NEWSLET TER
MILLENNIAL. MULTICULTURAL. MEDIA.
The M3 Newsletter, sponsored by National MI, features content,
SPONSORED BY NATIONAL MI IN COLLABORATION WITH CULTURAL OUTREACH
webinars, and helpful tips to supplement your journey of expanding your outreach with young and diverse markets.
VIDEO: I NTE RV I E W W ITH M A R K E TI N G G U RU, B R IT TA N Y H O DA K H A N D O UT: SOCIAL MEDIA S E LF -A S S E S S M E NT TO S E T YO U R 2 020 O N LI N E S TR ATE GY O N TH E R I G HT TR AC K JA N UA RY W E B I N A R : W H AT ’ S YO U R S TO RY ? A 2 020 S TR ATE GY TO CO N N E C T W ITH MODERN HOMEBUYERS
JA N UA RY 2 02 0
I N T E RV I E W W I TH M A R K E T I N G GU RU,
Brittany Hodak
Check out this video interview with marketing guru and Co-Founder of The Superfan Company, Brittany Hodak on what it takes to create “super fans�. Brittany is one of the most sought after speakers in the industry right now and her insight on creating loyal fans for your brand is a sure fire way to start the new year off right.
WATCH THE INTERVIEW
A N N OU N C I N G 2 0 2 0 SOC I A L ME D I A W E B I N A R S E R I E S:
SOC IAL ME DIA FOR BUSINESS Social media has become a critical component of communication, but it can be difficult to navigate. Our latest video with Kristin Messerli and Sarah Vita of Cultural Outreach, covers why social media is so important for modern marketing strategies. Tune in for our 2020 webinar series as we highlight the essential strategies for effective online presence with a new topic each month!
WATCH THE VIDEO
TE LL A STO RY THAT C O N N EC TS WITH TODAY’S C O NSUME RS “In the world of marketing, you can’t go to a conference or read five tweets without coming across #storytelling. Storytelling is not a new concept, but it became a buzzword in recent years with the rise of technology. In the digital era, the way businesses are able to connect with consumers requires a good story.” Check out this article from Dave Savage of Mortgage Coach and Kristin Messerli of Cultural Outreach for a complete guide on mastering storytelling to improve your marketing strategy. READ THE ARTICLE
S TAY AC C OU NTAB LE FO R YOU R 2 0 2 0 M AR KE TI N G S TR ATE GY GOAL S! Use this worksheet as a supplement to this month’s webinar on developing your strategy for 2020. Evaluate where you stand, set goals, and make a plan for your social media presence. Fill out this worksheet, print it out and revisit it from time to time throughout the year to make sure you’re staying on track!
DOWNLOAD THE HANDOUT
TH I S M O NTH ’ S WE B I N A R: W H AT’S YOU R S TO RY? A 2 0 2 0 S TR ATE GY TO C O N N E C T W IT H MO DE R N H OME BU Y E R S JA N UA RY 22 N D , 2020 I 12 PM P T/ 3 PM ET H O S TE D BY K R I S TI N M E S S E R LI & S A R A H V ITA O F C U LTU R A L O UTR E AC H
Today’s modern homebuyers want a loan officer they can trust, but how do they know that’s you? This webinar will set the course in a series of webinars to help you build your personal brand and customer experience to authentically represent you, build trust with your audience, and expand your business with today’s modern homebuyers. Cultural Outreach presenter and expert in social media and branding, Sarah Vita, will share strategies to craft and share a message that resonates with first-time homebuyers, and she will walk participants through a personalized social media plan. Start your year off strong with this
DOWNLOAD FLYER
and email to clients and colleagues
DOWNLOAD GR APHIC
and post on social media
practical and interactive webinar!
REGISTER NOW
UPCOMING WEBINARS M E SSAG E I N A BOT TLE : CO NTE NT TH AT CO N N E C TS O N SOC I A L M E D I A FEBRUARY 19, 2020 I 12PM PT/3PM ET
LE A R N MO R E A BOU T C U LT U R A L OU T R E AC H
Interested in learning more about what Cultural Outreach does to support lenders?
C H E C K OU T T H IS D E C K TO LE A R N MO R E !
M3 & Cultural Outreach are passionate about bringing you quality, mission-driven resources and look forward to many more years of collaboration. Together, we can ignite change! Sincerely, Kristin Messerli & the Cultural Outreach Team
Are you using millennial, multicultural, and media content to reach today’s home buyers? Reply to info@culturaloutreach.com and share your story! CATC H TH E N E X T N E WS LET TE R CO M I N G I N F E B RUA RY
SU BSC R I B E TO OU R N E WS LE T T E R
W W W.DI S C OV E RM3. C OM
W W W.N AT ION A L MI. C OM
W W W. C ULT UR A L OU T RE A C H. C OM
FA C E B O O K . C O M / C U LT U R A L O U T RE A C H
@ C U LT U R A L O U T RE A C H
W W W. C U LT U R A L O U T RE A C H . C OM