NEWSLET TER
MILLENNIAL. MULTICULTURAL. MEDIA. SPONSORED BY NATIONAL MI IN COLLABORATION WITH CULTURAL OUTREACH
The M3 Newsletter, sponsored by National MI, features content, webinars, and helpful tips to supplement your journey of expanding your outreach to young and diverse markets.
Diversity in the Mortgage Industry
J U LY 2 02 1
Gender Differences in Saving and Investing Gaining Confidence in Your Personal and Professional Life
Diversity in Mortgage: Past, Present, and Future
Today’s borrowers are diverse, but communities of color are still facing challenges in their pursuit of homeownership. Let’s take a look at the history, statistics, and outlook of multicultural buyer communities. More education, resources, and understanding of these buyer groups will help increase mortgage origination rates for these communities, and it starts with you!
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INDUSTRY INSIGHTS:
Taking Control of Your Personal and Professional Life
This month, Kristin Messerli, VP of mortgage sales for Experience.com, chats with Sue Woodard, chief customer officer of Total Expert, about gaining confidence in all areas of your life to propel your career. From public speaking to making pivots, Sue gives us great tips on being intentional and confident in our actions and choices in order to be more successful and satisfied in our careers. WATCH THE INTERVIEW
Gender Differences in Savings I Contribute to... Non-Retirement Investing
67% 39%
Savings
69% 53%
Retirement Investing
69% 57%
Health Savings Account
69% 42%
Educational Savings Account
61% 38%
Source: 2020 NextGen Homebuyer Report by Cultural Outreach, October 2020
Men
Women
Results from the 2020 NextGen Homebuyer Survey show a stark difference in how men and women are saving. Much of this stems from varying levels of early education and confidence in financial matters. Make sure you’re providing clear, helpful resources to all of your prospective clients to empower them in the homebuying process. DOWNLOAD THE GR APHIC
N E X T M O NTH ’ S WE B I N A R:
Leveraging Technology & Trending Homebuyer Apps AUG UST 1 0 I 10am PT/1pm ET H O S TE D BY K R I S TI N M E S S E R LI & S A R A H V ITA
As the mortgage industry continues to adopt more digital technologies to accommodate the virtual needs of the pandemic, leveraging technology is going to be a major component to success moving forward. In this one-hour webinar, Kristin Messerli of Experience.com and Sarah Vita of Cultural Outreach will cover new and leading homebuying apps that have emerged to help consumers through the homebuying and mortgage processes. They’ll also share practical tips and guidance on how to best leverage technology to improve the overall customer experience.
REGISTER NOW DOWNLOAD FLYER
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and email to clients and colleagues
and post on social media
UPCOMING WEBINARS
CO M M U N I C ATI O N TI P S TO I M PROV E SA LE S A N D PRO DUC TI V IT Y SEPTEMBER 16 I 10AM PT/1PM ET
LE A R N MO R E A BOU T C U LT U R A L OU T R E AC H
Interested in learning more about what Cultural Outreach does to support lenders?
C H E C K OU T T H IS D E C K TO LE A R N MO R E !
M3 & Cultural Outreach are passionate about bringing you quality, mission-driven resources and look forward to many more years of collaboration. Together, we can ignite change! Sincerely, Kristin Messerli & the Cultural Outreach Team
Are you using millennial, multicultural, and media content to reach today’s homebuyers? Reply to info@culturaloutreach.com and share your story! CATC H TH E N E X T N E WS LET TE R CO M I N G I N AUG UST
C H E C K OU T MO R E M3 C O N T E N T!
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