SCA Design Challenge 03 Tetra-Tissue by Tempo
Consumer Experience Efficient Packaging with User_Options “Effectiveness of addressing the barriers (too big, too bulky, too ugly).” The struggle to simplify is one worthy of pursuit. In order to achieve the desired simplicity, a rudimentary use of parametric design was employed for the packaging. The design focuses on the stability of triangles in three dimensions (tetrahedrons). This offers a variety of tissue box shapes with 5” edges suitable for specific locations and occasions.
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Parti
Parts
Alt_Parti
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Consumer Experience User_Options: Versatility @Home Relevance: Home DĂŠcor + Scale Reference
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Consumer Experience Overall design that considers where the purchase occurs
3-sided pyramids contrast the boxy standards on store shelves and attract consumer eyes. The design also recognizes the importance of scale, variety, and mobility. 5
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Consumer Experience From shelf to self
Retail Packaging: Shelf
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Personal Un-Packing: Self
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Level of Novelty A sculptural centrepiece with a small footprint and eye-catching geometry.
front
back
top
axon
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Level of Novelty Corner-Pieces: Using fractals to express the power of size.
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Product & Emotion Connecting Colours & Characters
At the heart of every product is human emotion. Tissue just happens to be a strong component of emotional expression and comfort. Everyone expresses emotion differently. Lets get people, products and emotions to resonate into a cohesive positive experience.
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Product & People Changing the reference for the category‌ (whatever that means).
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Sustainability Congruence, Similarity, and Para-metrics
The use of triangular geometry will reduce TIME, MATERIAL, & COST. It will also increase EFFICIENCY & ADAPTABILITY, while offering a wide range of design opportunities.
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