Print World Asia (Issue 6 June 2014)

Page 1

Print World Asia Magazine

Covering the Printing, Packaging and Publishing Industries across Asia. MICA (P) 155/12/2013 - KDN PPS1529/05/2013(025527) (Formally Print Pack Publish Asia)

Issue 6 2014 US$8.50



Asian PrintAwards 2014 th

Gold

Silver

Bronze

Contents Page

4 10 12 14 18 22 24 26 28 30 32 36 38 42 44 46 48 52 56

Asian Print Awards is on Afgain Here is your entry form Agfa Graphics launches new state-of-the-art 16-up Avalon N16-80 XT GOLD EAST PAPER RETURNS AS PLATINUM SPONSOR FOR ASIAN PRINT AWARDS 2014 HP Unlocks Digital Power for Labels and Packaging at Dscoop Asia 2014 Fuji Xerox Launches Versant 2100 Press in Asia Pacific HID Global Launches Industrial-Grade Security Printers EFI Acquires DirectSmile, Broadens VDP and Cross Media Capabilities CHINESE PACKAGING PRINTERS OPT FOR MORE HIGH TECH Turning Tides Ferrostaal Thailand \Delivers New GL440 to Power Print Professional retrofits instead of scrapping AFTA 2014 RELOCATES TO MALAYSIA Sales Enablement and Technology – The Change Gap Tim Mercy appointed managing director for Goss in Asia Pacific region Myth Debunked: Ultrasonic Cleaning does not cause roll damage FESPA CHINA BRAND REINFORCES FESPA PRESENCE AS NUMBER OF CHINESE PRINTERS ATTENDING EUROPEAN EVENT DOUBLES Looking Up: How Signmaking Companies can Access Cloud Services to Improve Business Operations A new e-learning initiative for the label community AFTA Conference information and Registration form for this years Malaysia Conference

Issue 6 2014

57 Ubi Ave. 1, #03-06 Ubi Centre, Singapore 408936. tel+65 6733 5342 fax +65 6733 3586 Publisher Paul Callaghan paul@cpublish.com.sg Events Elizabeth Liew eliew@cpublish.com.sg Advertising sales@cpublish.com.sg Journalist Sha Jumari editorasia@cpublish.com.sg Advertising Sales Matthew Callahan matt@cpublish.com.sg Accounts/Circulation Meynard accounts@cpublish.com.sg

Collect your entiies early for the 2014 Asian Print Awards. Show you are one of the best quality printers in Asia


12Asian th Print Awards FREE ENTRY FORM

2014

ENTRIES SUBMISSION CLOSE ON 1ST OCTOBER 2014 AT 5PM

Enter Your Best Work!


The Asian Print Awards Committee would like to thank our Title Sponsor, Pack Print International (PPi), our Platinum and Gold sponsors. Together we recognise the best in print quality Asia has to offer. Platinum Sponsors

Gold Sponors

Print Media Association of Singapore


12th Asian Print Awards 2014

The only regional awards of its kind in Asia The annual Asian Print Awards was founded to recognise outstanding achievement in the print and packaging industries across Asia. With more than half the world’s population represented in this fast growing area, communication in the form of printed matter links Asia’s diverse cultures. It is imperative that such print achievements do not go unrecognised, especially among the population base that Asia enjoys. The Awards are judged on a wholly quality-oriented set of criteria to ensure that fair play is enacted at all times. The Independent Judging Panel comprises highly qualified personnel from within Asia and around the world. The independent judging panel has no knowledge of the actual entrants details. ALL ENTRIES ARE NUMBER-CODED. Entries must be commercially produced work. The Asian Print Awards is the only regional print quality competition of its kind in Asia. Supported by leading industry-supply companies, any progressive quality print house should enter and prove that they are the best - by winning the Gold, Silver or Bronze award. Proving pride in quality awareness is what customers love to see. It’s not just empty words, you can prove it.

Make a note in your diary now! The “Event” for 2014 is the Asian Print Awards night, join us in Bangkok Thailand, on 21 November 2014 If your company wins an award, a representative(s) from your company MUST be present in Bangkok,Thailand to receive the award on stage, we will not send any awards to you if you are absent!


12th Asian Print Awards 2014 Categories Categories 1-12 : Offset Printing Only

Categories 13-21: Digital Printing Only

1. Posters, Showcards and Point-of-sale material – 4 or more colours - any substrate 2. Postcards, Greeting and Invitation Cards – (small items to be display mounted) 3. Calendars – any format 4. Leaflets, Flyers, Folders and Brochures - any number of colours, up to 16 pages (excluding cover) 5. Catalogues, Booklets and Brochures - 4 or more colours more than 16 pages 6. Sheetfed magazines – 4 or more colours 7. Book printing – 2 or 3 colour printing only 8. Book printing – 4 or more colours 9. Limited Editions & Artwork reproductions (under 2000 print run) 10. Web Offset – Coated stock 70gsm and above (Paper specifications must be provided on entry form Section B: Other technical details) 11. Web Offset – LWC (light weight coated) stock 65gsm or less (Paper specifications must be provided on entry form Section B: Other technical details) 12. Packaging (Does not include labels) – a package must contain and protect the product, communicate with the end user and be functional for enduse) Any number of colours, on any substrate: will be judged equally on Print quality, Functionality and Design

Will be Judged on – Quality – Production – Appropriate use of technology & Visual impact Provide name of press utilised in “Other technical details” of section B on the entry form 13. Book Printing – 4 or more colours 14. Leaflets, Flyers, Folders & Brochures – any number of colours up to 16 pages (excluding cover) 15. Catalogues, booklets and brochures – 4 or more colours more than 16 pages 16. Calendars & personalised photo books – any format 17. Postcards, Greeting and Invitation cards (small items to be displaymounted) 18. Posters, Showcards & Point-of-sale material – 4 or more colours – any substrate 19. Packaging (Does not include labels) – a package must contain and protect the product, communicate with the end user and be functional for end-use) any number of colours on any substrate: will be judged equally on Print Quality – Functionality and Design 20. Digital Outdoor, Large Format and Signage. Entrant must supply an explanation of concept, together with either: a) a full sized print or b) a CD/DVD of theme and a one square metre of the actual production print or c) a proof of the concept and one square metre of the actual production print

Categories 21-25: Specialty Categories

21. Multi–piece productions and Campaigns – Any substrate or print process: Multi–piece Production must be 3 or more items such as folder, leaflets, ringbinders, inserts, envelopes including their contents. Campaigns must be 3 or more items with a consistent theme produced during the year by the same printer for the same client 22. Embellishment – any substrate – any combination – for example: embossing – diecutting – foil stamping – laminating, coating 23. Innovation / Specialty Printing – the entry must exhibit any innovative and / special application of machinery, process, substrate or finishing. A short description must be provided for the judges, detailing reasons for entry into this category 24. Digital Colour Proofing: The Judging Criteria is to assess the best proof to print match. Entries must be from a commercial Production Job (not a test sample) and must supply a proof together with a full copy of the printed job. Magazines entries must provide a proof of eight (8) different pages together with a full copy of the magazine 25. Self Promotion – any item printed to promote a product or company involved in the graphic arts industry. Self promotion cannot be entered into any other Category

Entries will be judged equally on concept, print quality and visual impact

Make sure you CHECK all your entries for any faults, production defects! IT MAY MEAN GOLD.


Free Entry Form

Deadline for Entries Submission: 1st October 2014, 5pm Remember to submit 2 copies of each job! Why? - Just in case one is damaged.

SECTION A (This will not be shown to judges) Entered by (company name): ____________________________________________________________________________________ Contact Person: _____________________________________________________________________________________________ Address: ___________________________________________________________________________________________________ Telephone: _______________ Country: _____________________ Postcode: __________________ Email: ________________________ Title of entry (description): _____________________________________________________________________________________ Printed by (company name): ____________________________________________________________________________________ Client name: ________________________________________________________________________________________________ Designer Pre Press House: ______________________________________________________________________________________ Brand of Printing Machine used: __________________________________________________________________________________ Stock supplied by (Merchant’s name): ______________________________________________________________________________ Brand name of stocks Coated Uncoated: ___________________________________________________________________________ Category entered: ____________________________________________________________________________________________ By signing here you accept the rules and conditions of the Asian Print Awards

Signature over printed name _____________________________ Name __________________________________________________

SECTION B (Production information to be shown to judges)

(tape this to the back of your entries)

Category entered (Same as above): __________________________________ Entry number (Administration use only) ___________________ Print method: _______________________________________________________________________________________________ Number of ink colours: ________________________________________________________________________________________ Number of press passes: _______________________________________________________________________________________ Quantity produced (Print run copies): _____________________________________________________________________________ Embellishments: _____________________________________________________________________________________________ Other technical details (finishing processes etc): ______________________________________________________________________

12th Asian Print Awards 2014

ENTRIES SUBMISSION CLOSES 1st October 2014, 5pm Send all entries to: APAM Pte Ltd, 57 Ubi Ave. 1, #03-06 Ubi Centre, Singapore 408936. Tel: (65)6733 5342 Fax: (65) 6733 3586 Email: epub_subscription@cpublish.com.sg Additional entry forms can be downloaded at www.asianprintawards.com.sg Please note that entries are non-returnable unless a self addressed courier pack is supplied.


Conditions of entry 1. Entries may be submitted by individuals, companies or associations involved in any area of print production, and be from the following countries: Singapore - Malaysia - Korea - Hong Kong - China - Indonesia - Thailand - Vietnam - Myanmar - Japan - Philippines - Sri Lanka - India - Cambodia - Pakistan - Taiwan - Mauritius - Brunei Bangladesh- Cambodia - Laos - Nepal Entries are invited from: Advertising agencies - Printing companies - Book binders Advertisers and brand owners - Prepress companies - Art and Design Studios - Paper Merchants or any other person or company associated with the production of print or the purchase of print in the Asian region. 2. A company can enter as many jobs in as many different categories as it wishes, but the company must make sure that all correct information is completed on the entry form for each individual job entered. 3. All winning entries will be reproduced and featured in the awards catalogue to be distributed during the awards dinner presentation. 4. Entries in the 12th Asian Print Awards must be printed between 30 November 2013 and 1st Octoberr 2014, are produced within the Asian countries specified in clause 1. All entries must be sent to and be in on the 1st October 2014 before 5pm.

For more information and enquiries, please contact Tel: (65) 6733 5342 Fax: (65) 6733 3586 Email: epub_subscription@cpublish.com.sg No. 57 Ubi Ave. 1, #03-06 Ubi Centre, Singapore 408936.

5. There is no restriction on the type of stock used or the method of printing. Imported stock, artwork or photographs from overseas sources are acceptable. Reproduction film (prepress) and printing and finishing must however be produced entirely with the Asian regions designated. All other printed works submitted from other countries will be immediately disqualified. 6. An official entry form must be completed for each entry (photocopies are acceptable). This form has an “A” and a “B” section. The “A” section will be used to catalogue all entries and to determine the person or company to receive the awards. This section is not shown to the judging panel. The “B” section is for technical details to be considered by the judging panel and must be taped to the back of each entry. Details submitted on the entry form are used as copy for the Award catalogue. The Committee accepts no responsibility for any inaccuracies in the details submitted. 7. The judges will be appointed by the Asian Print Awards Committee and the judges’ decision is final. Each entry will be considered and evaluated for print quality or if otherwise stated in the categories listed. 8. The awards are for outstanding achievements in printing and more than one award may be made in any category. Gold, Silver & Bronze medals will only be presented to the Print Company.


Print World Asia • 6 / 2014

10

PrePress

Agfa Graphics launches new state-of-the-art 16-up Avalon N16-80 XT Agfa Graphics today announced the newest addition to its family of high-end thermal platesetter systems, the Avalon N16-80 XT.

The new top line model comes as a fully configurable solution, based on proven technology in other Agfa Graphics solutions assuring continued reliability. The Avalon N16-80 XT features high speed and a superb imaging quality aimed at the high-production market, including the packaging market.

gee workflow to provide high-quality automated plate production control for commercial, packaging and publishing printing business.

“The Avalon N16-80 XT is added to our offering in the high-end segment,” said Bruno Lepage, Marketing Product Manager CtP Equipment Commercial & Packaging, Agfa Graphics. “Both the quality and the speed are extremely attractive to large commercial as well as packaging printers. As the engine also supports the adapted plate sizes used on most recent presses, it is the perfect fit for the 16-up/format 6 market.”

About Agfa The Agfa-Gevaert Group is one of the world's leading companies in imaging and information technology. Agfa develops, manufactures and markets analog and digital systems for the printing industry (Agfa Graphics), for the healthcare sector (Agfa HealthCare), and for specific industrial applications (Agfa Materials). Agfa is headquartered in Mortsel, Belgium. The company is present in 40 countries and has agents in another 100 countries around the globe. The Agfa-Gevaert Group achieved a turnover of 3,091 million euros in 2012.

All Avalon models seamlessly integrate with Agfa Graphics’ PDF-based Apo-

About Agfa Graphics Agfa Graphics offers integrated pre-

press solutions to the printing industry. These solutions comprise consumables, hardware, software and services for production workflow, project and color management. Agfa Graphics is a worldwide leader with its computer-to-film, computerto-plate and digital proofing systems for commercial and packaging printing and the newspaper publishing markets. Agfa Graphics is rapidly developing its position in the new segments of industrial inkjet with comprehensive solutions for various applications such as documents, posters, banners, signage, displays, labels and packaging materials. Its experience in both imaging and emulsion technology has provided the expertise required to develop a complete assortment of high-quality inks.



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Management/General

GOLD EAST PAPER RETURNS AS PLATINUM SPONSOR FOR ASIAN PRINT AWARDS 2014 For the 4th consecutive year, Gold East Paper is named a platinum sponsor for the prestigious awards show for the print industry. Sha Jumari reports.

organisation to take away pointers on judgment, which would prove extremely valuable in the improvement of the Sinar Mas Print Awards. APP China’s Gold East Paper first came onboard as a Platinum Sponsor of the Asian Print Awards in 2010. The company has since continued to establish a strong presence at the prominent awards show each year. The annual Asian Print Awards was founded to recognise outstanding achievement in the print and packaging industries all across Asia. This year’s edition will be held in Kuala Lumpur, Malaysia, on 21 November 2014. “We very much look forward to being a Platinum Sponsor, and we hope can witness more quality prints on this year’s event. We’ve sponsored Asian Print Awards since 2010 with the aim to make our contributions towards the continuous development of the printing industry,” said Sun Bingjian, president of PR, APP China. The company found that taking part in the awards show provided them with the opportunity to exchange knowledge with participating print companies and understand current needs and concerns better. From there, the company was able to develop more marketorientated products and improve their services.

“For our clients, the Asian Print Awards is where they can witness great amount of quality prints and the latest innovative technologies in the industry. It would also be a good opportunity for them to stay on top of the industry’s news and trends, so as to provide finer prints for their downstream customers,” added Sun.

“Moreover, we can continue to boost our exchange with Sinar Mas Print Awards-winning clients for mutual development,” said Sun. “It’s quite exciting that these two awards have enhanced complementary cooperation and made great achievements so far, and of course, we are grateful for the support Asian Print Award has offered.”

“As upstream suppliers, we think it is vital for all of us to collaborate and jointly promote the printing industry’s development, since we are working closely together in the same industry chain,” said Sun.

Gold East Paper will be focusing on the R&D of environmentally friendly paper products, as well as multifunctional products, such as food-grade paper to diversify their product offerings.

With that same vision, APP China launched the Sinar Mas Print Awards in 2007. The Sinar Mas Print Awards serves as a platform to facilitate more cooperation and exchanges within the print industry. Participating in the Asian Print Awards has enabled the

“We think the paper and printing industry is going through a tough period as threatened by the dramatic rise of new media. It is essential for traditional paper and printing companies to boost innovation so as to meet the great challenges,” commented Sun.


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Print World Asia • 6 / 2014

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Digital Technology

HP Unlocks Digital Power for Labels and Packaging at Dscoop Asia 2014 The 5th installment of Dscoop Asia places the spotlight on the increasingly important labels and packaging industry, along with groundbreaking product launches. Sha Jumari reports.

The two-day Dscoop Asia event churned out close to 1,300 visitors this year, 30% more than anticipated. Dscoop is a global community of HP Graphic Arts users. The annual conference marks one of their most important gatherings, where members can build partnerships, alliances and relationships that can impact their business for years to come. Held against the idyllic landscape of Bali, Indonesia, this year’s event paid special attention to a growing segment – labels and packaging. Heading HP Indigo’s labels and packaging division is Nick Price, general manager for the Asia Pacific and Japan region: “We see opportunities in labels and packaging across the globe. It’s more a matter of building up goto-market capabilities. The market is massive in the Americas, Europe and East Africa, and the biggest is in Asia Pacific, especially Japan, with unprecedented opportunity in the labels and packaging segments in years to come.” Conventionally ruled by analog printing equipment, only a small percentage of the packaging industry is printed digitally. Shorter product lifecycles, a demand for quicker turnaround times and a decline in average run length are driving the need to go digital. Furthermore, brand owners are seeking the versioning, short runs and reduced environmental impact that are only

achievable with digital printing technology. The next step? Digitally-printed, customised packaging to go mainstream: “Digital is gravitating away from short-runs, to mainstream label printing. Coca-Cola is not a short-run activity. The Share-A-Coke campaign, active in Europe and other parts of the globe, ran 800 million labels across Europe alone. And this campaign is gathering momentum globally, a clear testimony that digital has the capacity to move into mainstream label printing,” Price said. Attendees at Dscoop Asia 2014 were the first in the world to see the HP Indigo WS6800 Digital Press. With the introduction of the HP Indigo WS6800, along with the commercial availability of the HP Indigo 20000 and 30000 Digital Presses, HP has opened its doors to the labels and packaging markets that were previously not addressed by digital printing. The graphics solutions market is comprised of many categories and application sub-segments, and the labels and packaging segment represents one of the key growth areas for the company. “The total graphics solutions market is valued at USD$54 billion, and of that, roughly USD$30 billion is comprised of the graphics arts portfolio that we have today. Out of that, one-third, or

USD$10 billion, is in labels and packaging,” said Gido van Praag, vice president and general manager for HP’s graphics solutions business in Asia Pacific and Japan. The goal of Dscoop is that attendees can take home actionable ideas, resources, and solutions for their digital print businesses. This year’s event presented a total of 55 speakers leading tracks and workshops addressing business and technical issues that span


Print World Asia • 6 / 2014

Digital Technology WS6800>

panies across Asia, this year’s awards attracted more than 200 entries from 14 countries across the region. The Worldwide Debut - HP Indigo WS6800 Digital Press Dscoop Asia 2014 was the official launchpad for the HP Indigo WS6800 Digital Press. The roll-fed WS6800 offers label and packaging converters faster turnaround times through automated colour management, a wider frame and new ink capabilities for expanded applications. The HP Indigo WS6800 is the third generation of the best-selling HP Indigo WS6000 Digital Press series. Delivering the industry’s highest crossover point in narrow-web production versus analog for the vast majority of pressure-sensitive label jobs, the press will help support the rapid increase in volume of digitally produced labels, sleeves and flexible packaging. The HP Indigo WS6800 helps customers reach new levels of productivity and reduce time spent preparing color profiles and PANTONE colour matching by up to 75 percent with a new in-line spectrophotometer. Using closed-loop control, the spectrophotometer eliminates the need for manual colour calibrations and adjustments. An expanded frame width, increased from 317mm to 320mm, allows for higher press output and reduced costs. In addition, label converters can produce up to 40 metres per minute in colour using Enhanced Productivity Mode (EPM).

over topics including labels and packaging, commercial printing and sign and display. HP partners were also on-site to display the latest innovations and solutions. “We are very happy to be the executive sponsor of Dscoop. It’s a phenomenal platform for our innovations,” said van Praag. “Here we have together a complete ecosystem of solutions, workflow, finishing, media and substrate partners, plus the customers. We

can only be successful if every part of the chain is innovating, and then we can bring this digital world of labels and packaging to the next level. Dscoop is this fantastic catalyst that can make this happen.” Also held in conjunction with Dscoop Asia 2014 was the annual HP Digital Print Excellence Awards 2014 for Asia Pacific and Japan. Created to recognise outstanding achievements and innovations of top digital printing com-

Providing improved efficiency in the converting of shrink sleeves, high-slip HP Indigo ElectroInk White reduces production steps with single pass sleeve production. HP Indigo ElectroInk Silver gives labels a metallic look similar to UV flexo silver inks and can be used as a spot or base color on a range of label applications, including paint, automotive, household chemicals, nutraceuticals and soft drinks. From Analog to Digital TopBest Print When Joaquin Co from TopBest Printing Corporation discovered the HP Indigo WS6600 Digital Press at drupa 2012, he knew he had to have it. Last year, he installed his first HP Indigo

15


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Digital Technology HP Indigo 20000 With the introduction of the HP Indigo 20000 Digital Press, digital printing has become a viable solution for flexible packaging production. The roll-to-roll digital press is capable of producing diverse digital applications, including flexible packaging, labels, and shrink sleeves on film or paper from 0.4 to 10 pt. The HP Indigo press’ 30-inch media width and 44inch repeat length accommodate most flexible packaging format sizes.

WS6600 Digital Press in his Manilabased label printing facilities. Already, he has reaped benefits with the installation, which has allowed the company to reach out to new markets. “I’ve been looking for a digital printer for a while already, one that is a web, rollto-roll system machine,” said Co. “We are going for HP Indigo. In the Philippines, no one is doing cling films in the short run. Other applications I’ve used digital for include security printing, especially in specialty labels. The one thing that I like to do is unique, personalised labels.” “It is productive and cost-effective. I have one printer running two machines. My downtime is perhaps 5%, or even none. I just have to install the substrate, and I can keep the rolls running. My colours are very consistent and I don’t even have to check the colours because it’s self-calibrated,” said Co. According to Co, two-layer labels, with runs of about three million, used to take at least two weeks to finish. With digital printing however, the same job could be completed in only two days. “Just imagine the time and electricity

that I could save, it’s very efficient,” Co continued. “One thing for sure is that the quality is very good. Now I’m running about a million clicks per month and I have pending jobs - I need to catch up!” The Next-Gen - HP Indigo 20000 & 30000 Also receiving the spotlight at DScoop Asia were the HP Indigo 20000 and HP Indigo 30000 Digital Presses. The presses were designed to transform the label and flexible packaging markets with wider-format production digital presses. Additionally, HP announced a partnership with Comexi Group to develop dedicated lamination solutions for the HP Indigo 20000 Digital Press that can offer solvent-free lamination to help flexible packaging converters shorten time to market with reduced waste and environmental impact. HP first unveiled the Indigo 20000 and 30000 Digital Presses at drupa 2012. The web-fed HP Indigo 20000 and the sheetfed HP Indigo 30000 boast the same printing technology as the HP Indigo WS6000 series. The two presses utilise HP Indigo’s liquid ElectroInk technology, a digital colour printing process that matches gravure printing quality.

The press makes it cost-effective to move medium-to-long, pressure-sensitive label runs to high-quality digital production, and transforms digital production opportunities for applications such as sleeves, wrap-around labels, and in-mold labeling (IML). HP Indigo 30000 The HP Indigo 30000 Digital Press is a 75 cm format offset-matching sheetfed solution, especially designed for folding carton production. The press is compatible with standard sheet size, offset palette feeding, and finishing devices, thereby enabling carton converters to optimise operations and assign jobs more economically. The press prints on any substrate from 200 to 600 microns, including any offthe-shelf paperboard, coated, uncoated and metallised, enabling the production of almost any box, sleeve, or blister application with offset quality. With zero setup, minimal waste, and easy versioning capabilities, the press empowers packaging converters to profitably address the evolving needs of their customers and gain a valuable competitive edge. As a near-zero setup digital solution, the HP Indigo 30000 can help PSPs produce more short-run jobs per shift. The press comes with an inline priming unit for compatibility with a wide range of media.

Indigo 30000

Indigo 20000



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Digital Technology

Fuji Xerox Launches Versant 2100 Press in Asia Pacific Set to take over the DocuColor family of presses, the mid-entry print system is designed to boost productivity and enhance versatility for all digital businesses. Sha Jumari reports. Fuji Xerox announced the official launch of a new digital full-colour press, the Versant 2100 Press, for the Asia Pacific region. Described as a mid-entry level production machine, the Versant line is set to take over the DocuColor family of printers. The digital press brings together automation from beginning to end to make it possible and productive to produce

colour and iGen presses,” said Timothy Howard, senior manager, Fuji Xerox Asia Pacific. “At some point, you’ll see additions to the Versant family – it’s here to stay.” The Versant 2100 press leverages on existing technology that drives the DocuColor engines, but also introduces new technology like full automation, production accurate registration,

autosheet clearance, and Ultra HD Resolution. Automation is a key feature for the Versant 2100, as a response to the increasing demands. Automation increases press up time, produces consistent quality of print output and opens up new areas of finishing versatility. Automation also allows commercial offset printers to easily foray into digital: “The ability of the operators to handle the press, what we call the green button technology, is critical. Aside from automating the process of the workflow, it also makes the machines easier to use, so for a new user, the skill of the operator doesn’t have to be as high as you would require from an offset press. Even commercial printers who have a 100% offset facility can get into digital with the Versant 2100, because the automation makes it very easy to operate,” explained Howard.

Mr Mashashi Honda Corporate Senior Vice President, President, Asia Pacific Operations.

the greater number of smaller jobs that now characterise the print marketplace. The 100-ppm press carries, in its compact body, high-end functions selected from an upper class model targeting the professional printing market. “It’s a DocuColor replacement, but a brand new platform. The Versant 2100 sits right above the J75 and below the


Print World Asia • 6 / 2014

Management/General 19


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Digital Technology The Versant 2100 features an inline, integrated Full Width Array, which helps users automate colour control, create image-to-media alignment profiles and deliver brand-managed colour in less time with less waste. It is also equipped with a Production Accurate Registration (PAR) technology that helps to maintain tight registration throughout the press from page to page and run to run. A first in the industry, Fuji Xerox's new Ultra HD Resolution in the Versant 2100 Press helps smooth sweeps and gradients, sharp images, graphics and text. Applications are rendered at 1200 x 1200 dpi at up to 10 bits, which is equivalent to 300% more pixels and colour precision rendered than the 600 x 600 dpi standard. The press offers colour consistency across multiple printers and sites with its low melt Emulsion Aggregation (EA) Dry Ink. Users of the Versant 2100 Press can choose from three controller options: the EX 2100 and EX-P 2100 Print Server, Powered by Fiery, and the Fuji Xerox FreeFlow Print Server to tailor the press to their production needs.

Supporting an array of substrates including linen, polyester, vinyl magnet and specialty stocks, the Versant 2100 Press provides print businesses more flexibility to help their customers achieve desired print outcomes. Global Launch of Production Remote Service Fuji Xerox also announced the worldwide availability of the Production Remote Service (PRS). Initially exclusive to customers in Japan, the service was recently successfully piloted with customers in Singapore and Thailand. PRS is a hardware maintenance service that connects the customer's production printing system with the Production Remote Support Center via the Internet, thus allowing dedicated specialists in the center to immediately respond with various remote services 24/7 throughout the year. This translates into constant support for the customer's printing business, ensuring stable operation and print quality. This service also promotes a proactive approach. Conventional servicing is a reactive process, which requires

the customer to contact the manufacturer only when problems arise. Since the print system is communicating the support center always, problems are detected earlier on. This meant that Fuji Xerox is able to reach out to the customer, often times even before the customer realises there is an issue. Under the PRS, dedicated specialists support customer engineers who visit the customer's site for maintenance and repair, with technical assistance to fix problems immediately. As a result, customers gain more hours of use from their printing system. Fuji Xerox provides the PRS free of charge to customers who have signed up for the Printer Support Service, which is a maintenance contract for the main unit of production printing systems.


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Digital Technology

HID Global Launches IndustrialGrade Security Printers The new HDP8500LE Industrial series card printer/laser engrave is now part of the company’s comprehensive range of security card printing solutions. Sha Jumari reports. HID Global has included the new HDP8500LE Industrial Series Card Printer/Laser Engraver to its repertoire of security printers. The Asia Pacific launch was done at the Cards and Payment Asia 2014 show in Singapore. Also newly released in the industrial series is the HDP5000 Printer/Encoder that enables double-sided printing to save time and effort on manual reloading. “When it comes to security printing, Asians are a lot more demanding and quicker in technology. This is surprising, when compared to those in the West, who are actually a lot more conservative,” said Lee Wei Jin, head of secure issuance, HID Global. “Counterfeiting is an increasingly huge issue in card security. In the past, you just have to print the cards. But now, everyone’s looking into how they can minimise counterfeiting through security printing.”

Security printing presents a large market opportunity in digital print. A study by InfoTrends in 2010 on opportunities around secured printing revealed that as many as 40% of respondents that have not implemented document security features are expected to do so in the few years ahead. An even larger percentage of participants intend to add on security features. “A major trend in security printing is in having in-line printing systems,

which prints and encodes cards in one pass. This is one of the main features of the HDP8500, is that encoding and printing can be done simultaneously, making the print process more efficient. Human error is also minimised,” said Lee. The HDP8500LE colour print/laser system is geared towards organisations seeking a solution to issue ID credentials requiring colour printing, laser engraving and holographic features for a layered security approach using longer life polycarbonate cards. It allows the seamless integration of ID card printing, encoding, laser engraving and laminating into one machine, empowering organisations to efficient-

“Durable card materials are also a trend. People used to go for PVC, which cannot last for too long. Our printers can print on a wider range of materials, including PVC, PET, ABS and Polycarbonate,” said Lee. “Apart from that, the printers are all modulars. You can start off with the simplest, which is single-sided, and upgrade to have lamination, encoding and even a laser process. This way you can plan what you want in-place over the next few years.” A key target market for the HDP8500LE are governmental sectors. According to Frost and Sullivan’s World Government and ID Markets report, 65% of the total government credentials issued annually worldwide are National ID cards. Government-issued cards such as voter

ly and securely produce multi-layered, secure credentials in a single pass. The solution also introduces laserengraved high security features onto ID cards and delivers a highly secure method of monochrome card personalisation that etches features into the card body itself for tamper-proof and highly durable personalisation.

or worker registration cards, drivers’ licenses and citizen identity permits, has an elevated risk of forgery or identity misrepresentation. With common government long card life requirements of five years minimum in request for proposals (RFPs), the HDP8500LE opens a new market segment for highly secure laser engraved IDs for government agencies that need to issue the most secure and durable credentials.



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PrePress

EFI Acquires DirectSmile, Broadens VDP and Cross Media Capabilities EFI™ a world leader in customer-focused digital printing innovation, today announced that it has acquired DirectSmile GmbH, an award-winning provider of software solutions for cross media marketing automation.

Based in Berlin, DirectSmile invented image personalization in 2001 and today makes media personalisation and automation software that streamlines sophisticated marketing and production tasks for corporations, agencies and printing companies. DirectSmile’s technologies extend EFI’s offerings and will give customers expanded, fully integrated capabilities with datadriven digital print, web, e-mail, social media and mobile marketing workflows. While financial terms of the acquisition were not disclosed, it is not expected to be material to EFI’s Q3 or full year 2014 results. DirectSmile employees, including co-founders and former principals Christoph Schacht

and Christoph Clermont, have joined EFI’s Productivity Software Web2Print Solutions Group. “Web to print is one of the fastestgrowing parts of the printing and marketing software segment,” said Gabriel Matsliach, senior vice president and general manager, EFI Productivity Software. “This acquisition gives us the ability to further address this segment with additional, best-in-class variable data and cross media technologies. DirectSmile’s customer base, which has a large proportion of agencies, corporate marketing departments and designers, is also highly complementary to EFI’s core client base, which opens the door to new growth opportunities.”

“EFI has always been a top industry innovator, and we have partnered with EFI on many past projects to help customers bring more value to their variable data and cross media marketing efforts,” said Christoph Schacht, DirectSmile’s co-founder. “EFI is the worldwide leader in digital printing workflow and being a part of the EFI portfolio is a great opportunity to expose our technology to many more companies. DirectSmile customers will be able to achieve higher levels of automated, targeted marketing success as well as gain important new efficiencies through integrations with EFI Fiery® digital front ends, EFI Digital StoreFront and other products.” EFI will continue to develop, sell and support DirectSmile products as standalone software for the agency, enterprise and print industry markets. DirectSmile’s technology also will be integrated into EFI’s web to print and eCommerce offerings, EFI Digital StoreFront®. EFI is currently incorporating DirectSmile technology into a new variable-data printing product that will make its debut at the Graph Expo tradeshow in Chicago, September 28-October 1.


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Sheetfed Offset

CHINESE PACKAGING PRINTERS OPT FOR MORE HIGH TECH Koenig & Bauer (KBA) delivered two mediumformat Rapida 106s to Stora Enso Inpac in Gaobu Town, in the Chinese province of Guangdong, for the first time only two years ago. The company received a seven-colour press with coater and UV capabilities as well as a five-colour machine with coater for conventional inks and coatings. Two further presses from this high-tech series recently left the KBA plant in Radebeul for Stora Enso Inpac. They are expected to be fired up in early autumn. The two identically configured six-colour presses with coater and extended delivery are equipped with board-handling kits, automatic plate changing, ink-temperature control, combined CleanTronic washing units, VariDry IR/TA dryers in the delivery extension and delivery, ErgoTronic console with wallscreen, LogoTronic CIPLink X for transfer of preset data as well as many other automated features. They have a maximum output of 18,000sph.

In April Guo Cai, CEO of the Hebei Inpac Group and co-partner of Stora Enso Inpac, visited KBA in Radebeul to check out the latest developments in sheetfed offset. He is more than satisfied with his two existing Rapida 106

Following a seven and five-colour KBA Rapida 106 both with coater ordered two years ago Stora Enso Inpac in Guangdong, China, has invested again in two highly automated six-colour presses from this high-tech range presses. The three UV interdeck dryers featured in his longer UV press can be inserted at four different docking stations depending on job. The press also features IR/TA and UV end-ofpress drying. The company monitors print quality via DensiTronic Professional with densitometric and spectral colour control.

In the KBA customer centre in Radebeul: (l-r) KBA sales director Dietmar Heyduck, Guo Cai CEO of the Hebei Inpac Group and co-partner of Stora Enso Inpac as well as Andreas Hatzelmann from KBA sales


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Digital Technology

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Sheetfed Offset

Turning Tides Manroland Sheetfed GmbH beat the odds and rose from insolvency back to profit-making levels. Sha Jumari sat down with CEO Rafael Peneula to talk formidable dual leaderships, current developments and future plans.

In 2011, Manroland filed for what was described as the biggest insolvency Germany’s seen in recent years. A spiraling state of decline of the print industry, an increasing demand of digital publishing, and Europe’s debt crisis all contributed to the downfall of the printing press giant. In its former glory, Manroland was the worldwide leading manufacturer for newspaper presses. Fast-forward to less than three years later, Manroland recorded a profit in 2013; that year even saw the company delivering its 100th press since its insolvency. The man behind the print giant’s remarkable comeback is none other than its CEO, Rafael Peneula. Print World Asia (PWA): Three years ago, Manroland filed for insolvency. In 2013, it recorded a profit. What did you do? Rafael Peneula (RP): In fact I was appointed CEO only in January 2013. During the first 11 months of 2012, we had a double leadership between Mr. Alfred Rothlaender, a former manager of Langley Group, and myself. Obviously the first duties were focused on regaining the confidence from our customers. We did it without the typical marketing noise but much more by focusing on good service and bringing first class products to our existing customers. In parallel, it was very important to manage the internal changes within our structure and processes by adopting a family-driven, middlesized company policy and adopting the Langley-Philosophy. This means being handson with our business, reducing superfluous processes across the whole company and our subsidiaries, embracing Langley’s industrial experience and way of doing things in the shortest possible time. The main goal after the insolvency was clearly to make the company profitable and cash-wise self-sufficient. These are the main conditions to


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Sheetfed Offset 29 fulfill to be a valuable partner to our customers and all stakeholders. Mr. Langley manages many businesses and cash is sufficient.

first manufacturer offering remote access to presses to allow better diagnostic and even on-linerepairs of electronic failure and software issues that we called There is no other valid option “TelePresence”. to stay in a long-term business. Our shareholder decided to keep We have further developed those the whole product-portfolio and programmes and converted them considered our own distribution into tailor-made maintenance channel as one of our key-assets plans for our customers. Last but for our future business, meaning not least, we offer performance that we had to strengthen our programs to our customers to subsidiaries around the world. increase productivity of existing The best way of measuring those presses including technology, targets is the financial result. organisational support and people’s Already in the first year (2012) and training or operator, in what we since then we have been profitable call the TOP Programme: T for and cash positive despite staying Technology, O for Organisation, P debt-free. We focused all our for People. Future developments efforts on Manroland users only, which was considered at the beginning an unusual approach but has been proven to be the right strategy up to now. PWA: What are some new offset print developments that Manroland is currently working on? RP: The demand of so called web-printers lies in the very short response time to the print buyer. The answer from a technology point of view is a shorter change-overtime more than the highest running speed. This is one of the reasons why our new developments are focusing exactly this demand. Already in 2006 manroland developed the direct drive –technology. Eliminating the time for plate changes since this process is parallel to the washing processes in the press. We reduce the changeover time to zero. This is one example. But it is not only the press and its technology; it is the whole production process as well. Here the press data integration, from job preparation until production control, plays a major role in the overall process to shorten production. Uptime of presses is equally important to avoid unplanned disruptions of production. Manroland was the

of the benefit of digital print, personalisation, is a possible step in the future as well. PWA: Speaking of digital print, it is gaining momentum in the industry, and many consider it a threat to offset. What are your thoughts on it? RP: Digital is progressing in terms of technology and production capabilities without doubt. Many printers have added digitally printed products to their offerings to print-buyers. However, it is important to note that the volume of those products compared to the offset-volume is still marginal, and will remain on a minor level as long as the cost per copy equation is so much distant from offset-print. There are a number of print-products which perfectly fit to digital, but it has by far not changed the mainstream of print. PWA: What are Manroland’s current activities in Asia, especially in Southeast Asia?

are focusing an even higher integration of processes and automation and standardisation. PWA: How will offset printing technology develop in the future?

RP: We have the same strategy everywhere: “Think globally – act locally”. Print is a local business. We develop our products for a global demand but in a way that every region, country or individual customer demand can be customised down to the single press or service product that we offer. Our local people are highly skilled and part of the different cultures and habits of the local printing industry.

For example: A full set of automatic wash devices has RP: We all know that offset is been considered as a not must a mature technology and we action in many countries due do not expect a revolutionary to the labor cost at the previous change in the years to come. It is years. Now the demand for the today, a solid and profitable way full automatic wash devices is to produce industrial volumes increase dramatically. We provide of printed products. We are high quality press, consumable, determined to further develop services and maintenance to the automation of the printing support our customers’ demands. process, shortening the change- We asked our market organization over time from job to job and for the support due to they know offer possibilities of process their local customers even better. integration and enhancements of printed products. The integration


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Sheetfed Offset

Ferrostaal Thailand Delivers New GL440 to Power Print Ferrostaal, a long standing printing solutions provider and distributor of Komori presses in Thailand, recently saw the delivery of the outstanding KOMORI GL440 to Power Print Co., Ltd., providing clear proof of satisfaction as this is the company’s second Komori press purchase.

Print to other companies operating on tight deadlines, but who also demand top quality. “The combination of our two Komori machines have not only resulted in more orders for books, magazines, advertisements, corporate brochures; it has also earned us a high level of trust for our printing services,” said Suporn Akkarawattanawong, vice president of Power Print. Environmental Benefits The Lithrone GL440 is truly environmentally friendly – the ‘G’ in fact stands for green – its quick start-up means less wasted paper, there are no harmful chemical substances, no alcohol is used and it is remarkably quiet throughout the print cycle. Our staff are happy working on the Komori presses, and our customers are very satisfied with the results.” Service and Training Solutions Ferrostaal Thailand offers the entire line of support, including training programmes and service support to help us get the very best results from our printing presses.

Power Print was founded in 1990 by Akhom Akkharawathanawong to offer comprehensive and efficient printing solutions to customers who demand quality and cost effectiveness.

“KOMORI technology has allowed us to produce high level print quality on short runs and quick turnarounds demanded by many of our customers. In fact, many have been so pleased that they have spread the word about Power

Ferrostaal teams make frequent visits to ensure the machine operations are on track and to prevent problems from daily operation. “We have been extremely impressed by Ferrostaal’s outstanding after sales support,” added Power Print’s vice president.


Print World Asia • 6 / 2014

Game changer The HP Indigo 30000 Digital Press will take your packaging business to the next level with offset-quality digital printing. Engineered for folding carton packaging printing, the HP Indigo 30000 Digital Press is the next big thing in packaging. Versatile, efficient and cost-effective, it will bring offset-matching quality to your operation, while introducing new opportunities enabled by digital. Get ready to expand your business with HP Indigo 30000. Find out more at hp.com/go/hpindigo30000 or contact Edcent Chan;

Coatings used in offset papers are 9862water, 6092 orincluding Email: edcent.chan@hp.com designedHp:to+65 repel water-based inks used in high-speed production inkjet environments. This results in print-quality defects such as coalescence and issues with drying the ink at production speeds. The new HP Priming Solution addresses this challenge, allowing print service providers (PSPs) and book manufacturers to print on low-cost, coated offset stock without compromising print quality or productivity. “Customers and prospects considering production inkjet equipment want to print on a wide variety of media,” said Aurelio Maruggi, vice president and general manager, Inkjet High-speed Production Solutions, HP. “The new HP Priming Solution reinforces our strategy to offer choices to customers for expanded media options, while continually bringing to market new technology that helps our customers do more with their HP Inkjet Web Presses.” The HP Priming Solution was introduced at an HP customer open house event held at O’Neil Data Systems in Dallas. Other announcements include: The HP T260 Mono Inkjet Web Press, a new digital press with a compact footprint designed specifically to help publishers increase speed to market and profitably print high quality black and white books in both large and © 2014 Hewlett-Packard Development Company, L.P.

Sheetfed Offset 31


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Sheetfed Offset

Professional retrofits instead of scrapping KBA-FT Engineering, based in Frankenthal/Pfalz and member of the Koenig & Bauer Group, has given a 26-year-old gravure press belonging to European gravure printing giant Prinovis a new lease of life. The electrical control system of the press, which is in operation at the firm’s site in Ahrensburg, Germany, was brought into line with cutting-edge technology. The retrofit was carried out within a short period of time to the firm’s satisfaction and means that this old, yet mechanically fully functional press is now fit for the future.

(Top) The old EAE control system on the Prinovis press in Ahrensburg was replaced with a modern system from Siemens without changing the wiring A look into the switch cabinet of a 26-year-old gravure press after the installation of new electrical control components

Prinovis ordered retrofits on two large gravure presses from KBA-FT Engineering some time ago. The first press went into operation again at the end of March. Along with updating the second press’ electrical control

system, provision is made for extensive mechanical add-ons, whereby the assembly work is scheduled to begin soon. In the current market environment such retrofits pay off since the continued high level



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Sheetfed Offset

of availability of robust presses is guaranteed at a fraction of the cost of a new press. The retrofit carried out comprises the replacement of several control components from the previous vendor, EAE, with the latest technology from Siemens. The existing wiring could be kept thanks to a Plug & Play architecture developed specially for the interfaces affected thus reducing the installation time at the reelstands, printing units, superstructure, folders and switchboards to a few weeks. Numerous servo-assisted drives were also exchanged including the corresponding controls as well as the complete control level. KBA-FT Engineering’s broad expertise in gravure has already been proven with other orders in the growing business for retrofits. Recently a gravure reelstand with Reliance controls and drives was rebuilt with Siemens technology in Thann, France. In the near future the firm will carry out an extensive upgrade on a press console close to Paris, which comprises the implementation of cutting-edge devices from HMI. The specially designed retrofit concept will facilitate the work of the client and

deliver precise information about the status of the machines. KBA-FT Engineering has the knowhow and the best references to perform retrofit and upgrades in the field of electronics and mechanics on older gravure presses competently and reliably, regardless whether the

The console retrofit with colour screens alleviates the control and operation of the press components are from Siemens, BoschRexroth, ABB, Wago or other wellknown electronic manufacturers.

Collect your entiies early for the 2014 Asian Print Awards. Show you are one of the best quality printers in Asia


KBA Sheetfed Offset

KBA Rapida 106 Triple world champion in medium format

KBA.R.642.d

Capable of printing fifteen 500-sheet jobs per hour, the Rapida 106 has been the world makeready champion since Drupa 2008. Now it has broken the records for speed and length as well. Its output of 20,000sph in straight printing or 18,000sph in perfecting mode, and configurations of up to 19 printing and finishing units, are virtually unrivalled. While simultaneous processes that include automatic changes of coating formes and anilox rollers have trimmed costly down times. So drop by and test the medium-format world champion for yourself. KBA Printing Machinery (Shanghai) Co. Ltd., +86 10 8447 5909, w.zehner@kbachina.com KBA Koenig & Bauer AG (Asia Pacific) Sdn. Bhd., +60 3 788 588-60, KBA@KBAasiapacific.com KBA Asia Pacific (Singapore Branch), +65 6562 8582, ssegger@KBAasiapacific.com KBA (HK) Co. Ltd., +852 2742 8368, jkwan@kba.com.hk Intergraphics (Thailand) Co. Ltd., +66 2 259 3071, jtsuwan@igraph.co.th www.kba.com

Koenig & Bauer AG


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Management/General

AFTA 2014 RELOCATES TO

MALAYSIA

The Asian Flexible Packaging Conference, Exhibition and Awards (AFTA) 2014 announces its relocation to Kuala Lumpur, Malaysia, on 10-11 November.

Now in its 13th year running, AFTA 2014 is Asia’s only regional packaging conference. Formed to bring together Asian packagers and suppliers, AFTA aims to continually enhance the knowledge, standard and quality of print processes through conferences and exhibitions. Malaysia’s print industry is amongst the top five largest in the manufacturing sector in the country. There are 3,162 print companies registered with the Ministry of Home Affairs, many of which are based in Kuala Lumpur - the base of this year’s AFTA event. Originally planned for Bangkok, Thailand, AFTA’s management has decided to move the event to Kuala Lumpur, Malaysia, in light of current political instabilities. Conference locations have included Asian hotspots Penang, Phuket, Jakarta, Singapore, Manila and Pattaya. In 2014, the World Bank Report ranked Malaysia as the sixth most business-friendly country in the world. This marks the first time the Southeast Asian country has managed to break into the top ten ranking. The print industry is a significant contributor to

its economy, with an output value of over USD 3 billion. According to the Malaysian Investment Development Authority (MIDA), the highest investments recorded for 2012 were for the printing and publishing industry, at RM490.3 million. The print packaging market in particular has been accelerating in recent years. The two-day conference will feature world-class speakers from the US, Europe, Australia and Asia, covering a myriad of issues that affect the print packaging business owners of today, from packaging design to production to management issues. Attendees can expect the active exchange of ideas, networking and participation in the growing print industry in Asia. AFTA 2014 is uniquely positioned to offer a spectrum of convergent technologies and applications. With the proliferation of new technologies, the event has established itself as an important one-stop shop in the region for print professionals and business leaders to keep up with the latest developments in the industry. Tabletop exhibitions will also showcase the latest products and technical advancements.

Amongst the topics covered in the event include flexo and gravure printing, digital and offset printing, prepress and design, consumables, inks and substrates, labels and adhesives, slitting and rewindering, and cleaning solutions. The 1st Asian Packaging Design Awards Good packaging wins customers – and awards. To celebrate the region’s most innovative packaging across the industry, AFTA is proud to announce the inaugural inclusion of the first-ever “Asian Packaging Design Awards” for this year’s edition of the exhibition. Aimed at designers and brand owners, the awards show will be the most comprehensive that the region has seen. There will be three categories for the awards: Beverages, Food and Beauty/ Health. Entries will be judged by an esteemed panel of industry experts and awarded based on visual impact, functionality, innovation and quality of the finished product. Sponsorship opportunities are available.


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Finishing Technology

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Management/General

Sales Enablement and Technology – The Change Gap How many Microsoft Word or Excel features do you really use? Ten percent, 20 percent? Most Office users will never write a book and they will also never use more than the basic arithmetic. It’s similar with sales enablement technology, but it doesn’t need to be like that, if the change gap can be closed. Sales enablement technology is a growing industry The sales enablement technology industry’s big providers offer sophisticated services that go far beyond the initial enablement and collaboration platforms focused on content: There are sales process modules, integrated to marketing automation, collaborative, workflow based plug-ins for CRM systems, and all services are available on all devices – a perfectly integrated world. Furthermore, niche providers join the market with shiny new apps, etc. But there is a gap between creating good value with technology and being able to leverage technology’s full potential to create much bigger value. Sales enablement’s core challenges Listening to the customer success stories at a recent conference, I noticed

that the speakers mostly talked about implementing enablement and collaboration solutions, providing and improving content and developing interactive playbooks. The big integration projects to CRM and marketing automation with instant feedback from buyers were not the primary focus of their stories. Their challenges were people and change related, e.g. how to establish crossfunctional frameworks to drive change across the sales force to be able to leverage technology’s full potential. They shared how they removed collaboration barriers and how they organized and improved content creation, publishing and localization across the organization; all that to create significant more value for the sales force. Those topics define the necessary foundation to drive change,


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Management/General 39 to leverage technology’s full potential, to create significant business impact. “People don’t leverage the enablement platform” Whoever worked with salespeople experienced a simple truth: They only use what creates an immediate value for them. Everything else gets little to no attention. Most of them won’t spend much time to rate content or to share their best practices. If they don’t immediately find what they are looking for, they will close the system and call their buddies for immediate help, as they always did. If people don’t understand why they should change to be more effective, they will use new technology like the old one. This is where change management comes into play. Sales Enablement is change management Never start an enablement initiative without a change story. It has to answer the why question from a sales professional’s perspective, plus the question what’s in it for me before you explain the what to do, the how and the when. Change requires internal selling, and salespeople are the most challenging customers. Even if technology is intuitive, it won’t work without training. Provide short video lessons how to leverage technology and how to use content effectively. Collaborate with front line sales managers, work directly with salespeople and develop “evangelists” to get traction. Change requires vision, leadership and consequent execution. But leadership is not only a must for the enablement leader. If sales enablement is not a sales leader’s strategic issue, the enablement team alone won’t be able to drive the necessary change. Creating this strategic relevance – driving change from top to bottom – is key to leverage technology’s full potential successfully. Sales Enablement and Technology – The Collaboration Gap From a bystander’s standpoint, Formula 1 is a highly competitive sport. But F1 is also collaborative. The drivers of an F1 team work closely together with their mechanics to improve their cars’ performance. In parallel, the

drivers compete against each other during the race. They know the fine balance between competition and conscious collaboration. Collaboration in sales is a special challenge Over the decades, salespeople have learned to hoard information and to share information within their individual networks only. That’s the “black market of sales information,” a selective collaborative sharing approach based on individual networks. But a “black market” is not a scalable approach for a sales force to grow, especially not in buying environments with increasing complexity, growing stakeholder networks and increasing decision dynamic. That’s where gaining a knowledge advantage is key to success for any sales professional. Now, technology provides all kind of features and functions to collaborate much more effectively. Sharing and working collectively on documents across sales teams, across customer networks and with partners is now powered by technology. This is where technology can create a lot of value. But to be able to leverage its full potential, salespeople need to shift their mindset from “black market” to conscious collaboration. Collaboration from a business perspective Most of the time, people don’t know what their organization wants to achieve with collaboration. That’s the key issue: The purpose of collaboration is not collaboration itself. It’s to achieve better results in a shorter amount of time. Defining what collaboration entails and what the specific goals are for the different teams has to be the first step. For example: “The collaboration across virtual account teams needs to be improved to achieve 20 percent more revenue with our 20 existing strategic accounts within the next 12 months.” Such a goal provides the foundation for identifying and removing existing barriers (organization, competing objectives, budgets, etc.) and for defining pilots. Those goals help to get the message across that collaboration cannot be reduced to technology only; that collaboration has strategic business relevance to unleash hidden potential.

Sales Enablement has to establish a collaborative foundation By removing barriers and coming up with a common definition, sales enablement can create a framework to orchestrate enablement operations. Sales enablement is by nature a crossfunctional discipline. Sales enablement cannot work efficiently without a framework that defines how different teams work together to create different enablement services. It’s about defining different types of content and training, for different audiences, for different purposes along the customer’s journey. The purpose is always to improve the sales professionals’ knowledge including customer management strategies and how to train their skills and their decision dynamic expertise. Setting up such a process with all relevant roles for content and training creation, publishing/delivery and localization is the challenging part because people will quickly realize that content and training are very connected to each other and not an issue of a single function. Such a collaborative foundation is key to provide tailored, effective, valuable and ready-to-use enablement services for the sales force. Barriers are removed, collaboration is defined, operationalized by an enablement framework, powered by state-of-the-art technology – that’s an approach to drive collaboration across the sales force to create much bigger business impact.


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Management/General

Sales Enablement and Technology – The Execution Gap Watching a film we are often impressed – apart from a great story – by the technique or style with which the artistic work was produced. We are impressed when a film is entirely professional in its execution. Execution – the act of doing or performing something, of carrying out a plan, a course of actions to achieve a certain goal. Technology is not to blame Executing a technology implementation can only be done successfully if a few cornerstones are in place that also serve as a foundation to master the change and collaboration gaps. How often do you see technology decisions made, but major stakeholders from the lines of business were not involved accordingly, and the preparation work was only done in parts, if at all? Then, the change and collaboration gaps popped up, one after the other. Execution is in short supply. Blaming begins. But – given a functioning system – technology is not to blame. It does what people allow the system to do. Root causes are how well the decision was made, how well vision, mission, purpose, goals and roadmap were defined, how well the implementation was prepared from a business perspective, how well

change and collaboration gaps were mastered, and how well the program was executed. Vision, mission, purpose, goals and strategy have to be defined from a business perspective Very often, those essentials are missing. Phrases like “improving collaboration” and “improving productivity” are often used, but they are not even a goal. They don’t tell a story, they are not measurable and the question “from what – to what?” is not answered. Even more important is the often missing trilogy of vision, mission and purpose. Why is that so important? A vision statement is focused on the future, it answers the question: “Where do we aim to be?” A mission statement talks about the present leading to its future, it answers the questions: “What do we do and how do we do it? What makes us different?” Purpose answers the questions: “Why are we doing this? Why does this program exist?” It also covers the guiding principles that lead all actions to achieve the goals. Then, a strategy can be derived, which is a roadmap to get from here to there. Methods, process and frameworks have to operationalize the implementation A successful implementation requires conceptual homework. It requires holistic and system thinking, led by a business perspective. To leverage sales technology successfully, to justify the investment, a robust framework of

methodology, embedded in a flexible process, guided by principles, rather than by rules, has to be in place. It’s the heart of the system you are going to implement. It’s the same for sales enablement or CRM technology. The focus for a CRM is more on the sales methodology and the sales process itself. For sales enablement, the conceptual framework defines enablement services along the sales process/customer’s journey based on sales methodology and engagement principles. The operational framework defines how enablement services are created, published and provided as well as localized. If that’s in place, collaboration is already operationalized, and change and adoption programs have a much stronger foundation. Nothing beats leadership Implementing technology is not only a huge investment; it also entails a lot of change and a different way of working collaboratively, which I addressed in the two previous posts. The combined challenges of change gap, collaboration and execution gap make for a complex environment, which requires leadership, leadership and leadership to succeed. Leadership cannot be delegated. Business power is necessary. The larger the program, the more leadership is required – from the sales leader – continuously.


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Tim Mercy appointed managing director for Goss in Asia Pacific region Experienced executive leading sales and support organization serving customers in commercial, packaging and newspaper sectors Goss International has promoted Tim Mercy to the newly created position of managing director - Asia Pacific. He now leads the unified Goss sales, service and support organization serving commercial, packaging and newspaper operations throughout the region, with the exception of China.

The appointment of Mercy continues the alignment of the Goss organization based on four regional centers responsible for highly responsive sales, service and customer support functions in the Americas, Asia, China and Europe, according to president and CEO Rick Nichols.

Mercy most recently served as a vice president of sales for Goss in Asia. He has represented the company in that region and provided specialized expertise to its customers for the past 20 years. He has 40 years of experience in the graphic arts industry, including 30 years with Goss, Heidelberg Web Systems and Harris.

"Tim has been a valued resource for printers, publishers and converters throughout Asia for two decades," Nichols explains. "He is uniquely qualified to unify and lead the Goss team in that region and to help us continue to deliver the highest levels of value, product performance and support."

Mercy is a graduate of Northern Illinois University (Illinois, USA) where he earned a Masters of Business Administration degree (MBA) as well as a Bachelors degree in Industry and Technology. Prior to joining Goss International, he worked with a leading commercial web printing and direct mail company in the United States.


5th International Packaging and Printing Exhibition for Asia

26 - 29

r e t et

s s b ine d s n bu beyoers

AUG 2015

BITEC | Bangkok

d r o b

BOOK Your Space NOW! Officially supported by :

Jointly organized by :

Messe D端sseldorf / Organizer of:

Messe D端sseldorf Asia Pte Ltd 3 HarbourFront Place #09-02 HarbourFront Tower Two Singapore 099254 Tel (65) 6332 9620 Fax (65) 6337 4633 ppi@mda.com.sg

The Thai Packaging Association

The Thai Printing Association


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Packaging Technology

Myth Debunked: Ultrasonic Cleaning does not cause roll damage Alphasonics set up a continuous roll cleaning trial over five days to dispel claims that the company’s ultrasonic technology can lead to damage of aniloxes. Sha Jumari reports. Despite a 21 year record of ‘no roll damage guarantee’, Alphasonics UCS Ltd still has to deal with claims that ultrasonic cleaning can damage rolls. To put the matter to rest once and for all, Alphasonics carried out a live cleaning demonstration in late May 2014. Over the course of five days, a continuous roll cleaning trial was streamed online, live from their manufacturing facility for 24 hours a day, with no breaks. “There are some horror stories surrounding ultrasonics that from systems which circulated in the 80’s and early 90’s where equipment was low frequency, low specification and generally not fit for purpose,” said Chris

Jones, marketing manager, Alphasonics. “We have competitors around the world that jump on these stories from before our time in the industry and we unfortunately get tarred with the same brush, despite the fact our ultrasonic technology simply cannot damage rolls. We’re giving customers the opportunity to see for themselves what our equipment can do and more to the point, what it can’t do in relation to anilox roll damage. We’re sending out a strong message to the industry that our systems are the safest and most effective on the market,” Jones continued. The idea is to give viewers a ‘no holds barred’ access of the full process to

ensure transparency and clarity of the trial. By carrying out this broadcast, Alphasonics are looking to “put the falsities and hearsay to bed once and for all”. Jones hopes that the trial can put an end to potential customers not getting the full picture on their equipment. He added: “The sad truth is that the equipment that caused the horror stories from the earlier periods still exist in one form or another today. What we have always done is install controls into our systems to ensure damage is simply impossible using our technology which sets us apart from the culprits in question in every way possible.”


Print World Asia • 6 / 2014

Packaging Technology Alphasonics developed the ‘Alphasound’ and ‘Super Sweep’ technologies in 2000 as a means of cleaning high screen aniloxes on a regular basis without any risk of damaging rolls. The inhouse developments made use of two ultrasonic frequencies, distributed equally in a cleaning tank to eradicate ‘hot and cold spots’, which were responsible for the roll damage from ultrasonic roll cleaners. This was followed by the developments of ‘Betasound’ and most recently ‘Enhanced Super Sweep’ and ‘Active Cavitation’ which were launched at LabelExpo Europe 2013. Ultrasonic distribution continued to be improved upon and cleaning times were decreased by accelerating chemical reactions in their cleaning systems. Along with cycle times and operator determined features, Alphasonics was able to further eradicate risk. THE TRIAL The trial consisted of five full days of continuous ultrasonic cleaning

using unique Alphasonics’ ‘Active Cavitation’, ‘Enhanced SuperSweep’ and ‘Alphasound technologies simultaneously. Three brand new anilox rolls and another three ex production rolls were used for the trial, streamed live from their manufacturing facility for 24 hours a day, with no breaks. In total, the rolls will go through the equivalent of five year’s worth of cleaning. For the full length of time, which came in at well over the original target of 1300 cycles, the trial was continuously captured around the clock by four CCTV cameras and was interspersed with comment and discussion in three separate live interludes. THE INSPECTION The rolls were independently inspected by Jon Jordan of Troika Systems, using their AniCam anilox measuring system, before the trial commenced and as the trial finished. Results were taken remotely during the show’s close, and

viewers were given full access to the anilox roll measuring process. The results were revealed concurrently during the full demonstration of the AniCam. THE RESULTS Jordan confirmed that zero roll damage had occurred and highlighted the cleanliness of the aniloxes due to their cleaning in the Megan unit from the Alphasonics range. “The aniloxes used in the trial show an excellent level of cleanliness and show absolutely no signs of damage despite the extensive cleaning cycle. Troika systems verify that all rolls are undamaged and would be perfect for full production use. We endorse the non-destructive cleaning technology used in Alphasonics cleaning systems,” said Jordan.

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Wide Format / Proofing Technology

FESPA CHINA BRAND REINFORCES FESPA PRESENCE AS NUMBER OF CHINESE PRINTERS ATTENDING EUROPEAN EVENT DOUBLES This year’s FESPA Digital 2014 in Munich, Germany, attracted over 100 Chinese printers, double the number that attended FESPA Digital 2011 in Hamburg. The increased attendance from China suggests that the direct presence of FESPA in China since 2013 is driving interest in FESPA among leading Chinese specialist printers. Nigel Steffens, FESPA Board Advisor, comments: “The rise in the number of Chinese printers since 2011 (Hamburg) demonstrates the demand

among leading printers in China for expert insights into developments in digital technology. The fact that so many senior decision makers from China will travel to Europe for our Digital event speaks volumes for the interest in digital printing in China and in meeting major international suppliers.

“Attending the European Digital event also provides printers with the opportunity to meet with leading industry players, as well as to attend educational seminars and demonstrations where they can hear first-hand from global experts about the latest applications and technology.” In recent years FESPA has expanded its event portfolio by introducing regional events in Mexico, Brazil, Turkey, Africa and China. The growth of the FESPA brand in these new territories has attracted new ‘fans’ who subsequently make the trip to exhibitions outside of their home country. Similarly to the Chinese printers who travelled the 4,536 miles from China to Munich, visitor numbers from locations of other regional FESPA


Print World Asia • 6 / 2014

Wide Format / Proofing Technology

shows, for example Turkey, also grew noticeably. This year’s FESPA China 2014, taking place from 19-21 November 2014, has moved to Guangzhou, consistent with the pattern of the previous CSGIA event. The inaugural FESPA China 2013 drew a significant visitor audience from Eastern China, especially from Zhejiang, Jiangsu

and Guangdong. With the move to Guangzhou, China’s largest Southern city, FESPA China 2014 expects a larger number of visitors from the region. Nigel concludes: “When FESPA joined forces with CSGIA to deliver FESPA China, our objectives were to make the exhibitor base more internationally diverse and to bring

YOUR BUSINESS WITH PRINT Experience the latest print innovations at FESPA China & CSGIA 2014. With 450 global brands displaying new products, technology and applications covering wide format digital printing, screen printing, garment decoration and textile print, signage and point of display.

19-21 November 2014 Guangzhou Pazhou Poly World Trade Center, Guangzhou, China

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more digital technology to the show. Judging by the interest in Munich, the strategy seems to be right for the market now. We’re looking forward to engaging with new and existing visitors at FESPA China.” For more information on FESPA China 2014 and to pre-register to attend visit: www.fespachina.com

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Wide Format / Proofing Technology

Looking Up: How Signmaking Companies can Access Cloud Services to Improve Business Operations Gudrun Bonte, Product Director for SAi, explains how signmakers of any size can enhance their service offering via software, subscriptions, on-line storage, and other applications with embedded cloud functionality. Even in a buoyant market, running a signmaking business is not without its challenges. The age-old expectation of customers to have their job produced faster and cheaper offers a constant reminder of this, as does the uncertainty of being unable to predict exactly what level and type of work will come through the door. In a world where more and more business is being done on the move, away from the office, and where there is an expectation of instant access to information, how do business owners and managers stay abreast of daily operations without being rooted to the production floor? Cloud control While the main focus in signmaking may be on hardware, leading software solution providers know businesses

need solutions to facilitate production and improve efficiency. Indeed, our own introduction last year of Flexi Cloud software offers users feature-rich applications that

sit conveniently on their desktops or laptops. These enable easy text layout and vinyl cutting capabilities along with the ability to generate job reports and quotes, while benefiting from Cloud storage. This is complemented by a companion mobile app for smartphones and tablets that lets business owners monitor production while out of the office, providing constant connectivity within the workplace in the same way as we have become accustomed to in our personal lives. Though “the Cloud” has attracted a lot of hype, its benefits are real and more than 16,000 of our own customers are already using its features to transform the way they conduct their signmaking operations and improve flexibility. Improved cost management and increased production versatility Speaking of flexibility, certain providers have revolutionized the traditional


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Wide Format / Proofing Technology

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Wide Format / Proofing Technology him that his job began production ten minutes ago. Each of these saves time, adds value and enhances the customer experience. In the past when one bought a business or technical software package, it was a capital investment. For suppliers, production and distribution were costly and time-consuming, and the software itself often had a very short life-cycle. Software downloaded from the Cloud is always the latest iteration and automatic updates are included.

model of purchasing software with the introduction of convenient subscription options. As I mentioned previously, with the uncertainty around the level and regularity of customer orders a constant headache, buying software as and when required allows businesses to eliminate a major capital investment and enjoy a low operational cost.

recognized we expect other regions to follow.

For example, in our own offering we have introduced a subscription option for our Flexi line of software packages. Customers can download our popular Flexi print and sign making solution from the Cloud and pay a small monthly subscription for what is probably the most complete design, RIP, and print & cut package in the industry – without committing to a large one-off purchase. This enables print and sign businesses to accept last-minute customer jobs and respond to new opportunities by purchasing and accessing the software immediately and only for the time it is required – without significant cost. What’s more, users benefit from always having the latest version.

Storing jobs in the Cloud sounds unexciting, until one digs into what it really means for signmakers. First of all, it adds a level of security to their jobs. Storing files in multiple locations was always a good idea, but using Cloud storage simplifies safer off-site backups. Moreover, files in the Cloud can be easily accessed across workstations and securely when out-of-the-office.

As one would expect, accessing software in this way is proving increasingly popular – something we’ve noticed ourselves, when in the first month more than 300 businesses subscribed to SAi Flexi. The uptake was strongest in the United States where businesses are more familiar with subscription software, but as the benefits become more widely

Responding to today’s demands Both these innovations are marketleading ideas and users are enjoying a host of benefits that have transformed their businesses and how they work with their customers.

One of our customers recently told me that, having loaded a job to the Cloud, he can now present it to his own customer using his laptop – at the customer’s site – and make final changes with that customer. Once satisfied, he is able to order production, which could even begin before the signmaker gets back to his office. Another user mentioned that he accesses jobs in the Cloud from home so he can manage his daytime schedule and tweak the designs at a time that is convenient. Better still, customers using the mobile app can check live production status while off-site with a customer and tell

All in all, the Cloud, while an essentially simple concept, has the potential to change the nature of business for suppliers and customers. In our industry, its development will include further improvements in customerto-signmaker communications. There are also opportunities to compile examples of best-practice and establish benchmarking information for selfimprovement by businesses. These developments will be unlocked by creative users and innovative suppliers to deliver higher levels of customer satisfaction. It is SAi’s goal to lead the signmaking market in the development of Cloudenabled applications and help our customers get the most from their hardware, software and processes. By doing so, we are always one step ahead in enabling businesses to meet the needs of their customers in an everchallenging and changing market.


Print World Asia • 6 / 2014

Creating Greater Business Opportunities

Wide Format / Proofing Technology

51

The 8th Indonesian International Printing Exhibition

3–6

Sept 2014 JI Expo Kemayoran Jakarta, Indonesia

Book

t e n . int

r

p o d n .i w w w

Your Space

Now!

INDOPRINT 2014 provides the ideal platform for global companies to showcase the latest innovations, develop strategic partnerships and expand business opportunities. Exhibit now to tap into Indonesia’s thriving printing sector! Concurrently held with:

Supported by :

The 9th Indonesian International Plastics Exhibition

The 8th Indonesian International Processing and Packaging Exhibition

Messe Düsseldorf / Organizer of:

Jointly organized by : Worldwide: Messe Düsseldorf Asia Pte Ltd Tel (65) 6332 9620 indoprint@mda.com.sg Within Indonesia: PT. WAHANA KEMALANIAGA MAKMUR Tel (62) 21 5366 0804 info@wakeni.com


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Packaging Technology

A new e-learning initiative for the label community In today’s knowledge based economy, education and competence management are key to the future success of any business, and the label industry is no exception. This applies to all levels and functions in the company, from management to operations. At the end of 2012, the FINAT Board endorsed a new initiative designed to align education and training programmes for operators in the label industry. Twoyears later, the Label Academy is ready for take off.

Historically, the printing industry was regarded as having one of the best education and training schemes of any industry within the developed world, with a good apprenticeship system, excellent printing colleges, experienced trainers, and a wide range of printing textbooks on a whole variety of printing processes, typesetting, pre-press, bookbinding and finishing operations. Printing was regarded as a highly skilled industry with some of the highest industrial - skill wages. Growing pressure on education The more printing has moved away from a craft-based to a technology, service and communications-based

industry, the more high-end sectors such as self-adhesive have developed and grown and the higher the pressures on costs and margins, the less high quality and knowledge-based education and training we seem to do. Dedicated printing colleges in many parts of the world have all but disappeared, or they are not seen to be relevant to training for the selfadhesive sector. Knowledge challenges and opportunities Indeed, the self-adhesive label sector seems to have suffered perhaps more than many other sectors of printing,

and it is perhaps not too difficult to see why. It has some of the widest ranges of materials to print on, it has the widest range of printing processes being used (often in combination on one press line) and it has the widest range of in- line finishing operations. There has been an increasingly sophisticated origination and pre-press processes and significant more challenges in terms of sustainability (adhesives and silicones, matrix and liner waste, etc.). Not to forget about the greater diverse selection of bar code types, QR codes, augmented reality and other interactive labels. Each week seems to bring new industry knowledge challenges, and opportunities. And the demands are increasing all the time, from new digital technologies, interactive labels, brand protection solutions, to new developments in intelligent and active labels. Enhanced education and training: transferring knowledge to the new generation This enhanced level of education and training needs to be done sooner rather than later, as many of the existing skilled and knowledgeable people that have grown with the industry over the past 20 or so years come towards retirement. We need to utilise their knowledge before it is too late. We need to bring in new skills and abilities to tell employees about the new demands on l abels. We need to re-build a new and dedicated education and training base for the industry’s future. THE LABEL ACADEMY This is why the publishing, internet and marketing team at Tarsus, supported by a small group of knowledgeable and skilled industry specialists, are planning the launch of The Label Academy. Over the coming months the team will be working on finishing the first six or more (out of the first 20 proposed)


Division ContiTech of Continental AG Print World Asia • 6 / 2014

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Management/General Michael Fairley

The Label Academy: a supporting resource for existing education schemes It is also planned that existing industry suppliers, associations, colleges, training and employer schemes and programmes will be able to apply to become accredited training organisations using the new learning modules. The Label Academy is not looking to take over or interfere with existing label industry training, but rather to become a resource provider and support body for the global label industry–with global resource material written for training providers to use in any country or market. FINAT Board endorsement At the present time the proposed education and training resource being developed under the banner of The Label Academy has already been endorsed by the FINAT Board and is currently being studied by other label industry associations around the world.

education and training e-learning and support modules that aim to provide the basic knowledge requirements of the label industry employees of today and tomorrow. E-learning Initial e-learning modules will cover topics as diverse as Label Substrates, Label Printing processes, Diecutting and Tooling, Origination and Pre-press, Digital Label Printing, Environment and Sustainability, the History of the Label Industry. The first of these Modules are scheduled to be available later this year for purchase or downloading through a new Label Academy website that is currently being developed. Over the coming months, a dedicated Advisory Panel will additionally be working on how best to establish an internet-based industry testing scheme and moving towards an industry -wide on-line certification process.

Who are involved in The Label Academy? In planning for a number of years, the new label industry education and training scheme has been developed and pioneered to-date by Mike Fairley, widely known as the label industry ‘Guru’. Perhaps not so widely known is that before founding Labels & Labelling he spent several yearsas a further education lecturer before joining PIRA, the Paper, Printing and Packaging Industry Research Association as Deputy Head of Training. In this capacity he acquired extensive experience in lecturing and writing training manuals and materials on many areas of printing, papermaking, labels and packaging. He further developed his educational credentials at the UK Government sponsored Paper and Paper Products Industry Training Board as Head of Information, and as a consultant to the International Labour Office, the Economist Intelligence Unit and to the EU. Complementing Mike’s undoubted training and industry knowledge in writing the new e-learning Modules are a team from 4impression (author of the FINAT Educational Handbook) under Paul Jarvis and Netherlands - based

Converting Technology International of Sietze de Kievit, who have been piloting training material and courses on label substrates and tooling. They are also members of the Academy’s Advisory Panel. Other global specialists are likely to be co-opted as required for specific subjects or markets. Official Launch: Labelexpo Americas 2014 From now onwards the first results of the work that has been undertaken todate and the first e-learning modules to be produced will start to be announced and initial training and testing materials become available. The aim is to then have the official launch of The Label Academy at Labelexpo Americas in September. It is certainly hoped that the global label industry will support this exciting new initiative and strive to produce the better-educated and trained employees who will be needed for the successful and long-term future of the industry. The past brings future perspective Another way of learning is to have insight and an understanding of past accomplishments. A good way of gaining that knowledge is reading 'The Evolution of Labels and the Label Industry in Europe.' This book is the result of several years of research and writing by Michael Fairley and Tony White. Over 240 pages of text and historical illustrations they trace the history of labels and label production from early wooden presses printing on hand-made paper, through all the changes brought about by the Industrial Revolution during the 18th and 19th centuries– including continuous papermaking, cylinder presses, ink making and inking rollers, early colour printing, the first cutting punches and dies–right through to the 21st century innovations of self-adhesive label materials, printing and converting, computerised origination and digital printing. The prestige limited hard cover edition book should be a must -read title for all those who have an interest in how the world of labels and label production has grown from its early origins to the present time.


Let us feed you with all the latest packaging trends to help your business grow. The best speakers gather in Malaysia to help us all understand where the future of packaging is heading.

ds n e

Tr

s ue

s ic ds is h n p n ra Tre ds tio t g c in o re en s du po x e r th Fle ravu al T end Pro o t G igit t Tr nd ---- at get D ffse gn a --- cs th s O esi ----s topi aker D ---- ient enses speiness

100% GOOD for your business

Best line up of world class speakers

--Ingrednonds clasr bus o o N orl d f W oo G

Book Today! www.afta.com.sg

10-11 November in Kuala Lumpur, Malaysia


Print World Asia • 6 / 2014

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NEWS


It’s been 13 very successful years! So come and join Asia’s only regional packaging conference in Kuala Lumpur, Malaysia. Hear speakers from USA, Europe, Australia and Asia, from Brand owners to users and suppliers all talking about the issues that affect our business everyday. From packaging design to production to management issues, we have it all covered in one event.

nce

Confere

Table Top Display Area

Network at the table-top display area, and talk face-to-face with industry leaders about all the issues you need answers for. This table-top area has proven its value and is back for its 13th year!

Lets NETWORK.............

Malays

ian Foo d YUM M

Y!


Print World Asia • 6 / 2014

58

NEWS

Book Now and Stay in a 5-Star Hotel

UNBELIEVABLE VALUE! BOOK YOUR CONFERENCE PACKAGE THAT BEST SUITS YOUR NEEDS

Conference Only

Full Package

• Conference + Table Top Entrance (2 Days)

• Accomodation + Conference

• Coffee Breaks (2 Days)

• 3 Nights Accomodation at 5 star Pullman Hotel KL

• Lunch (2 Days)

• 3 Days Breakfast

• Evening Cocktails (2 Days)

• Full Conference and Table Top Entrance

• Gala Dinner Awards (Last Evening)

• 2 Days Lunch

US$250 per person For Group Booking 2- 4 persons US$230 per person 5- 9 persons US$210 per person 10-20 persons US$200 per person

• All Coffee Breaks • 2 Days Evening Cocktails • Award Gala Dinner and Presentation (Last Evening)

Single - Only US $700!!! Twin Share - Only US $950 for 2 persons!!! including gov’t taxes and charges

BOOK EARLY AND GET YOUR DISCOUNT NOW!

FREE SHUTTLE BUS FROM HOTEL TO MALAYSIA’S BIGGEST SHOPPING MALL (MEGA MALL MID VALLEY) PACKED WITH GREAT RESTAURANTS AND FUN SHOPPING


Print World Asia • 6 / 2014

NEWS

Speakers from

Colgate-Palmolive Company Philips Full Land Industrial Corp HP Martin Automatic tesa tape Hell Gravure Systems Gregory Malouf Management Consultant Muller Martini Fuji Xerox Gallus Quadtech Flint Groupo Bobst efi CGS Publishing Soilutions Kodak Dupont IST Contitech Print Service Xeikon

and many more.........

Covering topics on Flexogrphic - Gravure and Digital and Offset Technologies as well as Design, Colour Management and Business Management issues. At this year’s conference we have it all covered for you and your business This is one conference you and your production people must attend

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Last Page

FAX BOOKING FORM

Tick Here

EARLY BIRD

Booking BEFORE

1st Sep 2014

13th Asian Flexible Packaging Conference, Display and Awards Fax: +65 67333586 or Call: +6567335342 Please visit: www.afta.com.sg Deadline: 10th October 2014 Name: ______________________________________________________ Job Title: ____________________________________________________ Company: ____________________________________________________ 2nd Person(For Twin Share Only) Name: ______________________________________________________ Job Title: ____________________________________________________ Company: ____________________________________________________ Address:_____________________________________________________ Country:____________________________________________________ Telephone No: ____________________ Email Address: ___________________

Fax:___________________________________________ PACKAGE DETAILS - PLEASE TICK Please book me for the following Full Package - Single Room at Pullman Hotel for US$700 (per person) Save US$50 Early Bird Discount Full Package - Double/Twin Share at Pullman Hotel for US$950 (2 persons) Save US$50

Conference Conference Conference Conference

Only Package at US$250 (per person) Book before 1st Sep 2014 Save US$50 Save US$10 Only Package - Group Booking for 2 to 4 persons at US$230 (per person) Save US$10 Only Package - Group Booking for 5 to 9 persons at US$210 (per person) Save US$10 Only Package - Group Booking for 10 to 20 persons at US$200 (per person)

PAYMENT DETAILS - PLEASE TICK If paying by cheque, please make payable to Asian Flexographic Technical Associates Pte Ltd. By Credit Card Visa Credit Card Number___________________ Exp Date_________ Mastercard Name as on Card ___________________________________ Amex _____________________________ ______________________ Authorised Signature Date

Thank you for your booking. A confirmation will be sent to you in due course with your delegate number. We look forward to see you at the 2014 Asian Flexible Packaging Conference, Display and Awards! Please note that all other expenses, ie mini bar, telephone, internet charges etc. will be charged accordingly by the hotel, and must be settled upon check-out. For booking purposes, a 10% booking charge (of the total amount) will be charged to your credit card to secure the booking. If cancellation is made 1 month prior to the event, a full refund will apply. For cancellation 3 weeks before conference, the full amount of the package will be charged to the card holder, WE ALSO RECOMMEND THAT YOU BOOK TRAVEL INSURANCE!

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|Print Pack Publish Asia | April 2008 |




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