The Constructor 2021

Page 100

Secrets of Success FEATURE | Feature

By Melanie Franner

The Calgary Construction Association showcases various members that have exceeded expectations during good times and bad. It is a way to celebrate a positive among our very own membership – especially during a time when positives are more elusive than usual.

Savvy thinking pays dividends WESTCOR CONSTRUCTION When the four founding partners started Westcor Construction in 2003, they were unanimous in their singular vision: to build a better world. Today, the company is 75-people strong and it has become a shin­ ing example of an organization dedicated to giving back. “From the outset, our vision was to build a better world for our clients, our employees, and our community,” says Bob Robinson, president and CEO, Westcor Construction. “We recognized early on that simply writing cheques to charities was not going to make

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the kind of impact we wanted. We knew that we could make a bigger impact through sweat equity.” As a ‘people-first company’, Westcor Con­ struction has empowered its employees, through a mindset of continuous learning and sustainable growth, to enable change. Helping others is one of the company’s six core values – and an inherent facet of its very culture. “We use a value-based system that acts as a ‘north star’ for everybody within our orga­ nization,” says Robinson, who adds that the

company has a social committee that looks at how to leverage ideas to maximize impact. “There is no start and stop to our initiatives. Our efforts are ongoing. It’s embedded in our culture.” Westcor Construction has demonstrated the strength of its values each and every day of operation. It reached new heights, how­ ever, when employees chose to celebrate the company’s 15-year anniversary with the launch of its ‘Building a Better Community – A Westcor People-First Initiative’, a cam­ paign that drove 15 acts of kindness over 12


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