profitflash
education hot spot
new!
SKIN: Know It Before You Treat It Join us for a brand new class that will have you understanding the fundamental structure and function of the skin. Register for our latest class, and you’ll examine how the skin works, what it means for skin to be healthy, and why it’s important to treat causes, not symptoms. This class will provide you a clear understanding of the biology of oily skin, sensitivity, aging, dry skin, dehydration, pigmentation, and breakouts, and you’ll identify the difference between skin type and skin condition. We will also discuss key treatment and product tips that further help promote healthy skin, enhancing your Dermalogica Face Mapping® techniques. Make it a full day of education and stay for our Face Mapping® Skin Analysis in the afternoon. Toronto Training Centre September 4th October 16th November 25th December 3rd Time: 10am-1pm
Vancouver Training Centre September 17th October 7th November 13th December 3rd Time: 10am-1pm
august 2013
create a perfect canvas with the new
cleanse and prime set! Receive FREE* with your Dermalogica purchase.
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Dermalogica will be visiting a city near you…
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On-tour dates: London: September 16th 10AM – 1 PM
Laval: October 8th 10AM-1PM
Montreal November 4th 2PM-5PM
Regina: October 6th 10AM-1PM
Edmonton: October 20th 10AM-1PM
St. John’s: November 25th 10AM-1PM
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Space is limited! Call our Education Registrar to Register: 866.618.1116 14
dermalogica expert specialist
certified
the cream of the crop!
code: 300497 retail value: $41.00
Who is a Dermalogica Expert? They are confident and highly skilled skin therapist with the certification to back her status! The Expert program integrates Dermalogica education classes into one education path that’s easy to complete. And, three individual tiers reward you for growing accomplishments as you progress. Call 866.618.1116 to rise to the top with Expert status! twitter.com/DermalogicaCDN facebook.com/Dermalogica corporate office: 720 king street west, suite 300, toronto, on M5V 2T3 customer service hotline: 1.866.618.1116 • info@dermalogica.ca
instagram.com/dermalogicacdn dermalogica.ca
Level
1
10 FREE when you spend $750
Level
2
14 FREE when you spend $1,000
Level
3
30 FREE when you spend $2,000
Level
4
48 FREE when you spend $3,000
*while supplies last, limited time offer.
new cleanse and prime set Create a perfect canvas with our deep-cleaning, skin smoothing essentials in our Cleanse and Prime set. Includes top-selling PreCleanse, Skin Resurfacing Cleanser and SkinPerfect Primer SPF30 for flawless make-up prep!
The Shoebox Project On July 18th, Dermalogica celebrated Nelson Mandela Day, a day where people around the world spare 67 minutes of their day to help others. We teamed up with The Shoebox Project, an organization that collects and distributes gifts in the form of shoeboxes filled with simple luxuries that women living in poverty and abused homes rarely get to experience in shelters across Canada. Mandela Day allowed us to inspire change and spread the love around our communities!
• PreCleanse, 30ml • Skin Resurfacing Cleanser, 30ml ®
• SkinPerfect Primer SPF30, 7ml code: 300497 retail value: $41.00
gift with purchase Spend $100 Receive the Cleanse and Prime GWP free! Create a perfect canvas that includes top-selling PreCleanse, Skin Resurfacing Cleanser and SkinPerfect Primer SPF30 for flawless make-up prep!
41.00 value
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Download our 5x8" display sheet free from the Online Business Centre. Visit business.dermalogica.ca.
cover to cover Fashion Magazine raves about the newest member of the UltraCalming line, UltraSmoothing Eye Serum. They claim it targets fine lines and gets rid of puffiness under the eye. Elle Canada’s managing editor, Christina Reynolds, doesn’t travel without her Oil Free Matte. She considers it one of her major beauty essentials whenever she is away from home. UltraSmoothing Eye Serum was featured in the Chatelaine article “Superhero Serums” as a product that targets crow’s feet, puffy eyes and dark circles. They call it their own cocktail of ingredients jam-packed into a little tube.
product update! • Special Clearing Booster is no longer available to order and is discontinued within Canada but don’t fear, Clearing Mattifier is our number one topical treatment and a great replacement product. It helps clear breakouts, reduce congestion and control shine. • Dynamic Skin Recovery SPF30 has been reformulated and has received a carton update. However due to Health Canada requirements, this product is not registered as a drug and we can no longer make an SPF claim. This product will now appear as Dynamic Skin on all Canadian packaging but still provides ingredients that prevent the signs of skin aging. • UltraCalming™ Serum Concentrate Professional has moved from a squeeze tube to a round bottle. This will allow for easier dispensing while in the treatment room..
Tips to help sell through: • Consumer retail promotions to increase sales, suggested promotions: • When consumers purchase over $100, receive a free Cleanse and Prime set • Add free to any AGE smart® skin treatment or microZone® booked or use for staff retail incentives to increase employee motivation and gain profitability • Purchase two AGE smart® products, receive the GWP for free • Host an AGE smart® event and give the cube to all attendees.