W W W . D E L T S G I V E . O R G DELT DAY OF GIVING 2023
WELCOME, WE ARE GLAD YOU'RE HERE!
DAY OF GIVING LEADERSHIP
Dr. Tony E. Vukusich, Vice President & Chief Experience Officer tony.vukusich@delts.org | 317.288.5710
Vince A. Russo, III (Robert Morris University, 2017), Senior Director of Advancement vince.russo@delts.org | 317-284-0210
Chelsea Sheridan, Director of Advancement chelsea.sheridan@delts.org | 317-284-0210
Nick T. Pidgeon (University of South Florida, 2019), Director of Technology nick.pidgeon@delts.org | 317-284-0210
Abby M. Paragon, Coordinator of Foundation Communications abigail.paragon@delts.org | 317-288-5708
DAY OF GIVING WEBSITE
www.DeltsGive.org
DELT SOCIAL MEDIA
Facebook: @DeltaTauDeltaFraternity
Instagram: @delta tau delta
Twitter: @DeltaTauDelta
YouTube: OfficialDelts
Delt Day
Giving ambassador.
support
317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
YOU FOR PARTICIPATING AS A DAY OF GIVING AMBASSADOR!
The following pages will provide resources and examples for your use as a
of
If you have questions or need additional
please contact Tony Vukusich or Abby Paragon.
THE BASICS THANK
Delt Day of Giving Your Role
On April 12, 2023 we will host our annual Delt Day of Giving We take pride in celebrating the Foundation's service to Delta Tau Delta and put our efforts on public display during our Day of Giving.
Since 1981, the Foundation has enhanced the Delt experience through funding in excess of $26mm. This support benefits the many educational programs and initiatives that are critical to Delta Tau Delta.
As a Day of Giving Ambassador, your role is simple. Your job is to bring awareness leading up to and during this special event. Don't worry, we are here to help.
By leveraging your own personal network, your social media contacts, and connections to Delts all over the country you will ensure that our Day of Giving is a success.
4%
9%
.5% 15% 71% .5%
WHERE DAY OF GIVING GIFTS COME FROM
317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
HELP WILL ENSURE WE EXCEED LAST YEARS TOTAL OF NEARLY $460,000 RAISED!
YOUR
We will use this opportunity to reconnect with one another, share the stories that are most meaningful, and to reignite the spark of brotherhood that lives within each Delt.
On April 12, 2023 Delts around the world are invited to participate in the Delt Day of Giving.
The purpose of the day is three-fold:
Reconnecting – Bringing people together for brotherhood and fellowship through the power of technology.
Supporting – We will focus on generating support for the programs and initiatives that provide vital resources to our undergraduate brothers.
Celebrating – We will focus on highlighting Delts making a difference and the successes happening around the Fraternity.
1. 2. 3.317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
Celebrating DELT
THE STEPS.
Spread the word... 1.
Talk about Delt Day of Giving on your own social media outlets. Post your own Delt story on Facebook, tweet why you give or post a selfie on Instagram using #DeltsGive23, the campaign’s official hashtag. We have provided sample messages for use and inspiration
2. Email your contact...
Email your friends and networks and ask them to join you in making a gift on Delt Day of Giving and to become an ambassador. Sample email messages and suggested timelines can be found within this toolkit. Remember 71% of our donations come from email.
3. Make your own gift...
Make your gift on April 12, 2023. If you have already made a gift this year or have a recurring gift, we appreciate you! By making an additional gift of any size on April 12th, you are helping us provide vital funding where it is needed most! Then, share with your networks that you are all-in for Delt!
3. Issue a challenge...
Issue a friendly challenge to your network. Encourage specific people to give. Tagging your friends is a great way to draw attention to your social media posts.
10000
317.284.0210 • foundation@delts.org
Allisonville Road, Indianapolis, Indiana 46038
Timeline.
Between March 13th and April 11th
Post regularly on social media about Delt Day of Giving! We will be sending out periodic messaging that you can utilize along with images and graphics. Here is one to get you started:
Save the date – Delt Day of Giving is April 12, 2023! Sign up to be an ambassador and plan to make a gift on April 12th! #DeltsGive23 #RahDelt www.DeltsGive.org
Each Monday, you will receive sample messaging that we encourage you to utilize with your social networks. Our Monday Messaging emails are designed to make participation as easy as possible.
April 12th Sample Messaging:
317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
Samples.
Sample Social Media Messages:
Calling all Delts! Save the date for Delt Day of Giving 2023. Share and give on April 12th to support the future of Delta Tau Delta! #DeltsGive23 #RahDelt
Sign up to be a Delt Foundation Ambassador for the upcoming Delt Day of Giving. Delt needs you! www.deltsgive.org #DeltsGive23
Delt Day of Giving is almost here! Join me in making a gift on April 12th! #DeltsGive23
I give to the Delt Foundation to support the programs that are helping our brothers through challenging times! #DeltsGive23
Pro Tip: tag your Delt brothers in your posts and always include your personal referral link found in the dashboard.
317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
Samples.
Sample Email Messages
Pre-event:
Subject Line: Together, we can make Delt Day of Giving 2023 a success.
Dear ,
On April 12, 2023, starting at 6:00 a.m., members of the Delt community will join together for another historic day of giving. The goal is simple: to inspire Delts everywhere to come together, demonstrate pride for the Fraternity, and provide essential funding to support the programs that make Delt special.
We have been challenged to secure gifts that support the programs and initiatives that are providing necessary resources for our undergraduate brothers. I am asking you to help us reach this goal by marking your calendar and making a gift at www.deltsgive.org on Wednesday, April 12, 2023, starting at 6:00 a.m. You can also help by volunteering to spread the word and create a buzz about #DeltsGive23.
If you would like to help as a Delt Day of Giving ambassador, you can also register at www.deltsgive.org. Together – in just one day – our brotherhood will be strengthened. Thank you for your willingness to support the Delt Day of Giving!
317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
Samples.
Sample Email Messages
Undergrad chapter message:
Subject Line: Let's Show Up for Delt!
Brothers, we need to make sure our chapter is represented during the Delt Day of Giving on April 12th. Please sign up to be an Ambassador and join the Crescent Society by making a $20 gift if you can. This money will go towards Delt scholarships for undergrads.
Go to www DeltsGive org to be an ambassador today and to make your gift on April 12th!
Day of:
Subject Line: Today is Delt Day of Giving!
Dear , Today is the Delt Day of Giving! Please join me and the rest of the Delt nation TODAY in supporting our brotherhood and what you love most about the Delt experience.
Visit www.deltsgive.org and make a gift that's meaningful to you, be a part of the social media conversation, and check back often as we unlock challenge gifts from some of our most generous brothers!
Delt played an important role in the lives of so many and continues to do so for thousands of our young brothers every year. Together, we will help strengthen and preserve the very best of Delta Tau Delta for the next generation.
Thank you in advance for joining me in this important effort!
317.284.0210 • foundation@delts.org 10000 Allisonville Road, Indianapolis, Indiana 46038
THANK YOU FOR BEING A DELT DAY OF GIVING
AMBASSADOR!
