- per pack ? Premiumisation in packaging, as what has already happened in other countries such as China, is one of the solutions in giving added values to compensate for the dramatic price change." Premiumisation can be conveyed the most easily and most immediately through packaging. A premiumisation technique include tactile, which is becoming recognised as an effective and unique communicative tool to customers at point-of-sale. Features such as velvet touch, soft touch, etching, rise and relief can be applied across the surface of the packaging to make the product more impactful and raise customer engagement. The look of the packaging such as intense metallics through the use of foil simulation inks can also give cigarette packaging the luxurious effect and adds on to the premium feel of the product. Using colours as a technique is effective, especially black. Black is often used to give the appearance of strength. Winoto added that all of the major cigarette companies in Indonesia have some sort of black packaging in the market. To meet the trends of premiumisation, Winoto predicted that rotogravure will continue to dominate Indonesia’s cigarette packaging production, along with flexo processes: “Flexo will grow to support gravure processes

in producing short-runs, high-quality cigarette packaging. This is apparent as the cigarette market declines and price sensitivity increases.” Offset processes, which is often not as suited for the cost-effective premiumisation trend, will however decline. Its use will be limited to smaller tobacco companies. Digital print is in exploratory stage in Indonesia, and is expected to remain rather insignificant in its use in the premium tobacco packaging industry. “As a consultant, I help companies pinpoint the problem source within production and printing quality processses, especially in offset, flexo

and rotogravure. A major part of what I do is ensuring the best quality can be produced at a lower cost, and as efficiently as possible, and synergising processes between design agencies and production people,” said Winoto. “When it comes to premium packaging specifically, I’ve noticed that some of these issues are in maintaining colour consistency and standardising colours,” added Winoto. “Thus, while it is important to have good productivity in terms of costs, the most important step towards premium packaging is: ensuring colour and registration consistency, especially for print production runs involving 10 or more colour units.”

Labels and Packaging Innovation Asia • Feb 2017

Firm hold on pole position in large formats KBA-Sheetfed Solutions has been the acknowledged market leader for largeformat sheetfed offset printing presses for many decades. That applies especially – but by no means exclusively – in packaging printing.

Since the initial market launch of a wholly redesigned Rapida large-format generation in 1995, a total of 1,500 large-format presses have left the Koenig & Bauer factory in Radebeul. That equates to well over 6,000 printing units for the format classes 910 x 1300 to 1510 x 2050 mm since the turn of the century. Large-format sheetfed offset presses in unit design had already been manufactured at the Radebeul factory since 1968. It was then drupa 1995 which marked the transition from the dependable workhorses of the previous Varimat series to the extensively automated, high-performance Rapidas. Newly engineered from the ground up, the large-format Rapida series immediately claimed pole position in this format class. From the mid1990s onwards, they successively displaced presses based on the outdated five-cylinder system with their fast makeready times, superior substrate flexibility and applicationspecific configurations. The availability of highly automated technologies

geared to significantly accelerated job changeovers heralded a renaissance for large-format sheetfed offset, not only in traditional fields such as book and packaging printing, but also in the commercial and publication segments. Large-format sheetfed offset from Saxony since 1968 Irrespective of the new competition which has emerged in this format class over the past ten years, KBA-Sheetfed remains the clear number one with a market share of 60% of new largeformat installations. In total, more than 3,000 large-format presses have been supplied by the Radebeul factory, including 1,500 Rapidas. KBA-Sheetfed currently offers the large-format Rapida in four series: Rapida 145, Rapida 164, Rapida 185 and Rapida 205, which together cover formats from 106 x 145 cm to 150 x 205 cm. Presses becoming longer and longer The large-format Rapidas have also been setting new standards with regard to the press configurations realised for customers. The longest large-

format press in the world to date, a 42-metre long Rapida 145 with a total of 14 printing and finishing units was recently supplied to a European packaging printer. The first printing unit is followed by a coater and two intermediate dryer units, then an automatically convertible perfecting unit, another six printing units, two

further coaters either side of two more intermediate dryer units, and finally a three-section extended delivery. Thanks to the comprehensive automation, with automated pile logistics, simultaneous plate and coating forme changing, CleanTronic Synchro for parallel washing processes and full inline colour control, even such press lines are easy to handle. At home in international packaging and book printing Large-format Rapidas are at home in packaging, book and commercial printing companies throughout Europe, the Americas, Asia, Australia and in a few individual cases also Africa. In the packaging segment, in particular, the share of long presses with 10, 11, 12 or even 13 printing, coating and drying units has risen significantly, not least due to a constantly growing trend towards inline finishing in folding carton production. In the coming year, such presses are to be delivered to customers in the USA, Sweden, Spain, Mexico, Brazil and Chile, among other countries. Where a large-format Rapida

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52 implementation of the DriveTronic dedicated drive technology at the feeder, the infeed (DriveTronic SIS) and in the printing and coating units. Practiceoriented automation is another aspect which must not be neglected. Both yield significant benefits in terms of makeready times, ergonomic operation and efficiency. On packaging presses for industrial-scale operations, options such as anilox roller sleeves, which can be changed in a flash by a single operator, are fast becoming a standard choice.

typically comprised five printing and finishing units at the turn of the century, the average length of a press has today risen to seven units. With the Rapida 205, KBA-Sheetfed also manufactures the press with the largest sheet format on the market â&#x20AC;&#x201C; 3 m2 of print on a single sheet. Around 50 of these superlarge-format presses have been supplied since they were first launched in 2003. They are used above all in display and poster printing, but occasionally also in folding carton production where particularly large outer packaging is involved. The second press model in this format class is the slightly smaller Rapida 185, which has already been installed in a doublecoater configuration with 12 units and a total length of 38.5 metres.

Alongside cardboard, microflute corrugated and plastic films, largeformat Rapidas around the world print a diversity of commercial jobs, books, magazines and catalogues. The list of such installations shows not only straight presses with four or five colours and inline coating, but also long perfectors with eight printing units for 4-over-4 production. Slightly modified Rapida printing units are furthermore the basis for metal decorating presses from KBA-MetalPrint. Unique technical features To be able to defend a leading position on the market in the longer term, it is imperative for a manufacturer to offer users unique technical and processenhancing features. In the case of the Rapidas, this means consistent

Facilities to disengage unused inking units have been standard on largeformat Rapidas for decades. Palletfree logistics systems for substrates from 220 g/m2, reel-to-sheet feeders, cold foil modules and a double-pile delivery are further unique equipment options. Automation solutions such as CleanTronic Synchro (parallel washing processes), sheet inspection systems and inline colour control in numerous variants, including Instrument Flight for control based on grey balance, take workload off the press crew, shorten makeready times and reduce waste. Enormous productivity With top speeds of 18,000 sheets/h (Rapida 145) and 16,500 sheets/h (Rapida 164), the large-format Rapidas can output up to 30,000Â m2 of print in a single hour. That corresponds to the entire production and storage floor space of many a large packaging company.

MARK YOUR CALENDARS! Labels and Packaging Innovation Asia • Feb 2017

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Labels and Packaging Innovation Asia • Feb 2017

Singapore aims for Zero waste in packaging The NEA will be introducing mandatory requirements for more sustainable packaging waste management. Sha Jumari reports. Singapore’s governmental body, The National Environment Agency (NEA), will be imposing requirements for the packaging industry to work towards a more sustainable packaging waste management. The requirements will be implemented within the next three to five years. The initiatives are part of the Sustainable Singapore Blueprint 2015, which aims to make the country a ‘zero waste’ nation. In 2015, NEA reported 1.73 million tonnes of domestic waste disposed of in Singapore; equivalent to more 3,000 Olympic-size swimming pools. One third of this waste consists of packaging waste. In an effort to reduce the growth of packaging waste at source, NEA will be implementing mandatory requirements for businesses within the next three to five years.

took effect on 1 July 2012 when the first Agreement expired. The second Agreement, originally due to expire on 30 June 2015, was extended for five years till 30 June 2020.

From December 2015 to May 2016, the governmental organisation engaged stakeholders to discuss possible introduction of mandatory requirements for Singapore. Response from the industry was generally positive, as companies recognise the need to have a framework to motivate further actions to be taken to decrease waste. NEA will take the feedback from the industry into consideration in working out the details of the mandatory requirements.

NEA plans to enhance the agreement to work towards a goal of a total annual reduction of 10,000 tonnes of packaging waste by 2020, with 2007 as the base year. Hosted on its website (www.nea.gov.sg/SPA), NEA launched a packaging benchmarking database in October 2015. The database allowed companies to compare the packaging weight of their products against similar products sold locally. Since its launch, 10 more product categories have been added to the list.

Meanwhile, NEA will work with the industry to develop its capabilities in the 3Rs of reduce, reuse and recycle, and establish the best 3R practices through the second Singapore Packaging Agreement (SPA).

The Agreement has 177 signatories consisting of businesses, industry associations, non-governmental organisations and public waste collectors. Since its inception, about 32,000 tonnes of packaging waste has been collectively reduced. The efforts of the signatories have also resulted in cumulative savings of more than $75 million in the material costs of locally consumed products.

Singapore Packaging Agreement The Singapore Packaging Agreement (SPA) was first introduced in 2007 for five years, and a second Agreement

Labels and Packaging Innovation Asia • Feb 2017

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FIVE Reasons to Join Asian Packaging Conference 2017 The 15th Edition of Asian Packaging Conference is set to return to Jakarta, Indonesia from 27-28 April 2017. Registrations for the conference are now open. The annual Asian Packaging Conference is dedicated to bringing together Asian packagers, converters and suppliers. Celebrating its 15th year running, it aims to enhance the knowledge, standard and quality of print processes within the packaging and label printing industry. Here's why you should take part in the conference: 1. Value-Added Conference Topics The two-day conference will feature experts and speakers from Asia, Australia and Europe, covering a

myriad of issues that affect the Asian print packaging business owners of today. The theme for the upcoming conference will revolve around innovation and business growth. The conference aims to move away from technology news, and focus on application-based trends, case studies and ideas. The topics to be covered aim to add value proposition for visitors, including how to create unique packaging and helping brand owners to grow their businesses. Visitors to past conferences have been

treated to topics such as cigarette packaging trends, transitioning to digital print, importance of branding and packaging design and improving productivity in the workplace. To add more value to the conference, NPES Indonesia will be leading a discussion on Day 2. During the miniseminar, brand owners are invited to share challenges within the print packaging industry today. NPES Indonesia is a non-profit organization of US-based suppliers for printing and converting technologies.

Labels and Packaging Innovation Asia • Feb 2017

ngconference.com One of its goals are to help its members grow within the Indonesian market. 2. Technical Workshops and Tabletop Displays Delegates interested in learning specifics about the latest technology and implementing it to their businesses can do so in the technical workshops and sponsor tabletop displays held concurrently. The technical workshops and tabletops will feature 40 manufacturing and supply companies. To better tailor to individualized business needs of delegates, the new set-up will for oneon-one customised consultations on the latest products and technology in the packaging industry. Companies that are set to participate include HP, Bobst, Xeikon, Flint Group, Kodak, Gallus, CGS, Dailian International and DIC inks. 3. Unveiling of 17th Edition of Packaging Excellence Award Winners Asian Packaging Conference will be celebrating its 17th year of organising the Packaging Excellence Awards. Winners will be announced at the Gala Dinner, held on the second night of the conference. Each year, the awards never fail to churn out exciting products that set industry standards.

The annual competition is now open for entry submissions. The awards committee invites printers to submit entries for gravure, flexo and labels printing. Judging is expected to commence end-March 2017 by a panel of esteemed industry veterans. 4. International Networking Opportunities Delegates can expect an active exchange of ideas, networking and participation in the growing print industry in Asia. This year’s edition attracts brand owners, packaging printers and converters, decision makers, suppliers and designers, ensuring plenty of active networking within the packaging industry ecosystem. This year’s conference is supported by a number of associations in the Asian packaging industry, namely NPES Indonesia, the Indonesian Packaging Federation and Label Manufacturers Association of India. The endorsements by the Asian associations is expected to bring about exciting dynamics to the networking landscape. The event has hosted delegations from all over Asia and beyond. Each year, the Asian Packaging Conference logs visitor numbers from Southeast Asia including Indonesia, Thailand, Singapore, Malaysia, the Philippines,

Vietnam, and now, Myanmar and Cambodia. The conference also attracts visitors from India, Sri Lanka, China, Taiwan, Japan, and the Australasia. 5. Jakarta, Indonesia The conference will be held amidst the hustle and bustle of dynamic Jakarta in Indonesia. Traveling delegates can take this opportunity to spend the weekend after exploring Indonesia. No matter your travel personality, there’s plenty the culture-rich country has to offer from witnessing the breathtaking sunrise at Mount Bromo in Surabaya to discovering the world-famous waters of Raja Ampat Islands and its abundant marine wildlife. Or perhaps, after two days of knowledge building, simply kick back and chill in one of Bali’s picturesque cliffside villas. Foodies cannot leave the nation without sampling Indonesian cuisine, which consists of one of the most complex and diverse flavours. For those seeking beyond the classic favourite Nasi Goreng, try Soto Ayam and the vegetarian-friendly Gado-gado. Those with a sweet tooth cannot miss out on a chocolate-cheese martabak ordered off a street cart.

Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

Asia Pacific leads Liquid Packaging market According to a report by market research firm, MarketsandMarkets, Asia-Pacific is the global forerunner in the liquid packaging market, in terms of value, and is expected to continue till 2021. The liquid packaging market is also expected to be worth USD$370.75 Billion by 2021, registering a CAGR of 5.4% between 2016 and 2021. Countries in this region such as China, India, Japan, South Korea, Malaysia, Thailand, and Indonesia are witnessing significant increase in the use of liquid packaging in food & beverage industry. China is estimated to be the fastestgrowing market till 2021. This growth is mainly due to the rapid economic growth and increasing population that is driving the demand for liquid packaging type for various end-use industries in Asia-Pacific. There is also an increasing global demand for liquid packaging in AsiaPacific, South America, and Middle East & Africa. The liquid packaging market has a few numbers of global players competing for market share. These companies are actively investing in various strategies such as new product developments,

merger & acquisitions, and expansion projects globally to increase their market share. Major players such as The Dow Chemical Company (U.S.), International Paper (U.S.), Tetra Pak International S.A. (Switzerland), Smurfit Kappa (Ireland), and Mondi Plc. (Austria), and others have adopted various organic and inorganic developmental strategies. Rigid liquid packaging: The mostwidely used packaging type for liquid products Rigid liquid packaging is the most-widely used packaging type for liquid products. Rigid liquid packaging includes cartons, paperboard, glass, cans, and plastics & PET bottles. Plastics & PET bottles is the largest segment of the rigid liquid packaging type. They are widely used for packaging of liquid products such as water, carbonated drinks, alcohol, beverages, dairy products, and others. It is resistant to impact, moisture, recyclable, and chemicals.

Food & Beverage: The largest end-use industry for liquid packaging Food & beverage is the largest enduse industry for the liquid packaging market globally. The food & beverage industry uses various liquid packaging types such as bag-in-box, stand-up pouch, plastics & PET bottles, cans, glass, films, paperboard, and cartons. They are used for packaging of various liquid products such as water, juices, dairy products, beverages, wine & spirits, detergents and household cleaning items, among others. In addition, the need to maintain shelf life of the products and protect them from contamination further drives the growth of this application in the liquid packaging market.

Labels and Packaging Innovation Asia â&#x20AC;˘ Feb 2017

Labels and Packaging Innovation Asia • Feb 2017

CONTROL OF COLOUR WITH THE COLOUR DOCTOR Sydney’s Easy Signs, servicing clients nationally, has solved its colour management consistency issues with the help of Colour Graphic Services and its Mellow Colour PrintSpec analysis software plus Color Logic Copra and ColorAnt ICC profiling applications. Located on the outer fringes of Sydney, at Ingleburn; Easy Signs has conquered colour consistency by calling in the Colour Doctor – David Crowther of Colour Graphic Services. Easy Signs was established in 2006 at Miranda, and moved to sparkling new premises in November 2014. Staff count has risen to 36. Easy Signs’ reach is Australia-wide because they have fully embraced online commerce. Their website is clear and quick to navigate with all pricing calculations transparently online for both resellers and end

users. The majority of orders are shipped within 24 hours of receipt, so there is little time for lengthy colour adjustments or re-dos.

exactly where the business is at. After several attempts, this was not the case with colour management and re-prints were not uncommon.

Director Andy Fryer, with high school colleague Adam Parnell, established the company following a venture in online commerce. “I have an IT and web design background while Adam is all about finance, so it’s a great combination.”

“We basically needed colour consistency between machines, substrates and between repeat jobs. Customers expect to see the same colour on a job printed this month as they did last month and the month before. Until our new CIO - Chief Innovation Officer - Mark McInnes joined in late 2016, we were experiencing colour shifts and, despite investing in an expensive chart-reading

Demand for colour control As an IT professional, Fryer is used to using measured data metrics to know

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Labels and Packaging Innovation Asia • Feb 2017

spectrophotometer, were unable to get colour completely under control. Mark introduced us to David Crowther, who he had worked with in the past. David performed a free colour health check using a special target print, measured it through Mellow Colour’s PrintSpec and produced a numerical report that identified the root causes of our colour variations.” Crowther says: “Following the colour health check measurements, PrintSpec was able to reveal colour vagaries across Easy Signs’ two SwissQPrint Nyalas, two HP Latex 360s and recently acquired HP Latex 3100. We started with training in printer calibration and ICC profiling and, in conjunction with this training, I advocated using Color Logic’s ColorAnt for measuring, analyzing and optimising to profile chart measurement data, and Copra for creating very high quality ICC profiles themselves.” Complete colour confidence He continues: “Further training covering monitoring and evaluation of on-going colour quality took place. With this, I advocated Mellow

Colour’s PrintSpec which produces clear and accurate reports on how a print organisation’s colour is tracking. PrintSpec identifies issues before they become problems and saves a great deal of time and money in re-prints and consumables. The fact that we can utilise ISO 12647 as a standard reference point for any print process, offset, flexo, digital and wide format is of great benefit.” Apart from the recently-installed HP Latex 3100, Easy Sign’s has recently become the first company in Australia

to upgrade one of their 2 SwissQPrint Nyala 2 UV Flatbed printers to the newly released 4x4 printhead configuration, giving them nearly double the previous print speed to cope with demand. “One thing for certain,” says Andy Fryer, “whatever production direction we head into in the future, we know that we will have colour quality totally under control, thanks to David and Colour Graphic Services.” www.easysigns.com.au

Labels and Packaging Innovation Asia • Feb 2017

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Labels and Packaging Innovation Asia • Feb 2017

Digital textile printing transforms the fashion scene Epson shares how digital textile printing is giving the fashion industry a much-needed style update Style trends come and go; but there is a fashion revolution is so far-reaching, it’s set to rock the foundations of the fashion world for good. This gamechanging is digital textile printing. Digital textile printing is pushing the boundaries and opening up new possibilities in the fashion world for apparel, accessories and furnishing. With the technology, designers are given free rein to pursue their creative vision, and are limited only by their imagination in their design, and to translate their ideas to fabric. This process unleashes design creativity, enables savvy brands to boost their image and helps retailers to meet their customers’ expectations, by bringing the latest fashionwear designs from catwalk to the stores in a much shorter time. Digital textile printing also delivers the distinctive personal styles that today’s individualistic customers want.

Limited only by the imagination In the traditional industry model, designs are printed on fabric using silkscreen printing – a costly and labourintensive process that can take weeks to produce a single order. Designers are heavily constrained in their ability to translate ideas into finished fabric, since the process requires the design to be engraved on mesh screens by highly skilled craftsmen, and then demands large minimum yardages before a rotary or flatbed printing job can get under way. In contrast, digital textile printing allows for fabric to be printed in remarkably small runs. Furtermore, designs need not be just the stripes, dots or flowers we’re used to seeing, repeated across the garment in a limited number of colours. Textile designers today have absolutely no barriers to their creativity. Already

using digital photography and technology such as Photoshop in the creative process, designers are working with source materials like original photography, copyrighted images and paintings, or even creating new designs to produce unique, breathtaking designs that can even be considered works of art. With digital printing, there are no constraints on colours – screen-printed textiles typically average six to eight colours at most. With digital textile printing, there is literally no limit to the number of colours that can be used. The digital process is also giving designers the freedom to work with a wider range of fabrics, from the polyester family, as well as cotton blends, lycra, silk, nylon and other materials.

Recent season’s runway shows and major store displays demonstrate how high-end brands have embraced digital printing technology. For example, Helmut Lang’s designers have used their own photographs of unlikelysounding inspirations like subway walls and peeling paint, to create unique, abstract designs for the brand’s collection of tops and dresses.

would include Epson's textile printing in the top class of these technologies.” Working to exacting standards, Epson spent four weeks reproducing the designs with specialist Genesta inks on the Monna Lisa textile printing system developed by Epson-owned Robustelli of Italy, and on Epson's SureColor SCF7170 series and SurePress FP-30160 textile printers.

Apart from its enthusiastic take-up by the major fashion brands, digital textile printing is also enabling new designers to spread their wings and bring their ideas

In February this year, Epson staged its second Digital Couture event in advance of Fashion Week in New York

to market. The technology provides an exciting opportunity for talented designers in our region and around the world to showcase their creativity – and printing technology leader Epson is offering them significant support. Epson in style Renowned fashion designer Kansai Yamamoto has collaborated with Epson on many instances to showcase his creations combining traditional Japanese designs and ultra-modern styles. Commenting on his spectacular “HELLO ISTANBUL” fashion show in 2014, he said, "Recently, a number of new technologies have presented valid alternatives to the traditional Japanese crafts of dyeing, weaving and sewing. I

City, showcasing collections from 11 North and Latin American designers created using Epson’s state-of-the-art SureColor F-Series dye- sublimation printing solutions. In Taiwan last November, Epson collaborated with designer Isabelle Wen to launch her new collection of couture clothing, with a segment of it printed by Epson’s digital textile printers powered by its PrecisionCore technology. Within Southeast Asia, we have internationally acclaimed designer Avel Bacudio from Philippines, who has collaborated with Epson on a collection

that pays homage to the beauty of the Philippines last year. “Digital prints really make a difference; I am no longer constrained by physical limitations. I can do a lot to express myself in new ways,” said Bacudio. Unleashing the possibilities in production Improvements in quality have been key to today’s widespread adoption of digital textile printing technology by the fashion industry. Incremental improvements in printers and inks have led to the longer-lasting, crisper prints we see today. From a production point of view, digital textile printing is often cheaper than screen printing – and it definitely facilitates faster turn-round, whether to enable stores to delight their customers with short run designs that are less tied to the traditional seasons, or to fulfill a one-off commission from a celebrity with an impossible deadline. For the manufacturer, digital textile printing brings greater business opportunity and agility, in enabling production across segments to meet the market demands – from apparel, furnishing and accessories, to providing a sample print preview to a brand before going mass production. A manufacturer can now produce everyday wearables alongside high end fashion in customised quantities; from interior furnishings such as curtains and sofa covers, to accessories such as tote bags and shoes. Production possibilities are only limited by the designers’ imagination. Epson’s range of dye-sublimation printers are designed for varying scales of production using a transfer process – printing first onto paper, which can then be transferred onto fabric. The larger SC-F9270 and SC-F7270 for 44inch and 64-inch roll-to-roll production are suited for medium to high volume production, while the SC-F6270 is for smaller scale production.   From the producer’s point of view, affordability is crucial; the Epson digital textile printer’s low cost of ownership and optimised performance put advanced production technology within the reach of visionary designers, helping them bring their designs to commercial reality in a constantly changing fashion world.

Labels and Packaging Innovation Asia • Feb 2017

CONVEX/New Zealand orders one of the first MIRAFLEX’’CL lines In time for the 40 anniversary of the company New Zealand based Convex Plastics was one of the first to order a new MIRAFLEX II line in 2016. The new machine is equipped with 8 color decks and comes with a large repeat length of 1130mm and a press speed of 500m/min. It is scheduled to be delivered in June 2017. The MIRAFLEX’’ C will be delivered with state-of- the-art VISION Package for web- and defect inspection, as well as with an inline gravure stand for lacquer application. “At Convex we believe in pushing the boundaries of packaging to deliver what the customer wants”, explains Aaron Collett, Operations Manager at Convex. With success: Over the past four decades, Convex has evolved from a one-man business with a home-made bag machine making plain plastic bags in a garage, to an international supplier of innovative flexible packaging solutions, with offices in three countries and

140 employees. CONVEX operates one OLYMPIA STELLAFLEX and PRIMAFLEX CM flexo press from W&H as well. For that development, CONVEX continuously invested in new machines. The innovations of the new line convinced CONVEX to be one of the first buyers. “The higher automation, the changes to the web path and the improvements for easier operations of the MIRAFLEX II

impressed us. Especially important was also the accuracy of the downstream gravure and the proven track record with the HELIOSTAR stations.” CONVEX shares a 20-year relationship with W&H. Collett adds: “For me personally this will be the fourth W&H installation I’ve been a part of at CONVEX and other sites. It’s the complete package that makes W&H special: Consultation based on market knowledge, German Engineering of the machines and ongoing support and service”.

Labels and Packaging Innovation Asia • Feb 2017

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