Who is this book for:
1 Intrapreneurs, Product Managers, and UI/UX Designers who wish to acquire a user-centered thinking mindset while building products and services
2 Future entrepreneurs who are looking to create impactful new institutions, organizations, and businesses
3 Current and upcoming marketing professionals who desire to increase their understanding of creating solutions that their customers need
4 Technology leaders in the internet technology business who wish to use a Design Thinking mindset to understand consumers better, scale their businesses and deliver excellent solutions
5 Specialist professionals from customer-centric sectors like Social Sectors, Travel, Education, Hospitality, etc. Who would like to comprehend how to build delightful customer experiences.
6 Design Thinking consultants and corporate professionals
who wish to enhance their credentials and distinguish themselves
7 Students and knowledge seekers are looking to enhance their innovative/creative mindset