NEWSLET TER
MILLENNIAL. MULTICULTURAL. MEDIA.
SPONSORED BY NATIONAL MI IN COLLABORATION WITH CULTURAL OUTREACH JUNE 2019
The M3 Newsletter, sponsored by National MI, features content, webinars, and helpful tips to supplement your journey of expanding your outreach with young and diverse markets.
A SOCIAL MEDIA LU N C H -A N D - LE A R N F O R PA R TN E R S
I NTE RV I E W W ITH JA S O N F R A Z I E R , FOUNDER & HEAD GEEK, TH E AG E NT M A R K E TE R
JUNE WEBINAR: F O LLOW TH E TR E N D S: TO P S O C I A L M E D I A TI P S I N 2 0 1 9
VIDEO
I NTE RV I E W W I T H
JASON FR A ZIE R F O U N D E R & H E A D G E E K , TH E AG E NT M A R K E TE R
Jason Frazier, Founder of The Agent Marketer and Director of Business Development & Strategy for SHRED Media talks with Kristin Messerli about the culture shift that’s shaking up the mortgage industry and how to adapt to social channels and modern communication methods while maintaining a human connection with clients. Jason emphasizes the importance of video as a way to build connections that is different from the way we’ve done things before. He also gives some great tips on what kind of content to produce and how to distribute it across multiple channels for maximum efficiency. His charismatic demeanor and passion for marketing in the mortgage industry make for an engaging and valuable viewing! A BOU T JA SO N F R A ZI E R Jason Frazier is the Founder of The Agent Marketer and Director of Business Development and Strategy for SHRED Media. His candid and passionate approach as a marketing guru gives you the sense of trust and engagement you’d expect out of an expert. Jason practices what he preaches and has been named Top Mortgage Video Influencer by BombBomb among many other accolades!
WATCH THE INTERVIEW
I N FO G R A PH I C
SPEAK THE LANGUAGE OF YOUR AUDIENCE Every social media network is like its own country with its own language and norms. Understand the cultural nuances of each platform before you post to ensure the best engagement. Use this infographic to align your content with the culture of a few of the top platforms. DOWNLOAD THE GR APHIC
REMINDER: WATCH HIGHLIGHTS FROM THE
NONPROFIT PARTNERSHIPS ROUNDTABLE In case you missed it, earlier this year, we launched a roundtable discussion, sharing insights from two of the housing industry’s top non-profits, along with two lenders working in underserved markets. Together, they share insights on how developing nonprofit partnerships and community relationships can be a successful growth strategy and create meaningful impact in your communities.
WATCH THE HIGHLIGHTS
P R E S E NTATI O N
A LU NC H - AN D - LE ARN FO R YOU R PARTN E RS
Everyone is looking for ways to better navigate social media trends and grow their business through online networks. Add value to your partners by sharing this ready-made lunch-and-learn (or consider a “wine-and-learn”!) with your network. Cultural Outreach combined content from their top-rated social media webinars over the last few months to deliver a presentation that will wow your clients and partners. Learn about some of the top trends in social media and digital communication, followed by best practices to build your personal brand on social media. The presentation includes handouts and infographics that have been recently published to discoverm3.com, so be sure to download those resources to share in your presentation! DOWNLOAD THE PRESENTATION
PRO T I P :
WATCH THIS VIDEO
Make a copy of the presentation deck and add in your own content examples to personalize the presentation.
for tips on how to use our “Train the Trainer” slide deck for presentations with partners
TH I S M O NTH ’ S WE B I N A R:
FO LLOW TH E TR E N DS: TO P SOC IAL ME D I A TI PS I N 2 019 J U N E 13 T H , 20 1 9 I 12: 0 0 PM P ST H O S TE D BY C U LTU R A L O UTR E AC H S O C I A L M E D I A PRO F E S S I O N A L S , K R I S TI N M E S S E R LI , S A R A H V ITA , A N D L AU R E N O’ D O N O H U E
How do you stand out in the twitterverse? What’s your strategy to connect with your network when everyone is competing for attention in their newsfeed? In this dynamic webinar, Cultural Outreach social media professionals will share the answer to these questions and help you create a step-by-step plan that works for you. Presenters will include Kristin Messerli, Sarah Vita, and a new member of their team, Lauren O’Donohue, whose experience is in influencer and PR with social media. The trio will share insights into millennial trends, social media tips, and have an open conversation about how to build an authentic brand in a noisy social universe. You won’t want to miss this session!
DOWNLOAD FLYER
and email to clients and colleagues DOWNLOAD GR APHIC
and post on social media
REGISTER NOW
UPCOMING WEBINARS
W H AT W E R E TH E Y TH I N KI N G? I N S I G HTS F RO M M I LLE N N I A L H O M E BU Y E RS JULY 11, 2019 I 12PM PST
M3 & Cultural Outreach are passionate about bringing you quality, mission-driven resources and look forward to many more years of collaboration. Together, we can ignite change! Sincerely, Kristin Messerli & the Cultural Outreach Team Are you using multicultural, multilingual content to reach today’s home buyers? Email info@culturaloutreach.com, and share your story! P OST TH E F E ATU R E D CO NTE NT O N YOU R SOC I A L M E D I A PAG E S
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