Is it still profitable to be a social media marketer?
Yes. Of course. Why? Because the social media marketing is the best marketing strategy for business. Nobody needs to do lot of math to figure out this simple truth. As per the stat, the number of social media users worldwide from 2010 to 2016 with projections until 2021. In 2019, it is estimated that there will be around 2.77 billion social media users around the globe, up from 2.46 billion in 2017.
No wonder, every business would want to tap on this large market. To make things happen they need help from a good social media marketer who will understand the market, the audience needs and then come up with strategy to give. Now you can understand why it’s profitable to be a social media marketer. But, it’s just a tip of the iceberg. There are more benefits, more good news for social media marketer. What are they? Let’s find out-
1) Social Media Industry is growing: Facebook to Twitter to Instagram to YouTube to Snapchat and even Musically, there are no dearth of social media channels today. Emerging networks are pulling in audience and growing viable community.
Take blogging platform Medium as an example. They are growing larger and people, bigger publications are joining there with best of their content. Now if you are an experienced and expert social media marketer, you can produce engaging content to leverage the massive audience that every social media network has and cash in big time.
With your experience and strategies, you can also help the brands and business to optimize their social media presence, successfully promote their content, product or service and even help them to acquire leads. The profits, both the financial and status are huge here for the social media marketers. 2) People are living their lives on Social Media: Don’t you agree on this? Today, social media is not limited to mere connecting each other but displaying everything what we are are doing and how are we doing. Today, social media channels have become very part of our lifestyle. People are checking in hotels and displaying it on Facebook. Instagram has become hotbed of style icons. YouTube and Facebook are helping to unearth new talents of different interests. Every social media channel has a slice of life into it. Question is, where is the profitability in it for social media marketer? First and foremost, if you are a social media marketer or looking forward to use social media marketing, thank all the people who are on diverse social media channels. More the number is better profit for you as a social media marketer. 3) Monetising option: Have you heard of 10 years old YouTube singing sensation who earns lakhs from each and every month? Or the fashionista who is pocketing huge cash after each month? Social media channels like YouTube have come up with great monetizing options to boost your earnings from those networks. More the stat
(followers, subscribers, views) for you, better the chances of earning money for you. Are you cashing in? 4) Influencer Marketer: Today social media is ruled by the influencers. They have a great network of loyal followers. If you can successfully build your own tribe, brands and business will line up behind you with the request you to promote their product. The profit is here. You can be their official brand ambassador and once you have been able to build up such a huge follower base, you can easily come up with your own service, launch new ventures to leverage the market you have built. Take examples of Gary Vaynerchuk, Tim Ferris who are cashing in huge amount by selling their products or promoting others’ through their blogs, podcasts across channels. Isn’t it great profit for you? 5) Social Media Channels are giving new business opportunities: Social media channels have come up with new business opportunities for social media marketers. Facebook has a marketplace.
Here you can discover, buy and sell products in your community. Facebook also has Business Managers to help marketers like you to promote products, run ads and gratify more for business. Same goes for Instagram. Same goes for Pinterest.
Options are plenty here. The paid campaigns can really moonshot your business. These platforms are carefully created for social media marketers
like you who want to earn maximize the opportunities provided by the social media channels.
Final Thoughts: As long as the phenomenon of social media is here, the social media marketing will be profitable. True marketer known how to leverage the channels and draw audience to brand and business. If you are wondering where to start and how to run the show, we are here to help you. Contact us with your social media marketing goal today.