M3 Newsletter - February 2021

Page 1

NEWSLET TER

MILLENNIAL. MULTICULTURAL. MEDIA. SPONSORED BY NATIONAL MI IN COLLABORATION WITH CULTURAL OUTREACH

The M3 Newsletter, sponsored by National MI, features content, webinars, and helpful tips to supplement your journey of expanding your outreach to young and diverse markets.

Webinar: 2021 Social Media Trends & Best Practices

F E B R UA RY 2 02 1

How is NextGen Saving Money? Video: Reach Consumers by Delivering Value Early in the Process


Kick Off 2021 with a Solid Social Media Strategy Here’s your ultimate guide to handling social media smartly this year. From providing goal-setting tools to content tips, think of this as your social media cheat sheet. Print it out to keep in your planner or save it to your desktop for easy reference!

DOWNLOAD THE HANDOUT


Reach Consumers by Delivering Value Early in the Process

What’s the best way to engage customers and build loyalty to your brand? Kristin Messerli of Cultural Outreach sits down with the President of FinLocker, Brian Vieaux, to discuss how to deliver value to the consumer early in their process. FinLocker is focused on providing tools to originators that help them help consumers by delivering high-tech, high-touch solutions.

WATCH THE INTERVIEW


How is NextGen Saving Money? 61%

53%

Roth IRA or 401(k)

High Yield Savings Account

44%

Stock Market

Source: NextGen Homebuyer Report by Cultural Outreach

Understanding NextGen homebuyers is critical in today’s market. After surveying over 1000 NextGen respondents, we found that 92% have savings in some capacity, with retirement investments being most common. The type of savings was heavily dependent on demographics; Male respondents were 3.5 times more likely than female respondents to be investing in the stock market, and female respondents were more likely to have high-yield savings accounts. Despite financial challenges, like student loan and credit card debt, we see promising indicators of increased financial management and homebuying among NextGen buyers. DOWNLOAD THE GR APHIC


TH I S M O NTH ’ S WE B I N A R:

2021 Social Media Trends and Best Practices F E B RUA RY 9 I 10am PT/1pm ET H O S TE D BY K R I S TI N M E S S E R LI & S A R A H V ITA O F C U LTU R A L O UTR E AC H

In the wake of the pandemic, 2020 changed the way people use the internet and social media to do business. With less human-to-human contact, social media has become more important than ever to stay connected and communicate effectively with clients and colleagues. This raises the question, what are the most important social media trends in 2021 for professionals and businesses? In this one-hour webinar, Kristin Messerli and Sarah Vita of Cultural Outreach will review predicted social media trends for 2021 and demonstrate how to leverage social platforms for better engagement with homebuyers today.

REGISTER NOW DOWNLOAD FLYER

DOWNLOAD GR APHIC

and email to clients and colleagues

and post on social media

UPCOMING WEBINARS

A H E A D O F TH E CU RV E : 202 1 D I G ITA L M O RTGAG E TR E N DS

MARCH 9 I 10AM PT/1PM ET


LE A R N MO R E A BOU T C U LT U R A L OU T R E AC H

Interested in learning more about what Cultural Outreach does to support lenders?

C H E C K OU T T H IS D E C K TO LE A R N MO R E !

M3 & Cultural Outreach are passionate about bringing you quality, mission-driven resources and look forward to many more years of collaboration. Together, we can ignite change! Sincerely, Kristin Messerli & the Cultural Outreach Team

Are you using millennial, multicultural, and media content to reach today’s home buyers? Reply to info@culturaloutreach.com and share your story! CATC H TH E N E X T N E WS LET TE R CO M I N G I N M A RC H

C H E C K OU T MO R E M3 C O N T E N T!

DiscoverM3.com

NationalMI.com

CulturalOutreach.com

facebook.com/NationalMI

facebook.com/CulturalOutreach

instagram.com/National.MI

@CulturalOutreach

linkedin.com/company/NationalMI

CulturalOutreach.com


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